CASE STUDY ONLY FOR TRAINING PURPOSE OF EVALUATORS ISRU, YEAR 2009, FOR PARTS Analysis 1. SWOT analysis of territory Strengths Weaknesses Natural resources - Raw materials: brick clay, stone, gravel, wood pulp, water, geothermal drilling, mineral springs - Deep traditions of agricultural production - Healthy environment - Fishing - Submontane areas suitable for livestock production - Forest fruits Natural resources - Inadequate infrastructure and services in tourist centers - Few final processors - Not conceptual use of resources - Unknown ownership – threat - Unauthorized and unprofessional extraction of resources by people - Increasing number of environmental polluters (internal combustion engines of cars...)-threat Human Resources - Sufficient workforce - Willingness of people to adapt to the requirement of labour market - Hospitality - Humility - Strong family and community relations - Folk customs, traditions and craftsmanship - Willingness to engage in non-profit organizations and voluntary actions - High flexibility - Network of social services (DPS in the town, RHS, DSS, day care, Retirement clubs, MC, Special pedagogical consultancy... - Willingness of Roman Catholic Dean for social projects - Activity of social commissions Human Resources - High number of non-adaptable population negatively affects the educational level of the region - Decadence of job morale, - Unwillingness to work independently and to seek new job opportunities, - Total apathy of people predominates - Benevolence against negative phenomena of society - Low self-confidence of people - Low motivation of work force because of non-adequate remuneration - Apathy of people in respect to education, - Poor public opinion - Aging population - Negative demographic trends (newborn children, migration of population) - Not exploited opportunities for cooperation with the Church - Inadequate protection of women and children in risk in maladjusted families - The existence of abandoned citizens - The existence of barriers for disabled people - Lack of awareness of people on possibilities for social assistance - Absence of crisis centers for children, mothers, homeless - Poor promotion - Material resources - Good geographical distribution of important settlements - Relatively good infrastructure of villages - Plenty of non-residential places opportunity - Free houses in the region- opportunity - Ownership of forests and land - High coverage of telecommunications networks, the region is suitable for further development in this area - Appropriate access to the region north south. - Route - International Railway Network - The existing ruins of the castles, manors and curias, cultural heritage Existence of the Center of Folk Culture Economical resources - Good geographical location, short distance from borders, tourist destinations - Relatively low investment costs for starting business activities - Active participation of non-governmental organizations what can help to regional development by submission of projects from EU funds - Sufficient human resources - Subsidies for small entrepreneursopportunity - Big opportunities for investmentsopportunity - Free manufacturing and real estates for lower prices than eg. in Bratislava. - Industrial Park in the city - Geothermal drilling - The existence of ski centers Crafts guilds Long distance of villages in the region from district and regional city Bad connection to the district and regional town especially in the outlying villages Material resources - State of buildings does not coincide with technical and energy requirements - Unused land - No utilization of biomass - Pending property-legal settlement of land - Low possibility of valorization of finance capital in the region with high rate of unemployment - Lack of interest of people about the use of non-residential premises and vacant land - Poor presence of companies involved in information technology - Poor quality of existing networks (television, radio, telephone,...). - Poor network of regional medias - Absence of a regional museum and traditional rooms - Bad technical conditions of castles - Lack of funds for the restoration of historic monuments-threat - Lack of interest of youth for regional traditions Economical resources - Poor purchasing power of people - Non-existing or poor activity in planning of business strategy (projects, credits, ets.) - Poor, low independency of selfgovernment in obtaining and decisionmaking about finance - Absence of a common procedure (common projects and common programmes), - Unknown ownership of vacant buildings and land - Few information for investors - Lack of finance - Lack of skilled labor - Lack of awareness of the availability of non-residential places and land - Poor promotion of activities of entrepreneurs - Missing business associations Opportunities Natural resources - Opportunity of bigger use of natural and local resources - Opportunities of using alternative resources - EU programmes - Using of quality of environment (air, water) - Development of crafts and traditions - Development of sport and relax activities - Common interest of self-government, associations, consortiums, NGO, schools, entrepreneurs... - Take advantage of the geothermal well Human resources - EU tools and opportunities of their use - Using of relative cheap work force (investment) - Increasing of flexibility of school quality (secondary vocational education) - Development of family business and services - Development of non-government organizations - Growth of leaders - The possibility of active labor market measures (in particular MOS) for the implementation of projects and activities in the field of social assistance - Social prevention - The possibility of essential health education habits of Roma ethnic - offers of the third sector - Establishment of information technology - Utilization of existing facilities (libraries, cultural centers, IT ...) to promote villages and region - Creation of business associations, craft guilds and partnerships Material resources - Opportunities of using finance from EU funds - Promotion and development of information technology will increase the Threats Natural resources - The threat of environmental damage - The risk of cheap export of resources - Bad management of resources - End of regional culture and traditions - Risk of uncontrolled depletion of natural resources extraction - Floods, fires Human resources - Roma ethnic - Increased migration of citizens to work and subsequently the permanent moving out of the region - Misuse of public opinion - High unemployment - Separation of families because of employment outside the region - Increasing poverty - Relatively high payment for drugs - The falling birth rate of the majority population - The increasing divorce rate - Neglect the cultivation of spiritual values in children and youth - Alcoholism, addiction, crime, vandalism - Bad health status of the Roma ethnic Material resources - Threats to the development of the region because of increase of non-adaptable population - Lack of information technology: the - investment attractiveness of the region. Using of EU funds New forms of historical monuments use Completing the Centre of folk culture Economical resources - The possibility to apply for euro funds - Support for small and medium entrepreneurship - Development of IT will help to the economy in the region (development of tourism, industry, services and agriculture) - Possibility of development of traditional branches and crafts - Reducing dependence on central resources thanks to the pressure of public opinion - slowdown and stagnation Vandalism and destruction of monuments Dilapidation of historical monuments (lack of interest of owners about their reconstruction) Economical resources - The lack of credit resources, especially for new entrepreneurs - Legal barriers for entrepreneurs - High taxes for entrepreneurs - Lack of incentive environment for foreign investors - Bad realization of the reform of public sector, taxes, etc. - Non-transparency in public finances - Survival of the centralization of economic power - The current bad economic situation of the region may cause a slowdown of applications of information technology - Bad quality of road network - Outflow of skilled labour outside the region - High rate of unemployment particularly among the Roma ethnic - Criminality of non-adaptable population, especially Roma ethnic Key problems of territory After the realization of the analysis MAS group agrees on following key problems of the territory: 1. High long-term unemployment 2. Bad quality and not-completed road infrastructure 3. Potential of area for socio-economic development is not used 4. Lack of interest about public issues and cooperation 5. Inaccessibility of health care 6. The problem of coexistence with marginalized citizens For purpose of integrated strategy of development of the territory, MAS agreed on following priorities: Creation and maintenance of workplaces Road infrastructure Development of partnership and participation