course goals

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OKALOOSA-WALTON COMMUNITY COLLEGE
COURSE SYLLABUS – Part 1 Course Data
 Opt B
 New (Add)  Revision  Textbook Revision Only  Deletion (Inactive)  Reactivate
Course Number CGS 1843
Course Title
Lab Fee
Other
DLC3
 Req’d  Opt A
By
Introduction to E-Commerce
Div/Dept Code CIS CISV
Subject Code COMP/MARK Effective Term
Course/Credit Type (Check One only)

01 A & P
 02 PSV (AS only)
 02 PSV Dual (Transfer)

05 PSAV

03 College Prep

07 ABE/ESL

09 GED

08 Adult Secondary

10 Voc Prep
Contact/Credit Hours
Lecture Hours
Lab Hours
Clinical Hours
Other
20032
End Term
ICS Code
12501
45
 A-F
 P/F
 Audit OK
Grading
Clock Hours
CEU Approved
Total Credits
3
Yes No
Number of enrollment
times for credit
1
Course Catalog Description:
Prerequisites
Corequisites
General Education
Gordon Rule
 No  Yes, AA and AS
 No  Yes, Word Count
 Yes, AS Only
Scheduling
 Fall
 Summer
 Spring
Area
 All
 As needed
Special Equipment/Facilities
Computer with Internet connectivity, MS PowerPoint, and overhead projector.
Recommended Text/Software
Electronic Commerce,7th edition, Gary Schneider. Course Technology, © 2007.
ISBN-10: 1-4188-3703-2
Required in these Programs
Elective in these Programs
All programs
Replaces or is equivalent to another course
No  Yes
If so, course number
Special Designators
C3 PA PD
Prepared By
Elizabeth Morgan
Date
4/3/06
Director/Chair Approval
Melinda Stein
Date
4/3/06
Date
N/A for TBR
 Approved
Curriculum Committee Action
Vice President for Instruction
President
 Disapproved  Postponed
See attached textbook adoption
Date
N/A for textbook revision
Date
Course Dictionary Update by
Date
White: VP Instruction
Yellow: Business Office
Pink: Registrar
COURSE SYLLABUS  PART II
COURSE GOALS
Course Number
CGS1843
Title
Introduction to E-Commerce
Prepared by
Elizabeth Morgan
Date
4/3/06
Director/Chair
Melinda Stein
Date
4/3/06
Criteria:
Goal
Number
(1) Direction oriented; (2) student oriented — written in terms of what students will accomplish; (3)
provide the lay reader with an understanding of the substance of the course; and (4) the number
of statements should be sufficient to clearly identify the mission of the course.
Statement
1
The student will develop an understanding of e-commerce and e-business, the different types of ecommerce significant to business, technology, and society as well as the entities and processes
involved in implementing e-commerce solutions.
2
The student will develop an understanding of the technological infrastructure, web-based tools,
and software needed to support electronic commerce processes.
3
The student will develop an understanding of electronic payment systems, e-commerce security
threats, and security implementation strategies.
4
The student will develop an understanding of e-commerce strategies for marketing, sales, and
promotion using the Internet to create a Web presence.
5
The student will develop an understanding of e-commerce strategies for purchasing and support
activities.
6
The student will develop an understanding of Web auctions, virtual communities, and Web portals.
7
The student will develop an understanding of e-commerce: global, legal, ethical, and financial
environments.
8
The student will develop an understanding of e-commerce resource planning and implementation.
COURSE SYLLABUS  PART III
PERFORMANCE OBJECTIVES
Course Number
CGS1843
Course Title
Introduction to E-Commerce
Page
3
of
4
Date 4/3/06
Prepared by Elizabeth Morgan
Director/Chair Melinda Stein
A specific objective is one in which the outcome and the level of achievement
are defined in measurable terms.
Object
No.
Related
Goals
1
Objective Statement
Evaluation
1
The student shall develop an understanding of both
theory and practice of doing business over the Internet
and World Wide Web.
Written tests and assignments with a minimum
grade of 70.
2
1
The student will be able to identify the value of ecommerce initiatives.
Written tests and assignments with a minimum
grade of 70.
3
2
The student shall develop an understanding of the
history and origin of e-commerce, the development
timeline, and the impact e-commerce is projected to
have on society in the future.
Written tests and assignments with a minimum
grade of 70.
4
2
The student shall develop an understanding of the
language of the Web, HTTP, and examine the similarities
and differences between intranets and extranets, as well
as connection options and tradeoffs.
Written tests and assignments with a minimum
grade of 70.
5
2
The student shall develop an understanding of the ecommerce technological infrastructure to include the
Internet applications, client-server architecture, Web
markup (e.g., SGML, HTML, XML) and scripting
languages, Internet protocols (e.g., telnet, FTP,
TCP/IP), and utility programs used in Unix- and
Windows-based operating systems.
Written tests and assignments with a minimum
grade of 70.
6
3
The student shall develop an understanding of webbased tools for e-commerce to include Web server
hardware and software options, and how to address
issues such as tool strengths, weaknesses, and
scaleability, Web performance evaluation and tuning
tools, and Website hosting options (e.g., hosting
services, basic and midrange packages, and enterprise
solutions for large firms) and associated implications
such as cost factors.
Written tests and assignments with a minimum
grade of 70.
7
3
The student shall develop an understanding of ecommerce internal and external security threats, the
vulnerability of communication channels transmitting
information from one location to another, strategies for
addressing security risks, roles of copyright and
intellectual property security, cybercrime, and business
models that challenge copyright laws.
Written tests and assignments with a minimum
grade of 70.
8
3
The student shall develop an understanding of
implementing security for e-commerce to include tools
and practices such as security threat countermeasures
Written tests and assignments with a minimum
grade of 70.
(e.g., antivirus software and encryption), message
protection (e.g., special Internet protocols and message
authentication codes), verification of user identification
(e.g., digital certificates and authorities), and
approaches to protecting intellectual property rights.
9
3
The student shall develop an understanding of electronic
payment systems (e.g., electronic cash, electronic
wallet technologies, stored-value cards, credit/charge
cards), how they operate, and associated protocols.
Written tests and assignments with a minimum
grade of 70.
10
4
The student shall develop an understanding of real-world
e-commerce experiences (past and present) in the retail
and service industries to include Web-based business-tobusiness (B2B), business-to-consumer (B2C) markets, and
related business models.
Written tests and assignments with a minimum
grade of 70.
11
5
The student shall develop an understanding of ecommerce strategies for marketing, sales, and
promotion to include creating an effective Web
presence,
identifying
and
reaching
customers,
technology-enabled relationship management, and
examination of business models for selling on the Web.
Written tests and assignments with a minimum
grade of 70.
12
6
The student shall develop an understanding of
purchasing and support activities to include electronic
data interchange (EDI), supply chain management, and
software for purchasing, logistics, and support activities.
Written tests and assignments with a minimum
grade of 70.
13
7
The student shall develop an understanding of the
definition, history, categorical types, and strategies
associated with web auctions, virtual communities, and
web portals.
Written tests and assignments with a minimum
grade of 70.
14
7
The student shall develop an understanding of the global
environment of e-commerce to include language,
culture, standards, legal, ethics, and tax issues.
Written tests and assignments with a minimum
grade of 70.
15
8
The student shall develop an understanding of how to
address
e-commerce
planning
and
resource
implementation to include valuation of e-commerce
initiatives, strategy and implementation alignment,
outsourcing decision-making, selection of web-hosting
services, fast-venture techniques to launching Internet
business initiatives, formal project management
techniques, e-commerce activity staffing.
Written tests and assignments with a minimum
grade of 70.
16
8
The student will be able to select Web-hosting services.
Written tests and assignments with a minimum
grade of 70.
Use additional pages as needed
File: Course Syllabus-VPI
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