CHAPTER 9
231 www.krispykreme.com
253 www.ajb.dni.us
255 www.whirlpool.com
259 www.boeing.com
259 www.airbus.com
Best of the Web: Learn What It Takes to Manage a CD Operation, page 234
Exploring the Best of the Web: Learn What It Takes to Manage a CD Operation, page 253
The Institute of Operations Management, www.scicareers.org.uk/index.htm
Are you up for a career in operations management? Find out by taking the online challenge. Get some realworld experience making some important decisions as the operations manager of a CD production
company. Learn more about jobs in operations management and purchasing. Find out what inventory
controllers, production planners, and materials controllers do on the job. Finally, decide whether you have
the right skills to pursue a career in operations management.
1. Is operations management the right career for you? Take the test. As manager of
the CD production company, what kinds of decisions will you have to make?
Question 1 directions: From the home page, click on Click Here to Take Up the
Challenge. Follow the links through the simulation exercise.
2. What skills do you need to be an operations manager?
Question 2 directions: From the home page, click on Operations Management. Scroll
through the material.
3. What are the job responsibilities of inventory controllers and production
planners?
Question 3 directions: From the home page, click on Operations Management and then on Operations
Management Jobs. Scroll through the material.
Best of the Web, Step Inside ISO Online, page 246
Exploring the Best of the Web, Step Inside ISO Online, page 254
International Organization for Standardization, www.iso.ch/
The International Organization for Standardization (ISO) is a worldwide federation of
national standards bodies from some 130 countries, one from each country. Established in
1947, ISO is a non-governmental organization with the following mission: to promote the
development of standardization and related activities in the world with a view to
facilitating the international exchange of goods and services, and to developing
cooperation in the spheres of intellectual, scientific, technological and economic activity.
Step inside ISO Online and take a closer look at how ISO standards are developed and
why international standardization is needed.
1. Why is international standardization needed?
Question 1 directions: From the home page, click on About ISO and then on Introduction
to ISO. Read the questions and answers.
2. How are ISO standards developed?
Question 2 directions: From the home page, click on About ISO and then on Introduction
to ISO. Read the questions and answers.
3. What fields are covered by ISO standards?
Question 3 directions: From the home page, click on About ISO and then on Introduction
to ISO. Read the questions and answers. Click on the link All Technical Fields to review
the list of technical committees.
Best of the Web: Make Quality Count, page 247
Exploring the Best of the Web: Make Quality Count, page 254
American Society for Quality (ASQ), www.asq.org/
In today’s competitive business environment, companies have to be concerned about the
quality of their goods and services. For information and advice, many turn to the
American Society for Quality (ASQ). There you can find out about ISO 9000 and the
Malcolm Baldrige award. Find out why the award was established, how winning
companies are selected, which companies have won the award, and how the award differs
from ISO 9000. Follow the links to other quality-related Web sites. At the ASQ, quality
is only a click away.
1. What steps are involved in a quality improvement process?
Question 1 directions: From the home page, click on Information, and then on FAQs on
Quality. Scroll down to the bottom of the page to find the ten-step process.
2. Who was Malcolm Baldrige? Why was the Malcolm Baldrige Award created?
Question 2 directions: From the home page, click on Information,, then on Baldrige Award, and finally on
NIST--Home of the Malcolm Baldrige National Quality Award. Select Tracking Our Story and read the
FAQs About the Malcolm Baldrige Award and the Award Process.
3. How does the Malcolm Baldrige award differ from Japan’s Deming Award?
Question 3 directions: From the home page, click on Information, then on Baldrige Award, and finally on
NIST--Home of the Malcolm Baldrige National Quality Award. Select Tracking Our
Story and read the FAQs About the Malcolm Baldrige Award and the Award Process to find the answer.
Explore on Your Own, page 254
Review these chapter-related Web sites on your own to learn more about production and operations
management.
1. Solectron Corporation, www.solectron.com, is the world’s largest electronics manufacturing services
company. Visit this Web site to learn more about supply chain management and the benefits of
outsourcing.
2. Visit the Operations Management Center at www.mhhe.com/business/opsci/pom/index.htm and take a
closer look at topics in operations management by checking out the OM resources.
3. Airbus Industrie, www.airbus.com/about/assembly.html, has some interesting information on how the
consortium assembles plans. View the videos to see how components from the four partners are transported
to Tolouse, France for modular assembly.
A Case for Critical Thinking: Back in the Fast Lane, pages 254-255
Porsche, www.porsche.com
Question 4. What has Porsche learned from its past mistakes? Is Porsche prepared
to meet the competitive and business challenges of the future? Does Porsche
actively promote the kaizen method of production?
Question 4 directions: Read about Porsche. Click on English (U.S. server) and then The Company. Go to
Philosophy, choose Who We Are, and click on The Way. To learn more about Porsche’s promotion of
kaizen, click on Porsche Consulting and then Case Studies. Choose Schieder-Möbel Wortmann GmbH &
Co. KG.
Part 3: Mastering Global and Geographical Skills: Why Is the Silicon Valley in
California Rather Than Colorado or Kentucky?, page 256.
Search the World Wide Web for specific companies in the industry you are researching.
Visit the companies’ Web sites, and find out in how many geographic locations each
company now operates. Based on your research and on what you have learned from the
text, what are some of the factors that have influenced the geographic expansion of these
particular companies?