Guide to Exhibiting – Webinar 2
th
4
June 2015
Agenda
• Welcome and Introduction
Gareth Rapley, Event Manager
• Operations
Faye Sumner, Operations Executive
• Marketing & PR
Maria Harper, Marketing Manager
Hamza Kadodia, Marketing Executive
• SmartSpace – Reed Design & Build Service
Gareth Rapley, Event Manager
• Show Update
Gareth Rapley, Event Manager
Operations Team
For the planning, organising and management of site
activities to ensure a smooth and safe exhibition for all.
• Ben Gleeson – Group Operations Manager
• Georgina Coles – Operations Manager
• Rohema Ali – Operations Executive
• Faye Sumner – Operations Executive
• RX Operations- oe.operations@reedexpo.co.uk
• RX Customer Services - oe.helpline@reedexpo.co.uk &
+44 (0) 2082712142
Overview
- How to access the Exhibitor Manual
- What is in the Exhibitor Manual?
- Shell Scheme Stands- Where to start?
- Stand Checking System- Logging In, Uploading Plans and
Checking the Status
- New for 2015
The Exhibitor Manual
Top Tip: Login ASAP and order your services before the deadlines to avoid late surcharges
The Exhibitor Manual
Top Tip: If you are a SPACE ONLY stand add your contractor to the Online Manual.
Shell Scheme
Top Tip: Order the combined Furniture & Electrical Package (by 12th August) instead of
separate items
Stand Check System- Logging In
Set up your account by clicking on http://exhibitor.standplans.co.uk
Top Tip: Add your Stand Contractor as a Primary Contact under the contact section
Stand Check System- Uploading Plans
Top Tip: Add description & message to the file to make it easier to referring to later.
Stand Check System- Status
Top Tip: Submit your stand plan designs by 8th June to prevent any delay in receiving your permission to
build.
New: Catering Permits
If you wish to employ the services of your own external caterer for Food or Beverages, other
than the Official Show Caterer, you must purchase the correct Permit and comply with EGuide Rules and Regulations requested by AECC.
Food permits will only be issued to registered food businesses to ensure full compliance
with the new allergen labelling legislation Dec 2014.
Beverage permits will only be issued with a valid personal license or certificate to comply
with the minimum training to dispense alcohol in Scotland.
Failure to comply will result in your Catering Facility being removed. The permit will only be
issued providing all requirements under Health and Safety and Food Hygiene Regulations are
in place. AECC are part of the events industry e-guide to which full compliance is required.
Full details can be found at www.towercatering.co.uk
Please note that a Permit is only required should you wish to supply your own catering.
There are 3 Permits available Beverage Permit, Food Permit and a Full Permit.
Permits must be purchased before Monday 12th August 2015. No late applications will be
permitted.
PR & Marketing Team
Maria Harper: maria.harper@reedexpo.co.uk
Hamza Kadodia: hamza.kadodia@reedexpo.co.uk
Customer Services: oe.helpline@reedexpo.co.uk
Your MSH Exhibitor Listing
1. Upload Logo
2. Short Company
Description
3. Upload 5
Brochures
4. Upload 5
Videos
6. Add Company
Website
7. Add Social
Accounts
8. Upload 10 products
9. Upload 5
whitepapers
10. Upload 5 press releases
5. Add 20 Stand Events
www.offshore-europe.co.uk/exhibitor-how-to-guide
11. Select 10
Product/Service
Categories
Premium Promotional Package
Highlighted on the
Website’s Exhibitor List
& Product Directories
www.offshore-europe.co.uk/upgrade
Highlighted on the App
Floorplan and Exhibitor List
Boost Website Visits
by 25%!
Your Sharer Exhibitor Listing
www.offshore-europe.co.uk/sharer-upgrade
MyOE – Step 1: Create Account
Create MyOE profiles for all of your
stand staff, by adding to “People
Manager” and ticking “Diary”
www.offshore-europe.co.uk/myoe
Step 2: Search Visitor Directory
• Search Visitor Directory
By individual name, company name,
area of interest, job function or
company activity
• Make Contact and Request Meetings
• Add to your MyOE calendar
www.offshore-europe.co.uk/find-visitors
Step 3: Enquiries & Messages
Check Your Direct Messages
Download All Lead/Favourites from
the Exhibitor Portal
Step 4 – You’re Ready!
Download and print your
schedule and bring to the
show!
PRE-SHOW MARKETING
1. Add event information to your website
Adding the event information with
your stand number to your website
allows visitors searching on Google
to see you’re attending, as well as
those already on your site.
www.offshore-europe.co.uk/Marketing
PRE-SHOW MARKETING
2. Banners & Logos
Download:
- Animated and Static Banners
- JPEG and EPS logo
- Editable banners that allow you to add your company name
and stand number!
www.Offshore-Europe.co.uk/Sponsor
Offshore-europe.co.uk/Exhibit/LogosBanners
PRE-SHOW MARKETING
3. Creating your customised registration
form
The customised
registration form can
be found in the
Exhibitor Portal.
Step 3: Create
your unique URL
Step 1: Add Logo
Step 2: Add
Description
offshoreeurope.co.uk/login
PRE-SHOW MARKETING
4. Create a customised invitation with our template
Your company
name
Add in your Unique URL
here: You can use the
Customised Registration
Form link to get this,
from the Exhibitor Portal.
www.offshore-europe.co.uk/Invitation
ONSITE MARKETING
5. Official OETV Channel
Interviews, features and exciting content from around the event
Submit your news to:
offshoreeurope.co.uk/OETVapplication
Or, you can visit the studio onsite
located in the Hall 1 Café.
Guarantee your position on OETV
For Advertising Opportunities visit
Offshore-europe.co.uk/Sponsor
ONSITE MARKETING
6. Official Catalogue
FREE Company Listing – Main Stand Holders :
• 250 character description
• 10 product/service categories
• Website url
• Deadline 10th July!
• Submit Via the Portal
• Sharers:
Visit www.offshore-europe.co.uk/sharers
for upgrade options.
ALL Exhibitors: Editorial :
Opportunity to supply FREE
editorial: Deadline 6 July
Submit to: Suzanne Powles:
editorial@showtimemedia.com
+44 (0) 1462 420 009
Showtime Media Ltd
www.Offshore-Europe.co.uk/Sponsor
offshore-europe.co.uk/Catalogue
ONSITE MARKETING
7. Show Dailies
All Exhibitors
Opportunity to supply editorial –
Deadline August 10th
Submit to:
OEshowdaily@atcomedia.com
offshore-europe.co.uk/Dailies
Pre-Show/Onsite Marketing
8. Social Media
We are active on Social Media, especially Twitter so be sure
to follow us!
1. Follow Us and we’ll add you to
our Official 2015 Exhibitor List
@SPE_OE
2. Use our hashtag #OE15
ONSITE MARKETING
9. The Media Centre
Press Releases:
Please deliver to the Media Centre on Monday 7th September.
The Media Centre is circled in red on the map below:
Press Briefings:
If you are launching a new
product or service or have a big
announcement to make, we
offer a free facility for press
briefings.
Apply at
www.offshore-europe.co.uk/briefing
oepr@reedexpo.co.uk
Full Details in the PR & Marketing Guide
www.offshore-europe.co.uk/marketing
Scams to Look Out For!
- Unofficial Hotels
The ONLY official accommodation providers are K.W.AD for Private Accommodation and Munro’s for
Hotels, Serviced Apartments and Student Type Accommodation.
- Fake Stand Invoices
The signs to look out for are:
- Payee Account Name shown is HSPC Ltd (Reed Exhibitions)
- Amount shown for 'Exhibition stand services', 'Post Exhibition Services'
- Issue date of 29/09/2014
- Event logo on a black background
- Unofficial Catalogue Provider
The only Official Catalogue producer is Showtime Media and the Official Show Daily partner is
Offshore Engineer. A company called Expo Guide have been in touch with exhibitors, and they are
not associated with Reed Exhibitions or SPE Offshore Europe.
Please contact oeteam@reedexpo.co.uk if you have any questions
In House Stand Build Service
www.reedsmartspace.co.uk
In House Stand Build Service
www.reedsmartspace.co.uk
In House Stand Build Service
About SmartSpace

Turnkey Service

In-House Service, to Reed Exhibitions Exhibitors Only

No Hassle Approach

Designs to Suit Your Budget

Modular Packages

Bespoke Builds

Designed to your specification & budget
www.reedsmartspace.co.uk
In House Stand Build Service
smartspace@reedexpo.co.uk
T: +44 (0) 208 439 5682
www.reedsmartspace.co.uk
www.reedsmartspace.co.uk
2015 Show Update
•
99% of space now booked –
• *Please contact the sales team if you need any additional outside space for
equipment
•
Availability left within Accommodation providers, contact Munros or K.W.A.D www.offshore-europe.co.uk/sleep
•
Please note the change in terms & conditions relating to dress code from 2013 –
www.offshore-europe.co.uk/terms
•
Details for the official shuttle bus routes coming soon, with new revised service
running from Aberdeen City Centre
•
All badges will need to be collected onsite and will need to be ordered by 31st
August 2015
Visit www.Offshore-Europe.co.uk/Exhibit
Conference Programme & Additional Content
Conference Theme “How to Inspire the next generation”
Visit www.Offshore-Europe.co.uk/Conference
Inspire and Education Programme
This will include daily visits to the
event of pre-arranged school
children aged 13 - 14
Visit the hyperlink for more information http://www.offshoreeurope.co.uk/en/Exhibit/OPITO/
Visit www.Offshore-Europe.co.uk/Home
Guide to Exhibiting – Webinar 2
Thank you for joining us