Global ice cream industry – strategic market, international trade & production review Report # 1 in Dairymark.com’s ‘Strategic global industry review’ series of publications February 2008 Dairymark.com A division of Shainwright Consulting and Research Group Pty Ltd PO Box 3274 Norwood, SA 5067 AUSTRALIA Email: info@dairymark.com Internet: www.dairymark.com About Dairymark.com Dairymark.com is a division of Shainwright Consulting & Research Group Pty Ltd, and is a specialist dairy industry intelligence and consulting organization. The company has completed a number of strategic, market and business development dairy research assignments for Australian and international clients. Recent examples include: • • • • • • • • Bangladesh dairy market study An overview of global dairy supply and demand A longitudinal dairy pricing study A strategic review of dairy industry patent activity A strategic review of dairy R&D activity A strategic review of trends in whey permeate utilization A study of the Australasian dairy industry Strategic research identifying trends and opportunities in Asian feed markets for dairy ingredients In addition the company has published multi-client reports, including: • • • • • Milk ingredients – a strategic review of opportunities and applications in the oral care industry Dairy carbohydrates – a strategic review of opportunities and applications Dairy permeates – a strategic review of opportunities and applications Buttermilk – a strategic review of opportunities and applications Colostrum – a strategic review of opportunities and applications Contact details are advised as follows: Dairymark.com A division of Shainwright Consulting and Research Group Pty Ltd PO Box 3274 Norwood, SA 5067 AUSTRALIA Email: info@dairymark.com Internet: www.dairymark.com Telephone/Facsimile: +61-8-8339 8185 Global ice cream industry – strategic market, international trade & production review A new report on the global ice cream industry is the most current definitive report on the size and trends in the industry, with coverage of all major countries. The report is predicated by the fact that the global ice cream industry is large and growing, with yet more opportunities for market development by key players and participants – including processors, equipment suppliers, ingredient suppliers, packaging companies, international traders and retailers. This is especially the case as the rapidly developing China market comes on stream, and the bright prospects of the sleepy Indian market awakening to what much of the rest of the world is fondly embracing. This embrace is ice cream consumption. Global ice cream consumption shows recent trends of strong year-on-year growth in worldwide ice cream consumption, with continuing prospects for strong ongoing growth and development. International trade in ice cream is significant, and again this business is increasing in size. Current global ice cream trade is approaching 1 billion litres per year, with significant prospects for further expansion. Ice cream capacity is responding well to this growth in consumption. However the report suggests that there could be pressure on product availability through 2008, which will provide some impetus to growth in international trade as major players realign their sourcing options and high demand markets pull stock from other regional sources. The report highlights the promise that the U.S. is expected to be best positioned to exploit the opportunities in export trade for ice cream, with a forecast that the U.S. will usurp the EU and become the leading ice cream exporter (excluding intra-EU trade) due to various factors, including: • The present low value of the U.S. dollar, providing competitive cost supply options • Growth opportunities on its doorstep – including markets such as Mexico, Latin America, Canada, as well as an established track record in supply of dairy products to key Asian markets • The positive image of ice cream emanating from the U.S. • The U.S. as the home to innovation in ice cream • The well-recognized ability of the U.S. to produce quality takehome products/desserts that are growing niches in many export markets The report highlights the role of global innovation as an important driver in the expansion of the world ice cream market, and suggests that this will differentiate companies from a competitive perspective. Examples of the types of information presented in the report are advised as follows: Global Production, Consumption and International Trade – million litres, over the period 1998 to 2012 Ice cream consumption trends – key markets (million litres) Market 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007(e) U.S. China XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Japan XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Germany XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Italy XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX U.K. XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Russia XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Canada XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX France XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Australia XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX S. Korea XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Mexico XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Spain XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Chile XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Sweden XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX N.Z. XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Poland XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX India XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Philippines XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX S. Arabia XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Finland XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Switzerland XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Denmark XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Czech. Rep. Taiwan XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Singapore XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Hong Kong XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX UAE XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Sub-total XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX All others XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Total XXX XXX XXX world Source: Various, as indicated in the current report Trends in market share – global ice cream consumption (volume %) Market U.S. China Japan Germany Italy U.K. Russia Canada France Australia All others Total world 1998 XX% XX% XX% XX% 2002 XX% XX% XX% XX% 2007(e) XX% XX% XX% XX% XX% XX% XX% XX% XX% XX% XX% 100% XX% XX% XX% XX% XX% XX% XX% 100% XX% XX% XX% XX% XX% XX% XX% 100% Source: Various, as indicated in the current report Major ice cream producers (volume, ‘000 litres p.a.) Producer United States China Japan Germany Italy Russia France United Kingdom Canada Australia South Korea Belgium Brazil Spain Mexico India Chile Netherlands Argentina Poland New Zealand Sweden Philippines Switzerland Finland Sub-total All others Total 2004 2005 XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Source: Various, as indicated in the current report 2006 XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX 2007(e) XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Production estimates – key global ice cream manufacturers Company Annual production volume estimates (‘000 litres) XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX XXX Nestlé Unilever Coolbrands Blue Bell Yili Lotte (Reika & Snow) Fonterra Co-operative Group Ezaki Glico Morinaga Milk Industry Meiji Dairies Inmarko Sammontana Masterfoods Richmond Ice Cream Geographic focus Global Global North America U.S. China Japan Australasia Japan Japan Japan Russia Italy EU U.K. Source: Various, as indicated in the current report Per capita consumption of ice cream – selected countries (2006) Country New Zealand U.S. Australia Population (‘000) Ice cream consumption (‘000 litres) Per capita consumption (litres p.a.) 4,076.1 298,444.2 XXX XXX XX XX 20,264.1 XXX XX Finland 5,231.4 XXX XX Sweden 9,016.6 XXX XX Canada 33,098.9 XXX XX Ireland 4,062.2 XXX XX Italy 58,133.5 XXX XX Belgium 10,379.1 XXX XX Netherlands 16,491.5 XXX XX Switzerland 7,523.9 XXX XX Chile 16,134.2 XXX XX U.K. 60,609.2 XXX XX Germany 82,422.3 XXX XX Denmark 5,450.7 XXX XX 127,463.6 XXX XX 4,492.2 XXX XX France 60,876.1 XXX XX South Korea 48,846.8 XXX XX Spain 40,397.8 XXX XX Russia 142,893.5 XXX XX 39,921.8 XXX XX 1,313,973.7 XXX XX 38,536.7 XXX XX 7,040.9 XXX XX Mexico 107,449.5 XXX XX Taiwan 23,036.1 XXX XX 188,078.2 XXX XX 89,468.7 XXX XX India 1,095,352.0 XXX XX Total world 6,637,694.9 XXX XX Japan Singapore Argentina China Poland Hong Kong Brazil Philippines Source: Various, as indicated in the current report Global ice cream imports – recent trends and forecasts key markets (‘000 litres) Market 2004 2005 2006 2007(e) 2008(f) 2009(f) 2010(f) 2011(f) 2012(f) Mexico XXX XXX XXX XXX XXX XXX XXX XXX XXX EU XXX XXX XXX XXX XXX XXX XXX XXX XXX US XXX XXX XXX XXX XXX XXX XXX XXX XXX China XXX XXX XXX XXX XXX XXX XXX XXX XXX Australia XXX XXX XXX XXX XXX XXX XXX XXX XXX Japan XXX XXX XXX XXX XXX XXX XXX XXX XXX Singapore XXX XXX XXX XXX XXX XXX XXX XXX XXX Switzerland XXX XXX XXX XXX XXX XXX XXX XXX XXX Brazil XXX XXX XXX XXX XXX XXX XXX XXX XXX Canada XXX XXX XXX XXX XXX XXX XXX XXX XXX Russia XXX XXX XXX XXX XXX XXX XXX XXX XXX Hong Kong XXX XXX XXX XXX XXX XXX XXX XXX XXX Taiwan XXX XXX XXX XXX XXX XXX XXX XXX XXX Norway XXX XXX XXX XXX XXX XXX XXX XXX XXX Venezuela XXX XXX XXX XXX XXX XXX XXX XXX XXX Sub-total XXX XXX XXX XXX XXX XXX XXX XXX XXX All others XXX XXX XXX XXX XXX XXX XXX XXX XXX Total XXX XXX XXX XXX XXX XXX XXX XXX XXX Source: Various, as indicated in the current report; Dairymark.com forecasts Example from report: INDIA – Country overview Volume (‘000 litres) Production Imports Exports Apparent consumption 2004 120,334.7 14.1 248.8 120,100.0 2005 134,425.0 7.9 132.9 134,300.0 2006 152,943.5 26.8 170.3 152,800.0 2007(e) 172,201.7 3.7 205.4 172,000.0 Key national population centres: Mumbai (Bombay) (aggl.) Mumbai (city) New Delhi (aggl.) Delhi Calcutta (aggl.) Calcutta (city) Madras (aggl.) Haidarabad (aggl.) Ahmadabad (aggl.) Bangalore (aggl.) Kanpur 19,000,000 people 10,000,000 people 12,300,000 people 7,500,000 people 13,000,000 people 4,500,000 people 4,000,000 people 3,200,000 people 3,000,000 people 2,800,000 people 2,100,000 people © 2007 Prof. Werner Antweiler, University of British Columbia, Canada Key seasonal climatic trends: 39 ° 36 ° 53 35 3 ° 31 ° 29 ° 34 ° 34 ° 43 2 34 ° 28 ° 38 1 24 ° 21 ° 23 ° 16 5 79 69 51 42 16 15 _ _ Jan Feb Mar Temperatures °C • • _ _ 3 _ _ _ _ _ _ Apr May Jun Jul Aug Sep Oct Nov Rainfall (mm) in Delhi (Average values for each month) 13 _ _ Dec India has a very poorly developed ice cream industry. Total consumption is growing very strongly, standing at 172 million litres per year. However, with the sheer population size, this means that per capita consumption is only 0.14 litres per year, among the lowest in the world Constraints on consumption are subject to economic conditions, affordability, and product availability (an inadequate cold chain). However, growth in per capita consumption will lead to tremendous volume increases – and there is little doubt that this will occur in the short- to medium-term (and beyond). A small volume is imported, and there is some exports to regional markets – but generally India plays a minor role in any aspect of ice cream global trade Example from report: CANADA – ice cream exports Export volume trends Export value trends 6 70,000 30,000 25,000 20,000 15,000 2004 2005 2006 Value (US$/litre) U.S. Value (US$ '000) Volume ('000 litres) Trends, average export value 60,000 50,000 40,000 30,000 2004 2007(e) 2006 3,000 2,000 1,000 2,000 1,000 0 2006 2007(e) UAE 0 2004 2005 2006 2007(e) Australia 3,000 2004 0 750 500 250 0 2004 2005 2006 2007(e) 2006 2007(e) 2006 2007(e) 600 Volume ('000 litres) Volume ('000 litres) 1,000 2005 Malaysia 1,000 2,000 2007(e) Kuwait Volume ('000 litres) Volume ('000 litres) Volume ('000 litres) 0 2005 2006 U.S. 62% S. Arabia 10% Kuwait 9% UAE 8% All others 11% 3,000 2004 2005 U.S. 65% S. Arabia 8% Kuwait 8% UAE 6% All others 13% 20,000 Volume ('000 litres) 2004 2007(e) Export trends, key destinations: U.S. S. Arabia 5,000 2 2007(e) U.S. 80% Australia 4% All others 16% 10,000 Total 0 2005 Market share by key destination (%, volume): 2004 2006 15,000 S.Arabia 4 400 200 0 2004 2005 2006 2007(e) 2004 2005 Source: Statistics Canada • • • A strong growth trend is evident for Canada exports – up from 18.5 million litres 2004 to 28 million litres 2007(e), growing an average 3.2 million litres (+17%) p.a. U.S. imports achieved 17.4 million litres 2007(e), although volume share fell from 80% 2004 to 62% 2007(e) - much of the share fall is attributed to supply growth to Arab markets, with S. Arabia (10% share), Kuwait (9%) & UAE (8%) joining Australia & Malaysia as key growth destinations Average value of supply strengthened from US$1.92/l 2004 to US$2.43/l 2007(e) and reflects inflation in world dairy trade Extracts from report: FRANCE – ice cream consumption France ice cream consumption – recent trends 400 2,000 Volume 380 1,600 370 1,400 360 1,200 350 1,000 RSP value (€ million) 1,800 19 98 19 99 20 00 20 01 20 02 20 03 20 04 20 05 20 0 20 6 07 (e ) Volume (million litres) Value 390 Sources: Trade interviews; trade press Product mix – key categories (volume) Category Takehome Novelty/impulse Prepared onpremise [1] Other [2] Total 1998 Million Share litres (%) 193.0 49.9 110.0 28.5 65.5 16.9 18.0 386.5 2002 Million Share litres (%) 163.5 45.9 108.2 30.4 62.5 17.5 4.7 100.0 22.0 356.2 2006 Million Share litres (%) 171.0 46.3 115.0 31.2 65.0 17.6 6.2 100.0 18.0 369.0 2007(e) Million Share litres (%) 176.5 47.0 115.0 30.7 65.5 17.5 4.9 100.0 18.0 375.0 4.8 100.0 Notes: [1] Includes soft serve, artisanal, ‘home-made’ ice cream products, etc [2] Includes frozen yoghurt, gelato, sherbet, etc. Sources: Trade interviews; trade press Channel mix – key categories (volume) Category Retail multiples 1998 Million Share litres (%) 202.9 52.5 2002 Million Share litres (%) 187.1 52.5 2006 Million Share litres (%) 195.6 53.0 2007(e) Million Share litres (%) 198.8 53.0 Independent retailers 3.9 1.0 2.8 0.8 1.8 0.5 1.9 0.5 Convenience shops 1.9 0.5 1.8 0.5 1.8 0.5 1.5 0.4 Forecourt outlets [1] 15.5 4.0 17.8 5.0 24.0 6.5 24.4 6.5 0 0 0 0 0 0 0 0 17.4 4.5 17.8 5.0 22.2 6.0 22.4 6.0 Food service 144.9 37.5 128.9 36.7 123.6 33.5 126.0 33.6 Total 386.5 100.0 356.2 100.0 369.0 100.0 375.0 100.0 Internet sales Discounter stores Notes: [1] Principally gas stations Sources: Trade interviews; trade press Extracts from report: FRANCE – ice cream consumption (cont.) Brand share trends (volume) Brand Magnum Carte d’Or La Laitière HäagenDazs Extrême Vienetta Mars Mystère Cornetto Flipi Solero Pilpa Romantica Tropicana Carambar Oasis Candia Unbranded Housebrand All others Total Global brand principal Unilever 2003 Million Share litres (%) 30.9 8.0 Unilever Nestlé General Mills Nestlé Unilever Mars, Inc Nestlé Unilever Rolland Unilever Alliance AgroAlimentaire Unilever PepsiCo Cadbury Schweppes OranginaSchweppes Sodiaal Various 2004 Million Share litres (%) 27.8 7.8 2005 Million Share litres (%) 28.4 7.7 2006 Million Share litres (%) 28.6 7.6 30.0 23.2 14.7 7.7 6.0 3.8 26.7 20.7 15.3 7.5 5.8 4.3 26.9 21.4 16.2 7.3 5.8 4.4 270 21.4 17.6 7.2 5.7 4.7 17.0 13.1 8.1 6.2 6.2 4.3 4.3 2.3 4.4 3.4 2.1 1.6 1.6 1.1 1.1 0.6 16.0 11.8 7.5 6.1 5.0 3.9 3.2 2.1 4.5 3.3 2.1 1.7 1.4 1.1 0.9 0.6 16.2 12.9 7.4 5.9 4.8 4.4 2.6 2.6 4.4 3.5 2.0 1.6 1.3 1.2 0.7 0.7 16.5 12.4 7.1 5.6 4.9 4.5 2.6 2.3 4.4 3.3 1.9 1.5 1.3 1.2 0.7 0.6 2.7 1.9 0 0.7 0.5 0 2.1 1.8 0 0.6 0.5 0 2.2 1.8 1.1 0.6 0.5 0.3 1.9 1.9 1.9 0.5 0.5 0.5 1.2 0.3 1.1 0.3 1.5 0.4 1.9 0.5 0.8 91.2 0.2 23.7 0.7 89.0 0.2 25.0 0.7 94.5 0.2 25.6 1.1 97.1 0.3 25.9 56.0 72.3 1,620.0 14.5 18.7 100.0 50.6 64.8 1,665.0 14.2 18.2 100.0 51.3 66.2 1,670.0 13.9 17.9 100.0 52.9 66.0 1,685.0 14.1 17.6 100.0 Sources: Trade interviews; trade press Table of Contents: 1. Executive Summary…………………………………………………………………. 1 1.1. A strategic precursor to the report 1.2. Executive Synopsis 1 3 2. Global Industry Review…………………………………………………………….. 11 2.1. Volume trends – international market, trade & production 2.2. Comparative per capita consumption 2.3. ARGENTINA – Country overview 2.4. AUSTRALIA – Country overview 2.5. BELGIUM – Country overview 2.6. BRAZIL – Country overview 2.7. CANADA – Country overview 2.8. CHILE – Country overview 2.9. CHINA – Country overview 2.10. DENMARK – Country overview 2.11. FINLAND – Country overview 2.12. FRANCE – Country overview 2.13. GERMANY – Country overview 2.14. HONG KONG – Country overview 2.15. INDIA – Country overview 2.16. IRELAND – Country overview 2.17. ITALY – Country overview 2.18. JAPAN – Country overview 2.19. MEXICO – Country overview 2.20. NETHERLANDS – Country overview 2.21. NEW ZEALAND – Country overview 2.22. PHILIPPINES – Country overview 2.23. POLAND – Country overview 2.24. RUSSIA – Country overview 2.25. SINGAPORE – Country overview 2.26. SOUTH KOREA – Country overview 2.27. SPAIN – Country overview 2.28. SWEDEN – Country overview 2.29. SWITZERLAND – Country overview 2.30. TAIWAN – Country overview 2.31. UNITED KINGDOM – Country overview 2.32. UNITED STATES – Country overview 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 3. Ice cream production……………………………………………………………….. 43 3.1. Global analysis 3.2. Major ice cream producing countries 3.3. Production volume – key global players 3.4. Nestlé SA – brief profile 3.5. Unilever – brief profile 43 44 45 46 49 4. Export trade – volume, value & trend analysis………………………………… 52 4.1. Global overview – export trade 4.2. EU export trade 4.3. AUSTRALIA – ice cream exports 4.4. BELGIUM – ice cream exports 4.5. CANADA – ice cream exports 4.6. CHINA – ice cream exports 52 54 56 57 58 59 Table of Contents (cont.): 4.7. DENMARK – ice cream exports 4.8. FRANCE – ice cream exports 4.9. GERMANY – ice cream exports 4.10. ITALY – ice cream exports 4.11. MALAYSIA – ice cream exports 4.12. NETHERLANDS – ice cream exports 4.13. NEW ZEALAND – ice cream exports 4.14. POLAND – ice cream exports 4.15. RUSSIA – ice cream exports 4.16. SPAIN – ice cream exports 4.17. SWEDEN – ice cream exports 4.18. SWITZERLAND – ice cream exports 4.19. THAILAND – ice cream exports 4.20. UNITED KINGDOM – ice cream exports 4.21. UNITED STATES – ice cream exports 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 5. Import trade – volume, value & trend analysis…………………………………. 75 5.1. Global overview – import trade 5.2. EU import trade 5.3. AUSTRALIA – ice cream imports 5.4. AUSTRIA – ice cream imports 5.5. BELGIUM – ice cream imports 5.6. BRAZIL – ice cream imports 5.7. CANADA – ice cream imports 5.8. CHINA – ice cream imports 5.9. DENMARK – ice cream imports 5.10. FINLAND – ice cream imports 5.11. FRANCE – ice cream imports 5.12. GREECE – ice cream imports 5.13. HONG KONG – ice cream imports 5.14. IRELAND – ice cream imports 5.15. ITALY – ice cream imports 5.16. GERMANY – ice cream imports 5.17. JAPAN – ice cream imports 5.18. MEXICO – ice cream imports 5.19. NETHERLANDS – ice cream imports 5.20. NEW ZEALAND – ice cream imports 5.21. NORWAY – ice cream imports 5.22. POLAND – ice cream imports 5.23. PORTUGAL – ice cream imports 5.24. RUSSIA – ice cream imports 5.25. SINGAPORE – ice cream imports 5.26. SOUTH KOREA – ice cream imports 5.27. SPAIN – ice cream imports 5.28. SWEDEN – ice cream imports 5.29. SWITZERLAND – ice cream imports 5.30. TAIWAN – ice cream imports 5.31. THAILAND – ice cream imports 5.32. UNITED KINGDOM – ice cream imports 5.33. UNITED STATES – ice cream imports 5.34. VENEZUELA – ice cream imports 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 Table of Contents (cont.): 6. Ice cream consumption…………………………………………………………….. 109 6.1. Global analysis 6.2. AUSTRALIA – ice cream consumption 6.3. CANADA – ice cream consumption 6.4. CHINA – ice cream consumption 6.5. FRANCE – ice cream consumption 6.6. GERMANY – ice cream consumption 6.7. ITALY – ice cream consumption 6.8. JAPAN – ice cream consumption 6.9. MEXICO – ice cream consumption 6.10. RUSSIA – ice cream consumption 6.11. SOUTH KOREA – ice cream consumption 6.12. UNITED KINGDOM – ice cream consumption 6.13. UNITED STATES – ice cream consumption 109 112 115 118 122 125 128 131 136 139 143 146 150 7. Conclusions & strategic analysis………………………………………………… 153 7.1. Global demand forecasts 7.2. International trade 7.3. CHINA 7.4. Health positionings 7.5. Indulgent positioning 7.6. Local flavors 7.7. Other Innovations 7.8. Concluding comments 153 154 157 158 161 163 164 166 Attachment 1: Statistical data – import trends by country……………………... 167 Attachment 2: Ice cream export trends – statistical data sheet……………….. 181 ‘Global ice cream industry – strategic market, international trade & production review’ Report # 1 in Dairymark.com’s ‘Strategic global industry review’ series of publications COPYRIGHT Information contained in Dairymark.com reports is confidential and for use only by clients and subscribers of Dairymark.com with valid contracts. No part of this publication may be copied, reproduced, stored in a retrieval system, or transmitted in any form by any means electronic, mechanical, photocopying, recording or otherwise without the written permission of the publisher. All material published within this report is copyright Dairymark.com, a division of Shainwright Consulting & Research Group Pty Ltd. 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