How to Build a Company to Weather Any Storm Gary Gattis ggattis@spacetimestudios.com Company Overview Based: Austin, Texas Employees: 42 Founders: Gary Gattis, CEO Cinco Barnes, CVO Anthony Sommers, CTO Jake Rodgers, CCO Investors: Insight Venture Partners Reach: 150 million play sessions in 200+ countries Company Timeline 2005: Founded to build large-scale AAA PC MMOs 2006 – 2007: Built Spacetime Engine, created Blackstar IP 75 employees 2008: Blackstar cancelled, shop to publishers 30 employees 2009: Work-for-hire, project cancelled 15 employees 2010: Pocket Legends, world’s first 3d Mobile MMO 6 employees 2011: VC investment, Star Legends (unify Android and iOS) 15 employees 2012: Dark Legends, Arcane Legends 42 employees Find the Right Partners • Vital skills • Complementary temperaments • Clear responsibilities Set Up Shop • Business Entities • Contracts/ Leases • Infrastructure Find the Right Crew • Model core values • A-team only • HR documentation • Accountable processes Cover Your Ass • Termination Clauses • Milestone Documentation • Product Acceptance Make it Happen • Know you core competencies • Do one thing well • Keep your focus Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Confidential | Copyright 2011 | Spacetime Studios, Inc. Deal with Disaster • Accept it and move on • Cut to the bone • Be generous Assess your Strengths • Enterprise-class MMO technology • MMO development expertise • Scalable architecture Survive • Work for hire/ partner • Manage client pipeline • Keep the dream alive Keep Swinging • (Re) assess your strengths • Examine emerging markets • Mitigate your risks Embrace the Pivot • Don’t be afraid to drastically change direction • Commit to doing it • Go for it with everything you’ve got Be of One Mind • Employee ownership = shared vision • Information flow • Open pits Leave a Big Wake • Embrace PR • Utilize social channels • Respond to your players Do it All Over Again • Assess your strengths • Start small • Manage growth • Follow your dream In Summary • Find the right partners • Hire a lawyer • Be conservative in everything • Watch your cash flow • Have a life outside of work • Swing for the fences • Keep swinging • Have fun Questions? Gary Gattis ggattis@spacetimestudios.com