Final Report from Confidence to Grow (C2G) July 2009 Prepared by Warren Mason and Cathy Phelps The C2G Story Climate change (CC) is one of many challenges facing the dairy industry. In response, Dairy Australia established a one-year package of work called “Confidence to Grow” to rapidly build up industry knowledge about CC and to bring a dairy industry focus to the debate – see the program diagram below with its 10 interacting modules. C2G was focussed on answering questions like: o How well positioned are we to manage climate change? o Are our systems resilient enough for what we might see in the future? o How can dairy be on the front foot, capture emerging opportunities and avoid pitfalls? o How will national targets to reduce greenhouse gas production affect the dairy industry? o After C2G, what else needs to be done to ensure ongoing profitability and sustainability? Confidence to Grow aimed to assist all sectors of the dairy industry make sense of the short term challenges associated with reducing carbon pollution and the longer-term challenges associated with a changing and more variable climate. The project’s primary question concerned the industry’s confidence to grow over the next 20 years when the operating environment has been altered by the impact of CC, its consequences, and associated challenges of sustainability. This work (in concert with the major efforts in Trade and Strategy) has placed dairy at the forefront of the agricultural industries with respect to understanding CC and preparedness for it. Confidence to Grow program diagram: 1. Feedbase Audit Region by region audit of the feedbase 2. Climate Knowledge and Prediction Building industry capability to understand climate change implications and to design effective strategies 3. Client Stocktake a) Region by region audit of farmers needs and expectations, including the large farm sector. b) Stocktake of additional clients along the value chain + Process 2 Impact Assessment + Process 3 Industry Interpretation 4. System Dynamics and Interactions Exploring interactions and broader implications including policy changes (STELLA) 5. Biophysical Farm Impacts Assessment of climate change/ water availability impacts on dairy farming systems 6. Processing & Marketing Impacts Assessment of international trends and implications for Australia 7. Social & Workforce Impacts Assessment of social issues and adaptive capacity to underpin resilience and product development 8. Dairy World An Australian/New Zealand dairy industry response and reaction model Process 1 Stocktake Data 9. Strategic Analysis & Foresighting Scenario Exploration Scenario analysis/ foresighting to assess implications and develop appropriate responses to a range of possible futures for all elements of the dairy industry Process 4 Products & Outcomes 10. Product Development & Delivery Products for Farmers Products for Regions Products for Processors National Products Outcome A confident, resilient, and growing dairy industry Overall Conclusions from C2G These conclusions represent a synthesis from the work done, the results presented and the conclusions reached in each of the 10 C2G modules that have been summarised in Appendix 1. 1. The next big challenge relates to greenhouse gas emissions on dairy farms During the life of C2G, the Federal Government released green and white papers, and is legislating a Carbon Pollution Reduction Scheme (CPRS). From the lessons out of C2G and the green/white paper process, we can conclude that we now need a major focus on the science underpinning practical and effective greenhouse gas emission reduction strategies for the industry. 2. The ‘reality’ of Climate Change no longer matters For many, the jury is still out on the physical reality of CC – this debate will be on-going because decades of hindsight are required to differentiate small changes to the average climate from the background of large and poorly understood climate variability, and individuals have different motivations around acceptance of the science. However, ‘belief’ in CC is now irrelevant because the very idea of Climate Change, backed up by clearly more volatile weather events, has created an overwhelming social and economic phenomenon that is fundamentally changing everything from the behaviour of Governments to consumer choices. CC is no longer a discretionary issue but has become one of the critical lenses through which every decision must pass, because the consequences will affect an industry’s future resilience and competitive advantage. 3. Industry confidence in the future has been ‘dented’ by the climate change debate Module 9 found that confidence is never static - if it is not being intentionally enhanced it can quickly deteriorate. The CC debate has introduced ‘new uncertainties’ into dairy farming and this has, quite understandably, undermined industry confidence. A common perception among the dairy farmers who participated in Module 9 was that “the world is changing faster than my performance is improving. I see myself falling behind my personal vision of being a really competent farmer.” The drivers of this decline in confidence tend to be embedded in concerns over specific issues engaging the industry - such as water, feedbase, biofuels or resource security - rather than CC by itself. Industry commitment to rebuilding the confidence lost through the CC debate so far, requires a focus on these specific, tangible issues, and delivery though recognised industry channels. 4. Current Climate Change projections are not an imminent threat to dairy farmers Some impressive modelling work in Module 5 looked at the impact of climate predictions on pasture production in 2030 and 2070, across all Australian dairy regions. This modelling clearly showed that current CC projections (based on averages) do not threaten most dairy farmers for the next 30 years, and only the most extreme of the climate projections threatens dairy farming by 2070. As a gross summary, lower pasture production in late spring is compensated for by higher growth rates over winter. We can expect to see a slight increase in C4 pasture grasses and a slight increase in annuals over perennials, but overwhelmingly, perennial ryegrass will continue to produce more than 40% of Australia’s milk. There are however, two major caveats: This conclusion assumes that the models are near the mark, that the rate of CC will not exceed IPCC projections, and that climate variability does not markedly increase; Irrigated dairy farms face the dual impact of an increase in irrigation requirement (hotter and drier) and a decline in irrigation availability creating pressure to reduce total water use, boost WUE and seek appropriate substitutes for water when necessary. 5. Climate variability is the major challenge for individual businesses Projections for CC across all Australian dairy regions indicate that on average there will be small increases in temperature (perhaps 0.2oC) and small decreases in rainfall (perhaps 2%) per decade. However, averages are very deceptive and are effectively invisible to farmers who are managing seasonal variability of at least an order of magnitude greater than the decadal CC. Managing this variability is a major challenge for individual businesses, and if, as predicted, climate variability increases, then the ‘variability challenge’ for dairy farmers will grow substantially faster than the ‘averages’ indicate. Climate scientists predict that CC will increase climate variability, and CSIRO has estimated that the ‘return time’ for major droughts in SE Australia will approximately halve. 6. We need to merge Climate Variability into the Climate Change debate Climate change is effectively impossible for individuals to detect because the small changes in temperature and rainfall that can be credited to CC are hidden within the massive peaks and troughs of climate variability. If (as suspected) the climate becomes more variable, driving increased volatility in resource supply, input/output prices and home grown forage, then detecting climate change becomes more difficult. It will be impossible to determine for many years/decades, how much (if any) of the current situation in the Murray region is due to CC - or is it simply a major drought and therefore climate variability, from which full recovery can be expected? Merging the two concepts provides a mechanism for engaging more stakeholders in the dairy industry, especially those who believe or hope that CC is not real. Managing climate variability is and always has been an essential part of sustainable dairy farming – by managing now for climate variability you are effectively managing for future climate change. 7. More research on local climate projections is not needed At the time C2G was initiated, the most critical issues perceived for the dairy industry were keeping direct contact with the most up to date CC projections, and ‘translating’ those general climate projections into local and regional impacts. Three key lessons have emerged: Because the IPCC climate projections are uncertain, and short term modelling cannot distinguish climate change from variability, keeping tabs on the ‘latest’ modelling and continually updating our conclusions is not a high priority. Regional differences in temperature and rainfall projections are minor and the overall conclusions are the same for all dairy regions – more certainty in the CC projections and/or more localised assessment won’t alter these conclusions. The differences between farming systems – in terms of both adaptation options and emission reduction strategies – are significantly greater than the differences between regions. Future work should be farming system rather than regionally focussed. 8. On-farm adaptation is important. Farmers are constantly adapting to economic, climate, social and environmental ‘signals’. CC is a long term issue that will require on-going adaptation by dairy farmers to buy time and reduce business risks while the world moves to a low carbon economy. Adaptation is about making farming systems more resilient to climate variability. This might include farming systems that: a) require less water or are less reliant on day-by-day pasture production, but have the flexibility to respond to good years; b) can rapidly respond to changes in input and milk prices; and c) reduce some of the price and supply risks associated with external inputs. The focus for future needs to be applying these questions to specific farming systems. 9. Mitigation (reducing emissions) is the only truly strategic response Dairy farmers can adapt to climate change but in the end they will be part of a scheme that requires a substantial reduction in greenhouse gas emissions – aimed at reducing the ‘amount’ of climate change everyone has to adapt to! Fortunately, managing for on-farm efficiencies not only increases profit but also reduce emissions - though probably not fast enough to meet national emission reduction targets. The Government intends to include agriculture in the national emissions reduction scheme by 2015, making a final decision on this in 2013. Agricultural entry was delayed because of problems with measurement, the lack of mitigation options, food security issues and leakage to other jurisdictions. Working with Government to design an appropriate emissions scheme for agriculture is the most pressing ‘climate change’ issue for the dairy industry. Recommendations for Post-C2G investments CC itself is a long term issue, and for which there is little that dairy farmers can or need to do now, ‘in preparation’. The threat of increased climate variability is significantly more important in the short term than CC itself, but of course managing climate variability has always been a high order challenge for dairy farmers. However, the suite of challenges associated with introduction of an emissions trading scheme in Australia is at least an order of magnitude more important than CC or climate variability as far as the immediate future of the dairy industry is concerned. The investment suggestions below reflect this understanding and are presented in two groups – continuations of current projects, and new areas for investment. 1. Continuation of current activities The following activities from C2G need to continue in order to address the higher scale conclusions already presented: → Complete the dairy climate change toolkit and locate it on the Dairy Australia web-site. Included in this recommendation is the need for regionally based training courses in the use of the toolkits. See conclusion 3. → Continue the collaborative work with Dr Craig Miller of CSIRO (begun in Modules 2 and 4), though with the focus shifted strongly from ‘understanding CC and CC impacts’ to understanding the needs and vulnerabilities of different dairy farming systems. → Continue to co-invest in the 3 major DAFF projects relating to methane (led by MLA), nitrous oxide (GRDC) and southern livestock adaptation (MLA). See in particular, conclusions 1, 8 and 9. 2. New investments/activities around climate change The following activities lead directly from the conclusions from C2G, and while listed and discussed as independent ‘projects’, they represent a package of related activities: → An effective emissions reduction scheme. The most pressing, ‘climate change’ challenge for dairy is getting the policy settings right for when agriculture joins the national emissions reduction process in 2015. All our initial indications and input from other modelling (most notably from RIRDC) suggest that dairy joining the CPRS, with an off-farm point of obligation, will significantly damage the industry. DA needs to support the underpinning research and modelling required to understand how the dairy industry can join and contribute to the national effort to reduce emissions, while retaining on-farm profitability, international competitiveness and contributing to food security. As a 1st step, the C2G team have worked with Trade & Strategy to develop for discussion, a set of draft principles that might be applied to any emissions reduction scheme for agriculture. See conclusions 1, 2, 3 and 9. → Communicating CC across the industry. Module 9 concluded that ‘if non-dairy channels of information are the only avenue of commentary and insight about CC for dairy stakeholders then confidence will continue to be eroded.’ Confusions is widespread, and while the web toolkit (see above) is a critical resource, a wider communications strategy that accesses dairy channels and that links CC with the other challenges facing the industry is essential – see conclusions 3 and 6. → Building farming systems thinking. As outlined in conclusion 7, it has become clear that the different farming systems will have very different adaptation and mitigation challenges, vulnerabilities and options, and that these farming systems are likely to be a more coherent basis for communication than regions or other aggregations. Significant input into the Chris Murphy led project to define a stable set of farming systems is needed – through which many of our farming systems investments will be viewed. This needs to be followed by a focussed consultation and modelling process to understand the best options for tackling the adaptation and mitigation challenges for each farming system. → NZ collaboration. The NZ dairy industry (and broader grazing industries in both countries) faces the same set of emissions reduction challenges as we do. It would be ideal if the industries in both countries had the same or similar emissions reduction schemes and targets. Significant levels of cross Tasman collaboration will be required. Stocktake Data Module and Intent 1. Feedbase Stocktake Results/Outputs The dairy ‘feedbase’ is a complex mixture of forages and concentrates. Concentrate use has been quantified, but there was not an accurate, picture of the contribution each of the elements of the home-grown feedbase makes to milk production, or of the strengths and challenges the current feedbase faces in each region. There is an individual feedbase audit report for each region, with the contribution to regional milk production made by the following feedbase categories – annual pastures (15), perennial rye based pastures (43), sub-tropical pastures (4), forage crops (6), concentrates (26), and purchased hay/silage (6). The principal objective of this module was to develop this region-by-region stocktake of the current dairy feedbase and from that build the national picture. When weighted for regional milk production, the percentage contributions for the above categories are 15%, 43%, 4%, 6%, 26%, and 6% respectively. A standard reporting template was developed for each dairy region. 2. Climate Knowledge and Prediction This module was a joint venture with CSIRO to provide the dairy industry with immediate and on-going access to the most current climate predictions and regional interpretations. Principal objectives of the module were: a. Translation of the global climate predictions into dairy region predictions for farmers and processors; b. Assessment of the likely exposure of the dairy industry to climate change in terms of temperature, rainfall and stream flow; c. Assistance with the development of plausible climate change scenarios for the dairy industry to explore through modelling and foresighting in Module 9. Conclusions/Lessons/Questions The audit was undertaken at a time of rapidly changing feedbase conditions in irrigated areas and therefore under-reports annual pastures and forage crops. There is big variation between and within regions. Collectively, perennial ryegrass based pastures and concentrates produce ~70% of Australia’s milk. Key farmer questions include: What is the system fit for forages; timing of operations and risk management strategies? How to managing reduced availability of irrigation water to best effect? Feedbase reports (8 Regional and 1 National) What impacts will climate change have, especially relating to variation in soil available water? are available from DA. What’s the best ways to manage and feed bought in forages and particularly grains at pasture? The climate modelling indicated that all Average climatic conditions in 2030 and 2070 are unlikely to cause dairying regions would be subject to warming issues for dairy farming. It is the variability of conditions around the conditions, including earlier warm conditions average that are cause for concern. in spring and an extension of summer The window within which climate variability operates is shifting. For conditions. The models also projected a small example, if both minimum and maximum temperatures increase, the decline in average rainfall, although the actual variability may not change, but the variability will be operating variability around these estimates was greater across a different (and higher) range of temperatures. than for temperature, indicating less The frequency and/or intensity of extreme events, such as heatwaves, confidence in the projection. rainstorms or droughts, may be greater than currently experienced, even if, for example, total annual rainfall doesn’t change. Warmer conditions, especially in combination Research into more precise projections of future climate in the with decreases in rainfall, produce significant individual dairy regions is not warranted. reductions in water availability for pastures. Research is required to help farmers develop strategies to deal with the effects of climate variability on farm productivity, the effects of climate variability on dairy input sectors, and the effect of national and global climate change policies. Module and Intent 3. Client Stocktake Stocktake Data This module was designed to dramatically increasing DA’s ability to understand and effectively target particular segments of the dairy farmer market, through an understanding of the specific barriers, motivations and needs for those segments. Principal objectives of the module were to: a. Impact Assessment b. Determine an appropriate segmentation approach (ie. stable over time and by regions) to support Dairy Australia’s decisions regarding product development, delivery and strategic planning; Carry out the research needed to effectively divide the dairy farmer population into segments defined in objective a), and to build a rich picture of the attitudes and biophysical characteristics associated with each segment. Results/Outputs Derived Attitudinal Farmer Segmentation was used and 450 farmers were interviewed – biased by excluding farms with <100 cows and adding 20 of the largest farms. The ‘average’ farmer in the survey was 52, had been farming for 31 years, 25 on the current farm, milked 249 cows and produced 1.6m L. Six segments were identified: 1 - Family first (5.5%) 2 - Winding down (3.6%) 3 - Love farming (17%) 4 - Established and stable (25%) 5 - Open to change (22%) 6 - Growing for the kids (27%) During 2003-2008 groups 3, 5 & 6 increased production by 25% - 1, 2 & 4 had no growth. All larger herds (>500) are in segments 3, 5 and 6. 50% of dairy farmers mentioned climate change as a key challenge facing the dairy industry. This project is ongoing, and has identified a 4. Systems Dynamics and Interactions This module was a joint venture with CSIRO to number of systems related issues that require further exploration, including: explore the systems dynamics and interactions Vulnerability to climate events such as between the farm biophysical (module 5), the drought can be exacerbated by fluctuating processing (module 6) and the social and labour commodity prices. issues (module 7). The dairy commodity system has become The module engaged in participatory research increasingly connected to other commodity with a small subset of the dairy regions in order systems and is therefore subject to their to: dynamics as well as its own. a. Identify and evaluate adaptation options Dairy farmers require greater situational through hands- on dynamic modelling awareness and management skills than tools to evaluate different management ever before. options. A focus on productivity and efficiency b. Support the scenario analysis activities in gains through high inputs is not necessarily module 9 by providing a dynamic the best strategy for achieving resilient or capability to answer ‘what if’ questions. profitable dairy farming enterprises for all dairy farmers in the 21st century. Conclusions/Lessons/Questions There is a positive relationship between size and rate of growth – groups 3, 5 & 6 had double the milk production of groups 1, 2 & 4 in 2003 and increased by 25% over the next 5 years, while 1, 2, & 4 had no increase. With some minor exceptions, the segments are independent of Regions and they provide a level of insight into the diversity of farmers than has not been available in the past to customise messages and approaches. This segmentation knowledge can be used for: A more sophisticated estimation of adoption rates; Designing technologies to meet the needs of key audiences; Aligning messages content and message sources based on a knowledge of the receiver’s preferences and motivations; Analysis of the large farms interviewed showed: a lower than average aversion to risk; openness to new ideas; a tendency to be fast followers rather than innovators; they find information sources limiting, especially field days and workshops that are for ‘average’ farmers; they tend to have higher education levels and make more use of consultants. They share no common attitude to intergenerational issues but those with a strong intergenerational motivation handed over significant management responsibility to children at an early age. The dairy industry operates in an increasingly complex business environment due to globalisation of markets and the increased reliance on inputs such as supplementary fodder to increase productivity. While this can lead to wealth generation for some, many farmers will continue, on average, to just break even. Understanding the structure, interactions, and feedbacks, in the commodity system, will be necessary to develop the means to change the balance in terms of trade and place dairying in a position of wealth generation. Different farming systems will need to take different approaches to increasing the resiliency needed to manage through a more variable climate and commodity cycle. For some this might involve more or less intensive systems, while others might focus on developing the skills needed to manage input (water, forage and grain) trading or the switching between farming systems within and between years. Module and Intent 5. Biophysical Farm Impacts This module was the ‘biophysical engine room’ of C2G to explore pasture production outcomes in 2030 and 2070 – in shorter term studies the normal year to year variations masks any impacts of climate change per se. Principal objectives of the module were to: Impact Assessment a. Identify the most probable impact on feedbase production from a range of temperature, rainfall and water availability predictions (from Module 2) across the different dairying regions of Australia; b. Identify potential industry responses to such changes in feedbase availability; c. Increase biophysical modelling capacity within the dairy industry. 6. Processing and Marketing Impacts This module was established because the issues associated with climate change will have an impact right across the dairy value chain and markets. The original objectives of the module were to: a. Clarify the likely production and market trends in major (and emerging) markets and competitor countries; b. Assess the relative competitiveness of dairy industries around the world to changes in climate; c. Determine the implications for the Australian dairy industry. Results/Outputs This work quantified the effects of Low, Medium and High climate change scenarios, in 2030 and 2070 on pasture growth, species composition and water balance for a range of sites and pasture types. Detailed results are available for Malanda (Dryland and Irrigated), Mutdupilly (D&I), Kyogle, Albany, Kyabram (D&I), Dookie (D&I), Terang, Ellinbank and Elliot (D&I). Across all sites the impacts on pasture production were very minor under all 2030 scenarios. Only the High climate change projections for 2070 had a significant impact (up to 20%) on pasture production as well as shifting mixed pastures towards C4 spp. Irrigation requirement increased by up to 10%. A comprehensive report is available from DA. Dairy Australia (not C2G) commissioned a report from consultants Stanton, Emms and Sia (based in Singapore) entitled “Climate Change: A summation of current science and analysis”. This report examine the likely/potential impact of climate in Europe, the USA, New Zealand, Asia (specifically India and China), and South America (Brazil and Argentina). The report then examined the likely impact on the dairy industries, their vulnerabilities and adaptive capacity, as well as potential adaptation strategies. No additional work was undertaken by C2G. Conclusions/Lessons/Questions While there were minor differences between sites, pasture production across all Australian dairy areas seems to be relatively unaffected by climate change till well beyond 2030. This conclusion may not hold for irrigated farms if streamflows are significantly reduced, or for dryland farms if seasonal and annual variability increase. The baseline period was 1970 to 2000 which did contain droughts, but nothing like the climate variability since 2000. Deeper rooted species (or varieties) are a sensible adaptation for those areas where losses from deep drainage below the rootzone are common. Irrigated dairy farms must deal with both increased irrigation requirement and reduced irrigation availability – a potentially toxic mix This analysis reflects the performance of current systems in future climates - farmers will ‘incrementally’ adapt to mitigate the impact of climate change, further reducing the system impacts The physical impacts of climate change are unlikely to provide tipping points for transformational changes in dairy production systems for at least the next 20 years – these are more likely to come from policy (carbon and water trading) and the usual economic drivers. The report conclude: Global milk production may decrease as a result of negative influences from climate change; Adaptation can reduce vulnerability to climate change, both in the short and the long term; Developed countries such as the USA, EU, and New Zealand are better able to adapt to climate changes than developing countries such as China, India, Argentina and Brazil because of financial, technological, behavioural, political, social, institutional and cultural influences. We conclude: Climate change per se is unlikely to cause significant changes to world dairy supply or demand in the foreseeable future; Adaptations in Australia and other dairy industries will further delay significant changes; As demonstrated by the GFC, there are far greater forces at work across the international dairy industry than the direct impacts of climate change. Impact Assessment Module and Intent 7. Social and Workforce Impacts While the biophysical impacts of climate change on farming systems are important, confidence is a social construct, depending on the resilience of farmers, their families, and their labour resources. This module aimed to understand how to build confidence and resilience from a social perspective, with the principle objectives of: a. b. Assessing the role of social and labour interactions in the ability of dairy farmers and dairy farms to adjust to a climate changed future; Provide additional insights into the likely farmer/family responses to the uncertainties of climate change. Industry Interpretation 8. DairyWorld DairyWorld is an ‘agent based’ model of the NZ dairy industry, being developed for the Australian industry by AgResearch. Industry level outcomes are an emergent property from the myriad of individual decisions made by ‘intelligent and adaptive’ agents responding to their particular situations. Principal objectives of the module were to: a. Develop a games theory based model of the Australian dairy industry; b. Provide the Australian dairy industry with a tool that can take the client understanding developed in Modules 3 and 7, and explore the industry level outcomes from a range of potential or real challenges the industry is facing or may face. Results/Outputs No external research was undertaken in this module. Internally, we explored several possibilities, including: Extending the resilience work undertaken by Sonya Love at MU; Examining the potential impact of climate change on workforce planning; Using the People in Dairy framework to explore possible interactions between climate change and the people issues onfarm; What questions/issues need to be addressed in the other C2G modules to ensure that the people issues are being fully considered and integrated where necessary. This module has not been completed – significant delays and some communication difficulties with the NZ development team means that a full report on either the results, or the conclusions is not available at this time (end June 2009) Conclusions/Lessons/Questions Climate change will provide an additional challenge to the resilience of dairy farms biophysically and emotionally; Climate change is not a significant ‘workforce’ issue in its own right – there are too many other factors affecting workforce planning and the other ‘people’ issues on farm to discern a climate change impact; However, adaptation to climate change is ultimately a human challenge, so any technical outputs from the other C2G modules need to be complemented by: an understanding of farmer perceptions of the challenges posed by climate change, and consequently farmer demand for information, tools, advice and skills development – see M3 and M9; the choice and facilitation of learning strategies by the industry service sector that match farmer demand with an appropriate learning process that enhances the adaptive response – see M9. Industry Interpretation Module and Intent 9. Strategic Analysis and Foresighting One of the problems associated with climate change is that while there is growing certainty about the direction (hotter and drier), there is great uncertainty about the actual probabilities. Exploring scenarios is one of the best ways to handle this type of uncertainty. Principal objectives of the module were to: a. b. Use Scenario planning/foresighting to provide a systematic exploration of the industry wide implications and ramifications associated with a range of possible futures for the dairy industry; Provide an interpretation of the implications for farmers, processors and the industry as a whole. Products & Outcomes 10. Product Development and Delivery Results/Outputs Conclusions/Lessons/Questions Through broad consultation, the project has delivered major insights into how confidence emerges, is sustained, and expressed in dairy. ‘Climate Change’ has morphed from a biophysical process to become an overwhelming social and economic phenomenon. Climate change has significantly undermined dairy industry confidence. The ‘strongest call’ from industry was for programs that enhance the competencies of stakeholders to understand and make better informed decisions about climate change issues and other factors that impact on a dairy enterprise being viable and sustainable. Five areas shape and drive industry confidence around climate change: The perception that dairy is integrated into a common vision of the future – within dairy, across agriculture and with the community. Personal participation in and the transparency of industry deliberations about accommodating Climate Change and other sustainability issues. Actions that improve resource (land, water, energy, etc) security. Developments in the automation of farming tasks that lower production costs and allow expansion without additional labour. Development of new income streams through alternative usage of existing on-farm resources. Each of these drivers is two-edged – if they are seen as being worked on/improved then confidence rises, however, if nothing is happening in any of the areas, the simple absence of action quickly erodes confidence. If non-dairy channels of information are the only avenue of commentary and insight about Climate Change for dairy stakeholders then confidence will continue to be eroded. Discussions about confidence were always embedded with specific issues engaging the industry (eg water, feedbase, regulations) rather than as an abstract intellectual concept. The focus was on helping dairy stakeholders to make sense of climate change. Three significant ‘products’ have been developed: To create sufficient confidence to positively stimulate investment for growth within the dairy industry, individuals and organisations o need to be able to answer the question “what does climate change mean for my growth plans within the industry?” Products that effectively ‘make sense’ of climate change and link individuals with a more o confident future in the dairy industry are essential. In principle, products are intended for individual dairy farmers and service providers; for processors and marketers; and for the dairy ‘industry’, both regionally and nationally. o 14 Climate Change Fact Sheets were developed at the start of C2G to provide dairy farmers and others with locally specific information about how climate change might impact in their locality. Presentations on aspects of climate change and the results from C2G have been made in most dairy regions. A web-based climate change toolkit is under development to make all the C2G results, combined with other climate change information readily available and useable by dairy stakeholders. Interest in climate change is strong across the dairy industry, with some fear being driven by TV campaigns targeting the grazing industries as major greenhouse gas polluters. The level of knowledge of climate change and its implications is quite low across most sectors/regions/elements of the dairy industry – not surprising for such a ‘new’ topic, awash with misinformation and political debate. In a similar vein, participants in Module 9 report the need for a basic understanding of the issues, for visible signs that dairy is part of the bigger discussion about climate change, and that building competency at all levels of the industry is critical for the future. Consistency of message is critical, so a broadly based consortium has been pulled together to oversee the development of the dairy climate change toolkit to minimise the risk of multiple ‘dairy’ sites with different messages.