Redefining Continuing Medical Education
- Hierarchical Content Analysis
- Instructional Strategy Formulation
- Definitive Medical Text and Assessments
- Performance Outcome Measurement
- Interactive Multimedia Programming
- Creative Graphics and Video Production
- Turnkey CME Enduring Materials
- Internet Marketing Services
Providing memorable and instructionallyeffective educational programs for healthcare professionals, validated by quantitative measurement of educational outcomes and changes in clinical decision-making.
© 2005 Absolute CME. LLC
2
Unique Instructional Systems Design (ISD) Methodology
– Needs analysis and hierarchical task/content analysis
– Precisely designed content and assessment instruments
– Target audience analysis and learning strategy formulation
– Multimedia development for a total learning solution
• Speaker notes and PowerPoint slides for live events
• Definitive medical text and illustrations for print media
• Rich, engaging, highly interactive e-learning programs
• Video-based case simulations with clinical decision-making
• On-line CME certification and outcomes measurement
• Result: a sequence of memorable learning experiences with quantitative measurement and analysis of learning outcomes.
© 2005 Absolute CME. LLC
3
4
© 2005 Absolute CME. LLC
• Benefits to the Client
– Delivery of accurate, validated, evidence–based content with absolute fidelity to fair balance
– Precisely targeted and focused content analysis & design to maximize learning effectiveness
– Performance outcome measurement with quantitative analysis of changes to baseline metrics
• Benefits to the Learner
– Rich, engaging multimedia presentations and simulations engage and motivate learners
– Maximum user control and sophisticated interactive techniques deliver a customized learning experience
– On-going assessment and remediation ensures complete and accurate learning outcomes
© 2005 Absolute CME. LLC
5
OUTCOME LEVEL HOW IT IS MEASURED
1Participation and Learner
Acceptance
2Educational Outcomes
3Changes in Practice
4Impact on Patient
Outcomes
5Impact on Population
Outcomes and ROI
• CME Exam and Survey
Questionnaires
• Embedded Pre-Post
Testing and Surveys
• Clinical Simulations of
Typical Patient Profiles
• Insurance Claims and
Patient Records
• Assessment of Population
Health and Cost of Care
© 2005 Absolute CME. LLC
6
• Self-directed interactive multimedia e-learning programs with broadcast-quality visuals and embedded outcomes measurement
•
Clinical Outcomes Simulator
• PDA-based e-learning modules
• Internet marketing services to attract learners
© 2005 Absolute CME. LLC
7
• Interactive simulations mirror the diagnostic and treatment phases of the actual clinical process:
- Review of H&P - Diagnostic Testing - Differential Diagnosis
- Treatment Strategy - Outcome and Follow-up - Review of Case
• Multiple case vignettes reflect typical patient profiles
• Actual clinical outcomes inferred by measurement and analysis of clinicians’ decision-making patterns
• Employs a “guided discovery” learning strategy with video-based feedback from faculty
• Functions both as an assessment instrument and a problem-based learning environment
© 2005 Absolute CME. LLC
8
Abbott Laboratories
Actelion
Astellas Pharma US
Biogen Idec
Boston Scientific
Clinical Care Options
Bristol-Myers Squibb
Eli Lilly and Company
Harbor-UCLA Medical Center
Johnson & Johnson
Medtronic
Merck & Co
National Cancer Institute
Nitromed
Novartis
Organon USA
Pfizer sanofi-aventis
9
© 2005 Absolute CME. LLC
• Cardiology
• Cardiovascular Disease
• CNS: Depression, Sleep Disorder & MS
• Endocrinology
• Infectious Diseases/HIV
• Neurology
• Oncology
• Otolaryngology
• Pain Management
• Rheumatology
• Urology
• Wound Care
© 2005 Absolute CME. LLC
10
• E-mail Invitations
• Online Press Releases
• Search Engine
– Optimization
– Directory submission
– Pay per click
• Links on Medical Websites
– Medical societies
– Disease states
– CME portals
• Effectiveness Metrics
© 2005 Absolute CME. LLC
11
is focused exclusively on accredited medical education.
is committed to fair balance and to strict compliance with OIG and
ACCME standards and guidelines.
© 2005 Absolute CME. LLC
12
• Stephen C. Fields
President and CEO
• Richard L. Currier, PhD
Executive Vice President
Instructional Design and Development
• Elyse M. Dussia, MD
Editorial Director (CEO, eMD Clinicals, Inc.)
• Bevan Erickson
Marketing Director
© 2005 Absolute CME. LLC
13
Program Faculty and
Advisory Board
Instructional Designer and Content Manager
Target
Audience
Analysis
Hierarchical
Content
Analysis
Hierarchical
Competency
Analysis
Interactive Learning
Strategies and
Functional Specs
Definitive Medical
Text with Pre-Post
Assessments
Multimedia Scripts,
Storyboards, and
Composites
Media
Production
Medical Illustrations
Charts & Graphs
Streaming Audio
Streaming Video
14
Supplements
PowerPoint
Presentations
Interactive
E-learning
© 2005 Absolute CME. LLC
LEARNER
LOG-IN
OPENING
SEQUENCE:
TITLE, FACULTY,
ACCREDITATION,
SPONSORSHIP, ETC.
MAIN MENU
INTERACTIVE TUTORIALS
Pre-test
Assessment
Tutorial 1
Pre-test
Assessment
Pre-test
Assessment
Apply for
CME credit
Certificate of
Completion
Tutorial 2
Tutorial 3, etc.
CME
POST-TEST
15
REFERENCES &
WEB LINKS
FACULTY
INFORMATION &
ACCREDITATION
CASE 1
Clinical
Decisions
Video Feedback from Key Opinion
Leaders
CASE 2, etc.
Clinical
Decisions
Video Feedback from Key Opinion
Leaders
© 2005 Absolute CME. LLC
Live Events with
Audience Response
Technology
Interactive E-learning with Case Study
Simulations
Survey Instruments
and Patient Data
Measurement of
Educational
Outcomes
Baseline
Assessment of
Clinical Practices
Data Storage in
Advanced Learning
Management System
Statistical Analysis of Quantitative Data
16
Post-CME
Measurement of
Clinical Practices
Custom Reports
Outcomes
Measurements
© 2005 Absolute CME. LLC
© 2005 Absolute CME. LLC
17