STRATEGIC MANAGEMENT PAPER
External Environment Analysis
DE LA SALLE UNIVERSITY
DASMARIÑAS
OPPORTUNITIES AND THREATS
Jeaneth Balaba
Mylene Cotoner
Zhou Zhou
Strategic Management Class
Master in Business Administration
1st Term, SY 2006-2005
GENERAL FRAMEWORK OF ANALYSIS
SOCIETAL ENVIRONMENT
TASK
ENVIRONMENT
One La Salle
DLSU-D
D
EXTERNAL ENVIRONMENT ANALYSIS
DE LA SALLE UNIVERSITY-DASMARIÑAS
SOCIETAL ENVIRONMENT
technological
economic
TASK ENVIRONMENT
socio-cultural
CHED
CREDITORS
COMPETITORS
CUSTOMERS
politico-legal
COMMUNITIES
One La Salle
SUPPLIERS
EMPLOYEES
DLSU-D
EXTERNAL ENVIRONMENT ANALYSIS
DE LA SALLE UNIVERSITY-DASMARIÑAS
SOCIETAL ENVIRONMENT
Urbanization &
TASK ENVIRONMENT industrialization
Rising family incomes
Declining
expenditure
for education
Poverty
CHED
Declining private school
enrollment
One La Salle
mission
DLSU-D
High
COMPETITORS unemployment
Technoeducational
hub
THREAT OF
NEW ENTRANTS
THREAT OF
SUBSTITUTES
One La Salle
BARGAINING POWER
OF SUPPLIERS
RIVALRY
DLSU-D
BARGAINING POWER
OF BUYERS
GOVERNMENT
Competitive Profile Matrix
DLSU
Dasmariñas
PCU
Dasmariñas
Perpetual Help
Las Piñas
San Sebastian
Recoletos
Critical Success Factor
Weight
Rating
Weighted
Score
Rating
Weighted
Score
Rating
Weighted
Score
Rating
Weighted
Score
Price Competitiveness
0.1
2
0.20
4
0.40
3
0.30
3
0.30
Financial Position
0.1
3
0.30
2
0.20
3
0.30
3
030
Quality of Education
0.2
4
0.80
2
0.40
3
0.60
3
0.60
Administration
0.1
2
0.20
2
0.20
2
0.20
3
0.30
Courses Offered
0.2
3
0.60
3
0.60
3
0.60
3
0.60
0.2
4
0.80
3
0.60
3
0.60
3
0.60
Brand
Total
1.00
2.90
2.40
2.60
2.70
ENVIRONMENT
SOCIETAL
OPPORTUNITY
THREAT
Rising family incomes
CHED regulation
Industrialization
Unemployment
Urbanization
“Commercialization”
Declining poverty incidence
Poor economic condition
Peace and Order
Community crimes
Community support
Competing centers of excellence
TASK
One La Salle philosophy
Numerous private education
providers
CHED Deregulation and Autonomy
Waning of focus on liberal education
Rising cost of debt
Drive for specialized education: IT,
engineering, business education
Inadequate student dormitories
Unionization
Poverty eradication effort
Declining private school enrollment
External Factor Evaluation
(EFE) Matrix
Key External Factors
Opportunities
Rising family incomes
Industrialization
Urbanization
Declining poverty incidence
Peace and Order
Community support
CHED Deregulation and Autonomy
One La Salle philosophy
Drive for specialized curriculum
Poverty eradication effort
Threats
CHED Regulation
Unemployment
Commercialization
Poor economic conditions
Competing centers of excellence
Waning focus on liberal educatiion
Rising cost of debt
Inadequate student dormitories
Union ization
Declining private school enrollment
TOTAL
Weight
Rating
Weighted Score
0.12500
0.17500
0.01250
0.00625
0.00625
0.01250
4
2
2
3
2
3
0.50
0.35
0.03
0.02
0.01
0.04
0.05000
0.01250
0.10000
3
1
2
0.15
0.01
0.20
0.10
0.05
0.05
0.05
0.10
2
3
3
1
2
0.20
0.15
0.15
0.05
0.20
1.00
2.30
TOWS Matrix
OPPORTUNITIES
STRENGTH
WEAKNESSES
S1 - Quality of Education
S2 - Brand
W1 - Price
W2 - Incompetent Faculties
S - O STRATEGIES
W - O STRATEGIES
Be the Center of Excellence in Region IV
(S1, O9, 07)
Leverage the qualification standard in hiring
staff
(W2, O8)
S - T STRATEGIES
W - T STRATEGIES
Open Elementary and Secondary
or extension schools
(S2, T7, T6)
Review enrollment rate, offer more
scholarships
(W1, T7, T9, T12)
O1 - Rising family incomes
O2 - Industrialization
O3 - Urbanization
O4 - Declining poverty incidence
O5 - Peace and Order
O6 - Community support
O7 - One La Salle policy
O8 - CHED Deregulation and Autonomy
O9 - Drive for specialized education: IT,
engineering, business education
O10 - Poverty eradication effort
THREATS
T1 -CHED regulation
T2 - Unemployment
T3 - “Commercialization”
T4 - Poor economic condition
T5 - Community crimes
T6 - Competing centers of excellence
T7 - Numerous private education
providers
T8 - Waning of focus on liberal
education
T9 - Rising cost of debt
T10 - Inadequate student dormitories
T11 - Unionization
T12 - Declining private school enrollment
END OF PRESENTATION