Sustainability Report 2013-14

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At Mahindra Lifespaces, we see ourselves as enablers of
an improved quality of life, rather than just providers of
quality homes and workspaces; an approach that embraces
greater responsibility towards the environment and
sensitivity to the needs of larger segments of society, in
the present and the future.
Contents
02 Keynote address from Chairman
03 Keynote address from MD & CEO
04 Report Overview
06 Scope of the Report and Report
Boundary
08 Sustainability begins at home
16 Social, Environmental, Economic
Highlights
18 Milestones & Recognition
23 Strategic Priorities
25 Our Sustainability Agenda
28 Corporate Governance
34 Management Approach
36 Economic Performance
37 Environmental Performance
57 Social Performance
70 GRI Index
90 UNGC Principles
Chairman’s message
estimated 1.47 billion by 2030*,
practices and trust-based community
increase in India’s urban population to
relationships. The result of this is
an estimated 40% over the next two
reflected in our product: green-only
decades and a progressive depletion
construction, a culture of extending
of the country’s natural resources are
beyond mere compliance, process
W
creating a need for India to invest
discipline to consume a lower quantity
an observation about whether the
responsibly in sustainable urbanisation.
of resources and extension of modern
initiative was one-off and whether we
Seldom in the last number of decades
concepts into an integrated lifestyle
would be ready to sustain the initiative.
have companies and businesses been as
solution.
We have selected to make this report
tested as they have been during the last
In turn, this priority was reflected in our
an annual exercise for a number of
few years of the economic slowdown.
2012-13 numbers:
reasons. The report reinforces our
There is a growing need to conserve
water, reduce emissions, treat effluents,
care for communities, provide better
workplaces, enhance performance
benchmarks, prune budgets and
maximise spending efficiency.
O
ur commitment to make
the world a better place
and ‘give back more than
what we take from our
planet or society’ represents the basis
of our Sustainability Report 2013. Our
voluntary disclosure initiative extends
beyond the listing requirements of the
Indian capital markets and is probably
the first Sustainability Report in India’s
real estate sector.
At Mahindra Lifespaces, our mission
of sustainable urbanisation is woven
around a strategic business plan
The Company grew revenues 6% and
PAT 19%
The Company reported improvements
in the efficiency of material
consumption
The Company employed 5,133 (direct
and indirect) individuals
Created infrastructure utilised by a
that aims to bring about a positive
wide range of companies that together
change for customers, stakeholders
employed more than 36,000 people
and the community. This approach
helped us grow even during the
challenging economic environment
of the last few years as it harmonised
responsible urbanisation, growing
profitably, environment protection and
community growth. This is also in line
with the Mahindra Group philosophy
There is a growing relevance for
of ‘RISE’, which in turn rests on the
such practices. The last few decades
three enduring pillars of ‘Accepting
have brought in a convergence of
No Limits’, ‘Alternative Thinking’ and
unprecedented developments like
‘Driving Positive Change’.
climate change and urbanisation, which
At Mahindra Lifespaces, we have made
can potentially transform the way we
Managing Director’s review
our residential and integrated business
live and work.
city developments environment-
In India, the implication of this
friendly and community-friendly with
development is likely to be more
a lower carbon footprint through
dramatic: population growth to an
prudent master planning, related best
The companies at our business cities
generated exports in excess of ` 6,500cr
hen we embarked
conservation.
on the first ever
At Mahindra Lifespaces, we design
Sustainability Report
of Mahindra Lifespace
Developers Limited in 2012, there was
sustainability intent, helps inspire our
team to achieve higher standards,
and will hopefully serve to inspire
members of the country’s real estate
development fraternity to do the same
thereby enhancing disclosure levels and
enabling responsible urbanisation.
The result is that ‘bottom line’ at
Mahindra Lifespaces now also stands
for the ability to create ‘green’
buildings, generate large employment
opportunities, provide competitivenessenhancing facilities that increase exports
from the country, increase top soil
retention, enhance the use of fly ash
bricks in construction, reduce electricity
consumption and increase the use of
At Mahindra Lifespaces, we are
profits - approach with a national
priority for more modern homes,
workplaces and economic nodes. We
relatively faster than most others on
and society resulted in a positive triple
the one hand and figures at one of the
bottom line achievement.
lowest rankings in the global human
We are optimistic of our long-term
development indicators on the other. It
future.
employees, the community and country.
our Triple Bottom Line – people, planet,
people (employees and communities)
the environment in the present and the
our customers as well as those of our
among other interventions.
country where economic growth is
embrace greater responsibility towards
so, we address the diverse needs of
recycled water within our facilities;
Company’s shareholders, customers,
our Triple Bottom Line commitment and
present with that of the future. In doing
At our Company, we have dovetailed
feel that this approach is critical in a
in our DNA and we expect to reinforce
merge the environmental needs of the
This report is a reflection of who we are.
This win-win approach for the
prospects as sustainability is embedded
products and deliver services, which
is also critical from the perspective that
even as the world is modernising at a
pace faster than probably any other
optimistic of sustaining this initiative
due to our enunciated policy, processdriven approach, engagement with
likeminded partners, the development
of a green supply chain, the passion
and commitment of our employees.
It is this holistic approach towards the
transformation of urban landscapes
that makes our journey exciting and
meaningful for the benefit of all our
stakeholders.
time in recorded history, it is depleting
finite resources faster than ever before.
These realities make it imperative to
ensure that all urban growth in India
from this point onwards balances future
development needs with environmental
Anita Arjundas, Managing Director
Arun Nanda, Chairman
*Source-India Urbanisation Econometric Model; Mckinsey Global Institute analysis
2
Mahindra Lifespaces
Sustainability Report 2012-13
3
Overview
With rapid urbanisation and the critical need to build more sustainable habitats, the
business of Mahindra Lifespaces is more relevant than ever before. This relevance is
based on an irreversible reality, not just evident in India but the world over.
Urbanisation –
a global trend
Correspondingly, the ‘large’ has
Increasing rates of urbanisation is the
one factor that is changing the world
more dramatically than we have ever
known. This urbanisation is increasingly
visible in the numbers.In 1900, 13%
of the world’s population was urban.
Thereafter, the global urban population
increased from 220 mn in 1900 to
732 mn in 1950 (29% of the world’s
population).
In a little more than a century, the
world has changed more than it ever
has in its recorded existence. By 2007,
50% of the world’s population was
living in cities. In 2007, for the first
time in history, over half of the world’s
population of 3.3 billion people began
to live in urban areas with an additional
500 million people urbanised by 2012
and 60% of the world’s population
possibly urbanised by 2030 (Source: FIG
Surveyors).
4
Mahindra Lifespaces
(USD 17) is only 14% of China’s (USD
Company. It will provide the reader
our philosophy was not going to
116) and less than 6% of the US’s (USD
with an insight into our business
be enough; it would be necessary
megacities (cities with a population of
India and
urbanisation
292). India will need to accelerate its
model, sectoral focus and prospects for
to propagate it as well. Hence our
10 million or mor e) has risen from a
India has a young and rapidly growing
urban spending: by building between
sustainable growth.
first standalone sustainability report
mere two in 1950 to 20 in 2005 and
population but needs thriving cities
700 million and 900 million sq. m
a projected 27 by 2020. Interestingly,
if this demographic dividend is to be
of residential and commercial space
over half of all this dramatic upheaval is
realised. There are estimates that India’s
annually to meet this growing urban
happening - and will happen - in Asia.
cities could generate 70% of net new
demand (Source: McKinsey). The
Asia is possibly going through the
jobs created up to 2030, produce
country needs to invest USD 1.2 trillion
around 70% of Indian GDP, and drive
in urban capital expenditure over 20
a near fourfold increase in per capita
years, equivalent to USD 134 per capita
incomes across the nation (Source:
per year, almost eight times the level of
The result is that the developing
McKinsey).
spending today.
regions of the world have more than
Based on this reality, India’s urban
It is this background that sets the tone
doubled the number of urban dwellers
population could soar from 340 million
for this sustainability report by our
than the more developed (2.3 billion
in 2008 to 590 million in 2030. So,
vs. 0.9 billion). In 1968, the urban
whereas it took India nearly 40 years
population of the developing regions
(1971 to 2008) for its urban population
surpassed for the first time that of the
to rise by nearly 230 million, it will take
Year
Urban population (mn)
Proportion (%)
more developed regions. This trend is
the country half the time to add the
1900
220
13
likely to continue for some time based
next 250 million.
1950
732
29
on projections on the sustained high
However, India is under-equipped to
2005
3,200
49
2030
4,900
60
got ‘larger’. The number of global
biggest continental churn in the world,
marked by industrialisation, income
growth and resulting in urbanisation.
rates of population growth in many
developing regions.
address this phenomenon. In per capita
terms, India’s annual capital spending
Relevance
The most enduring companies
catalysing urbanisation will be ones that
published in FY 11-12. This report for FY
12-13 is part of our sustained initiative
to be a leader in the area of sustainable
urbanisation in India.
generate sizable surpluses, retain their
Some key reasons for this are, first, to
intellectual capital and demonstrate
meet the basic obligation as a corporate
sensitive community concern. This is
to inform society and second, to inspire
the philosophy with which Mahindra
other companies to do like wise.
Lifespaces was started and sustained.
Gradually, there was a growing
conviction that merely practicing
Global proportion of the urban population increase
Source: UN Population Division
Sustainability Report 2012-13
5
Scope of the Report
and Report Boundary
Our approach
At the Mahindra Group, our
sustainability commitment runs deep.
While the operations of our Company
were covered in the Mahindra Group
Sustainability Report from FY 07-08
onwards, the Company considered
it relevant to disclose our triple
bottom line performance in our very
first standalone report - in FY 1112. This report edition is the second
report for the Company, covering its
performance from 1 April 2012 to 31
March 2013. The report explores how
we fulfill stakeholder and environment
responsibilities through a combination
of forward-looking strategy, robust
processes and motivated people.
accountability. It would be pertinent to
Scope
limitations
indicate that most of the Company’s
This report is India-centric (no
operations are covered under the
international operations) and excludes
reporting scope. The following locations
joint ventures and the following
are included in the report:
subsidiaries - Mahindra World City
helped us communicate sustainability
performance through transparency and
Mahindra Lifespaces: Splendour and
(Maharashtra) Ltd., Knowledge
Eminente (Mumbai), Aura (Gurgaon),
Township Ltd., Industrial Township
Antheia (Pune) and Ashvita (Hyderabad)
(Maharashtra) Ltd., Raigad Industrial
Mahindra Bebanco Developers
Limited: Bloomdale, Nagpur
Mahindra Residential Developers
Limited: Aqualily, Chennai
Mahindra Integrated Township
Limited: Iris Court, Chennai
Mahindra World City Developers
Limited, Chennai
& Business Park Ltd., Mahindra
Infrastructure Developers Ltd.,
Anthurium Developers Ltd. and
Watsonia Developers Ltd.
Registered Office
Mahindra Towers, 5th floor,
Worli, Mumbai
www.mahindralifespaces.com
We encourage and appreciate feedback
Report
boundary
Jaipur
The reporting period for this
This report captures environment and
and will help us improve not only the
safety performance pertaining to site
quality of our reporting but also the
locations for Splendour, Eminente, Aura,
quality of our products and services.
sustainability report is 1 April 2012
to 31 March 2013. We have followed
the Global Reporting Initiative
(GRI) Sustainability Reporting G3.1
Guidelines, the most widely adopted
non-financial reporting framework
in the world including the real estate
sector supplement. The guidelines have
6
Mahindra Lifespaces
Mahindra World City Jaipur Limited,
Aqualily, Iris Court, MWC Jaipur and
MWC Chennai. Economic and human
resource performance of the entire
organisation includes the information
from new sites Bloomdale, Antheia and
Ashvita.
from all our internal and external
stakeholders. Your suggestions are vital
Please email your suggestions/
views/ opinions to sustainability@
mahindralifespaces.com
Mahindra Lifespaces is the real estate and infrastructure development arm of
the Mahindra Group, a US$ 15.9 billion diversified Indian multinational employing
more than 1,55,000 people in more than 100 countries. The Mahindra Group
focuses on enabling people to Rise through solutions that power mobility, drive
rural prosperity, enhance urban lifespaces and increase business efficiency. In
1996, the Mahindra Group entered the business of real estate and infrastructure
development.
Mahindra Lifespaces is one of the fastest growing real estate development
companies in India today. The Company operates in the residential and largeformat developments space offering multi-family and single family homes on a
Pan-India basis and integrated business cities at Chennai and Jaipur.
More importantly, the Company is an environmental protector as well. Engaged
in ‘green’ design. Rationalising material consumption and energy efficiency.
Delivering a lower occupancy cost. The Company is focused on sustainable
development.
Sustainability Report 2012-13
7
Sustainability begins at home
Mahindra Lifespaces
Aqualily
AURA
ANTHEIA
IRIS COURT
BLOOMDALE
ASHVITA
EMINENTE
SPLENDOUR
Mahindra World City,
Chennai
Gurgaon
Pimpri, Pune
Mahindra World City,
Chennai
Mihan, Nagpur
Hyderabad
Goregaon, Mumbai
Bhandup, Mumbai
1st
Developer to launch
Green Homes in India
7.7
million sq. ft
of completed
residential and
commercial space
8
on going projects
across India
8
Mahindra Lifespaces
2
Platinum Certified &
9
Pre-certified Green
Buildings
under IGBC Green
Homes Rating System
Residential development is
ongoing projects and 5.41 million sq
and a superior price-value properties.
undertaken directly by the Company
ft. forthcoming projects). Mahindra
and through its subsidiaries under
Lifespaces offers a range of products,
Mahindra Lifespaces homes are
the brand Mahindra Lifespaces.
currently catering to the mid-market
Over the last 15 years, Mahindra
and premium segments.
Lifespaces has developed more than
These properties are marked
7.70 million square feet of residential
by insightful master-planning,
and commercial space (pipeline
transaction transparency, credible
of more than 4.42 million sq ft.
delivery, sustainable development
present on a pan-India basis across
the major cities of Mumbai, Pune,
Nagpur, Gurgaon, Hyderabad, and
Chennai.
Sustainability Report 2012-13
9
MWC, Chennai
62
32,000
Companies within MWCC
include BMW, B Braun,
BASF, Capgemini, Infosys,
Fujitec, Ingersoll-Rand,
NTN Corporation, Lear
Automotive, Mahindra &
Mahindra, Parker Hannifin,
TVS Group and Wipro.
MWCC’s working population
which is expected to scale to
100,000 in a decade.
MWCC is expected to provide
6,000 homes over the decade
in addition to schools,
commercial centre, banks/
ATM, food court, restaurants,
medical centre, department
store, business hotel,
hospital, club, multiplex,
hostel, mall, recreation,
leisure and other social
amenities.
3000
Village youth received
vocational training,
provided by MWCC
Mahindra World City, Chennai (MWCC)
The Residential/Social Zone planned for
is a PPP between the Mahindra Group
6,000 homes is co-located in proximity
and TIDCO (a Govt. of Tamil Nadu
to the Industrial Zone with varied
undertaking). Mahindra World City is
social amenities built into the master
an Integrated City, fulfilling its goal
plan comprising residential units,
towards creating a “Sustainable Urban
school, hospital, business hotel, hostel,
Community”. 62 global companies
multiplex, retail malls, recreational
including BMW, Infosys, Fujitec, NTN
and leisure facilities. MWCC, with the
Corporation, Lear Corporation, TVS
support of NGOs, has involved itself
Group and Ingersoll Rand, have set up
in skill up-gradation and employability
their facilities within the World City.
training of over 3,000 village youth
MWCC has a working population of
from the neighbouring communities.
32,000 and expected to reach 100,000
in a decade. Exports from three sectorspecific SEZs crossed H6,100 cr in FY
12-13.
10
Mahindra Lifespaces
Sustainability Report 2012-13
11
MWC, Jaipur
50
Companies that signed-up with MWCJ comprise of Infosys,
JCB, Wipro, Mahindra & Mahindra, Deutsche Bank, Metlife,
State Bank of India, ICICI Bank, EXL, Nucleus Software,
Nagarro Software, TTK Healthcare, Truworth, Girnar Soft, QH
Talbros, Dynamic Cables, Poly Medicure, Gravita India, Knit
Pro and Ratan Textiles.
12
Mahindra Lifespaces
100,000
Employment expected at
full capacity.
10,000
INR
cr
Investment (J) expected at
full occupancy.
Mahindra World City Jaipur (MWCJ),
class infrastructure including a wide
Software, Nagarro Software, TTK
located just off NH8, is a 3,000 acre
road network, stable power, relatively
Healthcare, Truworth, Girnar Soft, QH
joint venture between Mahindra
low operational costs, seamless data
Talbros, Dynamic Cables, Poly Medicure,
Group and RIICO (Government of
connectivity, food court, ATM, jogging
Gravita India, Knit Pro and Ratan
Rajasthan) and is master planned
tracks, amphitheatre, professional
Textiles. At full occupancy, the facility
by Jurong Corporation (Singapore).
maintenance and scenic landscaping.
is expected to attract an investment of
The facility comprises dedicated SEZs
MWCJ has been identified in a list of
over H10,000 cr and create direct and
for the following sectors: IT/ITeS
18 global projects and of only two
indirect employment for approximately
(corporate India’s largest IT-centric
projects in India by the Clinton Climate
1,00,000 people.
development of 750 acres), engineering
Initiative (CCI). The 50 companies that
and related industries, handicraft,
signed-up with MWCJ comprise Infosys,
gems/jewellery, warehousing/logistics,
JCB, Wipro, Mahindra & Mahindra,
apparel/furnishing and Domestic
Deutsche Bank, Metlife, State Bank
Tariff Area (DTA). MWCJ offers world-
of India, ICICI Bank, EXL, Nucleus
Sustainability Report 2012-13
13
A sense of responsibility
to deliver quality products within
share the compliance responsibility
limits for our business than called for by
schedule have led to the creation of
with respect to applicable local,
applicable laws or professional codes of
have fuelled our aspirations and success. Over the years, we have lived these
Reputation and
responsibility
robust brand equity. We strictly adhere
regional, national and international
conduct. These restrictions are binding
responsibilities beyond what has been statutorily considered necessary. The result
Globalisation and the rapid spread of
to the laws and regulations that govern
laws, regulations, professional codes
on all our employees, irrespective of
is that even though young in years, we are widely respected as a model corporate
technology have led us to strengthen
our conduct on the one hand and the
and industry best practices. Our Group
the profitability of a transaction or
citizen.
alignment with international norms
highest standards of integrity in all our
compliance and legal teams support
business relationship in any given
At Mahindra Lifespaces, our overriding ambition is to create value for all our
and standards that govern our sector.
transactions and activities.
the management in promoting ethical
circumstance. In our core business,
standards. They advise business units,
while initiating, declining or terminating
coordinate cross-divisional compliance
business relations, the integrity and
and define the overall Group as one
reputation of our business partners and
that fosters a first-class organisation-
customers are placed first and foremost.
wide compliance culture.
Along with other organisational
At Mahindra Lifespaces, we hold ourselves responsible to our broad stakeholder
family of employees, customers, shareholders and the community at large, who
stakeholder groups. As a leading real estate development company, we provide
our clients with diverse property options, we provide our employees an ideal
This commitment represents our basic
assurance to the concept of sustainable
platform to grow their careers and we provide responsible solutions to the
development.
communities in which we operate. In doing so, we generate sustained returns for
Standards and
benchmarks
shareholders. It would be imperative to emphasise that this value enhancement
commitment compels us to take a long-term view, strengthening the foundations
of sustainability.
First-class
compliance
culture
As a responsible enterprise, we operate
As a prominent real estate company,
within a legal, moral and social
our social and ethical responsibilities
framework and any non-compliance
could impair the value of our brand.
Our management and employees
14
Mahindra Lifespaces
Internal
guidelines
and management precautions, this
reflects our preparedness to undertake
all reasonable efforts to prevent
unacceptable transactions.
Across certain areas, we set narrower
Sustainability Report 2012-13
15
02 Planet#
Consolidated (MLIFEO + MWCOO) Unit
Total Energy Consumption
(Direct + Indirect)
GJ
Scope 2
tCO2e
2,720
3,438
5,326
6,941
6,923
Scope 3
tCO2e
NA
600
572
1,469
980
Water Consumption
Meter cube
995,446
1,150,498
1,492,647
1,602,740
1,616,511
Material Consumption
Tonnes
63,338
179,641
142,193
209,426
191,942
Tonnes
Nil
432
436
886
1,422
Scope 2: Indirect GHG emissions from
consumption of purchased electricity
Through our efforts to foster sustainable urbanisation and constantly challenge our status quo,
we will continuously endeavour to raise the bar of excellence.
air travel, daily commutation, paper
Scope 3: Other indirect emissions,
Numbers
such as inbound, outbound logistics,
consumption and transport-related
activities
ENERGY
Attrition Rate
%
Male Headcount
Numbers
Female Headcount
Numbers
In Man-
Training
Hours
323*
289*
331*
3,242
5,133
DNA^
DNA^
DNA^
12%
17%
199**
216**
231**
3,096
4,360
146
773
11,915
16,894
39***
413
38***
222
47***
946
MWC - Mahindra World Cities
Mahindra Lifespaces
(c) Increase or decrease in the business
activities e.g. Mahindra World City
(d) Utilisation of waste generated in
one process into another e.g. MLIFE
uses the solid waste for pavements and
reclamations
Sewage Treatment Plant (STP). This
ensures that 100% of waste water
generated within the project, is recycled
and treated. The treated water is used
to meet the requirements of flushing
and irrigation for landscaping within
the site.
03 Profit#
Consolidated (MLIFEO + MWCOO) Unit
FY 2008-09
FY 2009-10
FY 2010-11
FY 2011-12
FY 2012-13
In INR million
3,712
4,400
6,270
7,284
7,725
Profit Before Tax
In INR million
1,021
1,189
1,721
1,881
2,361
Profit After Tax
In INR million
656
785
1,082
1,191
1,414
FY 2008-09
FY 2009-10
FY 2010-11
FY 2011-12
FY 2012-13
5,29,482
4,88,233
5,69,938
8,97,049
8,36,926
DNA
2,207
2,207
2,415
2,425
Total Income (Operating + Other
Income)
04 The built-up area
Consolidated (MLIFEO + MWCOO) Unit
Residential Footprint^^
In square feet
Integrated Cities Footprint^^^
Acres
^^Constructed area
^^^Area developed and maintained
O
MLIFE - Mahindra Lifespaces
OO
16
e.g. batteries, cartridges, oil filters,
Most of our projects have an in-house
especially for drums and containers
** Male Headcount is excluding fixed term contract employees as well as third party contract labors
OO
e-waste, tyres, etc.
location where as indirect is energy
^ Data Not Available
MLIFE - Mahindra Lifespaces
Material
We encourage use of most of the
building materials (75% by cost)
available locally, manufactured within
500 km, minimising the associated
environmental impacts resulting from
transportation.
we directly consume within our project
* Workforce excluding fixed term contract employees as well as third party contract labors
O
(b) Useful life of a particular material
(a) Waste disposal is scheduled to
optimise transportation cost without
compromising on legal compliance
# Explanation for the data featuring here can be found in the report at appropriate places
*** Female Headcount is excluding fixed term contract employees as well as third party contract labors
consumption in GJ from electricity
consumption.
Waste
Note: The inconsistent increase
or decrease in the absolute waste
generation is mainly due to the
following reasons:
Direct energy is the energy from fuel
Total Workforce
47,396
1,219
We strongly believe in conserving scarce resources and protecting the environment. Over the
years, we have taken rapid strides in our journey towards going green, covering new grounds,
touching the lives of several people and overcoming challenges along the way.
FY 2012-13
45,394
1,209
Scope 1: All direct GHG emissions
FY 2011-12
31,282
660
from burning of fuel on-site
FY 2010-11
23,846
764
into three broad scopes:
FY 2009-10
18,143
503
and indirect. These can be categorised
FY 2008-09
FY 2012-13
tCO2e
We report GHG emissions, both direct
Unit
FY 2011-12
tCO2e
GHG
Consolidated (MLIFEO + MWCOO)
FY 2010-11
GHG emissions (Absolute)
(Non-Hazardous)
01 People#
FY 2009-10
Scope 1
Waste Disposed
- Amit Pal
Senior General Manager (Quality, Innovation and Sustainability)
FY 2008-09
MWC - Mahindra World Cities
Sustainability Report 2012-13
17
Milestones and recognition, FY 12-13
Our operating
environment
At Mahindra Lifespaces, we are convinced that much of the enhanced
stakeholder value that we deliver is derived from a positive and encouraging
industry environment influenced by the following realities:
Population
growth
China’s will be 42.5 years. When most
grew at 12.3% and 17.7% respectively
major economies will see a decline of
during the same period. As per Census
working age adults (20-64 years) India
estimates, India is expected to add 371
India (1.27 billion) is the second most
is expected to see a significant rise in
million to its population between 2001
populous country, accounting for
working age adults.
and 2026; nearly 182 million people are
17.31% of the world’s population
and expected to emerge as the most
populous country by 2030 (1.53 billion).
Anita Arjundas receiving the Certificate of Commendation for CII-ITC Sustainability Award 2012 from the Honourable President of
India, Shri Pranab Mukherjee under Strong Commitment Category, for demonstrating commitment towards sustainable urban living.
Recognised as one of ‘India’s top-10
Our Chloris project bestowed with
the external magazine category
Age dependency
ratio
expected to be added in urban areas
(49% of population growth).
people younger than 15 to the working-
Disposable
incomes
age population of 15-64 years) was
The average Indian has started earning
reported at 46.63 in 2011 (proportion
more. Estimates suggest that the
age population (15-59 years) is likely
of dependents per 100 working-age
private final consumption expenditure
to rise from around 58% in 2001 to
population) against 52.82 in 2004
is expected to scale up from USD 790
Working
population
The age dependency ratio (ratio of
India’s proportion of the working
builders’ by Construction World and
the jury’s special commendation for
Awarded the PRCI – Gold Award for
over 64% by 2021 (Source: Economic
(Source: World Bank), indicating room
bn in 2010 to USD 3.6 tn by 2020
Construction World Interiors for the
the ‘Green Project of the Year 2012’ at
Refresh and Mahindra Lifespaces Table
Survey) while comparative figures for
for a larger surplus.
(Source: ENAM). The Indian per capita
third consecutive year in 2012
Construction Week
Calendar 2013
China and U.S. are 37%, 45 for West
Urbanisation
month) in FY 12-13 at current prices
Anita Arjundas awarded the
‘Woman Achiever of the Year 2012’ by
Construction Week India
Anita Arjundas acknowledged as one
Our Royale project received the ‘CNBC
Real Estate Award 2012 for Pune’s best
residential project’ in the mid-segment
Bestowed with the coveted EDGE
Mahindra World City Chennai won the
CNBC Real Estate Awards 2012 for Best
Project Execution’ (National Level)
MWC, Jaipur won D&B Axis Bank Infra
of India’s ‘Top-10 Young Builders’ by
award for three categories – silver EDGE
Award 2012 under Industrial Park/SEZ
Construction World
award for implementation of statutory
Category for IT/ITeS Phase-I
Our Bloomdale project honoured
compliance dashboard and awards for
with the CIDC Vishwakarma Award
implementation of Sparkle (intranet)
for construction health, safety and
and SAP CRM
environment
18
Mahindra Lifespaces
Won the ABCI Bronze for Refresh in
Europe and 48 for Japan. In absolute
numbers, around 63.5 million people
are expected to enter the working
age group between 2011 and 2016.
By 2030, India will have the youngest
median age of 31.2 years, while
income increased 11.7% (H5,729 per
and estimated at H68,747 (H61,564 in
Indian cities, towns and urban
FY 11-12).
agglomerations added 91 million
residents, a decadal growth of 31.8%.
India’s rural and total population
Institute of Leadership Development
Per capita income (H)
awarded MWC, Jaipur with the
Community Leadership Award 2012
FY 06-07
FY 07-08
FY 08-09
FY 09-10
FY 10-11
FY 11-12
FY 12-13
29,382
35,430
40,605
46,492
54,835
61,564
68,747
Sustainability Report 2012-13
19
Nuclear families
The average increase in the number
of middle-class nuclear families is
estimated to be over 300 million. The
average household size declined from
4.6 to 4.1 in the past decade with
a corresponding increase in average
dwelling sizes from 41 square metre
per unit (sq. m/unit) to 48 sq. m/unit.
(Source: ENAM). India also has the
highest proportion of couples with
two children, or nuclear families, at
52%, followed closely by Brazil and
China at 49%. Correspondingly, India
has the least number of single person
households at 3%, compared with 10
and 7% for Brazil and China.
urban dwelling units and raised the
penetration of housing finance was
allocation by 50% for rural housing
38% in Fiscal 2011, catalysed by
units in the 2013 Union Budget. The
factors like a good lender branch
Government proposed that a person
network, increasing loan acceptability
taking a loan for the first home from a
by customers and the salaried income
bank or a housing finance corporation
profile. India’s rural housing finance
would be entitled to a continuation of
penetration was only 7.9% in Fiscal
1% interest rate subvention on home
2011, indicating extensive room for
loans up to H15 lakh (for houses below
H25 lakh). This deduction would be over
and above the deduction of H1.50 lakh
improvement.
allowed for self-occupied properties
under Section 24 of the Income Tax
Act. If the limit was not exhausted, the
balance could be claimed in assessment
year 2015-16.
Walk to work
commuting time and rising traffic
OUR Mission
congestion are enhancing the
Transforming urban landscapes by creating sustainable communities.
The growing size of cities, increasing
attractiveness of ‘walk to work’. In turn,
this trend is giving rise to the concept
Government
initiatives
Increasing
penetration of
housing finance
The Indian Finance Minister proposed
There is an increasing availability
a H2,000 cr dedicated fund to build
of housing finance in India. Urban
of integrated cities which comprise
Core Values
residential, commercial and industrial
We diligently believe and follow the
zones within a compacted environment.
Mahindra Group’s core values. Our Core
Values are an amalgamation of what we
have been, what we are, and what we
want to be.
Good corporate
citizenship
Real estate growth drivers
Demand Pull Factor
An overview on our
sustainability commitment
Supply Pull Factor
As in the past, we will continue to seek
long term success that is in alignment
Robust and sustained macro-economic growth.
Policy and regulatory reforms (100% FDI relaxation).
with our country’s need. We will do
Upsurge in industrial and business activities, especially new
Positive outlook of global investors.
this without compromising on ethical
economy sectors.
Fiscal incentives to developers.
Favourable demographic parameters.
Simplification of urban development guidelines.
Significant rise in consumerism.
Infrastructure support and development initiatives by the
Rapid urbanisation.
government.
Range of affordable financing options.
Impact
Increasing occupier base.
Significant demand for office/industrial space.
business standards.
Professionalism
We have always sought the best people
for the job and given them the freedom
and the opportunity to grow. We will
Impact
Entry of domestic and foreign players; increasing
competition and consumer affordability.
continue to do so. We will support
innovation and well reasoned risk
taking, but will demand performance.
Quality focus
Quality is the key to delivering value for
money to our customers. We will make
and offering future-ready, healthy living
spaces
with others. We will do it ‘First Time
Right.’
Dignity of the individual
We will value individual dignity, uphold
the right to express disagreement and
fairness, trust, and transparency.
The key tenets
that form the
basis of our
business
Inclusiveness
Housing for all
Providing housing options with the
distinguished ‘Mahindra touch’ across
geographies and segments
of prime land parcels in large cities.
20
Mahindra Lifespaces
effectively.
infrastructure of our existing cities
clusters at key locations across India
We exist and prosper only because of
Development of new urban areas and effective utilisation
Embarking on responsible
urbanisation to reduce the burden on
Through our actions, we will nurture
Demand for new housing.
our customers speedily, courteously and
nodes
Creating a network of industrial
Customer first
changing needs and expectations of
Industrial hubs and new urban
respect the time and efforts of others.
Increased developer risk appetite leading to large scale
Improved quality of real estate assets.
Enhancing national home ownership
our products and in our interactions
Demand for entertainment, leisure and shopping.
the customer. We will respond to the
Mahindra Lifespaces
quality a driving value in our work, in
Easy access to project financing options.
development.
in metros and large cities through
Entry level homes in urban centres
through affordable housing
Premium and mid-segment residences
Wholesome urban ecosystems
through Mahindra World City – Life |
Living | Livelihood
Enhancing economic activity, enabling
growth, and creating vibrant business
and living spaces
The art of living
Thoughtfulness
Delivering a customer experience
which has ‘thoughtfulness’ at its core
Detail oriented planning and design
philosophy that improves the usability,
consistency, and desirability of our
offering to customers, thereby giving it
a unique ‘Mahindra touch’
Sustainability Report 2012-13
21
Formulation of
Vision/Aspiration
At Mahindra Lifespaces, we
formulate a Vision/ Aspiration for the
January 2013 through our half yearly
recognise that financial success drives
business called “Aspiration 2015”. A
town hall called ‘Expressions’.
organisational sustainability. Over the
half way mark status check was done
years, we have invested in various
in August 2012 and based on current
It was also realised that for an
initiatives to generate attractive returns
performance, learning’s gained and
and enhance stakeholder value.
new priorities. Aspiration 2015 was
As a Company’s business engine
re-calibrated to Aspiration 2017 and
becomes stronger, revenues and profits
will increase, creating an adequate
surplus for onward re-investment.
At the Company, we created a business
plan that would enable enhanced
revenues and profits.
A Senior Management Team Workshop
was conducted in October 2009 to
Setting and meeting the highest
standards of product and service quality
Communicating and living up to our
brand promise through every interaction
industrial hubs and urban nodes
Enabling co-existence and
collaboration in all our developments
with all our stakeholders
Responsible citizenship
Shaping communities
Enabling peace of mind
Creating an environment that
encourages interactions and promotes
community camaraderie
Future-ready planning and
provisioning for multiple needs of a
thriving urban ecosystem
Training and empowering contract
labour at all our sites and the village
youth in the neighbourhood of our
22
Mahindra Lifespaces
Garnering trust through fair practices
and transparent dealings with all our
stakeholders
Meeting and exceeding customer
expectations on our products and
services
Ensuring compliance on all statutory
requirements and creating safe and
healthy working conditions
an interim goal post was drafted as
Promise 2015 in October 2013. Promise
2015 is the commitment that the team
has made on key specific deliverables
which are major milestones towards
achieving our Aspiration. The revised
Aspiration was communicated and
shared with the entire organisation in
organisation to succeed today, it needs
a ‘Raison d’être’ or a core purpose that
resonates with all its stakeholders. In
the pursuit of enabling transformation
as called for in our Mission, we
decided that we shall channelise our
efforts through three key tenets of:
Inclusiveness, the Art of Living, and
Responsible Citizenship – the tenets
that will form the base of our strategic
intent.
Inclusiveness
The Art of Living
Responsible Citizenship
Housing for all
Industrial hubs and new urban nodes
Thoughtfulness
shaping communities
Enabling peace of mind
safeguarding tomorrow
Maintaining the highest standards of
corporate governance and disclosure
Generating healthy returns for all our
stakeholders
Safeguarding tomorrow
Uncompromising focus on sustainable
development for achieving excellence
in planet, profit and people related
benchmarks
Exploring new, related areas of activity
that will enable us to enhance our
impact on India’s urbanisation
Developing an organisation that
is built on belief and an abiding
commitment towards its mission
ASPIRATION 2017
To be a major player in the Indian real estate sector with a dominant presence in affordable housing
To maintain the pioneer/innovator status in the integrated cities/industrial clusters space
To be the most trusted-brand in the business we operate in and focus on customer centricity through transparency, quality and
on-time delivery
To be a thought leader and establish industry benchmarks in sustainable development
Sustainability Report 2012-13
23
Flow chart describing the current process of Strategy and BSC formulation and linkage to Vision/Aspiration is as follows:
Strategic Intent Articulation
Mission
Aspiration 2015
Aspiration 2017
Promise 2015
Strategic Priorities F14-F15
SWOT
Our Sustainability agenda
Re-calibrated to Aspiration 2017
and Promise 2015 based on current
performance and learning’s gained;
Disseminated through half yearly town
hall ‘Expressions’
Validated based on Aspiration 2017 and
Promise 2015
Strategic Initiatives F14-F15
Time bound plan for Key
Initiatives
CEO Policy – F14
Review of F13 BSC
Annual Plan and Budget – F14
Further strengthened with objectives,
agenda, duration, timeliness of the
council meetings better defined
BSC F14
Deployment and Review
Department BSC
KRA’s
Linkage between Aspiration 2017 and Material Issues
Aspiration
To be a major player in the Indian real
estate sector with a dominant presence in
affordable housing
Materiality Mapping
Health and Safety: Work force – Being a preferred employer in our industry to
attract the best talent
At Mahindra Lifespaces, sustainability
product delivery. The result is that we
– is the result of sustained business
is not a destination, it is a journey. The
grew our volumes and profits in a
investments: improved product design
result is that we have strengthened
challenging FY 12-13, and achieved a
and development, land bank creation
our business resolve to sustain and
20% Compounded Annual Growth Rate
in line with a defined market strategy,
grow a number of ongoing initiatives.
(CAGR) in the last four years.
robust project execution capabilities,
We are increasing our scale through
At Mahindra Lifespaces, we recognise
customer-centricity, brand building,
prudent land procurement, business
planning (three-year business goal)
and progressive process strengthening
that translates into timely and superior
that this contrarian performance – the
ability to increase revenues and profit
in the face of a sectoral slowdown
focus on long-term sustainability
and the creation of a management
bandwidth translating into increased
scale (sales and handovers).
On time delivery – Ensuring viability and scale of affordable housing
Our Sustainability Agenda
space
Community engagement and development – Creating vibrant economic and
urban nerve centres
Biodiversity – Conserving and enabling coexistence
To be the most trusted brand in the
business we operate in; focus on customer
centricity through transparency, quality
and on-time delivery
Quality of the product and services – Delivering on our promise and
differentiating through our customer experience
Health and Safety: Customers – Focused planning and thoughtful execution
To be a thought leader and establish
Resource efficiency – Reduce, reuse and recycle
industry benchmarks in sustainable
Climate change – Minimising our carbon footprint (air, water and land)
development
24
Mahindra Lifespaces
Social agenda
Environmental
agenda
Economic
agenda
Community
development
Business ethics
We care for our people
We build communities
We are transparent
Conservation of
resources
Pollution reduction
Carbon footprint
We conserve energy,
water, material
We reduce pollution
caused by construction
activity
We aspire to be carbon
positive
Financial performance
Supply chain
management
Value for money
PAT, coverage ratio,
market cap
Green supply chain
Voice of customers
Accepting no limits
Alternative thinking
Employees, customers, local
community, statutory bodies
and local govt. bodies,
suppliers, contractors
Local community, vendors,
educational/
technical institutes/
universities
Our Stakeholders
in the integrated cities / industrial clusters
Real Estate Sustainability Agenda
To maintain the pioneer / innovator status
Development,
engagement, health
and safety of human
resources
Customers, suppliers,
contractors, consultants,
shareholders, partners,
competitors
Driving positive change
Sustainability Report 2012-13
25
Identification and Prioritisation of Material issues
C. Establishing Co-Relation (Stakeholder Priority vs. Key Material Issues)
The business of real estate development
(products and services), environmental
including appointment of executives
has become increasingly challenging,
pollution, corruption and global
responsible for their mitigation,
influenced by diverse variables, a large
warming.
engagement of cross-functional teams
number outside direct management
At Mahindra Lifespaces, a structured
to deliver solutions and cross-location
Material Issues
1. Advertising and Marketing
6. Health and Safety – Workforce
10. Pollution (Air, water and land)
2.Biodiversity
7. Health and Safety – Customers
11. Quality of the product and services
3. Climate Change
8. Infrastructure facility around the
12. Resource efficiency (Energy, water,
4.Corruption
5. Community Engagement
waste reutilisation)
9. On-time delivery
13. Shortage of skilled labour
Direct relation with respect to influence
on prioritised material issues
13. Shortage of skilled labour
5. Community Engagement
10. Pollution
3. Climate Change
2. Biodiversity
7. Health and safety - Customers
Low
B. Prioritising key stakeholder related to agenda
Listing down key stakeholders
6. Health and Safety – Workforce
12. Resource efficiency (Energy, water, waste reutilisation)
A. Identification of Material Issues
project site
11. Quality of products and services
High
process helps to identify material issues,
the project site
Medium
on-time delivery, quality management
9. On-time delivery
implementation.
Material Issues for Real Estate Sector
control. Some of the key issues are
8. Infrastructure facility around
1. Advertising and Marketing
4. Corruption
Low
Medium
High
Our Stakeholders
Rank the stakeholders on our influence
on them and vice versa.
Sr. No.
Stakeholder
Redefined roadmap
Prioritisation of major stakeholders
Our influence on stakeholders
Stakeholders influence on us
Rank
For deriving a sustainability roadmap
The Company embarked on a medium-
This target plan also emphasised annual
for the next five years we concentrated
term sustainability roadmap (FY 09-13)
improvements in the softer side of
on the material issues which are high-
following which some targets were
the Company’s business leading to
1
Local community
High
High
1
priority issues for our business as well as
achieved and exceeded, making it
visible and measurable improvements
2
Statutory bodies and local govt. Bodies
Low
High
2
from the stakeholder’s perspective.
imperative to raise the bar. A two-day
(related to green development, training,
workshop was conducted to create
awareness, process improvement,
a subsequent four-year sustainability
lower resource consumption, etc). The
roadmap broken into annual targets
Company’s target plan was influenced
pre-meditated business plan with an
and covering the following areas:
by an extension of the Company’s
overarching objective broken into
1. Customer Satisfaction
existing achievements, available
periodic targets supported by allocated
2. Employee Care and Development
responsibilities and navigated by an
3. Environment
enunciated operating framework.
4. Community Care and Development
3
Employees
High
High
1
At Mahindra Lifespaces, we recognise
4
Customers
High
High
1
that business sustainability just doesn’t
5
Contractors/vendors/consultants and
architects
6
Suppliers
7
Educational institutes/technical
institutes/universities
High
High
1
High
High
1
Medium
Low
4
8
Shareholders and Investors
Medium
High
2
9
Competitors
Medium
Medium
3
26
Mahindra Lifespaces
happen; it is the result of a conscious
best practices and benchmarks,
organisational capability and risk
appetite.
Sustainability Report 2012-13
27
Corporate
governance
Board of Directors
Until not too long ago, there was a
transparency in operations, timely
singular conclusion when a Company
disclosures and adherence to regulatory
reported profits: that the business
compliances, leading to enhanced
Corporate
governance
engine was running smoothly. However,
stakeholder value.
At Mahindra Lifespaces, we have
there has been a progressive rethink
In India, corporate governance
invested in a governance culture that
since. There is a growing concern that
an increase in the quantity of profits
may well be at the expense of its
quality; that if corporate systems are
not robust then the quantity of profit
increase could well be fleeting and
temporary. Mahindra Lifespaces was
one of the first companies in India’s
real estate development sector to focus
on profit quality over quantity, derived
from a stronger governance process.
Corporate governance is a reflection
of a Company’s culture, policies,
stakeholder relationships, commitment
to values and ethical business conduct.
Timely and accurate information
disclosure regarding the financial
health, performance, and ownership
represents an important component of
standards for listed companies are
regulated by the Securities and
Exchange Board of India (SEBI) through
Clause 49 of the Listing Agreement with
the Stock Exchanges. The stipulations
mandated by Clause 49 became
applicable to the Company in March
2001 and have been fully complied with
since then.
Governance
framework
For Mahindra Lifespaces, comprehensive
increase in stakeholder value is the
result of a preparedness to assume and
stakeholders. Mahindra Lifespaces
and Mahindra World Cities are
committed to sound governance as
they endeavour to implement the code
of corporate governance both in letter
and spirit. Mahindra Lifespaces ensures
28
Mahindra Lifespaces
Compliance with corporate
governance standards in letter and spirit
Complete transparency and adequate
disclosure practices
Corporate success much above
individual preferences
Communicate externally of how the
Company is run internally
Extensive compliance with the laws of
the geographies in which we operate
Disseminate simple and transparent
needs
framework that results in an optimal
Our governance framework is a code
risked and addresses the needs of all
based on the following:
business, through an organisation-wide
At Mahindra Lifespaces, we recognise
framework that is process-led, de-
core of our governance philosophy is
disclosures driven solely by business
risk-return profile.
growth if we have an operating
the Company on a day-to-day basis. The
manage risk, an inextricable part of our
governance.
that we can only report sustainable
provides a robust framework to operate
of self-discipline to ensure that the
Company abides by the highest ethical
standards. Mahindra Lifespaces follows
healthy corporate governance practices
and provides continual updates to
shareholders. To know more about
our Board of Directors and details of
corporate governance practices, please
refer to the Annual Report FY 12-13,
Corporate Governance Report.
Trusteeship of shareholder capital
rather than ownership
THE BOARD
AND BOARD
COMMITTEES
The Board of Directors has 7 members
responsible for overall corporate
guidance and is principally engaged
in strategic matters. In line with best
practice, the Board of Directors has set
up various committees, constituted to
Pictured from left: Ms Anita Arjundas (Managing Director & Chief Executive Officer), Mr. Anil Harish, Mr. Arun Nanda (Chairman),
Mr. Uday Y. Phadke, Mr. Sanjiv Kapoor, Mr. Shailesh Haribhakti, Dr. Prakash G. Hebalkar
ensure operational independence and
recommends annual salaries,
conduct guide actions and the manner
timely direction and supervision, which
perquisites, performance-linked
in which businesses are conducted.
are essential for day-to-day functioning.
bonuses, stock options, pensions
These principles focus on issues that are
Currently, the Board has 8 committees,
and other employment conditions of
considered to be significantly important
which are elaborated in Annual Report
Executive and Non-Executive Directors.
to the overall governance process.
FY 12-13, Corporate Governance Report.
The Audit Committee, whose tasks
The Investor Grievance committee
comprises of one Non-Executive Director
are carried out by Independent
and one Non-Executive Independent
Directors and one Non-Executive
Director. This committee ensures that
Director, supervise the financial
all complaints are redressed to the
reporting process, review adequacy
satisfaction of the shareholder.
of internal control systems and decide
The processes to evaluate Board
on the nature and scope of audit,
ensuring compliance with all applicable
accounting standards and legal and
statutory requirements.
The task of the Compensation
performance with regards to
sustainability is expected to be
developed over the next reporting cycle.
Code of conduct
committee is carried out by
Good corporate governance begins
Independent Directors and one Non-
with a Company’s internal practices
Executive Director. This committee
and policies. Principles in the code of
The Company has set up a corporate
governance cell to oversee policy
implementation and their compliance.
All employees are expected to read and
understand this code, uphold standards
declared in it and comply with all the
applicable laws, rules, regulations and
policies adopted by the Company from
time to time. The code of conduct is an
integral part of the induction process
of new employees and has also been
posted on the Company’s website as
well.
Mahindra Lifespaces is an equal
opportunities employer. Employment
Sustainability Report 2012-13
29
decisions are made with no reference to
from any regulatory authority for non-
Economic
religion, caste, gender or any non-job
compliance with laws and regulations.
Companies endure when they are
Case Study
profitable with the surpluses generating
Perception audit
– translated into an investor perception
Department was commissioned, analyst
resources to address reinvestments that
In the business of real estate
that did not quite capture our strengths
views were sought on best practices, a
sustain growth. We consider economic
development, perception plays a
(parentage, management bandwidth,
detailed roadmap was outlined, quality
Through transparent, open, consistent
viability to represent the bedrock of
key role – in attracting customers,
competitiveness and growth) in our
of disclosures enhanced, a consistent
gifts or bribes for business or financial
and credible communication with
our sustainability. There is absolutely
employees and investors. While
market capitalisation.
investor management approach created
gain. We comply with all labour-related
investors and the financial markets,
no doubt in our minds that if our
conventionally, there has been a
legislations of the Central and State
we strive to ensure a fair market
business becomes less profitable, our
growing focus in interests of the
The Company appointed Vel Research
Governments and do not advocate child
value, which is in tune with our
ability to enhance stakeholder value in
first two stakeholders, the interest of
or forced labour.
true potential. Mahindra Lifespaces
a sustainable way will be impaired. We
investors was largely overlooked.
Our belief is that for a business to
continually provides the investing and
have reinforced our viability over the
be successful, competition has to be
general public with proper, consistent
years through the following initiatives:
vigorous, free and fair. We compete
and reliable information at the right
on the basis of the excellence built
time and in accordance with legal and
around our products and services and
regulatory requirements.
not through illegal, unethical or unfair
For professional investors, financial
analysts and seasoned intermediaries,
related handicap. Discrimination and
harassment of any kind is dealt with
in the severest manner. The Company
does not espouse payment/ receipt of
business practices.
Compliance
Open and credible
information policy
we produce comprehensive yearly
reports and quarterly updates. These
At Mahindra Lifespaces, our focus
adhere to the strict rules of the Indian
is directed towards compliance with
Accounting Standards on which we
the highest standards of corporate
base our accounting. We are committed
governance, business integrity and
to being consistent in our disclosure of
professionalism. We have an active
results. We make sure that shareholders
audit committee to overview adherence
receive the information at the same
to all regulatory frameworks applicable
time as the public. It is in line with this
to the Company. The audit committee
priority that we publish a sustainability
is also responsible for ensuring
report, which is beyond what is
100% regulatory compliance across
statutorily required.
the Company. We also abide by the
Competition Act, 2002, which is a
mandatory legislation that deals with
anti-competitive behaviour.
Creating shareholder
value
Mahindra Lifespaces’s vision is to
The Company operates in accordance
emerge as one of the most respected
with all requirements of regulatory
real estate development companies
authorities. Over the last four years,
in India through a growing presence
there have been no instances of
in under-penetrated segments, cost
non-compliance and no imposition
management and risk control through
of penalties or strictures by stock
defined technology-enabled processes.
exchanges or SEBI or any statutory
This approach is underlined by a long-
authority on any matter related to the
term vision, enabling us to enhance
capital markets. We incurred no fines
stakeholder value in a consistent way.
& Analytics to strengthen our investor
and a bi-annual perception audit
commenced to monitor effectiveness.
relations. The consultant conducted
The result was that of a better
an audit, mobilised an independent
information flow from the Company to
At Mahindra Lifespaces, we recognised
qualitative investor/analyst perception
stakeholders, wider analyst coverage
the anomaly: even as we expected
study to assess how Mahindra
and the commencement of an ‘Earnings
investors (institutional especially) to
Lifespaces was perceived (performance,
Call’ engagement, the call transcript of
fund our growth, this stakeholder
investor relations, communication and
which was uploaded on the Company’s
segment was one of the least
reporting practices) by analysts and
website. The entire exercise enhanced
grow the business in the face of
serviced when it came to a structured
investors.
investor ability to make an informed
competition
relationship building approach. This
The result was that an Investor Relations
Investment in our brand recall around
trust and transparency
An entrepreneurial approach helping
Ongoing audit discipline
under-service – restricted engagement
investing decision.
Customers
In a competitive business environment,
customers prefer to work with
companies that can be trusted. Over
Risk management
Mahindra Lifespaces is working on a
Project execution and safety is also
proactive approach towards identifying
seen as a critical area, for which remote
and managing risks through a Risk
video monitoring of project sites has
monitoring framework aligned with
been initiated to increase visibility and
the Group’s framework. It is based
improve ability to prevent mishaps at
on classifying and identifying various
sites.
Efficient delivery process
external and internal risks and flagging
Dedicated customer relationship
the critical ones with specific action
Other key risks like economic risks,
the years, Mahindra Lifespaces has
created a strong sense of trust among
our customer through the following
initiatives:
Employee training initiatives
management team
Society
plans with assigned sponsors and core
teams as relevant.
operational risks and policy and
regulatory risks (details can be referred
in the Annual Report FY 12-13), are
in line with our vision to be among
Some specific initiatives directed towards
dealt with through their proper and
the most respected companies in
more critical risk areas have been
timely monitoring and reporting.
India’s real estate development sector,
undertaken during the year. Statutory
we recognise the need to catalyse
Compliance is a focus area and any
social transformation. In view of this,
slippage towards the same is being
the Company engages in community
mitigated through the development of
building activities in the areas of its
‘Compliance Dashboards’ that provide
project presence and elsewhere. The
end-to-end visibility to operational
Company invests 1% of PAT towards
teams with trigger based escalation to
community welfare every year.
the leadership team for monitoring and
ensuring compliance to both external
(government) as well as internal statutes.
Risk Management
Committee:
Managing Director
Executive Committee Members
Head of Finance – MWC Chennai and
MWC Jaipur
Business Head of MWC Chennai,
Process
Identification of risks
Classification: Economic/ social/
environmental
Evaluation as per its impact on
business objectives: Critical/ major/
medium/ low
Value estimation of each identified risk
Identification of probability of
occurrence
Formulation of the expected value (EV)
of each risk
Ranking all risks based on their
respective EVs
Mitigation mechanisms with specified
timelines for completion
Risk owners (one for each risk)
Risk monitoring champion for overall
co-ordination
MWC Jaipur and Affordable housing
Please refer to the Annual Report FY 12-13 to know about Shareholding pattern (as on 31st March 2013).
30
Mahindra Lifespaces
Sustainability Report 2012-13
31
Customer relationship
management (CRM)
With strong customer-centricity,
Mahindra Lifespaces has defined service
payment history and register and track
complaints or give feedback. ICSS was
made operational across locations
during FY 12-13.
standards by deploying customer-
In the Mahindra World Cities, Coalesce,
friendly systems and procedures. As the
a quarterly on-site interaction between
customer facing arm of the Company,
the operating teams of clients and our
the CRM team is entrusted with the
team helps address customer issues
responsibility of achieving the highest
and also enables collaborative efforts to
levels of customer satisfaction through
facilitate new infrastructure creation.
honesty, transparency and fairness
The Company communicates with
with the ultimate objective of building
customers through its corporate
Mahindra Lifespaces as the most trusted
newsletter Refresh (Lifespaces) and
brand in the real estate sector. Across
Skyline (World Cities), which give
all its projects, the role of the CRM
updates and other useful information
team goes beyond facilitating property
on prevalent industry trends. The
handover.
Company also updates its customers on
Soon after a unit is booked, a CRM
ongoing projects on a monthly basis.
representative is nominated to the
Memberships
All India Association of Industries
In order to promote sustainability
Bombay Chamber of Commerce &
Gems & Jeweller Export Promotion
Council (GJEPC)
customer to act as the focal point
Public policy advocacy
towards addressing all customer
We actively contribute to public
it is important for us to have a voice
queries. The CRM team is also
policy by being corporate members/
at significant industry bodies that
responsible for ensuring that the
signatories to several trade and
represent our material interests.
completed units stringently meet
industry associations and organisations.
Working with industry groups can
customer expectations.
A number of Directors and senior
highlight best practices and lessons
executives represent Mahindra
learned from past experience. It also
Central Pollution Control Board
Lifespaces on governing councils,
helps us prepare for future regulation
Clinton Climate Initiative (CCI)
executive committees and various
and guide us in shaping our policy. Our
CII Western Regional Council
Indian Green Building Council (IGBC)
other committees. Some of the major
contribution includes membership of
Confederation of Indian Industries (CII)
Indo Australian Chamber of
participation in public policy advocacy
committees, steering research projects,
and participating in forums. A full list of
Confederation of Indian Industries (CII)
and industry by our top management
includes:
our memberships:
In our previous report, we had
mentioned that the Company is
implementing an Internet Customer Self
Service Portal (ICSS), which will allow
customers to view and edit contact
details, view project status and other
details pertaining to their billing and
practices in the real estate industry,
Industries
Building Materials and Technology
Promotion Council (BMTPC)
Bureau of Energy Efficiency (BEE) –
New Delhi
– Hyderabad
Confederation of Indian Industries (CII)
– Mumbai
Department of Science and
Technology (DST)
Harvard Business Review
Housing Development Finance Corp.
Ltd. (HDFCL)
India Asean Sri Lanka Chamber of
Commerce & Industry
Indian Institute of Technology (IIT) –
Bombay
Commerce
Indo-French Chamber of Commerce &
Industry
Indo-Italian Chamber of Commerce
of Commerce
Chair – National SEZ Council ASSOCHAM
EURO Club (EBG)
Member – Governing Board of the Council
Member – RICS (Royal Institute of Chartered Surveyors)
Export Promotion Council (EPCES)
Madras Chamber of Commerce
of EU and Chambers of Commerce in India
Member – Asia Society India Centre
Federation of Indian Chambers of
Maharashtra Chamber of Housing
Industry
Mahindra Lifespaces
NIT Nagpur
PHD Chamber
Swedish Chamber of Commerce and
Industry
TASID
TERI – New Delhi
The Institute of Co. Secretaries of India
VJTI - Mumbai
Co-Chair – FICCI Real Estate Committee
32
National Safety Council (NSC) –
Mumbai
Indo-Japan Chamber of Commerce &
Industry
Chairman Emeritus – Indo-French Chamber
Commerce and Industry (FICCI)
National Association of Software &
Services (NASSCOM)
The Institute of Chartered Accountant
of India
Ms. Anita Arjundas
(EEPC)
Mumbai Waste Management
Association (MWML), Taloja
(ICCCI)
Mr. Arun Nanda
Engineering Export Promotion Council
Ministry of Environment, Govt. of
India
Leadership in Energy and
Environmental Design (LEED)
TIE Delhi
TIE Jaipur
US India Business Council (USIBC)
Sustainability Report 2012-13
33
Management Approach
Social
At Mahindra Lifespaces, we recognise
that one of the most critical drivers
of enduring value is a progressive
investment in soft business aspects,
strengthening the Company’s goodwill
among its stakeholders (government,
investors, employees and society).
Human rights
In labour-intensive businesses, there
is a critical need to protect worker
interests. At Mahindra Lifespaces (and
protection initiatives have translated
design, vendor management, product
into significant cost (and energy)
development and marketing. We also
we seek to remain responsive to
savings, reinforcing our reputation. Our
provide accurate and appropriate
policies and initiatives that make us
the expectations of our employees,
competitive edge is not independent
information through a strict compliance
transparent, fair and growth-oriented.
communities and other stakeholders,
of the investments we have made in
with required disclosures, marketing
We train and educate employees as part
influencing life quality and economic
supply chain greening, carbon footprint
and communication requirements as
of our structured employee upgradation
prospects of people across the country.
reduction and eco-friendly process
well as laws inclusive of promotions,
process. We invest in occupational
Our involvement areas include childcare,
development but a result of these
sponsorships and advertising. The result
health and safety for our employees
community centers, crisis management,
initiatives.
is customer delight and the absence of
and contract workers; all our sites are
education, environmental protection,
At Mahindra Lifespaces, we formulated
complaints related to customer privacy.
OHSAS 18001:2007 certified.
medical relief, rural development,
an Environment Policy in FY 12-13. In
In 2001, Mahindra Group became one
sports, art, culture, performing arts
addition, the Company (by the virtue of
Economic
and philanthropy. We ensure that
being a part of the Mahindra Group)
At Mahindra Lifespaces, we recognise
technologies used in the manufacture
adheres to the UNGC principles on
of our products do not result in the
environment management:
Our HR department sets out norms,
of the first signatories to the UNGC
resulting in a compliance with the
following labour standards:
its subsidaries), the dignity of the
Principle 4-Businesses should uphold
individual represents one of our five
the freedom of association and effective
core values; the respect for human
recognition of the right to collective
rights is non-negotiable whereby
bargaining;
discrimination, forced or compulsory
Principle 5-The elimination of all forms
labour and child labour are prohibited.
of forced and compulsory labour;
As an extension, we denounce bribery,
extortion and corruption in any form.
Moreover, the Mahindra Group adheres
Principle 6-The effective abolition of
child labour;
generation of effluents or toxic waste
unless treated in accordance with
prevalent pollution control laws. The
result is an investment in the protection
of the ecological balance, nature
conservation and pollution mitigation.
Environmental
At Mahindra Lifespaces, we recognise
simultaneously reducing the total
that economic viability generates the
operating cost for our customers and
surpluses necessary for business re-
Principle 8-Businesses should
negative impact on our environment.
investment, which, in turn, helps build
support a precautionary approach to
We develop solutions that strengthen
the brand, scale and competencies to
environmental challenges;
our position as a fair, inclusive and
keep the Company in business and
Principle 9-Undertake initiatives
low-carbon economy. We invest in
widen its prosperity.
comprehensive master planning,
Mahindra Lifespaces is one of few
prudent land selection as well as other
Indian real estate development
studies (geological and meteorological
companies engaged in two segments
covering rainfall intensity, earthquake
(residential and integrated townships).
susceptibility, sun path, wind
The Company builds value-added
to promote greater environmental
responsibility;
Principle 10-Encourage the
development and diffusion of
environmentally friendly technologies.
to the following United Nations Global
Principle 7-The elimination of
that no Company can hope to endure
velocity etc.). Thereafter, we build
projects which facilitate sustainability.
Compact (UNGC) Principles on human
discrimination with respect to
without an environment-protecting
comprehensive safety and eco-friendly
The Company leverages the ‘Mahindra’
rights:
employment and occupation.
culture. At the Company, this culture
features into our product. The result is
brand, benefiting from an enduring
has been manifested in environment
that we remain committed to deliver
recall associated with integrity,
protecting initiatives relating to our
quality products leading to customer
transparency and fairness.
operating philosophy, product design,
delight.
product creation as well as to the
At Mahindra Lifespaces, a sense of
has in its own respect emerged as one
team work has translated into timely
of the most trusted Indian real estate
At Mahindra Lifespaces, environmental
and precise product delivery: the
development brands. In FY 12-13, the
performance is not just a ‘nice to have’
R&D and strategy functions work in
Company was selected as one of India’s
Principle 3-Businesses should work
indicator; it is a core ‘must have’,
tandem with the execution team to
Top 10 Builders at the Construction
against corruption in all its forms,
essential for long-term viability. The
create environmentally and socially
World Architect and Builder Awards
including extortion and bribery.
Company embarked on its sustainability
responsible products complying with
2012, the third consecutive year that
journey at a time when the concept
all statutory regulations and voluntary
the Company was recognised.
Principle 1-Businesses should
support and respect the protection
of internationally proclaimed human
rights;
product across its life cycle.
Principle 2-Ensure that businesses are
not complicit in human rights abuses;
Labour practices
was not popular; over the years, the
codes across the product lifecycle. We
At Mahindra Lifespaces, we practice
Company’s ‘beyond compliance’
Product / Service
equal opportunity employment; we
commitment has been reflected in an
At Mahindra Lifespaces, we recognise
of our products through the adoption
do not discriminate on the basis of
extension beyond statutory parameters
that the biggest motivation to
of prioritised, systematic and scientific
and the basic minimum.
improvement can only come from
development. The Mahindra Way
At Mahindra Lifespaces, we have
within. In line with this, we challenge
ensures that this is consistently achieved
ourselves to improve the environmental
through the integration of technologies
performance of our product while
(management, process and product) in
caste, religion, gender or handicap;
we provide a safe, healthy work
environment and an extensive
compliance with all labour legislations.
34
Mahindra Lifespaces
Society
At Mahindra Lifespaces, social
responsibility is not a corporate
appendage; it is embedded into
our business plan. The result is that
demonstrated that green business
is good business. Our environment
The result is that Mahindra Lifespaces
seek to enhance the sustainability score
Sustainability Report 2012-13
35
Economic performance
against unit of produce/service.
is an increasing trend in Total Income as
We have been reporting environmental
well as in PAT
performance in terms of absolute and
2,207
time in the year FY 12-13. Hence there
2,207
consumption of water and energy
2,425
Income for FY 12-13 was H772 cr
with respect to construction turnaround
2112-13
footprint has increased exponentially.
for specific GHG emissions and specific
2,415
The Company’s consolidated Total
Simultaneously, we have also improved
2011-12
in the last 3 years, our development
Acres of area developedand maintained
8,36,926
With the launch of several new projects
We tracked, analysed & reported trends
Built up area in square feet
achieved in several on-going projects.
2112-13
FY 12-13 (given below).
compared to H119 cr in FY 11-12.
and substantial completion was
8,97,049
reported a creditable performance for
interest, was H141 cr in FY 12-13
MWC’s Footprint
2011-12
economic environment. The Company
The Consolidated PAT, after minority
Residental Footprint
progress on the environmental front.
5,69,983
estate industry operated in a difficult
We have continued reporting significant
2010-11
Company’s financials. Even as the real
Construction activities increased
4,88,233
compared to H728 cr in FY 11-12.
2009-10
The result was also visible in the
Environmental performance
specific consumption. The specific
consumption is calculated by dividing
34.61
29.16
26.20
18.93
15.79
16.26
30
maintained’.
25
20
GHG
Absolute GHG Emissions (tCO2e)
15
We report GHG emissions, both direct
MWC
Real Estate
Consolidated
475
601
639
685
657
1123
441
470
312
consumption of purchased electricity.
Economic Values Distributed
concentrating on air travel, paper
3977.66
consumption and employee
Economic Value distributed is consolidated: Operating expenses + Employee
benefits + Donation + Proposed dividend + Provision for current tax
Ops Exps
Employee benefits
Donation
Proposed dividend
Provision for current tax
Scope 1
Scope 2
Scope 3
Scope 1
Scope 2
201
2,455.20
201
5,269.64
to include scope 3 emissions by
201
7,724.00
We enhanced our depth of reporting
353.21
200
INR Million
activities.
286.68
9
201
INR Million
air travel, daily commutation, paper
200
Economic values
Retained
such as inbound, outbound logistics,
consumption and transport-related
643.1
Economic Values
Distributed
Mahindra Lifespaces
201
Scope 2: Indirect GHG emissions from
commutation.
36
744
6,322
340
from burning of fuel onsite.
Scope 3: Other indirect emissions,
Economic Value
Generated INR
Million
Economic values Retained= EVG-EVD
524
6,284
346
2013
2012
2011
2010
Scope 1: All direct GHG emissions
2009
0
2008
2013 96,565
into three broad scopes:
5
MLIFE
323
4,683
50
and indirect, which can be categorised
2010-11
MWC’s it is ‘acres of land developed and
Debt-H/lakh
Economic value generated
and distributed
Business
2009-10
35
337
643
522
‘per sq. ft of area developed’ and for the
201
Networth-H/lakh
2012 66,663
2011 54,413
2010 42,071
2009 33,210
2008 28,552
2013 14,135
2012 11,908
2010 7,849
2009 6,564
2008 6,641
2011 10,817
PAT-H/lakh
which is set based on the nature of
business. For Mahindra Lifespaces it is
40
10
Total Inc-H/lakh
absolute consumption by a denominator,
323
2,968
288
1,29,307
1,15,506
EPS
1,06,518
98,876
93,491
Debt & Networth
85,574
77,249
72,841
62,701
43,995
37,118
26,460
Consolidated Total Income & PAT
Scope 3
Note: MWC has recorded a slight increase in absolute GHG scope 1, 2, 3 emissions
because of increase in operation and maintenance over the 10 acres of development
footprint as compared to FY 11-12.
MLIFE has recorded a significant reduction from FY 11-12 because of various green
building initiatives and two of the sites, Splendour and Eminente, are at their
completion stage.
Sustainability Report 2012-13
37
6413
10039
9253
6992
4095
4356
24340
Direct Energy Consumption (GJ)
4067
2693
2759
28249
Lifespaces) and acres of land developed
26391
sq. ft of area developed (for Mahindra
1501
total energy consumption divided by
19621
475
601
639
685
657
1123
337
643
522
441
470
312
744
6,322
340
524
6,284
346
Indirect Energy Consumption (GJ)
Specific Energy Consumption is the
4099
MLIFE
MWC
323
4,683
50
acres of land developed & maintained)
323
2,968
288
(tCO2e/ square feet of area developed &
ENERGY CONSUMPTION (GJ)
5580
Total Specific GHG Emission
NOX
NAAQ limits – 2009
100
60
80
80
Mahindra Lifespaces
53
21
11
15
16.99
10.38
7.83
10.71
Mahindra World Cities
Energy
2012-13
2011-12
2010-11
2012-13
2011-12
2010-11
2009-10
MLIFE
9107
38289
12011
33383
7305
23977
Note: MWC shows no reduction
because of increase in operation and
maintenance over the 10 acres of
development footprint as compared to
FY 11-12.
2012-13
SOX
MWC
2011-12
PM 2.5
2010-11
PM 10
7141
pollutants is well below permissible
16705
The average concentration of the
levels of Suspended Particulate Matter
2009-10
monitored at our site locations. The
0.011
2009) include.
15.789
Ambient Air Quality Standards (NAAQS,
monitored across all our site locations.
MLIFE
Total Energy Consumption (GJ)
2012-13
Nitrogen Oxides (NOx) are commonly
agencies. Several pollutants are regularly
0.013
norms of various governments and
Specific Energy Consumption
13.823
limits prescribed in the revised National
2011-12
(SPM), Sulphur Oxides (Sox) and
0.013
We comply with the statutory emission
MWC
10.864
Exterior Air Quality
Sector
2009-10
2012-13
Scope 3
2010-11
Scope 2
2011-12
2010-11
2009-10
Scope 1
Scope 3
0.015
Scope 2
7.568
Scope 1
2009-10
MWC’s they have increased by 3%
2012-13
reduced by 14% whereas for the
2011-12
Lifespaces in 2013 over previous year
2010-11
Specific emissions for Mahindra
2009-10
and maintained (for MWCs).
MLIFE has recorded a significant
reduction from FY 11-12 because
of various green building initiatives
and two of the sites, Splendour and
Eminente, are at their completion stage.
Due to rapid economic expansion, India
have a large economic cost while the
We report energy consumption in the
has one of the world’s fastest growing
growing pollution and emissions from
form of direct and indirect energy.
energy markets and is expected to be
energy consumption have a significantly
Direct energy is the energy in GJ from
the second-largest contributor to the
large environmental impact. To
fuel directly consumed within our
The construction industry, one of the
such as being more diligent in the
Therefore, we at Mahindra Lifespaces
increase in global energy demand by
mitigate both these impacts we have
project location whereas indirect energy
largest energy consuming sectors in
use of energy in our homes/ offices.
continue to take a leading role in the
2035, accounting for 18% of the rise in
adopted a two pronged strategy of
is the energy in GJ from electricity
India, is booming. A 10% reduction in
Energy efficient building design should
development of green buildings and
global energy consumption. Energy is
enhancing energy efficiency through
consumed.
energy use in buildings would have a
also be considered when constructing
townships.
one of the key cost components in most
innovative energy saving services which
significant impact on national energy
residential and commercial buildings
products and services. It has a dual
simultaneously exploring alternative
requirements. This impact can be
which will undoubtedly affect the
impact; the soaring prices of fossil fuel
energy sources like solar.
achieved with little or no investment,
overall energy use of the structure.
MWC
MLIFE
MWC
MLIFE
simply by small behavioral changes
38
Mahindra Lifespaces
Sustainability Report 2012-13
39
Green buildings
We have to our credit 2 Platinum Certified projects and 9 Pre-Certified projects which include our affordable housing project in
Chennai.
Royale Certified Platinum
Responsible use of
topsoil
Topsoil (usually up to 8 inches below
the earth’s surface) contains mineral
particles, water, nutrients, organic
Chloris, India’s 2 Platinum Certified Green Building
under CII-IGBC Green Homes Rating System
Splendour
Pre-certified Platinum
nd
matter, air and living organisms. At
Mahindra Lifespaces, one of our
forward-looking initiatives comprised
the conservation of this top soil through
its planned retention within the project
area with the objective of onward use.
Pre-certified Gold
Bloomdale, Nagpur
of manual labour to transfer the material.
From a more positive perspective, the
Pre-certified Gold
rich vegetative growth following its use.
As a responsible Company, we preserved
Aura, Gurgaon
Pre-certified Gold
Ashvita, Hyderabad
Pre-certified Gold
Antheia, Pune
Pre-certified Gold
MWC, Chennai
Registered
40
Mahindra Lifespaces
Energy consumption
during construction is
being minimised through
Use of energy efficient machineries,
equipments for construction
Adoption of high efficiency pumps,
operation and maintenance phase
captive use of top soil has translated into
Iris Court, Chennai
13,694 cum.
into a number of benefits: the saving
transportation cost and the engagement
Evolve The GnNxt IT Park
MWCJ-LEED Gold
soil preserved during in FY 12-13 was
motors during construction and
expended in the transportation, the
Eminente Pre-certified Gold
two years leading to FY 12-13; the top
This captive retention has translated
of hydrocarbons that would have been
Aqualily Pre-certified Gold
a cumulative 21,949 cum of top soil in
Energy efficient street lighting (LED,
Induction Lamps at Mahindra World
Cities)
Creating awareness amongst
employees and workforce to save energy
during construction
Energy consumption
during operation/
maintenance is being
minimised through
Energy efficient fenestration using Low
– e glass in selected areas
Energy efficient building envelope and
roof assembly
Energy efficient electronic ballast & all
lighting system
Artificial lighting control via daylight
sensor
Adoption of high efficiency light
fittings
Group control mechanism for lifts
LED lamps for common areas &
pathways
Solar thermal water heaters for hot
water generation in selected areas
Solar street lighting
Sustainability Report 2012-13
41
Case study
Case study
MWC Chennai, Conversion of
existing conventional street
to LED/Induction light
MWC Chennai,
Roof Top Solar Power
Plant – 75 kW
Around 693 Sodium Vapor and Metal
lighting. Hence in order to reduce the
Power cuts and demand cuts imposed
to a certain extent. The solar system
Halide fixtures were installed at MWCC
power consumption, we are replacing
Energy Savings
by the state electricity board due to
is expected to generate approximately
for the purpose of street lighting, the
all the sodium and mercury lamps in
No Maintenance
power shortage had led MWCC to use
1,16,000 kW-h of clean electrical energy
division of which is as follows:
the street lighting system with the LED/
Diesel Generators (DGs) to provide
annually which results in a significant 8%
Main Roads - 184
Induction lamps. Presently 15 to 20%
Environment Friendly
uninterrupted power supply to its
savings in the electricity bills and diesel
customers. However the frequent diesel
consumption. This will offset nearly 60
price hikes are increasing the cost of
Tonnes of CO2 use subscript annually by
energy, eventually paid by the customers.
decreasing diesel usage at the site. The
Result: Energy savings of 65,166 kW-h
The pollution caused by DGs is also a
power is produced from the solar system
during 2012 to 2013 which is 13.71%
point of concern. The 75 kWp Rooftop
in an environment friendly manner
less than the base line year consumption.
Solar System addresses these concerns
without any air or noise pollution.
Sub-Roads - 509
Total connected load for street lighting is
around 200 kW per day.
As per the present site conditions,
approximately 50% of the power
consumption is due to the street
42
Mahindra Lifespaces
of the sodium/mercury light fixtures fail
year-on-year.
Hence, MWCC has taken a decision to
use LED/Induction lamps in the phased
manner.
The key advantages of implementing the
LED/Induction lamps:
No Hazardous Materials
Long Life than conventional light
fixtures
Total power generated
through 75 kW solar
power plant during
the year April 2012 to
March 2013 is – 97,982
kW-h.
Sustainability Report 2012-13
43
Comparative study
Case study
MWC Jaipur, Replacement of
400 watt MHL lamps with 250
watt induction lamps
At Mahindra Lifespaces, we engaged
was significantly higher. In addition,
The lamp promises to be the most
in an illuminative comparison between
the re-lamping (after 20 years) and
efficient option, cutting electricity costs
MHL and induction lamps. Even though
maintenance costs (zero maintenance
by half, with a payback time period of
the initial cost for the latter was
for IL), coupled with fixture costs were
only 2.5 years.
higher, its expected lamp life (hours)
amongst the lowest for induction lamps.
Detailed comparison
COMPARISION FOR 20 YEARS for Road R1 Duel 4 Lane
MHL (Philips)
IL (Mahindra)
IL (Karee)
LED (PHILIPS)
400
250
250
200
–
2.39
2.51
6.65
Wattage
Payback in years
80140
44471
48710
0
53
112
96901
130068
and outbound logistics come into
Material Consumption by MLIFE
(Tonnes)
92060
where where issues of inbound
(Tonnes)
13233
business across locations. This is
Material Consumption by MWC
1557
are primary focus areas of our
Material Consumption
21582
and quantum of consumption
9013
Material sourcing, procurement
3712
Materials
950
S. NO
the picture and play a vital role, in
turn significantly affecting the GHG
The advantages of the induction lamp:
mechanically robust, compact, flexible
and lower operating costs.
longer lifespan (25,000 to 100,000
spatial distribution of illumination and
greater light output control with no
As a result, the Company selected to
hours), high energy conversion efficiency
make a progressive transition from the
(62 to 90 lumens/watt), high power
efficiency loss.
use of conventional metal-halide lamps
factor, minimal lumen depreciation with
The LED lights represented best-in-class
to electrode less lamps (induction lights)
age, instant-on and hot re-strike and
value; the marginally low Induction lamp
and LED lights. The switch was inspired
lower energy consumption (35% to
was considered ideal for the higher sizes.
by a significant reduction in energy
55%).
consumption and comparatively lower
44
Mahindra Lifespaces
Semi-manufactured
Raw material
2010-11
Raw material
industry lead to longer product lifespan
Associated
material
service life, high energy efficiency,
Semimanufactured
The advantages of the LED lamp: long
the initial investment.
2012-13
lifecycle costs that would far outweigh
that recent developments in the lighting
2011-12
At Mahindra Lifespaces, we recognised
2010-11
emissions.
2011-12
2012-13
MWC has recorded less material consumption as compared to last year as the area
developed during the year is only 10 acres. Mahindra Lifespaces has also recorded
less material consumption from FY 11-12 because of two of the sites, Splendour and
Eminente, are at their completion stage.
Sustainability Report 2012-13
45
thinking has resulted in greater priority
afforded to parameters such as sourcing
local materials, recycled content,
strategies to our 1st and 2nd tier
2. Locally based suppliers.
process efficiency.
Other material trials conducted include:
suppliers and vendors, we have
3. We give preference to purchase from
The Company implemented concrete tiles
2. Composite doors
in a pilot project for the first time in FY
3. UPVC-based DGUs
12-13. From all evidence, concrete tiles
4. Polymer mortars for brickwork
are quicker to install, available in wider
5. Dado tile fixing using adhesives
developed a Green Supply Chain
Management Policy (GSCM) broadly
covering aspects such as:
1. Service provider who ensures
total compliance to applicable legal
and other requirements which have
sources which are low-polluting and/ or
use clean technology.
4. We give preference to vendors who
take the waste or scrap materials from
design options, do not require additional
Sector
Monetary
Monetary
% of significant Top
value of total
value of top
10 Local Suppliers
Indirect Energy Consumption (GJ)
suppliers (INR in 10 significant
millions
suppliers(INR
in millions)
MLIFE
3509.80
1467.72
42%
of water to gypsum powder in a mixing
Leveling
bucket to make gypsum plaster paste,
Final finish
the addition of retarder, transfer to a
hopper, spraying and manual finishing.
The result: quicker completion, superior
quality and safety, cost savings and the
development, gypsum is used in
Company is extending the application
many applications. Over the years,
of this lateral approach across projects
conventional gypsum application
with large floor plate areas.
economic implications.
Gypsum by spaying –
Procedure
New alternate materials
trials:
1. Concrete tiles more
effective than Kota stone
Conventionally, in the business of real
estate development, Kota stone was
preferred in flooring applications on
account of its fine-grained texture,
durability and cost.
MLIFE
MWC
site locations. As we could not report
our site locations, we are in a process
of setting up a system to capture the
quantity of spent oil generated, reused
and leftover.
(d) Utilisation of waste generated in
one process into another e.g. Mahindra
Lifespaces uses the solid waste for
pavements and reclamations.
Transforming waste into
wealth
the harmful properties of fly ash are
availability of landfills for disposal of
neutralised and it can then be used
of waste material. Further, this method
in various construction activities. The
of disposal also presents additional
result is that fly ash has progressively
problems because of the solubilisation
become popular, replacing the use of
of contaminants and heavy metals in
conventional red clay brick, concrete,
fly ash that can leach from the waste
concrete blocks.
and contaminate underground aquifers,
As a responsible developer, Mahindra
The use of coal for the production
of electrical energy has always had
an inevitable consequence: the need
to dispose of the ash resulting from
combustion. Currently coal-fired power
plants annually produce approximately
Fly ash is a by-product generated
spraying method, to see if this would
Mixing of retarder
Mahindra Lifespaces
the actual quantity of spent oil for all
spent oil is reused as shuttering oil at
road construction. Following use,
research indicated that the use of
concrete tiles would represent superior
during coal combustion which is
value for the Company and customer.
captured instead of released into the
Some of the indicated advantages
(a) Waste disposal which is scheduled
to optimise transportation cost without
compromising on legal compliance
especially for drums and containers;
back to the manufacturer to recycle and
compounded by the ever decreasing
Mixing in machine hopper
Spraying with spray-gun
Waste like paint containers are sent
posed by fly ash are further
team experimented with the use of the
46
pavements, etc.
of fly ash bricks, concreting, and
100 million tons of fly ash in India.
finish. The process involves the addition
used in landscape features, pathways,
The disposal expenses and problems
At Mahindra Lifespaces, extensive
translate into a faster and superior
of the construction waste which is
Case study
Level pads on surface
At Mahindra Lifespaces, our research
All our sites reutilise more than 75%
(c) Increase or decrease in the business
activities e.g. MWC;
2012-13
57%
2011-12
336.65
2010-11
595.59
pride of innovation. Going ahead, the
corresponding quality, safety and
gets reused within the site.
Note: The inconsistent increase
or decrease in the absolute waste
generation is mainly due to the
following reasons:
(b) Useful life of a particular material
e.g. Batteries, Cartridges, Oil filters,
E-waste, tyres, etc;
2009-10
MWC
In the business of real estate
delayed the construction process with
non-hazardous waste, most of which
Non Hazardous Waste – Solid (Tonnes)
local suppliers
The innovative spray
gypsum process
Our operational processes only generate
manufacture new life products.
Analysing top 10 suppliers as per monetary value for business and as per
Case Study
Materials
6. Concrete door frames
Waste Utilisation
our project sites and recycle them to
1094
Enhanced penetration of alternative
viewed as an innovative application.
328
transportation.
Extending our green procurement
822
environmental impacts due to
polishing post application and are
material costs, people deployment and
58.4
cost), thus minimising the associated
of concrete tiles includes savings in
environment.
410.61
km range) building materials (by
significant impact on health, safety and
25.815
locally manufactured (within 500
recyclability, and potential for reuse.
188.73
initiative, we encourage the use of
243.53
As part of our green building
environment.
which are often a source of water
supply for municipalities and farms.
Lifespaces increased the consumption of
fly ash in various construction activities/
Over the years, a solution has emerged:
structures like in RCC (reinforced cement
increasing quantities of fly ash is
concrete), HVFAC (High Volume fly ash
being utilised in the manufacture
cement concrete) road, hardstands,
Sustainability Report 2012-13
47
car-park floors, and fly ash bricks. The
and helped contribute to make the
Conductivity by an Optimum Mix
Case study
Company has increased its total fly ash
world a cleaner place.
design.
bricks utilisation from 9,934 tonnes of
Some of the objectives of the design
MWC Chennai, Waste Water Treatment
Concrete Blocks available in the market.
To achieve Very Low Thermal
0.069
642.704
0.209
0.34
588.14
579.866
population growth, water is witnessing
0.46
Specific Water Consumption
Absolute Water Consumption (m3)
418.45
production and an accelerated
concrete blocks, like Aerated Autoclave
58099
With a rapid increase in industrial
To be less costly than conventional
into a useful energy efficient brick.
1558557
Water
To use industrial waste by converting it
202363
increased manufacture of such bricks
green.
1400377
a demand pull that incentivised the
Mahindra Lifespaces include:
194899
15,490 Mega-tonnes, strengthening
requirements for making the building
129748
in various structures in FY 12-13 was
and development of fly ash bricks in
226977
The Company’s total fly ash utilisation
923521
FY 11-12 to 11,385 Tonnes in FY 12-13.
To meet the energy efficiency
a surge in demand like never before.
Photographs showing the setup of Sewage Treatment Plant and Tertiary Treatment Plant within MWCC
Contamination of existing water bodies
and depleting sources of water is leading
to conflict among various stakeholders
for this precious natural resource.
Specific Water Consumption is the total
Two of Mahidnra Lifespaces’ sites,
Aqualily and Iris Court, have been
MLIFE
MWC
Total water withdrawal (Cum) by source
consumption as water supplied to these
Source of water (M3)
two projects is by MWC Chennai. This
Municipality water
year onwards, we have started reporting
the water consumption separately for
213,919
Ground water
56,964
1,270,325
Bottled water
15
145
Tanker water
2012-13
2011-12
0*
Total
1,120
74,168
58,099
1,558,557
* There is no water withdrawal by Municipal water source as it is post handover
analysis.
In order to address these issues, most of
discharged, we also have systems to
our projects have an in-house Sewage
monitor the quality of of the discharged
Discharged Water Quality
Treatment Plant (STP). This ensures that
water. At the STP, 100% of the grey
100% of waste water generated within
and black water is treated and reused
the project is recycled and treated.
for gardening and flushing purposes.
The treated water is used to meet the
We have hired a third party agency to
requirements of flushing and irrigation
monitor the performance of the STP on
drinking water supply of the local
for landscaping within the site.
a monthly basis and to ascertain the
population and the ground water tables
While we have systems in place to
quality of water outflow. A case study
of the surrounding area.
monitor the quantity of waste water
All the water on our planet is
connected in some way or the other.
The wastewater that is flushed down
the sewer is capable of affecting the
48
Mahindra Lifespaces
requirement of water for the township
is 3 MGD, 80% of which gets converted
house STP and treated water is recycled
MWC
other sites. As there will be a significant
Tertiary Treatment Plant (TTP). The total
to sewage water, treated in the in-
MLIFE
MLIFE
these two site locations along with
we have included the sites in the trend
2010-11
2009-10
2012-13
2011-12
2010-11
2009-10
MWC
counted in MWC Chennai’s water
decrease in MWC’s water consumption,
requirement at MWCC. As per the
Tamil Nadu PCB norms, many of our
clients within the township including
Infosys, Wipro, Capgemini, Sundaram
Fasterners, BMW and MRV have
their own STP inside their premises.
Hence, the 2 MGD capacity of the STP
which we have constructed fulfills the
(STP) and a capacity of 1 MGD in the
area developed for Mahindra Lifespaces,
operation and maintained for the MWCs.
to meet the flushing and gardening
MGD (Million Gallons per Day) in the
In-House Sewage Treatment Plant
water consumption divided by sq. ft of
acres of land developed and from
MWCC has provided a capacity of 2
of the same is enclosed.
requirement of treating all additional
waste water generated within the
township.
We conduct a monthly test for treated
wastewater from renowned labs and
submit these reports to TNPCB. The
water quality after treatment is ensured
to meet PCB Norms.
The process and utilisation details are given below:
STP Inlet and Outlet details in Kilo Litres
Month and year
Total Inlet
Treated
Used for park landscaping/school
Used for road
and other flushing requirements
cleaning
Total reused
Apr-12
35,298
31,147
23,502
7,645
31,147
May-12
30,414
27,010
17,176
9,834
27,010
Jun-12
27,578
24,695
14,819
9,876
31,428
Jul-12
36,250
31,428
22,405
9,023
29,167
Aug-12
34,150
29,167
19,492
9,675
29,167
Sep-12
32,214
27,626
17,952
9,674
27,626
Oct-12
40,582
34,786
25,769
9,017
34,786
Nov-12
94,600
82,266
73,232
9,034
82,266
Dec-12
89,100
76,447
67,324
9,123
76,447
Jan-13
59,026
49,835
41,070
8,765
49,835
Feb-13
34,415
29,146
19,915
9,231
29,146
Mar-13
37,602
31,917
23,047
8,870
31,917
As stated above, we ensure that 100% of the treated wastewater is reused within Mahindra World City.
Sustainability Report 2012-13
49
Biodiversity
Tree Plantation Drive
“No man is an island, entire of itself” -
At Mumbai
when John Donne made this statement
As part of the Mahindra Hariyali
on the interdependence of humankind
initiative, a tree plantation drive was
in the year 1624, he may not have
organised at Mumbra - Kausa, on 8th
realised that this interdependence is
September ‘12, in association with the
true for every living organism on this
NGO AK Rural Development Trust. 40
planet. We are all interconnected and
volunteers from the Corporate, Regional
the action of one person can have far
(Mumbai) and other offices participated
reaching consequences on everything
in this initiative.
that surrounds him. Biodiversity is a
At Chennai
measure of the health of ecosystems.
Greater biodiversity implies greater
health. At Mahindra we are not only
committed to protecting biodiversity
but also to creating the right habitat to
ensure that it flourishes.
This is one of the reasons we have
considered biodiversity as one of the key
material issues and have undertaken a
commitment to protect and enhance
biodiversity in and around the site.
As a part of Mahindra Hariyali
campaign, the Chennai team
comprising of 30 volunteers visited the
primary health centre in Kunnavakkam
village near MWC on 24th October ‘12
and planted 50 saplings around the
health centre. Mr. Shivakumar explained
the benefits of tree plantation and
importance of maintaining a healthy
environment.
A group of 30 volunteers from Chennai
MWC & Mahindra Lifespaces visited
We celebrated the World Environment
Kondamangalam Panchayat High School
Day at Chennai on 5th June ‘12. A team
near MWC on 15th March’13. We
of 10 volunteers went to Anjur Primary
distributed pamphlets on importance
School near MWC and planted 100
of planting trees and also emphasised
saplings along with the school kids. The
on issues like conservation of forest,
team members spoke about the key
water and electricity. Mr. Shivakumar of
environment issues like the importance
MWC gave a speech on the importance
of planting and saving trees, conserving
of saving trees. The volunteers planted
water and electricity and maintaining a
50 saplings in the school along with the
clean environment.
kids.
Health & Safety
The safest companies are also the
most successful. This is one of the core
philosophies at Mahindra Lifespaces.
Safety is not a flavour-of-the-year
attribute; it is the core of our business.
strengthened its safety commitment
dust suppression measures and
through the following on-site
adequate illumination.
initiatives:
Adequate housing for construction
workers.
Safe hygiene and sanitary measures
Provision of social support measures
like day-care/ crèche/school facility for
workers’ children.
Tie up with hospitals for ambulances
with a respect for gender diversity;
one of its primary responsibility is the
and doctor visits once a week for labor
provision for adequate drinking water.
checkups.
and environment. In line with this,
the Company has invested in safety
practices and occupational health
facilities benchmarked with the best
Safety induction training coupled
with ongoing safety orientation for all
workers.
Provision for first-aid and emergency
Labour work force is constantly engaged
in their job to achieve the execution
targets. There is a high turnover of the
labour workforce due to acute shortage
facilities including an on-site first
of labourers in the market. So there is a
aid room to address minor injuries;
periodic entry of new labourers on site.
The Company also recognises that
provision for health camps to address
Therefore, we at Mahindra Lifespaces,
asset investments are not alone when
medical and eye check-ups for laborers.
induct new labourers on various issues
national standards.
it comes to responsible environment
Mahindra Lifespaces
Provision of a safe workplace through
Mahindra Lifespaces recognises that
safety of our employees, community
50
Over the years, the Company has
Provision of personal protective
like site working conditions, safety
management. We work with local
equipment by the contractor, active use
practices, health and hygiene factors
health facilities to periodically monitor
of which is ensured by on-site safety
and train them on specific job related
workforce health at project locations.
champion.
safety parameters.
Sustainability Report 2012-13
51
Some of the job specific training
imparted to the labourers at different
locations includes:
1. Mahindra Aqualily
Safety precautions to be taken during
working at an elevated level.
Safety precautions to be taken while
brick/block work.
Safety precautions to be taken during
external plastering.
Safety precautions to be taken during
4. Aura
8. Eminente
Safety precautions to be followed
during steel reinforcement for slabs,
during welding and gas cutting
columns etc.
operations.
Safety precautions to be taken while
Safety precautions to be taken during
shuttering, especially at the edges of
Safety precautions to be taken while
erecting and dismantling scaffolding.
concreting.
Safety precautions to be taken during
Safety precautions to be taken while
working at an elevated level – briefing
welding and cutting jobs.
Health and Hygiene Awareness
on use of safety belts.
9. Splendour
Program for the labours.
Safety precautions to be taken while
5. Ashvita
Safety precautions to be taken while
material shifting.
Safety precautions to be followed
working at an elevated level.
bar bending
Total fatalities
Lost time
injury rate
(male)
Lost time
injury rate
(female)
Lost time
injury rate
Lost day rate
(male)
Lost day rate
(female)
Lost day rate
MLIFE
2.00
0.43
0.00
0.41
1,053.60
0.00
1,000.60
MWC
0.00
3.43
0.00
2.72
116.90
0.00
92.70
The values are average figures as the
Lost Time Injury Rate = (No. of
There were no injuries or accidents
number of contract workers vary on a
Reportable Accidents*1,000,000)/Man
reported for permanent employees.
daily basis. Lost time injury rate and lost
hours Worked
day rate are calculated separately for
Lost Day Rate = (No. of days lost due
male, female and as per million man
hours worked as mentioned below.
Safety precautions to be taken while
shuttering.
Safety precautions to be followed in
Sector
Safety precautions to be taken while
to Reportable Accidents*1,000,000)/
Man hours Worked
Safety highlights, FY 12-13
slabs.
case of a fire.
external plastering.
Mahindra Lifespaces strengthened its
as per the requirements of ISO 9001:
the aspects of Quality, Safety and
2. Iris Court
6. MWCC
There are various other trainings and
safety orientation through the following
2008, BS OHSAS 18001:2007 and ISO
Environment carried out on the field,
Training on basic Life Support and First
Aid.
3. Antheia
Safety precautions to be taken during
machine operations in the steel yard.
Safety precautions during erection of
scaffolding
Safety precautions of working at an
elevated level.
programs in the pipeline with reference
initiatives:
14001: 2004.
O & M in World Cities, City Offices and
drivers on driving within the Mahindra
to the Real Estate Safety Program Wheel
which shall be held as per the timelines
Process discipline: Mahindra Lifespaces
Head Offices in the same SOPs thereby
World City.
IMS Certification: Mahindra
Lifespaces established, documented
has established SOPs for QMS, OHSAS
and implemented an Integrated
and EMS along with their applications
Mahindra Lifespaces was certified
Management System (QMS, OHSMS,
independently; the Company has also
for BS OHSAS 18001: 2007 in 2010,
EMS) towards continual improvement
established procedures addressing
Traffic Awareness Session for the
set.
7. Bloomdale
Safety precautions to be taken while
working at an elevated level.
Safety precautions to be followed in
case of fire-fighting.
Safety precautions to be taken during
MIVAN erection.
Accidents*
permanent
(female)
towards Occupational Health and Safety
Real Estate Safety Program Wheel The Real Estate Safety Wheel was launched in
FY 12-13 to cater to on-site safety to arrest deviations and initiate programs to eliminate the accident rate.
Lost days
permanent
(female)
Fatalities
permanent
(male)
Fatalities
permanent
(female)
Total hours
workedpermanent
(female)
Accidents*
permanent
(male)
MLIFE
1,341,494
220,419
0
0
0
0
0
0
MWC
79,888
10,840
0
0
0
0
0
0
Sector
Total hours
worked contract
staff (male)
Total hours
worked contract
staff
(female)
Accidents*
contract
staff (male)
Accidents*
contract
staff
(female)
Lost days
contract
staff (male)
Lost days
contract
staff
(female)
Fatalities
contract
staff (male)
Fatalities
contract
staff
(female)
MLIFE
11,400,897
603,848
5
0
12,012
0
2
0
MWC
872,520
227,696
3
0
102
0
0
0
Mahindra Lifespaces
activities are established and released.
related functions in its Regional and
Total hours
workedpermanent
(male)
52
at least 10 new SOPs related to safety
Management across all project sites and
Head Offices.
Lost days
permanent
(male)
SOPs are revised for integration and
emphasising a structured approach
Permanent and Contract Employees Statistics FY 12-13
Sector
integrating the three. All the current
Safety wheel
At Mahindra Lifespaces, we are
awareness, safety education,
The business of real estate development
driven to create an accident-free
training, workplace safety, health &
is marked by diverse on-site risks.
work environment. The Company’s
hygiene, system checks and audits,
These risks are manifested in the
commitment to safety over the
motivation, employee involvement and
presence of construction equipment,
years has been reflected in a Safety
continuous improvement functions. It
heavy commercial vehicles, temporary
Program Wheel comprising a ‘PDCA’
is comprehensive (engaging everyone
structures, metal products (pipes,
discipline, covering the plan-do-check-
from supervisors to senior managers)
angles and beams) and a large number
act elements. This PDCA discipline
and ever-flexible (incorporating the use
of construction workers. Besides, the
is ongoing which comprises of daily
of emerging best practices).
construction workers are required to
discussions, weekly reviews, quarterly
work at heights, engage in processes
trainings and periodic audits. The
considered dangerous and engage in
activities are documented for onward
laborious processes marked by a real
replication.
danger in the event of unintended
The Safety Wheel - set up in line
labour morale has improved; and the
with the Mahindra Safety Way - is
company has reinforced its brand as
overarching in its coverage comprising
one of the safest workplaces.
deviation.
The result: On-site working has become
safer; a planned approach is established
to address on-site safety; legal
requirements are proactively addressed;
Sustainability Report 2012-13
53
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and training
Real Estate
Safety
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Employee
involvement
Sa
rul fety
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l
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Quarterly
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Sustainability Programme Wheel
This Wheel has helped in developing the Annual Quality Program Wheel and also
the Annual Sustainability Program Wheel which are as follows:
rly
rly
Yea
y
all
nu
ily
Kaizens
rewards
Management
review
rly
te
ar
Qu
Int
e
au rnal
dit
Sys
te
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e
ud cks
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Site
visit
s
t
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Pro lity
qua ment
e
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pro est
Ev
ann jecta
con ual
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e
ch ns
no t.
log
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Yea
rly
ReviewsWQR
4. Safety belt to be compulsorily worn above 2 m height. No safety belt. No work.
6. Openings and cutouts to be covered with reinforcement steel.
8. Hard pipe barrication to be provided in two layers at the periphery of slabs at all floors.
9. Hard pipe handrails to be provided at all staircases.
10. Lifelines to be made with only horizontal and vertical pipes with safety nets.
11. Safety nets to be provided along the periphery at first floor and at the level of work.
Da
g
rin e
plo at
Ex tern ess
al roc
p
rly
Yea
,
Quiztition
pe
com on
D
WQ
Benchmarking
Yearly
ily
Da
ly
ter
ly
Half Year
3. All workers to wear ppe.
5. Trenches or excavated areas to be hard barricaded with warning signages.
AQIP
Co
of ntr
NC site ol
s
ar
Qu
arly
f Ye
2. Building incharge to brief labour team on safety practices and unsafe facts every day prior to start of site work.
7. Lift shafts to be covered with 16 mm dia scrap steel mesh.
S
dev kill
e
me lopnt
on
cti
pe d
Ins an ting
tes
ly
1. Head count of labours to be maintained in a register every day. No ppe - no work.
Hal
nth
ly
QC tools,
group
L&D
kaizensions
ns
sess y
b s functio
ert
exp
Annual
Quality
Program
Action plan
th
Awareness,
training &
education
n
tio
Q
25 most crucial parameters that are checked on-site daily and reported monthly.
uc
Mo
ly
Ind
Weekly
The effectiveness of the Safety Wheel was derived from the implementation of 25 Safety Mandatory Points. This is a matrix of the
ar
Fie
im ld q
pr
u
o
ve ality
me
nt
lar
gu
Re
rly
Quarterly
Half Year
ly
Yea
Mahindra Lifespaces
Ye
on
W
inst ork
ruct
to ion In
wor
d
kers
ka ividu
ize al
ns
y
alit
Qu ure
t
nt
cul eme
op
vel
Annually
Activity
wise
training
de
y
terl
uar
ly
Quality Programme Wheel
54
25 Safety mandatory points
Dai
M
al
ern
Ext udit
a
MLDL SOP
al
training
hnic
Tec sions
s
se
Monthly
Rewards and
recognition
An
Half Yea
12. Temporary electrical panels to be installed only on walls or rcc.
13. Welding machines to be properly covered from all sides and earthing provided.
14. Only industrial/commercial lpg with oxygen and flashback arrestors to be used for gas cutting.
15. All machines with moveable parts to be guarded proeprlu and earthing provided.Wire ropes and slings to be checked for
the lifting capacity by third party and lifting hoists to be covered.
Sustainability Report 2012-13
55
Social performance
Action plan
16. Wire ropes and slings to be checked for the lifting capacity by third party and lifting hoists to be covered.
17. Loose cables and joints (near dg sets and steel yards) to be cardoned off and warning signs displayed.
19. Proper access with handrails to be provided to reach the workplace at all levels.
Employee involvement and development
20. Material stacking height to be a maximum of 5 ft.
At Mahindra Lifespaces, our overarching
team members to play varied roles from
21. Debris disposal to be done only through a debris chute.
Aspiration 2017 (and Promise 2015),
being change agents, strategic partners,
22. Lock-out tag out system to be implemented at the batching plant/rotating machines/plants.
strategic priorities and SWOT have
employee champions and administrative
helped formulate our HR policy. We
expert across Mahindra Lifespaces.
recognise that sustainable success
The HR strategy was updated to lead to
18. Scaffolding should be safely erected, anchored to the building and properly supported at the bottom.
23. Housekeeping of the entire project to be maintained, proper stacking, access, cleaning if debris to be ensured.
24. Building incharge to go for a round visit and ensure safe working conditions in their respective buildings.
will be derived from the ability to
25. Safety officer to visit the sites randomly and issue ncs in case of deviations.
enhance working morale. This morale
National Safety Week: Mahindra
meets every quarter to discuss safety
points are checked with a few other
will be driven by our vision of ‘Great
Lifespaces celebrated a National Safety
performances of each site in order to
operational controls. The Mystery Audits
People, Great Experiences and Great
Week across all locations from 4th
improve standards and strengthen legal
went live in May ‘13.
Performance’, making it possible for
March to 10th March ‘13 themed
and statutory requirements.
around ‘Work Together to Ensure Safe
Safety video / film: Mahindra
Mystery audit: Mahindra Lifespaces
Lifespaces shot a 30-minute safety film
engaged a third party to check
at one of its sites (Eminente, Mumbai)
RESSC: At Mahindra Lifespaces, Real
deviations from established safety
to explain safety precautions for
Estate Sector Safety Committee is a
discipline, visiting and auditing
commonly occurring on-site situations.
committee of Site Safety Champions
sites without prior notification. The
and Project Managers. The committee
compliance with 25 mandatory
and Healthy Workplace’.
us to attract talent, provide a ‘wow’
workplace and create a culture of
team-work at Mahindra Lifespaces.
Our HR Gold Standards guide the HR
more focused actions that supported
strategic priorities. Toward this end,
shorten timelines, improve teamwork
and enhance the customer experience.
The Company is also committed to
one of the key Promise 2015 goals
of emerging as the top three Great
Places to Work in India’s real estate and
construction sector.
enhance organisational effectiveness,
Some key people practices and
initiatives implemented in FY 1213 comprised the following: talent
acquisition, talent development, talent
engagement, talent management,
employee benefits, Corporate Social
Responsibility (CSR) and HR technology.
the best practices on HR strategy
formulation on the CLC website were
researched extensively.
The Company designed and executed
HR initiatives with the objective to
Talent acquisition
THE PILLARS OF REAL ESTATE SAFETY
‘Competencies-based interview’
based Occupational Personality
To encourage employees to refer the
workshops were conducted across all
Questionnaire for selection of DGMs
best talent to the organisation, our
These are the real life heroes of Mahindra Lifespaces as they continuously strive to ensure that their sites are completely accident free
locations for managers with coverage
and above.
initiative ‘Power to refer’ was made
zones and that everyone is in high spirits. These heroes, the essential pillars of the real estate sector, not only train the labourers but
of over 95%. RISE recruitment forms
on-line on the Company’s intranet.
also, take various initiatives to minimise the accident rate thereby making the sites absolutely safe for all the workers.
and templates were shared during
Talent acquisition was tracked and
workshops, which is to be implemented
from June ‘13 onwards. The Company
also conducted campus recruitment
from NICMAR (Pune) for its Projects
function. It introduced a psychometric-
Sachin Neve
Sandeep Arora
C Premnath
Shiva Kumar G
Vikas Mane
(Splendour)
(MWCJ)
(Aqualily)
(MWCC)
(Antheia)
Prasad Maganti
(Ashvita)
Manoj Salvi
S Gunasekar
Jagdish Rajurkar
Dharmender Dhingra
(KDC)
(IRIS Court)
(Bloomdale)
(Aura)
56
Mahindra Lifespaces
incorporated in the monthly HR
dashboard, which highlighted the
time taken to fill vacant positions and
address hiring challenges. The Partners
in Excellence programme strengthened
27% of the Company’s FY 12-13 hiring
was done through an employee referral
program. The Company also introduced
non-monetary rewards to promote
referrals.
ties with head hunters.
Sustainability Report 2012-13
57
The Company focused on sampling
other companies within the industry.
A cross-functional team was established
feedback from new recruits. This
To improve project management (in
to analyse the structure of the CRM
feedback was captured on the 7th,
terms of on-time delivery, cost efficiency
function keeping in view challenges
15th and 90th day of recruitment, the
and obtaining desired quality), a PM-
and deliverables. An industry wide
responses measured on a 10-point
BPR committee was introduced. Four
best practices study was conducted,
rating scale (average rating achieved
project site organisation structures were
the results of which helped create
was 8.17). The feedback was shared
developed depending on the operating
the CRM function with two distinct
with the respective supervisors and
strategy.
roles of Customer Relations Executives
HR Head to address relevant points.
A quarterly feedback report was also
shared with the HR Head. In June 2013,
on-boarding will be taken to the next
level (branded First Mile).
An analysis of the organisation design
for Projects and Customer Relation
Management (CRM) functions were
undertaken and benchmarked with
A Grade contractor
A Grade contractor with PMC
B Grade contractor
B Grade contractor with PMC
Development, Quality, Cost Leadership-The Frugal Way etc.
In FY 12-13, we took 75 Harvard Manage Mentor licenses and
achieved a 98% completion success rate on modules, the highest per
capita in the Group. In addition, the Company engaged contractor
staff in some training programmes including ‘World Class Customer
Service, Teamwork’ among others.
and Customer Support Executives.
An Assessment Centre will map CRM
competencies and select Customer
Relations and Support Executives. The
new CRM structure will drive customer
The project-based structures
centricity through transparency
were compared with the PM-BPR
and service quality, which will be
organisation structure template; actions
implemented in Quarter II of
were initiated to standardise the
FY 13-14.
structure across the sector.
Talent development
The details for behavioural, quality and functional
training are covered below
Location Bracket
Behavioural
Functional
Quality
Mum Corp Office
26%
61%
13%
Mumbai City Office & Sites
53%
35%
11%
Pune Site & City Office
39%
46%
15%
Chennai
41%
54%
5%
Functional skill sets were identified
competency. The skill matrix forms and
Some key development programmes
Delhi
52%
37%
11%
for each role; proficiency levels were
training needs captured during annual
conducted were Building High
defined for all functions in FY 11-12.
appraisals were used for planning
Performance Teams, Negotiation Skills,
Hyderabad
7%
80%
13%
In FY 12-13, skill matrix forms were
learning and development activities,
IMS Training, and Competency-Based
Grand Total
41%
48%
11%
revised to include desired levels and
captured in the annual and monthly
Interview Skills. The annual training
existing proficiency levels in addition to
L&D calendars.
calendar was designed for each
actions to improve these competencies.
In FY 12-13, the Company achieved
location and shared. Special functional
In FY 13-14, skill matrix forms will
be improved to capture year-to-year
proficiency comparisons in each
an average of over five persondays of training per employee with
an organisation coverage of 96%.
workshops were organised and branded
measurement of key metrics before
and after an activity and from a macro
perspective by the improvement of skill
levels in the skills matrix forms as well as
from leadership competency ratings.
Talent engagement
‘Sparkle’ – our new Company intranet
Periodic communication strengthens employee development.
employees in the real estate sector to
- was positioned as a platform for all
communicate, connect and collaborate
‘Digitalk’ for the marketing function).
in a new way, facilitating everyone to
Learner’s Club, where external speakers
were invited to share their experiences
on functional areas. Some topics
include Value Creation, New Product
Mahindra Lifespaces
development is determined by the
(like ‘Kaleidoscope’ for architects and
The Company also commissioned a
58
The effectiveness of learning &
RISE. The old intranet was text-based
without visual features, which was
revamped to make it more youthful,
contemporary and user-friendly.
‘Sparkle’ received overwhelmingly
positive reviews from other Group
Sustainability Report 2012-13
59
companies and further improvements
trust, encourage openness and access
to encourage ‘alternative thinking’
Employee Benefits
awards were given during the annual
are planned.
relevant information.
leading to enhanced effectiveness and
In FY 12-13, the Company introduced
‘Springboard’ conference.
In FY 12-13, the Company introduced
‘Expressions’, the bi-annual
productivity. A Greens Committee was
‘flexi-pay’ for all permanent employees
a daily newsletter called ‘360 View’,
communication forum, was organised
established with representatives from
and automated flexi-pay stages using
which helped connect different regions,
across all locations to share business
various functions and businesses in
SAP in June ‘13.
businesses and departments in the
information and insights. In FY 12-
sector. The newsletter makes it possible
13, based on employee feedback, the
to share best practices and change
format of the forum was adapted,
mindsets; its supplements on Quality,
to invite senior leaders from across
under implementation).
Innovation, and Safety, catalysing a
regions and businesses, giving teams an
Mahindra Lifespaces GPW Engagement
Rise initiatives (projects and corporate
quality-innovation-safety mindset.
opportunity to interact with leaders in
score was 63 in FY 12-13 (65 in FY
the Company.
11-12). All strength areas remained
social responsibility). A communication
More than 400 newsletters have been
This annual conference (Springboard)
the same and the two most important
circulated till date; six employees were
invited to be guest editors of the
publication.
was made more interactive following
employee feedback which generated
‘Skip Level Conversations’ were held
positive traction.
to facilitate conversations between
The ‘GREENS’ employee suggestion
managers and team members of various
designations. The initiative helped build
scheme was launched in FY 12-13
the sector to evaluate ideas. In the 11
months of FY 12-13, the Company
received 24 ideas (13 accepted and
improvement areas include ‘people
willing to go the extra mile to get the
job done’ as well as unique corporate
benefits.
of rewards and recognition with Rise
pillars and the execution of special
pack on RISE was shared with all
new trainees during induction. A
Apart from various HR initiatives
daily newsletter (‘360 Degree View’)
geared towards employee benefits or
featured articles that reinforced the RISE
development, permanent employees get
philosophy at regular intervals; RISE
benefits as follows:
stories from the sector were periodically
1. Parental insurance
in M-CARES Group employee
published in the newsletter.
Gallup score of 3.59 in FY 11-12. The
EPS score also reflected a spike of 21
points to 33.
The M-CARES and GPW surveys will be
*All permanent employees are eligible
for parental leave. There are a total
of 7 permanent employees who have
availed of this facility in this reporting
year itself. Out of these, 5 of them have
availed maternity leave, 2 of them have
availed paternal leave. 5 employees
returned to work and out of which 2
of them are still employed for twelve
months after their return.
through enhanced awareness, linkage
uploaded on the RISE portal and
of 3.86, an improvement over the
8. Maternity/paternal leave*
The Rise culture was promoted
In FY 12-13, the Company participated
engagement survey, generating a score
stock units
2. Mobile facility
RISING star awards were given during
the bi-annual communication forum
3. Mobile reimbursement
4. Accident insurance
(‘Expressions’). The ‘Champ of the
5. Retirement benefits
Month’ award was given during
6. Leave accumulation
month-end celebration; ‘Rainmakers’
7. Employee stock options/restricted
shared with employees and action plans
reviewed periodically.
Talent management
In FY 11-12, the Performance
career planning with performance
and Individual Development Action
Management System was executed
management in the PMS module.
Plan.
on-line wherein all the goal sheets and
The new features of the Online PMS
appraisals were completed using SAP.
comprised a career plan, Appraisals
Going ahead, the Company will initiate
In FY 12-13, the Company integrated
(appraisal of the immediate superior)
a 360-degree feedback for all DGMs
and above.
To encourage employees to select
their career path, we announced nine
Workforce Snapshot
SECTOR
Employees
Male
Female
Total
MLIFE
4,056
693
4,749
MWC
304
80
384
Internal Job Postings in FY 12-13.
There were two successful closures from Projects to Corporate (Quality &
Employment grade and type: Permanent employees
Junior Management
Innovation) which was an upward move
60
Mahindra Lifespaces
Middle Management
Senior Management
Workman
Total
and from Quality to Contracts in the
Sector
M
F
Total
M
F
Total
M
F
Total
M
F
Total
M
F
Total
affordable housing segment which was
MLIFE
36
17
53
131
28
159
34
2
36
0
0
0
201
47
248
a lateral move.
MWC
19
3
22
26
1
27
8
1
9
0
0
0
53
5
58
Sustainability Report 2012-13
61
Community Development
Age composition: Permanent employees
Employees as on March
Employees leaving
Turnover %
Our Corporate Social Responsibility
integrate our stakeholders (vendors,
children. We conducted various health
Sector
<30
30 – 50
>50
<30
30 - 50
>50
<30
30 – 50
>50
initiatives embody the RISE culture.
contractors, customers etc.) to provide
check-up camps for workmen at all
MLIFE
49
189
10
12
27
5
21%
15%
45%
We drive positive change in the lives
a secure, healthy and enriching world
locations. The ‘Gyandeep’ school for the
MWC
5
49
4
1
8
0
18%
16%
0%
of our on-site workers and their
for underprivileged children related to
children of labourers is functioning in
families through health and education
the construction sector. We will explore
Nagpur and Delhi.
initiatives (worker health) as well as
the possibility of widening this circle of
environment initiatives (tree plantation).
influence by sensitising other industry
Some of the CSR initiatives are
As a long-term strategy, we aim to
players on issues related to workers’
Gender composition and turnover: Permanent employees
Employees as on March
Employees leaving
Turnover %
Sector
Males
Females
Males
Females
Males
Females
MLIFE
201
47
29
15
15%
30%
MWC
53
5
7
2
13%
22%
CSR Activities
Employee turnover for new employees: Permanent employees
No. of employees joined
No of employees joined and left in same year
Sector
Males
Females
Males
Females
MLIFE
41
11
2
2
MWC
5
0
0
0
Chennai
tested. Shankara Nethralaya has agreed
Blood Donation Camp
During the year CSR activities included
to do the cataract surgery for labourers,
Team Chennai organised a Blood
tree plantation and eye check-up
free of cost.
Donation camp in association with JSP
camps, visits to differently-abled homes
Total Beneficiaries – 150 people
Hospitals on 20th December. Over 40
near MWC, Children’s Day celebration,
Spectacles Prescribed – 42 people
blood donation camps, Women’s Day
celebration at an orphanage and safety
Age composition of new employees: Permanent employees
Sector
Employees joined
Employees joined
Employees joined
Joined and left
Joined and left
Joined and left
<30yrs
between 30 - 50
>50yrs
in the same
in the same year
in the same year
year<30 yrs
between 30 -50
>50 yrs
yrs
yrs
Cataract Operation – 3 people
who donated blood with great
Service Trust - a home for the differently
enthusiasm. The blood was supplied
– abled on 28th September ‘12. The
free of cost to the under privileged.
Spending quality time with
the kids of Iris Court Labour
Shed School
0
2
2
0
team spent time with the inmates of the
MWC
3
2
0
0
0
0
home. We also donated pillows, bed
spreads and mattresses for use at the
the staff but also our vendors were
Mid. Mgmt.
Sector
Male
Female
Total
Male
Female
Total
Male
Female
Total
MLIFE
4,957
1,325
6,282
4,927
1,017
5,944
1,841
124
1,965
MWC
1,026
170
1,196
1,071
107
1,178
309
20
329
Fixed term contract
Third party Contract
Others
Total
Sector
M
F
Total
M
F
Total
M
F
Total
M
F
Total
MLIFE
34
6
40
3,821
640
4,461
0
0
0
3,855
646
4,501
MWC
15
2
17
236
73
309
0
0
0
251
75
326
% turn over = (no. of sepration)*100/ (avg of work force as on 1st April 2012 & 31st March 2013)
62
Mahindra Lifespaces
On 20th January ‘12, the Chennai team
The Chennai team celebrated Children’s
Office. They were greeted with welcome
Day with underprivileged kids on 9th
drinks and snacks on arrival. We also
November ‘12. The event was themed
conducted a drawing competition and
‘Sharing Happiness’. It was organised
games like lemon and spoon, frog jump
at the Mahindra World School premises
and musical chair to entertain the kids.
to enable an interactive performance
The first three winners from each activity
On 18th July ‘12 an Eye Check-up
between the kids from the school and
were given prizes.
Camp was conducted by the Chennai
the orphanage. The event commenced
team in association with the renowned
with a cultural programme prepared
Eye Hospital in Chennai, Shankara
by the kids of the school. Games were
Nethralaya. The camp was organised at
also conducted for the children from
Women’s Day celebration
at an orphanage in
Maraimalainagar near MWC
our Iris Court site office and all workers
the orphanage which they enjoyed
working on the Iris Court site were
thoroughly.
the tree plantation drive. The staff of
the housekeeping agency and security
guards donated blood during the blood
donation camp.
Eye Check-up Camp
Employment grade and type: Non-permanent employees
housekeeping and security personnel
brought the children of Iris Court Labour
landscaping labourers participated in
Sr. Mgmt.
home.
voluntary participation from our
Children’s Day celebration
with Grace Orphanage kids
involved in the activities. Many of the
Training hours – Officers
Medical College and Hospital. The
A team from Chennai visited Good
26
awareness for drivers in MWC. Not only
which was collected by the Chengalpet
highlight of the programme was
26
Training: Permanent employees
employees participated to donate blood
Visit to a differently-abled
home near MWC to donate
basic needs
MLIFE
Jr. Mgmt.
elaborated below:
Shed School to the Mahindra World City
On the occasion of International
Women’s Day, we collected funds from
Sustainability Report 2012-13
63
by developing technical skills.
all the women employees in Chennai.
With the funding, we bought sarees
Preparing them so that they can seek
for old women and school kits for the
employment on their own or opt for
children. These were then donated to
entrepreneurship as a career option.
the Udhavum Ullangal Orphanage in
Target
Maraimalainagr.
Through these initiatives we are
targeting villagers from 9 villages
located in the catchment area of MWCJ,
Ms. Anita Arjundas. Today Gyandeep,
a small 14*14 classroom structure
provides learning to 30-40 children
between the age group of 5 years to
12 years. The facility is run by the NGO,
‘We For You Society.’ The children at
Gyandeep can recite English poems and
are fluent with the alphabet.
Safety awareness session was conducted
on 8th March ‘13 (during Safety Week)
for the drivers working with MWC.
They were instructed about the Dos
and Don’ts of driving. Tips were also
given to overcome stress during driving.
The drivers took an oath to never drive
under the influence and abstain from
using mobiles while driving.
With the goal to achieve an inclusive
development, MWCJ has taken
the initiative of organising training
programs with NGOs like Technology
Business Incubator (TBI). These
programmes cater to school dropouts
and youth reeling under unemployment
64
Mahindra Lifespaces
The camp was attended by 85% of the
workers.
reference for any other medical check-
The following tests were done:
Health & Education
Blood Group
Eye Check-Up (free spectacle frames
were given to those in need)
enabled them to provide a ready
up which they may require later.
Splendour – AIDS Awareness Program
An AIDS awareness program was
organised at the Splendour site on 1st
the host of educated unemployed youth
Physical Check-Up
December ‘12. The highlights of the
around Mahindra World City, Jaipur.
and the cluster consisting of male and/
Ear Test
event are listed below:
Counseling on ill effects of tobacco
and liquor
General health check-up.
Technology Business
Incubator (TBI) - KIET
independent.
Trained personnel with placements
A health card was given to each
is jointly promoted by the Department
till date
Street play on AIDS awareness.
of Science & Technology (DST), Govt.
Around 600 candidates have
of India, and the Krishna Institute of
completed various types of training and
Engineering & Technology, Ghaziabad.
approximately 410 have undergone
TBI-KIET is registered under the Society
placements.
labourer with his medical details for
future reference. It was a day long
event with voluntary participation
from employees at site offices and the
corporate office (Mumbai).
Registration Act, 1860. It was initiated
TBI has also created 50 Self Help Groups
by DST to demonstrate a model which
(SHG’s) in nearby villages. These SHG’s
promotes the development of an
have been trained in a phase-by-phase
innovative knowledge-based enterprise
manner which teach local villagers
and creates job opportunities. It also
to save their earnings on a regular
helps in training rural people so that
basis. The Women Self Help Groups
they become market-oriented. This
are created to empower women with
helps to meet the current industry
economic and social stability.
Environment awareness
program in village schools
near Aura site, Gurgaon
HIV testing and TT injection.
Instituting posters and flyers on AIDS
awareness.
Counselling and free medicine.
This event witnessed particpation of
volunteers from Mumbai and the site
competition where these children
Critical inputs were shared by the
medical team pertaining to the
prevailing medical ailments commonly
experienced by the workers at the
construction sites. Simple steps were
demonstrated with respect to work
practices and dietary options which
would take care of the medical
requirements thereby uplifting the
presented environment projects
ailments.
livelihood standards of the people.
which included models depicting the
Health
Skill Up-Gradation
cum Entrepreneurship
Development
Jaipur
The health card provided to the labours
who are a part of the local community
or female dropouts so that they become
Safety awareness for drivers
in MWC
December ‘12. The highlights of the
camp are listed below:
Delhi
Gyandeep in March, 2013
Gyandeep is an effort to provide a
This programme caters to the people
healthy learning environment to the
aspiring to be electricians, plumbers,
children of workers. After two months
electronic technicians, security
of continuous effort from our team in
guards, computer operators as well as
Delhi, Gyandeep is now operational.
beauticians.
While the project team looked after
Objectives
Creating awareness amongst trainees
of their entrepreneurial potential.
Strengthening their entrepreneurial
qualities.
Readying trainees for a specific trade
the infrastructural aspect, the HR team
was involved in arranging tie-ups
with NGOs, and teachers to provide
An awareness session was conducted
in 5 village schools near the Aura site
on environmental issues. Students
from class VI to IX participated in the
session. There was also an inter-school
environmental challenges and how to
conserve the natural resources. The
children took the initiative of spreading
awareness in the village. 30% of
the employees from the Delhi team
participated in the event. The initiative
from Mahindra Lifespaces - Delhi team
and how it can affect the life of an
individual, responsibility towards family
and awareness on AIDS prevention
measures.
Antheia – Blood Donation and TT
report on healthcare tips and
Injection Camp
recommendations for the labourers
A blood donation and TT injection camp
on site and information regarding
was held for labours at Antheia on 2nd
commonly occurring ailments.
February ‘12. This initiative was done in
association with the Lions Club, Pune.
We collected 34 units of blood and TT
teachers.
Mumbai & Pune
Health
75% of the employees participated in
Eminente: Health Check-Up Camp
at the Aura site on 21st March ‘13 by
Result: Increased awareness about AIDS
was later driven by school children and
education to the workers. More than
the project. The school was inaugurated
Outcome: We received a detailed
office.
A medical check-up camp was held
at the Eminente site office on 21st
Sustainability Report 2012-13
65
vaccination was provided to 92 laborers
vegetables free of cost, this has
Nagpur team conducted an awareness
Dr. Arvind Chawhan (Diploma in
children. The school includes a well
of colourful furnishings to appeal to
on-site. This reinforced our belief in
resulted in cost savings for them and
session for these children emphasising
Cardiology), Dr. Rajurkekar (Hospital
manicured landscape area with variety
the children. We also set-up a television
giving back to society.
their families. The feedback from the
on the importance of education,
Administration) along with their
of flower plantations. The interiors of
with a DVD player for the children. As a
labourers was overwhelmingly positive.
discipline and culture.
assistant staff from Wockhardt Hospital
the school were also a priority, and
result, they were inspired to attend the
conducted the camp. A seminar by Dr.
attention has been given to the design
school every day.
Nagpur
5th October ‘12 – Educating
the family of labours about
kitchen gardening
6th October ‘12 - Donation
of rice, flour and pulses to
under privileged children
Rice, flour and pulses were distributed
to the Naveen Desai Residential School
located at Panchgaon, Tah – Umrer
District, Nagpur. Naveen Desai Memorial
Fund in collaboration with Amrapali
7 October ‘12 - Camp for Eye
Check – Up
Ashwin on heart related diseases was
In collaboration with the NGO,
MBDL and BEBL. This was followed by
‘Yashodhara’ an eye check – up camp
a ‘Question and Answer’ session for
was conducted for the labourers and
resolving queries about heart diseases.
their families at the Bloomdale site.
The medical camp was extremely
Around 200 families benefited from
successful and was appreciated by all
it. A computerised and manual eye –
who attended it.
check was up done by Dr. Khan Rafat
conducted for all the employees of
and Dr. Zameel Siften (Eye Specialist)
Gyandeep: A school at site
for labourer’s children
along with their assistant staff. During
Gyandeep was inaugurated on 12
the medical camp, the children of the
January ‘13 by Ms. Anita Arjundas.
labourers were administered pulse polio
The Bloomdale site was the first to
vaccination. This camp is conducted
have implemented this school for the
M.S (Eye Surgeon), Dr. Riyaz Khan
thrice a year.
Utkatsh Sangh (Voluntary Development
& Educational Organisation run by Mr.
Ram Ingole) caters to children coming
from extremely poor sections of society,
some even from the red light area. The
NGO provides food, shelter and imparts
An awareness programme with an
education to the children. Around
the NGO, ‘Yashodhara” on kitchen
200 children have benefited from our
gardening was conducted at the
support where we offered 50 kgs of
Bloomdale, Nagpur site. This program
rice, 70 kgs of wheat, 35 kgs of cereal
aimed at creating awareness regarding
and 35 kgs of pulses along with note
their daily needs for vegetables on-
books and chocolates. Further, the
site. This programme was attended by
approximately 350 labours and their
families. A specialist team demonstrated
how fresh vegetables can be grown
at site to meet the daily requirement.
The labourers were inspired by this
programme and have started growing
the vegetables on-site. Since they
are growing and consuming these
66
Mahindra Lifespaces
8 October ‘12 – Camp for
Health Check-Up
A health check- up camp was organised
for around 250 labourers and their
families and for the staff at our
Bloomdale site. It consisted of various
tests to test blood pressure, blood
sugar and ECG, including a one-onone consultation with a cardiologist.
Dr. Ashwin Daware (M.D Cardiology),
Sustainability Report 2012-13
67
Independent assurance statement to Mahindra Lifespace Developers Limited
KPMG was engaged by Mahindra Lifespace Developers Limited (MLDL) to provide independent assurance on their Corporate
Sustainability Report (‘the Report’) for the Financial Year (FY) 2012 -13.
Which assurance standards did we use?
We conducted our work in accordance with requirements of ‘Limited Assurance’ as per International Federation of Accountants’
(IFAC) International Standard for Assurance Engagements [ISAE 3000 (Revised), Assurance Engagements Other than Audits or
Reviews of Historical Financial Information]
What was included in the scope of our assurance engagement?
The assurance has been provided for the sustainability data and information presented by MLDL in its Report. The reporting
boundary and scope of assurance included data and information for the period 01 April 2012 to 31 March 2013 based on Global
Reporting Initiative’s (GRI) G3.1 Guidelines including the Construction and Real Estate Sector Supplement (CRESS). The boundary of
the report comprises of data and information from MLDL’s following sites:
•
•
•
•
Eminente, Splendour - Mumbai
Aura - Delhi
Aqualily, Iris Court - Chennai
Bloomdale - Nagpur
•
•
•
•
Antheia - Pune
Ashvita - Hyderabad
Mahindra World City - Chennai
Mahindra World City - Jaipur
What were the specific limitations or exclusions?
• Verification of data and information related to MLDL’s financial performance, sourced from its audited annual report for
FY 2012-13
• Verification of any statement indicating intention, opinion, belief and / or aspiration by MLDL
• Data and information from the locations Antheia - Pune, Ashvita - Hyderabad and Bloomdale - Nagpur is limited to human
resources and economic performance
What were the main elements of our work?
We have obtained all the evidence, information and explanations that were considered necessary in relation to the assurance scope
and to arrive at conclusions mentioned below. Our work included a range of evidence-gathering procedures including:
• Assessment of stakeholder consultation processes and methodology for determining the material issues
• Interaction with the senior management and sustainability core group of MLDL
• Verification visits to sites at Splendor - Mumbai, Aqualily - Chennai and Mahindra World City - Chennai
• Review of systems deployed for collection, collation and analysis of sustainability data and information on a six-monthly and
annual basis
• Interviews with MLDL’s personnel responsible for managing sustainability data management systems
• Evaluating the Report’s content to ascertain its application level as per the criterion mentioned in the Global Reporting Initiative’s
G3.1 Guidelines
• Testing on a sample basis, the evidence supporting the data and information
• Review of the Report to ensure that there is no misrepresentation of disclosures as per scope of assurance and our findings
What are our conclusions?
Based on the review and work performed, nothing has come to our attention that causes us to not believe that:
• The sustainability data and information presented in the Report is appropriately stated, in all material aspects, and in line with
the reporting principles of GRI G3.1 Guidelines on Sustainability Reporting
• The sustainability data and information presented in the Report is complete and reliable
• The Report contents meet the requirements of A+ application level of GRI G3.1 Guidelines on Sustainability Reporting
68
Mahindra Lifespaces
What are our key observations?
The following is an excerpt from the observations and opportunities reported to the management of MLDL. These do not, however,
affect our conclusions regarding the Report, and they are consistent with the management action plans
• The Senior Management of MLDL have demonstrated commitment towards embedding sustainability in to business processes
• MLDL conducted a formal assessment for identification and prioritization of material issues, including participation and sign-off
from Senior Management. However, the assessment includes responses only from MLDL’s employees.
• The prioritized material issues have been clearly linked to ‘Aspiration 2017’ - MLDL’s vision for its business
• Some of the key sustainability initiatives adopted by MLDL include:
– Creation of pre-qualification criteria on sustainability parameters for suppliers and contractors
– Deployment of a ‘wellness’ roadmap for improving the well-being of employees and labourers at project sites
– Creation of ‘Gyandeep’ schools for labourer’s children across all project sites
– Inclusion of and collaboration with local communities at Mahindra World City – Chennai
– Use of fly ash in civil construction across all project sites
– More than 75% of raw material (value-wise) is sourced from local suppliers within a 500km radius of the project site
• While the safety training provided to MLDL’s employees is structured, the training for contract labour can be improved
• While there is increasing focus on improving the sustainability performance of the supply chain partners, there is no mechanism
to award / reward sustainable performance demonstrated by them
• During the verification visits, data transcription and calculation, errors were detected and resolved. Overall, the data and
information presented are well within accepted margins of error.
Independence
The assurance was conducted by a multidisciplinary team including specialists in ISAE 3000, stakeholder engagement, auditing
of environmental, social and economic information and real estate and construction sector experts. Our work was performed in
compliance with the requirements of the IFAC Code of Ethics for Professional Accountants, which requires, among other requirements,
that the members of the assurance team (practitioners) as well as the assurance firm (assurance provider) be independent of the
assurance client, including not being involved in writing the Report. The Code also includes detailed requirements for practitioners
regarding integrity, objectivity, professional competence and due care, confidentiality and professional behaviour. KPMG has
systems and processes in place to monitor compliance with the Code and to prevent conflicts regarding independence.
Responsibilities
MLDL is responsible for developing the Report contents. MLDL is also responsible for identification of material sustainability issues,
establishing and maintaining appropriate performance management and internal control systems and derivation of performance
data reported. This report is made solely to the Management of MLDL in accordance with the terms of our engagement and as per
scope of assurance. Our work has been undertaken so that we might state to MLDL those matters for which we have been engaged
to state in this report and for no other purpose. To the fullest extent permitted by law, we do not accept or assume responsibility
to anyone other than MLDL for our work, for this report, or for the conclusions expressed in this independent assurance report. By
reading this assurance statement, stakeholders acknowledge and agree to the limitations and disclaimers mentioned above.
Santhosh Jayaram
Technical Director
KPMG
22 July 2013
Sustainability Report 2012-13
69
GRI Index
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART I: Profile Disclosures
Profile
Disclosure
Disclosure
Level of
reporting
Location of disclosure
1. Strategy and Analysis
1.1
Statement from the most
senior decision-maker of the
organization.
Fully
Page 2, 3
1.2COMM
Description of key impacts, risks,
and opportunities.
Fully
Page 24, 25, 26
Annual report 2012-13,
section:
Threats, Risks and
Concerns
For partially
reported
disclosures,
indicate the
part not
reported
STANDARD DISCLOSURES PART I: Profile Disclosures
Reason for
omission
Explanation
for the
reason for
omission
Profile
Disclosure
Disclosure
Level of
reporting
Location of disclosure
3.3
Reporting cycle (annual, biennial,
etc.)
Fully
Page 6
3.4
Contact point for questions
regarding the report or its
contents.
Fully
Page 6
3.5
Process for defining report
content.
Fully
Page 6
Page 24 to 27
3.6COMM
Boundary of the report (e.g.,
countries, divisions, subsidiaries,
leased facilities, joint ventures,
suppliers). See GRI Boundary
Protocol for further guidance.
Fully
Page 6
3.7
State any specific limitations on
the scope or boundary of the
report (see completeness principle
for explanation of scope).
Fully
Page 6
3.8COMM
Basis for reporting on joint
ventures, subsidiaries, leased
facilities, outsourced operations,
and other entities that can
significantly affect comparability
from period to period and/or
between organizations.
Fully
Page 6
3.9
Data measurement techniques
and the bases of calculations,
including assumptions and
techniques underlying estimations
applied to the compilation
of the Indicators and other
information in the report. Explain
any decisions not to apply, or to
substantially diverge from, the GRI
Indicator Protocols.
Fully
Page 37 to 39, 45, 47, 48,
52, 53, 61, 62
3.10
Explanation of the effect of any
re-statements of information
provided in earlier reports, and
the reasons for such re-statement
(e.g.,mergers/acquisitions, change
of base years/periods, nature of
business, measurement methods).
Fully
There are no
Significant changes from previous
reporting periods in the scope,
boundary, or measurement
methods applied in the report.
Fully
Table identifying the location of
the Standard Disclosures in the
report.
Fully
2. Organisation Profile
2.1
Name of the organization.
Fully
Page 1
2.2
Primary brands, products, and/or
services.
Fully
Page 8 to 13
2.3
Operational structure of the
organization, including main
divisions, operating companies,
subsidiaries, and joint ventures.
Fully
Page 8 to 13
Annual report 201213, section: Basis of
consolidation, Name of
Subsidiary, Name of Joint
Ventures
2.4
Location of organization's
headquarters.
Fully
Page 8 to 13
2.6
Nature of ownership and legal
form.
Fully
Annual report 2012-13,
section:Share Transfer
System, shareholding
pattern
2.7
Markets served (including
geographic breakdown, sectors
served, and types of customers/
beneficiaries).
Fully
Page 8 to 13
2.8COMM
Scale of the reporting
organization.
Fully
Page 8 to 13, 16, 17
2.9
Significant changes during the
reporting period regarding size,
structure, or ownership.
Fully
Page 6
Awards received in the reporting
period.
Fully
Page 18
Reporting period (e.g., fiscal/
calendar year) for information
provided.
Fully
Page 6
Date of most recent previous
report (if any).
Fully
2.10
3. Report Parameters
3.1
3.2
70
Mahindra Lifespaces
FY 2011-12 our first
standalone report
http://www.
mahindralifespaces.com/
mlyf-inv-annualreport.aspx
Assured by
3.11
3.12
For partially
reported
disclosures,
indicate the
part not
reported
Reason for
omission
Explanation
for the
reason for
omission
restatements
There are no significant
changes
Enclosed G 3.1 Index
Sustainability Report 2012-13
71
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART I: Profile Disclosures
Profile
Disclosure
Disclosure
Level of
reporting
Location of disclosure
3.13
Policy and current practice
with regard to seeking external
assurance for the report.
Fully
Page 68, 69
For partially
reported
disclosures,
indicate the
part not
reported
STANDARD DISCLOSURES PART I: Profile Disclosures
Reason for
omission
Explanation
for the
reason for
omission
Profile
Disclosure
Disclosure
Level of
reporting
Location of disclosure
4.9
Procedures of the highest
governance body for overseeing
the organization's identification
and management of economic,
environmental, and social
performance, including relevant
risks and opportunities, and
adherence or compliance with
internationally agreed standards,
codes of conduct, and principles.
Fully
Page 28, 29
4.10
Processes for evaluating the
highest governance body's
own performance, particularly
with respect to economic,
environmental, and social
performance.
Fully
Page 28, 29
4.11
Explanation of whether and how
the precautionary approach or
principle is addressed by the
organization.
Fully
Page 23, 24, 31
4.12
Externally developed economic,
environmental, and social
charters, principles, or other
initiatives to which the
organization subscribes or
endorses.
Fully
Page 34, 35
4.13
Memberships in associations (such
as industry associations) and/or
national/international advocacy
organizations in which the
organization: * Has positions in
governance bodies; * Participates
in projects or committees; *
Provides substantive funding
beyond routine membership
dues; or * Views membership as
strategic.
Fully
Page 32, 33
4.14COMM
List of stakeholder groups
engaged by the organization.
Fully
Page 26
4.15
Basis for identification and
selection of stakeholders with
whom to engage.
Fully
Page 26
4.16
Approaches to stakeholder
engagement, including frequency
of engagement by type and by
stakeholder group.
Fully
Page 25, 26, 27
4. Governance, Commitments and Engagement
4.1
Governance structure of
the organization, including
committees under the highest
governance body responsible
for specific tasks, such as setting
strategy or organizational
oversight.
Fully
4.2
Indicate whether the Chair of the
highest governance body is also
an executive officer.
Fully
Page 28, 29
4.3
For organizations that have a
unitary board structure, state the
number and gender of members
of the highest governance body
that are independent and/or nonexecutive members.
Fully
Page 28, 29
4.4
Mechanisms for shareholders
and employees to provide
recommendations or direction to
the highest governance body.
Fully
Page 28, 29
4.5
Linkage between compensation
for members of the highest
governance body, senior
managers, and executives
(including departure
arrangements), and the
organization's performance
(including social and
environmental performance).
Fully
Annual report 201213, Section-Corporate
Governance Report,
Remuneration Paid to
Directors
4.6
Processes in place for the highest
governance body to ensure
conflicts of interest are avoided.
Fully
Page 28, 29
4.7
Process for determining the
composition, qualifications, and
expertise of the members of the
highest governance body and
its committees, including any
consideration of gender and other
indicators of diversity.
Fully
Page 28, 29
Internally developed statements
of mission or values, codes of
conduct, and principles relevant
to economic, environmental, and
social performance and the status
of their implementation.
Fully
4.8
72
Mahindra Lifespaces
Page 28, 29
Page 28, 29
Assured by
For partially
reported
disclosures,
indicate the
part not
reported
Reason for
omission
Explanation
for the
reason for
omission
Sustainability Report 2012-13
73
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART I: Profile Disclosures
Profile
Disclosure
Disclosure
Level of
reporting
Location of disclosure
4.17
Key topics and concerns that have
been raised through stakeholder
engagement, and how the
organization has responded to
those key topics and concerns,
including through its reporting.
Fully
Page 25, 26, 27
For partially
reported
disclosures,
indicate the
part not
reported
Assured by
STANDARD DISCLOSURES PART II: Disclosures on Management Approach (DMAs)
Reason for
omission
Explanation
for the
reason for
omission
Profile
Disclosure
Description
Level of
reporting
Location of disclosure
Aspects
Land Degradation,
Contamination and
Remediation
Fully
There is no degradation,
contamination of land.
However there is was a
change in the landuse
as per Local Regulations,
changed landuse was
Inustrial to Residential for
one of our project Antheia,
Pune
Products and ServicesCOMM
Fully
Page 34, 35
Compliance
Fully
Page 34, 35
TransportCOMM
Fully
Page 34, 35
Overall
Fully
Page 34, 35
Page 57 to 61
For partially
reported
disclosures,
indicate the
part not
reported
Reason
for
omission
Explanation
for the
reason for
omission
To be
reported
in
DMA LA Disclosure on Management Approach LA
Aspects
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
Assured by
STANDARD DISCLOSURES PART II: Disclosures on Management Approach (DMAs)
Profile
Disclosure
Description
Level of
reporting
Location of disclosure
DMA EC Disclosure on Management Approach EC
Aspects
Economic
PerformanceCOMM
Fully
Page 35, 36
Market presence
Fully
Page 35
Indirect Economic
ImpactsCOMM
Fully
Page 36
For partially
reported
disclosures,
indicate the
part not
reported
Reason
for
omission
Explanation
for the
reason for
omission
To be
reported
in
Aspects
Page 34, 35
Fully
Page 34, 35
Occupational Health and
SafetyCOMM
Fully
Page 34, 35
Training and
EducationCOMM
Fully
Page 34, 35
Diversity and equal
opportunityCOMM
Fully
Page 34, 35
Equal remuneration for
women and men
Fully
Page 34, 35
Investment and
procurement
practicesCOMM
Fully
Page 34, 35
Non-discriminationCOMM
Fully
Page 34, 35
Freedom of association
and collective bargaining
Fully
Page 34, 35
Child laborCOMM
Fully
Page 34, 35
Fully
Page 34, 35
MaterialsCOMM
Fully
Page 34, 35
Prevention of forced and
compulsory laborCOMM
EnergyCOMM
Fully
Page 34, 35
Security PracticesCOMM
Fully
Page 34, 35
WaterCOMM
Fully
Page 34, 35
Indigenous rights
Fully
Page 34, 35
BiodiversityCOMM
Fully
Page 34, 35
Assessment
Fully
Page 34, 35
Emissions, effluents and
wasteCOMM
Fully
Page 34, 35
Remediation
Fully
Page 34, 35
DMA SO Disclosure on Management Approach SO
Aspects
74
Fully
Labor/management
relations
DMA HR Disclosure on Management Approach HR
DMA EN Disclosure on Management Approach EN
Aspects
EmploymentCOMM
Mahindra Lifespaces
Local communitiesCOMM
Fully
Page 34, 35
Sustainability Report 2012-13
75
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART II: Disclosures on Management Approach (DMAs)
Profile
Disclosure
Description
Level of
reporting
Location of disclosure
Aspects
CorruptionCOMM
Fully
Page 34, 35
Public policy
Fully
Page 34, 35
Anti-competitive
behaviorCOMM
Fully
Page 34, 35
Compliance
Fully
Page 34, 35
For partially
reported
disclosures,
indicate the
part not
reported
Reason
for
omission
Explanation
for the
reason for
omission
STANDARD DISCLOSURES PART III: Performance Indicators
To be
reported
in
DMA PR Disclosure on Management Approach PR
Aspects
Customer health and
safetyCOMM
Fully
Page 35
Product and service
labellingCOMM
Fully
Page 35
Marketing
communications
Fully
Page 35
Customer privacy
Fully
Page 35
Compliance
Fully
Page 35
Indicator
Description
Level
of
reporting
Location of
disclosure
EC3
Coverage of the organization's
defined benefit plan obligations.
Fully
Annual report
2012-13
section- Employee
Benefits
EC4
Significant financial assistance
received from government.
Fully
We do not receive
financial assistance
from government
Application Level
EC5
Range of ratios of standard entry
level wage by gender compared
to local minimum wage at
significant locations of operation.
Fully
We pay local
minimum wage at
all our locations of
operation
EC6
Policy, practices, and proportion
of spending on locally-based
suppliers at significant locations
of operation.
Fully
Page 46
EC7COMM
Procedures for local hiring
and proportion of senior
management and all direct
employees, contractors and
sub-contractors hired from the
local community at significant
locations of operation.
Fully
currently we do not
have any specific
procedure for local
hiring of senior
management,
direct employees,
contractors, subcontractors. Hiring
takes place purely on
merit.
Assured by
STANDARD DISCLOSURES PART III: Performance Indicators
Description
Level
of
reporting
Location of
disclosure
Economic
EC2COMM
76
Direct economic value generated
and distributed, including
revenues, operating costs,
employee compensation,
donations and other community
investments, retained earnings,
and payments to capital
providers and governments.
Fully
Financial implications and other
risks and opportunities for the
organization's activities due
to climate change and other
sustainability issues.
Fully
Mahindra Lifespaces
Reason for
omission
Explanation
for the
reason for
omission
To be
reported in
For partially reported
disclosures,
indicate the
part not
reported
Reason for
omission
Indirect economic impacts
Explanation
for the
reason for
omission
To be
reported in
EC8COMM
Development and impact of
infrastructure investments and
services provided primarily
for public benefit through
commercial, in-kind, or pro bono
engagement.
Fully
Page 57 to 61
EC9COMM
Understanding and describing
significant indirect economic
impacts, including the extent of
impacts.
Fully
Currently we do not
have systems in place
to understands and
captured significant
indirect economic
impacts
Fully
Page 45
Economic performance
EC1COMM
For partially reported
disclosures,
indicate the
part not
reported
Market presence
G3.1 Content Index - Construction and Real Estate Sector Supplement
Indicator
Assured by
Page 36
Environmental
Materials
EN1COMM
Materials used by weight, value
or volume.
Page 39, 40, 41
Sustainability Report 2012-13
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Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART III: Performance Indicators
Indicator
Description
Level
of
reporting
Location of
disclosure
EN2COMM
Percentage of materials used that
are recycled and reused input
materials.
Fully
Page 46
As all the building
are IGBC rated green
buildings we use
materials which
contain minimum
10% recycled content
in it.Tracking out the
same is captured
in half yearly green
building compliace
report
For partially reported
disclosures,
indicate the
part not
reported
Reason for
omission
STANDARD DISCLOSURES PART III: Performance Indicators
Explanation
for the
reason for
omission
To be
reported in
Indicator
Description
Level
of
reporting
Location of
disclosure
EN12COMM
Description of significant
impacts of activities, products,
and services on biodiversity in
protected areas and areas of
high biodiversity value outside
protected areas.
Fully
Page 50
EN13COMM
Habitats protected or restored.
Fully
Page 50
EN14
Strategies, current actions,
and future plans for managing
impacts on biodiversity.
Fully
Page 50
EN15
Number of IUCN Red List species
and national conservation list
species with habitats in areas
affected by operations, by level of
extinction risk.
Fully
None of our projects
are located near
habitats where IUCN
red list species are
observed
Energy
EN3COMM
Direct energy consumption by
primary energy source.
Fully
Page 39
EN4COMM
Indirect energy consumption by
primary source.
Fully
Page 39
Building energy intensity.
Fully
Page 39
CRE5COMM
Energy saved due to conservation
and efficiency improvements.
Fully
Page 42 to 45
EN6COMM
Initiatives to provide energyefficient or renewable energy
based products and services,
and reductions in energy
requirements as a result of these
initiatives.
Fully
Page 42 to 45
Initiatives to reduce indirect
energy consumption and
reductions achieved.
Fully
EN8COMM
Total water withdrawal by source.
Fully
Page 48
EN9COMM
Water sources significantly
affected by withdrawal of water.
Fully
Page 48
EN10COMM
Percentage and total volume of
water recycled and reused.
Fully
Page 48
CRE2
Building water intensity.
Fully
Page 48
EN7
EN16COMM
Total direct and indirect
greenhouse gas emissions by
weight.
Fully
Page 37, 38
EN17COMM
Other relevant indirect
greenhouse gas emissions by
weight.
Fully
Page 37, 38
CRE3
Greenhouse gas emissions
intensity from buildings.
Fully
Page 37, 38
CRE4
Greenhouse gas emissions
intensity from new construction
and redevelopment activity.
Fully
Page 37, 38
EN18COMM
Initiatives to reduce greenhouse
gas emissions and reductions
achieved.
Fully
Page 37, 38
EN19
Emissions of ozone-depleting
substances by weight.
Fully
Page 37, 38
EN20
NOx, SOx, and other significant
air emissions by type and weight.
Fully
Page 38
EN21COMM
Total water discharge by quality
and destination.
Fully
Page 48
EN22COMM
Total weight of waste by type
and disposal method.
Fully
Page 47
EN23
Total number and volume of
significant spills.
Fully
There are no
significant spills
during this year
Water
EN11
78
Location and size of land owned,
leased, managed in, or adjacent
to, protected areas and areas of
high biodiversity value outside
protected areas.
Mahindra Lifespaces
Fully
Page 50
For partially reported
disclosures,
indicate the
part not
reported
Reason for
omission
Explanation
for the
reason for
omission
To be
reported in
Emissions, effluents and waste
Page 42 to 45
Biodiversity
Assured by
Sustainability Report 2012-13
79
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART III: Performance Indicators
Indicator
Description
Level
of
reporting
Location of
disclosure
EN24
Weight of transported, imported,
exported, or treated waste
deemed hazardous under the
terms of the Basel Convention
Annex I, II, III, and VIII, and
percentage of transported waste
shipped internationally.
Fully
Across our sites we
are not involved in
any activity related
to transporting,
importing, exporting
or treatment of
waste deemed
hazardous under
basel convention.
Identity, size, protected
status, and biodiversity value
of water bodies and related
habitats significantly affected
by the reporting organization's
discharges of water and runoff.
Fully
EN25
None of our projects
locations discharged
water into water
bodies & related
habitats
Land and other assets remediated
and in need of remediation for
the existing or intended land use
according to applicable legal
designations.
Reason for
omission
STANDARD DISCLOSURES PART III: Performance Indicators
Explanation
for the
reason for
omission
To be
reported in
Indicator
EN27
Level
of
reporting
Location of
disclosure
For partially reported
disclosures,
indicate the
part not
reported
Total environmental protection
expenditures and investments
by type.
Partially
INR H25 Lacs
which includes
Green building
certification fees,
going forward we
would strenghten our
processes to capture
environmnetal
protection
expenditures
Additional
Green
Building
expenditures
like low
flowfixtures,
energy
efficient
equipments
for all our
projects
EN30
Fully
Inustrial to
Residential for one of
our project Antheia,
Pune as per local
regulations
Total Area under
Development98,508.36 Sq m
Initiatives to enhance efficiency
and mitigate environmental
impacts of products and services,
and extent of impact mitigation.
Fully
LA1COMM
Total workforce by employment
type, employment contract, and
region, broken down by gender.
Fully
Page 61, 62
LA2
Total number and rate of new
employee hires and employee
turnover by age group, gender,
and region.
Fully
Page 61, 62
LA3COMM
Benefits provided to full-time
employees that are not provided
to temporary or part-time
employees, by major operations.
Fully
Page 61
LA15
Return to work and retention
rates after parental leave, by
gender.
Fully
Page 61
Percentage of products sold and
their packaging materials that are
reclaimed by category.
Fully
Monetary value of significant
fines and total number of nonmonetary sanctions for noncompliance with environmental
laws and regulations.
Fully
Page 41
Owing to the nature
of our business
we do not use any
packaging material
for the final product
80
Significant environmental impacts Fully
of transporting products and
other goods and materials used
for the organization’s operations,
and transporting members of the
workforce.
Mahindra Lifespaces
To be
reported in
2015
Labor/management relations
LA4
Percentage of employees
covered by collective bargaining
agreements.
Fully
By nature of our
operations and work
force we do not have
any formal trade
unions however we
do not restrict any
work force at site to
form independent
trade union
LA5
Minimum notice period(s)
regarding significant operational
changes, including whether
it is specified in collective
agreements.
Fully
There were
no significant
operational changes
during the reporting
period.We follow the
laws of the land to
provide notice period
to our employees
incase of significant
changes
There are no fines
with respect to
environmental laws
and regulations
Transport
EN29COMM
Explanation
for the
reason for
omission
Social: Labor Practices and Decent Work
Compliance
EN28
Reason for
omission
Overall
Products and services
EN26COMM
Description
Employment
Land Degradation, Contamination and Remediation
CRE5
For partially reported
disclosures,
indicate the
part not
reported
Assured by
Page 37, 38
Sustainability Report 2012-13
81
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART III: Performance Indicators
Indicator
Description
Level
of
reporting
Location of
disclosure
For partially reported
disclosures,
indicate the
part not
reported
STANDARD DISCLOSURES PART III: Performance Indicators
Reason for
omission
Explanation
for the
reason for
omission
Not available
All our site
locations
has Safety
commitees
which involves
our internal
employees like
site engineers,
project
managers and
contractors or
subcontractors
employees,
however
it doesn’t
include
contract
workforce.
Occupational health and safety
LA6
Percentage of total workforce
represented in formal joint
management-worker health
and safety committees that
help monitor and advise on
occupational health and safety
programs.
Not
Rates of injury, occupational
diseases, lost days, and
absenteeism, and number of
work-related fatalities by region
and by gender.
Fully
Percentage of the organization
operating in verified compliance
with an internationally
recognized health and safety
management system.
Fully
LA8COMM
Education, training, counseling,
prevention, and risk-control
programs in place to assist
workforce members, their
families, or community members
regarding serious diseases.
Fully
Page 51, 52
LA9
Health and safety topics covered
in formal agreements with trade
unions.
Fully
Formal agreements
with trade unions
are not applicable
as by nature of our
operation and work
force we do not have
any formal trade
unions.
Fully
Page 62
LA7COMM
CRE6
Page 52, 53
To be
reported in
Indicator
Description
LA11
Programs for skills management
Fully
and lifelong learning that support
the continued employability of
employees and assist them in
managing career endings.
Page 58, 59, 60, 61
LA12
Percentage of employees
receiving regular performance
and career development reviews,
by gender.
Fully
100% permanent
employees received
regular performanace
appraisal and career
developmnent
reviews
Level
of
reporting
Fully
Annual Report
2012 -13
Corporate
Governance Report
Location of
disclosure
For partially reported
disclosures,
indicate the
part not
reported
Reason for
omission
Explanation
for the
reason for
omission
To be
reported in
Not available
Currently
we do not
monitor the
number of
significant
investments
agreements
/ contracts
which include
human rights
concern
or have
undergone
human rights
screening
2015
Diversity and equal opportunity
LA13COMM
Composition of governance
bodies and breakdown of
employees per employee category
according to gender, age group,
minority group membership, and
other indicators of diversity.
Equal remuneration for women and men
LA14COMM
Page 52, 53
Assured by
Ratio of basic salary and
remuneration of women to
men by employee category, by
significant locations of operation.
Fully
Ratio of basic salary
of men to women
is 1:1
Social: Human Rights
Investment and procurement practices
HR1
Percentage and total number
of significant investment
agreements and contracts that
include clauses incorporating
human rights concerns, or that
have undergone human rights
screening.
Not
Training and education
LA10COMM
82
Average hours of training per
year per employee by gender, and
by employee category.
Mahindra Lifespaces
Sustainability Report 2012-13
83
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART III: Performance Indicators
Indicator
Description
Level
of
reporting
Location of
disclosure
HR2
Percentage of significant
suppliers, contractors and
other business partners that
have undergone human rights
screening, and actions taken.
Fully
We do not carry
out screening for
human rights.
However, human
rights clauses are
incorporated in the
supplier/ contractor
audit checklist and
agreements from this
year some of our site
(Aqualily, Chennai)
has appointed a
Third party Auditor
to check their
compliances
Total hours of employee training
on policies and procedures
concerning aspects of human
rights that are relevant to
operations, including the
percentage of employees trained.
Fully
HR3
Currently we are
setting up a system
to capture training
hours on policies and
procedures regarding
Human rights we had
conducted a session
at our corporate
office, however we
couldn’t have session
with all employees
across location which
we will be doing it in
FY 13-14
For partially reported
disclosures,
indicate the
part not
reported
Reason for
omission
STANDARD DISCLOSURES PART III: Performance Indicators
Explanation
for the
reason for
omission
To be
reported in
Indicator
Total number of incidents of
discrimination and corrective
actions taken.
Fully
Description
Level
of
reporting
Location of
disclosure
Operations and significant
suppliers identified as having
significant risk for incidents of
child labor, and measures taken
to contribute to the effective
abolition of child labor.
Fully
We have made a
mandatory clause in
all our contractual
agreements or
work orders given
to contractors
on child labour
restrictions also we
have launched a
pilot project called
“Protect Child
Labour” in which we
monitor our sites to
address this issue
Fully
Our business does
not include any
forced labour.
Fully
We have hired a 3rd
party service provider
who ensures all the
securites persaonal
are trained on human
rights application, are
deployed at all our
sites on rehular basis
HR6COMM
HR7
Fully
No incidents occurred
during the reporting
period
Operations and significant
suppliers identified as having
significant risk for incidents of
forced or compulsory labor, and
measures to contribute to the
elimination of all forms of forced
or compulsory labor.
HR8
Percentage of security personnel
trained in the organization’s
policies or procedures concerning
aspects of human rights that are
relevant to operations.
No incidents occurred
during the reporting
period
Indigenous rights
HR9
84
Mahindra Lifespaces
Collective bargaining
is not applicable as
by nature of our
operations & work
force we do not have
any formal trade
unions
Explanation
for the
reason for
omission
To be
reported in
Security practices
HR5
Fully
Reason for
omission
Forced and compulsory labor
Freedom of association and collective bargaining
Operations and significant
suppliers identified in which
the right to exercise freedom
of association and collective
bargaining may be violated or at
significant risk, and actions taken
to support these rights.
For partially reported
disclosures,
indicate the
part not
reported
Child labor
Non-discrimination
HR4COMM
Assured by
Total number of incidents of
violations involving rights of
indigenous people and actions
taken.
Sustainability Report 2012-13
85
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART III: Performance Indicators
Indicator
Description
Level
of
reporting
Percentage and total number
of operations that have been
subject to human rights reviews
and/or impact assessments.
Not
Location of
disclosure
For partially reported
disclosures,
indicate the
part not
reported
STANDARD DISCLOSURES PART III: Performance Indicators
Reason for
omission
Explanation
for the
reason for
omission
To be
reported in
Not available
Currently we
do not carry
out explict
human rights
review. We
will implement
appropriate
systems in
place to carry
out human
right reviews
in the near
future
2015
Assessment
HR10
Indicator
Description
Level
of
reporting
Location of
disclosure
SO10
Prevention and mitigation
measures implemented in
operations with significant
potential or actual negative
impacts on local communities.
Fully
There are no
prevention and
mitigation measures
required as there are
no negative impacts
on the surrounding
communities because
of resettlement
of communities.
Also there are
no emissions of
hazardous materials
from our sites
CRE7
Number of persons voluntarily
and involuntarily displaced and/or
resettled by development, broken
down by project.
Fully
There is no
resettlement due to
construction activity
SO2
Percentage and total number of
business units analyzed for risks
related to corruption.
Fully
There are no such
business units
analysed for risks
related to Corruption
SO3
Percentage of employees trained
in organization's anti-corruption
policies and procedures.
Fully
No such training
on Anti-corruption
has been provided.
However our anticorruption policies
are included in the
Code of Conduct
SO4
Actions taken in response to
incidents of corruption.
Fully
No such cases were
filed in the reporting
year
Remediation
HR11
Number of grievances related to
human rights filed, addressed
and resolved through formal
grievance mechanisms.
Fully
No such grievances
were filed during the
reporting period
Assured by
Local communities
Percentage of operations
with implemented local
community engagement, impact
assessments, and development
programs.
Fully
Page 63 to 67
SO9COMM
Operations with significant
potential or actual negative
and positive impacts on local
communities.
Fully
There are no
negative impacts
on the surrounding
communities as there
is no resettlement
of communities.
Also there are
no emissions of
hazardous materials
from our sites.
We carry out
environment impact
assessment (EIA)
study for our area
development projects
as required by
regulatory authorities
86
Mahindra Lifespaces
Reason for
omission
Explanation
for the
reason for
omission
To be
reported in
Corruption
Social: Society
SO1COMM
For partially reported
disclosures,
indicate the
part not
reported
Public policy
SO5COMM
Public policy positions and
participation in public policy
development and lobbying.
Fully
Page 32
SO6
Total value of financial and inkind contributions to political
parties, politicians, and related
institutions by country.
Fully
We do not make
any contribution to
political parties
Fully
There were no
incidences in the
reporting year
Anti-competitive behavior
SO7
Total number of legal actions for
anti-competitive behavior, antitrust, and monopoly practices
and their outcomes.
Sustainability Report 2012-13
87
G3.1 Content Index - Construction and Real Estate Sector Supplement
Application Level
G3.1 Content Index - Construction and Real Estate Sector Supplement
Assured by
Application Level
STANDARD DISCLOSURES PART III: Performance Indicators
Indicator
Description
Level
of
reporting
Location of
disclosure
Monetary value of significant
fines and total number of
non-monetary sanctions for
non-compliance with laws and
regulations.
Fully
There are no
significant fines paid
for non compliance
with laws and
regulations.
Compliance
SO8
Social: Product Responsibility
For partially reported
disclosures,
indicate the
part not
reported
Reason for
omission
STANDARD DISCLOSURES PART III: Performance Indicators
Explanation
for the
reason for
omission
To be
reported in
Indicator
Description
Level
of
reporting
Location of
disclosure
PR4COMM
Total number of incidents of
non-compliance with regulations
and voluntary codes concerning
product and service information
and labeling, by type of
outcomes.
Fully
No incidents of noncompliance observed
during the reporting
period.
PR5COMM
Practices related to customer
satisfaction, including results
of surveys measuring customer
satisfaction.
Fully
Customer satisfaction
is measured through
customer feedback,
Customer as a
Promotor Score
(CaPS) as well as
through Customer
Satisfaction (CS)
survey
Customer health and safety
PR1COMM
PR2COMM
Life cycle stages in which health
and safety impacts of products
and services are assessed for
improvement, and percentage of
significant products and services
categories subject to such
procedures.
Fully
Total number of incidents of
Fully
non-compliance with regulations
and voluntary codes concerning
health and safety impacts of
products and services during their
life cycle, by type of outcomes.
All the buildings
designed and
developed by MLDL
are in line with
safety standards
set by the National
Building Code (NBC),
Government of India
and other relevant IS
Codes. All our project
locations ensure safe
working conditions
and are OSHAS
(Occupation Health
& Safety Assessment
Series) 18001:2007
certified
No incidents of noncompliance observed
during the reporting
period.
CRE8
88
Type of product and service
information required by
procedures, and percentage of
significant products and services
subject to such information
requirements.
Fully
Type and number of sustainability
certification, rating and labeling
schemes for new construction,
management, occupation and
redevelopment.
Fully
Mahindra Lifespaces
For partially reported
disclosures,
indicate the
part not
reported
Reason for
omission
Explanation
for the
reason for
omission
To be
reported in
Marketing communications
PR6
Programs for adherence to
laws, standards, and voluntary
codes related to marketing
communications, including
advertising, promotion, and
sponsorship.
Fully
Page 35
PR7
Total number of incidents of
non-compliance with regulations
and voluntary codes concerning
marketing communications,
including advertising, promotion,
and sponsorship by type of
outcomes.
Fully
No incidents of noncompliance observed
during the reporting
period.
Total number of substantiated
complaints regarding breaches
of customer privacy and losses of
customer data.
Fully
No such complaints
have been reported
in this reporting year
Monetary value of significant
fines for non-compliance with
laws and regulations concerning
the provision and use of products
and services.
Fully
No such fines
were paid for such
non-compliance of
products and services
during the reporting
period
Customer privacy
PR8
Product and service labelling
PR3COMM
Assured by
Page 35
Compliance
PR9
2 Platinum rated
certified green
buildings and 9
Pre-certified green
buildings under IGBC
Green Homes Rating
system
Sustainability Report 2012-13
89
Index for UNGC Principles
PRINCIPLE
CATEGORY
DESCRIPTION
PAGE NO.
Principle 1
Human rights
Businesses should support
and respect the protection of
internationally proclaimed human
rights.
Management Approach Page 34, 35,
Materiality- Page 26, 27,
Stakeholder Engagement Page 32, 57 to 60
Principle 2
Human rights
Businesses should make sure that
they are not complicit in human
rights abuses.
Management Approach Page 34, 35,
Materiality - Page 26, 27
Principle 3
Labor
Businesses should uphold the
freedom of association and the
effective recognition of the right
to collective bargaining.
Management Approach Page 34, 35,
Principle 4
Labor
Businesses should uphold the
elimination of all forms of forced
and compulsory labor
Management Approach Page 34, 35,
Materiality - Page 26, 27
Principle 5
Labor
Businesses should uphold the
effective abolition of child labor;
and
Management Approach Page 34, 35,
Principle 6
Labor
Businesses should uphold the
elimination of discrimination
in respect of employment and
occupation
Management Approach Page 34, 35,
Core Values - Page 21, 22
Principle 7
Environment
Businesses should support a
precautionary approach to
environmental challenges;
Management Approach Page 34, 35,
Financial Implications of Climate
Change - Page 46
Environmental Management Page 40 to 45
Principle 8
Environment
Businesses should undertake
initiatives to promote greater
environmental responsibility; and
Management Approach Page 34, 35,
Environmental Management Page 40 to 45
Principle 9
Environment
Businesses should encourage
the development and diffusion
of environmentally friendly
technologies.
Materiality - Page 26, 27,
Code of Conduct - 29,30
Environmental Management Page 40 to 45
Management Approach Page 34, 35
Principle 10
Anti corruption
Businesses should work against
corruption in all its forms,
including extortion and bribery.
Management Approach Page 34, 35,
Core Values - Page 21, 22
90
Mahindra Lifespaces
Sustainability Report 2012-13
91
At Mahindra Lifespaces, we believe that an
enduring commitment to sustainability is
inevitably derived from who we are.
Our presence: Mumbai | Faridabad | Gurgaon | Chennai | Jaipur | Pune | Nagpur | Hyderabad
Corporate Office: Mahindra Lifespace Developers Limited, Mahindra Towers, 5th Floor Road No. 13, Worli, Mumbai - 400 018
Tel: +91 22 6747 8600, +91 22 6747 8601 Fax: 022 – 24975084. Toll free no. - 18001023455
Email: homes@mahindralifespaces.com | Website: www.mahindralifespaces.com | www.mahindraworldcity.com
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