Case Study | Elance

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Entrepreneurs Make Elance a Family Affair
Business Challenge:
Find and hire staff for multiple businesses
Randy Wilburn and his wife Nicola Wilburn are busy entrepreneurs.
Randy runs a real estate company, Randy Wilburn & Company, and
Nicola runs two businesses, Baby Fresh, an organic baby food
business and a web design company called Fruit 9 Design. Add in 2
young children and one on the way and you've got two very busy
small business owners.
Both Randy and Nicola needed HR help in finding talented
professionals to help them run and grow their businesses. However, Nicola could not
afford to hire full time staff or an HR professional to help them find workers.
Randy has three full-time employees at Randy Wilburn & Associates, but needed to find
and hire additional staff with particular expertise in web site development.
They tried Craigslist, but were not able to find the people with the skills they needed.
Randy Wilburn
Founder: Randy Wilburn
Username: wilburngroup
Member since: 2007
Elance literally opens up a
world of talented professionals
to us. Nicola is able to have a
team of professionals she can
turn to when she needs help
and I can supplement my
full-time staff with the talent I
need - when I need it.
- Randy Wilburn
Solution:
Build a talented virtual staff
Company at a Glance
They'd read about Elance in the best selling book, "The 4-Hour Work Week" by Tim
Ferriss and started using the site in early 2007.
Company Name
Randy Wilburn & Company - 2001
Through Elance, Nicola found professionals to help her with logo design for Baby Fresh
and web site development for Fruit 9 Design. Through Elance, Nicola built a virtual staff
that has helped her grow her business without needing to hire a recruiter or full time
employees.
Baby Fresh - 2007
Randy found and hired professionals to create logos and design websites for Randy
Wilburn & Company. Randy relies on his Elance team for ongoing projects including
transcription services, ghost writing and more.
Results:
Virtual team helps grow their businesses
Randy's real estate business is growing steadily - even in this rough economic climate. He
attributes his success to effectively using resources available to him on Elance.
Nicola is able to run her two businesses from her home thanks to the virtual staff she
works with on Elance.
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Fruit 9 Design - 2007
Location
Boston, MA
Randy Wilburn & Company is a Full
Service Real Estate Brokerage serving
the Greater Boston Area. The firm
focuses on educating the client so that
they can make an informed decision with
regards to the purchase or sale of Real
Estate.
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