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Kraft Nabisco Championship Fights Hunger with Feeding America and
FIND Food Bank
2012 Championship Will Donate Meals Across the Country and Deliver
Food to Coachella Valley Residents
RANCHO MIRAGE, Calif., MARCH 7, 2012 – The Kraft Nabisco Championship, golf’s first
major, is teaming up with Feeding America and FIND Food Bank of Indio to take a stand
against hunger in America. The gift of a new Kraft Foods Mobile Pantry truck will help
FIND Food Bank deliver fresh foods to the nearly 80,000 residents of the Coachella
Valley who struggle with hunger. In addition, the Kraft Nabisco Championship has set a
goal to provide one million meals to the Feeding America program at this year’s
tournament.
“The Kraft Nabisco Championship has a long history of partnering with charitable
organizations to make a difference in the Coachella Valley community,” said David
Blake-Thomas, Executive Director and Tournament Chairman. “This year, we’ve
committed to not only helping the local community through FIND Food Bank, but we’ve
also partnered with Feeding America to help those facing hunger insecurities across the
country. Together, we aim to help relieve some of the stress among those who do not
know when their next meal is coming from.”
As the nation’s leading domestic hunger-relief charity, Feeding America is a longstanding partner of Kraft Foods in the fight against hunger. With a mission that is twofold, the organization is focused on feeding the hungry through a nationwide network
made up of more than 200 member food banks and 61,000 agency partners, as well as
engaging Americans to join them in the fight to end hunger. Feeding America annually
serves more than 37 million Americans through their network of supporters. In an effort
to support their wonderful work, golf’s first major has set a goal to donate the monetary
equivalent of 1,000,000 meals to Feeding America to assist in the national effort.
With a longstanding tradition of supporting local charities, the Kraft Nabisco
Championship is pleased to support FIND Food Bank, an organization that serves nearly
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KNC Aims to Fight Hunger
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80,000 people each month in the Coachella Valley through more than 100 nonprofit
partners. To support FIND Food Bank’s mission to end hunger in the Coachella Valley,
the Kraft Nabisco Championship will donate a Kraft Foods Mobile Pantry. The
refrigerated truck provides a farmers’- market-on-wheels and will be used to reach our
neighbors in need in underserved areas who may not have easy access to fresh fruit,
vegetables and other nutritious staples.
Featuring nearly 100 elite players in women’s golf, the 2012 Kraft Nabisco Championship
takes place March 26 – April 1 at Mission Hills Country Club.
For more information on the Kraft Nabisco Championship, please visit
www.KNCGolf.com or call 760-324-4546. To follow the Kraft Nabisco Championship, go
to www.facebook.com/KNCGolf or www.twitter.com/KNCGolf.
About the Kraft Nabisco Championship
The Kraft Nabisco Championship is golf’s first major and one of the LPGA Tour’s most prestigious events.
Founded in 1972 by David Foster and Dinah Shore, the Kraft Nabisco Championship earned the designation
as a major tournament in 1983. Contested at Mission Hills Country Club in Rancho Mirage, Calif., since its
inception, the Championship holds the distinction of being the second oldest golf tournament continuously
held at the same course. For many, the event is most distinguished by one of golf’s most beloved
traditions: the champion’s leap into Poppie’s Pond, located adjacent to the 18th green. In 1988, the first
champion’s leap into Poppie’s Pond was taken by Amy Alcott, and since has become one of the most
anticipated and memorable traditions in golf. For more information on the Kraft Nabisco Championship,
please visit www.KNCGolf.com or call 760-324-4546. To follow the Kraft Nabisco Championship, go to
www.facebook.com/KNCGolf or www.twitter.com/KNCGolf.
About Feeding America
Feeding America provides low-income individuals and families with the fuel to survive and even thrive. As
the nation's leading domestic hunger-relief charity, our network members supply food to more than 37
million Americans each year, including 14 million children and 3 million seniors. Serving the entire United
States, more than 200 member food banks support 61,000 agencies that address hunger in all of its forms.
For more information on how you can fight hunger in your community and across the country, visit
http://www.feedingamerica.org. Find us on Facebook at facebook.com/FeedingAmerica or follow our
news on Twitter at twitter.com/FeedingAmerica .
About FIND Food Bank
Our Mission Statement: FIND (Food in Need of Distribution) Food bank, is dedicated to mobilizing the
resources of our community through education and awareness to relieve hunger, the causes of hunger and
the problems associated with hunger.
Our Vision: To create, a community where our citizens are free of hunger insecurity. By educating our
clients about alternative healthy food choices and informing them of various programs available to them
to alleviate the upward spiral of demand. We envision our food insecure clients obtaining nourishing food
through channels that are not solely dependent on private sources; where our clients can learn to
become self-sufficient while mindful of healthy choices.
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