www.paldofood.com
HEAD OFFICE : 577, Gangnam-daero, Seocho-Gu, Seoul, 137-030 Korea Tel : 82-2-3449-6000
CEO’s Message
Being part of our customers’ lives
Paldo will continue its efforts to earn
customers’ love and trust
Hello!
Thanks to our customers’ support and loyalty, Paldo has become
independent from Korea Yakult Corporation to start out as a new company
on its own. Starting with the instant noodle business in 1983, Paldo has also
established expertise in beverage production and distribution. Paldo is now a
global
establishment with products sold around the world and will continue its efforts
to further diversify its businesses and develop excellent products.
In order to provide great taste and quality, Paldo is leading the industry with
development of new products that reflect the customers’ needs and building
a better future.
As part of the efforts to get closer to our customers Paldo is involved in
corporate social responsibility activities and is committed to developing better
contents
3 CEO’s Message / 4 Company Mission / 5 Businesses/ 6 Instant noodle
8 Beverage / 10 Businesses abroad / 12 Distribution Business
14 Production / 16 R&BD / 18 History of Paldo
technology to provide quality products. Paldo will continue to march forward
to a bigger world.
I hope our customers will continue their interest and support in our brand as
we grow into a comprehensive global nutrition company.
Thank you.
CEO, Choi, Jae-moon
Company Mission
Businesses
We are building a healthier society
Global nutrition company of love and trust
All corporate activities of Paldo are based on the founding philosophy of “constructing a healthy society”. The founding
philosophy consists of the pioneering spirit that led to creating a corporation amidst social and economic difficulties,
commitment to public welfare which led us to prioritize the health of all citizens, and community spirit that tries to provide
hopes and dreams to people. Based on this founding philosophy, company mission, vision, and core values were defined
and all employees of Paldo are working hard to realize them.
corporate IDENTITY
Logo
Color
Paldo CI & Logo represent the
The red color represents the
high of expectation and also high
primary color of Korean food and
satisfaction level of our custom-
palate. It also symbolizes Paldo’s
ers as they open Paldo products.
passion and commitment to qual-
This represents Paldo’s pioneer-
ity. The green color symbolizes
ing spirit and corporate philoso-
vitality and clean environment
phy to provide unmatched quality
and represents Paldo’s desire to
and unique flavor that make our
provide healthful relaxation.
customers happy.
Instant noodle
The instant noodle business that started in 1983 has continuously
grown from Paldo’s rich experience and expertise in food production, strong sales network and strong customer loyalty. Paldo has
differentiated its products with quality ingredients that ensure
great taste as well as high nutritional values. Paldo is leading the
instant noodle market trends and winning the hearts of millions
of customers. Bowl-packaged noodles such as Wang Too Kung,
Dosirac etc. and bag-packaged noodles including Namja Ramen,
Kokomen, Bibim men, and Ilpoom Seafood etc. boast unswerving
loyalty of customers.
VISION
so
al t
h
y
ak
in g
the dream of he
1984
CE
SIN
s
oi
04
The beverage business that started out in 1995 is meeting various needs of our customers through a clean and safe production
process. Korean traditional beverages such as Shikhye, Sujeonggwa and superior coffee brand Santafe have established leading
brands in the beverage market. Also, various other beverages such
as children’s favorite drink Pororo, Arrowroot juice, Red ginseng
drink etc. are among our customers’ favorites. From 1996, Paldo
has also launched into the drinking water market providing fresh
drinking water to homes and work places.
c ie
d
Pal
m
Build an dynamic
society that brings us
together
Beverage
ty
A comprehensive
global nutrition company that will always
put the customers
first
COMPANY
MISSION
Paldo’s business areas include instant noodle, drinks, exports, and distribution. With a strong determination to
provide excellent food for the citizens, Paldo continues to pioneer into new areas with the most advanced research and development technologies.
SINCE 19 83
CORE
VALUES
People first
Passion
Professional
Businesses abroad
With the first export in 1983, Paldo continued to increase the export volume until 1999 when its foreign demand really bloomed.
Currently Paldo is exporting to 100 distributors in over 50 countries
around the world. Especially the Dosirac instant noodle is boasting
a large market share in Russia and enhancing the national brand
of Korea. Paldo is now focused in entering and settling into local
markets and providing superior quality to its competitors cannot
match. Paldo is growing every year.
Distribution Business
The distribution network that Paldo started to build in 1995 with the
Ilsan Distribution Center has expanded to a total of 6 distribution
centers including Gonjiam, Uiwang, Nonsan, Daegu, and Gwangju
etc. With an efficient distribution system, Paldo is able to control
quality and safety more closely in all steps of the process; from the
production to delivery. We are doing our best to rationalize distribution channels and maximize distribution efficiency.
05
Instant noodle
Paldo’s great taste
and nutritional value offer
a unique experience
Committed to providing great taste and nutrition as well as unique experience
for the customers, Paldo is able to provide its customers superior value in all its
products; Kokomen, King Tukeong Bibim men, and the Ilpoom series, etc. Especially,
Kokomen has established itself in the Korean instant noodle market as an innovative product that opened up a new market category.
Kokomen
Namja Ramen
Bibim men
With a unique ingredient of chicken stock, Kokomen
is leading the instant noodle market with refreshing and spicy soup. It was based on the
recipe developed by Gyungyoo Lee, a famous
Comedian in Korea. He created this special
recipe as part of the show Man’s Qualification
aired on KBS. The recipe earned great praise
and became an instant hit.
This instant noodle product has strong beef flavor
with the pungency of red pepper. Vegetables added
to thick beef stock create a delectable soup. The
noodles are especially chewy and full and garlic
provides a refreshing after-taste leaving you wanting more. The red soup is thick and spicy. Paldo
has developed this instant noodle with care and
ambition to continue the huge success of Kokomen.
Bibim men was the first in the market to use
paste sauce. It is a dry instant noodle with spicy,
sour and sweet sauce. The chewy noodles will
make this instant noodle an all-time treat enjoyable anytime anywhere.
This instant noodle has been a summer favorite
with our customers for a long time.
King Bowl
Ilpoom Seafood, Jjajang
Dosirak
King Tukeong boasts large solid chunks of assorted vegetables and meat doused in thick and
rich soup. It’s packaged in a plastic bowl so you
can enjoy it anywhere. King Tukeong S contains
noodles made of starch from sticky potatoes.
The noodles are chewier and can cook only in 90
seconds making this instant noodle even more
enjoyable and easier to prepare.
Ilpoom Seafood contains solid blocks of ocean
delicacies such as squid, shrimp, mussel, and
wrinkled sea squirt in a refreshing and spicy
soup. Ilpoom Jjajangmen has traditional black
bean sauce cooked in open fire mixed with large
chunks of meat and vegetables. Fresh ingredients provide a rich flavor.
Dosirak is our flagship. Dosirak series have
beef, chicken, pork, shrimp and mushroom
flavors. Especially, This has a huge market and
very popular in USA, AUS, MONGOL.
07
Beverage
Happy life
and healthy beverages
Starting with Shikhye that introduced the Korean traditional beverage to
the world, Santafe, a coffee brand with a young and hip image and My
Cute Friend Pororo, children’s favorite drink, Paldo is producing variety of
drink products that have earned continuous support and loyalty from the
customers. Paldo’s healthy and unique beverages provide great enjoyment
and health
Shikhye, Soojeonggwa
Korea’s traditional drinks enjoyed from the ancient
times, are reborn into modern beverages that can
be easily enjoyed anywhere. Shikhye does not contain any artificial colorings, or preservatives and is
the most representative drink of Korea. Soojeong
gwa contains cinnamon, ginger and dried persimmon as main ingredients and reproduces the same
rich flavor of traditional homemade Soojeonggwa.
Pororo
My Cute Friend Pororo is a non-carbonated
fruit juice drink with no artificial colorings. It
contains Vitamin D, Aeebon (children’s health
supplement), etc. to benefit growing children.
Santafe
Made from the best quality coffee beans only, this
coffee drink offers a deep and rich taste. This coffee brand is popular among the younger generation with various marketing activities based on the
theme of freedom and youth. The Santafe brand
promotes two bottled coffee drinks; Caffe Millet
and Caffe Vanille and two canned coffee drinks;
Santafe Original and Satafe Hazelnut.
Spring Water
This bottled drinking water is made from the
natural spring water of Mt. Jiri. It’s produced in
immaculate facilities and state of the art production process ensures the safety of the product. It is delivered to your home or work place.
Pouch
The Arrowroot Juice is a Korean traditional
drink made from the natural, wildly grown
arrowroot. The Red Ginseng Pouch contains
red ginseng and jujube extracts that will help
you feel more energetic. They come in plastic
pouches for easy consumption.
Aloe Drinks
Aloe Drink is a health drink and enhancing alternate to caffeinated and carbonated drink and
contains Aloe Vera Crush.
09
Businesses abroad
The Korean taste
that the world enjoys
Main exports
Noodles : Oriental Style Noodles
Paldo is expanding its businesses to the global area to develop into
a global food brand. With the first export in 1983, now our products
are exported to around 50 countries in North America, Asia, Europe,
Oceania and Africa. With the primary goal of settling in the local
market, Paldo is expanding its brand power through domestic and
international exhibitions, foreign buyer consultations etc. Paldo is
making progress every year through providing better quality products and superior taste.
- Bag-packaged (Kokomen, Tumsae Instant noodle, Ilpoom Seafood,
Ilpoom Jjajangmen, Bibim men, Hwa Ramen, korean noodle, Gomtang men:
USA, Canada, South East Asia, Taiwan, Saudi Arabia
- Dosirac (beef/chicken/shrimp/pork/mushroom): Russia, USA, Australia,
Mongolia, etc.
- Small cup instant noodle (gomtang, seafood, Hwa): Japan, Australia, USA
- Bowl instant noodle (beef, chicken, hot & spicy, kimchi, shrimp): Samoa, USA,
Canada
-king cup bowl noodle ramen(seafood, Hwa, lobster, kimchi, beef): USA, Taiwan,
Japan
Beverage
- Aloe drinks: Canada, Australia, USA, Iran, Mexico
- Coffee: China, New Zealand, Japan
- Traditional drinks: Japan, USA, Canada
- Children’s drinks: China, South East Asia
U.K
Russia
Netherlands
Germany
France
Poland
Romania
Italy
(moscow)
Canada
Kazakhstan
Korea
Japan
USA
China
Libya
Pakistan
India
Mexico
Taiwan
Myanmar
Philippines
Thailand
Vietnam
Colombia
Cameroon
Malaysia
Indonesia
Brazil
Samoa
Paraguay
South Africa
Australia
(sydney)
Argentina
New Zealand
Europe
Russia, Poland, Romania,
Czech republic, Slovakia,
Kalinin, France, England,
Germany, the Netherlands,
Italy, Belgium, Austria, etc
Africa
Libya, South Africa,
Cameroon
Asia
Japan, China, Taiwan,
Singapore, Thailand,
Malaysia, Vietnam, Indonesia,
the Philippines, Mongolia,
Myanmar, Armenia,
Kazakhstan, etc
Oceania
Australia, New Zealand,
Samoa, etc
Americas
USA, Canada, Mexico,
Colombia, Brazil, Argentina,
Paraguay, etc
11
Distribution Business
Fast and accurate
distribution system
Paldo’s distribution business serves clients whose business
involves production, delivery and sales of chilled foods and
others. We provide functional and total logistics service.
Through an efficient integrated management of distribution
centers catering to various corporate needs such as storage,
inventory management, refrigeration, packaging/processing,
and return product management, Paldo provides fast,
accurate and efficient distribution service.
The fast and accurate Paldo distribution system
Ilsan
is called Total Care System and it controls every
Ilsan Distribution Center
aspect of the process from production to delivery.
Uiwang
Paldo is further streamlining its services through
Uiwang Distribution
vehicle management, refrigeration, claim
response, and driver training, etc. Based on years
of experience and knowhow, Paldo is doing its
best to minimize distribution cost and maximize
efficiency to better accommodate individual
client needs.
Gonjiam
Gonjiam Distribution
Nonsan
Nonsan Distribution
Daegu
Daegu Distribution
Gwangju
Gwangju Distribution
Ilsan Distribution Center
Uiwang Distribution Center
Gonjiam Distribution Center
584, Janhang-dong,
Ilsan-gu, Goyang-si, Gyunggi-do
Area: 15,020㎡, Building area: 4,833.07㎡
449-1, Wanggokdong,
Uiwang-si, Gyunggi-do
Area: 12,898㎡, Building area: 1,134.04㎡
1009-1Jinwoo-ri, Dochuk-myun,
Gwangju-si, Gyunggi-do
Area: 12,677.40㎡, Building area: 4,479.53㎡
Nonsan Distribution Center
Daegu Distribution Center
Gwangju Distribution Center
282, Wangam-ri, Gayagok-myun,
Sonsan-si, Chungnam
Area:37,608㎡, Building area: 1,421.66㎡
626-2Sawong-dong, Suseong-gu,
Daegue Metropolitan City
Area: 2,515.6㎡, Building area: 1,389㎡
279-19Ancheon-dong, Gwangsan-gu,
Gwangju Metropolitan City
Area: 4,887㎡, Building area: 960.9㎡
13
Production
State of the art facilities,
Highest quality
Besides the instant noodle factory in Icheon and beverage factory in Jincheon, Paldo has built a new instant noodle factory with advanced facilities in Naju which will help strengthen Paldo’s lead position in the industry. Each
factory adjusts the production quota in real-time through the ERP system that monitors the distribution quantity.
This ensures that the products are always fresh and safe. Paldo’s products are delivered to stores and markets
across the country from the Distribution Centers of Paldo’s logistics network.
Paldo’s production plants adhere to strict quality management and
continuous modernization of production facilities to create quality products. In
turn, our customers give us unswerving loyalty. Paldo is committed to
maintaining clean and advanced facilities as well as providing welfare and
good work environment for our employees. Paldo believes that a great work
environment results in higher productivity and better quality products. Also,
Paldo is actively involved in corporate social responsibility activities to drive the
economic development of local communities. Paldo is setting a great example
as a leader in the food industry.
Icheon Factory
258, Muchon-ri, Bubal-eup, Icheon-si, Gyunggi-do
Tel. (031)632-5353~5
Main product :Kokomen, Paldo Bibim men, Ilpoom
Seafood, King Tukeong
Jincheon Factory
373-2, Gwanghyewon-ri, Gwanghyewon-myun,
Jincheon-gun, Chungbuk
Tel. (043)535-0300
Main products: Shikhye, Soojeonggwa, Santafe, etc
Naju Factory
244-3, Woongok-dong, Naju-si, Jeollanamdo
Tel. (061)332-8424
Main products: Namja Ramen, Kokomen, PaldoBibim men, King Tukeong, etc
15
R&BD
Taking on endless challenges for
better quality products
Paldo’s Research Center is the very engine of Korea’s food industry where nutrition experts work
together to create better food products. Continuous efforts in development of new health foods,
research on traditional foods, and improved production technology result in better products. Also,
Paldo is taking part in various academic conferences, thesis presentations, and university-industry
cooperation efforts, etc. to provide and share research data with the academic society. Paldo believes
in being involved in the society and the power of education.
Patents
Paldo is leading Korea’s food development through earning various patents regarding food development. Paldo
holds eleven patents in food production including ‘Production method of beverage contain alginic acid beads
(Patent no. 0864683), ‘Buckwheat Shikhye and its production method’ ‘Tea drinks using alkali regenerated water
and its production method’ etc. Paldo is also working towards promoting globalization of Korean traditional food
through research and development of traditional foods,
analysis, and technological advancement.
PATENT APPLICATION
NUMBER: 2009-0017822
DATE OF REGISTRATION:
2011-SEP-15
low gi flour production
method using organic acid
and low gi flour produced in
this method
2012
PATENT REGISTRATION
NUMBER: PATENT PUBLICATION
DATE OF REGISTRATION:
2008-OCT-15
tea beverage using alkali
regenerated water and its
production method
2011
PATENT REGISTRATION
NUMBER: 0864683
DATE OF REGISTRATION:
2007-APR-19
beverage containing alginic
acid beads and its production
method
PATENT REGISTRATION
NUMBER: APPLICATION IN
THE PROCESS
fried cup noodle with shortened restoration time and its
production method
PATENT REGISTRATION
NUMBER: APPLICATION IN
THE PROCESS
method for reduction of fat
in deep frying noodle using
cellulose derivatives or gums
and noodles produced in this
method
2008
PATENT REGISTRATION
NUMBER: 0306845
DATE OF REGISTRATION:
1999-MAR-11
liquid nutrient composite and
its production method
PATENT REGISTRATION
NUMBER: PATENT
PUBLICATION
DATE OF REGISTRATION:
2008-JAN-24
vegetable drink composite
for plasma lipid metabolism
improvement, stronger
anti-oxidation system and dna
damage prevention and its
production method
2007
2000
PATENT REGISTRATION
NUMBER: 0263301
DATE OF REGISTRATION:
1997-JAN-29
rice syrup and its production
method
1999
1998
1997
1995
1994
PATENT REGISTRATION
NUMBER:185250
DATE OF REGISTRATION:
1994-11-02
production method of natural
fruit and vegetable beverage
containing lactobacillus
PATENT REGISTRATION
NUMBER: 0372025
DATE OF REGISTRATION:
2000-AUG-04
buckwheat shikhye beverage
and its production method
PATENT REGISTRATION
NUMBER: 0277349
DATE OF REGISTRATION:
1998-JUN-19
production method of nongrain shikhye produced with
gelatinized rice powder
PATENT REGISTRATION
NUMBER: 123975
DATE OF REGISTRATION:
1994-NOV-25
production method of grain
powder beverage containing
fermented milk
PATENT REGISTRATION
NUMBER: APPLICATION
COMPLETED
carbonated gelatin drink and
its production method
17
History of Paldo
Paldo was established in January, 2012 but for the past four decades was part of Korea Yakult Corporation, a
leader in the food industry. Paldo has separated the instant noodle business, beverage business, overseas business, and distribution business etc. from its parent company and is making its first step as an independent subsidiary. Paldo will establish its name as a global leader in the food industry with its superior products that win
customer’s loyalty and support.
The Birth of Paldo
Pioneering the new paths
Business Diversification
On the 1st of September, 1983 the Icheon instant noodle factory was completed and Paldo
started making its first instant noodle products. Korea Yakult Corporation create the Paldo brand as a part of the strategy to diversify
its businesses and to produce instant noodle.
This is how Paldo came into being.
Paldo is
making a fresh start
Paldo is making a fresh start.
After making a name for itself in the domestic instant noodle market, Paldo went on
to pioneer new markets abroad. Paldo has
successfully established export channels in
Japan where instant noodle originated from,
as well as USA, Russia and many other
countries around the world.
Paldo is marching forward into the world area to become a global nutrition company.
Paldo ventured into the beverage business
and established itself as full-fledged nutrition company. Paldo could successfully
avoid low-growth structure of past businesses and achieve better profit structure
and revenue increase.
Lead the market with superior
technology
Paldo went on to make contributions to the
national economy with the hugely successful new instant noodle products such as
Kokomen, King Bowl and Bibim men as well
as hit drinks such as Santafe, traditional
beverages, and children’s drinks, etc. Paldo
is leading the food industry of Korea.
Facing new challenges
as a global nutrition company
Establishment of Paldo January, 2012
Development of innovative new products
August, 2011
Beverage Business May, 1995
foreign markets November,1983
Instant noodle business Septmeber, 1983
separate brand January, 2012)
In January 2012, Paldo was established from
grouping together the instant noodle, beverage, overseas and distribution legs of the
parent company Korea Yakult Corporation.
Paldo is taking on a new challenge to step
forward as a representative nutrition company of Korea and grow as a global brand.
We have been with our customers for a long time now but with the new launch of
the independent entity, Paldo is making a fresh start into a better future.
Paldo is resolved to make a new beginning with new spirits.