Maximum performance in a compact format
The New SEAT Ibiza CUPRA –
More Performance, More Driving Fun
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Outstanding performance, thanks to power upgrade of 12PS to
192 PS
100 km/h in only 6.7 seconds, yet average fuel consumption of
just 6.0 litres
New premium interior – distinctive, powerful design
Optimum connectivity with Full Link
Martorell, 01/09/2015 The new Ibiza CUPRA shows the essence of the
SEAT brand in its purest form – emotional design, outstanding
performance and state-of-the-art technology unite to form one of the
most dynamic cars in its class. With its compact dimensions and
excellent functionality, the Ibiza CUPRA is the perfect hot hatch for
everyday use. The performance generated by the 1.8-litre TSI engine is
impressive – acceleration from 0-100 km/h in just 6.7 seconds, a top
speed of 235 km/h – paired with exceptional efficiency. The new
interior creates an extraordinary feeling of quality, while SEAT Full
Link, the SEAT DriveApp and the SEAT ConnectApp enable optimum
connectivity. In one area, however, there was very little room for
improvement – the Ibiza’s emotional and dynamic design is incredibly
well received by customers and is cited as the main reason for
purchasing the Spanish model.
“The Ibiza CUPRA is an icon of the SEAT brand. Its striking design and
refined performance promise driving pleasure mile after mile,” says
Jürgen Stackmann, President of SEAT, S.A. “With its innovative
connectivity, upgraded interior and further improved quality, the new
Ibiza CUPRA clearly shows the speed at which our brand continues to
develop.”
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A success story starts a new chapter. The first generation of the Ibiza
CUPRA hit the road in 1996, with highly dynamic CUPRA models
have developing to become a core element of the SEAT brand ever since.
The next chapter of this story is being written by the new Ibiza CUPRA:
141 kW / 192 PS, XDS electronic differential lock, high-performance
brakes, CUPRA Drive Profile with adjustable damping – the high level
of technology in the new Ibiza CUPRA is as much as given as the
extensive equipment with innovative details. One example is the new
SEAT infotainment systems, which offer exclusive solutions for optimum
smartphone integration with Full Link and the SEAT DriveApp.
“Responsive, powerful acceleration, extremely precise handling, good
traction and fade-free brakes guarantee the kind of driving fun that the
CUPRA name stands for,” says Dr. Matthias Rabe, Vice-President for
Research and Development at SEAT S.A. “The new Ibiza CUPRA is a
perfect example of how we at SEAT bring together the very latest
technologies from the Volkswagen Group to create a unique and highly
distinctive overall package.”
Exceptional performance, state-of-the-art technology
The new 1.8 TSI engine with turbocharger and combined direct /
indirect injection is a compact piece of hi-tech that guarantees
exceptionally refined performance from its 141 kW / 192 PS. Power is
up by 12 PS compared with its predecessor, but the greater advance is
in the torque. Instead of the previous 250 Nm, there are now 320 Nm
on call – across an extremely broad rev range from 1,450 to 4,200 rpm.
This delivers incredibly forceful pulling power in any given situation.
A 0-100 km/h acceleration figure of 6.7 seconds and a top speed of 235
km/h put it in the premier league of fast superminis. Nevertheless, the
Ibiza CUPRA can still deliver impressive fuel economy of just 6.0 litres
per 100 kilometres, on the combined cycle.
CUPRA Drive Profile with adaptive suspension
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The Ibiza CUPRA comes as standard with 17-inch wheels and
suspension tuned for maximum agility and precision. One new
standard feature is the CUPRA Drive Profile, which allow its ride and
handling characteristics to be adapted at the touch of a button to suit
driver preferences. This encompasses CUPRA Selective Suspension, an
adaptive suspension control system that let you choose between comfort
or sport suspension and also modifies the steering behaviour. The XDS
electronic differential lock dials out understeer and improves handling,
especially under fast cornering. The ESP electronic stability system,
complete with hill start assist and multi-collision brake, and tiredness
detection system are likewise part of the standard safety package in the
Ibiza CUPRA. The Ibiza has been awarded the highest five-star rating
in the Euro NCAP crash test.
Expressive design with powerful lines
The expressive design conveys the character of the new Ibiza CUPRA
from the very first glance – this dynamic compact car has a powerful
and muscular stance. The exterior design is still very much up-to-theminute and incredibly well received by customers and prospects alike.
The edgy line of the standard bi-xenon lights is a typical element of
the SEAT design language, perfectly integrated into the Ibiza’s
sculptural form. The LED daytime running lights trace the line of the
headlamp to form a unique light signature, as do the LED rear lights.
The side view of the three-door coupé is brought to life by the sharply
executed lines and edges, while the accentuated rear shoulders and
exclusive 17-inch wheels underline its performance. The high-gloss
black exterior mirrors set a clear contrast to the Ibiza CUPRA’s
paintwork. The powerful rear end once again emphasises the special
role played by the Ibiza CUPRA as a hot hatch, with the broad bumper
framing the substantial, matt-black diffuser, which incorporates the
trapezoidal tailpipe.
Extensively upgraded interior
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The upgrades in the redesigned interior are all the more apparent. The
new design concept includes a harmonious balance between the car’s
distinctive character, functionality and precision – evident in every
line and every surface of the new interior. The cockpit’s horizontal
proportions and driver focus make a compelling statement through the
optimum layout of all elements and the soft-touch finish. The
attention to detail is apparent in the new steering wheel from the Leon
family, the air vents, the new instrument panel and the infotainment
systems. This new interface in particular creates an intense
relationship between driver and technology, with simple functionality
and clear operation. The interior design reflects the inspiration of
Barcelona, the home of SEAT, and is condensed into the characteristic
simplicity of the brand’s feel.
Perfect connectivity with Full Link
Alongside MirrorLinkTM, the SEAT Full Link connectivity solution
incorporates the functions of Apple Car PlayTM and Android AutoTM.
Users can be online, while retaining full concentration on the road,
and make use of the various permitted functions conveniently and
safely via the touchscreen in the new Ibiza. In the case of Apple
CarPlay, those functions currently cover phone, messaging, music and
maps, with more to follow in future. MirrorLink is another perfect
technology that enables the safe operation of smartphones and many of
their functions and apps via the Ibiza CUPRA’s infotainment system by
“mirroring” the smartphone screen on the touchscreen in the redesigned
Ibiza cockpit. This works seamlessly with a growing number of
MirrorLink-compatible Android smartphones.
Android Auto provides quick and easy access to navigation,
communications, and music applications and services in a way that is
safer than accessing these apps on the phone screen while driving.
New SEAT DriveApp
The new SEAT DriveApp has been developed exclusive for users of SEAT
FullLink and MirrorLink. It offers a whole range of innovative
functions that can be used either in or outside the Ibiza CUPRA. For
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instance, the vehicle’s touchscreen can be personalised with local
weather reports or contacts. Plus, the SEAT DriveApp uses “text to
speech” to read out the latest posts from Facebook or Twitter, while
“Challenger” offers interesting challenges to optimise driving skills,
leading to a more efficient driving style. On leaving the vehicle, the
“where is my car” function stores the Ibiza’s current position and finds
it again whenever necessary.
New SEAT ConnectApp
The Spanish car maker has agreed a cooperation with Samsung for the
development of innovative connectivity solutions and is offering the new
SEAT ConnectApp within the MirrorLink technology as an initial step.
It makes perfect use of MirrorLink integration – the driver is “always
on”, yet remains fully concentrated on the traffic. One new and
exclusive function is gesture control, enabling functions such as calls or
contacts to be called up on the SEAT Media System touchscreen. The
welcome screen of the SEAT ConnectApp can be personalised to display
information such as the current weather forecast or appointments. With
“smart tips”, the app learns personal preferences such as frequent
destinations and can issue appointment reminders. A wide range of
other functions are already available at launch of the SEAT
ConnectApp, with regular updates scheduled to follow in the months
ahead.
SEAT is the only company with the full-range capacity to design, develop,
manufacture and market cars in Spain. A member of the Volkswagen Group,
the multinational has its headquarters in Martorell (Barcelona), exporting
more than 80% of its vehicles, and is present in 75 countries. In 2014 SEAT’s
invoicing totalled almost 7.5 billion euros, the highest figure in its history,
with worldwide sales of 390,500 units.
SEAT Group employs more than 14,000 professionals at its three production
centres – Barcelona, El Prat de Llobregat and Martorell, where it manufactures
the highly successful Ibiza and Leon. Additionally, the company produces the
Alhambra in Portugal, the Mii in Slovakia and the Toledo in the Czech
Republic.
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The multinational has a Technical Centre, which celebrates its 40th
anniversary in 2015. This ‘knowledge hub’, bringing together close to 1,000
engineers, aims to be the driving force behind innovation for the number one
industrial investor in R&D in Spain. In line with its declared commitment to
environmental protection, SEAT undertakes and bases its activity on
sustainability, namely reduction of CO2 emissions and energy efficiency.
SEAT Communications
Antonio Valdivieso
SEAT Brand and Product Communications
T / +34 93 708 58 95
antonio.valdivieso@seat.es
Jaume Rabassa
SEAT Brand and Product Communications
T / +34 93 708 65 91
jaume.rabassa@seat.es
http://seat-mediacenter.com
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