baimos technologies gmbh Marcel-Breuer-Str. 15 D-80807 Munich Germany Press Contact David Schmidl Public Relations +49 / 89 / 8 09 90 26 – 31 david.schmidl@baimos.de CeBIT 2013: Easily upgrade your mobility app for physical access Hanover/Munich, Germany, March 04, 2013 CeBIT 2013 will take smartphone apps of the so-called Shareconomy to the next level – thanks to award-winning BlueID technology from baimos technologies: Service providers and operators of mobility solutions can now easily upgrade their smartphone apps to provide physical access with a patented technology. A carsharing app that actually opens and starts the car – a mobile parking app that opens traffic barriers – a smart emobility app that opens e-bike charging boxes: Scenarios which all seem very obvious finally become reality thanks to patented BlueID technology. One of the spectacular showcases at CeBIT 2013 is the BlueID Drive Demo Car. Powered by BlueID technology and Bluetooth 4.0 Low Energy, this car can be opened and started by the iPhone 5 in a split-second. By using a smartphone app with BlueID, the iPhone can wirelessly send a command to the vehicle. BlueID Drive Demo Car verifies the permission, unlocks the doors and starts the engine. An internet connection for verification is not required. Therefore, the system works flawlessly and fast even deep inside parking garages. BlueID is a professional access permission management system that relies on certificatebased encryption and provides seamless backend connectivity. Service providers and operators of carsharing and mobile parking systems can easily connect their backend by using the BlueID Operator API. This way, any backend system, like a carsharing booking system, can be enhanced with BlueID technology. The good news for all existing smartphone apps is that by using the BlueID Software Development Kit (SDK), many apps can easily be upgraded to support access via smartphone. Thus, any app that runs on popular smartphone platforms such as Apple iOS and Google Android can provide secure physical access features. baimos technologies gmbh Marcel-Breuer-Str. 15 D-80807 Munich Germany Management: P. Spangenberg and M. Weitzel USt-IdNr: DE 250 40 64 10 HRB: 163247 (Munich) Tel: Fax: Mail: Web: +49 / 89 / 8 09 90 26 – 31 +49 / 89 / 8 09 90 26 – 19 info@baimos.de www.baimos.de Information about BlueID: info@BlueID.eu www.BlueID.eu Software developers may apply for qualification to use the BlueID Software Development Kit (SDK) starting today. Interest can be indicated online at oem.BlueID.eu. A video demonstration is available online on YouTube. BlueID Drive Demo Car is exhibited at CeBIT 2013, March 05 – 09, at Deutsche Messe, Hanover/Germany in hall 17, stand F50. An English-speaking presentation will be held at CeBIT 2013, March 05, 2.00 – 2.20 pm, at Deutsche Messe, Hanover/Germany in hall 17, stand A56: “Enable sharing by smartphone apps with Bluetooth 4.0 Low Energy”, David Schmidl, baimos technologies gmbh at Wearable Technologies Day. A German-speaking presentation will be held at CeBIT 2013, March 09, 2.00 – 2.30 pm, at Deutsche Messe, Hanover/Germany in hall 11, stand B56: “Megatrend Carsharing – Erweiterung von Carsharing-Konzepten durch SmartphoneApps”, Philipp Spangenberg, baimos technologies gmbh at CeBIT in Motion Forum. Media are invited to request an interview at CeBIT by calling Mr. David Schmidl on-site on +49 157 81 96 43 47. baimos technologies gmbh Marcel-Breuer-Str. 15 D-80807 Munich Germany Management: P. Spangenberg and M. Weitzel USt-IdNr: DE 250 40 64 10 HRB: 163247 (Munich) Tel: Fax: Mail: Web: +49 / 89 / 8 09 90 26 – 31 +49 / 89 / 8 09 90 26 – 19 info@baimos.de www.baimos.de Information about BlueID: info@BlueID.eu www.BlueID.eu About baimos technologies gmbh baimos technologies is the company behind award-winning BlueID technology – the digital key ring for your smartphone. Innovative products of baimos technologies enable the use of smartphones in identification, access control, authentication, secure command execution as well as in sharing of jointly used objects by smartphone. BlueID technology integrates seamlessly into apps, back-end systems and existing hardware. Solutions of baimos technologies are known to be simple, smart and secure. The mobility sector relies already for many years on security technology from baimos technologies. Service providers and operators of mobility services like carsharing, car rental and parking solutions use technology from baimos technologies to seamlessly integrate the smartphones of their customers into their own systems. That way they are able to significantly improve both user experience and their business model. The award-winning company cooperates with partners such as Marquardt, Emerson Network Power, eQ-3/ELV, Microsoft and noris network. The client base includes customers such as Audi, Daimler, Sixt, MobydoM and LMU Munich. About BlueID Patented BlueID technology from baimos technologies turns the smartphone into a key. BlueID enables the use of smartphones for user identification and secure control of physical objects. In sharing scenarios, the technology enables sharing of things like vehicles and gated parking space. The BlueID Software Development Kit (SDK) is used to integrate BlueID into existing smartphone apps. BlueID Access enables the user to control barriers, doors and other physical objects via smartphone. BlueID Drive is the car key on your smartphone. It is developed by baimos technologies in cooperation with automotive supplier Marquardt. BlueID technology enables worldwide, digital distribution of access permissions to smartphones via a trust center infrastructure. For communication, mobile internet as well as technologies such as Bluetooth 4.0 Low Energy, NFC, RFID and OSGi are used. Therefore, BlueID is the modern control system for all sharing scenarios on the basis of smartphone apps. Further information on BlueID is available at www.BlueID.eu. baimos technologies gmbh Marcel-Breuer-Str. 15 D-80807 Munich Germany Management: P. Spangenberg and M. Weitzel USt-IdNr: DE 250 40 64 10 HRB: 163247 (Munich) Tel: Fax: Mail: Web: +49 / 89 / 8 09 90 26 – 31 +49 / 89 / 8 09 90 26 – 19 info@baimos.de www.baimos.de Information about BlueID: info@BlueID.eu www.BlueID.eu Images Please find images in high resolution for printing here: http://presse.baimos.de/press_photokit_cebit_2013.zip Image 1: CeBIT 2013: BlueID Software Development Kit (SDK) enables secure physical access features in any smartphone app Image 2: CeBIT 2013: BlueID enables Apple iPhone 5 to open and start a car via Bluetooth 4.0 Low Energy Image 3: Logo of the BlueID technology Image 4: Logo of baimos technologies, developer of the BlueID technology baimos technologies gmbh Marcel-Breuer-Str. 15 D-80807 Munich Germany Management: P. Spangenberg and M. Weitzel USt-IdNr: DE 250 40 64 10 HRB: 163247 (Munich) Tel: Fax: Mail: Web: +49 / 89 / 8 09 90 26 – 31 +49 / 89 / 8 09 90 26 – 19 info@baimos.de www.baimos.de Information about BlueID: info@BlueID.eu www.BlueID.eu