Activity Report
Client:
Attn:
RE:
US Highbush Blueberry Council
Mark L. Villata
Technical Assistance, September 2008
TJP serves as technical resource for the USHBC, answering questions via e-mail, phone
and correspondence.
New Blueberry Products Hotline Highlights
Information Other Activities
Artificial Blueberry Products Industry
New Blueberry Products/North America
1600
1400
1200
1000
800
600
As of Sept 30,
2008
400
200
0
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
Jan-July 2007
Jan-July 2008
%
925
1097
+18.59%
2007
2008
Product Highlights <view>
September 2008 Highlights:
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Assisted S. California Filipino baker with blueberry inclusions for ethnic market.
Reviewed information on blueberry honey as an antioxidant in salad dressings.
Communications with Reliance India on fresh blueberries
Researched dried fruit and USDA requirements for schools
Sent information to US Embassy Buenos Aires regarding fresh blueberry
restrictions.
Advised blueberry processors on European exhibitions
Worked on detail for fresh blueberry market access to Chile
Worked on fungicide detection issue with Japan customer.
Replied to Frost Garden Company, Belarus
Communicated with packers on frozen prospects in India
Assisted Oregon Blues
Assisted Purple Seagull distributor in Hyderabad with bakery fillings
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com
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Communicated with Mississippi grower on IFT followup
Assisted Quebec grower
Reviewed WTO proposal for India
Worked on Japan orazalin issue
Provided concentrate info to Japanese company
Assisted gelato company in Japan
Assisted YY World, Bakersfield
Clarified questions on blueberry fruit fly and west coast
Researched and replied on industry query on nutrition breakdown and fats
Provided Yale nutrition index on blueberries
Communicated with Agvest on blueberry powder for Thailand companies
Communicated with ATO Manila
Handled question on blueberry leaf extract
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com
September 2008 New Products:
Beachbody P90X - Wildberry Protein Bars
Record ID:
978296
Country:
USA
Company:
Product
Partners
Sub-Category:
Snack/Cereal/Ene
rgy Bars
Date Published: 29 Sep 2008
Price in US Dollars: 19.95
Beachbody P90X Wildberry Protein Bars are said to be a smart alternative to fastfood snacks. The bars contain 18g of protein per serving and naturally support fatloss goals while delivering healthy fuel to muscle. The product retails in a pack
containing 12 x 2.54-oz. bars. Also available in this range is a Mocha variety.
Yoplait Smoothie - Triple Berry Smoothie Mix
Record ID:
976696
Country:
USA
Company:
Yoplait
Sub-Category:
Fruit
Date Published: 25 Sep 2008
Price in US Dollars: 8.84
Yoplait Smoothie Triple Berry Smoothie Mix is now available in a smaller pack
containing four 221g pouches, each providing two servings. The product is made
with natural fruit, live and active cultures, and is excellent source of vitamin C.
Kellogg's Nutri-Grain - Mixed Berry Cereal Bars
Record ID:
977276
Country:
USA
Company:
Kellogg
Sub-Category:
Snack/Cereal/Ene
rgy Bars
Date Published: 25 Sep 2008
Price in US Dollars: 4.99
Kellogg's Nutri-Grain Mixed Berry Cereal Bars are now available with more whole
grains. The product is retailed in a 8-ct pack made of 100% recycled paperboard.
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com
Natural Directions Organic - Berry Blend Juice Cocktail
Record ID:
977618
Country:
USA
Company:
ND Foods
Sub-Category:
Nectars
Date Published: 25 Sep 2008
Price in US Dollars: 5.99
Natural Directions Organic Berry Blend Juice Cocktail from concentrate contains
30% juice. The product is an excellent source of vitamin C, is certified organic by
Quality Assurance International, and is available in a 64-fl. oz. bottle. Also available
are: Açai-Aronia Juice; Açai-Grape Juice; All Natural Apple Blueberry Aronia Juice
Blend; Organic Filtered Apple Juice; Organic Unfiltered Apple Juice; Cranberry
Cocktail Juice; Organic Grape Juice; All Natural Pomegranate Juice; and Organic
Tomato Juice.
King Arthur Flour - Baking Mix Range
Record ID:
976242
Country:
USA
Company:
King Arthur
Flour
Sub-Category:
Baking
Ingredients &
Mixes
Date Published: 23 Sep 2008
Price in US Dollars: NaN
King Arthur Flour has given its range of Baking Mixes a new look. The mixes are all
natural and quick and easy to prepare. Available in the range are: Cranberry
Orange Scones; Blueberry Sour Cream Scones; Cream Tea Scones; and Popovers.
The new 14-oz. packaging features images of the finished product.
Florida's Natural - Au'some Fruit Sour String
Record ID:
976795
Country:
USA
Company:
Au'some
Candies
Sub-Category:
Fruit Snacks
Date Published: 23 Sep 2008
Price in US Dollars: 7.99
Florida's Natural Au'some Fruit Sour String has been reformulated and is now made
with 64% real juices and fruit. This certified kosher product contains no artificial
colors and preservatives and is gluten-, nut-, fat- and trans fat-free. This product is
available in three natural flavours: orange, strawberry and blueberry. The product is
available in a redesigned pack that contains 48 pouches.
Detour Yoga - Blueberry Açai Energy Bar
Record ID:
968358
Country:
USA
Company:
Forward Foods
Sub-Category:
Snack/Cereal/Ene
rgy Bars
Date Published: 22 Sep 2008
Price in US Dollars: 0.97
Detour Yoga Blueberry Açai Energy Bar contains whey protein for muscle repair
and lemon balm for increased calmness after exercise. This product contains 11g
protein and is made with natural flavors. It retails in a 45g bar and is aimed to
women.
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com
Àsanté Vitamins - Vitamin Enhanced Sport Drink Range
Record ID:
977207
Country:
USA
Company:
National
Beverage
Sub-Category:
Sports Drinks
Date Published: 19 Sep 2008
Price in US Dollars: NaN
Àsanté Vitamins has launched an Vitamin Enhanced Sport Drink Range, which
includes a Blueberry variety, said to be a refreshing alternative with the added
bonus of 30mg blueberry extract and açai berry for nourishment. It is claimed to
contain essentials vitamins and minerals, including vitamin C that promotes health
teeth and gums, helps the absorption of iron and helps to maintain normal
connective tissue; vitamin B6, which is essential for red blood cell metabolism and
helps to increase the amount oxygen carried by the hemoglobin; and vitamin B12
that helps to maintain healthy nerve cells and red blood cells. Also available in the
range are the following flavours: Kiwi Strawberry; Citrus; Fruit Punch; Mandarin
Orange; Pineapple Passion Fruit; and Cranberry. According to the manufacturer,
these products are sweetened with fructose.
Rabbit Creek - Caramel Apple Scone Mix
Record ID:
973709
Country:
USA
Company:
Rabbit Creek
Products
Sub-Category:
Baking
Ingredients &
Mixes
Date Published: 15 Sep 2008
Price in US Dollars: 5.95
Rabbit Creek has introduced Cousin Phil's Caramel Apple Scone Mix. This product
is available in a 17-oz. pack with a small whisk attached to it. Also available are the
following variants: Cherry Almond Scone Mix; Aunt Catherine's Cranberry Orange
Scone Mix; and Uncle Bill's Blueberry Cream Cheese Scone Mix.
Nature's Path Organic - Frosted Blueberry Toaster Pastries
Record ID:
970521
Country:
USA
Company:
Nature's Path
Foods
Sub-Category:
Cakes, Pastries
& Sweet Goods
Date Published: 10 Sep 2008
Price in US Dollars: 3.59
Nature's Path Organic Frosted Blueberry Toaster Pastries are now available with a
new pack design. This USDA organic and kosher certified product contains no trans
fat, is low in sodium and suitable for vegetarians. It also contains wholegrain and is
naturally flavored. This product retails in an 11-oz. pack of six units.
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com
Kellogg's - Cereal Pack
Record ID:
954389
Country:
USA
Company:
Kellogg
Sub-Category:
Cold Cereals
Date Published: 09 Sep 2008
Price in US Dollars: 7.59
Kellogg's Cereal Pack contains three bags of different Kellogg's cereals: Froot
Loops sweetened multi-grain fruit flavored cereal, which retails in a 17.5-oz. pack,
Cocoa Krispies chocolatey, sweetened rice cereal, which retails in a 23-oz. pack,
and Apple Jacks crunchy sweetened three-grain cereal with apple and cinnamon,
which retails in a 17.5-oz. pack. The certified kosher cereals are aimed at children.
Wawona Frozen Foods - Spectrum Blend Mixed Fruit
Record ID:
968063
Country:
USA
Company:
Wawona Frozen
Foods
Sub-Category:
Fruit
Date Published: 09 Sep 2008
Price in US Dollars: 8.99
Wawona Frozen Foods Spectrum Blend Mixed Fruit is said to be more than a
delicious collection of fruits. Each fruit was carefully added to assemble the full
spectrum of fruit colors recommended for a healthy diet. These fruits work together
as a natural source of the vitamins, minerals, fiber and phytochemicals that the body
uses and needs every day. The pack contains peaches, strawberries, white
peaches, pineapple, honey dew melon and blueberries. This product is kosher
certified and fruits are fresh frozen for a premium taste.
Kellogg's Pop Tarts - Frosted Blueberry Toaster Pastries
Record ID:
969177
Country:
USA
Company:
Kellogg
Sub-Category:
Cakes, Pastries
& Sweet Goods
Date Published: 09 Sep 2008
Price in US Dollars: 2.50
Kellogg's Pop Tarts Frosted Blueberry Toaster Pastries are now available in a family
16 count-size pack. This naturally and artificially flavoured product is a good source
of seven vitamins and minerals and is microwavable. The product comes in a 29.3oz. pack.
Ukrop's All-Natural - Blueberry Muffins
Record ID:
969237
Country:
USA
Company:
Ukrop's Super
Markets
Sub-Category:
Cakes, Pastries
& Sweet Goods
Date Published: 09 Sep 2008
Price in US Dollars: 2.99
Ukrop's All-Natural Blueberry Muffins are free from preservatives. The product is
available in a 4-ct. pack.
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com
Gu Roctane - Ultra Endurance Energy Gel
Record ID:
968242
Country:
USA
Company:
Gu Energy
Sub-Category:
Sports Drinks
Date Published: 05 Sep 2008
Price in US Dollars: NaN
Gu Roctane has launched Ultra Endurance Energy Gel. It is said to contain a
superior mix of carbohydrates that provide quick and sustained energy, electrolytes
for replenishment and caffeine to tap more power and diminish pain. Also contains
higher levels of citrate to help speed the conversion of carbohydrates into energy
molecules, amino acids that help maintain mental focus and reduce fatigue, and
finally the amino acid complex ornithine alpha-ketoglutarate which limits the body's
tendency to break down muscles protein tissue during extremely hard training and
racing days. This premium product has been designed for the hardest working
athletes in sports and is available in Blueberry Pomegranate; and Vanilla Orange
flavours.
Organic Girl - Berries & Balsamic Salad Kit
Record ID:
968882
Country:
USA
Company:
Organic Girl
Sub-Category:
Meal Kits
Date Published: 05 Sep 2008
Price in US Dollars: 4.99
Organic Girl Berries and Balsamic Salad Kit contains baby spring mix salad leaves,
a three cheese blend, crunchy toast, sweet wild blueberries, cranberries and a
sweet and tangy balsamic dressing to mix and prepare as desired. The salad has
been washed three time for convenience and is a USDA certified organic. The 5.25oz. pack is made from earth-friendly corn and is renewable, sustainable and
recyclable. Also available in this range are the following kits: Baby Aruglua; Baby
Ceasar, Baby Spinach Spring Mix; Italian Pomodoro; Heat of Romaine Herb; Italian
Ristorante; and Cesar Romaine Heart Leaf.
Disney Fruit Boost Blend - Real Dried Fruits
Record ID:
968527
Country:
USA
Company:
National Raisin
Co
Sub-Category:
Fruit Snacks
Date Published: 04 Sep 2008
Price in US Dollars: 2.52
Disney Fruit Boost Blend Real Dried Fruits contain raisins, pomegranate chips and
blueberries. This kosher certified product is high in antioxidant vitamin C and fat
free. It retails in a 6 x 1-oz. pack featuring Hannah Montana character.
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com
TeaH2O - All Natural Performance Water
Record ID:
965885
Country:
USA
Company:
Performance
Tea
Sub-Category:
Water
Date Published: 03 Sep 2008
Price in US Dollars: NaN
TeaH2O has launched All Natural Performance Water, said to help improve oxygen
delivery and muscle performance while providing great taste. It is made with green
tea that contains high levels of polyphenols and naturally occurring vitamin B
Complex, C, E, fluoride, polysaccharide, flavonoid and magnesium, and vitamin
enriched water. This product is available in Cranberry Mojito; Mango Lemonade;
Blueberry Açai; Tropical Citrus; and Pomegranate Yuzu flavours.
Archer Farms - Pomegranate Blueberry Juice Infused Energy Drink
Record ID:
967488
Country:
USA
Company:
Target
Sub-Category:
Energy Drinks
Date Published: 03 Sep 2008
Price in US Dollars: 1.79
Archer Farms Pomegranate Blueberry Juice Infused Energy Drink is a naturally
flavored pear drink with ginseng, taurine, calcium and vitamin C. It is said to provide
consumers with extra vitamin power. This drink is packed with important nutrients
like vitamin C and calcium, in addition to the energy-enhancing properties of
ginseng and caffeine for a quick boost. This fruity concoction contains 40% real
juice from pears, pomegranates, and sweet blueberries for an intensely flavorful and
refreshing way to refuel. Each serving contains 70mg caffeine, 90mg panax ginseng
root extract and 10mg taurine. Also available is Raspberry Green Tea Infused
Energy Drink which is naturally flavored. This product contains 15 calories, green
tea extract, 2g fiber, calcium, vitamin C, and is free from sugar. The product is
retailed in a 12-fl. oz. can.
Artificial Blueberry Containing Products
(note some have both real and artificial)
More products list “Real Blueberries” on the
package compared to those which list artificial
blueberries on the ingredient statement.
– 2008.
2008
2006
Artificial
2004
Real
2002
2000
0
50
100
150
Thomas J. Payne Market Development – 865 Woodside Way, San Mateo, CA 94401-1661, tel: 650-3408563 fax: 650-340-8568, cell: 650-430-2231 e-mail: tpayne@tjpmd.com http://www.tjpmd.com