November 24, 2011 Mahanoy City Native Says Etiquette Still Important In Many Aspects of Life BY JOHN E. USALIS MAHANOY CITY - "Dr. John Etiquette" believes knowing the rules is liberating, not restrictive. "One of the reasons that etiquette is having a revival right now is that it is estimated in the United States, 30 percent of job interviews are being conducted during a meal," Mellon said Sunday during a visit to the Kaier Mansion Bed & Breakfast hosted by owners James and Joan Goodman. "Companies, including hospitals, health care, nonprofits and others, want to see that you're comfortable in all types of settings and you're able to conduct yourself in those situations." Some etiquette rules are practical. Jacqueline Dormer/staff photo John "Dr. John Etiquette" Mellon explains table manners Sunday at the Kaier Mansion Bed & Breakfast in Mahanoy City. While society has become more casual and manners and propriety may seem less important, Mahanoy City native John N. Mellon, a professor at Misericordia University, maintains that they are far from obsolete. "How do most people hold a wine glass? Usually by the bowl. So what are they doing? You have this perfectly chilled wine that is being heated by your hand. Now, the bad part is that as you heat wine, you're losing some alcohol content," Mellon said. Sitting at the head of the table with the Goodmans to either side, Mellon explained some rules of dining, such as where to place the napkin when leaving the table but not finished dining - to the left or when finished with the meal - to the right - where the silverware is placed, and knowing which butter dish or wine glass is yours when sitting at a round table. "Have you ever gone to a meal and you wonder is that your coffee cup or is that the next person's when it's a round table?" Mellon asked. "When you sit down at the table, the first thing you should do is scout out your territory, and you do that by B-M-W. 'B' stands for your bread and butter plate, 'M' stands for your meal and 'W' stands for your water. So any food to your left is yours, and your liquids are to your right." According to Mellon, there is a growing need to learn the international rules of etiquette and they don't all apply to dining. "When I lived in Connecticut for 11 years, 30 percent of the people you interacted with were from around the world," Mellon said. "The world is becoming much smaller. November 24, 2011 When we think about giving flowers in America, for example, one of our flowers would be red roses, and it's amazing the number of countries in the world where you don't want to give anything that is red. You wouldn't wrap a present in red paper. In America, we think 13 is unlucky. In other countries, there are other numbers that are our '13.' In some countries, it is insulting to give something with your company logo, like a pen." Jacqueline Dormer/staff photo John N. Mellon explains the proper way to pick up a wine glass to James and Joan Goodman, owners of the Kaier Mansion Bed & Breakfast in Mahanoy City. Procedures on gaining new clients are also changing, with American businesses adopting new ways of doing things in a more social setting. "In some countries, even making a sales call in America, some companies don't even want to discuss sales with that first business call. They want to discuss you," Mellon said. "So a successful salesperson who wants to go after a new account will contact the company and invite their representative to lunch or dinner and say, 'I want to introduce myself.' They'll spend that whole meeting just interacting with each other and then make an appointment for a later time to discuss business." While being late to a dinner or event in America is not acceptable, it is much different in Europe, Mellon said. "In European countries, if you're 15 to 30 minutes late, it's proper etiquette," Mellon said. "Also, in some countries it is acceptable to eat off someone else's plate." A 1972 Mahanoy Area graduate, Mellon earned his bachelor of science degree in business management from Penn State University in 1976, his master of business administration at the University of New Haven in 1986, and was awarded his doctorate from George Washington University in 1991. He is currently an associate professor of marketing at Misericordia University, Dallas, Pa., and is an online professor of the School of Business of Thomas Edison State College in New Jersey. He has been at Misericordia since 2002 but has been teaching at the college level since 1986. In addition to his teaching duties, Mellon developed the Dr. John Etiquette training service in teaching individuals and groups the ins and outs of social interactivity.