Energy Drinks and Teens According to the American Beverage Association, energy drink beverages are novelty refreshment beverage products. They may increase endurance and improve performance and can have a “pick me up” quality. They are not designed to be a functional beverage product such as sports drinks. Why do these drinks have a “pick me up” quality? The answer is caffeine and sugar. Energy drinks are a 3.4 billion dollar industry and growing. According to Simons Research, 31% of teens drink them. Problems arise when teens drink too many or if it is mixed with alcohol, studies are finding a number of poison contrail center calls from teens getting sick from too much caffeine. What can parents do? Be aware of your child’s caffeine consumption and talk to them about your concerns. Check the label of what they are drinking and if you suspect their caffeine intake is too high, cut back slowly as stopping altogether may cause withdrawal symptoms such as headaches, temporary depression and irritability. If you have any questions or concerns, contact your physician. Too much caffeine can cause nervousness, upset stomach, headaches, difficulty concentrating, difficulty sleeping, increased heart rate and/or increased blood pressure. Following is information about the caffeine contents from the Journal of Analytical Toxicology: SoBe No Fear Starbucks Doubleshot SoBe Adrenaline Rush Red Celeste EMaxx Amp Red Bull Red Bull Sugarfree Red Devil KMX Coca-Cola Classic Pepsi 7-Up Hair of the Dog Serving Size (oz.) 16.0 6.5 8.3 8.3 8.4 8.4 8.3 8.3 8.4 8.4 12.0 12.0 12.0 8.4 Caffeine (mg/serving) 141.1 105.7 76.7 75.2 73.6 69.6 66.7 64.7 41.8 33.3 29.5 31.7 none detected none detected Reprinted from The Communicator, California State PTA, May 2007