Orgatec 2014 Press kit
Once again we have the honour to meet you at the biggest furniture industry event in the world.
Every time, the Orgatec Fair brings us plenty of unforgettable moments full of new energy and great inspirations.
Nowy Styl Group has been taking part in this prestigious event since 1996 when its products were presented for the first time to such a large audience.
If it hadn’t been for this challenge the company took up almost 20 years ago, it wouldn’t be so successful now.
Nowy Styl Group is the 4th biggest manufacturer of office chairs and furniture in Europe and one of the most dynamically growing furniture companies in Europe and the world.
The Group’s comprehensive offer comprising 6 product brands (Nowy Styl, BN Office
Solution, Grammer Office, Rohde & Grahl, Forum Seating and Baltic Wood) offering seating, furniture, and floors has been meeting customers’ needs for years. Nowy Styl Group is a privately owned company and has been present on the market since 1992. Thanks to its experience, the company is able to deliver products to over 100 countries around the
world. 85% of its revenue comes from export markets – mainly Western Europe. Nowy Styl
Group provides solutions for public spaces: offices, conference and training rooms,
restaurants, cafés and food courts, sports arenas, cinemas, theatres and hotels. It takes care of both, the ergonomics and comfort in a working space.
The company operates closely with customers through a global sales network and 19
departments in Europe, the USA and UAE. 14 modern production sites located in Europe, allow it to manufacture high quality products very efficiently. Its furniture solutions can be seen in showrooms located in 15 European cities such as London, Paris, Moscow, Munich,
Düsseldorf and Prague, as well as in many dealer showrooms around the world. Nowy Styl
Group offers end-to-end arrangement solutions for workplaces and leisure areas. It works comprehensively and helps not only with furnishing, but also with choosing floors or adequate lightening. The company proposes the best acoustic and ergonomic solutions.
Nowy Styl Group’s specialists begin their work with a detailed analysis their customers’ needs. They make research in the workplaces to define problems, identify the expectations
and improve effectiveness. They help in planning space and preparing detailed visualisations. The Group offers its assistance and search for solutions from the first meeting right through until after sales service care.

For the first time Nowy Styl Group is presenting its solutions at Orgatec Fair together with the newest brand in its portfolio – Rohde & Grahl. Acting on its growth strategy Nowy Styl
Group in June 2013 purchased a manufacturer of chairs, office furniture, reception
counters, armchairs and soft seating – Rohde & Grahl. With this acquisition Nowy Styl
Group has increased its turnover on the German market, expanded its distribution network and added more ergonomic chairs and premium furniture to its product portfolio.
At this year’s Orgatec Fair Nowy Styl Group presents 1200 m2 of office solutions designed to meet customers’ needs. While designing this year’s exposition, the company has taken various trends and studies connected with the modern office into consideration. The
Group’s intention has been to show customers the complexity of its offer and the best design. Nowy Styl Group has worked hard to ensure that all of their products work harmoniously together and complement each other when installed into a fluid and functional working environment.
Nowy Styl Group invites you to visit its stand!
ORGATEC, 21-25.10.2014
Cologne, Hall 7.1, No. 029-031

The philosophy of Nowy Styl Group relies on certain values that we strongly believe in. They are all reflected in the solutions and projects we create and which aid in arranging a good working space.
We understand that every single company, organisation or institution aims at functioning effectively, so here we are. Often, however, “effectiveness” can be viewed and measured via different methods. Some of the key aspects in achieving effectiveness are flexibility, a good insight into the market and reliable partners. We need to be conscious, however, this does not mean that everyone has and share the same needs and requirements.
Owing to our history, we have specific features in our genetic makeup that make us a partner capable of recognising the unique DNA code of our customers and, most importantly, adapting to meet the needs of their code. We start by looking at our own genetic makeup and encourage you to decode our DNA and see what makes us successful when looking toward sustainable business development.
At the Orgatec Fair Nowy Styl Group is presenting its new philosophy, its unique DNA Code
that makes the company a reliable and valuable partner. This is the complex idea that describes the quality of our business relations and stability of their effects. An arrangement of features perfectly defines the Nowy Styl Group’s attitude to customers and the market.
It also expresses its conception of success. The presentation of our DNA’s elements will allow customers to discover the rules Nowy Styl Group follows and understand its primary
values. Particular elements of the Nowy Styl Group CODE and their importance will let customers ensure that Nowy Styl Group is the right business partner possessing all the features they look for.

Courage
Both the history and presence of Nowy Styl Group rely on this value. Brave decisions are essential in carrying out the most difficult and unusual projects and developing every single organisation. Being supported by analytical processes, it allows us to look optimistically into the future.
Facts:
 well-known brands such as Grammer Office and Rohde & Grahl acquired in the last few years;
 logistical, cultural and climate differences overcome in many completed projects around the world;
 challenges accepted: Green Point and Mbombela stadiums equipped with chairs for
2010 World Cup South Africa just like offices, public spaces and auditoria in almost
100 countries around the world, e.g. in Taiwan, Chile, Kenia, the UAE, Yemen,
Equatorial Guinea, etc.
Alternative
The Nowy Styl Group’s typical response to a question asked by a customer is to create an offer involving various options to choose from. We think alternatively. We create solutions.
Facts:
 a wide choice of high quality products offered to customers thanks to our 6 product brands;
 our products defined as an attractive alternative to fixed space arrangements thanks to their flexibility;
 projects carried out within specified lead times regardless of a distance and exotic nature of every location. Our logistic solutions allow us to be where our customer expects us to be;
 challenges accepted: by opening a new office furniture factory in Poland, we have extended our production potential and become even more flexible – we give our customers more options to choose from.

Talent
We have a talent for discovering and making use of different opportunities. We have a talent for understanding the market and running our dynamically developing business. Our talent also lies in the work of the artisans who design and create our products.
Facts:
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• products designed by the best, world-famous designers such as Martin Ballendat,
WertelOberfel studio, Daniel Figueroa and many more;
products manufactured under the watchful eyes of our employees and with the use of their skillful hands – the best combination of technology and handicraft; challenges accepted: our solutions have been harmoniously fitted within the concert hall of Opera house in Munich. The concert hall of Bavarian State Opera has been fitted with over 2000 replicas of classical seats.
Autonomy
Autonomy is a value that we very much embrace. We take care of our financial autonomy by diversifying forms of business activity and the markets on which we launch our products.
Facts:
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• own international distribution network, 19 sales departments all over the world
(existing on the most important European markets, in the USA and UAE); local sales structures employing local managers and workers; production controlled to the greatest extent in comparison with other furniture companies in Europe; the creativity of experts and designers supported; challenges accepted: the functional structure, and organisation of the decision making process combined with our technological capabilities allow us to adjust our production line quickly to prioritise any given project.

Success
We are very proud, and at the same time aware of our successes treating them as further motivation to work harder, to develop and improve our brand.
Facts:
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• a noticeable increase in the company’s income recorded every year;
Nowy Styl Group defined as the 4th biggest office furniture manufacturer in Europe with 276 mln EUR of sales revenues; impressing evolution of the company within 20 years noticed – from a local production company into a global supplier of office, auditorium and stadium solutions; challenge accepted: we have come through the economic crisis, we are currently buying new brands and smoothly incorporating them into our existing portfolio.
Motivation
This is the internal drive that continually energises us to look for optimal solutions and take up the challenges that for others create obstacles impossible to overcome. Our drive and motivation perfectly harmonise with our resources and growing potential.
Facts:
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Nowy Styl Group motivated to develop further the most unique needs of our customers met – thanks to the possibility of reprogramming the machines quickly and our designers’ creativity
Nowy Styl Group described as a company fully adjusted to customers’ needs and requirements challenges accepted: seats replaced in 27 CinemaxX cinemas in Germany without the necessity to change the opening hours of the cinemas. Where there’s a will there’s a way!
The Nowy Styl Group's strongest motivation is the need for further development. Our distinctive genotype is a solid basis for creating new and more sophisticated genes. That is why we are strengthening other areas in the Nowy Styl Group Code connected with: being an expert in designing business solutions, including the workplace of the future, ergonomics, acoustics and sustainable development. An expression of this effort is reflected in solutions presented at Orgatec Fair.

Play&Work
The Play&Work system, designed by WertelOberfell studio, has all you need to create working conditions ensuring the most effective teamwork. The specially designed ladder- shaped metal panel, to which you can fix extra accessories and shelves, allows to
communicate freely without separating your from the person sitting opposite. While, the possibility of choosing colours allows you to reflect your individual style in the organisation of your workstation.
The best offer for marketing departments' workers is the system of desks integrated with high cabinets. Modern-coloured light desks with U-shaped metal legs are a design supporting creativity. Their integration with cabinets aids in keeping workstations in perfect order even during everyday creative work. High cabinets not only help to divide meeting zones, but most importantly, provide enough space for storing important materials.
Regardless of the type of tasks we carry out, everybody sometimes needs to work in the quiet. There are also professions or posts that are based on individual work. Therefore, the process of designing an office has to focus on arranging a space performing different functions and meeting various needs.
High cabinets fixed to Play&Work desks allow to isolate workstations from the hustle and bustle of everyday office work. Upholstered panels create an additional barrier that
improves the acoustic comfort and helps to concentrate on particular tasks. Isolated workstations are an indispensable element of those departments where telephone conversations occupy most of the time, e.g. sales support departments. The Blazer fabric specially designed for Play&Work panels improves the acoustic properties of the foam filling their structure.
Play&Work desks, thanks to their intuitive height adjustment, are also perfect for rooms designed for working in the quiet. Their height can be easily adjusted to different users.
Desks with the T-shaped base are available with manual adjustment (also with a crank) or electric one. While, desks with the U-shaped base are available only with manual adjustment. vote® white
vote® chair designed by Daniel Figueroa, provides a comfortable and dynamic sitting. With an innovative backrest frame it ensures maximum comfort and ergonomic support for the spine. A very important element of the chair the patented mesh: wovenit® that covers the
backrest. To meet expectations of those who really appreciate good design, we have created the vote® white. Now each swivel chair model from the wide vote® portfolio is available in a

white version. It combines the advanced technology and modern design with an unquestionable sitting comfort.
Sail NPR, Sail Plus
With many versions and available options, The Sail designed by Ray Carter is adaptable to the individual requirements of the user. The product family has been supplemented with
two new versions: Sail SC NPR corresponds to the Dutch practice guideline NPR 1813 and provides 4 cm more seat depth adjustment (total: 10 cm) and as an option 4-D-armrests with
360° rotatable armrest pads. The variance Sail Plus offers a fully upholstered backrest which is available on all models of Sail.
4ME & 2ME
The 4ME chair has been created by Martin Ballendat to meet the needs of the modern employee. Thanks to the S-MOVE mechanism it makes biodynamic sitting possible. Backrest and seat movement on a 4:1 ratio means that as you lean back in the chair, your feet stay on the ground. In addition, it perfectly supports the user’s back even in a reclining position. The
product line has been supplemented with 4ME Mesh. We have also added few functional
solutions: headrest, lumbar support and the new SELF mechanism. Now the 4ME portfolio is much more comprehensive and meets the requirements of the professional market and our customers.
4ME swivel chairs can be complemented with 2ME visitor chairs, available as a cantilever model and a four-legged model. The coherent character of the entire product line has been achieved through the use of specially designed spherical mounting brackets, whose extra function is cushioning movements of the backrest. They give the chair more lightness, while maintaining its unique character. The chair will be a great complement to a conference
room, office or meeting space. Among the various models of the 2ME chair to choose from there are both stackable and nonstackable versions.
Intrata PRO
The pro line complements our vast collection of Intrata chairs: a unique solution for all uses and all body types! Intrata PRO line is comprised of Manager, Task, Operative and Mesh
versions. We have strengthened quality control to ensure that the highest standards are met. A wide range of adjustment options for the user’s weight and height have been selected: 3D armrests, adjustable headrest, lumbar support and synchronous mechanism that can be upgraded.
We have refreshed the design by removing the gas lift cover and using black polyamide base as a standard. To improve the comfort of seating, a two-layer foam has been used in the seat. The upholstery stretching is minimalised by stitching across the seat.

Fano seat plus
The new version of the Fano chair is a product for those who value comfort and excellent design. The characteristic shell made of durable polypropylene has been supplemented with upholstered cushion. This solution perfectly fits into spaces such as waiting areas or
canteens. Fano seat plus gives much more possibilities to play with colour arrangement thanks to the wide range of upholsteries in our collection. xio® motion & OrgaTower
To meet the employees’ needs, the xio® furniture portfolio has been expanded with xio®
motion line. New products allow you to create an ergonomic workplace thanks to the wide range of bases with electrical height adjustment and upholstered panels with accessories, such as a shelf for a laptop or monitor mounting bracket. A great choice of desk tops sizes and shapes ensures the proper adjustment of the system to any office. For greater functionality, the desk can be configured with the new OrgaTower. A distinguishing feature of the product is the wide range of accessories such as shelves for documents and personal items. An important addition is the possibility of fitting the OrgaTower with a Netbox socket.
K50
The new K50 series of cabinets is an innovative modular solution tailored to meet today’s office trends. Various modules available in three heights (1, 2 or 3 OH) can be freely configured up to 5 OH. Combining them together is quick, easy and tool free. It allows you to change the system of cabinets depending on your needs while maintaining, at the same time, stability and security. Items can be combined in the back / front system creating twosided configurations. An interesting addition is back made of plexiglass in different colours, which increases the possibility of product personalisation to even greater extent. sand
The designer Vincent van der Horst from “crystallize – allround design” has developed
sand. He has perfectly facilitated the demands of modern work and communication. Sand office furniture offers endless variations and combinations to shape an office space. For this purpose only environmentally friendly fabrics and elements from rapidly renewable wood are being used. The system responds to number of contemporary trends, especially collaborative working environments. Thanks to its configurability, it also responds to different working styles of people from different generations. The product range consists of the sand cabinet system, the sand table system and the dividing wall system.

Hexa
According to a report by CoreNet Global, in the future, cooperation will be the most important factor determining office arrangement. Because of the popularity of the Desk
Sharing trend, currently 60% of office space is taken up by desks, and 30% by space for cooperation. Hexa, designed by Przemysław “Mac” Stopa fits perfectly into this trend, as it is a place for meetings but also a separate module connected with a table. We have developed the Hexa product line with the Hexa Wall and dedicated tables (rectangular,
trapezoidal) and the Hexa stool. Hexa Wall arrangements are perfect places for a video conference, with the screen which can be hung on the wall. Tables can be fitted out with electric sockets as well as USB, HDMI and VGA ports, allowing work with multiple devices.
Wiring is tastefully hidden in the wall and under the desk. Additional elements such as a pinboards or a screen can be hung on the wall, making Hexa the perfect place for
brainstorming. The Hexa stool is a mobile, additional seat that matches the hexagonal design of the sofas.