SOLANO COMMUNITY COLLEGE INTRODUCTION TO BUSINESS Spring 2014 COURSE MATERIALS Professor V. Lee Prescott 1 SOLANO COMMUNITY COLLEGE Introduction to Business, Bus 005 Professor: V. Lee Prescott Office: Room 517 Telephone: 707.864.7000 ext 5072 E-Mail: vprescot@solano.edu - My preferred means of communication is e-mail. Office hours: TBA Text: UNDERSTANDING BUSINESS, 10th edition, Nickels, McHugh & McHugh. Purpose of the Course. The purpose of this class is to introduce you to the many facets of the free enterprise system and of the business that operate within it. Since it is the first course in business, Introduction to Business is not going to teach you "everything you wanted to know about business but were afraid to ask". It is anticipated, though, that through your experiences in this course, you will gain a better understanding of what private enterprise is all about and what is included in each of the several academic areas of study in business at institutions of higher learning such as the one you are attending. It is hoped that this improved understanding will increase your appreciation of the free enterprise system and will assist you in planning both your academic program and future career. Goals of the course. Acquaint you with the free enterprise system - the foundation upon which American business is built; Acquaint you with the American economic system and contrast it to other possibilities: Acquaint you with the aspects involved with starting a business; Acquaint you with the various functional areas of business - accounting, finance, management, and marketing, - and how these areas are interrelated by means of information systems; Acquaint you with the nation's security markets - a dynamic part of your everyday life; Stimulate you to think about how you are affected by the business system and how you might fit into that system; Acquaint you with the language of business. Student Learning Outcome. Recognize the importance marketing, legal, economics, accounting, business forms, financing, risk, and personnel management in business and formulate hypotheses based on these concepts. 2 Resource Materials. Periodicals such as Business Week, The Wall Street Journal, Fortune, Forbes, Newsweek, Time, U.S. News and World Report, and your daily newspaper; The Library; and the Internet. Method of Instruction. I plan to use a combination of any or all of the following instructional methods: lecture, discussion student case analysis, controversial topic debates, films, and guest speakers. Power Point slides. The PowerPoint Slides used in my lectures are available for your use by going to bcs.solano.edu. In the “Main Campus” box, click on “Drive H: Workarea.” Scroll down and click on ”vprescot”. You then will see a list of courses; Click on “Bus 5.” There, find the appropriate chapter and click on it. You may view them there, or you may print them out and bring them to class to assist in note-taking. Class Attendance and Participation. This is a college-level UC and CSU transferable course. Students must attend class in order to participate in student-involvement activities. I expect each student to be on time for class and be prepared for each day’s lesson. That is, be prepared to ask questions, answer questions, and otherwise participate in discussion of the topic(s) for that day. Consistent and timely attendance is expected. Past experience indicates a direct relationship between regular attendance and passing grades. Also, with that in mind, each student is expected to read and understand the attached page titled Student Responsibilities, Attendance and Participation as extracted from the Solano Community College Catalog. Grades and Grading Criteria. There will be a ten-point or one-grade penalty assessed on all examinations not taken when scheduled. Be advised that make-up exams will be different from the regularly scheduled exams. Late assignments will not be accepted. They are due at the beginning of class on the dates due. The Current Business News assignments are due on the day of each exam. You have plenty of notice and sufficient time to complete the assignments on time. Assignments must still be completed when due, regardless of whether exam is taken when scheduled. 3 Grades will be based on your performance on the following: Examination #1 (ch. 1 – 4) ----------------------------------- 150 points Examination #2 (ch. 5 -6) ------------------------------------- 100 points Examination #3 (ch. 7 – 9) ----------------------------------- 100 points Examination #4 (ch. 10 – 12) -------------------------------- 100 points Examination #5 (ch. 13 – 16) -------------------------------- 150 points Examination #6 and Final Exam (ch. 17 – 20) ------------ 250 points (Final exam to be held on 5/19/14 – 1:30 – 3:30 pm) Current Business News -------------------------- 120 points (20 points each) Participation------------------------------------ + / - (Instructor appraisal) The following grading criteria will be in effect for this class: A >= 90% B = 80 to 89% C = 70 to 79% D = 60 to 69% F = 59% and below 4 Student Responsibilities Attendance and Participation Students must attend the first meeting of their classes each semester in order to verify their class enrollments. Students failing to appear are withdrawn from class rolls. Regular attendance and participation is required of all students enrolled in courses and laboratories at Solano College. This includes regular attendance, completion of examinations, assignments, participation in class activities and discussions. Instructors shall provide students with written statements describing course requirements, grading standards and course prerequisites. Regular attendance is an obligation assumed by every student at the time of registration. Absences per semester should not exceed the number of hours or the number of days, as determined by the instructor, that a class meets per week. Absences in excess of the maximum may result in students being dropped from classes or having their grades lowered. Students who fail to attend their classes may be dropped by their instructors no later than the end of 62.5 percent of the full-term class, short- term class, or summer session. Students have the responsibility for verifying their enrollment status. If students withdraw from classes, it is their responsibility to make sure that drop cards have been submitted to the Office of Admissions and Records or that they have completed the withdrawal via RSVP telephone or online services. It is the responsibility of students to know the status of their attendance records and to complete all academic work missed due to absences. Compliance with the above regulations may be waived in the presence of verifiable extenuating circumstances including accidents, illnesses, shift changes and temporary changes in military assignments. Students who are dropped from classes because of unsatisfactory attendance and/or participation may petition their instructors for class reinstatement. Instructors may reinstate a student by signing an add card and writing “Reinstate” on the card. The add card must be submitted to the Office of Admissions and Records. Withdrawal from Classes Students are responsible for officially dropping from classes and verifying that drop cards are submitted to the Office of Admissions and Records or complete the drop process by using the RSVP telephone system or web online services. 5 A student may withdraw from a class during the fast four weeks of instruction by filing a drop card with the Office of Admissions and Records or complete the drop process by using the RSVP Telephone system or web online services. Courses dropped by the end of the first four weeks of instruction will not appear on the student's record. Courses dropped after 30% of instruction through the end of 62.5% of the term/session will be recorded as a “W” on the student's record. A student must petition the Academic Council for a “W” after the last day to drop if extenuating circumstances apply. Documentation shall be required. Short-term or summer session courses, which are less a full semester in length, dropped during the first 30% of the class will not appear on the students record Courses dropped 31% to 62.5% of the term/session will be recorded as a “W” on the student's record. Courses dropped after 62.5% of the term/session maybe recorded as a “W” if extenuating circumstances apply. The student must petition the Academic Council and provide documentation to verify cases of accidents, illnesses, or other circumstances beyond the control of the student. Withdrawal from College Students who find it necessary to drop all courses during the semester are required to fill out a Withdrawal Card at the Office of Admissions and Records or the withdrawal using the RSVP telephone system or web online services. Seeing a counselor is advised before deciding to withdraw. It is important to clear any debts owed to the College before leaving the College. Failure to withdraw properly could result in a failing grade. SCC Catalog 6 M,W,F COURSE SCHEDULE We will be covering approximately ½ chapter per class lecture. This is a rapid pace, so be prepared. READ AHEAD OF THE LECTURE and bring your questions and comments to class….. Note that most of the test questions will come from the textbook, but you are also responsible for the material covered in the lectures. Please reference the SCC calendar and mark Holidays and days off on your calendar accordingly. REGARDING TEST DATES: o I have purposely not listed test dates on the syllabus because they are subject to change depending on how the class is progressing. Of course, this is another good reason to be in class, so you don’t miss test date announcements. o I will announce on the first day of class – the probable test dates. If test dates change, I will give you advanced notice. 7 “CURRENT BUSINESS NEWS” Assignment This is an extremely important exercise. The transference of knowledge/understanding from the classroom to real life is an expected outcome of this course. Researching relative information, summarizing it in your own words, and recording your thoughts/comments enhances learning transference. PROCESS FOR NEWS REPORTS At the end of each chapter, there is a box labeled “Key Terms.” Choose one of the chapters covered by the Exam. For example, the 1st Exam covers Chapters 1 thru 4. You may choose any one of the Chapters for your News Report Assignment: Chapter 1, or Chapter 2, or Chapter 3, or Chapter 4. Choose one of the Key Terms in your chosen chapter and research online or written publications, and find a current news article that contains your chosen Key Term. Summarize it in two or three paragraphs. Include two or three paragraph personal Comments. Note: each summary/comment paragraph must contain (only) 2-5 sentences. GRADING CRITERIA Everyone should make 100% on their news reports. However you need to know that it is (very) strictly graded on the following criteria. You start with 100 and get a -10 for each item incorrect. It takes just as much time to do it wrong as it does to do it right - only your grade will be better with the latter! (See example news report on next page.) 1. Correct news report header information (must use listed ‘bold’ identifiers) Name: (Your full name) Article: (Title of article) Article Date: (Date of article) Reference: (Source of article) Chapter: (Chapter #) Key Term: (End of chapter key-term) 2. Use bold/capitalized/underlined sub-titles, i.e., SUMMARY and COMMENTS Leave a blank line (only) after the header and between paragraphs. 2-3 paragraph summary (2-5 sentences per paragraph). 2-3 paragraph comments (2-5 sentences per paragraph). ONLINE RESOURCES The source for your news article may be a newspaper, magazine, company news letter, or online news source. The best single source for finding relevant news journal articles is the SCC college library databases. (I tried several of the key-terms and got numerous direct hits for each one.) 1. Start by going to the SCC home page at: http://www.solano.edu and selecting the Library (in left menu tree) or go directly to the SCC Library at: http://www.solano.edu/library/ 2. Select "Find Articles" (“Quick Search” at bottom of page), then Business from dropdown menu, then select one of the databases to search a key term (use full text option for article). 3. All you need to login is a SCC or Solano County library card number (your patron ID). (except for Benicia & Dixon). If you don't have a library card, for this semester only you may use 21177008334204 4. This will bring you to the search page. 5. Also try: www.findarticles.com (use menu bar: Business), or any of the online news services. -8- Current Business Assignment Example Note: Keep report length to one page Name: John Doe Article: The Money Supply Article Date: July 7, 2009 Reference: http://www.ny.frb.org/aboutthefed/fedpoint/fed49.html Chapter: 20 Key Term: Money Supply SUMMARY While historically the money supply has been believed to influence the economy the Federal Reserve now feels that this influence is not as strong as it once was. The Federal Reserve website states: “In the past few decades the relationship between growth in the money supply and the performance of the U.S. economy has become much weaker, and emphasis on the money supply as a guide to monetary policy has waned.” The Federal Reserve publishes data weekly on the M1 and M2 money supplies. These two measurements, the M1 and the M2, measure different degrees of liquidity that different types of money have. The M1 is a measure of money in public hands that includes: cash, demand deposit accounts, travelers checks, and other accounts against which checks can be written. The M2 money supply includes the M1 money supply along with savings accounts, time deposits under $100,000, and balances in retail money market mutual funds. Most of the article discusses the different groups of money that historically composed the M1, M2, and M3 money supply measures. The definitions of these measures has changed over time due to laws, new bank products, et cetera. In 2006 the Federal Reserve ceased collecting data and publishing the M3 money supply measure because they felt that the M1 and M2 measures were adequate. COMMENTS One of the first things that I thought of when reading this article is how cumbersome it must be to collect the data to publish M1 and M2 money supply data. The article states that in April 2008, the M1 was approximately $1.4 trillion, and the M2 was approximately $7.7 trillion. I will admit that the intricate workings of the Federal Reserve are still somewhat of a mystery to me. While I do understand the “big picture” of what they do, there are still activities of the Federal Reserve that are beyond my comprehension. This chapter in the textbook did explain a lot of topics that I was not very familiar with, and it is always nice to have a greater understanding of something. The idea of having a centralized banking system, e.g. The Federal Reserve, is a good idea. This makes it possible to unify the country with a uniform standard of money. There are some issues that I am not entirely in agreement with. Primarily, the United States is no longer on the gold standard. To me this was a bad decision. My understanding is that no major world economic force uses this standard; however, if we did I speculate that our economy would be more stable. -9-