PPC Management Team Meeting
18 April 2005, 3:00-4:00, Conference Room 5202
Present:
Fred Boltz, Terhi Majanen, Edward Millard, James-Christopher Miller, Elizabeth O’Neill, Dick Rice,
Susan Stone
Objectives:
 Campaign factsheets
 Budget
 Workplans, Annual Meeting preparation
 RP survey
 Travel calendar, emergency contacts
Outputs:

RPD will produce 2 factsheets for the 5-year $1.2 billion Future for Life campaign, one on the
Regional Programs/CBCs, and one on the technical support programs (PPC, RPS) in RPD. These
factsheets will be included in the CI Case Statement (see Appendix) presented to CI’s Board in May.
These factsheets should present our programs in a way that is easily understandable to potential
donors, even those not very familiar with CI or with biodiversity conservation, while being inspiring to
attract funding.
3-page drafts are due to Development on Friday April 22. James-Christopher is the lead on the
PPC/RPS factsheet, and Lina Barrera is the lead on the RP/CBC factsheet. James-Christopher will
work with Terhi, Lina, and Fred on the PPC/RPS factsheet.
After this initial submission, we will have opportunities to revise and refine these factsheets, as well as
develop factsheets for individual technical and regional programs (e.g., Ecotourism, Philippines CBC).
These more detailed factsheets will be included as appropriate in informational packets and proposals
to donors under the campaign.

Fred will meet with each program director to discuss FY06 program budgets and Moore allocations.
Please see action items for details.

James-Christopher is finalizing workplans, which will be reviewed by Fred, and further refined after
Annual Planning. Workplans will be presented to PMG on May 4th.

The RP survey was announced on April 18. The purpose of the survey is to understand RP priorities
for technical support and learning, and the survey responses will help PPC align our planned actions
with RP needs and will guide us on refining our workplan. Results will be consolidated before Annual
Planning, and may be included in the presentation to PMG.
If you would like to take a look at the survey, please follow these steps.
1) Open the survey at http://www.surveymonkey.com/s.asp?u=390651001561.
2) Answer all questions on each page so that you can proceed from page to page, as answers are
required (you can just select e.g. "5" for all questions).
3) On last page ("General information") please write down "PPC" or your name in the space
provided, so that I know to remove your response when consolidating them.
(If you have already filled out the survey, please let Terhi know, and include approximate time
when you did this.)
Alternatively, Terhi can print out the survey for you.

Terhi will be putting together a travel calendar and a list of emergency contacts for PPC in the coming
days.

In order to increase PPC’s visibility, Terhi will be working to add PPC information on the main CI site.
This will be general information aimed at a lay audience, and will provide links to e.g. ecotourism
main website. Once the content is ready – incl. short program description and key activities for each
program – it can be added to the CI website in a matter of days.
Action Items:

James-Christopher, with help from Terhi, Lina, and Fred, will finish Future for Life campaign
factsheet drafts by Friday, April 22nd.

Fred will meet with program directors to discuss FY06 program budgets and Moore allocations.
Schedule for Thursday, April 21st:
9:30-10:00 Edward
10:15-10:30 Elizabeth O.
10:30-10:45 Dick
Elizabeth K. – next week
This summary is available in the eRoom:
People, Protected Areas, and Conservation Corridors Department / PPC Management Team /
Meeting Summaries
which has the Web address:
eroom.conservation.org/eRoom/FSD/PPC/0_3ce4
as file:
PPC Mgmt Team 05-04-18.doc
Appendix: Future for Life Campaign Case Statement
03.07.05 Text backed out of QuarkXPress
[cover]
Future for Life
Saving the Irreplaceable
[CI logo]
[inside front cover]
Front cover
[Cover photo caption]
A Brighter Future. Cambodian child from a poor family gathers lotus flowers for sale in the market. © John
Isaac
[page 1]
An Urgent Threat
Dear Friend,
If you imagine Earth shrunk down to the size of a standard desktop globe, then the biosphere—the part of the outer
surface containing life—is only about the thickness of a couple of coats of varnish.
Most of the Earth is too cold or dry or lofty and thin-aired for most types of life. Humans—even with the advantage of
clothing and shelter—can manage to live on only about 12 percent of Earth’s land and water surface. Other animals are
restricted further still, which is why a tiny fraction of our land area, some 8 percent, contains more than two-thirds of its
biodiversity.
Since life began 3.85 billion years ago, Earth has produced—or so it is thought—some 30 billion different species of
creatures. Out of all that number, only one of them has had the intelligence and sensitivity to reflect upon its place in
the universe, to manipulate the natural world to make it more productive and secure, to look beyond its own immediate
needs, and to work out strategies for improving its lot.
And only one—the same one, alas—has been reckless enough to trifle with the very air it breathes, to bulldoze its
jungles, to dynamite its coral reefs, and to drive to extinction numberless creatures on land, sea, and in the air. We are
in the uncanny position of being life’s best hope and its worst nightmare.
It has taken us nearly 4 billion years to get to where we are now. We are undoing much of it in a single human lifetime.
Scientists now believe we could lose as much as half of the plant and animal species in this century. We are not going
to find new oceans teeming with life or some back-up Amazonia that we have somehow overlooked until now. We
have all we are ever going to have. This is all there is. There is nowhere else to go. That is why Conservation
International, and the tireless, noble work it does, is so vitally important.
On behalf of all living things, thank you.
[signature]
Bill Bryson
The author of many best-selling books, Bryson’s A Short History of Nearly Everything won the Aventis Science Book
Prize
[photo caption]
t
[pages 2-3]
Seize the Moment: Assure Our Future
The red earth of Madagascar, once hidden by the lush green landscape that sustained it, can now be seen from space,
flowing off the denuded island into the Indian Ocean like a bleeding wound. It illustrates the ecological damage being
inflicted across the planet, but we prefer to look into the future and see a different picture. Rather than critical wounds,
we envision vast corridors of healthy ecosystems, on land and sea, providing vital natural services from cleansing our
air and water to yielding food, medicines, and raw
materials for all time.
We invite you to join us in realizing this vision by becoming part of Conservation International’s Future for Life
Campaign that seeks to raise more than $1.2 billion over six years. This endeavor will lead to an unprecedented scale of
biodiversity conservation, undertaken with hundreds of partners around the world. Scientists agree that nothing less
than the future of life on the planet is at stake. Plants and animals are vanishing at an accelerating rate. The web of life
is fraying. As Nature is diminished, so is the Earth’s ability to renew and replenish the resources on which our own
lives depend.
At Conservation International (CI), we view this challenge with optimism and determination. We believe that the
environmental crises facing our planet today are converging with the most promising solutions. The Future for Life
Campaign provides a plan of action to implement these solutions.
Since CI’s founding 18 years ago, we have gathered the best minds from conservation biology, economics, social
science, anthropology, and a multitude of other disciplines to craft a strategy that will protect the most biodiversity. It
includes safeguarding critical habitats and threatened species on land and in marine and freshwater environments.
Working with indigenous leaders to protect their biodiversity-rich lands. Making global conservation a high priority on
the agendas of national governments, industries, community groups, and people everywhere.
To this end, we are joining with a new generation of national leaders in developing countries to help protect Earth’s
natural wealth: its valuable marine and freshwater resources, unspoiled wilderness regions, and biodiversity hotspots—
the richest and most biologically diverse places that also face the most severe threats. These leaders have responded to
the emerging challenge by pledging to safeguard some of their most valuable natural resources.
A unique compact of 188 nations formed at the 2002 World Summit on Sustainable Development is currently working
to significantly reduce biodiversity loss. The deadline for achieving that goal is 2010. A successful Future for Life
Campaign scheduled to conclude the following year will enable CI to provide vital knowledge, guidance, and support
to those nations.
We will help to assure that their ambitious objectives are reached, and we will set the course for a new age of global
conservation. Our fragile, threatened Earth will be viewed through a new and brighter prism. As that occurs, we will
then be assured a Future for Life.
[signature]
Peter A. Seligmann
Co-founder, chairman, and CEO of Conservation International
[signature]
Orin Smith
Chair, Future for Life Campaign; Chief Executive Officer (retired), Starbucks Coffee Company
[signature]
Skip Brittenham
Co-Chair, Future for Life Campaign; Ziffren, Brittenham, Branca, Fisher, Gilbert-Lurie, Stiffleman & Cook LLP.
[quote]
“Peace on Earth depends on our ability to secure our living environment.”
—Wangari Maathai: 2004 Nobel Peace Prize winner
[photo caption]
Scorched Earth. Unsustainable slash-and-burn agriculture in Madagascar © Frans Lanting/Minden Pictures
[flap]
Healthy Biodiversity is Vital to Human Well Being
Close to 16,000 animal and plant species today are at risk of extinction. They are disappearing between one hundred
and one thousand times faster than the rate of loss during the pre-human era. The principal reason: habitat destruction
and species exploitation on land and in the oceans.
Species are the single most important indicator of the planet’s long-term health. Their demise saps the vitality of the
fragile ecosystems that nurture them – and us. Ecosystems also provide Nature’s services that every person on Earth
needs for survival: air and water cleansing, flood and climate control, soil regeneration, crop pollination, food,
medicines, raw materials—even spiritual sustenance. Scientists estimate the annual value of these ecosystem services at
$30 trillion dollars.
When Nature is ravaged, people suffer. Deforestation in Honduras is blamed for the death of 10,000 in the 1998
landslides caused by Hurricane Mitch. The massive global trade in wildlife for human consumption -- as bush meat or
exotic pets -- is blamed for the spread of animal-human crossover diseases such as HIV/AIDS, Hepatitis B, Ebola virus,
SARS, bird flu, and Monkey pox.
Destruction of coral reefs and mangrove forests for shrimp farms and coastal development throughout South Asia
removed natural defenses to the 2004 tsunamis. Intact, the reefs and mangroves would have absorbed much of the
energy and weakened the giant waves. The death toll of somewhere between 200,000 and 300,000, and the massive
damage in 11 nations, would have been substantially reduced.
The equation is simple: When we lose species, we weaken ecosystems. This in turn harms us, and future generations.
The lesson is clear: The path to species extinction is dangerous – even deadly – to humans.
[pages 4-5]
A Planet Under Siege: The Challenge
From blue whales to giant redwoods, from tiny ants to lowly lichens, Earth’s interconnected, complex web of animals
and plants provides the essential ingredients for our survival. The equation is simple. The quality of our existence
depends upon the health of our planet.
For millennia people considered Nature to be a vast, inexhaustible cornucopia. Today we know that the bounty of the
lands and the oceans has strict limits that humanity is now close to reaching. The rapacious exploitation and pollution
of Earth’s resources is upsetting Nature’s balance.
On the Land: Rare and Imperiled Riches
Earth’s emerald circle of equatorial rain forests and other wild landscapes is the repository for the richest assemblages
of terrestrial plant and animal species. Yet half of these forests have been plundered and razed, and most of the
remainder is under threat. The forests and their biodiversity are the mighty engines that help filter fresh water, pollinate
crops, decompose waste, and generate soils. Trees absorb carbon dioxide, mitigating the effects of global warming.
They provide many of the ingredients for our medicines, chemicals, food, and other necessities. The forests are also
home to indigenous peoples and many still rely on healthy ecosystems for their daily sustenance.
In the Oceans: Onslaught on a Little-Known World
The seas cover about 70 percent of the Earth’s surface yet less than 1 percent of the ocean is protected compared to 12
percent of the land. Even though we have barely begun to explore our undersea world, we are systematically destroying
it. Thousands of high-tech trawlers scour the globe, essentially strip-mining fish and other marine life while destroying
delicate undersea habitat. More than 70 percent of the world’s stocks are fished to their limits or are heading toward
commercial extinction. Fully 90 percent of the world’s top predator fish—cod, swordfish, shark, marlin, and others—
have disappeared.
Fresh Water: A Precious and Dwindling Resource
Only 2.5 percent of the Earth’s water is fresh—the rest is saltwater—and this fraction is almost entirely locked up in
aquifers, icecaps, and glaciers. Only one-tenth of one percent of this water flows freely, filling the rivers, wetlands, and
lakes that support freshwater species and sustain human existence. Industrial toxins, agricultural runoff, and human
sewage increasingly pollute that scant amount. Worldwide, more than one billion people have no access to clean water
and two million die every year—many of them children—from water-borne illnesses.
People: Population Growth Fosters Conflict over Resources
In 150 years the global population has risen from one billion to more than six billion people. More than one billion
today, half of them children,
survive in extreme poverty on less than $1-a-day. Human population is expected to reach 9 billion or higher by 2050.
Human needs for food, fresh water, raw materials, and arable land are expanding beyond the capacity of Earth to
provide them. The resulting strains and pressures are mirrored in resource-based violence and conflicts throughout the
developing world.
[quote]
“Humanity is decimating the natural environment and drawing down Earth’s nonrenewable resources with cheerful
abandon. CI is showing how to reverse this dangerous folly.”
—Edward O. Wilson: World-renowned scientist and CI Board member.
[photo caption]
On the Brink? Selva (golden) palm tree frog (Hyla ebracatta) © CI, Piotr Naskrecki
flap]
Glimpses of a Global Crisis [
A few examples underscore the need for the strategic focus and swift action that will occur through CI’s Future for Life
Campaign:
Empty forests. In the vast Congo Basin of central Africa, huge numbers of animals--from rodents to primates to
elephants--are killed each year for bush meat, equivalent to the slaughter of 5 million cattle. Recent estimates point to
23.5 million game vertebrates, equal to more than 89 thousand tons of bush meat, being consumed annually in the
Brazilian Amazon. The result is the Empty Forest Syndrome, and it is spreading throughout other parts of Africa, Latin
America, and Asia.
Depleted oceans. Long-line fishing vessels set as many as 10 billion baited hooks a year on
braided steel wires up to 60 miles long. They kill millions of sharks – a quarry – and hundreds of thousands
of untargeted marine creatures. Long-lining is driving to extinction magnificent and highly endangered icon
species like the Pacific leatherback turtle, a one ton living fossil from our primordial past, and the albatross
that can fly around the world in 46 days. Fishing fleet overcapacity and marketplace economics result in
some 30 million metric tons of by-catch—more than 25 percent of all fish caught—being tossed overboard
dead or dying.
Increased conflict. Dwindling natural resources is a primary cause of poverty, starvation, and regional wars in
developing countries. More than 3 million, for example, have died over the past six years in the Democratic Republic
of Congo in strife spawned by the struggle over mineral wealth and other resources. Violent conflicts are festering in 25
of the 34 biodiversity-rich hotspots where CI concentrates its conservation efforts.
Disappearing biodiversity. Studies by the IUCN-World Conservation Union indicate 15,589 plant and animal
species were at risk of extinction in 2004, a very conservative estimate. The survey found one in three amphibians,
nearly one quarter of the mammals, and 12 percent of the birds in the survey, could be permanently lost.
[page 6-7]
Saving the Irreplaceable: The Solution
A Proven Strategy
Some environmentalists believe the scale of damage to our natural environment has already tipped too far and the harm
to the Earth’s ecosystems and their biodiversity is irreversible. Extinct species are indeed gone forever. At
Conservation International, we are confident that with sure and swift action, we will achieve the Future for Life
Campaign’s ambitious goals, engineering large-scale changes in the way Earth’s resources are protected and invested
for the future.
Our mission is to conserve Earth’s living natural heritage —our global biodiversity—and to demonstrate that human
societies are able to live harmoniously with Nature. We turn this grand vision into conservation success by working
through three core strategic elements: science, partnerships, and human welfare.
Science: Rigorous studies of ecosystems and their biodiversity have led to our highly targeted approach,
focusing efforts where they will have the greatest impact: in biodiversity hotspots, high-biodiversity wilderness areas,
and key marine regions (see map, next page). Increasing our understanding of the dependence of human societies on
biodiversity and healthy ecosystems will continue to guide the creation of the best conservation solutions.
Partnerships: Effective conservation at a global scale requires strategic collaboration among multiple
organizations. For this reason, CI has made major investments locally and regionally in building alliances and
supporting partners. In 2004, we provided approximately one-fourth of our total revenues to nearly 350
nongovernmental organizations, community groups, and private enterprises, to help conserve priority regions. By 2010,
we aim to invest 50 percent in collaborative efforts, stimulating the development of strong national and local
organizations where we work.
Human welfare: We have always held that conservation cannot succeed without the support of local people.
Our work to conserve biodiversity must also provide well-understood benefits to humanity—in the form of continued
ecosystem services such as cleansing air and water, or improved livelihoods from sustainable forest products. The
places where we concentrate our efforts are often the traditional lands of indigenous peoples. CI works closely with the
Kayapó of Brazil, the Wai-Wai of Guyana, the Trio of Suriname, and many other indigenous communities to ensure
that they continue to manage and benefit from healthy eco-systems in perpetuity.
[hotspots map]
CI’s Priority Areas
We concentrate our resources and expertise in more than 40 countries where the needs and potential conservation gains
are greatest.
The 34 biodiversity hotspots are our principal focus. Hotspots harbor large numbers of species found
nowhere else and are under a high degree of threat, having lost at least 70 percent of their original vegetation.
The remaining intact portions of these hotspots cover only 2.3 percent of the Earth’s land surface, yet some
50 percent of the world’s plant species and 42 percent of terrestrial vertebrate species exist only in these places. If we
lose them, their plants and animals are gone forever.
The five high-biodiversity wilderness areas are vast regions of relatively undisturbed land with at least 70
percent of their original vegetation still intact. They have low human population densities but their high numbers of
endemic plant and animal species—while impacted less than the hotspots—are increasingly being subjected to human
pressures.
CI’s goal is to help these wilderness areas develop sound conservation strategies while most of their resources
are intact. This will prevent them from deteriorating into highly stressed habitats like the biodiversity hotspots.
Key marine regions, like their terrestrial counterparts, are global priorities for the conservation of life in the
oceans. They include many of the world’s coral reefs and species-rich sites in high-sea and deep-sea areas.
[quote]
“Men, women, and children in forest villages play as important a role as corporate presidents and political leaders in
bringing about and ensuring lasting conservation solutions.”
—Her Majesty Queen Noor: CI Board member, human rights advocate
[
The Campaign Commitments
CI remains optimistic. A successful Future for Life Campaign will expand the reach of our time-tested strategy. It will
underwrite these fundamental building blocks that will enable societies to embrace sustainable development based on
an unprecedented scale of ecosystem and biodiversity conservation. The result will be a new global awareness of the
link between species loss and the adverse consequences for human well being, and the creation of a new conservation
ethic.
Work with Indigenous Leaders and Communities to Safeguard Their Lands
We will seek to engage in mutually agreed partnerships to support conservation management objectives for 250,000
square kilometers of indigenous peoples' territories within the hotspots and high-biodiversity wilderness areas. The
well-being of people is a core value guiding our conservation agenda in all areas in which we work.
Protect Endangered Species and Their Critical Habitat
We will increase protection of key areas containing threatened animals and plants by 150,000 square
kilometers within biodiversity hotspots and by 500,000 square kilometers within high-biodiversity wilderness areas. A
goal will be to prevent the extinction of known species within these areas. Some 175,000 plant and animal species
including 5,000 critically endangered and endangered species -- and the ecosystems that nurture them -- will be
safeguarded. A total of 900,000 square kilometers (347,500 square miles) of critical habitat will be more effectively
managed.
Create New Large-Scale Marine and Freshwater Initiatives
We will launch 20 new marine protected areas and establish conservation management regimes in five seascapes
covering the most diverse and at-risk ocean ecosystems. To prevent species loss, we will conduct a global analysis of
marine and freshwater hotspots to gather comprehensive data on the status and distribution of fish and other aquatic
species.
Establish a New Global Conservation Agenda
We will enlist partners, build capacity, and mainstream ambitious conservation actions in the agendas of national
and regional governments, development institutions, corporations, partner NGOs, and local communities. We will bring
together conservation and development organizations to catalyze innovative strategies.
[pages 8-9]
A Record of Achievement
Building on our success over nearly two decades, CI is achieving conservation goals on an increasingly significant
scale.The work ranges from supporting the creation of vital protected areas—which scientists believe are the single
most important tool to ensure species survival—to partnering with industry, government, NGOs, and indigenous
leaders. Here are some examples.
Large-scale commitments: Equipped with data and support from CI and our partners, several nations have taken
dramatic conservation actions. In the Brazilian Amazon, the states of Amapá and Amazonas are protecting 65,000
square miles of rain forests, an area almost the size of Florida. Madagascar has pledged to triple its preserves to cover
more than 23,000 square miles in order to safeguard unprotected species. Indonesia is creating two huge national parks
and is safeguarding one-fifth of its coral reefs.
Marine breakthroughs: CI pioneered a new concept for conserving large undersea ecosystems. The Eastern Tropical
Pacific Seascape, the first to implement this new management regime, united Costa Rica, Panama, Colombia, and
Ecuador in a first-ever cooperative agreement that will establish a series of marine protected areas and provide
conservation coordination across 800,000 square miles of Pacific waters
Strides in indigenous territories: In 2004, after several years of CI efforts, Guyana’s government gave an “absolute
grant” of 1.5 million acres of traditional lands to the Wai-Wai community of southern Guyana, the largest land award
ever made to an indigenous group in that nation. The Wai-Wai have invited CI to help them develop a plan to manage
these biodiversity-rich territories as community-owned conservation areas.
Increased leadership support: CI fostered the creation of a bipartisan International Conservation Caucus within the U.S.
Congress to educate decision makers about opportunities for increased American engagement in protecting developing
world natural resources. The caucus has more than 60 members and arranges delegation field visits to hotspot sites to
increase awareness of biodiversity challenges.
box
Atlantic Forest Hotspot: A Case Study
Twenty years ago, Brazil’s eastern coastal rainforest – harboring some 8,000 endemic plant species and more than 90
species of animals and birds found nowhere else -- was badly fragmented and under enormous development pressure.
Centuries of habitat loss began with the spread of sugar cane and coffee plantations. It was then exacerbated by the
urban sprawl of Sao Paulo, Rio de Janeiro, and other cities. Resources were scant, and there was no broad commitment
to protect the forest’s rich but dwindling biodiversity.
CI first became involved at the species level, focusing on more than two dozen Critically Endangered vertebrates,
creating a linked network of public and private reserves to protect their habitat in a multi-use landscape. This strategy
not only ensured that the forest’s ecosystem services continued to benefit people, but also meant survival for myriad
species.
Today, deforestation has been drastically curbed. Critical areas are being restored and unique species protected. Local
NGOs are building tremendous capacity, government assistance is being leveraged, corporations are enthusiastically
engaging with conservation allies, and public awareness is at an all time high. In just 15 years, the region has moved
from rampant environmental destruction to the path of sustainable development.
The Future for Life Campaign will enable us to multiply these demonstrated successes in the Atlantic Forest in the 25
of our 34 hotspots where we have a physical presence, and in all five of our high-biodiversity wilderness areas.
[quote]
“Biodiversity conservation has grown from protecting a species or a park to encompass entire ecosystems. I believe that
CI’s strategy to do this, based on the best available science, is the proper approach.”
—Gordon Moore: CI Board member, co-founder of Intel Corporation
[photo caption]
Back-cover Rio-Forest picture
[pages 10-11]
Our Tools for Success
Underlying CI’s success is a set of programs that contribute to conservation in effective and lasting ways. Funding
provided by the Future for Life Campaign will ensure that these engines powering CI’s efforts are equipped to meet
growing conservation challenges.
Building Knowledge and Capacity
Much remains unknown about the natural world, and there is a great need to develop the next generation of biodiversity
professionals. Increasing scientific understanding and training new conservationists is key to stemming the tide of
species loss.
The Center for Applied Biodiversity Science (CABS) strengthens the ability of CI and other institutions to identify and
respond to emerging biodiversity threats. The Regional Programs Division provides technical and strategic support to
our field programs and partners, which in turn use the information to design and implement successful conservation
initiatives.
With $175 million, CABS and the Regional Programs Division will increase our knowledge in biodiversity and
ecosystem science and generate advanced tools for conservation analysis and delivery, throughout the regions where
we and our partners work.
Monitoring Biodiversity and Ecosystem Health
Conservation relies on an understanding of the state of Earth’s biodiversity over the long term. The Tropical Ecology
Assessment and Monitoring (TEAM) initiative studies biodiversity through a global network of field stations, serving
as an early warning system and creating the basis for unprecedented long-term biodiversity monitoring.
With $55 million, the TEAM initiative will implement the first 11 field stations, disseminate its findings, and begin
expanding the network towards a goal of 50 stations.
Taking Action on the Ground and in the Seas
To catalyze conservation across vast landscapes, CI has created the Centers for Biodiversity Conservation (CBCs).
These are regional centers that deliver technical services, build alliances, conduct regional training, develop
conservation plans, and provide access to regional partners. Their expertise is applied to large-scale terrestrial and
marine conservation actions. CBCs have been launched in the Andes, Brazil and the Guianas, Madagascar, and
Melanesia. Other CI regional programs are now being transformed into CBCs.
With $410 million, the CBCs and our regional programs will continue to design ambitious conservation plans and
achieve concrete results. These include preventing the extinction of species, increasing the amount of key biodiversity
areas placed under protection, and consolidating biodiversity conservation corridors.
Charting a New Course for Marine Strategies
Increasing threats to the oceans require concentrated efforts to locate and protect critical marine biodiversity sites. The
Global Marine program is taking CI’s experience with large-scale terrestrial conservation to the oceans. Working
closely with and providing technical support to CI regional programs, Global Marine supports the creation of new
protected areas and establishes vast marine management zones called seascapes.
With $35 million, a major marine assessment will map the distributions and determine the threat status of 20,000 ocean
animal and plant species, from sharks to sea grasses. It will determine epicenters of likely extinction and priorities for
conservation and increase marine investment through regional programs and the marine fund.
Engaging Leaders
Governments and the private sector are important partners in the fight to protect biodiversity, and CI is building
successful collaborations with these groups. The Center for Environmental Leadership in Business (CELB) works with
industries and corporations to forge a new business ethic that reduces adverse impacts to the environment, and
enhances both global biodiversity and the bottom line. The Center for Conservation and Government (CCG) promotes
innovative solutions that enable governments and other public institutions to conserve biodiversity.
With $40 million, CELB will expand its corporate best practices program by engaging companies in agriculture,
mineral extraction, forestry, manufacturing, and tourism. The strategy will shift the impact of industrial activities from
potential environmental harm to ecological stewardship.
With $25 million, CCG will work with the governments of nations that are home to biodiversity hotspots—such as
Brazil, Mexico, Indonesia, and the Philippines—to strengthen conservation policies and leadership. CCG will also
work with the World Bank and other development agencies to minimize ecological damage from infrastructure projects
such as dams, pipelines, and highways.
Multiplying Impacts
A single organization has limited reach. Through strategic partnerships with others, it can achieve conservation results
on a vastly larger scale. CI’s Conservation Funding Division, comprising the Critical Ecosystem Partnership Fund, the
Global Conservation Fund, and Verde Ventures, quickly mobilizes financial resources to support conservation actions
by CI and its partners. The division enables local groups to participate in conservation; finances the creation,
expansion, and long-term management of protected areas in critical parts of the world; and funds enterprise
development that fosters conservation.
With $410 million, the Conservation Funding Division will expand all of its funding mechanisms to increase the
number of partners supported, the scope of conservation actions funded, and the number of protected areas created. CI
will also build a global marine fund to establish marine protected areas and seascapes.
Strengthening Organizational Excellence
With a budget of over $100 million that increases annually, and with more than 800 employees advancing conservation
in 44 countries on four continents, CI strives for efficiency in every aspect of our endeavors. More than 85 percent of
our expenses in FY 2004 went directly to our conservation programs and only 4 percent to fundraising. This earned CI
an “A” rating from the American Institute of Philanthropy for the 8th consecutive year.
With $120 million, CI will continue to strengthen the infrastructure of the organization so that we can effectively
communicate throughout our global network, measure the impact of our achievements, and greatly leverage and
increase the dollars we raise for conservation.
]
[Page 12]
An Invitation to Invest in Earth’s Future
Nature, in the words of pre-eminent biologist Edward O.Wilson, is “disappearing before our eyes—cut to pieces,
mowed down, plowed under, gobbled up.”
Ensuring a Future for Life requires major funding. Our $1.2 billion objective is a fraction of what will be needed for
our planned, multi-decade offensive to change the scale of conservation. This sound investment will leverage $5 billion
more from public and private entities.
While ambitious, our funding target should be viewed in perspective. Consider: the United Nations will spend $1.2
billion to renovate its New York headquarters. Bank of America’s new offices in midtown Manhattan will cost the
same amount.
We must act now. A successful Campaign will enable CI to capitalize on unique opportunities. In the past two years,
wise leaders in the developing world have heeded our message and pledged to protect their prime natural resource
assets. Other heads of state will follow. This is the time to encourage and support them—to engender a new level of
commitment by governments, corporations, funding institutions, communities, and people everywhere.
Can our commitment to raise $1.2 billion be met? With the support and generosity of individuals willing to invest in
the planet’s future, it can and it will. Support from those who recognize the critical interdependence of Earth’s
biodiversity. Support from those who care about the health, security, and prosperity of our future generations, and of all
humankind.
The path to extinction is dangerous to humans. Together, we can Save the Irreplaceable.
[quote]
“CI is tough, smart, and focused on getting results. Join CI in this fight. Share their optimism. Conserving Nature is the
most vital issue of our times.”
—Harrison Ford: CI Board member, actor, and conservationist
[inside back cover]
CI Communications
The Future for Life was produced by members of CI’s Global Communications team:
Lisa S. Bowen
Senior Director, Information and Branding
Clare Nielsen
Director, Branding and Publications
Michael Satchell
Senior Editor/Writer
Christian Heltne
Manager, Branding and Publications
Gege Poggi, Doan Nguyen
Photography Coordinators
Miya Rowe
Graphic Designer
Michael Hoffman
Scientific Adviser
Center for Applied Biodiversity Science
Executive Staff
Peter A. Seligmann
Chairman of the Board and
Chief Executive Officer
Russell A. Mittermeier, Ph.D.
President
Niels Crone
Chief Financial Officer and Executive
Vice President, Administration, Finance,
and Human Resources
Gustavo Fonseca, Ph.D.
Executive Vice President, Programs and Science
Headquarters Leadership
Keith Alger, Ph.D.
Vice President, Human Dimensions
Leeanne E. Alonso, Ph.D.
Vice President, Field Assessment,
Research and Monitoring
Bruce Beehler, Ph.D.
Vice President, Melanesia Center
for Biodiversity Conservation
Haroldo Castro
Vice President, Global Communications
Roberto Cavalcanti, Ph.D.
Senior Vice President and
Chief Information Officer
Bonnie Cockman
Vice President, Finance
Sylvia A. Earle, Ph.D.
Executive Director,
Global Marine Conservation
Susie Ellis, Ph.D.
Vice President, Indonesia and
Philippines Program
Lisa Famolare
Vice President, Guianas Regional Program
Claude Gascon, Ph.D.
Senior Vice President,
Regional Programs Division
Marianne Guerin-McManus
Vice President and Executive Director,
Global Conservation Fund
Thomas Lacher, Jr., Ph.D.
Senior Vice President and Executive Director, Center for Applied Biodiversity Science
Olivier Langrand
Senior Vice President,
Africa and Madagascar Program
Nicholas Lapham
Vice President and Director,
Center for Conservation and Government
Roderic Mast
Vice President, Sojourns
Ann Nichols
Vice President, Development
Silvio Olivieri, Ph.D.
Vice President, Conservation Knowledge
Glenn Prickett
Senior Vice President and Executive Director, Center for Environmental Leadership
in Business
Nancie Thomas
Senior Vice President and General Counsel
Jorgen B. Thomsen
Senior Vice President and Executive Director, Conservation Funding Division
Karen Ziffer
Senior Vice President, Resources
[back cover]
“The study of history emphasizes CI’s conviction that destroying biodiversity destroys our chances for a healthy,
secure, and prosperous world.”
—Jared Diamond: Pulitzer Prize-winning author of Guns, Germs, and Steel and Collapse: How Societies Choose to
Fail or Succeed [italicized to set them apart, otherwise the titles run into each other.
[CI logo]
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