Our Story - Greenfield Savings Bank

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413.774.3191
400 Main Street, P.O. Box 1537
Greenfield, MA 01302
Our Stor�
Dedication. Service. Growth. Adaptability.
This is Greenfield Savings Bank.
With the same location, the same name and the
same mission, Greenfield Savings Bank (GSB) has
been a cornerstone of Franklin County and its
community life since 1869.
The past 145 years have seen profound
transformation and advancement in the banking
industry. But Greenfield Savings Bank’s long
standing commitment to provide superior customer
service, offer solid financial products, and work
diligently to enhance the communities we serve
has remained steady and reliable.
Customers First
Whether we’re opening new offices, expanding
our product line or adding convenient services,
our commitment to you is at the heart of
everything we do. You’ll be on a first name basis
with our team, and won’t have to wade through
a maze of digital prompts to get information.
We’re here to provide the answers you need,
from online banking assistance to setting up an
IRA to opening a new account.
As we’ve expanded, the bank has worked
diligently to meet the changing needs of local
residents. To make room for our growing
customer base, we’re proud to have added more
branches in Franklin County than any other
financial institution.
Branching Out on the
Scenic Mohawk Trail
What’s banking without a
little fun? Travelers are in for
a pleasant surprise when
they pull up to our newest
ATM—the GSB Money Tree.
Located on Route 2 just off
Interstate 91, this innovative
answer to ho-hum banking is
the perfect place to get cash.
The whimsical design is
dotted with playful critters
and surrounded by lush
landscaping. Its gnarled roots
wrap around the drive-up
money machine. A huge,
overhanging mushroom
shelters cars beneath it,
bringing smiles to local
children and adults alike.
Our Services Grow With You
GSB’s services have progressed in time with the needs of the economy and
our customers. We became the first and only issuer in Franklin and
Hampshire counties to offer the protection of Savings Bank Life Insurance
on the heels of The Great Depression. Our Trust Department was opened in
1992, becoming the only locally-run community bank wealth management
group in the region. Investment opportunities for customers broadened
even further when Infinex Financial Group became our partner. This was
the perfect foundation when our Amherst office, focused on relationship
banking and personalized financial services, brought GSB to Hampshire
County in 2002. Now located in Northampton as well, we can serve
customers on both sides of the river.
Investing in the
Community
Today and Tomorrow
Greenfield Savings Bank is a philanthropic
leader in Franklin County. Our
longstanding philosophy – to build strong
communities, one account at a time – has
been the heart and soul of our business
since we opened our doors. Our
commitment to the region can be seen in
abundant financial giving, supportive
outreach and active volunteerism
As we’ve worked to help strengthen the
community, we’re proud of the growth that
has taken place in our own organization.
Today, GSB has more than $650 million in
assets, 125 staff members, seven offices and
an operations center. In addition, we are the
number one lender in Franklin County and
offer the only in-house Trust and Investment
Department. It's this strong heritage that we
carry into tomorrow, ensuring a successful
future for us all.
W�’r� her� t� sta�. Yo� ca� ban� o� i�.
The Mansion House, circa 1877. Home to
an early office of Greenfield Savings Bank.
Member FDIC | Member DIF |
Equal Housing Lender
www.GreenfieldSavings.com
2015-02
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