Third Party VAST Video

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3rd Party VAST Video Specifications
I. Video
Item
Specification
Dimensions
640w x 360h minimum, 1280w x 720h (preferred), 16:9 video will auto-scale
correctly
Duration
15 or 30 seconds
Submitted tags must contain creatives of the same length. For example, only
15s in one tag and only 30s in another.
Audio
Pass through, but must contain 2 channel Stereo
At no time may the volume of the ad, exceed a max peak of -6db.
File Format
MP4 (preferred), VPAID SWF (Desktop Only)
Tracking
Impression
Quartile Tracking: 25%, 50%, 75%, 100%
Clicks
Mute/Un-mute
Full screen
Bit Rate:
Required Assets
Bit Rate
File Size
Use Cases
High: Over 2,000 kb/sec
Between 4 MB & 4.5 MB
per :15 seconds
High bandwidth users and
Mobile
Medium: 700 kb/sec
Between 1.5 MB & 2 MB
per :15 seconds
Standard asset for most
users and pre roll
Small: 500 kb/sec
Between 750 KB & 1 MB
per :15 seconds
Low bandwidth users
* It is suggested but not required to have more than 3 assets. Including a 700
kb/sec and a 1000 kb/sec bit rate for a total of 4 assets is optimal.
II. Companion
Item
Specification
Dimensions
300w x 60h
300w x 250h - for CBSSports.com only
Maximum File Size
70KB
Companion Ad
Only required for
buys that include
Desktop executions
File Format
JPG / GIF / Standard Redirects / Iframes (Some site
restrictions apply to all formats)
Required for JPG/GIF: Define the source type as
StaticResource creativeType="image/gif" or "image/jpeg"
Additional Specs
1×1 tagging is accepted for site served assets.
III. Notes
VAST 2.0 is supported; VAST 1.1 is not supported. "Fourth-party" serving is not supported.
© 2015 CBS Interactive. All Rights Reserved. Updated on 04.29.15
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IV. Approved Third Party Vendors
DoubleClick, Extreme Reach, Eyeview, Innovid, Jivox, Liverail, MediaMind, PointRoll, Vindico
Submission Instructions
Please submit the VAST tag via e-mail to your CBS Interactive representative.
Deadlines:
CBS Interactive requires that all creative be submitted 3-5 business days prior to launch date.
Contacts
Questions about this opportunity
Please contact your CBS Interactive representative.
Technical questions about your creative E-Mail [email protected]
© 2015 CBS Interactive. All Rights Reserved. Updated on 04.29.15
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