Ω Name: Teacher: Date: Class: BUSS1 Revision Quiz - Week 4 1. Which of these is most likely to enable a startup to achieve higher added value? A A strong USP C A copied business idea B A high profit margin D A positive cash flow 2. These are all examples of demographic market segmentation except: A Gender C Age B Location of home D Occupation and Income 3. A common reason with a startup's actual sales are less than planned is: A Actual selling price is lower than plan C Costs are lower than plan B Sales volumes prove higher than plan D Too much stock is bought 4. An option for a firm looking to reduce its breakeven point is to: A Buy cheaper raw materials C Undertake an advertising campaign B Give the staff a pay rise D Reduce its selling price 5. The startup expenditure budget is concerned with: A A firm's revenues C The launch marketing plan B The startup's cash flows D Costs of the business 6. Which of the following best describes a fixed cost? A Increases proportionately with output C Has a direct relationship with output B Represents a fixed proportion of total costs D Remains constant irrespective of the level of activity Copyright tutor2u BUSS1 Revision Quiz - Week 4 www.tutor2u.net Ω -27. Which of these is a benefit of employing staff on temporary contracts? A Better knowledge of the business C Fit in with business culture much quicker B Low-risk and lower-cost method of D Lower cost per hour compared with recruiting part-timers 8. "A franchisor will usually supply all of the following to a franchisee, except:" A Training C IT & management systems B Staff to run the franchise D Marketing support 9. Many start-ups begin life based at home. A key advantage of this is: A Makes it easier to recruit skilled staff C The entrepreneur can work more hours B Fixed costs are higher D Fixed costs and break-even point are lower 10. Which of these would be the lowest-cost method of research for a startup A "A postal survey to 3,000 householders" C Focus group meetings B In-depth telephone interviews with 100 D Quick survey of followers on Twitter customers 11. Dividends are paid by: A Sole traders and partnerships C Only private limited companies B Public and private limited companies D Partnerships and public sector organisations 12. The weekly revenue of a chip shop selling 1,500 portions at an average price of £3.50 is A £2350 C £5500 B £4500 D £5250 13. Which of these statements about a bank loan is correct? A bank loan… A Is usually for a fixed term C Is an internal source of finance B Does not have to be repaid D Is treated as a fixed asset Copyright tutor2u BUSS1 Revision Quiz - Week 4 www.tutor2u.net Ω -314. Which of these is likely to be the most costly source of finance for a start-up? A Government grant C Bank overdraft B Personal savings D Trade credit 15. The typical amount invested by a business angel into a startup is... A Anything above £1 million C £10k to £750k B £500k to £3.5 million D £5k to £10k 16. The difference between the actual output and the breakeven level is known as the: A Minimum cost line C Margin of safety B Buffer zone D Current ratio 17. For a startup to produce an expenditure budget, it needs to estimate… A Likely sales and production volume C Expected selling price B The timing of supplier payments D Competitor market share 18. For which of these startups would being located close to customers be most important? A An Italian restaurant B An online bookseller C A manufacturer of supermarket ready meals D A firm of international management consultants 19. The most common reason why a startup does too little market research is: A Too complicated C Lack of funds B Lack of time D Research is never needed 20. A startup is more likely to fail if: A The product quickly becomes successful C The entrepreneur has no experience B Market research is effective D Bank loans are used for finance Copyright tutor2u BUSS1 Revision Quiz - Week 4 www.tutor2u.net