Corporate Governance in the Media
A Regional Workshop for Journalist
Belgrade, 11 - 13 May 2006
Venue MEDIA CENTER
Program
Moderators: Branko Djakovic, New Moment and Marie-Laurence Guy, GCGF
MAY 11 - 2006
9:00
Registration and coffee
9:15
Opening remarks
Jasmina Vignjevic, IFC
9:30
PEP-SE Corporate Governance Project
Juan Carlos Fernandez Zara, IFC
9:45
Introduction
Marie-Laurence Guy, GCGF
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Objectives and components of the program
Presentation of workshop materials
Introduction of participants
Q&A and Review of Participants’ Expectations
10:15
What is Corporate Governance?
Presentation: Why is corporate governance important?
Ivan Cakaravic, Consultant
Presentation: The OECD Principles of Corporate Governance
Alexander Karpf, OECD
Q&A
Review of participants’ understanding of corporate governance issues.
2
11:00
Coffee Break
11:15
Interviewing a CEO
Presentation: Microsoft Serbia
Mr. Cvetkovic, CEO Microsoft Serbia
Exercise: Preparing an Interview
Based on the previous presentation participants will prepare a list of key
questions they would ask to find out if Microsoft Serbia has good
corporate governance practices.
Interviews of Microsoft Serbia
Laura Cohn – preparing an article for Business Week
Stephen Davis – preparing the next issue of the Global Proxy Watch
Amanda Vermeulen – investigating corporate practices in Serbia
Participant Feedback
Participants will be able to ask questions that the journalists didn’t ask.
12:15
Exercise: teams to list main CG issues in the region
Presentation of SEE CG White Paper
Alexander Karpf, OECD
13:15
Lunch Break
14:15
Mass privatization and minority shareholders
Ivan Cakarevic, Consultant
15:15
Coffee break
15:30
Talking about Corporate Governance Issues to a Broad Audience
Presentation: Covering Corporate Governance
Laura Cohn, Free Lance Business Journalist
Q&A and General Discussion
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What are the issues of interest for the public?
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How to promote corporate champions?
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How to shame bad practice?
17:00
End of Day 1
20:00
Dinner hosted by IFC, Restaurant “Tri sesira”
3
MAY 12 - 2006
09:30
Visit of the Belgrade Stock Exchange
Departure from Hotel
10:00
Presentation: The Belgrade Stock Exchange
Gordana Dostanic, Director
Q&A and General Discussion
 Market trends
 Incentives for listing?
 Listing requirements
 Level of disclosure
 Enforcement issues
 Priorities for reform
13:15
Lunch Break
14:00
Providing information to experts
Case study: Global Proxy Watch
Stephen Davis
Q&A
15: 15
Coffee Break
15: 30
Investigating CG studies
Case study: Lessons from South Africa
Amanda Vermuelen
Q&A
16:30
End of Day 2
Free evening
4
MAY 13 - 2006
9:00
Specific Corporate Governance Issues (2)
Corporate ownership structures in SEE
Q&A
Joze Bajuk, Consultant
CG of SOEs
Q&A
Joze Bajuk, Consultant
11:00
Coffee Break
11:15
Asset striping and pyramidal structures
Ivan Cakaravic, Consultant
Q&A
12:15
Conflict of interest and related party transactions
Ivan Cakaravic, Consultant
13:00
Lunch Break
14:00
TV Network Visit – B92
14:15
Presentation: Preparing Corporate and Business News
Sasa Mirkovic, B92
15:15
Q&A and General Discussion
 Corporate and business issues in the news
 Special programs and reports
 How can corporate governance be better covered?
15:45
Evaluation
Next steps
Certificates
16:00
End of Workshop
20:00
Dinner hosted by New Moment, Restaurant “Gradonacelnik”