AND 88 8 SER V H NC THE BE ING 1 BA R SINCE www. NYLJ.com Volume 246—NO. 27 tuesday, august 9, 2011 Antitrust Trade and Practice Expert Analysis Danger of Rudimentary Economics: ‘Safeway’ Competitive Effects Analysis I n a seminal description of the rule of reason, Justice LouisBrandeis wrote that the “effect, actual or probable [of a re-straint],…the reason for adopting the particular remedy, [and] the purpose or end sought to be attained” are all relevant facts because “knowledge of intent may help the court to interpret facts and to predict consequences.”1 When judges fail to fully analyze the context of a challenged restraint, they may presume that it is anticompetitive despite a factual background and a legal and economic rationale impelling the opposite conclusion. In a recent en banc opinion of the U.S. Court of Appeals for the Ninth Circuit, California v. Safeway Inc.,2 the court reversed a panel’s decision that had presumed that a temporary profit-sharing agreement among members of a multi-employer bargaining unit (MEBU) was anticompetitive without properly considering the visceral conditions spawning the agreement. Although much of the Ninth Circuit opinion is devoted to the question of whether the nonstatutory labor exemption (NSLE) applied to the profit-sharing agreement, this article does not address this issue, particularly because as the dissent notes, the ruling on the NSLE is “very likely an advisory opinion and beyond the scope of our Article III jurisdiction.”3 Instead, we are intrigued by the decision’s discussion of the competitive analysis for a profit-sharing agreement among members of an MEBU under Section 1 of the Sherman Act. ‘California v. Safeway Inc.’ In the summer of 2003, three large supermarket chains in Southern California, Albertson’s, Ralphs, and Vons, formed an MEBU for negotiation of a labor contract to succeed the one set to expire in the fall of 2003. The three supermarkets and a fourth chain (Food 4 Less), which was not a member of the MEBU and which had a different labor agreement, entered into a Mutual Strike Assistance Agreement (MSAA) in September 2003. Under the MSAA, the parties agreed to provide strategic support to one another if employees went on strike at or picketed any one of the chains. Neal R. Stoll and Shepard Goldfein are partners at Skadden, Arps, Slate, Meagher & Flom. Adam HosmerHenner, an associate with the firm, assisted in the preparation of this column. By Neal R. Stoll And Shepard Goldfein The MSAA provided that if the union’s activities affected any of the supermarkets, then all parties would lock out their employees and also that for the duration of the work stoppage and for two weeks afterwards, the parties would share 15 percent of profits above historical averages. Together these two provisions were intended to combat “whipsaw” tactics (the union’s selective pressuring of one member of an MEBU) by maintaining pre-dispute market shares and limiting the economic harm to the supermarkets caused by A core principle of antitrust jurisprudence is that conduct is only prohibited if it harms competition, not competitors. the union’s purposeful skewing of the competitive environment. Whipsaw tactics are intended to force an employer to settle early or split from an MEBU by harming that employer to the benefit of its competitors. The MSAA was intended to ameliorate this type of artificial, marketplace distortion until the labor dispute could be resolved. Both whipsaw strikes by unions and lockouts by MEBUs are common labor dispute tactics and have been adjudged lawful by the Supreme Court.4 After the labor agreement expired in October 2003, the union employees struck against Vons (whose parent company is Safeway), triggering the MSAA such that Albertson’s and Ralphs locked out union employees. Soon thereafter, the unions employed whipsaw tactics by lifting their picket of Ralphs stores and directing all their energy toward picketing Albertson’s and Vons. In February 2004, the labor dispute was settled, ending the lockout, but the revenue-sharing provision of the MSAA lasted for an additional two-week period. During the strike period and the two-week tail, Ralphs earned higher than normal revenues as it benefited from the distortion caused by the pickets of Albertson’s and Vons. In accordance with the MSAA, Ralphs transferred over $140 million of its additional revenues to the two other stores. Prior to the end of the labor dispute, the State of California challenged the MSAA as an unlawful restraint of trade under Section 1 of the Sherman Act.5 The U.S. District Court for the Central District of California denied the supermarkets’ motion for summary judgment on the basis of the NSLE.6 The court also denied the state’s motion for summary judgment under a per se liability theory under Section 1 of the Sherman Act or in the alternative that the MSAA was unlawful under a “quick look” analysis. In accordance with the parties’ stipulations whereby the state agreed not to contest the defendants’ conduct under the rule of reason and the defendants agreed not to raise any defense other than the NSLE, the court entered a final judgment. The parties appealed. A three-judge panel of the Ninth Circuit held that the revenue-sharing provision of the MSAA violated Section 1 of the Sherman Act under a “per se-plus or a quick look-minus analysis.”7 Judge Philip G. Reinhardt wrote that “the only real question is whether the agreement, patently anticompetitive on its face, should be held valid because of its role as an economic weapon for the defendants in a labor dispute.”8 After declining to extend the NSLE to the supermarkets’ conduct, Judge Reinhardt held that the MSAA was anticompetitive due to its similarity to traditional profit-sharing arrangements. The opinion notes, almost proudly, that “although the parties introduced some evidence to support their respective positions, we do not rely on such empirical proof in reaching our conclusion.”9 Upon rehearing en banc, the Ninth Circuit ultimately agreed with Judge Reinhardt that the NSLE did not apply to the MSAA.10 However, the en banc court rejected the application of per se-plus or quick look-minus analysis to the state’s antitrust claim. The court found that it could not “say that the restraint’s anticompetitive effects are obvious” but expressed “no opinion on the legality of the arrangement under the rule of reason.”11 The court did not view the MSAA as on allfours with the categories of restraints, such tuesday, august 9, 2011 as traditional profit-sharing arrangements, that could be condemned without inquiry into actual competitive harms. Instead, the court considered that the MSAA was signed during the special context of an impending labor dispute and had distinguishing features such as “its limited, indefinite duration and the presence of other competitive firms in the market.”12 These factors strongly suggested that the agreement may not be anticompetitive at all and certainly should not be condemned without a full rule of reason analysis. Actual Harm to Competition A core principle of antitrust jurisprudence is that conduct is only prohibited if it harms competition, not competitors.13 This principle has been continuously reaffirmed and cited to bar unwarranted lawsuits against conduct that does not reduce consumer welfare. Judge Reinhardt dissented from the en banc decision, arguing that even a “rudimentary knowledge of economics” dictates that “the existence of the profit sharing agreement results in a greater likelihood of reduced competition.”14 His understanding of both law and economics is far too rudimentary. At the outset, Judge Reinhardt believed that the MSAA was anticompetitive because it resembled other unlawful profit-sharing arrangements. Rather than looking at the similarities of appearance, the judge should have looked at the similarities of effects. Profit-sharing can reduce the incentives to compete, leading competitors to increase the price of goods or reduce output through means such as halting discounting or advertising. There is no indication, in fact or in theory, that price would increase or output decrease during the MSAA. A temporary revenue-sharing agreement to cushion against labor externalities is unlikely to result in any harm to competition for several reasons. First, the MSAA is more accurately analogized to a strike-insurance scheme than to a profit-sharing arrangement. The parties were neither attempting to function as a cartel pushing prices to a monopoly level nor were they attempting to use the context of a labor dispute as cover for an anticompetitive agreement to reduce the output or quality of goods or services. Instead, the MSAA provided that in the event of a work stoppage, an uncontrollable action by a third party, the supermarkets could draw on an insurance fund consisting of the higher profits that accrued to the party unaffected by labor strife. This arrangement does not harm competition any more than a flood insurance program among farmers would reduce their incentive to behave according to the inherent supply and demand conditions they face. Second, the MSAA’s limited duration is critical to the competitive analysis and was summarily and erroneously disregarded by Judge Reinhardt. The revenue-sharing arrangement lasted only for the duration of the work stoppage plus a two-week tail. Concluding that the temporary revenue-sharing would “at least to some degree reduce defendants’ incentive to compete,” Judge Reinhardt stated that at best the anticompetitive effects would be diminished but not eliminated. The temporal limitation, however, is critical to the entire inquiry as it discourages the parties from functioning as a cartel. The precedent relied upon by Judge Reinhardt, addressed situations where the competitors were functioning as a long-term single-entity for economic reasons. For example, in Chicago, M. & St. P. Ry. Co., the railroads entered into a 25-year profit-sharing agreement by which railroads that carried a low volume of freight were compensated by the other railroads.15 The railroads, for an extended period of time, had a reduced incentive to compete for volume as they would receive compensation for underperformance. Conversely, where the agreement is of shorter duration, the parties have a continuous incentive to compete for customers or risk significant economic harm at the conclusion of the revenue-sharing understanding. Judge Reinhardt dismissed defendants’ argument that “customers might buy goods at some indefinite point in the future in which profits would not be shared” because “[a]ny such future incentives are at best speculative and must be heavily discounted.”16 However, the future benefits of vigorous competition during the work stoppage period were not speculative. At the outset, Judge Reinhardt believed that the MSAA was anticompetitive because it resembled other unlawful profit-sharing arrangements. Rather than looking at the similarities of appearance, the judge should have looked at the similarities of effects. In reversing, the en banc court not only doubted whether the MSAA was anticompetitive, it implied that the opposite conclusion may be warranted: that MEBU labor tactics without a clear impact on price or output may be presumptively lawful. California may have recognized this as well by stipulating to the dismissal of its claims if the courts held that the conduct should be analyzed under the rule of reason. Certainly though it is not wise to assert, with only a rudimentary knowledge of economics, that a concerted agreement by competitors utilized as a tactic to correct a shortrun, skewed market outcome is per se harmful to competition under the Sherman Act. ••••••••••••• •••••••••••••••• 1. Board of Trade of Chicago v. United States, 246 U.S. 231, 238 (1918). 2. California ex rel. Harris v. Safeway Inc., 2011 WL 2684942 (9th Cir. July 12, 2011). 3. Id. at *17 (Kozinski, J., dissenting). 4. NLRB v. Truck Drivers Local Union No. 449, 353 U.S. 87 (1957) 5. 15 U.S.C. §1. 6. California v. Safeway Inc., 371 F.Supp.2d 1179 (C.D. Cal. 2005). 7. California ex rel. Brown v. Safeway Inc., 615 F.3d 1171, 1180 (9th Cir. 2010). 8. Id. at 1177. 9. Id. at 1184. 10. California ex rel. Harris v. Safeway Inc., 2011 WL 2684942, *1 (9th Cir. July 12, 2011). 11. Id. at *16 (internal quotations omitted). 12. Id. at *15. 13. Brunswick Corp. v. Pueblo Bowl-O-Mat Inc., 429 U.S. 477, 488 (1977). 14. Safeway Inc., 2011 WL 2684942 at *31 (Reinhardt, J., dissenting). 15. 61 F. 993 (8th Cir. 1894). 16. California ex rel. Harris v. Safeway Inc., 2011 WL at *30. 17. California ex rel. Brown v. Safeway Inc., 615 F.3d at 1175. During the four months of the lockout, the supermarkets would not have any incentive to stop accepting coupons, discounting, or providing quality service to their customers. Any supermarket that reduced its competitiveness would find itself with fewer customers and less brand loyalty at the end of the work stoppage. Indeed, the picketed supermarkets may have lowered their prices in order to maintain volume. The MSAA does not provide any incentive for a rational competitor to reduce output, customer service, or raise prices because the parties do not have a mutual economic interest other than temporary protection from adverse labor distortions. Accordingly, it may well be that the MSAA had no anticompetitive effects upon consumers. Conclusion Judge Reinhardt stated in the panel opinion that “we doubt that anyone would seriously suggest that the agreement was lawful if it had been adopted simply in order to benefit defendants economically, and there had been no impending labor dispute.”17 Ignoring the labor issue to get to the antitrust analysis, Judge Reinhardt failed to heed Justice Brandeis’ instruction about the value of knowledge of intent and effects. The important point is that the MSAA was not adopted simply to benefit defendants economically but to protect against whipsaw labor tactics. And further, it is highly unlikely that the MSAA had any anticompetitive effects on customers because Albertson’s and Vons had every incentive to price their products during the lockout in order to motivate customers to cross picket lines. Reprinted with permission from the August 9, 2011 edition of the NEW YORK LAW JOURNAL © 2011 ALM Media Properties, LLC. All rights reserved. Further duplication without permission is prohibited. For information, contact 877-257-3382 or reprints@alm. com. # 070-08-11-17