1.
Chicago Tribune, June 18, 2007: “Trust part of franchising strategy, Learning to delegate
often hardest thing for owners to do”
2.
The Virginian-Pilot, June 14, 2007: “Saving a franchise: From sour to sweet”
3.
The Bowling Green Daily News, (Kentucky), May 28, 2007: “Fat Mo’s franchise failed due
to lack of training, owner says”
4.
Franchising World, February 1, 2007: “Franchise seminar creates growth-strategies' forum”
5.
Franchising World, February 1, 2007: “Paul Ross Hogan: CEO, Home Instead Senior Care;
Entrepreneur of the Year”
6.
Franchising World, January 1, 2007: “Introducing the International Franchise Association's
board of directors and executive committee”
7.
Franchising World, January 1, 2007: “47th Annual International Franchise Convention February 24-27, 2007”
8.
The Desert Sun (Palm Springs, California), December 24, 2006: “In need of an assistant?”
9.
The Houston Chronicle, December 10, 2006: “Franchisees take brands worldwide;
Business model works well when cultural differences are considered”
10.
Los Angeles Times, November 29, 2006: “SMALL BUSINESS; Will your idea wash overseas? The global appetite is growing for U.S. franchises. But transplanting an American
concept can be tricky.”
11.
The Seattle Post-Intelligencer, November 13, 2006: Think Twice Before Buying Dream Biz
Franchises, Like Owners, Come In Variety of Types”
12.
The Augusta Chronicle (Georgia), November 12, 2006: “DREAMERS FIND PLETHORA
OF FRANCHISE POSSIBILITIES”
13.
Scripps Howard News Service, November 8, 2006: “Dreamers find plethora of franchise
possibilities”
14.
Sacramento Bee (California), November 6, 2006: “Many ways to be boss; Doggie day care?
How about meals to go? Franchise expo has a steer-your-own-path dream for every taste”
15.
Sacramento Bee (California), November 6, 2006: “Many ways to be boss”
16.
Franchising World, November 1, 2006: “Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY 2006”
17.
The Business Press (Riverside, CA.), October 23, 2006: “PROFILE: VETERANS
TRANSITION FRANCHISE INITIATIVE; Franchise Effort Mobilizes Veterans; Initiative
Helped More Than 600 Veterans Purchase Businesses This Year”
18.
St. Louis Business Journal, September 11, 2006: “End of a reign: Sam Temperato's family
sells DQ”
19.
Goldhirsh Group, July 2006: “Need a High-Tech Infusion?”
20.
Franchising World, May 1, 2006: “Franchises provide big boost to nation's economy: study
measures jobs, payroll, overall output; INTERNATIONAL FRANCHISE EXPO AND
EXHIBITOR GUIDE”
21.
The Press Enterprise (Riverside, CA.), March 17, 2006: “INLAND-BOUND; Piper Draws
Families for Fun, Pizza”
22.
The Business Press (Riverside, CA.), March 6, 2006: “AMERICAN LEAK PLUGS
MERGER”
23.
The Press Enterprise (Riverside, CA.), March 5, 2006: “OPPORTUNITIES EVOLVE:
CAMPANIES OFFER PRODUCTS FROM COFFEE TO COUPONS; on the Beaten Path;
Franchises Take Some of the Risk Out Of Running A Small Business”
24.
The Desert Sun (Palm Springs, California), March 4, 2006: “Council update: Your city.
Your News. - Palm Springs”
25.
The Press Enterprise (Riverside, CA.), February 28, 2006: “Business: In Brief”
26.
Business Wire, February 27, 2006: “Richard (Dick) Rennick and American Leak Detection
Complete Merger with PlainSight; Two Companies Come Together to Create New Paradigm in the Franchising Industry: Algorithm Franchising”
27.
The Desert Sun (Palm Springs, California), February 24, 2006: “Franchises to gather in valley”
28.
The Orange County Register (California), February 21, 2006: “Franchise industry leader
looks at trends; Richard Rennick will preside at IFA's national convention in Palm Springs.”
29.
The Orange County Register (California), February 21, 2006: “IFA Chairman
sees franchising growth”
30.
Franchising World, February 1, 2006: “Franchising soars; franchises welcoming New year;
Column”
31.
Franchising World, February 1, 2006: “Entrepreneur of the year award; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION”
32.
The Desert Sun (Palm Springs, California), January 16, 2006: “Shopping for a business all
your own?”
33.
Franchising World, January 1, 2006: “See you in Palm Springs; 2006 International Franchise Association Annual Convention”
34.
Franchising World, January 1, 2006: “Economic census will count franchised businesses;
the International Franchise Association has learned that plans are being finalized by the U.S.
Bureau of the Census to include questions about franchising in the 2007 Census of Business”
35.
Franchising World, January 1, 2006: “American Leak Detection and Plain Sight Systems
have merged to leverage their strengths in franchising and technology development; Acquisitions & Transactions”
36.
Franchising World, January 1, 2006: “Franchising's leaders: The International Franchise Association's Board of Directors and Executive Committee; INTERNATIONAL FRANCHISE
ASSOCIATION'S ANNUAL CONVENTION PREVIEW”
37.
Franchising World, January 1, 2006: “Franchises gaining popularity in China: International
Franchise Association leaders address key issues during Franchising China Conference and
Exhibition.”
38.
Franchising World, January 1, 2006: “Hair cuttery to expand via franchises; WHAT THE
MEDIA IS SAYING: TheWashington Post”
39.
The Desert Sun (Palm Springs, California), December 14, 2005: “Valley business”
40.
Franchising World, December 1, 2005: “Focus on the brand; IN THIS ISSUE”
41.
Franchising World, November 1, 2005: “Building the future; International
Franchise Association's 46th Annual Convention”
42.
Franchising World, November 1, 2005: “Franchise Appreciation Day 2005: in
review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005”
43.
Franchising World, November 1, 2005: “Finding the "right people" just got easier: online career centers offer employers an array of benefits and options; FW
FOCUS: MANAGEMENT & OPERATIONS”
44.
AFX International Focus, October 31, 2005: “US-based franchising assn sees potential for
strong growth in China”
45.
AFX – Asia, October 31, 2005: “US-based franchising assn sees potential for strong growth
in China”
46.
PR Newswire US, October 31, 2005: “Biggest-ever Franchising China Opened Today in
Beijing With More Than 100 Top Franchise Businesses Participating, Including Office 1,
Subway and TNT”
47.
Xinhua Financial Network News, October 31, 2005: “US-based franchising assn sees potential for strong growth in China”
48.
PR Newswire US, October 25, 2005: “The Eighth Annual Franchising China to be Biggest
Ever - More Than 100 Leading Franchise Businesses to Participate Including Subway, Stonegrill and TNT
49.
The Washington Post, October 18, 2005: “Hair Cuttery to Expand Via Franchises; Investor
Group Plans 40 No-Frills Salons on Long Island; Phoenix Area Next”
50.
Franchising World, October 1, 2005: “2006 Supplier Source Book”
51.
Franchising World, October 1, 2005: “2006 Supplier Source Book; IN THIS
ISSUE; International Franchise Association”
52.
Franchising World, October 1, 2005: “2006 Supplier Source Book; IN THIS ISSUE; International Franchise Association”
53.
Franchising World, September 1, 2005: “Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE”
54.
Franchising World, September 1, 2005: “Franchise relations; IN THIS ISSUE”
55.
Franchising World, September 1, 2005: “Mediation and arbitration myths: disagreements
occur in even the best-managed franchise systems; FRANCHISE RELATIONS:
TOGETHER TO THE FUTURE”
56.
The Daily News of Los Angeles, August 7, 2005: “WHO'S THE BOSS? BUYING INTO A
SUCCESSFUL FRANCHISE CAN BE REWARDING, BUT THERE'S A PRICE TO
PAY”
57.
Daily News, Los Angeles, Calif., August 7, 2005: “Who's the boss?”
58.
Inland Valley Daily Bulletin (Ontario, CA), August 7, 2005: “Who's the boss?”
59.
San Gabriel Valley Tribune (San Gabriel Valley, CA), August 7, 2005: “Who's the boss?”
60.
Franchising World, August 1, 2005: “Strength in Numbers”
61.
Franchising World, August 1, 2005: “Strength in numbers; IN THIS ISSUE; issues facing
franchisers”
62.
Franchising World, August 1, 2005: “Quebec City hosts International Franchise Association
leaders; FW FOCUS: IFA LEADERSHIP”
63.
Huntsville Times (Alabama), July 31, 2005: “Franchising isn't all smoothie sailing”
64.
El Paso Times (Texas), July 10, 2005: “What's in a name; Franchises not always a good fit”
65.
Franchising World, July 1, 2005: “Franchise Sector Reviews Legal Environment”
66.
Franchising World, July 1, 2005: “Sharing franchising's message; IN THIS ISSUE”
67.
Franchising World, July 1, 2005: “Effective use of the Internet: a guide for franchise systems; Technology”
68.
Financial Times (London, England), June 8, 2005: “ Broadening appeal lifts sector A new
stock index points to flourishing times. Christopher Swann reports”
69.
Franchising World, June 1, 2005: “Increasing Diversity in Franchising”
70.
Franchising World, June 1, 2005: “IFA Chairman Brings "Veterans Day" to Nation's Capital”
71.
Franchising World, June 1, 2005: “Increasing diversity in franchising; IN THIS ISSUE”
72.
Franchising World, June 1, 2005: “IFA chairman brings "Veterans Day" to Nation's Capital:
paving the way for Franchise Appreciation Day; Government Relations”
73.
Franchising World, June 1, 2005: “IFA chairman brings "Veterans Day" to Nation's Capital:
paving the way for Franchise Appreciation Day; Government Relations”
74.
The Orange County Register (California), May 12, 2005: “Franchising growing as a twoway street; Trade groups have improved franchiser-franchisee relations by helping make
contracts `fair' to both.”
75.
Investor's Business Daily, May 9, 2005: “Beyond Fast Food, Into Tech; A new breed of
business owner sees franchising as the path to growth”
76.
Franchising World, May 1, 2005: “Franchising Creates Value”
77.
Franchising World, May 1, 2005: “IFA President Don DeBolt Retires, Is Honored For Decade of Service”
78.
Franchising World, May 1, 2005: “Franchising creates value.”
79.
Franchising World, May 1, 2005: “Changing trends in franchise finance: rising interest rates
have not dampened the lending climate for franchising, according to those in the franchise
finance field. Among the trends to watch in the months ahead are growth in multi-unit and
multi-brand ownership, along with increases in refinancing activity and sale/leasebacks;
FINANCING THE FUTURE OF FRANCHISING”
80.
81.
Franchising World, May 1, 2005: “IFA president Don DeBolt retires, is honored for decade
of service: "if everyone felt as I do about franchising ... everyone would have a franchise."
Press Enterprise (Riverside, CA), April 27, 2005: “IN BRIEF”
82.
The Advocate (Baton Rouge, Louisiana), April 25, 2005: “John considers a comeback bid”
83.
THE BUSINESS PRESS/CALIFORNIA, April 25, 2005: “SMALL BUSINESS
RESOURCE GUIDE; Franchises account for 10% of economy: study”
84.
Kiplinger Business Forecasts, April 21, 2005: “Franchise Growth to Benefit Suppliers”
85.
El Paso Times, April 20, 2005: “UTEP seminar to focus on franchising”
86.
El Paso Times, April 17, 2005: “Agenda”
87.
Business Week Online, April 13, 2005: “Three Stages of Franchising; What's it like to be
just starting out, or to be achieving success, or to be trying to maintain it? Take a look”
88.
Franchising World, April 1, 2005: “A New "Golden Age" of Franchising”
89.
Franchising World, April 1, 2005: “Franchises Provide Big Boost To Nation's Economy”
90.
Franchising World, April 1, 2005: “A new "Golden Age" of franchising; IN THIS ISSUE”
91.
Franchising World, April 1, 2005: “Franchises provide big boost to nation's economy: study
measures jobs, payroll, overall output.”
92.
Franchising World, April 1, 2005: “IFE 2005: exhibitor directory; International Franchise
Expo Directory”
93.
Franchising World, April 1, 2005: “Building crossing boundaries & dreams: IFA 4th Annual
Convention; International Franchise Association”
94.
The Desert Sun, March 20, 2005: “OUR BUSINESS COMMUNITY”
95.
El Paso Times, March 20, 2005: “Agenda”
96.
Franchising World, March 1, 2005: “In this issue; about franchising”
97.
Franchising World, March 1, 2005: “Entrepreneur of the Year; Crossing boundaries and
building dreams: the 45th annual IFA convention; Mary Ellen Sheets awarded”
98.
South Florida Sun-Sentinel, February 28, 2005: “South Florida Sun-Sentinel
Business Strategies column”
99.
Franchising World, February 1, 2005: “IFA Convention Delivers, Confirm Regular Attendees”
100. Franchising World, February 1, 2005: “IFA convention delivers, confirm regular attendees;
International Franchise Association's 45th Annual Convention Speakers”
101.
Franchising World, January 1, 2005: “2005: and Beyond HOLDS PROMISE for
Franchising”
102. Franchising World, January 1, 2005: “FRANCHISING'S LEADERS: The International
Franchise Association's Board of Directors and Executive Committee”
103. Franchising World, January 1, 2005: “2005: and beyond holds promise for franchising.”
104. Franchising World, January 1, 2005: “Franchising's leaders: the International Franchise Association's board of directors executive committee.”
105. Reeves Journal, January 1, 2005: “Piping from past to present: the history of pipe-joining
methods and tools; Tools in the Plumbing Trade”
106. Reeves Journal, January 1, 2005: “Clean those pipes: sewer and drain cleaning technology
has evolved from the simple to the advanced technology we employ today”
107. Tools in the Plumbing Trade, January 1, 2005: “ALD celebrates its 30th.”
108. THE BUSINESS PRESS/CALIFORNIA, November 15, 2004:, “SPIRIT OF THE
ENTREPRENEUR AWARDS; Achievers lauded for pioneer Spirit”
109. The Desert Sun, November 15, 2004: “Air-tight business plan translates to successful leakdetection firm”
110. Franchising World, November 1, 2004: “7-Eleven to sponsor competition--franchising for
high school students; Education & Training
111. Plumbing & Mechanical, November 1, 2004: “The high cost of water leaks: leak detection
services can help homeowners and business owners save money on their water bills.
112. THE BUSINESS PRESS/CALIFORNIA, October 25, 2004: “Business builders embody
laudable spirit”
MINDING YOUR BUSINESS
Trust part of franchising strategy
Learning to delegate often hardest thing for owners to do
By Ann Meyer
Special to the Tribune
Published June 18, 2007
When Gus Schuberth hired his first employee to help coat garage floors, he didn't let the worker
even hold a roller brush for the first month.
"I did not want to let go. That was scary for me," said Schuberth, a self-proclaimed perfectionist
who with his wife, Pamela, owns Floorguard, an Aurora-based garage floor coating company that
also provides garage organizer systems.
With 16 employees and franchises in three states, Schuberth has conquered his fear of
delegating. But he's still plenty picky. "There were times when I'd finish up a floor and decide it's
not right. It could be better. So I'd tell [the customer], 'I'm coming back tomorrow,'" he said.
The company also is particular when selecting employees and supervising their work. "We don't
want callbacks," said Pamela Schuberth, vice president. The pickiness extends to franchising too.
As with hiring, being selective in awarding franchises is a good strategy, experts said. It's easier
to avoid problems through a careful screening upfront than it is to correct mistakes later, experts
said.
Franchising has become a popular expansion model, with more than 760,000 U.S. franchised
businesses generating more than $1.5 trillion in revenue, according to the International Franchise
Association, a Washington-based trade group. But not all franchisers are as selective as they
should be, and the mistake can lead to failed franchises and a tarnished brand image, experts
said.
"When he says he's picky, that's very smart. If you get into a 10-year contract, that's like a
marriage. If they're going to be married, don't you want to make sure you get along?" said
franchise consultant Dick Rennick, past chairman of the International Franchise
Association and a former franchiser.
Before awarding a franchise to someone, Rennick recommends holding a "Discovery Day"
where franchisers and franchisees can get to know each other and explore a potential
business relationship.
With a service business like Floorguard, where franchisees may need to get their hands dirty,
Schuberth is steering clear of those interested in a financial investment only. He needs a handson owner-operator who isn't afraid to strap on cleats and coat garage floors, he said.
Schuberth, who grew up in foster homes and was determined to make a better life for himself,
developed the business through trial and error. He started out in concrete work, then started a
carpet-cleaning business. When a customer asked if he could seal a floor, he didn't say no, even
though he had never done it before. "At that time, if they asked me to build a space shuttle, I'd
say I could do it," he said.
He soon saw an opportunity in garage floors. He started Floorguard in 1988 as a one-man show,
doing everything himself, until the business grew to the point where he had to bring in help.
It took Schuberth 3 1/2 months before he let his first hire do even the preparation work by himself.
During those months, "he learned by example. He saw how I did the job," Schuberth said.
When Schuberth couldn't find a coating product on the market that met his standards, he worked
with chemists at major suppliers to create a proprietary formula. "It took me about a year to get it
worked out," he said
He continues to update it as technology changes. Floorguard's weather-resistant formula is more
expensive than an off-the-shelf product but has given the company a competitive edge,
Schuberth said.
When the company expanded to garage walls, Schuberth again developed his own patented
modular slatted wall system called Mighty Wall, which can be combined with cabinets and
rearranged for organizing basement or garage spaces.
Customer referrals have been the company's best advertising method. As calls and inquiries
started arriving from other states, Schuberth began thinking about franchising.
He spent more than a year putting together a 900-page manual on every facet of his business,
completed the necessary legal registrations, then started interviewing potential franchisees.
Franchisers have to be thorough, experts said. "The No. 1 responsibility of the franchiser
is building the brand and protecting the company," Rennick said.
Part of that involves maintaining the company's culture, he said. "It means making sure you're
doing your best in picking people," he said.
Schuberth's franchise attorney, Christine Tani, partner at Carter & Tani in Wheaton, agreed. "One
problem franchisee will outweigh 10 good ones. They'll take all your time and hurt your brand if
they don't run a business well," she said.
How well a franchise performs often comes down to the relationship between the franchisee and
the franchiser, she said.
During the training period, a franchiser typically gains insight into a franchisee's personality or
attitude. "Some shouldn't be in business for themselves or can't take direction," she said. If they
have trouble finishing the training session, that's the time to pull the plug on the deal, returning
the franchise fee to the franchisee, she said.
Total start-up costs for a Floorguard franchise range from $165,000 to $240,000, depending on
equipment and territory size, Schuberth said. The company also receives royalties of 6 percent of
franchise revenue and sells its proprietary materials to franchises.
Franchisees are buying the franchiser's know-how, as well as the company's brand and credibility
in the marketplace, Tani said.
"The ability to start a business and not have to make the same mistakes someone else has is
very valuable. It saves time and money and may make the difference between success and
failure," she said.
For the franchiser, entering into franchising is like starting a second business, experts said. "You
have to put your core business in the hands of another manager and focus on franchising," Tani
said. "You need to treat a franchisee like a customer or you will have a relationship problem."
Schuberth's goal is 60 franchises in five years, up from three today, yet he is willing to wait for the
right candidates, he said. "We're not just trying to get franchise fees. Franchisees are an
extension of our business."
Schuberth said he has turned down numerous candidates who lacked business experience or
didn't share the company's philosophy. "We want someone with the same mind-set on quality as
we have," he said. "If I'm going to sell a franchise, we have to make sure it's a success."
--760,000: Approximate number of franchised businesses in the United States
$1.5 trillion: Revenue generated by such businesses, according to the International Franchise
Association.
Copyright © 2007, Chicago Tribune
The Virginian-Pilot
Saving a franchise: From sour to sweet
By MICHELLE E. SHAW, The Virginian-Pilot
June 14, 2007
VIRGINIA BEACH
Relocating to Virginia Beach wasn't in Bernie Schaked's retirement plans.
"I was doing fine in Miami," he joked. "Then here comes my son and puts me back to work."
But he doesn't mind because "the work is sweet."
Co-founder of Schakolad Chocolate Factory, based in Orlando, Fla., Schaked, 65, is here to
rescue the only franchise the company has in Hampton Roads. He and his son, Edgar Schaked,
alternate the weeks they spend in the area because they couldn't bear to close the specialty
chocolate store on Great Neck Road once the franchisee walked away.
"The location has so much potential," said Edgar Schaked, 36, who lives in Orlando, Fla., and is
president of the company. "We just couldn't let it go. So here we are."
The younger Schaked, a mechanical engineer by training, pressed his father into service and
made arrangements to be in Virginia Beach every other week.
Franchise rs often reclaim locations, experts in the field say.
"A franchiser's job is to protect the brand," said Dick Rennick, a franchise counselor in Palm
Springs, Calif. "They do whatever they need to do to make the brand a success."
Although turnover is common, it is not rampant, he said, quoting a March franchise information
service survey. FRANdata, based in Arlington, polled 1,215 active franchises with more than 10
locations and found that 11 percent experienced some type of turnover.
The categories in the study included the number of franchises transferred, canceled, not
renewed, reacquired and a catch-all group for "otherwise left the system."
In the March survey, the total number reacquired was less than 1 percent, Rennick said.
"That's a good number in any industry," he said. "That's a very, very good thing for the industry."
There are about 21,000 franchise locations in Virginia, according to a 2004 study by the
International Franchise Association Educational Foundation. The valuation, which has not been
done since, reported that more than 290,000 people statewide are employed by franchises with
an economic output due to the industry in excess of $44.8 million.
The Schakeds took control of the store in April and in the first month saw a 10 percent increase in
revenue over the same period last year, Edgar Schaked said.
Things were promising when the Virginia Beach store opened in 2002, he said. It was the sixth
store in the chain, which now has 32 locations in the United States and two internationally.
Everything from the location to the concept, which includes personalized chocolate treats,
suggested a winner, he said.
But after the first five years, the franchisee decided to return the Great Neck location to the
Schakeds.
"The store was doing fairly well, but my optimism told me it could do better," said Edgar Schaked,
who started the company in 1995, the year after his father retired from a similar business. "There
was much more to our business than was being realized."
The father-and-son team decided there was enough of a customer base at the small store to
justify keeping it open. That often is a key factor when franchisers are assessing their options,
said Nicole Duke, an associate with the Kaufman & Canoles Franchise Group.
The majority of the new business has come from corporate accounts, Bernie Schaked said.
"While you may not see many people here in the store, you can look at the counters and see the
work we're doing for the hotels and other clients," he said. "I'd say 60 to 70 percent of the
business is corporate now."
This was not the first store for which the Schakeds had to make a big decision. Last year, the
company's only location in Massachusetts closed.
"The transition would have been more difficult," said the younger Schaked, explaining why they
didn't take it over. "The store and the concept needed more work as well."
When in Virginia Beach, the Schakeds do more than just run the store. Every evening after the
doors lock, there is a meeting or a dinner where they will showcase their chocolates.
"Before we started franchising, I talked to a lot of people already in the business," Bernie
Schaked said. "They told me to be prepared to do this, meaning travel to a place and work a
store and get it where it needs to be."
The work is paying off, but he's not yet satisfied.
"Last week, in four days, we made $3,000," he said. "Now that's good, but we've also got stores
that make half a million dollars a year, so you see there's still work to be done."
Michelle E. Shaw, (757) 446-2667,
michelle.shaw@pilotonline.com
© 2007 HamptonRoads.com/PilotOnline.com
Page 1
Daily News (Bowling Green, KY)
Fat Mo’s franchise failed due to lack of training, owner says
AMEERAH CETAWAYO, The Daily News, acetawayo@bgdailynews.com
Published: May 28, 2007
A lack of training explains how a Nashville-based fast-food eatery lasted less than a year here before closing
its doors.
Fat Mo’s owner and franchisor Mohammad Karimy said the restaurant’s first Kentucky location closed May
13, after the partners could not transform the building at 1854 Russellville Road.
“By myself I opened up (several locations). I didn’t have any problems,” Karimy said. “But these two gentleman, unfortunately they couldn’t run it.”
There were also quality issues, like a lack of air conditioning and persistent flies, that led customers to call
Karimy, he said.
“I am very sensitive about my products,” Karimy said. “Something was going on. I didn’t know about it, and I
couldn’t go and check on them.”
The people who managed the Bowling Green Fat Mo’s were former employees of one of the dozen or so
locations Karimy has in Middle Tennessee.
Because of the partners’ backgrounds, Karimy thought he could hand them the franchise without taking them
through a formal training process, Karimy said.
It’s something he said he regrets.
Franchise expert Richard Rennick said being a former employee doesn’t guarantee a person will be a good
franchisee.
Rennick, the former chairman of the nation’s franchise trade association, founded American Leak Detection,
a high-tech service franchise headquartered in Palm Springs, Calif., which has more than 360 units in 40
states and a dozen foreign countries.
There are more than 3,000 franchises in the U.S. with more than 800,000 individual units, Rennick said, and
keeping those locations in line can be difficult.
“The job of the franchisor is to protect and enhance the brand and make sure they make the right choices in
who they franchise their concept to,” Rennick said.
Karimy said he realizes Fat Mo’s Bowling Green locale barely extended beyond the look of the Hardee’s that
once occupied the building.
The building was painted red, but the “In” and “Out” signs were still blue and orange – Hardee’s colors.
Rennick said that was another mistake, because any remnants of the old brand is an immediate turn off to
customers.
Page 2
Franchise seminar creates growth-strategies' forum: more than 130 franchise executives gathered in Los Angeles in
early November to network, share and learn about the latest techniques in franchi
“You can’t try to use a shell of something that someone’s else used. If you do it, you have to completely remodel so that it has no remnants of the what former locations looked like,” Rennick said.
Jonathan Britt, planner for the City-County Planning Commission of Warren County, said some businesses
make adaptive reuses of a building, but usually changes are market driven.
“Some don’t make all the necessary changes,” Britt said.
There were no code enforcement issues, he said but Britt pointed out that the growing traffic count and residences in the Russellville Road area is one of the factors behind a growing appeal for eating options on
Russellville Road.
“Obviously, if you have more residences in that area there’s more trips per day, which encourages more restaurants,” Britt said.
Karimy still hopes to expand the Fat Mo’s brand in Kentucky.
“Hopefully in the future I can get another franchisee,” Karimy said. “Next time, if I get a new franchisee, I will
give them good training to run the business and take care of the business very well.”
— Rennick said Karimy and others involved with franchising can gain from organizations like the International Franchise Association, which offers conventions and seminars. For more on the IFA, visit
http://www.franchise.org.
Copyright 2007 News Publishing LLC (Bowling Green, KY)
Page 3
Franchise seminar creates growth-strategies' forum: more than 130 franchise executives gathered in Los Angeles in
early November to network, share and learn about the latest techniques in franchi
Copyright 2007 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2007 International Franchise Association
Franchising World
February 1, 2007
SECTION: Pg. 89(2) Vol. 39 No. 2 ISSN: 1041-7311
ACC-NO: 159921001
LENGTH: 433 words
HEADLINE: Franchise seminar creates growth-strategies' forum: more than 130 franchise executives gathered in Los Angeles in early November to network, share and learn about the latest techniques in franchise development from a select group of experts during International Franchise Association's Franchise Development Super Session;
International Franchise Association's seminar;
Conference notes
BYLINE: Lehr, Scott
BODY:
Conducted just days before the opening of the West Coast FranchiseExpo, the
event treated attendees to two days of non-stop discussions
about expanding
their franchise systems in the current business climate.
Kicked off by master of ceremonies, Dick Rennick, CFE, founder of American
Leak Detection and immediate past chair of the IFA, the event included keynote
speeches by ValPak Pres. Joe Bourdow, who described the company's growth
through franchising; Expense Reduction Analysts Pres. and CEO Ken Hagerstrom,
who shared his secrets for success; Cartridge World Chief Operating Officer
John Dring, CFE, who explainedhow a franchise system from Australia achieves
growth in the United States and worldwide in a matter of years; and United
Franchise GroupPres. Ray Titus, franchisor of Sign-A-Rama, EmbroidMe and Billboard Connection, who provided the attendees with his list of best practices
for success in franchising.
Other notable topics included lead generation through the Internet, public
relations, brokers and current franchisees, building effective sales teams,
profiling and qualifying candidates and effective useof technology.
The event concluded with a general session on closing the sale with Maui
Wowi CEO and Pres. Michael Haith and Sport Clips Chief Operating Officer Paul
Mangiamele, moderated by Fishman Public Relations CEO Brad Fishman. The general
session also included a panel of experts that was moderated by Rennick and featured Haith, Mangiamele and PostNet International Franchise Corp. Pres. and CEO
Steve Greenbaum, CFE.
At the conclusion of the Franchise Development Seminar, many of the participants headed over to the Los Angeles Convention Center wherenearly 10,000 pro-
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Franchise seminar creates growth-strategies' forum: more than 130 franchise executives gathered in Los Angeles in
early November to network, share and learn about the latest techniques in franchi
spective franchisees were attracted to view more than 200 exhibitions as they
explored the franchised brands within the West Coast Franchise Expo.
In 2007, IFA will again provide four new opportunities for participants to
learn about the latest in franchise development techniques. Mark your calendar
and watch your mail and e-mail for details on these events.
IFA Franchise Development Seminars
2007 Schedule
April 13
June 22
Sept. 12
Dallas
Denver
Washington, D.C. in conjunction
with IFA's Franchise Appreciation Day
Oct. 17-18
Los Angeles: Two-Day Super Session
prior to the West Coast Franchise Expo
Scott Lehr is vice president of marketing and development of the International Franchise Association. He can be reached at 202-662-0785or
slehr@franchise.org
. Some prominent U.S. franchise systems in Australia
LOAD-DATE: March 2, 2007
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Copyright 2007 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2007 International Franchise Association
Franchising World
February 1, 2007
SECTION: Pg. 19(1) Vol. 39 No. 2 ISSN: 1041-7311
ACC-NO: 159920983
LENGTH: 594 words
HEADLINE: Paul Ross Hogan: CEO, Home Instead Senior Care;
Entrepreneur of the Year; chief executive officer
BODY:
First presented in 1982, this award is conferred upon an individual who is
currently building a successful business venture. The recipient need not be an
IFA member, but must exemplify the "entrepreneurial
spirit" that franchising
represents. He or she must demonstrate innovative management skills and be a
risk taker in a franchise that has been in operation for at least three years,
while remaining active in his or her community.
Paul Ross Hogan, with wife Lori, founded Home Instead Senior Care in 1994 in
Omaha. Hogan's own family experience of caring for his grandmother for 12 years
helped him to realize the need for non-medical eldercare and companionship services to help seniors live independently at home. In 1995, Home Instead Senior
Care began franchising its brand and now has more than 700 franchises in 49
states and also exists in Australia, Canada, Ireland, Japan, New Zealand, Portugal, Spain, Taiwan and the United Kingdom.
The successes of Home Instead Senior Care earned the brand nearly 30 awards
and recognitions because it was one of the first organizations to apply the
franchising model to the home care industry and takethat concept international.
Through Home Instead Senior Care, Hogan has lead a team of franchisees to draw
the attention of the academic community, provide 20 million hours of service
annually, serve nearlyone million clients, and receive brand recognition as one
of the largest senior care franchise businesses in the world.
Hogan's dedication to the community is evident through his involvement with
targeted charitable giving. In 2003, the Home Instead Senior Care Foundation
was established and has awarded 34 grants since itsinception. The Home Instead
Senior Care Disaster Relief Foundation and the "Be a Santa to a Senior" community-service program have had a significant affect on the livelihoods of seniors across the country. Hogan's charitable contributions coupled with his involvement with the International Franchise Association and the franchising community have positioned him as an exemplary entrepreneurial leader.
ENTREPRENEUR OF THE YEAR AWARD WINNERS
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Paul Ross Hogan: CEO, Home Instead Senior Care; Entrepreneur of the Year; chief executive officer Franchising
World February 1, 2007
YEAR WINNER
2005
2004
2003
2002
2001
2000
1999
1998
1997
1996
1995
1994
1993
1992
1991
John Hewitt
Mary Ellen Sheets
Russell Umphenour
Steven J. Greenbaum, CFE
David G. McKinnon
Sidney Feltenstein
Robert Funk, CFE
Frank Belatti
Richard Rennick, CFE
Anthony W. DeSio
Abe Gustin Jr.
Julie and Bill Brice
Shigeharu Komai
Joseph Francis, Sr.
U. Gary Charlwood, CFE
1990
1989
1988
1987
1986
1985
1984
1983
1982
Anthony Martino, CFE
A1 Copeland
Frederick A. DeLuca, CFE
W.J. Hindman, CFE
Thomas Monaghan
John Brown Jr.
J. Willard Marriott
Frank Carney, CFE
Kemmons Wilson
LOAD-DATE: March 24, 2007
COMPANY
Liberty Tax Service
Two Men And A Truck
RTM Restaurant Group
PostNet International Franchise Corp.
Service Brands International
Yorkshire Global Restaurants
Express Services
AFC Enterprises
American Leak Detection
Mail Boxes Etc.
Applebee's International Inc.
The Brice Group
Duskin Co.
The Barbers, Hairstyling Inc.
Uniglobe Travel International Limited
Partnership
MAACO Enterprises
Popeyes Chicken & Biscuits
Subway Restaurants
Jiffy Lube International Inc.
Domino's Pizza Inc.
KFC Corp.
Marriott Corp.
Pizza Hut, Inc.
Holiday Inns Inc.
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Copyright 2007 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2007 International Franchise Association
Franchising World
January 1, 2007
SECTION: Pg. 21(11) Vol. 39 No. 1 ISSN: 1041-7311
ACC-NO: 158621429
LENGTH: 7074 words
HEADLINE: Introducing the International Franchise Association's board of directors and executive committee;
INTERNATIONAL FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW
BODY:
The International Franchise Association's leadership includes some of the sectors most gifted
and accomplished rep as members of its board of directors. Franchisees, franchisors and suppliers
make up the board and their franchised food to fuels management, hotels and motels to commercial
and residential cleaning, business services to leg automotive aftercare and mail and package shipping to personnel services. These association leaders serve as the They enable the world's oldest and
largest trade organization for the franchising sector to promote mature
EXECUTIVE COMMITTEE
Chairman-elect
Michael M. Isakson
President and Chief Operating Officer
ServiceMaster Franchise Services Group
Michael M. Isakson, president and chief operating officer, ServiceMaster Franchise Services
Group, is responsible for more than 5,000 franchisees worldwide with sales totaling more than $l.5
billion annually. He leads ServiceMaster Clean, Furniture Medic and AmeriSpec Brands, part of the
$4 billion dollar ServiceMaster Co., which specializein residential and commercial cleaning services, disaster restoration, on-site furniture repair, and home inspections. In addition, Isakson oversees the international operations of the Terminix, Trugreen and Merry Maids brands.
Mike and his wife Jinny owned a ServiceMaster franchise in Bismarck, N.D. for 13 years and a
Merry Maids franchise for two years. As franchisees, the Isaksons received the Marion E. Wade
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Introducing the International Franchise Association's board of directors and executive committee; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
Award of Honor, ServiceMaster's most prestigious franchise recognition. Mike joined the corporate
team as vice president of franchise sales in 1990. In 1992 he was promoted to president and chief
operating officer of Merry Maids, and in 1994 he was appointed president of the ServiceMaster
Consumer Services Franchise Services Group. He has served as co-chair of the IFA Franchisor Forum.
Mike and Jinny's son, Curtis, is currently employed in the legal department of the White House
in Washington, D.C. He will graduate Wheaton College in the spring. Their daughter, Catherine, is
a sophomoreat the Univ. of Tennessee-Chattanooga. Mike and Jinny reside in Cordova, Tenn. and
are very active in Bellevue Baptist Church.
First Vice Chairman-elect
Steven J. Greenbaum, CFE
President and Chief Executive Officer
PostNet International Franchise Corp.
Steven J, Greenbaum, CFE, has served as president, chief executiveofficer and director since he
founded PostNet International Franchise Corp. in 1992. Greenbaum is an accomplished retail professional andentrepreneur with more than 20 years" experience in the postal and business services
industry and is directly responsible for the strategic management and direction of the company.
Since the inception of PostNet's franchising program in 1993, the company has licensed more
than 925 franchises in the United States and abroad and is one of the largest and fastest growing
privately-heldcompanies in the postal and business services industry. Greenbaum isa Certified
Franchise Executive and was honored with the IFA's Entrepreneur of the Year Award in 2003 and
the Gary Rockwell Award for Excellence in Franchise Development in 2004. He presently serves
on IFA's Executive Committee, is the chairman of IFA's Educational Foundation and also serves as
a member of its Finance, Audit and Budget and Membership Committees.
Second Vice
Chairwoman-elect
Dina Dwyer-Owens, CFE
President and Chief Executive Officer
The Dwyer Group
A Certified Franchise Executive with more than 26 years of industry experience, Dina DwyerOwens, CFE, is president and CEO of the Dwyer Group, Inc., which presides over trade service
brands that are welcomed into more than two million homes every year. Dwyer-Owens has been at
the forefront of franchising, serving on the IFA board and as chairwoman of its VetFran program. In
2001, she was named IFA's recipient of the Bonny LeVine Award for helping advance and mentor
women in franchising. With more than 1,300 franchise locations around the world, the Dwyer
Group's concepts include Aire Serv Heating & Air Conditioning, Mr. Rooter Plumbing (Drain Doctor in the U.K.), Mr. Electric, Mr. Appliance, Glass Doctor and Rainbow International Restoration
andCleaning. Dwyer-Owens attributes a good part of system's success to the company's code of
values. Ethics in business as written in her book "Live R.I.C.H." and the organization's innovative
approach to exceeding the expectations of customers, a majority of them being women, have been
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FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
the recipe for advancement. Under her tenure, the parent company has expanded from some 150 to
more than 600 employees to service a growing worldwide network. For her achievements, DwyerOwens has been featured in Working Mother, CNN and Inc. magazine.
Secretary-elect
Kenneth D. Walker
President and Chief Executive Officer
Driven Brands, Inc.
(Formerly Meineke Car Care Centers)
Ken Walker joined Meineke as president and CEO in 1996 after serving nearly four years as
president and CEO of Parts, Inc., in Memphis.Parts, Inc. was a distributor of automotive parts and
supplies with distribution facilities and stores covering 24 states. Prior to his position with Parts,
Inc., he spent 17 years in similar businesses, serving as president and CEO of Cardis Corp. Before
entering the automotive aftermarket, he was a manager and CPA with Arthur Young and Co. in Fort
Worth. Walker serves on the IFA board as secretary and is a member of the FranPAC Advisory
Committee. He is currently a member of the World President's Organization and has served as
chairman of the Automotive Warehouse Distributors Association. He was an instructor for many
AWDA seminars and is a recipient of the AWDA Memorial Scholarship and Pursuit of Excellence
Award. He currently serves on the board of directors and Executive Committee of the Automotive
Aftermarket Industry Association and the Government Affairs Committee. Walker is a board member of the Automotive Hall of Fame. Additionally, he serves as CEO of Driven Brands, Inc., the
holding company, which is the parent company of Meineke Car Care Centers, Inc., Econo Lube and
Tune, Inc., Aero-Colours, Inc. and Tortal.net. Walker is a graduate of the University of Texas.
Treasurer-elect and Past Chairman
Russell d. Frith, CFE
President and Chief Executive Officer
Lawn Doctor
Russ Frith, CFE, was hired by Lawn Doctor President and cofounder Tony Giordano as sales
manager, but originally began his involvement with the company as a customer. Frith was promoted
in rapid succession to vice president and chief operating officer, elected to the boardof directors and
appointed CEO in 1983. His leadership is credited for the company's ten-fold growth to nearly 500
units. Frith has served on the U.S. Environmental Protection Agency's Federal Pesticide Advisory
Council and has lectured at the Wharton School of Business. He is past president of the Professional
Lawn Care Association of America, and founding president of its education foundation. He served
as chairman of IFA in 2003.
Immediate Past Chairman
Lawrence J. "Doe" Cohen, CFE
President
Doc & Associates, Ltd.
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FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
Lawrence "Doc" Cohen, CFE, is president of Doc & Associates, Ltd.,a leading franchisee of the
Great American Cookie Co. and Pretzel Time. He served as founding president of GAC's Franchise
Advisory Council and has been honored twice by IFA as Franchisee of the Year and byGreat
American Cookie Co. as Franchisee of the Decade. Prior to becoming a franchisee, Cohen was a
pharmacist and attorney. He is an IFA Educational Foundation trustee, former chairman of the IFA
FranchiseeForum and past treasurer and chairman of the board's Finance, Audit and Budget Committee. He served as chairman of the 2006 Convention Committee, chair of the FranPAC Advisory
Board and sits on the IFA Executive Committee. Cohen was the first franchisee to earn the CertifiedFranchise Executive designation.
Past Chairman
Richard Rennick, CFE
Founder
American Leak Detection, Inc.
Dick Rennick, CFE, called the "father of high-tech leak detection"after he built a business that
revolutionized the leak-finding process, is also known for his commitment to teamwork and franchisee support. A member of IFA for two decades, Rennick has served on many committees and
chaired the association's Educational Foundation in 2004. He founded the Franchise Emergency Action Team to mobilize assistance from the franchise community when disasters strike. While serving on the IFA Convention Task Force, Rennick was the driving force for the "Taste of Franchising" idea that has been very successful during the association's conventions since 2000. Rennick
was named IFA's Entrepreneur of the Year in 1997.
Chairman-elect, Franchisee Forum
David Mlotklewicz
Owner
Lawn Doctor of South Monouth
David J. Mlotkiewicz operates eight Lawn Doctor franchises along the Jersey shore. Operating
within the home services sector, his business specifically caters to residential and commercial lawn
care, treeand shrub care and pest control. He has been honored with the company's Best of the Best
award four times. Mlotkiewicz is a longtime advocate of franchising, the green industry and the entrepreneurial spirit. For six of his 10 years as a member of Lawn Doctor's President's Advisory
Council, he served as president of the organization. He is a member of IFA's Franchise Relations
Committee and Membership Committee.
Chairman-elect, Franchisor Forum
Stephen P. Joyce
Executive Vice President, Development-Owner and Franchise Servicesfor the Americas
Marriott International
Stephen P. Joyce is a 25-year veteran of Marriott holding numerouspositions in franchising, finance and operational consulting. The company, which is one of the world's leading lodging companies, operates under the Marriott, Renaissance, Ritz-Carlton, Courtyard, FairfieldInn, SpringHill
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FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
Suites, Residence Inn, TownePlace Suites and Marriott Executive Residences lodging brands. Marriott's Owner and FranchiseServices Group supports owners and franchisees of more than 2,100 hotels in North America. The Development Group is responsible for all brands of hotel projects in the
Americas. He serves as a member of theIFA Executive Committee of the board, a trustee of the
ServiceSourceFoundation and the Autism Learning Center. Joyce chaired the IFA's Franchisor Forum in 2005. He holds a bachelor's degree in commerce from the University of Virginia and has
done graduate work at the Aspen Institute.
Chairman-elect, Supplier Forum
Dan Martin
President and Chief Executive Officer
IFX International, Inc.
Dan Martin is president and CEO of San Diego-based IFX Online, an application service provider specializing in the development of online franchise management systems. Since debuting
IFX's first system in 1996, the company has produced and hosted affordable solutions for more than
190 franchise organizations in the United States and internationally. Martin has 23 years of franchise structuring and management experience, including experience as an area developer franchisee
and nine years of intranet development, implementation and hosting experience. He also educates
the franchise community with informational seminars at IFA and industry functions about the role
that technology plays in reducing costs, increasing revenues and improving communications between franchisors and franchisees. Martin has served on the IFA's Supplier Forum Advisory Board
since 2002, on the association's Information Technology Committee since 1998 and the IFA Membership Committee since 2002. He served as vice chairman of the San Diego FranchiseBusiness
Network in 1998 and 1999. Martin was the winner of IFA's 2003 Member Recruitment Award and
the runner-up of IFA's 2004 Member Recruitment Award.
BOARD OF DIRECTORS
Bill Anderson
President
Wave Services Inc. (The UPS Store)
Bill Anderson is the president of Wave Services Inc. and is a franchisee of the UPS Store system. A multiple-center owner with three locations in Philadelphia and Central New Jersey, he has
been a franchisee for more than a decade. He served as a member of the UPS Store Franchisee Advisory Council for eight years, three of those as chairman. Anderson has served as chairman of the
IFA Franchisee Forum, on theExecutive Committee, the Nominating Committee, Convention
Committee,the FranPAC Advisory Board and the Franchise Relations Committee. Hecurrently sits
on the Awards and the Membership Committees and is nearing completion of his CFE requirements.
Ron Berger
Chairman and Chief Executive Officer
Figaro's Italian Pizza, Inc.
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FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
Ron Berger's extensive background in franchising has prepared him for his management today
of more than 100 franchised outlets in 20 states for Figaro's. Berger founded National Video Inc., a
system of franchised retail video specialty stores that grew to 750 stores throughout the United
States and Canada. After taking the company public, he sold it and started Rentrak Corp., a distributor, information processor and owner of The Pro Image Inc. Berger previously served as a member
of the IFA board of directors in the 1980s and again in the 1990s, chaired the Franchise Relations
Committee and was a member of the Marketing and Public Relations Committee. He also currently
serves onthe board of directors of Fast Forward to End Hunger and National Lampoon.
Jerry Crawford, CFE
President
Jani-King International, Inc.
Jerry Crawford, CFE, directs the commercial cleaning franchise, Jani-King, and holds various
offices and director positions of subsidiary and affiliated companies of Jani-King International, Inc.
He is president and owner of C&C Franchising, Inc. of Hampton Roads, Va. and Richmond, Va.
and is president and partner of Opportunity Franchising, Inc. in Illinois. Crawford is also vice president and owner of Jani-King of Roanoke/Lynchburg, Va. He joined Jani-King of Oklahoma, Inc.in
1987 and in 1988 was promoted to corporate headquarters in Dallas, where he is responsible for
marketing and supporting master franchises in the United States and overseas. Later, he was promoted to president of Jani-King Franchising, Inc. and Jani-King, Inc. In 1996, he was promoted to
president of Jani-King International, Inc. He has served on the IFA board of directors for more than
10 years. He was chairman of the association's International Affairs Committee and is currently a
trustee of the IFA Educational Foundation. Prior to joining Jani-King, he was district computer center manager for Tandy Corp. in Oklahoma City.
Richard Crawford
Vice President
Corporate Government Relations
McDonald's Corp.
Richard "Dick" Crawford directs McDonald's international, federal,state and local government
relations activities. Crawford serves as principal government relations advisor to the board of directors, CEOand other senior managers. He provides guidance and representation in domestic and international matters, develops and coordinates multinational strategies and manages the company's
relationships with multilateral agencies. He supervises three staff directors and oversees the work of
57 contract lobbyists. Crawford co-chairs and oversees administration of the McDonald's Federal
Political Action Committee. He was promoted from the position of senior director for government
relations to his current position. In addition to his responsibilities at McDonald's, Crawford is a
member of the IFA board of directors and the National Restaurant Association's Executive Committee, chairman of the National Council of Chain Restaurants' Executive Committee and a member of
the National Academy of Sciences' Food Forum. Before joining McDonald's, Crawford was a managing partner at Whitten & Diamond, aWashington, D.C. law firm.
John F. "Jack" Earle
Managing Partner
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FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
Earle Enterprises, LP
(McDonald's Corp.)
Jack Earle heads Earle Enterprises, LP and is a franchisee of McDonald's restaurants in Southeastern Pennsylvania and Southern New Jersey. He joined the system in 1983 and has served in a
variety of leadership positions during his franchising career, which spans more than two decades.
Earle served as first vice chairman of IFA's Franchisee Forum. Currently he chairs the National
Restaurant Building and Equipment Standards Team, as well as the Legal Team for McDonald's
Franchisees National Leadership Council. He is a board member of the McDonald's Political Action
Committee. Additionally, Earle is a member of the Division Leadership Council for the East Division, as well as the Regional Leadership Council for Greater Philadelphia. He is vice president of
the board of the Jeffrey Weinberg Foundation. In past years, Earle served as secretary-treasurer,
partners brands chair and operations advocacy chair for the NLC. Earle has also been treasurer and
director of the Philadelphia Ronald McDonald House Board. Prior to joining McDonald's, he was
vice president, national lending divisional head for Fidelity Bank in Philadelphia.
William G. Hall, CFE
Chairman of the Board and Chief Executive Officer
William G. Hall & Co.
(International Dairy Queen)
William Hall, CFE, is a franchisee of International Dairy Queen operating five Dairy Queen
units in Texas. In his 20-year foodservice career, Hall has owned and operated more than 80 units of
various concepts and served as a franchisee leader in each concept. Hall is a CPAand was affiliated
with a national public accounting firm before acquiring and operating a number of companies in the
transportation, real estate, banking, manufacturing and foodservice industries. Hall is a past chair of
the IFA's Franchisee Forum, a past president (for multiple terms) of the Texas Dairy Queen Operators Council, co-chair of the National Franchise Mediation Program Steering Committee and a
member of the Financial Accounting Standards Board Small Business Advisory Board.
David Jordan
Vice President, National Accounts
PepsiCo Foodservice
David Jordan has more than 25 years in the foodservice industry. Throughout a 10-year career
with Procter & Gamble Co., he progressed from sales representative to district manager. In 1989, he
joined Coca-Cola's Fountain business as account manager for the Southwest, followed by a promotion to director of national chain accounts, where he was successful in significantly increasing incremental sales. At SonicIndustries, Inc., he successfully built system-wide sales with the creation
of differentiated advertising, the implementation of a new soft-serve dessert program and the development of more than 200 new outlets. He then moved to Shoney's, where he served as vice president ofstrategic planning and later as senior vice president of business development. Jordan was recruited to PepsiCo in 1998, where he began asvice president of fountain beverage business development. In 2000, he assumed responsibility as vice president of national account sales and business
development. In 2001, he became vice president of beverage development-national accounts east. In
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FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
2002, he was named to lead the National Account Group, which includes all restaurants (except
YUM), C&G and Access channels.
Aslam Khan
President and Chief Executive Officer
Falcon Holdings, LLC
(Church's Chicken)
Aslam Khan is a prominent restaurant executive who rose from dishwasher to turnaround artist.
He left home at age 14. After putting himself through school, his first job was in the American Club
at the U.S. Embassy in Pakistan. He ultimately became club manager, skilled infood and beverage
service operations. Khan worked at the U.S. Embassy for seven-and-a-half-years before coming to
the United States. He joined Church's Chicken as a team member washing dishes and developed
expertise in both operations and marketing to later enter and excel within the corporate office of a
Church's franchisee. Khan left Church's and served several years with KFC in Los Angeles. Returning to Church's Chicken in 1997, he took over 48 stores, becoming one of the system's largest company operations in Los Angeles. Khan reversed theserestaurants in two-and-a-half years to become
some of the best-run stores in the system. He was named a Hometown Hero by Church's Chickenfor
his success and involvement in the community. Khan was also awarded the Restaurant of the Year
designation for his efforts in California. Khan then acquired a 100-unit group of Church's restaurants in the Midwest that were on the verge of bankruptcy during 1999 and turned them around. For
this accomplishment, he was honored with the Most Improved Restaurant Operations (Turnaround
Expert) award. In 2002 he became active in the Illinois Restaurant Association as a board member
and served on the Political Affairs and Membership committees. Khanis chairman of the Development Committee and a member of the Marketing Committee at Church's Chicken. The company has
a purchasing co-op with which he was past chairman and now serves as a board member.
Kirk Kinsell, CFE
Senior Vice Pres., Chief Development Officer, Americas Division
InterContinental Hotels Group PLC of the United Kingdom
Kirk Kinsell, CFE, is responsible for unit growth across all brands including franchise, management contracts and real estate development and acquisition activities. Kinsell has been instrumental in the development of multiple brand concepts. He led the development of Hotel Indigo, a
lifestyle brand rolled out by the company in 2004. This position marks Kinsell's return to the company. As senior vice president responsible for franchising from 1988 to 1995 for Holiday Inn
Worldwide, a predecessor of InterContinental Hotels Group, Kinsell led the launch of Holiday Inn
Express and Holiday Inn Select brands. In 1995 and 1996, he was president of the franchise division
at ITF Sheraton when he created the Four Points Hotels concept. Kinsell became president and chief
operating officer in 1997 of Avado Brands Inc., whichduring his tenure operated more than 220 restaurants, including Don Pablo's Mexican Kitchen, Hops Restaurant Bar and Brewery, McCormick
&Schmick Restaurants and Canyon Cafe restaurants. Most recently, Kinsell served as president and
chief executive officer of Micell Technologies Inc. Under his leadership, the company was recognized as the 2001 Entrepreneurial Company of the Year for North Carolina.
William Kussell
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FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
Chief Operating Officer
Dunkin' Brands, Inc.
William Kussell is responsible for overseeing marketing, operations and development of Dunkin' Brands' three companies, Baskin-Robbins,Togo's and Dunkin' Donuts, as well as multibranding and new market entry and retail excellence. Kussell joined the company in 1994. Prior to
assuming his current position, he was retail concept officer of Allied Domecq QSR from 1998 to
2003, president of Dunkin' Donuts from1996 to 1997 and senior vice president of marketing and
purchasing for Dunkin' Donuts from 1994 to 1996. Before coming to Allied Domecq, he was vice
president of marketing for Reebok and international groupproduct manager for Polaroid. Kussell
received a master's degree in business administration at Boston University and graduated magna
cum laude with bachelor's degrees in history and sociology at the University of Pennsylvania. He
currently serves on the board of directors ofZoots.
R. Eric McCarthey
President
7-Eleven Global Business Team
The Coca-Cola Co.
Eric McCarthey is president of the 7-Eleven global business division with the Coca-Cola Co.
where he directs value creation strategies,business system design, product and service innovation,
revenue growth, and supply chain support for one of the Coca-Cola system's largest and most complex customers. With approximately 25 years of business, marketing development, operations, and
general management experience, McCarthey has significantly contributed to the development of the
company's sales and global business system, establishing innovative customer and commercial
leadership capabilities, consumer marketing initiatives and increasing growth opportunities. He
joined the company in 1981 as a territory sales manager. Throughout his tenure, he held such positions as division marketing director and deputy division president for the Nordic and North Eurasia
division, vice president and managing director of the global Burger King account team, and most
recently senior vice president of sales and marketing of the North American foodservice division.
He earned an executive master's degree in business administration from the University of Southern
California and a bachelor's degree from the University of Colorado. He consults with Emory University's Center for Relationship Marketing and is a board member of Global Imaging Systems
where he has served since 2001. He currently chairs GIS' audit committee and is a member of the
nominating-governance committee and compensation committee. McCarthey is featured in the article "Inside the Minds," a special book publication on "The Art of Sales" by Aspatore Books and
published an article in the May 2005 issue of Leadership Excellence called "High-Impact Boards."
Barbara Moran
Chief Executive Officer and President
Moran Industries, Inc.
As president and CEO of Moran Industries, Inc., Mor Property Development, LLC and Transmission City, Inc., Barbara Moran manages all aspects of the business, encompassing five franchise
brands with 239 franchise locations nationwide and operates one of the leading franchisors of automobile aftermarket centers in the $300 billion auto care industry. Key achievements since taking
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Introducing the International Franchise Association's board of directors and executive committee; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
over as president in 1999 include the brand conversion of Atlas Transmission to Mr. Transmission
inthe Texas market, the development and implementation of a thriving Franchisee Advisory Alliance that promotes active franchisee participation, and the development and execution of the company's mentorship program, Helping Hands. Prior to her presidency at Moran Industries, Inc., she
worked in all aspects of the business and also successfully operated a Mr. Transmission franchise.
She has been a member of many committees, including IFA's Women's Franchise Committee,
Women's Franchise Network and the WFC Mentorship Program. She has been an active task force
participant, including the IFA Convention Task Force, WFC Leadership Conference, WFC Mentorship Guideline Development and the task force for the development of regional support groups
within the WFC. She co-founded the Chicago WFN in 2002. Professional organizationmemberships
include the National Association for Female Executives, Young Entrepreneur's Organization,
Automotive Aftermarket Industry Association, Automatic Transmission Rebuilders Association and
Vistage.She has authored articles that have been featured in Franchising World, Transmission Digest and Franchise Update. For the past two years,she has been a catechist teacher at St. Francis of
Assisi in Orland Park, Ill. Prior to joining Moran Industries, her career path was extremely diverse.
Upon graduation from high school, Moran attended the Art Institute of Chicago to pursue a career
in the arts as a sculptor. Later she served as a legislative aide for a congressional representative
from Illinois.
Godfred P. Otuteye, CFE
President and Chief Executive Officer
Money Mailer, LLC
Godfred Otuteye, CFE, has led Money Mailer, one of the leading direct mail advertising franchise companies in the United States, since 1999. Between 1992 and 1999, he served as executive
vice president and chief operating officer. Prior to joining Money Mailer, he served as chief operating officer of Datadesk International, Inc., a manufacturer of computer keyboards and other input
devices. Prior to that, hewas senior vice president and chief financial officer of Micro D, Inc. (now
Ingram Micro) a wholesale distributor of microcomputer products for six years. Otuteye has also
served as chief financial officer of a project construction company; vice president, and senior loan
and credit officer with Union Bank, Los Angeles; and prior to that, he held various positions in
commercial lending with Union Bank.
Rick Robinson
Chief Executive Officer
President and Partner
Jani-King Southwest
Rick Robinson is responsible for more than 200 franchisees in Arizona under the Jani-King
brand that provides commercial cleaning services. Prior to acquiring the master franchise from JaniKing International, Robinson was a vice president of the company's California territory and ran the
San Francisco office. During his career, he has soldand overseen the sale of more than 800 franchises. Robinson has beenactive within IFA, serving as a member of the board of directors, onthe
Franchise Relations Committee and chair of the Franchisee Forum.He is a member of the Arizona
Franchisor Association and serves on Jani-King International's advertising committee.
Steven Rogers
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Introducing the International Franchise Association's board of directors and executive committee; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
President and Chief Executive Officer
The Franchise Co., Inc.
Steve Rogers' introduction to franchising began at a young age. Hewas a pioneer of the College
Pro Painters franchise system, operating a franchise in the Toronto area before graduating from the
University of Western Ontario in 1978. In 1980, he became a vice president ofCollege Pro, moved
to Vancouver and expanded the company across Western Canada. Leaving College Pro in 1982,
Rogers operated the general contracting firm, Certa Pro Contractors. He returned to College Pro in
1986 and was promoted to president in 1989. >From 1989 to 1992, he expanded the franchise network with a focus on U.S. expansion. Rogers also initiated development of CertaPro Painters, a fulltime professional painting franchise. He reorganized the company in 1992 and renamed it The Franchise Company. TFC focused on the growth of existing business lines and the acquisition of property-focused franchise systems. Companies currently under the TFC umbrella include California
Closets, CertaPro Painters, College Pro Painters, Paul Davis Restoration,Pillar To Post Home Inspection, Handyman Connection and Floor Coverings International. The number of franchisees currently in the system exceeds 1,800 units. TFC is the franchising arm of FirstService Corp., a publicly-traded company. Rogers serves on the board of directors of FirstService.
Vice Chairman-elect Franchisor Forum
Michael J. Roman, CFE
Fuels Franchise Strategy Manager
ExxonMobil Corp.
During a 30-year career with ExxonMobil, Michael J. Roman, CFE, has held numerous franchise management positions spanning business and strategy development, operations and financial
planning, and leading ExxonMobil's franchise legislative affairs activities. Roman is largely credited with successfully planning and executing the alignment ofthe Exxon and Mobil fuels franchises
subsequent to the Exxon and Mobil merger and he has developed industry-leading franchisee support alliances with major financial and insurance providers. Roman is a member of the IFA board of
directors and is chairman-elect of the IFA Educational Foundation, commencing this leadership role
in 2007. He alsoserves on the Board of Governors of the Institute of Certified Franchise Executives.
He is past co-chair of the strategic advisory board of the International Institute for Franchise Education of the H. Wayne Huizenga School of Business and Entrepreneurship at Nova Southeastern
University in Fort Lauderdale and has served as an instructor for IIFE programs and franchise business seminars.
Steve Romaniello, CFE
President and Chief Executive Officer
FOCUS Brands, Inc.
(Carvel, Cinnabon)
Steve Romaniello, CFE, leads FOCUS Brands, Inc., the franchisor and operator of nearly 1,400
ice cream stores, bakeries and cafes in the United States, the District of Columbia, Puerto Rico and
31 foreigncountries under the brand names Carvel, Cinnabon and is the franchisor of Seattle's Best
Coffee. FOCUS Brands manufactures and distributes ice cream cakes and frozen novelties under
the Carvel brand to morethan 8,400 outlets in 35 states. Prior to accepting the post at FOCUS, Ro-
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Introducing the International Franchise Association's board of directors and executive committee; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
maniello was president and chief operating officer of U.S. Franchise Systems. Joining at the company's inception as a senior vice president, Romaniello helped grow USFS from one brand with 27
hotels in nine states to three brands and more than 500 hotels open in 47 states and five countries.
Before joining USFS, he was Holiday Inn Worldwide's youngest vice president, responsible for
franchise services, support and training for the 1,700 hotels in the United States, Canada and the
Caribbean operating under the Holiday Inn and Crowne Plaza brands, as well as franchise sales in
the region. From 1988 to 1991, he held various positions with Days Inn of America. Romaniello is a
member of the board of directors of Fast Signs, IFA and the association'sIFA's Diversity Institute.
Heather L. Rose
President and Chief Executive Officer
Sona MedSpa International
Heather L. Rose led a team to acquire Sona International and joined the company postacquisition as chief operating officer in 2004. Rose was promoted to president and CEO in 2005.
Sona MedSpa is an industry leader in laser and light-based skin rejuvenation, hair removal, wellness
and optimal aging services. Prior to Sona, Rose held executive leadership positions in franchised
businesses over the past 13 years. Most recently, she was vice president of learning and people services for Mail Boxes Etc. Based in San Diego, the MBE Network comprises nearly 4,500 locations
worldwide, with master licensing agreements in more than 80 countries. She led the corporate human resources department and the domestic and international training departments. Rose has extensive experience in franchise operations systems development and implementation, corporate university development, organizational development, human resources management and employment law.
In 2001, Rose played a key role on the executive team during the sale of MBE to United Parcel Service by facilitating and managing the company's strategic operating plan. Rose received the designation of Senior Professional of Human Resources from the Human Resources Certification Institute. Rose was recently named in the Top 100 Healthcare Leaders in Tennessee. Professional affiliations and board positions include the Women's Franchise Committee, the National Association of
Female Executives and Union Rescue Missions and Homeless Shelters.
Ann M. Rosenberg, CFE
President
D'Vine Wine
Ann M. Rosenberg, CFE, co-founded Let's Make Wine/RoseVine Winery in 2003 with business
partner Thomas A. DeRossett Jr. The shops allowcustomers to create, bottle and label their own
wines on the premises, as well as purchase wine by the bottle. In June 2006, RoseVine Enterprises,
their parent company, entered a joint venture with D'Vine Wine, Inc., a franchisor of similar units in
Texas, to go forward as D'Vine Wine Franchise Systems USA, LLC. DVWFS USA now has nine
franchisees, two company-owned shops and two licensees in four states. Rosenberg and DeRossett
also own the 1810 Country Inn and Winery, which includes a vineyard and event pavilion, in
Thomson, Ga. Rosenbergis president, director and trustee of the William Rosenberg Family Foundation, Inc., which has assets of more than $20 million. She serves as a director of the William
Rosenberg International Center of Franchisingat the University of New Hampshire; as trustee of the
Dana-Farber Cancer Institute; and on the Florida Board of the Commonwealth Institute, a women's
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Introducing the International Franchise Association's board of directors and executive committee; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
think tank in Miami. Rosenberg is also a trustee of the IFA's Education Foundation and serves on its
Diversity Institute board.
Michael H. Seid, CFE
Managing Director
Michael H. Seid & Associates
Michael Seid, CFE, is founder and managing director of Michael H. Seid & Associates (MSA),
a management-consulting firm specializing infranchising, licensing and distribution issues. He has
more than 23 years experience as a senior operations, financial executive and consultant for companies within the franchise, retail, restaurant and service industries. Seid has also been a franchisee. At
MSA, he focuses on franchise system development, management and expansion issues, as well as
litigation support. He is a former chairman of IFA's SupplierForum, a trustee of the IFA Educational
Foundation and a member of several IFA committees and task forces. He coauthored the book
Franchising for Dummies, now updated and in its second edition and publishedby IDG Books, with
Wendy's founder Dave Thomas.
Nikki Sells, CFE
Vice President, Franchising
Express Personnel Services
Nikki Sells, CFE, oversees the sale of franchises in the United States, Canada, South Africa and
Australia as vice president of franchising for Oklahoma City-based staffing firm Express Personnel
Services. Prior to joining the Express headquarters team, she was a franchisee in the Springfield,
Mo., Express Personnel franchise with her husband, Robert. As a franchisee, Sells was a founding
member of the IFA Franchisee Advisory Council and served as chairwoman in 1997. She alsoserved on the association's board of directors from 1997 to 2004 andas chairwoman of the
Women's Franchise Committee. She served on the IFA board of directors from 1997 to 2004. Sells
and her husband, Robert, were named IFA Franchisees of the Year in 2001, and Express Franchisees of the Year in 1995, 1997 and 2001. In 2002, the couple received the company's highest honor,
the Gordon Blair Heritage Award. Sells taught in the public schools of Oklahoma and Arkansas for
eight years and was a weekend weather anchor for the local NBC affiliate in Fort Smith, Ark. before
joining Express. She is a past board member of the University of Arkansas Alumni Association.
Sells joined the headquarters management team in January 2004. In 2005, she received the Bonny
LeVine Award from IFA for mentoring and promoting women in franchising and is currently
chairwoman of the IFA Marketing and Public Relations Committee.
Larry I. Tale
Senior Vice President
Franchise Sales
Golden Corral Buffet & Grill
Larry I. Tate brought franchising, as a growth strategy, to the Raleigh, N.C.-based Golden Corral restaurant chain in 1990, which has grown its franchise system to 350 franchised restaurants now
open thataccount for three-quarters of the system's $1.34 billion annual sales. In addition, 250 markets have been purchased by franchisees for future development in the next five years. The com-
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Introducing the International Franchise Association's board of directors and executive committee; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
pany benefited from the experience Tate gained in the 1960s when he helped initiate a franchising
strategy at Baskin-Robbins 31 Flavors that transformed the small California ice cream company into
a national brand, growing from 60 stores to almost 1,000 in four years. The lawyer-turned-business
executive gained a unique insight on franchise relationships by owningand operating four franchised Shakey's Pizza restaurants in the Los Angeles area for six years in the 1980s after serving as
executive vice president of Shakey's for four years. That insight, plus legal training, has made him
an authoritative advocate for franchising. In 1999, representing the IFA, Tare testified against additional and unneeded government regulations at a U.S. House of Representatives committee hearing.
Tate is chairman of the IFA's Franchise Relations Committee, which is focused on production of
franchising "best practices" handbooks. He has previously served on the IFA board of directors. He
joined Investors Management Corp., the parent of Golden Corral, in 1984and held a series of senior
posts with Golden Corral in business development, financing and real estate. When Golden Corral
launched a national expansion program led by an aggressive franchising campaign aimed at new
markets, Tate was placed in charge. The result has been franchise awards for development of more
than 600 new and existing restaurants representing an investment in the Golden Corral brand by
franchisees of more than $1.3 billion in land, buildings and equipment. An additional 700 markets
are earmarked for future sale to franchisees. Tate is a member of the California Bar, the American
Bar Association and the International Bar Association. He was a member of the 1984 Los Angeles
Olympic Organizing Committee, president of the Burbank Board of Education and a member of the
Burbank City Council. He is a Distinguished Past President of the North Raleigh Kiwanis Club and
pastchairman of the Raleigh Artsplosure Festival.
Samuel H. Wright
Senior Vice Pres.
Government Relations
FedState Strategic Consulting, Inc.
Samuel H. Wright serves as senior vice president of government relations for FedState Strategic
Consulting, which is a wholly-owned subsidiary of Realogy Corp., a former part of Cendant and the
franchisorof Caldwell Banker, Century 21, ERA and Sotheby's. FedState represents all of the former Cendant companies' government relations activities. Wright opened the Cendant Corp. Washington, D.C. office in 1998 and has led the growing department since that time. He joined the company in 1997 following the acquisition of PHH Corp., a predecessor of Cendant. Wright served in
various positions in PHH, including generalcounsel. Wright currently serves as chair of the Legislative Action Group of IFA and is a member of the government affairs committee of the American
Hotel and Lodging Association and the Travel Business Roundtable. He is a member of the American Bar Association and the Maryland Bar Association. Wright received a bachelor's degree from
Union College and a juris doctor's degree from the School of Law of the University of Maryland.
George Zografos
Chief Executive Officer
Z Donut Co. (Dunkin' Donuts)
George Zografos' career with Dunkin' Donuts spans 27 years, 17 as a franchisee and 10 with
corporate. He currently has multiple shops on Cape Cod, upstate New York and is also the owner of
Cape Cod Harley-Davidson, a local Harley-Davidson dealership. Zografos is a member of the Ex-
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Introducing the International Franchise Association's board of directors and executive committee; INTERNATIONAL
FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising World January 1,
ecutive Advisory Committee of Dunkin' Donuts, a 14-year member of the Boston Advertising
Committee and has served as chair and vice chair of its Marketing Leadership Council. Other memberships include the Dunkin' Donuts National Leadership Council. Zografos has servedas a board
member of Dunkin' Donuts North East Distribution Center and chaired its Coffee Commodity
Board. He continues to serve on the IFA board of directors, the Educational Foundation and was the
IFA Franchisee Forum chair in 2003 and 2004. Additionally, Zografos is the trustee chair of Cape
Cod Community College and serves on the board ofthe Cape Cod Chamber of Commerce.
With sincere appreciation for their service, the following individuals will be completing their
service and leaving the IFA board as of Feb. 27, 2007.
Sid Feltenstein
Chairman
Sagittarius Brands
Charles E. Rawley III
Chief Development Officer
YUM! Brands, Inc.
LOAD-DATE: February 1, 2007
Page 22
Copyright 2007 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2007 International Franchise Association
Franchising World
January 1, 2007
SECTION: Pg. 39(23) Vol. 39 No. 1 ISSN: 1041-7311
ACC-NO: 158621431
LENGTH: 15298 words
HEADLINE: 47th Annual International Franchise Convention February 24-27, 2007.
BODY:
Building Future Together
FEBRUARY 24-27, 2007
Caesars Palace Las Vegas, NV
For more information or to register, visit
www.franchise.org
or call the Conference Department at 202/628-8000.
Why should you invest your time and money to attend the IFA AnnualConvention?
We could give you hundreds of reasons why you should attend the IFA
Annual Convention but why take our word for it? Your peers are making the commitment year after year to attend and they're bring more and
more of their executives with them. Why? Because the convention is the premier event in franchising, not just for the educational value but for the opportunity to network
with franchising's best and brightest. Whether you are just starting out your
career in franchising or are a seasoned franchise professional, there are new
lessons to be learned and invaluable connections to be made. There's no reason
to reinvent the wheel. Join your friends in franchising at the IFA Annual Convention and build a better future for your business today.
"Subway joined IFA in the late 70's when we had fewer than 100 outlets, and
I've attended almost every convention since then. By speaking to other franchisors at IFA conventions, I gained the confidence to
set some very high
achievement goals for Subway."
Fred DeLuca, CFE
Founder
Subway World Headquarters
"Not getting my company actively involved in the IFA much sooner is
one
of the bigger mistakes I have ever made in business. Anybody seriously involved
in franchising should make attending the IFA Convention a priority. The educational content is first rate and the opportunity to build valuable new business
relationships is unsurpassed."
Joe Bourdow
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
President
Valpak
"Getting involved in the IFA early on was one of the best decisions
that
my dad ever made for me (fresh out of high school). After morethan 20 years of
attending IFA conventions, I continue to learn and grow from the educational
sessions as well as meet new people who I reach out to and network with year
round. I would advise anyone in franchising to make this an annual commitment."
Dina Dwyer-Owens, CFE
President & CEO
The Dwyer Group, Inc.
"Being a part of the IFA provides franchisors with an unparalleledopportunity to form or renew relationships with the "heavy hitters" in the industry,
catch up with emerging trends and study the techniques that are available to
operate better franchise systems. From the exhibits to the general and educational sessions, the IFA provides invaluable information to new and seasoned
members of the franchising population."
Sid Feltenstein
Chairman
Sagittarius Brands
"The IFA annual conference is a great opportunity to network with corporate
peers and gain insight into the opportunities and answers to
the challenges
associated with developing and maintaining an effective franchise program. It
is inspirational to interact with minority and women entrepreneurs, who have
become successful despite various obstacles. From the pre-conference summits on
Technology, Diversity and
International issues, to the closing gala dinner,
the conference just gets better and better."
Priscilla J. Hollman
Vice President, Diversity Relations
Marriott International, Inc.
SCHEDULE OF EVENTS
Friday, February 23
8:00 am-10:00 am
ICFE Registration
8:00 am-9:30 am
Finance, Audit & Budget Committee
8:30 am-5:30 pm
ICFE Special Session
* Financial Bootcamp: Help Franchisees Gain Control of
Their Business
8:30 am-5:30 pm
ICFE Special Session
* Developing and Implementing an Effective Franchise Sales
Program
8:30 am-5:30 pm
ICFE Special Session
* Basic Principles of Franchise Management
8:30 am-5:30 pm
ICFE Special Session
* International Development Fundamentals
10:00 am-2:00 pm
IFA Executive Committee Meeting
3:00 pm- 5:00 pm
Franchisor Forum
7:00 pm
Board of Directors' Dinner
Saturday, February 24
8:00 am-8:00 pm
Registration
8:00 am-10:00 am
Educational Foundation Board of Trustees
8:00 am-10:00 am
Franchise Relations Committee
8:00 am-9:00 am
Matchmaker Task Force
8:00 am-10:00 am
Membership Committee
8:00 am-10:00 am
Women's Franchise Committee (WFC)
8:00 am-12:00 n
ICFE Special Session
* International Business Development for Senior Executives
8:30 am-5:30 pm
ICFE Special Session
* Franchise Relations Clinic
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
8:30 am-5:30 pm
ICFE Special Session
* Diversity Bootcamp--Proven Strategies for Large and Small
Franchisors
8:30 am-5:30 pm
ICFE Special Session
* Essential Leadership Skills for Franchise Executives
8:30 am-10:00 am
Legal Legislative Committee
9:00 am-12:00 n
Global Marketing Committee
10:00 am-12:00 n
Marketing & PR Committee
10:00 am-12:00 n
Past Chairmen's Council
10:00 am-12:00 n
ICFE Board of Governors
10:00 am-12:00 n
Minorities in Franchising Committee
10:00 am-12:00 n
FranPAC Advisory Board
10:15 am-11:15 am WFC Leadership Conference Coffee
11:00 am-1:00 pm
Technology Committee
11:30 am-1:15 pm
WFC Leadership Conference Lunch
12:00 n-1:00 pm
Board of Directors' Luncheon
1:00 pm-5:00 pm
ICFE Special Session
* IFA Compliance Training
1:00 pm-4:30 pm
Board of Directors' Meeting
1:30 pm-4:45 pm
WFC Leadership Conference
4:00 pm-4:30 pm
Ambassador Orientation
4:30 pm-5:00 pm
Committee Chair Orientation
4:30 pm-5:30 pm
New Member Orientation
4:45 pm-5:30 pm
WFC Leadership Conference Reception
5:30 pm-6:30 pm
New Member/First Timer Reception
6:30 pm-9:00 pm
Taste of Franchising
Sunday, February 25
7:00
7:00
7:30
7:30
am-5:00
am-7:30
am-9:00
am-9:00
pm
am
am
am
Registration & Banquet Desk
Supplier Forum Executive Committee
Prayer Breakfast
Supplier Forum Advisory Board & General
Membership Meeting
8:30 am-11:30 am
8:30 am-12:00 n
8:30 am-12:00 n
9:00 am-12:00 n
9:00 am-12:00 n
9:00 am-12:00 n
9:00 am-12:00 n
9:00 am-12:00 n
10:00 am-12:00 n
11:00 am-12:00 n
12:30 pm-2:30 pm
Multi-Unit Summit
International Summit--Novice Track
International Summit--Advanced Track
Financial Summit
Technology Summit
Diversity Summit
Elements of Successful Franchising
FTC/Sales Compliance Summit
Awards Committee
FranPAC Reception
Opening General Session & Luncheon
2:45 pm-4:15 pm
CONCURRENT SESSIONS
1. Lessons Learned--A Discussion with Successful Franchisors
2. The Do's & Dont's of Franchise Turnarounds for the Large and/or
Mature Franchisor
3. Search Engine Optimization (SEO): Get Noticed Now!
4. Establishing the Franchise Sales Process for New & Emerging
Franchisors
5. Customers Rule! Can You Manage the Relationship?(for Large and
Mature Franchisors)
6. Private Equity Panel: A Discussion With CEOs
7. Effective Communication Strategies for Franchisors and Their
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Franchisees
8. Franchisee Satisfaction: Growing a Happy and Healthy Franchise
System
9. Enforcer or Cheerleader? The Evolution of Field Support as Your
System Grows
(for Established Franchisors)
10. Creating a Culture of Inclusion: Diversity "How To's"
11. The Entrepreneur Next Door
12. Effective International Lead Generation
4:30 pm-8:00 pm
7:30 pm-9:00 pm
Chairman's Reception with Exhibitors & FranPAC
Silent Auction
Minorities in Franchising Reception
Monday, February 26
7:00 am-6:00 pm
7:00 am-8:00 am
8:00 am-10:00 am
Registration & Banquet Desk
FranPAC Breakfast
Super Session with Continental Breakfast
10:15 am-11:45 am
CONCURRENT SESSIONS
1. Administering Advertising Funds: Leveraging Collective Power for
Marketing Success
2. A Remedy for Growing Pains: How to Leverage Technology to Grow More
Cohesive,
Profitable Franchisees
3. When the Relationship Sours: Creating an Amicable Plan
4. Franchise Sales for the Established Franchisor
5. Minority Franchise Recruitment Programs that Work
6. Maximizing the Effectiveness of FACs and Franchisee Associations
7. International Expansion: Challenges and Alternatives
8. Leadership Development and Coaching for the Established Franchisor
9. Proactive Steps a System Can Take Today to Improve Its Value
Tomorrow
10. Next Steps for Emerging Franchisors
11. Franchise System Conventions: Making the Most of the Experience
(for Established Franchisors)
12. 60 Killer Marketing Tactics to Increase Sales, Maximize Profits
and Stop Your Competition
13. Why They Really Buy: Mapping the Buying Decision
12:00 n-2:30 pm
12:30 pm-2:30 pm
1:00 pm-3:00 pm
2:45 pm-4:45 pm
5:00 pm-7:00 pm
6:30 pm-8:30 pm
7:00 pm-8:30 pm
Networking Lunch with Exhibitors & FranPAC Silent
Auction
Franchisee Luncheon
Diversity Institute Board
Executive Business Solution Roundtables
Fun & Games with Exhibitors & FranPAC Silent
Auction
Women's Franchise Committee Networking Reception
International Reception
Tuesday, February 27
7:00 am-4:00 pm
8:00 am-10:00 am
10:15 am-12:30 pm
10:30 am-12:30 pm
11:30 am-12:30 pm
12:45 pm-2:45 pm
Registration
Super Session with Continental Breakfast
Supplier Forum Business Solution Roundtables
Franchisee Forum
FranPAC Reception
Luncheon & General Session
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
3:00 pm-4:30 pm
CONCURRENT SESSIONS
1. The Female Consumer: That Huge Market You Can't Afford to Ignore
2. Best Practices in Handling Default & Termination (for Established
Franchisors)
3. The World is Flat (Not Exactly)-Preparing for Cultural Differences
as You Expand
4. Franchise Sales for the New and/or Emerging Franchisor
5. Best Practices in E-Disclosure
6. Starting Franchisees Out on the Right Step: Training New
Franchisees from Start to Finish
7. Best Practices in Building Your Brand
8. Growing Pains for Established Franchisors--From Small Companies
Operated by Founders
to Hiring New Executives
9. Innovative Methods for Choosing the Best Site to Place a Store
6:30 pm-7:30 pm
Annual Reception
7:30 pm
IFA Hall of Fame Banquet
Monday Super Session
GENERAL SESSIONS
8:00 am-10:00 am
This morning's session features Dunkin'Brands Chairman and Chief Executive
Officer, Jon L. Luther.
A legend in the food-service industry, he is a proven leader at creative
brand development and at satisfying consumers who seek quality,
convenience,
and value in a quick service restaurant setting. Mr. Luther joins us to provide
an in-depth look at one of the world's largest quick service restaurant companies encompassing more than 12,000 restaurants, including 7,600 units in the
United States and 4,400 units in 46 countries around the world. Baskin-Robbins
is the largest chain of ice cream stores in the world with 5,400 outlets.
Togo's, a California sandwich shop, includes 400 locations. And Dunkin' Donuts,
the largest coffee and baked goods shop chain in the world, includes more than
6,000 locations worldwide in 30 countries. The chain sells more than one billion cups of coffee in the U.S. per year and had world-wide sales of $3.6 billion in fiscal 2004 and U.S. sales of $3.4 billion. With all its success, you
would think the system would take a break and simply enjoy the fruits of its
labor. Not so. In fact, Mr. Luther has a very aggressive growth plan in mind
for Dunkin'Brands. Please join us and learn key insights on how to build your
business from one of franchising's giants. At this session, we'll also present
the Franchisee of the Year Awards to top entrepreneurs in franchising,and the
Bonny LeVine Award to a long-standing female role model and mentor within our
community.
Tuesday Super Session
8:00 am-10:00 am
Panel of the Pros
A highlight each year, the Panel of the Pros features top franchise
leaders discussing a hot topic relevant to the growth and success of
all franchise systems. In 2007, we will focus on a topic everyone is
talking about
... the changing world of franchise development. Hearfrom hands-on CEOs about
managing the franchise development process in these demanding and changing
times. What is the most effective wayto grow your business? Our panel will consider traditional development methods, referral networks, brokers, and outsource sales departments. What are the pros and cons of each? Who is using what
and why? You'll also hear insights from our panelists regarding how technology
has changed the way we all work with prospects. How has it changed theway we
interact with third party development organizations? Finally,the panel will address where tomorrow's prospects will come from. What challenges will you face
in the ever-changing marketplace of franchise development now and through the
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
rest of this decade? With four different viewpoints on stage, this will certainly be an interesting and lively discussion.
Moderator:
Steve Greenbaum, CFE, President & CEO, PostNet International Franchise Corporation
Speakers:
Ray Titus, President, Sign * A * Rama, Inc. Jeff Elgin, CEO, Capistar Franchise Holdings, Inc. Marc Kiekenapp, Managing Partner, Franchise Outsource
Tuesday Luncheon & General Session
12:45 pm-2:45 pm
Our fourth and final general session will feature another blockbuster
speaker straight out of our nation's history books--former Speaker
of the
U.S. House of Representatives Newt Gingrich. Well known as the architect of the
"Contract with America," Speaker Gingrich led theRepublican Party to victory in
1994 by capturing the majority in theU.S. House of Representatives for Newt
Gingrich the first time in 40years. After he was elected Speaker, he disrupted
the status quo by moving power out of Washington and back to the American people. Underhis leadership, Congress passed welfare reform, passed the first balanced budget in a generation, and passed the first tax cut in sixteenyears.
During his address, "Lessons in Leadership," Speaker Gingrichwill draw on his
years in the frontlines of politics and his currentrole as a leading figure in
entrepreneurial and technological advances to discuss the current political
climate in Washington. Mr. Gingrich shares the six standards he feels today's
politicians must meet inorder to effect real change, and he addresses the specific policy issues and national trends affecting the way you do business. The
Tuesday Luncheon would not be complete without presenting the Diversity Award
and recognizing the CFE Class of 2007--franchise executives who have met the
qualifications and completed the course of study leading to the Certified Franchise Executive designation.
SATURDAY HIGHLIGHTS
8th Annual Leadership Conference Hosted by the Women's Franchise Committee
Talking About My Generation: Understanding Generational Diversity in the
Workplace
For the first time in history, there are four distinct generationscomprising
today's workforce. The traditionalists, born between 1900-1945, value stability
and are fiercely loyal; the baby boomers, bornbetween 1946-1964, are workaholics who have paid their dues and are now desperate for a healthy work/life balance; the generation Xers, born 1965-1980, are extremely resourceful and independent, focusing their energies on skillful performance, variety and stimulation in the work-place; and the millennials, born between 1981-2000, are highspeed stimulus junkies who are fast becoming the intellectual authority in
their homes and work. With such distinct backgrounds and characteristics, how
do you best work with each generation to maximize your workplace relationships?
How can understanding generational diversity strengthen your leadership role
within your organization? "Talking About My Generation: Understanding Generational Diversity in the Workplace" will explore what makes each generation tick
and provide you withthe answers you need to effectively work with others.
You'll learn alot about yourself but you'll also have an opportunity to expand
your
knowledge of your organization's most valued commodity--people. Learn
how to motivate and communicate better with other generations to bring out
their leadership abilities while developing your own at the same time. The
Leadership Conference is open to all fully-registered Convention attendees at
an additional fee of $50. To reserve your space, please check off the appropriate box on our convention registration form.
Schedule of Events
10:15 am-11:15 am Coffee Talk
Join other attendees over coffee for an informal networking session
exploring the challenges of work/life balance.
11:30 am-1:15 pm Opening Luncheon
Presentation of the Crystal Compass
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Luncheon Presentation:
"Passing the Reigns from One Generation to the Next"
Guest Speakers:
Mary Ellen Sheets, CEO and Founder, Two Men and a Truck Melanie Bergeron,
CFE, President and COO, Two Men and a Truck
1:30 pm-1:45 pm Welcome & Introductions
1:45 pm-2:30 pm Keynote Address
Speaker:
Linda C. Haneborg, CFE, Senior Vice President of Communications & PR, Express Personnel Services
2:30 pm-2:40 pm Break
2:40 pm-3:40 pm Panel Discussion
A candid discussion with representatives from each generation sharing their
insights as to how to work effectively across generational lines.
Moderator.
Linda C. Haneborg, CFE, Senior Vice President of Communications & PR, Express Personnel Services
Speakers:
Bob Ritter, CFE, President & CEO, Ritter's Frozen Custard Fred DeLuca, CFE,
Founder, Subway World Headquarters JoAnne Shaw, CFE, President & CEO, The Coffee Beanery, Ltd. Liberty Harper, Founder/Director of Training, Liberty Fitness
Holdings, LLC
3:40 pm-3:50 pm Break
3:50 pm-4:40 pm Roundtable Discussions
Always a popular portion of the program, don't miss the roundtablediscussions where you can network with other attendees by exchangingimportant insights to help you succeed in today's multigenerational workplace.
Our roundtable facilitators are:
Nancy Beskar, WineStyles Master Franchisee
Josie Cicerale, CFE, Chief Operating Officer, Decor & You, Inc.
Greg Cory, President, eMaximation LLC Linda Fierce, Director of MarketingFranchise Brands, Regis Corporation
Katharine Francis, CEO, SafetyNet4Kids
Scott D. Frith, CFE, VP Marketing & Franchise Development, Lawn Doctor, Inc.
Teresa Huszka, CFE, MFV Expositions LLC
Lori Kiser-Block, CFE, President, FranChoice
Danny D. Moran, CFE, Director of Franchising, Polio Campero--Adir Restaurants Corp.
Linda Shunk, CFE, Director of Retail Operations & Development, Oreck Franchise Services, LLC
Victoria Starr, President, Discovery Map International, LLC
Dawn Lawin, President, Hot Dish Advertising
Ray Moore, CFE, Director of Franchise Operations Worldwide, Snap-On
Tools
Company, LLC
Courtney Minor, Director of Franchise Development, Gold's Gym International
Dinah Coopwood, Franchise Lead Manager, ServiceMaster Clean & Furniture
Medic
Jodene Jensen, Co-Founder, RB. Loco Franchising, Inc.
Brig Sorber, CFE, VP Operations, Two Men And A Truck
4:40 pm-4:45 pm Closing Remarks
4:45 pm-5:30 pm Wine & Cheese Reception
SATURDAY HIGHLIGHTS
New Member/First Timer Reception 5:30 pm-6:30 pm
An event specifically designed with our new members and first timeconvention-goers in mind, the New Member/First Timer Reception is anopportunity to
welcome this group into the IFA family and make them feel right at home. This
by-invitation-only event will allow attendees
the chance to mingle and become acquainted with colleagues in the franchise community including the IFA
Board of Directors and other members of the IFA leadership.
Taste of Franchising
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
6:30 pm-9:00 pm
One of the most popular of all IFA convention experiences, the Taste of
Franchising is a celebration of the wonders and diversity of franchising. During this spectacular networking event, franchisor and supplier members generously provide branded food and beverage items while others sponsor decorations,
paper products and entertainment to make the Taste of Franchising event stand
out from the rest. Hosted outside under the lights of the Las Vegas Strip, this
year's Taste willbe bigger and better than ever. You don't want to miss this
unique evening of networking set in an atmosphere that puts the spotlight on
the many faces of franchising!
We'd like to thank those IFA franchisor and supplier members who have graciously stepped forward to support this event:
Accor Franchising
North America, LLC
American Leak Detection
Artuzzi's Italian Kitchen
Constant Contact
Dippin'Dots Franchising
The Dwyer Group
ExxonMobil Corporation
Faegre & Benson
Farrell Fritz, P.C.
Fish Window Cleaning Services, Inc.
Fishman Public Relations, Inc.
FOCUS Brands, Inc. (Carvel & Cinnabon)
Franchise Development Services Limited
Franchise Solutions Corp.
Fran-Systems, LLC
Great American Cookies/Mrs. Fields/TCBY
HoneyBaked Ham Company and Cafe
Hot Dish Advertising
House of Bread
IFX Online
Kayson's Grille
Lenny's Franchisor, LLC
P.B. Loco Franchising
Polio Campero
Port of Subs, Inc.
Power Smoothie Cafe
Raving Brands (Moe's
Southwest Grill) re:group, Inc.
Remote Data Backups
Ritter's Frozen Custard
St. Jacques Franchise Marketing
Tony Roma's
Uno Chicago Grill
Virginia Barbeque
Franchise Company
Whether you are a franchisor or supplier, participating in the Taste provides companies with a wonderful opportunity to increase their visibility
within the franchise community. If you are interested in adding your name to
our growing list of sponsors, contact Anne Poodiack
at 202/662-0773 or by
email at
apoodiack@franchise.org
.
Prayer Breakfast
SUNDAY HIGHLIGHTS
Prayer Breakfast
7:30 am-9:00 am
We invite you to join us at the Prayer Breakfast hosted by The ServiceMaster
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Company. This is a non-denomination event that you attend with your family and
friends. In addition to a special musical performance and motivational readings, we are pleased to feature famed keynote speaker, Ken Blanchard. For
nearly four decades, Mr. Blanchard has
been recognized as a premier thinker
and writer on leadership. The author of several best-sellers including "The One
Minute Manager," Mr.
Blanchard will speak about ways to inspire and equip
people to leadwith understanding and compassion. This is a great way to begin
the first official day of challenging educational sessions, networking engagements and high-powered business meetings! The Prayer Breakfast iscomplimentary
and is offered to the first 300 fully-registered convention attendees on a
first come, first served basis.
Co-Sponsored by:
HomeTask Handyman Service, Inc.
MagnetStreet
The Parable Group
Michael H. Seid & Associates
Servant Systems, Inc.
Service Brands International
Two Men & And A Truck International, Inc.
International Summit--Novice Track
Developed by the Global Marketing Committee (GLOMAK) and the WorldFranchise
Council
8:30 am-12:00 noon
Am I Ready for International Expansion?
* How large does a franchise system need to be to consider international expansion?
* What structure is best for my company?
* The most effective way to structure an organization for international expansion.
* How and when to adapt the concept to different cultures.
Moderator: Kay Marie Ainsley, CFE, Managing Director, Michael H. Seid & Associates
Speakers: Burt Yarkin, CEO, Cartridge World North America Cartridge
World
Robert F. Trota, President, Max's Restaurants, Inc.
The Commitment is Made--What Are the First Key Areas that Must Be Managed?
* Legal and tax issues: trademark registration, tax considerations,
and
country specific franchise regulations.
* Where to go for research and country data: U.S. Department of Commerce resources, franchise associations, consultants.
* How to determine what countries to target.
Moderator: Leonard N. Swartz, Senior Advisor, iFranchise Group
Speakers: Finola Cunningham, Commercial Specialist, U.S. Embassy, US Commercial Service John O'Brien, CEO & President, PoolWerx Corporation Pty Ltd
International Expansion from the Eyes of the Master Franchisee
* What are the expectations that a master franchisee/area developer
brings to the relationship?
* What methods do foreign master/developers use to find and investigate
franchise systems?
* What can and should a franchisor do to be knowledgeable about a foreign
market before expanding there?
* What key factors influence the master/area developer to acquire the franchise system?
Moderator: Larry Weinberg, Chair, Franchise Group, Cassels Brock
Speaker: John Prittie, President, Two Men And A Truck Canada
Andrew Benefield, Cookies Australia Pty Ltd. (Master Franchisee, Mrs.
Fields)
Expansion into Emerging Markets--Does the Opportunity Outweigh theChallenges?
* Expansion into Emerging Markets: Does the Opportunity Outweigh the Challenges?
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
* Definition of an international emerging market.
* Which are the markets of the future?
* Lessons learned in expansion into international emerging markets,
such
as India, China, Russia, and Mexico.
Moderator: Pablo Hooper, Partner, Gonzalez Cavillo SC Abodagos
Speakers: John Harris, International Marketing Manager, Crestcom International Ltd.
Albert Kong, CFE, Asiawide Franchise Consultants Pte Ltd.
Legal Update from Around the World
* Disclosure and registration requirements around the world.
* What countries have recently introduced franchise legislation?
* How is my existing franchise system impacted by these new developments?
Moderator: Peter D. Holt, Executive in Residence, Great Hill Partners
Speakers: Chris Wormald, Head of Franchising, London, Eversheds
Frank Zaid, Senior Partner, Osier Hoskin & Harcourt, LLP Stephen Giles,
Partner, Deacons Lawyers
Solving the Challenges with Underperforming Masters and Area Developers
* Best practices from a business perspective.
* Best practices from a legal perspective.
* How to structure the relationship to minimize development problems.
* Step by step practical advice once development problems occur.
* What mistakes to avoid.
Moderator: Gaylen L. Knack, Partner, Gray Plant Mooty
Speakers: Lee Vala, Senior Vice President, International Development, The
Quizno's Corporation
Michael Martino, Chairman, Mail Boxes Etc. Canada
Elements for Building a Successful Franchise Network
9:00 am-12:00 noon
* Techniques for effective distribution: where franchising fits in
* Effective franchisee recruitment.
* Franchisor operating systems, products and services that benefitfranchisees.
* Essential elements of the franchisor management's philosophy and"culture."
* Communication in franchise networks.
* How to deal with change: anticipating it, accommodating it and taking advantage of it.
Speakers: Dennis Wieczorek, Partner, DLA Piper US LLP Phil Zeidman,
Partner, DLA Piper US LLP
Michael M. Isakson, President & COO, The ServiceMaster Company andIFA First
Vice Chairman
Technology Summit
Developed by the Information Technology Committee
9:00 am-12:00 noon
* An overview of emerging best practices in e-disclosure.
* Answers to your technology questions from senior franchise executives and
franchisees during the panel of experts.
* An opportunity to interact with franchise technology leaders during Summit
Roundtables to learn about the good, the bad and the ugly of technology.
Panel of Experts
Moderator: Hal McLean, CFE, Director of Information Systems, Two Men And A
Truck International, Inc.
Speakers: Brian Spindel, CFE, Executive Vice President, PostNet International Franchise Corporation
Ken Colburn, President & Founder, Data Doctors Franchise Systems, Inc.
Roundtable Topics and Facilitators
Tools for Distance Learning and Education
Facilitator: Jeff Connally, CM IT Solutions
Facilitator: Nancy Bigley, CFE, Director of Franchise Services,
Dunkin'Brands
Best Practices for Effective Franchise Email Marketing Programs
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Facilitator: Kevin O'Brien, Manager, Business Partner Programs, Constant
Contact
Data Management
Facilitator: Ken Colburn, Founder & President, Data Doctors Franchise Systems, Inc.
E-commerce Systems
Facilitator: John Rogers, Chair, Davis and Company
How Many Locations Can I Put in a Market and How Can I Predict Their Revenue?
Facilitator: Paul Sill, Managing Partner, Forum Analytics
Securing Customer & Company Information--Identify the Risks and Some of the
Tools Out There to Help Minimize the Risk
Facilitator: Tom Epstein, CEO, Franchise Payments Network
Internet Strategies for Lead Generation
Facilitator: Terry Corkery, President & CEO, FRANCHISEWORKS.com
Facilitator: Amit Pamchea, CEO, FranConnect Software
Using Technology to Build Your Brand
Facilitator: Nigel Mayne, President & CEO, FranMatch
Benchmarking for Your Franchise System--For Your Industry
Facilitator: Tim Johnson, Director of Operations, Geeks on Call
Benefits of Software as a Service (Third-Party Hosted Applications)
Versus In-House Hosted Applications
Facilitator: Jack Pearce, Business Development, Handyman Matters
From Lead to Opening, Management & Tracking Sales Prospects Through
to
the Opening Process--What Systems Exist, Best Practices
Facilitator: Bill Cody, VP of Market Expansion, HomeTask Handyman Service
How to Drive Traffic to Your Web Site
Facilitator: Paul D'Angelo, Director of Information Technology Services,
HomeVestors of America, Inc.
Automating Financial Payments Using Technology
Facilitator: Dan Martin, President & CEO, IFX Online
Automated Survey Systems for Customers and Franchisees
Facilitator: James Mowery, Chief Information Officer, Instant Tax Service
Managing Your Franchise System
Facilitator: George Gualda, Franchisee, Link Staffing Services
Web Site Fundamentals
Facilitator: Marcia Hales, COO, My Girlfriend's Kitchen
Selecting a Point-of-Sales System
Facilitator: Brian Spindel, CFE, Executive Vice President, PostNetInternational
Implementation of Technology on a Budget--What to Do First
Facilitator: Larry Sanders, Remote Data Backups
How to Manage and Engage with Your Franchisees
Facilitator: Beth Kohler, SageSoftware
Broadband Options for Your Stores--What's Hot
Facilitator: Bruce Franson, Vice President, Servant Systems Inc.
The Importance of Having a Technology Roadmap
Facilitator: Hal McLean, CFE, Director of Information Systems, TwoMen and a
Truck
Franchisee Technology Requirements and Fees
Facilitator: Dennis Carroll, Information Systems Manager, Volvo CERents,
Inc.
How to Drive Traffic to Your Web Site
Facilitator: Mike Marcus, VP, Business Systems Development & E-Commerce, We
the People USA, Inc.
Enabling Franchisees Through Technology
(i.e. do we provide them e-mail, extranet, chat groups, financial management, scheduling, etc.)
Facilitator: Ken Rubin, CEO, Xact Impact Natural Pest Management
Financial Summit
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
9:00 am-12:00 noon
Conventional Financing
* Current credit criteria.
* How do you attract a finance company?
* Terms and conditions.
SBA Financing
* Challenges of getting franchisees financed.
* Preparing your package for review.
* The three biggest mistakes borrowers make when preparing their packages.
Diversity Summit
Developed by the Minorities in Franchising Committee and the Diversity Institute
9:00 am-12:00 noon
9:00 am-9:10 am Welcoming Remarks
Speakers: Ron Harrison, CFE, Chair, Diversity Institute Terrian Barnes,
Global Diversity Officer, Yum! Brands, Inc. and Chair, Minorities in Franchising Committee
9:10 am-9:40 am Keynote Address
Speaker: Ron Langston, Senior Director, Minority Business Development Agency
Changing demographics are creating new challenges and opportunities
for
small businesses. Highlights of the latest Small Business Ownersurvey by the
Census Bureau and how these changes are affecting the growth and success of
small businesses.
9:40 am-10:40 am Panel Discussion
How to Be Seen as Part of the Community in Diverse Neighborhoods
* Learn ways to help ensure a successful--and welcome--franchise operation
in distinct ethnic neighborhoods.
* The advantages of finding franchisees that mirror the community.
* Discover techniques all franchisees can use (regardless of ethnic
background) to be seen as part of the community.
Moderator: Freeman Farrow, Associate, Miller, Canfield, Paddock & Stone
Speakers: Elisa Garcia, General Counsel, Domino's Pizza Doug Pendegrast, Executive Vice President and Chief Franchise Officer, Church'sChicken, Inc.
Mandeep Sopti, Franchisee, Jackson Hewitt Tax Service Robert Myer,Owner, Express Personnel Services of Baton Rouge, LA
10:40 am-11:40 am Panel Discussion
Alternative Financing Strategies
* Learn about a turnkey financing and assistance program for franchisors and
their women and minority franchisees and candidates.
* Discover financial options tailored to businesses in underservedareas.
Moderator: Steve Greenbaum, CFE, Chairman, IFA Educational Foundation, CEO,
PostNet International Franchise Corporation
Speakers: Stan Friedman, Senior Vice President & Chief DevelopmentOfficer,
Maggie Moo's International
Don Graves, Chairman, Metropolitan Business Collaborative
David Nayor, Vice President, Business Loan Express
11:40 am-12:00 noon Question and Answer Period for Panelists
FTC/Franchise Sales Compliance Summit
9:00 am-12:00 noon
Franchise Sales and Disclosure Law Compliance Issues
* Franchise Registration Law overview.
* The Registration and Disclosure Process.
* What do you and your sales team need to know to be in compliance?
* How can you create an in-house compliance team?
Speakers: David Kaufmann, Partner, Kaufmann, Feiner, Yamin, Gildin& Robbins
Delia Burke, Director, IFA Franchise Compliance Training Program
Proposed Changes to the FTC Franchise Rule
* What are the most significant changes contained in the proposed FTC Franchise Rule and how will they impact your business?
* When will the changes become effective?
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
* What will stay the same? What other changes may result from the proposed
revisions to the FTC Franchise Rule?
Speakers: Sandra Wall, Managing Counsel, Franchise Practice Group,McDonald
Corporation
David Koch, Partner, Wiley Rein & Fielding
8:30 am-11:30 pm
Multi-Unit Summit
Welcome Remarks and Introduction of Panelists
Speaker: Jack Earle, General Partner, Earle Enterprises (McDonald's
Franchisee) and Chairman, IFA Franchisee Forum
Planning For Multi-Unit System Growth
Legal Structures and Formats
* Area Developers, Area Representatives, Master Licensees/Franchises, Converting
* Existing License Arrangements, Other Considerations Speaker: Bret
Lowell, Partner, DLA Piper US LLP
Trends in Multi-Unit Development (Franchisor Practices & OperatingCharacteristics)
Speaker: Darrell Johnson, President & CEO, FRANdata Corporation
Study/Examples of Area Developer Models
Area Developer Model:
Speakers: Rick Robinson, Presidnet/Co-Owner, Jani-King Southwest (Jani-King
Franchisee)
Jerry Crawford, President, Jani-King International Inc.
Area Representative Model:
Speakers: Fred Muse, CFE, Director of Franchising, Express Personnel Services
Robert Sells, CFE, Regional Developer, Express Personnel Services
Case study/Example of Multi-Unit Owners
Question & Answer and Closing Remarks
Concurrent Educational Sessions
2:45 pm-4:15 pm
Ongoing franchise training is of paramount interest to you and your
executives. We are pleased to offer concurrent educational sessionsto meet the
needs of our diverse membership. With programs focusing on all facets of franchising including technology, leadership development, operations, franchise relations, franchise sales and marketing,international expansion and diversity,
there is something of interest
for everyone. And to better serve the needs
of franchise systems invarious stages of their lifecycle, we have designated
certain sessions for New & Emerging Franchisors, Established Franchisors and
Large/Mature Franchisors. Please refer to our color-coded key below and in subsequent pages in order to find the sessions most germane to your business.
New & Emerging Franchisors: Under 100 units and/or franchising less
than
five years GREEN TRACK
Established Franchisors: 100+ units and/or franchising six+ years RED TRACK
Large/Mature Franchisors: 500+ units and/or franchising 20+ years BLUE TRACK
Applicable to All Franchisors: PURPLE TRACK
Lessons Learned--a Discussion with Successful Franchisors
* The Foundation--What are the keys to building a successful franchise system?
* Critical Junctures and Decisions--What were they and how did they
impact these systems?
* Mistakes--What were they and how did the company respond and recover?
* Challenges--What were the greatest challenges in building your system?
* Franchising--Why franchising as the strategy to build your company?
Moderator:
Russ Reynolds, CFE, CEO, Batteries Plus
Speakers:
Paul R. Hogan, CEO, Home Instead Senior Care
Godfred P. Otuteye, CFE, President/CEO, Money Mailer
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Steven S. Rogers, President & CEO, The Franchise Company
The Do's & Don'ts of Franchise Turnarounds for Large and/or MatureFranchisors
* understanding the implications of "Incumbent Inertia" and "Disruptive
Technology" and how large established brands lose their edge tostart-ups.
* Establishing trust in the system during difficult times and understanding
what needs to be done.
* Creating a Strategic Task Force to deal with turn-around issues and how to
include franchisees in the solution.
* How to implement Tactical Solutions in a franchise environment.
* Getting comfortable with the change strategy before you implement
change.
* Understanding the legal limitations of what you can and can't doto make
changes in a franchise system.
* Working with equity investors and other financing solutions.
* When do you know that its time to make management changes?
Moderator:
Michael H. Seid, CFE, Managing Director, Michael H. Seid & Associates
Speakers:
Sid Feltenstein, Chairman, Sagittarrius Brands
Steve Romaniello, CFE, President & CEO, FOCUS Brands, Inc.
G. Thomas Macintosh, Partner, Krass Monroe, P.A.
Search Engine Optimization (SEO): Get Noticed Now!
* SEO vs. Organic, what is the real goal for SEO?
* SEO Today. Pay attention because it may be different tomorrow!
* What are the resource options to SEO implementation?
* How much should you expect to pay for an effective SEO program?
Moderator:
Drue Townsend, Senior Vice President of Marketing, FASTSIGNS international,
Inc.
Speakers:
Dennis Carroll, Information Systems Manager, Volvo CE Rents, Inc.
Jeff Meier, CIO, HomeTask Handyman Service, Inc.
Bobby Lewis, Sr. Director of Information Technology, The ServiceMaster Company
Establishing the Franchise Sales Process for New & Emerging Franchisors
* How to make the decision on what route to take in selling franchises.
* Dollars required to begin franchising.
* What types of questions would you ask potential franchise brokers
to
see if they are right for your business?
* Inside sales steps--Inquiry to Award.
* Outsourcing your franchise development to independent contractors.
* Matching your sales force to your concept.
* Positioning a new concept with a candidate.
Moderator:
Ron Stilwell, CFE, Partner, Franchiseexecutive.net
Speakers:
Ronn Cordova, Vice President of Franchise Development, Eatza Pizza,
Inc.
Marc Kiekenapp, Managing Partner, Franchise Outsource
Customers Rule! Can You Manage the Relationship? (For Large & Mature Franchisors)
* Top 5 mistakes businesses make in customer relationship management.
* Get to know them. Using research to identify your customers and best prospects.
* Create loyals and advocates. Increasing customer satisfaction and
sales.
* Talk with them! Using the Internet to appease the empowered consumer.
* Get them engaged. Selecting a software system your customers canlove.
Moderator:
Mark Royer, CTO, Aviatech, LLC
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Speakers:
Jim Evers, President, 1-800-Dry Clean
Ken Caldwell, SVP, Franchise Operations, Heavenly Ham
Sheryt Inglat, Owner, Comfort Keepers of Albuquerque, NM
Private Equity Panel: A Discussion with CEOs
This year's private equity panel is a new format designed to hear from you
and ask questions of CEOs who have gone through this themselves.
* What is private equity anyway? How is it relevant to me now or going forward? Get the private equity 101 lesson.
* From the CEO and owner perspective: what is it like for a franchise business to have a private equity investor?
* How should a CEO/owner go about finding the right private equityfirm? And
when should they do it?
* What is the current climate for raising private equity money in franchising?
* CEO or owner to CEO or owner, what should I big thinking about as
I
consider private equity?
Moderator:
Glenn Kaufman, Managing Director, American Securities Capital Partners, LP
Speakers:
Thomas A. Oreck, CEO, Oreck Franchise Services Peter Cohen, President, Educate, Inc.
Effective Communication Strategies for Franchisors and Their Franchisees
* Maximizing the value of your company intranet site.
* Getting the most from your annual convention.
* Field support teams as strategic partners.
* Advisory Boards--more than just window dressing.
* Managing & understanding the "Franchisee Rumor Mill."
Moderator:
Rhonda Sanderson, President, Sanderson & Associates
Speakers:
Thomas Wood, President & CEO, Floor Coverings International
Charles E. Chase, President, CertaPro Painters
Keith M. Gerson, CFE, President, PuroSystems, Inc.
Franchisee Satisfaction: Growing a Happy and Healthy Franchise System
Developed by the Franchisee Forum
* The motivating factors for franchise happiness.
* Bottom line for the franchisee.
* Measuring the key metrics.
* Communicating the metrics.
* Relating operational and marketing best practices to improve performance.
* Inspiring internal competition.
* Accountability for the franchisor.
Moderator:
Larry Tate, Sr. Vice President of Franchise Sales, Golden Corral Buffet &
Grill
Speakers:
Todd R. Recknagel, President, Mr. Handyman
Kristi Mailloux, President, 1-800-DryClean, Service Brands International
Kerry J. Olson, Senior Attorney, International Dairy Queen
Enforcer or Cheerleader? The Evolution of Field Support as Your System Grows
(for Established Franchisors)
* Is there a right mix of specialists and generalists in the fieldsupport
structure?
* How does field support interact with the internal corporate support structure and develop as the system grows?
* How does the new franchisee, single and multi-unit operators, impact the
field support structure?
* What are the key communication elements to identify field support
needs
as the system matures?
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
* What are the benefits of implementing staff cross-training for your field
support system?
* How do your priorities in field support change as the system grows?
Moderator:
David Mlotkiewicz, Owner, Lawn Doctor of Toms River, NJ (Lawn Doctor Franchisee)
Speakers:
Ewald Altstadt, CFE, Vice President, Operations & Support Services,
Lawn
Doctor, Inc.
Robert Bonsutto, Vice President, Operations, The UPS Store
Emma Dickison, National Director of Franchise Service, Educate, Inc.
The Entrepreneur Next Door
* FACT: A franchisee with the right personality is worth 8 times more in
royalty generation.
* FACT: Engaged franchisees are 4 to 5 times more productive and profitable.
* FACT: Franchisee Engagement Surveys measure the level of your organizational health vs ... potential dysfunction.
* LEARN: How to use objective tools to measure Franchisee Satisfaction.
* LEARN: How to select the right franchisee ... the first time andkeep them
engaged.
Speaker: Bill Wagner, Chief Executive Officer, Accord Management Systems
Creating a Culture of Inclusion: Diversity "How To's"
Developed by the Minorities in Franchising Committee
* Take steps towards creating a truly inclusive business environment.
* Learn assessment tools to determine your current state and how to
set
your strategy.
* Discover what it takes to retain diverse stakeholders (franchisees, customers, suppliers, employees).
* Understand the importance of diversity training at all levels.
Moderator:
Kelley Johnson, Director, Diversity & Internal Communications, Accor North
America, LLC
Speakers:
Wanda Jackson, VP, Human Resources, National Urban League
Mauricio Velasquez, President, Diversity Training Group
Wrenton Wright, Director of Urban/Multi Cultural Marketing, PepsiCo
Bottling Group
Effective International Lead Generation
Developed by the Global Marketing Committee (GLOMAK) and the WorldFranchise
Council
* How to generate the most qualified international leads.
* Follow-up and screening procedures.
* How to validate a franchisee candidate.
* The roles of consultants in the international development market.
* Creating effective printed lead generation material.
Moderator:
William Le Sante, CFE, CEO & Managing Director, Le Sante International
Speakers:
Yoshino Nakajima, Vice President, International Development, Home Instead
Senior Care
Rolf G. Kirst, Regional President, Uniglobe Travel of Germany & Austria
MIF Reception
7:30 pm-9:00 pm
Sponsored by:
IHOP RESTAURANT!
Join us at the Minorities in Franchising Committee Reception for an
evening of food, prizes and networking in support of a diverse franchising community. The MIF reception is open to all IFA convention attendees.
MONDAY HIGHLIGHTS
Concurrent Educational Sessions
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
10:15 am-11:45 am
Please refer to our color-coded key below in order to find the sessions most
germane to your business.
New & Emerging Franchisors: Under 100 units and/or franchising less
than
five years GREEN TRACK
Established Franchisors: 100+ units and/or franchising six+ years RED TRACK
Large/Mature Franchisors: 500+ units and/or franchising 20+ years BLUE TRACK
Applicable to All Franchisors: PURPLE TRACK
Administering Advertising Funds: Leveraging Collective Power for Marketing
Success
* When and how to structure local and national advertising funds.
* Do we need an advisory council? How to build consensus for your plan.
* Can we use our ad fund for this? The do's and don'ts of allocation.
* Whose money is it anyway? Decision-making and control.
* Encouraging participation and enforcing collection. What happenswhen not
everyone agrees.
Moderator:
Janet Muhleman, CFE, President, re:group, Inc
Speakers:
Jim Wassell, Chief Marketing Officer, The ServiceMaster Company
Cathleen Stewart, Director of Advertising & Marketing, Batteries Plus
Steve Spicer, North Dakota Area Franchisee, Chair of Marketing Advisory
Council, The UPS Store
Maximizing the Effectiveness of FACs and Franchisee Associations
* Proper formation of an FAC.
* Working with a Franchisee Association.
* Working together on an ongoing basis with an FAC.
* How it can move your system forward.
Moderator:
George Zografos, CEO, Z Donut Co. (Dunkin Donuts Franchisee)
Speakers:
William G. Hall, CFE, CEO, William G. Hall & Co., (Dairy Queen Franchisee)
Bill Anderson, President, Wave Services Inc. (The UPS Store Franchisee)
Barry E. Miller, Executive Director, NBM Management, Inc. (Sylvan Learning
Centers Franchisee)
A Remedy for Growing Pains: How to Leverage Technology to Grow More
Cohesive, Profitable Franchisees
(A Supplier Forum Best Practices Seminar)
* "Quality vs. Quantity"--improving the franchise sales process: using technology to identify potential franchisees with the greatest potential for success.
* How to maximize technology "buy-in": tips on how today's top franchise organizations convince franchisees to use technology on a regular basis.
* Bringing franchisees together: powerful and affordable applications designed to focus ideas and innovations that benefit every franchisee, not just
the eggheads and loudmouths.
* Developing a proactive approach to establishing and maintaining profitable
franchise locations: using online training, 24/7 help deskservices, benchmarking, sales and royalty reporting, customer management and instant communication
to get franchisees on track and keep them there.
* Really stupid technology blunders: real-life case examples of how
to
blow up your franchise organization with the wrong technology approach.
Moderator:
Dan Martin, President & CEO, IFX International
Speakers:
Steve Greenbaum, CFE, President & CEO, PostNet International Franchise Corporation
Gary Greenberg, Technology Support Manager, World Inspection Network, Inc.
When the Relationship Sours: Creating an Amicable Plan
* Creating the right environment before the relationship begins byestablish-
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
ing the right expectations.
* Using the proper legal documents.
* Spotting early warning signals by creating open communication.
* Taking early action and providing franchisee on-going financial review.
* When all else fails, how to protect yourself.
Moderator:
Geoff Hill, CFE, President, Cinnabon, FOCUS Brands, Inc.
Speakers:
Robert Kaplan, Owner, Money Mailer of Chicago Northside, MM Franchise Advisory Council
Lynette McKee, CFE, Vice President of Franchising, Dunkin'Brands, Inc.
Mark Kirsch, Partner, DLA Piper US LLP
Franchise Sales for the Established Franchisor
* Learn how resales Can re-energize your company.
* Consider thinking differently about smaller markets.
* Structuring a sales department for a mature franchise company.
Moderator:
Mark Liston, CFE, Director, New Franchise Development, Valpak
Speakers:
Jeffrey C. Bevis, CFE, Executive Vice President, Comfort Keepers
Tim Evankovich, President, The Cleaning Authority
Minority Franchise Recruitment Programs that Work
Developed by the Minorities in Franchising Committee
* Case studies of successful minority franchise recruitment programs.
* Franchisor panelists share their success stories from their respective
viewpoints.
* Understand the specific programmatic steps and management tactics
taken.
* Learn what program components and strategies are the most attractive and
what are the least.
Moderator:
Jeff Sturgis, Vice President, Franchise Sales & Development, Fantastic Sams
Speakers:
Norman K. Jenkins, Senior Vice President, North American Lodging Development, Marriott International
Cesar Saldivia, Emerging Markets Manager, Two Men And A Truck International,
Inc.
International Expansion: Challenges and Alternatives
Developed by the Global Marketing Committee (GLOMAK) and the WorldFranchise
Council
* What is the best method of international expansion for my company?
* Advantages and challenges of expansion methods.
* Financial implications of international expansion.
* Direct franchising as an alternative.
Moderator:
Brian Smart, General Director, British Franchise Association
Speakers:
Irene LaCota, President & COO, It's Just Lunch International, LLC
Stuart Ford, Director, Franchise Development, Gymboree Play & Music
Leadership Development & Coaching for the Established Franchisor
* Even Tiger Woods needs a Coach! Justifying the need for leadership development in your organization.
* The best resources and leadership development tools on the market.
* Identifying future leaders. * Traits of the best leaders in franchising.
Moderator:
Joe H. Bourdow, President, Valpak
Speakers:
Paul Crump, Franchise Director, New Store Development U.S. & Canada, RadioShack
Kenneth D. Walker, President & CEO, Meineke Car Care Centers
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
JoAnne Shaw, CFE, President & CEO, The Coffee Beanery, Ltd.
Proactive Steps a System Can Take Today to Improve Its Value Tomorrow
Developed by the Franchise Relations Committee
This program will focus on specific steps a franchise system can take today
to improve its marketability and valuation in the future.
* How do buyers of franchise systems evaluate and value franchisors?
* What are potential mistakes franchisors make that could impact the future
value and marketability of their business?
* What are specific steps a franchisor can take to help position the company
to maximize future value?
Moderator:
Andrew F. Perrin, Larkin Hoffman Daly & Lindgren, Ltd.
Speakers:
H. Scott Pressly, Partner, Roark Capital Group
Philip Friedman, President & CEO, McAlister's Corporation
Jeffrey E. Kolton, Principal, Franchise Market Ventures, LLC
Next Steps for Emerging Franchisors
The basics to success in franchising including infrastructure, staffing,
technology, business plans, financial models and more.
* Is it possible to grow your system on a budget? Learn some keys to success.
* Top 3 big "don't do's" in your first year of operation.
* Top 3 must do's in your first year of operation.
Moderator:
Nancy Bigley, CFE, Director of Franchise Services, Dunkin' Brands,Inc.
Speakers:
Doug Dwyer, President, DreamMaker Bath & Kitchen by Worldwide
David Massie, Senior Vice President Franchise Development, Island Ink-Jet
Systems Inc.
Jerrod Sessler, President & CEO, HomeTask Handyman Service, Inc.
Franchise System Conventions: Making the Most of the Experience (for Established Franchisors)
* Learn how to make your conference the gift that keeps on giving,carrying
your important messages forward throughout the entire year.
* Learn how to position the "value proposition of franchising" into
your
message, bringing everyone into alignment.
* Learn how to get your franchisees to think outside the box, be open-minded
to change and receptive to a higher order of business.
* Learn how to get your message across from within, showcasing existing
franchisees and their success stories, in addition to outside speakers.
* Learn how to make your franchisees "want to" attend your conference.
Moderator:
Jon Jameson, President & CEO, MaggieMoo's International
Speakers:
Bette Fetter, Founder and CEO, Young Rembrandts Franchise, Inc.
Michael Haith, CEO & President, Maul Wowi Franchising, Inc.
Dave Sanders, President, Re-Bath, LLC
60 Killer Marketing Tactics to Increase Sales, Maximize Profits and
Stop
Your Competition
* Timed-release coupons that keep on working.
* 10 ways to cash-in on the birthday bonanza.
* Seven ready-to-exploit Neighborhood Marketing Freebies lurking in
the
shadows of our own premises.
* The new crossover discount strategy: it's a bold ploy competitors
may
never detect!
* How to turn loyal customers into "selfish" stakeholders and ultimately fanatic fans.
* Plus many, many more ingenious promotions for instant Neighborhood Marketing success.
Speaker:
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Tom Feltenstein, CEO/President, Tom Feltenstein's Power Marketing Academy
Why They Really Buy: Mapping the Buying Decision
In this follow-up to last-year's session, "The Emotional Connection," learn
how to uncover the truth about why candidates choose to buy--or reject--your
franchise offering.
* What your candidates will never tell you.
* The importance of getting multiple perspectives.
* Why emotions are more influential than facts.
* Why marketing materials fail to connect.
* How undiagnosed staff issues can undermine your best efforts.
* How to align your selling strategy with the true reasons candidates buy.
* How to use targeting to maximize your marketing investment.
Speakers
Rick Cornish, President & Creative Director, Flying Colors Incorporated
Andy Perkins, Vice President Strategy & Research, Flying Colors Incorporated
Franchisee Luncheon
12:30 pm-2:30 pm
Join other franchisees for a networking lunch featuring an exciting
presentation from one franchising's top leaders.
What Makes Franchising Work C. Stephen Lynn, CFE
IFA Past Chairman, C. Stephen Lynn, CFE, who is credited with spearheading
efforts to open IFA's membership to franchisees, will share his experiences in
"what makes franchising work." As IFA Chairman in 1993, Mr. Lynn joined with
other IFA leaders to develop IFA's first Franchisee Advisory Council (now known
as the IFA Franchisee Forum), change the IFA Bylaws to have FAC members represented on the IFA Boardof Directors, and ultimately, revising the IFA Bylaws to
open up IFAmembership to franchisees. Mr. Lynn is former CEO of Sonic, Inc.
andcurrently, Chairman of Cummings, a franchise consulting firm.
Business Solution Roundtables
Facilitated by Franchise Executives
2:45 pm-4:45 pm
Sponsored by:
KRASS MONROE MORE THAN A LAW FIRM
One of the most invaluable networking events you'll attend all year, our
Business Solution Roundtables facilitated by Franchise Executives offer participants a unique opportunity to learn from some of thebest and brightest in
the franchising community. Sit down with top CEOs, CFOs, COOs, Presidents and
Executive Vice Presidents and pick their brains about their success stories,
best practices they've employed, and the latest trends they see in the marketplace. The franchise executives facilitating these roundtables have years of
experience and
know what it takes to be successful. Come ready to share your
own thoughts and ideas too--everyone learns from each other during these sessions. A wide-variety of topics will be addressed including franchise relations, franchise sales, operations, legal and financial issues,
branding,
and marketing. We will also offer several tables hosted by
members of our
Franchisee Forum, all focused on topics relevant to the everyday issues faced
by small buiness owners.
WFC Networking Reception
6:30 pm-8:30 pm
Sponsored by:
TWO MEN AND A TRUCK "Movers Who Care."
To celebrate the accomplishments of women in franchising, the Women's Franchise Committee is pleased to invite all IFA convention attendees to the WFC
Networking Reception. The event promises to be a fun evening of networking and
mingling with friends. WFC members will be on hand to answer questions you may
have about the resources and programs developed under their stewardship.
International Reception
7:00 pm-8:30 pm
Sponsored by:
Snell & Wilmer L.L.P. LAW OFFICE Character comes through *
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
All IFA convention attendees are welcome to join their colleagues from
around the world at our International Reception. Whether you arenew to international franchising, have been globetrotting for some time, or are interested in
learning more about the international opportunities available today, come and
enjoy an evening of networking with
fellow franchise executives and representatives from several franchise associations around the world.
TUESDAY HIGHLIGHTS
Business Solution Roundtables
Facilitated by the Supplier Forum 10:15 am-12:30 pm
Sponsored by the Supplier Forum, these roundtables offer a wide-range of
cutting-edge topics relevant to how you conduct business on a daily basis. What
you learn from our franchise service experts at these discussions are guaranteed to help your bottom line. Pick up innovative business solutions and fundamental tips on staying competitive in today's marketplace whether you are a new
or established franchisor. You'll participate in three discussions and it's up
to you to decide which table topics are most germane to your franchise business. Weencourage an open exchange of ideas so all participants should raisequestions, describe challenges and lessons learned, and offer best practice
stories. See pages 16-17 for our list of topics & facilitators.
Business Solution Roundtables
Facilitated by the Supplier Forum
10:15 am-12:30 pm
Relationship Track
Managing System Change/ Modernization Through the Franchise Agreement
Nina Greene Kersh, Genovese Joblove & Battista Harold Kestenbaum, Counsel,
Farrell Fritz, P.C.
Franchisor and Franchisee Communications
Katrina Meeks, Quantum Direct, Inc. Marisa Faunce, Partner, Wiley,Rein &
Fielding, LLP
How to Get Franchisees to Buy into Improved Franchise Controls
Aaron Chaitovsky, Citrin Cooperman & Company, LLP Harris J. Chernow, Chernow
Katz, LLC
Managing the Default/ Termination Process in the Field
William K. Whitner, Paul, Hastings, Janofsky & Walker, LLP Scott C.
Sandberg, Partner Snell & Wilmer, LLP
Dealing with Problem Franchisees/Addressing Franchisee Discontent
Darryl Hart, Bartko, Zankel, Tarrant & Miller Gurmeet Jakhu, Hamilton Pratt
International Track
Choosing Your International Franchise Model
Stephen Teasdale, Partner & Chair, Franchise Law Group, Miller Thompson LLP
Bruno Floriani, Partner, Lapointe Rosenstein LLP
International Expansion: Planning for Success
Larry Weinberg, Chair, Franchising Group, Cassels Brock LLP Leonard
Swartz, Senior Advisor, iFranchise Group
Bridging the Cultural Divide
Regina A. McConahay, Global Market Director, Interlaw, Ltd. Leonard
Polsky, Partner, Gowling Lafleur Henderson
Franchising in the Asia Pacific
Stewart Germann, Principal, Stewart Germann Law Office Michael Brennan,
Partner, DLA Piper US LLP
Bring U.S Franchise Systems to Canada
John L. Rogers, Chair, Davis & Company LLP Charles M. Scrivener, General
Manager, National Franchising, Canadian Imperial Bank of Commerce
Disclosures in Canada
Joseph Adler, Partner, Hoffer Adler Peter Snell, Partner, Alexander
Holburn Beaudin & Lang LLP
Franchising in China
Rod Young, Executive Director, DC Strategy Paul Jones, Barrister, Solicitor
& Trademark Agent, Jones & Co.
Franchising into the European Union--Practice and Priorities
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Chris Wormald, Partner- Head of Franchising, Eversheds, LLP Iain Martin,
Howarth Franchising Ltd.
Strategic Considerations for Expanding to Mexico and Latin America
William Le Sante, CFE, CEO & Managing Director, Le Sante International Jorge
Mondragon, Partner, Gonzalez Calvillo
Finding and Signing Master Franchisees in Foreign Markets
Edward Levitt, Partner, Gowling, Lafleur, Henderson Frank Zaid, Senior Partner, Osier, Hoskin & Harcourt, LLP
Franchising in Prance
Carol Chopra, Executive Director, European Franchise Federation
Franchising in Brazil
Luiz Henrique O. Amaral, Partner, Dannemann Siemsen Bigler & Ipanema Moreira
Ricardo Camargo, Executive Director, Brazil Franchise Association (ABF)
Franchising in the Philippines
Samie Lim, CFE, Chairman, Asia Pacific Franchise Confederation Albert Kong,
CFE, Asiawide Franchise Consultants Pte Ltd.
Technology Track
Achieving Effective Electronic Marketing Campaigns
Jeff Hughes, President & Co-Founder, Uproot Marketing, LLC Leslie Gibson,
Marketing Manager, BISON Advertising
Selecting and Working with Lead Generation Websites
Kim M. Ellis, President, BISON Advertising Terry Corkery, President
&
CEO, FRANCHISEWORKS.com
Internet Violations After Termination--Who Fixes, and How?
Bethany L. Appleby, Wiggin & Dana Mary Beth Brody, Special Counsel,
Eaegre & Benson, LLP
Franchisee Data Management
Dan M. Dugal, CEO, Remote Data Backups Emily Duke, Fredrickson & Byron, RA.
Getting the Most Out of Your Technology Investment
Rusty Deane, COO, Revenir, LLC Stan Garber, Sales Manager, ONOSYS
Variable Data Direct Mail; How Can it Benefit Your Organization?
Craig Eldridge, Sales, BFC
General Track
Working with Development Schedules in Multi-Unit Franchise Agreements
Carl Zwisler III, Of Counsel, Haynes and Boone, LLP
Generating Innovation from Your Entire Organization
Philip St. Jacques, President/Creative Director, St. Jacques Franchise Marketing David L. Cahn, Franchise & Business Law Group
Should Franchisors Provide Financial Performance Information?
Brian Cole, Counsel, Bryan Cave, LLP John Baer, Partner, Sonnenschein Nath &
Rosenthal, LLP
Disaster Preparation--What Every Business Should Know
Janice M. Dwyer, CFE, President, Luce, Smith & Scott Inc. Craig
R.Tractenberg, Partner, Nixon Peabody LLP
Best Practices in Royalty Collections
Tom Epstein, CEO, Franchise Payment Network Tom Harrington, Director, Franchise National Accounts, First Data Merchant Services
Getting Productive Employees for Your Franchise Organization
Bob Kane, VP- Sales, McBee Systems, Inc. Fred Berni, President, Dynamic Performance Systems, Inc.
Selecting and Protecting Your Trademarks
Douglas Berry, Graham & Dunn Judy Rost, Partner, Alexander HolburnBeaudin &
Lang LLP
Exit Strategies: Getting Your Franchise Ready to Sell
Mike Gray, Partner, Gray Plant Mooty Manny Armesto, Sr. VP, Praetorian Group
A Review of the Panoply of UFOC Delivery Options: By Paper, CD or Other
Electronic Means--What Can You Do and How Can You Do It?
Jonathan Toronto, Gray Plant Mooty Andrew Zappia, Partner, Nixon Peabody LLP
Best Practices for Working with Franchisees on Transfers
Kevin J. Collette, CFE, Ryan Swanson & Cleveland PLLC Leslie D. Curran, As-
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
sociate, Wiley Rein & Fielding, LLP
Best Practices to Avoid Litigation
Barry Heller, Partner, DLA Piper US LLP Warren Hummer, Of Counsel,Haynes and
Boone, LLP
Franchisor's Liability for Franchisee's Conduct
Freeman L. Farrow, Associate, Miller Canfield, Paddock & Stone P.L.C. Frank
H. Steed, President, The Steed Consultancy
Best Practices in Resolving Franchisee/Franchisor Disputes
Rivka Schochet, Miller, Canfield, Paddock & Stone P.L.C. Daniel S.Kaplan,
Kaplan & Greenswag
Successful Strategies for New and Emerging Franchisors
Mary Ann O'Connell, President, O'Connell & Company, Inc. Lori Lofstrom,
Holmes & Lofstrom
Managing You Territories--Drawing Lines for Success
Michael D. Joblove, Partner, Genovese, Joblove & Battista Richard M. Krumbein, Snell & Wilmer, LLP
The Real Estate Matrix: Balancing the Dynamics Among Franchisors, Franchisees and Lessors
David Reif, McCarter & English, LLP
Operations Track
Creating and Maintaining Operations Manuals
Craig Dietz, President, Special Ops LLC Dan Levy, Senior Consultant, The
iFranchise Group
Employee Retention ... Your Key to Success
John Boyens, President, Boyens Group, Inc Matthew Henderson, Insight Worldwide
Benchmarking and Performance--Analysis for Your Franchise System
Paul Baron, Director of Business Development, Sage Software Brian D. Jones,
Managing Partner, BD Jones
How to Find a Well Qualified, Motivated Local Real Estate Broker
Ryan Cunningham, President, Javelin Solutions Dean C. Waldt, Ballard Spahr
Andrews & Ingersoll, LLP
Utilizing Webinars in Your Franchise Training and Support
David Handler, The Coach, Success Handler, LLC David Castella, Sales VP,
Learn.com
Challenges in Training Execution: Reaching Unit-Level Employees
Maria Rosner, Sr. Consultant, Michael H. Seid & Associates CordellRiley,
Tortal.net
Franchisee Territory, Market Area, Demographics and System Growth
John A. Bender, Ryan, Swanson & Cleveland, PLLC Edith Wiseman, Sales Manager, FRANdata Corporation
Dealing with Franchisee Associations
Kevin Kennedy, Wiggin & Dana LLP Alexander Tuneski, Wiley Rein & Fielding,
LLP
Financing Track
Funding Real Estate Development
Joseph A. Ciardiello, SVP of Acquisition, National Retail Properties, Inc.
David Hill, Managing Director Advisory Services, Krass Monroe, RA.
Raising Capital--The Growing Role that Private Equity is Playing
Peter Holt, Executive in Residence, Great Hill Partners Cyndi Vetovick, Director, American Securities Capital Partners, LP
Ways Franchisors Can Facilitate the Financing of Franchisees
Darrell M. Johnson, President and CEO, FRANdata Rick Anderson, General Manager, Franchise Finance
Finance Programs for Franchisees
Jonathon Smith, Finance Manager, Direct Capital Franchise Group Kathy L.
Sleigher, CFE, Director of Finance Development, NetBank Business Finance
Franchise Resales--How to Develop a Win/Win Strategy
Dennis Fuller, Consultant, FranchiseResales, LLC Sarah Yatchak, Faegre &
Benson
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Franchise Sales Track
Generating and Evaluating Leads
Thomas Portesy, President, MFV Expositions Jenn Onnen, VP, Hot Dish
Advertising
Public Relations as a Franchise Lead Generation Tool
Debra Vilchis, SVP, Fishman Public Relations Dan Martin, President& CEO, IFX
International, Inc.
Qualifying Internet Leads
Sharon Dietrich, Direct Sales, Franchise Solutions Corp. Ken R. Costello,
Partner, Bryan Cave
Closing More Deals
Loft-Kaiser Block, Franchoice, Inc. David Holmes, Holmes & Lofstrom, LLP
Best Practices in Selecting New Franchise Owners
Rick Upton, The Entrepreneur Authority Greg Nathan, Franchise Relationships
Institute
Expand Your Brand: Winning Strategies to Successfully Grow
Danielle Jordan, geo Vue, Inc. G. Thomas Macintosh, Partner, KrassMonroe,
RA.
How Can I Use My Consumer Marketing to Build My Franchise?
Jennifer Campbell, Account Supervisor, Hot Dish Advertising EugeneScheiman,
Partner, McCarter & English
Advertising Portals vs. Corporate Franchise Websites
Greg Cory, President, eMaximation Martin Greenbaum, President, Greenbaum
Marketing Communications
Consumer Marketing Track
Local Public Relations for Franchisees and Franchisors
Mick Ferraro, Director of PR Program Sales, eNR Grassroots PR Courtney Thomas, VP, Sanderson & Associates
Don't Get Deleted! Effective Email Marketing Strategies
Janet C. Muhleman, CFE, President, re:group, Inc. Rich Hollander, President/Customer ID Director, Buxton
Helping Franchisees Successfully Market Their Business
Michael St. Jacques, President, Franchise Relations, St. Jacques Marketing
Evelyn Lamden, COO & Executive VP, Aviatech
Improving the Efficiency and Effectiveness of Your Franchisees' Advertising
Dollars
John Olson, VP Product Development, MediaMixNet, Inc. Stephanie Whitaker,
National Account Executive, Michaels Wilder
Customer Experience Measurement: What Are the Best Methods for Measuring
ROI?
Brent Stevenson, VP Sales & Marketing, Tell Us About Us Inc. Brad Liski,
President/CEO, Globally Boundless
Grand Opening Strategies
Jim Lipson, VP/Sales, Gannett/ Franchise Xpress, Gannett Company, Inc. Catherine Dunbar, Henry Wurst Inc.
Best Practices for Email Marketing
Chris Baggott, VP, ExactTarget Alec Stern, Constant Contact
Marketing ROI: Creating Measurable Marketing Campaigns
Jennie Green, Co-Founder, Uproot Marketing, LLC Ryan Farris, President, CGX
Solutions, Consolidated Graphics
Increasing Sales by Increasing Customer Loyalty
Jack Mackey, VP, Service Management Group (SMG) Rick Batchelor, CEO, ZeeWise, Inc.
Managing Marketing and Brand Control
Bill Marchiony, Corporate Account Executive, Expresscopy.com
The Final Days of Marketing As We Know It!
Tom Feltenstein, CEO & President, Tom Feltenstein Power Marketing Academy
HIGHLIGHTS
Concurrent Educational Sessions
3:00 pm-4:30 pm
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Please refer to our color-coded key below in order to find the sessions most
germane to your business.
New & Emerging Franchisors: Under 100 units and/or franchising less
than
five years GREEN TRACK
Established Franchisors: 100+ units and/or franchising six+ years RED TRACK
Large/Mature Franchisors: 500+ units and/or franchising 20+ years BLUE TRACK
Applicable to All Franchisors: PURPLE TRA
The Female Consumer: That Huge Market You Can't Afford to Ignore
* Are you targeting women for franchise opportunities?
* Learn about the segment of the population you may be overlooking.
* Learn what women look for in a business opportunity and why theymake outstanding franchisees.
Moderator:
Therese Thilgen, Editor, Franchise Update Magazine
Speakers:
Linda Shunk, CFE, Director of Retail Operations & Development, Oreck Franchise Services, LLC Heather Rose, President & CEO, Sona MedSpaLinda L. Burzynski, CFE, CEO, Liberty Fitness for Women
Best Practices in Handling Default & Termination for Established Franchisors
* How do defaults in mature franchise systems most often arise? How
can
you see them coming?
* How can the franchisor work with the franchisee to cure defaults?
When
is it time to terminate?
* What's the proper form of notice? Who should communicate with the
franchisee?
* Making the decision to litigate.
Moderator;
Patrick J. Maslyn, Counsel, Hunton & Williams
Speakers:
Alan J. Rabinowitz, Senior Vice President, General Counsel, Accor Franchising North America, LLC Rich Kolman, Senior Franchise Counsel,The UPS Store
Darin Harris, Vice President Franchise Development, Arby's Restaurant Group,
Inc.
The World is Flat (Not Exactly)--Preparing for Cultural Differences
As
You Expand
Developed by the Global Marketing Committee (GLOMAK) and the WorldFranchise
Council
* Cultures are not flat!
* How social and business cultures vary.
* Cultural differences as opportunities for business.
* How to work with all cultures.
Moderator:
Charles M. Weeks, Senior Director, Edwards Global Services, Inc.
Speakers:
Samuel Lira, CFE, Chairman, Asia Pacific Franchise Confederation Ned Lyefly,
Senior Vice President, International, CKE Restaurants, Inc.
Franchise Sales for the New and/or Emerging Franchisor
(A Supplier Forum Best Practices Seminar)
* Your UFOC as a marketing tool: simple tips on how to turn a remarkably
one-sided disclosure document into one of your most effective sales tools.
* Need leads, but no money: how to generate quality franchise prospects on a
practically non-existent budget.
* Put your eyeglasses on: how to focus a refined marketing approach
designed to build regional or national brand awareness and greater potential for
franchisee success.
* Brokers vs. in-house: key questions and answers designed specifically for
today's start-up franchisors.
* Something when there's nothing: how to build credibility, createurgency
and generate sales when you have absolutely no franchisees to
begin with.
* Maintaining momentum: how to maximize your existing franchisees to sell
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
more franchises through secondary purchases, area development,
master franchising and joint ventures.
* 20/20 hindsight: how to avoid the 10 most common franchise salesblunders
most often made by new franchisors.
Moderator:
Brian B. Schnell, Partner, Faegre & Benson, LLP
Speakers:
Rob Goggins, Vice President, Franchise Development, Molly Maid, Inc., Service Brands International Mike Watorski, President & Co-Founder, ZGurus, Inc.
Best Practices in E-Disclosure
* Legal Issues--the FTC Rule, State Franchise Laws, NASAA Policy Statement
and the E-Sign Act.
* Practical strategies for giving eDisclosure properly--posting onyour own
website, posting on a third-party commercial website, sending eDisclosure by
CD, sending eDisclosure by e-mail.
* Best practice techniques for giving eDisclosure--how to most effectively
send, get receipts, and run back-up procedures.
* Franchisors' Experiences.
* Vendors' Experiences.
Speakers:
Lee J. Plave, Partner, DLA Piper US LLP
Paula Greenwell, Director, Franchise Administration, Papa John's International
Starting Franchisees Out on the Right Step: Training New Franchisees from
Start to Finish
* How do you train new franchisees?
* Best and worst practices of what works and what doesn't for training new
franchisees.
* What if a new franchisee is failing training?
* What to do when franchisees pass training but cannot apply it inthe field.
* Do current "qualified" franchisees get involved with training?
* What is your follow-up to your training?
Moderator:
Susan E. Black-Beth, CFE, Senior Vice President, Director of Franchising,
Super Wash, Inc.
Speakers:
Gina-Lynne Scharoun, President, Value Place
Brig Sorber, CFE, Vice President of Franchise Operations, Two Men And A
Truck International, Inc.
Susan Blanchard, U.S. Training, Learning and Development Director,McDonald's
Corporation
Best Practices in Building Your Brand
* Maintaining consistency through all communications (i.e. direct marketing,
advertising, collateral, and internet).
* Fast-track brand building: what franchise companies have done tostreamline
their brand building.
* Branding on the local level: how to build franchisee participation.
* Branding importance in franchise development strategies.
* Leveraging your brand online.
Moderator:
Martin Greenbaum, President, Greenbaum Marketing Communications
Speakers:
Barbara Moran, President, Moran Industries, Inc.
Heidi Morrissey, Vice President, Kitchen TuneUp
Beth Schmitz, Marketing Director, FranNet
James Young, President, Spring-Green Lawn Care Corp.
Growing Pains for Established Franchisors--From Small Companies Operated By
Founders to Hiring New Executives
* Learn how to let go and let it grow!
* Learn how to identify the right time to reach outside for executive tal-
Page 48
47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
ent.
* Learn how to attract qualified executives to your brand.
* How to build, train and retain an "empowered" executive team.
* Learn how to transform the game from "small ball" to the major leagues,
without compromising the founder's visions, values or ethics.
Moderator:
Richard Rennick, CFE, Founder, American Leak Detection, Inc.
Speakers:
Matt Friedman, CEO & Founder, Wing Zone Franchise Corporation
Raymond J. Margiano, President, Heel Quik!, Inc., Foot Solutions
Innovative Methods for Choosing the Best Site to Place a Store
* Understanding why acquiring real estate is becoming increasinglydifficult.
* Determining whether you have the necessary resources to do the job internally.
* How can you best train and work with your franchisees to participate fully
in the process of locating acceptable real estate?
* How should you use outside resources including establishing a broker network?
* Should you guarantee your franchisee's real estate obligations and what
are the implications if you do?
* What do you need to do to make your franchise system more attractive to
landlords?
* What are the trends for the future in real estate and what can you do to
benefit from the changing marketplace for locations?
Moderator:
Graham Bryan, Senior Vice President, Real Estate Services, FranchiseResales,
LLC
Speakers:
Michael Atwell, Vice President of Real Estate, Little Caesar Enterprises,
Inc.
Richard Leveille Jr., Executive Vice President of Franchise Development,
Smoothie King Franchises, Inc.
Mark A. Whittle, Vice President, Real Estate, FOCUS Brands, Inc.
SPECIAL EVENTS
SUPPORT FRANPAC
Please join us again for the FranPAC Silent Auction, held in the Exhibit
Hall during regular Exhibit hours. The silent auction is a great way to support
FranPAC by bidding on travel packages, electronics and other spectacular prizes
donated by IFA members. Another great way
to support FranPAC is at our VIP
receptions, first with our OpeningGeneral Session speaker, then with our Tuesday Luncheon speaker. Each
reception will be held prior to the general session at which the speaker will appear. We will also be hosting our 1st annual
"365 Club" PAC Breakfast on Monday, February 26, prior to the Super Session.
The"365 Club" allows IFA members to make a modest investment to the PACand to
be part of one of the most important endeavors to which IFA has committed. All
proceeds from the auction, the reception and the "365 Club" breakfast help IFA
support franchise-friendly legislators and
candidates in Congress and educate lawmakers about the legislative issues critical to your business and the
franchise community. For more
information, please call Victoria Adams at
202/662-0781 or
vadams@franchise.org
.
21st Annual International Society of Franchising Conference
The International Society of Franchising (ISOF) members welcome the
opportunity to visit with franchisors and franchisees attending theIFA's 47th annual convention and cordially invite you to stop in andlisten to a session at
our 21st annual research conference on Saturday, Feb. 24 and Sunday, Feb. 25,
2007, at Caesars Palace in Las Vegas.
The Society provides a means for professors interested in franchising to discuss relevant teaching and research
methodologies and conduct
scholarly research to enhance knowledge of the
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
franchising phenomenon. The multidisciplinary, multinational membership organization is composed of university professors and graduate students from 22 countries.
For over 20 years the ISOF has accumulated and disseminated information on
international franchising, franchisor/franchisee relationships, systems structure, hospitality management, entrepreneurship and other special topics, including legal research. Over 500 franchise research papers are available from
the International Institute for Franchise Education (IIFE) in the H. Wayne
Huizenga School of Business andEntrepreneurship at Nova Southeastern University, the headquarters of
the ISOF.
For further information about the ISOF, contact Cheryl R. Babcock,CFE by
phone at (954) 262-5071, by email at
babcockc@nsu.nova.edu
orvisit the ISOF website at
http://www.huizenga.nova.edu/ExecEd/ISOF/default.cfm
.
EXHIBITS
Our Exhibit Hall is a one-stop shopping experience for the latest and greatest in services and products available to the franchising community. Your business solution partners are eager to meet you and demonstrate a wide selection
of state-of-the-art support services to increase the efficiency and overall
production of your business. Our exhibitors are leading professionals with
years of experience in various
fields including accounting, business and legal services, financialservices, insurance programs, marketing and public relations specialists, software and technology providers, human relations experts,
franchise development resources, travel, hotel and special event services
and more. Be sure to bring your business cards to enter our exciting
door
prize drawings of $1,000 each during official Exhibit hours.
Exhibit Hall Schedule
Chairman's Reception
Sunday, February 25
4:30 pm-8:00 pm
Networking Luncheon
Monday, February 26
12:00 pm-2:30 pm
Exhibit Hall will remain open for the afternoon.
Fun & Games Reception
Monday, February 26
5:00 pm-7:00 pm
Exhibitors (at Press Time)
Accord Management Systems
Acquire Web
Ad Giants
ADT / Sensormatic
Association of Small Business Development Centers
Automatic Data Processing
Aviatech, LLC
Awardcraft / Visions Awards
Benetrends, Inc.
Benjamin Litho Inc.
Best Franchise Opportunities
BFC
BISON Advertising, Inc.
BR Signs, Inc.
Brinks Business Security
The Broadmoor Hotel
Bruxton Career Clothing
Bryan Cave, LLP
Business Broker Network
Business Loan Express
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Business Resource Services
Butler Capital Corporation
Buxton
Canadian Franchise Association
CertiLearn, Inc.
CIT Small Business Lending
CM IT Solutions
Comerica Bank
Commercial Bank
Commercial Lighting Industries
Conferon
Consolidated Graphics
Constant Contact
Cowan Costumes, Inc.
CPC Associates, Inc.
Cyrious Software
F.C. Dadson, Inc.
Direct Capital Corporation
Direxxis, Inc.
Dixon Direct
Dynamic Performance Systems, Inc.
EBSCO Media
eMaximation LLC
Emerald Commercial Leasing
eNR Grassroots PR
Entrepreneur Media, Inc.
ESRI
First Corp.
First National Merchant Solutions
FisherZucker LLC
Fishman Public Relations
Flying Colors Incorporated
Ford-Howsmon, LLC
Franchise Benefit Solutions
Franchise Business Review
Franchise Development Services Limited
Franchise Finance
Franchise Gator LLC
The Franchise Handbook
Franchise Payments Network
Franchise Solutions Corp.
Franchise Times Magazine
Franchise UPDATE Publications, Inc.
Franchise.com
FranchiseForSale.com
FranchiseOpportunities.com
FranchiseResales, LLC
FRANCHISEWORKS.com
FranConnect Software
FRANdata Corporation
Gannett/Franchise Xpress
GE Franchise Finance
geoVue, Inc.
Globally Boundless
Greenbaum Marketing Communications
Harris Goldman Productions
Haynes and Boone, LLP
Helm, Inc.
HelmsBriscoe
Henry Wurst, Inc.
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Highline Capital Corporation
Holsag
Hot Dish Advertising
Hunton & Williams
Hylant Group
ideal Images
iFranchise Group
IFX International, Inc.
Impact Marketing Services
Initial Impression
Insight Worldwide
IntelleVue
Intuit, Inc.
Kenexa
Learn.com, Inc.
LexisNexis
LK Industries, Inc.
Load.com
Lortz Direct Marketing, Inc.
Luce, Smith & Scott, Inc.
M3
MagnetStreet
MailMark
MapInfo
Marketing Architects
Merrill Corporation
MFV Expositions
Michaels Wilder
Monster
Mount Pleasant Capital Corp.
Cheryl Mullin & Associates
mUrgent
National Cable Communications
National Cooperative Bank
National Retail Properties
Net Solace
New Benefits/Stifenab
Nixon Peabody, LLP
NorthStar Advisory Services
Northwestern Mutual Finance Network
NSI
OKS--Ameridial Worldwide
One Safe Place Media Corp.
Our Town
Pay By Touch
PIN, Inc.
Power Training & Development
Praetorian Group
W.M. Putnam Company
QuantumMail.com
Rainbow International Restoration and Cleaning
ReadyTalk Conferencing
Remote Data Backups, Inc.
Reno-Sparks Convention & Visitors Authority
Revenir LLC
Robyn Promotions and Marketing
Sage Software, Inc.
SD Cooper Company
Servant Systems, Inc.
Siegel Capital, LLC
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Small Business Opportunity
Source4
Spot Runner
SRC
St. Ives Inc.
Sterling Global Executive Search
StoneBridge Business Partners
Sunbelt Business Advisors
Tell Us About Us, Inc.
Tortal.net
USA Today
Valpak
Vivid Ink, Inc.
The Wall Street Journal
Walls + Forms, Inc.
Waterstreet
Wireless Toyz
Wirth Business Credit
Wolters Kluwer Legal-CCH & Aspen Publishing
World Trade Printing Company
Xegy, Inc.
ZeeStore by Palmer Promotions
ZeeWise, Inc.
CONVENTION INFORMATION
Only Vegas
The glitz. The glamour. The dazzling lights. There is no other place in the
world quite as exciting as Los Vegas. Playing host to the very best in entertainment, gourmet dining and world-class shopping, Los Vegas is the place to go
to see or be seen. Los Vegas has it all and more but did you know ...
* Seventeen of the twenty biggest hotels in the world are in Los Vegas?
* Howard Hughes stayed at the Desert Inn for so long that he was asked to
leave? He bought the hotel.
* Vegas Vic, the enormous neon cowboy that towers over Fremont Street, is
the world's largest mechanical neon sign?
* The city of Los Vegas celebrated its 100th birthday on May 15, 2005?
* The first hotel and casino to open in Los Vegas was the Golden Gate Hotel
and Casino in 1906?
* The Hoover Dam was completed in 1935? It took a total of 21,000 men five
years to complete the structure.
* In 2005, more than 37 million people visited Los Vegas? Compare this to
1970 when a mere 6.7 million people visited the city.
* More than 22,000 conventions were held in Los Vegas in 2005?
* More than 5,000 people move into the Los Vegas valley on a monthly basis?
* The Stratosphere Hotel and Tower, at more than 1,100 feet, is the
tallest building west of the Mississippi and the fifth tallest building in the
United States?
These are just some of the many fun facts about Los Vegas. But there is much
more to discover. Coined the "Entertainment Capitol of theWorld," every visit
to this city is unique, so join us and experience
your very own Vegas.
Getting There
McCarran Airport is the main airport serving Los Vegas and Clark County. It
is located 1 mile (1.6 km.) from the Strip and serves over 40 air carriers.
With over 950 flights arriving and departing daily, McCarran International Airport offers direct flights to more than 100U.S. cities.
[ILLUSTRATION OMITTED]
All Roads Lead to Caesars Palace
From the moment you walk through the doors of Caesars Palace, you know
you've arrived at one of the most prestigious resorts in the world. Caesars is
located right in the heart of the "Los Vegas Strip" at3570 Los Vegas Boulevard.
In the Casino, you will find more than 129,000 square feet of casino space fea-
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
turing everything from high-limitslots to table games such as baccarat, blackjack, craps and roulette.
An array of spa and world-class salon services, a
state-of-the-art fitness facility and four pools await you. Golf aficionados
will enjoy
Rio Secco Gold Club, a spectacular 18-hole, par 72 Rees Jonesdesigned course located just a short drive from the "Strip". In addition to
name entertainment, Caesars also offers a wide array of dining experiences including restaurants showcasing world-renowned chefs, Bobby Flay and Guy Savoy.
No trip to Caesars Palace would be complete without a visit to the infamous upscale Forum Shops, coined the "Shopping Wonder of the World." For more information about Caesars Palace, visit
www.caesarspalace.com
.
Hotel Room Reservations
IFA has negotiated a special convention rate at several world-class
properties on the Los Vegas Strip. Caesars Palace, our convention host hotel, is
close to selling out!! Don't delay, make your reservations now at Caesars or
Paris Las Vegas (approximately 10 minutes from Caesars). Please call 800/6346661 to make your reservations at either
property. Indicate you are attending the International Franchise Association (IFA) Convention to receive our
special rate at Caesars of $199 or $229 per night or our special rate at Paris
of $169 per night.
The deadline for making reservations is January 23, 2007
or when the
IFA room block is filled. Rooms reserved after that date are
subject
to availability. Rates apply two days prior and two days following
our official convention dates.
Convention Attire
"Business casual" is the order of the day. Please keep in mind that
meeting rooms tend to be cool, so you may be more comfortable with a
jacket. Ladies will be comfortable in skirts or slacks and low heels
or flat shoes.
Jeans are discouraged except during Exhibit set up. Business attire is appropriate for the Chairman's Reception on Sundayevening. The Hall of Fame Banquet
is Black-Tie optional.
Convention Pre-Registration
To register for all events described in this brochure, please complete one
registration form per person and mail with payment to IFA's 47th Annual Convention, 1501 K Street, NW, Suite 350, Washington, DC 20005. You may also fax your
form(s) to 202/628-0812 or register online by visiting
www.franchise.org/convention.aspx
. You will receive a confirmation packet in the mail.
Registration Fees ** are per person and include:
* Entry into all convention general sessions and educational sessions
* Exhibits and evening networking events
* Educational Session instruction and materials
* Continental Breakfast (Monday-Tuesday)
* Luncheons (Sunday-Tuesday)
* Taste of Franchising and other evening cocktail receptions
* Hall of Fame Banquet
* Refreshment Breaks
** Pertains to full convention registration fees excluding our Spouse Rate
(applicable to evening and social events only) and ExhibitorBadge Rate (provides entry into the Exhibit Hall only for booth workers).
On-Site Registration
The registration/information desk will be located in Office 3 on the Palace
Tower's Promenade Level (3rd Floor) of the Caesars Palace Conference Center.
The Desk will be open at the following times:
Saturday, February 24
8:00 am-8:00 pm
Sunday, February 25
7:00 am-5:00 pm
Monday, February 26
7:00 am-6:00 pm
Tuesday, February 27
7:00 am-4:00 pm
Registration Lounge
For your convenience and comfort, we are pleased to offer a Registration
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47th Annual International Franchise Convention February 24-27, 2007. Franchising World January 1, 2007
Lounge equipped with email stations located near our on-site Registration/Information Desks. We encourage you to take advantage of the lounge for
refreshments, visiting with friends, checking email, or
simply relaxing in
between sessions.
LOAD-DATE: February 6, 2007
Page 55
Copyright 2006 The Desert Sun (Palm Springs, CA)
All Rights Reserved
The Desert Sun (Palm Springs, California)
December 24, 2006 Sunday
SECTION: BUSINESS; Pg. 1D
LENGTH: 941 words
HEADLINE: In need of an assistant?
BYLINE: Lou Hirsh
BODY:
Concierge completes your busy-work for you
The Desert Sun
Sasson Sarooei's father-in-law was coming to town, and Sarooei had plans to take his wife and
in-law on a trip to Napa Valley wine country. One highlight would be a visit to an exclusive restaurant he'd frequented on past visits to one of his favorite parts of California.
But with just hours to go before the drive from his Woodland Hills home to Napa, Sarooei
found out the restaurant was booked for the entire weekend, and getting in would be next to impossible. He then put in a call to Conciant, a Rancho Mirage-based concierge service he had joined in
May, to see if personnel there could help him out.
"The concierge service was able to set me up with the restaurant reservations," said Sarooei, an
always-busy software developer. "They called me in my car on the way to Napa."
"They apparently know some people," he added.
Sarooei is among about 1,200 using the upscale services of Conciant Lifestyle Concierge. The
company was started about three years ago in the home of its founder, chief executive Valerie Castle, who recently established a new headquarters office on Highway 111 in Rancho Mirage.
In the Coachella Valley especially, Castle said she has found increasing demand for the company's services - for instance, housekeeping and maintenance supervision of upscale homes owned
by part-time valley residents.
"People don't want to come back to the desert and find out that a water pipe has broken and
flooded everything," said Castle, 41, a 25-year valley resident. "They don't want to come home to a
yard or garden that hasn't been tended for weeks, like what happened to me once."
Page 56
In need of an assistant? The Desert Sun (Palm Springs, California) December 24, 2006 Sunday
The tasks done by Castle's 34 full- and part-time workers include the usual errands like shopping, wrapping holiday gifts, walking the dogs and picking up the dry cleaning. But thanks to the
Internet, some specialized software and a network of contacts, the company has moved into more
specialized lifestyle areas.
Does that pooch have a biting problem? Castle's company can arrange to have him seen by an
animal behaviorist. Is your equestrian stable out of hay? Conciant's helpers know how to reach and
deal with all the horse-need suppliers.
The business now provides a full range of personal services on a per-use or membership basis,
including travel and event-ticket booking, housekeeping supervision, and meal and party planning.
It also also offers corporate services, which Castle said are often used by employers as a luxury perk
to attract and retain staff.
For instance, in the company's Urbanity Preferred program, which Castle said is its most popular, customers get unlimited access to services for an individual membership fee of $4,075 annually
(which includes the $575 joining fee) or a couples/partnership fee of $5,575 annually.
Castle is a veteran of the direct marketing business, and was a partner in the late 1990s in the
startup of K-Tel Direct Media & Marketing, a subsidiary of K-Tel International, which was famous
in the 1970s and 1980s for its omnipresent TV ads for all-star music collections.
A former executive with the industry leading Guthy Renker direct marketing firm now headquartered in Palm Desert, Castle ultimately wanted to turn her experience in that field into a way to
improve the customer service she was receiving at various times in her own busy life.
"I really thought there was a better way to do this - to do customer service in a way that people
will be more than glad to pay for, to have this kind of help in their lives."
Castle said maintaining relationships with vendors and hiring the right people are the key factors
that have helped her business grow clientele.
She has found many employees who enjoy being able to work from their own homes, since the
Internet and phone are a big part of the work they do. But Castle has strict background checks for
workers, who are not permitted to accept gratuities and must sign job performance agreements to
maintain the company's service standards.
Conciant represents part of a growing national movement by businesses to serve increasingly
busy families trying to balance work and personal responsibilities.
Hard data is hard to come by. But Entrepreneur.com recently reported that membership in the
National Association of Professional Organizers, which includes professional concierges, grew
from a few hundred in 1985 to more than 1,100 members by the late 1990s.
According to Cathedral City resident Richard Rennick, chairman of the Washington, D.C.based International Franchise Association, a big trend hitting the franchise world is companies catering to the needs of time-strapped families. They are performing tasks like preparing meals, chauffeuring kids to soccer practice and running miscellaneous household errands.
In the future, Sarooei said he also plans to use the Conciant service to set up travel and activity
arrangements for visiting relatives and business colleagues.
"It's kind of like having a niece or nephew you can call on to get all of this stuff done," he said.
Page 57
In need of an assistant? The Desert Sun (Palm Springs, California) December 24, 2006 Sunday
Photo by Ramon Mena Owens, The Desert Sun
Anne Barrett of La Quinta (left) and Jessica Petty of Bermuda Dunes, employees of Conciant
lifestyle concierge in Rancho Mirage, wrap gifts for Conciant clients.
Conciant Lifestyle Concierge
Headquarters: Rancho Mirage
Started: 2003
Founder: Valerie Castle, chief executive officer
Employees: 34 (full- and part-time)
What it does: Provides full range of personal services on a per-use or membership basis, including travel booking, housekeeping supervision, scheduling and running errands. and event planning,
Also offers corporate services.
Information: 770-0999; www.conciant.com.
LOAD-DATE: December 25, 2006
Page 58
Copyright 2006 The Houston Chronicle Publishing Company
All Rights Reserved
The Houston Chronicle
December 10, 2006 Sunday
2 STAR EDITION
SECTION: BUSINESS; Pg. 5
LENGTH: 1093 words
HEADLINE: Franchisees take brands worldwide;
Business model works well when cultural differences are considered
BYLINE: EVELYN IRITANI, Los Angeles Times
BODY:
Ian Moses ran into a roadblock when he tried to franchise his mobile pet-grooming business in
Japan: The Mercedes vans that he had retrofitted were too big for the groomers and the streets. The
founder of Dana Point, Calif.-based Aussie Pet Mobile switched to a Nissan model that was smaller
and cheaper.
In Portugal, Yoshino Nakajima had to rethink the 10-minute marketing pitch for Home Instead
Senior Care of Omaha, Neb. Quick meetings just weren't possible in that laid-back culture.
After pulling back from far-flung ventures in the aftermath of the Sept. 11 attacks, entrepreneurs
are returning to global franchising.
But transplanting a popular American concept to foreign soil can be tricky, as Richard Rennick
learned when he tried to franchise his American Leak Detection brand in South Korea in the late
1990s. The businessman, from Palm Springs, Calif., said it was hard to sell his services in that
country because of the language barriers and the technical requirements.
"We didn't give up," said Rennick, who franchised his product in a dozen other countries, including Brazil and Chile. "We just learned from our mistakes."
Global appetite
Rising incomes and exposure to American culture have created a global appetite for U.S. franchise concepts that has expanded beyond fast food, hotels and car-rental agencies to unusual products such as those created by Edible Arrangements, which specializes in baskets of hand-carved
fruit. The Connecticut company, which was launched in 1999, recently opened an office in Britain
and operates franchises in Canada and Puerto Rico.
Page 59
Franchisees take brands worldwide; Business model works well when cultural differences are considered The Houston
Chronicle December 10, 2006 Sunday
"You are now seeing a microcosm of what you see in the U.S. transported overseas," said Scott
Pressly, a partner with Roark Capital Group in Atlanta, which owns the Cinnabon and Carvel
brands. "That's a fairly recent phenomenon."
California has been fertile territory for companies wanting to franchise. The Golden State leads
the nation in number of franchise headquarters (130) and is home to 80,340 franchise businesses
creating $187.4 billion in economic output, according to the International Franchise Association in
Washington.
Under the franchise system, companies buy the right to market and distribute the franchiser's
goods or service and to use the brand for a fixed period. Franchisees are given technical assistance,
management training and supplies needed to run the business. In the United States, franchise fees
vary widely, but most fall between $50,000 and $100,000, according to the franchise association.
When going abroad, most U.S. franchisers award a license to a master franchisee with the right
to develop the business in a country or region. Companies said the franchise model allowed them to
expand to several countries at the same time and avail themselves of businesspeople knowledgeable
about the local business laws, language and customs.
Pets worldwide
Moses launched Aussie Pet Mobile in Sydney, Australia, a decade ago and moved the company
to Dana Point in 2000 to develop the U.S. market. Through its franchisees, the company operates a
fleet of brightly decorated vans that travel to people's homes and provide full pet-grooming services
for about $30 above the going rate.
Moses, who says he has never groomed a dog, said most of his franchisees were investors who
hired other people to provide the grooming. He said demand for his company's services was booming, even in developing countries such as China, where there are pockets of high-income, pressedfor-time dog lovers.
"People love their pets, and that's a phenomenon that's all over the world," Moses said. "It wasn't that difficult to duplicate it."
Aussie Pet Mobile, which has 330 franchises in the U.S., brings in $12 million annually, Moses
said. Five master franchises control the business in 16 other countries. Moses charges a $75,000
franchise fee plus the cost of converting the grooming vans. Franchisees must come up with money
to cover the van leases, groomers' wages and supplies and fuel.
Franchise companies are tapping into other demographic shifts, such as the aging of baby
boomers. Home Instead Senior Care, which offers nonmedical services to seniors living at home,
has opened 800 offices in 10 countries. Home Instead's franchises provide caregivers who are paid
by the hour to run errands, assist with bathing, provide a light lunch and do light housekeeping.
Nakajima, the company's vice president of international development, said the concept had
taken hold even in countries such as Japan, where the daughter-in-law has traditionally been responsible for taking care of her husband's parents. She said those traditions were breaking down, with
more women working. By paying someone to provide "respite care," the children are fulfilling their
duties, and the parents feel less guilty.
"We're finding this scenario in every country we go to, especially Western European countries,"
Nakajima said.
Page 60
Franchisees take brands worldwide; Business model works well when cultural differences are considered The Houston
Chronicle December 10, 2006 Sunday
But all countries are not equal when it comes to franchising, experts warn. The United States
has the most well-developed - and heavily regulated - franchise industry in the world. Some countries, such as Germany and France, are more difficult for foreign brands to penetrate because of
their tightly regulated economies and preference for local brands.
Different rules
Franchise rules differ dramatically. For example, non-Chinese firms have to own at least two
units in China for a year before they can start granting franchise licenses, said Rochelle Spandorf, a
Los Angeles franchise attorney. The Chinese government is expected to impose even tougher regulations.
Before heading overseas, companies should build a strong business at home and make sure their
products will pass government muster and be accepted by consumers overseas, franchise experts
said. The next step is finding a well-capitalized and knowledgeable partner abroad and making sure
that the partner can get adequate supplies or equipment.
Finding a way to protect proprietary information, such as recipes, software or brands, also is
crucial in developing markets. Companies are urged to register trademarks and patents in countries
where they might want to operate.
Another challenge is finding ways to satisfy local tastes without undermining a brand, said
Geoff Hill, president of Cinnabon, a division of Roark Capital's Focus Brands. Hill said that the
company would not change Cinnabon's rich, cinnamon-infused bun recipe for foreign audiences but
that it would develop new products. In Egypt, the company recently opened Cinnabon Bakery Cafes, serving breakfast sandwiches and other light fare.
GRAPHIC: Mug: 1. Ian Moses; Photo: 2. INTERNATIONAL FLAVOR: Molly Lush, a groomer
for Aussie Pet Mobile, bathes Boomer, a 10-year-old golden retriever, outside her client's home in
San Juan Capistrano, Calif. The company was founded in Australia and now has franchises around
the world.
2. ALLEN J. SCHABEN : LOS ANGELES TIMES
LOAD-DATE: December 10, 2006
Page 61
Copyright 2006 Los Angeles Times
All Rights Reserved
Los Angeles Times
November 29, 2006 Wednesday
Home Edition
SECTION: BUSINESS; Business Desk; Part C; Pg. 1
LENGTH: 1214 words
HEADLINE: SMALL BUSINESS;
Will your idea wash overseas?;
The global appetite is growing for U.S. franchises. But transplanting an American concept can be
tricky.
BYLINE: Evelyn Iritani, Times Staff Writer
BODY:
Ian Moses ran into a roadblock when he tried to franchise his mobile pet-grooming business in
Japan: The Mercedes vans that he had retrofitted were too big for the groomers and the streets. The
founder of Dana Point-based Aussie Pet Mobile switched to a Nissan model that was smaller and
cheaper.
In Portugal, Yoshino Nakajima had to rethink the 10-minute marketing pitch for Home Instead
Senior Care of Omaha. Quick meetings just weren't possible in that laid-back Mediterranean culture.
After pulling back from far-flung ventures in the aftermath of the 9/11 attacks, entrepreneurs are
returning to global franchising in growing numbers.
But transplanting a popular American concept to foreign soil can be tricky, as Richard Rennick
learned when he tried to franchise his American Leak Detection brand in South Korea in the late
1990s. The Palm Springs businessman said it was hard to sell his services in that country because of
the language barriers and the technical requirements, which were difficult to translate. His partner
eventually closed the business.
"We didn't give up," said Rennick, who franchised his product in a dozen other countries, including Brazil and Chile. "We just learned from our mistakes."
This year Rennick sold his company and now works as a franchising consultant.
Rising incomes and exposure to American culture have created a global appetite for U.S. franchise concepts that has expanded far beyond fast food, hotels and car rental agencies to unusual
Page 62
SMALL BUSINESS; Will your idea wash overseas?; The global appetite is growing for U.S. franchises. But
transplanting an American concept can be tricky. Los Angeles Times November 29, 2006 Wednesday
products like those of Edible Arrangements, which specializes in baskets of hand-carved fruit. The
Connecticut company, which was launched in 1999, recently opened an office in Britain and operates franchises in Canada and Puerto Rico.
"You are now seeing a microcosm of what you see in the U.S. transported overseas," said Scott
Pressly, a partner with Roark Capital Group in Atlanta, which owns the Cinnabon and Carvel ice
cream brands. "That's a fairly recent phenomenon."
California has been particularly fertile territory for companies that want to franchise and for entrepreneurs who want to buy into those operations. The Golden State leads the nation in number of
franchise headquarters (130) and is the home for 80,340 franchise businesses creating $187.4 billion
in economic output, according to the International Franchise Assn. in Washington.
Under the franchise system, companies buy the right to market and distribute the franchiser's
goods or service and to use the brand for a fixed period. Franchisees are given technical assistance,
management training and other tools, and supplies needed to run the business. In the U.S., franchise
fees vary dramatically, but most fall between $50,000 and $100,000, according to the franchise association.
When going abroad, most U.S. franchisers award a license to a master franchisee with the right
to develop the business in a country or region. Companies said the franchise model allowed them to
expand to several countries at the same time and avail themselves of businesspeople knowledgeable
about the local business laws, language and customs.
Moses launched Aussie Pet Mobile in Sydney, Australia, a decade ago and moved the company
to Dana Point in 2000 to develop the U.S. market. Through its franchisees, the company operates a
fleet of brightly decorated vans that travel to people's homes and provide full pet grooming services
for about $30 above the going rate.
Moses, who says he has never groomed a dog, said most of his franchisees were investors who
hired other people to provide the grooming. He said demand for his company's services was booming, even in developing countries such as China, where there are pockets of high-income, pressedfor-time dog lovers.
"People love their pets, and that's a phenomenon that's all over the world," Moses said. "It wasn't that difficult to duplicate it."
Aussie Pet Mobile, which has 330 franchises in the U.S., brings in $12 million annually, Moses
said. Five master franchises control the business in 16 foreign countries. Moses charges a $75,000
franchise fee plus the cost of converting the grooming vans. In addition, franchisees must come up
with money to cover the van leases, groomers' wages and supplies and fuel.
Franchise companies are also tapping into other demographic shifts, such as the aging of baby
boomers in developed countries. Home Instead Senior Care, which offers nonmedical services to
seniors living at home, has opened 800 offices in 10 countries. Home Instead's franchises provide
caregivers, who are paid by the hour to run errands, assist with bathing, provide a light lunch and do
light housekeeping.
Nakajima, the company's vice president of international development, said the concept had even
taken hold in countries such as Japan, where the daughter-in-law has traditionally been responsible
for taking care of her husband's parents. She said those traditions were breaking down, with more
Page 63
SMALL BUSINESS; Will your idea wash overseas?; The global appetite is growing for U.S. franchises. But
transplanting an American concept can be tricky. Los Angeles Times November 29, 2006 Wednesday
women working. By paying someone to provide "respite care," the children are fulfilling their duties
and their parents feel less guilty.
"We're finding this scenario in every country we go to, especially Western European countries,"
Nakajima said.
But not all countries are equal when it comes to franchising, experts warn. The U.S. has the
most well-developed -- and heavily regulated -- franchise industry in the world. Some countries,
such as Germany and France, are more difficult for foreign brands to penetrate because of their
tightly regulated economies and preference for local brands.
Franchise rules differ dramatically. For example, non-Chinese firms have to own at least two
units in China for a year before they can start granting franchise licenses, said Rochelle Spandorf, a
Los Angeles franchise attorney. The Chinese government is reviewing its franchise laws and is expected to impose even tougher regulations.
Though U.S. brands remain well-liked and respected, the growing unpopularity of the Bush administration's foreign policies has increased the risks for well-known American brands in some
parts of the world, Spandorf said. Prominent U.S. brands such as McDonald's and KFC have been
attacked during anti-U.S. demonstrations in Pakistan and China.
Before heading overseas, companies should build a strong business at home and make sure that
their product will pass government muster and be accepted by consumers overseas, franchise experts said. The next step is finding a well-capitalized and knowledgeable partner abroad and making
sure that the partner can get adequate supplies or equipment.
Finding a way to protect proprietary information, such as recipes, software or brands, is also
crucial in developing markets such as China. Companies are urged to register their trademarks and
patents in countries where they might want to operate.
Another challenge is in finding ways to satisfy local tastes without undermining a brand, said
Geoff Hill, president of Cinnabon Inc., a division of Roark Capital's Focus Brands Inc. Hill said the
company would not change Cinnabon's rich, cinnamon-infused bun recipe for foreign audiences but
is developing new products. In Egypt, the company recently opened Cinnabon Bakery Cafes, which
serve breakfast sandwiches and other light fare.
"We're very, very protective of our brands," Hill said.
evelyn.iritani@latimes.com
GRAPHIC: PHOTO: TRAVELING TUB: Molly Lush, 22, a groomer for Aussie Pet Mobile,
bathes Boomer, a 10-year-old golden retriever, outside her client's San Juan Capistrano home. The
Dana Point company started in Australia and now has franchises around the world.
PHOTOGRAPHER: Allen J. Schaben Los Angeles Times PHOTO: GLOBAL HYGIENE: Ian
Moses of Dana Point-based Aussie Pet Mobile says demand for his company's pet-grooming services is booming, even in developing countries such as China. PHOTOGRAPHER: Photographs by
Allen J. Schaben Los Angeles Times PHOTO: CLEAN CANINE: CEO Ian Moses says Aussie Pet
Mobile brings in $12 million annually. Five master franchises control the business in 16 foreign
countries. PHOTOGRAPHER: Allen J. Schaben Los Angeles Times PHOTO: (no caption)
PHOTOGRAPHER: Photographs by Allen J. Schaben Los Angeles Times
Page 64
SMALL BUSINESS; Will your idea wash overseas?; The global appetite is growing for U.S. franchises. But
transplanting an American concept can be tricky. Los Angeles Times November 29, 2006 Wednesday
LOAD-DATE: November 29, 2006
Page 65
Copyright 2006 Seattle Post-Intelligencer
THE SEATTLE POST-INTELLIGENCER
November 13, 2006 Monday
SECTION: BUSINESS; Pg. E2
LENGTH: 912 words
HEADLINE: THINK TWICE BEFORE BUYING DREAM BIZ FRANCHISES, LIKE
OWNERS, COME IN VARIETY OF TYPES
BYLINE: DARRELL SMITH The Sacramento (Calif.) Bee
DATELINE: LOS ANGELES
BODY:
There was doggie day care and fast-food fondue. There was something called Monkey Joe's play
centers and Maggie Moo's treateries, whose ice cream claims to be so fresh, it moos.
If you want to own a piece of it, chances are someone had it here at the West Coast Franchise
Expo, a buyer's bazaar of everything franchiseable. The recent trade show drew about 9,000 wouldbe franchise owners to the Los Angeles Convention Center in search of their ticket to smallbusiness ownership.
"You have the opportunity to take a close look at something that could change your life," said
Richard Rennick, the expo's opening-day speaker, who recently sold his nationwide franchise
chain, American Leak Detection.
Rennick's story is a familiar one in franchising. In 1974, he left a career in Southern California
law enforcement to found American Leak and never looked back.
"It changed my life, because I was in charge of my destiny. That was the whole thing behind it,"
Rennick said, a self-described "old plumber" who's now a consultant to new franchise buyers.
The convention floor resembled a giant grocery store where the aisles were stocked with businesses lined up for perusal by eager buyers.
Take The Dinner A'fare, the Atlanta-based "make-and-take gourmet" dinner outlets, which are
the brainchild of Pollock Pines native Ken Wright and his wife, Stephanie. Unlike most franchisers,
the couple are young - he's 28 and she's 31 - but already are on a fast track with one of the franchise
industry's hottest concepts - gourmet meals-to-go prepared by the customer. Since 2004, they have
opened 23 stores across the country and have plans for more.
Page 66
THINK TWICE BEFORE BUYING DREAM BIZ FRANCHISES, LIKE OWNERS, COME IN VARIETY OF
TYPES THE SEATTLE POST-INTELLIGENCER November 13, 2006 Monday
For franchisers, eyeballs are the name of the game here. Get seen. Get investors. Expand your
business.
This year's expo was targeted at military veterans looking to start a second career, ethnic minorities seeking entree into entrepreneurship and women taking the reins of their own livelihood.
Among the incentives are discounted franchise fees and other training programs offered through the
show's sponsor, the International Franchise Association, a Washington, D.C.-based industry trade
group.
Most franchise buyers are in their 40s or early 50s, said Greg Roquet, a Sacramento-based regional president at the Franchise Network, a brokerage that works with both franchise companies
and individual franchisees.
It's not a frivolous undertaking. Franchise fees for new buyers can range from $30,000 for a
small company, such as a Cartridge World outlet, to $500,000 and up for a brand-name, big-ticket
business such as a car dealership. That doesn't include the cost of insurance, training, staff or inventory.
The motivations for considering franchising are equally all over the map. Some franchise shoppers have been shown the door by corporate America or are tired of working for someone else.
Some are belatedly realizing their retirement nest egg doesn't seem quite so golden.
Shelley Davis of Inglewood, Calif., fits that bill. At age 57, he was laid off after 25 years as an
accountant and operations analyst for TRW, the aerospace firm.
"Before I was laid off, I was not even thinking about franchising," Davis said. "I thought everything was secure - another nine or 10 years and I could retire." Instead, the unemployed white-collar
worker is now considering investing in his own Subway sandwich shop. "Now that the umbilical
cord's been cut," he said, "I'm looking forward to the challenge."
Nationally, the number of Americans working in a franchise business is more than 18 million,
nearly 14 percent of the country's private-sector employment, according to the IFA.
Stepping into a franchise isn't a walk in the park. "People ask us for the easy answers," said Rich
Leivenberg, executive vice president of Jody Maroni's Sausage Kingdom, a gourmet sausage and
hot-dog franchise. "We tell them to go to the franchisees. They're working the business, living the
business."
Many franchise shoppers, he said, expect success to come easily. "But it still takes hard work,"
Leivenberg said. "The reality is, you still have to work."
CONSIDERING A FRANCHISE?
Whether it's Krispy Kreme doughnuts or Matco tools, running a franchise business is more than
liking the product. Before you invest in a franchise business, here are some tips from the experts:
Do your homework: Ask the right questions. What kind of training programs are offered?
What's the minimum initial investment? How does the company support its franchisees once a business is up and running?
Understand what ownership entails: If you're a tech genius but hate to pound the pavement,
think twice. If you're a people person, but dislike the paperwork necessary to run a business, be
wary. Running a small business is far more complicated than being an employee.
Page 67
THINK TWICE BEFORE BUYING DREAM BIZ FRANCHISES, LIKE OWNERS, COME IN VARIETY OF
TYPES THE SEATTLE POST-INTELLIGENCER November 13, 2006 Monday
Read the fine print: Before a buyer puts up any cash, federal law requires franchise companies
to provide a Uniform Franchise Offering Circular, or UFOC, a thick document that contains detailed financial information. Take the financial statements to an accountant. Any weaknesses could
indicate a risky investment.
Look at turnover: How many franchisees have bailed from the business? If the turnover rate
(and it should be listed in the UFOC) seems high, it's a red flag.
Get feedback from fellow franchisees: Visit as many franchise businesses as possible to talk
with the owners about their experiences. They know better than anyone.
Sources: The Franchise Network; Entrepreneur Magazine's Ultimate Book of Franchises
LOAD-DATE: November 16, 2006
Page 68
Copyright 2006 Southeastern Newspapers Corporation
All Rights Reserved
The Augusta Chronicle (Georgia)
November 12, 2006 Sunday
ALL EDITION
SECTION: BUSINESS; Pg. D02
LENGTH: 433 words
HEADLINE: DREAMERS FIND PLETHORA OF FRANCHISE POSSIBILITIES
BYLINE: By Darrell Smith Sacramento Bee
BODY:
LOS ANGELES - There was doggie day care and fast-food fondue. There was Maggie Moo's
treateries, whose ice cream claims to be so fresh, it moos.
If you want to own a piece of it, the chances are someone had it here at the West Coast Franchise Expo, a buyer's bazaar of everything franchiseable. The recent trade show drew about 9,000
would-be franchise owners to the Los Angeles Convention Center in search of their ticket to smallbusiness ownership.
"You have the opportunity to take a close look at something that could change your life," said
Richard Rennick, the expo's opening-day speaker, who recently sold his nationwide franchise
chain, American Leak Detection.
Mr. Rennick's story is a familiar one in franchising. In 1974, he left a career in Southern California law enforcement to found American Leak and never looked back.
The convention floor resembled a gigantic grocery store whose aisles were stocked with businesses lined up for perusal by eager buyers.
For experience, take The Dinner A'fare, the Atlanta-based "make-and-take gourmet" dinner outlets, which are the brainchild of Ken Wright and his wife, Stephanie. Unlike most franchisers, the
couple are young - he's 28, she's 31 - but already are on a fast track with one of the franchise industry's hottest concepts - gourmet meals-to-go prepared by the customer.
Since 2004, they have opened 23 stores across the country, and have plans for five more in
Southern California.
For franchisers, eyeballs are the name of the game. Get seen. Get investors. Grow your business.
Page 69
DREAMERS FIND PLETHORA OF FRANCHISE POSSIBILITIES The Augusta Chronicle (Georgia) November 12,
2006 Sunday
This year's expo targeted military veterans looking to start a second career, ethnic minorities
seeking entry into entrepreneurship and women taking the reins of their own livelihood. The incentives include discount franchise fees and other training programs offered through the show's sponsor, the International Franchise Association, a Washington, D.C.-based industry trade group.
Most franchise buyers are in their 40s or early 50s, said Greg Roquet, a Sacramento-based regional president at the Franchise Network, a brokerage that works with both franchise companies
and individual franchisees.
It's not a frivolous undertaking. Franchise fees for new buyers can range from $30,000 for a
small company, like a Cartridge World outlet, to $500,000 and up for a brand-name, big-ticket
business like a car dealership. That doesn't include the cost of insurance, training, staff or inventory.
Nationally, the number of Americans working in a franchise business is more than 18 million,
nearly 14 percent of the country's private-sector employment, according to the IFA.
LOAD-DATE: March 16, 2007
Page 70
Copyright 2006 Scripps Howard, Inc.
All Rights Reserved
Scripps Howard News Service
November 08, 2006, Wednesday 4:12 PM EST
SECTION: BUSINESS
LENGTH: 941 words
HEADLINE: Dreamers find plethora of franchise possibilities
BYLINE: DARRELL SMITH, Sacramento Bee
DATELINE: LOS ANGELES
BODY:
There was doggie day care and fast-food fondue. There was something called Monkey Joe's play
centers and Maggie Moo's treateries, whose ice cream claims to be so fresh, it moos.
If you want to own a piece of it, chances are someone had it here at the West Coast Franchise
Expo, a buyer's bazaar of everything franchiseable. Last weekend's trade show drew about 9,000
would-be franchise owners to the Los Angeles Convention Center in search of their ticket to smallbusiness ownership.
"You have the opportunity to take a close look at something that could change your life," said
Richard Rennick, the expo's opening-day speaker, who recently sold his nationwide franchise
chain, American Leak Detection.
Rennick's story is a familiar one in franchising. In 1974, he left a career in Southern California
law enforcement to found American Leak and never looked back.
"It changed my life because I was in charge of my destiny. That was the whole thing behind it,"
Rennick said, a self-described "old plumber" who's now a consultant to new franchise buyers.
The convention floor resembled a giant grocery store where the aisles were stocked with businesses lined up for perusal by eager buyers.
Take The Dinner A'fare, the Atlanta-based "make-and-take gourmet" dinner outlets, which are
the brainchild of Pollock Pines native Ken Wright and his wife, Stephanie. Unlike most franchisers,
the couple are young - he's 28 and she's 31 - but already are on a fast track with one of the franchise
industry's hottest concepts - gourmet meals-to-go prepared by the customer. Since 2004, they have
opened 23 stores across the country, and have plans for five more in Southern California.
Page 71
Dreamers find plethora of franchise possibilities Scripps Howard News Service November 08, 2006, Wednesday 4:12
PM EST
For franchisers, eyeballs are the name of the game here. Get seen. Get investors. Grow your
business.
This year's expo was targeted at military veterans looking to start a second career, ethnic minorities seeking entree into entrepreneurship and women taking the reins of their own livelihood.
Among the incentives are discounted franchise fees and other training programs offered through the
show's sponsor, the International Franchise Association, a Washington, D.C.-based industry trade
group.
Most franchise buyers are in their 40s or early 50s, said Greg Roquet, a Sacramento-based regional president at the Franchise Network, a brokerage that works with both franchise companies
and individual franchisees.
It's not a frivolous undertaking. Franchise fees for new buyers can range from $30,000 for a
small company, like a Cartridge World outlet, to $500,000 and up for a brand-name, big-ticket
business like a car dealership. That doesn't include the cost of insurance, training, staff or inventory.
The motivations for considering franchising are equally all over the map. Some franchise shoppers have been shown the door by corporate America or are tired of working for someone else.
Some are belatedly realizing their retirement nest egg doesn't seem quite so golden.
Shelley Davis of Inglewood, Calif. fits that bill. At age 57, he was laid off after 25 years as an
accountant and operations analyst for TRW, the aerospace firm. Last week he was shopping for a
fresh start - in franchising.
"Before I was laid off, I was not even thinking about franchising," Davis said. "I thought everything was secure - another nine or 10 years and I could retire." Instead, the unemployed white-collar
worker is now considering investing in his own Subway sandwich shop. "Now that the umbilical
cord's been cut," he said, "I'm looking forward to the challenge."
Nationally, the number of Americans working in a franchise business is more than 18 million,
nearly 14 percent of the country's private-sector employment, according to the IFA.
Stepping into a franchise isn't a walk in the park. "People ask us for the easy answers," said Rich
Leivenberg, executive vice president of Jody Maroni's Sausage Kingdom, a gourmet sausage and
hot dog franchise. "We tell them to go to the franchisees. They're working the business, living the
business."
Many franchise shoppers, he said, expect success to come easily. "But it still takes hard work,"
said Leivenberg. "The reality is, you still have to work."
Whether it's Krispy Kreme doughnuts or Matco tools, running a franchise business is more than
liking the product. Before you invest in a franchise business, here are some tips from the experts:
Do your homework: Ask the right questions. What kind of training programs are offered?
What's the minimum initial investment? How does the company support its franchisees once a business is up and running?
Understand what ownership entails: If you're a tech genius but hate to pound the pavement,
think twice. If you're a people person, but dislike the paperwork necessary to run a business, be
wary. Running a small business is far more complicated than being an employee.
Page 72
Dreamers find plethora of franchise possibilities Scripps Howard News Service November 08, 2006, Wednesday 4:12
PM EST
Read the fine print: Before a buyer puts up any cash, federal law requires franchise companies
to provide a Uniform Franchise Offering Circular, or UFOC, a thick document that contains detailed financial information. Take the financial statements to an accountant. Any weaknesses could
indicate a risky investment.
Look at turnover: How many franchisees have bailed from the business? If the turnover rate
(and it should be listed in the UFOC) seems high, it's a red flag.
Get feedback from fellow franchisees: Visit as many franchise businesses as possible to talk
with the owners about their experiences. They know better than anyone.
Sources: The Franchise Network; Entrepreneur Magazine's Ultimate Book of Franchises
Darrell Smith can be reached at dvsmith@sacbee.com.
(Distributed by Scripps Howard News Service, www.shns.com.)
LOAD-DATE: November 9, 2006
Page 73
Copyright 2006 McClatchy Newspapers, Inc.
All Rights Reserved
Sacramento Bee (California)
November 6, 2006 Monday
METRO FINAL EDITION
SECTION: BUSINESS; Pg. D1
LENGTH: 1367 words
HEADLINE: Many ways to be boss;
Doggie day care? How about meals to go? Franchise expo has a steer-your-own-path dream for
every taste
BYLINE: Darrell Smith Bee Staff Writer
DATELINE: LOS ANGELES
BODY:
There was doggie day care and fast-food fondue. There was something called Monkey Joe's play
centers and Maggie Moo's treateries, whose ice cream claims to be so fresh, it moos.
If you want to own a piece of it, chances are someone had it here at the West Coast Franchise
Expo, a buyer's bazaar of everything franchiseable. The three-day trade show ended Sunday, drawing about 9,000 would-be franchise owners to the Los Angeles Convention Center in search of their
ticket to small-business ownership.
"You have the opportunity to take a close look at something that could change your life," said
Richard Rennick, the expo's opening-day speaker, who recently sold his nationwide franchise
chain, Palm Springs-based American Leak Detection.
Rennick's story is a familiar one in franchising. In 1974, he left a career in Southern California
law enforcement to found American Leak and never looked back.
"It changed my life because I was in charge of my destiny. That was the whole thing behind it,"
Rennick said, a self-described "old plumber" who's now a consultant to new franchise buyers.
More than 200 exhibitors -- touting everything from familiar names like Fantastic Sam's hair salons to new-idea eateries like Showcolate, a "fondue express" from Brazil -- showed off their concepts to investors looking to break into the franchising game.
The convention floor resembled a giant grocery store where the aisles were stocked with businesses lined up for perusal by eager buyers.
Page 74
Many ways to be boss; Doggie day care? How about meals to go? Franchise expo has a steer-your-own-path dream for
every taste Sacramento Bee (California) November 6, 2006 Monday
Take The Dinner A'fare, the Atlanta-based "make-and-take gourmet" dinner outlets, which are
the brainchild of Pollock Pines native Ken Wright and his wife, Stephanie. Unlike most franchisers,
the couple are young -- he's 28 and she's 31 -- but already are on a fast track with one of the franchise industry's hottest concepts -- gourmet meals-to-go prepared by the customer. Since 2004, they
have opened 23 stores across the country, and have plans for five more in Southern California.
"We've got quite a few leads for Sacramento," she said, but no firm commitments.
For franchisers, eyeballs are the name of the game here. Get seen. Get investors. Grow your
business.
This year's expo was targeted at military veterans looking to start a second career, ethnic minorities seeking entree into entrepreneurship and women taking the reins of their own livelihood.
Among the incentives are discounted franchise fees and other training programs offered through the
show's sponsor, the International Franchise Association, a Washington, D.C.-based industry trade
group.
Most franchise buyers are in their 40s or early 50s, said Greg Roquet, a Sacramento-based regional president at the Franchise Network, a brokerage that works with both franchise companies
and individual franchisees.
It's not a frivolous undertaking. Franchise fees for new buyers can range from $30,000 for a
small company, like a Cartridge World outlet, to $500,000 and up for a brand-name, big-ticket
business like a car dealership. That doesn't include the cost of insurance, training, staff or inventory.
The motivations for considering franchising are equally all over the map. Some franchise shoppers have been shown the door by corporate America or are tired of working for someone else.
Some are belatedly realizing their retirement nest egg doesn't seem quite so golden.
Shelley Davis of Inglewood fits that bill. At age 57, he was laid off after 25 years as an accountant and operations analyst for TRW, the aerospace firm. On Friday, he was shopping for a fresh
start -- in franchising.
"Before I was laid off, I was not even thinking about franchising," Davis said. "I thought everything was secure -- another nine or 10 years and I could retire." Instead, the unemployed whitecollar worker is now considering investing in his own Subway sandwich shop. "Now that the umbilical cord's been cut," he said, "I'm looking forward to the challenge."
Davis is not alone. In California, nearly 2 million people are employed in one of more than
80,000 franchises in the state, according to the IFA. It pegs the state's franchise payroll at $27.2 billion, according to the latest data in 2001.
Nationally, the number of Americans working in a franchise business is more than 18 million,
nearly 14 percent of the country's private-sector employment, according to the IFA.
In greater Sacramento, franchised businesses are particularly prevalent in Folsom, Rocklin and
Elk Grove, said Roquet, who said his Sacramento office is one of the busiest among the franchise
consulting firm's 90 offices nationwide.
"If you look at (businesses in) the suburbs nationally, one in 10 is a franchise," Roquet said.
"Here, it's not one in 10. It seems every other (new business) is a franchise."
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every taste Sacramento Bee (California) November 6, 2006 Monday
One of those is Oklahoma City-based Express Personnel Services, a temporary employment
agency that's got one outlet in Roseville and two more on the way next year. "Sacramento is one of
the fastest-growing areas in the country," said company spokeswoman Nikki Sells. "We're really
excited about coming into that market."
Sells, who worked her way up from employee to franchise owner to her current role as the
chain's vice president of franchising, says women are taking a more prominent role in the industry.
"Franchising had a reputation of being a good old boys' club," Sells said. "That's not true anymore."
Although there are few women in franchising's executive ranks, she says more women are getting into franchise ownership. "The newer concepts ... a lot of women are backing them with brainpower and money," either as franchise owners or investors, Sells said.
Efforts by franchise companies to recruit more minority owners are just good business sense,
said Stan Friedman, an executive with gourmet ice cream chain MaggieMoo's. He's one of the architects of the IFA's MinorityFran program, which offers reduced startup fees and other incentives
to minority franchisees.
"If franchisers don't look to the inner cities, we're leaving vital markets underserved," Friedman
said. "No one wakes up saying, 'I wish I had more African American females (as franchisees). They
say, 'I wish I had more business.' " He feels MinorityFran will serve two purposes: getting more minority-owned franchises into more underserved neighborhoods.
But stepping into a franchise isn't a walk in the park. "People ask us for the easy answers," said
Rich Leivenberg, executive vice president of Jody Maroni's Sausage Kingdom, a Venice-based
gourmet sausage and hot dog franchise. "We tell them to go to the franchisees. They're working the
business, living the business."
Many franchise shoppers, he said, expect success to come easily. "But it still takes hard work,"
said Leivenberg. "The reality is, you still have to work."
The Bee's Darrell Smith can be reached at (916) 321-1040 or dvsmith@sacbee.com.
Avoiding Franchising Pitfalls
Whether it's Krispy Kreme doughnuts or Matco tools, running a franchise business is more than
liking the product. Before you invest in a franchise business, here are some tips from the experts:
Do your homework: Ask the right questions. What kind of training programs are offered?
What's the minimum initial investment? How does the company support its franchisees once a business is up and running?
Understand what ownership entails: If you're a tech genius but hate to pound the pavement,
think twice. If you're a people person, but dislike the paperwork necessary to run a business, be
wary. Running a small business is far more complicated than being an employee.
Read the fine print: Before a buyer puts up any cash, federal law requires franchise companies
to provide a Uniform Franchise Offering Circular, or UFOC, a thick document that contains detailed financial information. Take the financial statements to an accountant. Any weaknesses could
indicate a risky investment.
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Many ways to be boss; Doggie day care? How about meals to go? Franchise expo has a steer-your-own-path dream for
every taste Sacramento Bee (California) November 6, 2006 Monday
Look at turnover: How many franchisees have bailed from the business? If the turnover rate
(and it should be listed in the UFOC) seems high, it's a red flag.
Get feedback from fellow franchisees: Visit as many franchise businesses as possible to talk
with the owners about their experiences. They know better than anyone.
Sources: The Franchise Network; Entrepreneur Magazine's Ultimate Book of Franchises
GRAPHIC: Sacramento Bee / Olivia Nguyen
Franchising the Golden State By almost any measure, California leads the country in franchising
activity. Here's a snapshot:
130 Number of California franchise headquarters
$27.2 billion Amount of California franchising payroll
Location / # of franchise businesses / # of franchise-related jobs California / 80,340 / 1.0 million
U.S. / 767,483 / 18.1 million
Franchises headquartered in Sacramento area:
Location / Business / Industry Carmichael / Executive Business Maintenance Corp. / Janitorial* Citrus Heights / Always Best Care Inc. / In-home care Rancho Murieta / 1st Propane Franchising Inc. /
Propane supplier
* Marketing, billing and sales for janitorial companies
Sources: International Franchise Association, McClatchy Tribune
LOAD-DATE: November 7, 2006
Page 77
Copyright 2006 Sacramento Bee
Sacramento Bee (California)
Distributed by McClatchy-Tribune Business News
November 6, 2006 Monday
SECTION: BUSINESS AND FINANCIAL NEWS
ACC-NO: 20061106-SA-FRANCHISES-20061106
LENGTH: 1428 words
HEADLINE: Many ways to be boss
BYLINE: Darrell Smith, The Sacramento Bee, Calif.
BODY:
Nov. 6--LOS ANGELES -- There was doggie day care and fast-food fondue. There was something called Monkey Joe's play centers and Maggie Moo's treateries, whose ice cream claims to be
so fresh, it moos.
If you want to own a piece of it, chances are someone had it here at the West Coast Franchise
Expo, a buyer's bazaar of everything franchiseable. The three-day trade show ended Sunday, drawing about 9,000 would-be franchise owners to the Los Angeles Convention Center in search of their
ticket to small-business ownership.
"You have the opportunity to take a close look at something that could change your life," said
Richard Rennick, the expo's opening-day speaker, who recently sold his nationwide franchise
chain, Palm Springs-based American Leak Detection.
Rennick's story is a familiar one in franchising. In 1974, he left a career in Southern California
law enforcement to found American Leak and never looked back.
"It changed my life because I was in charge of my destiny. That was the whole thing behind it,"
Rennick said, a self-described "old plumber" who's now a consultant to new franchise buyers.
More than 200 exhibitors -- touting everything from familiar names like Fantastic Sam's hair salons to new-idea eateries like Showcolate, a "fondue express" from Brazil -- showed off their concepts to investors looking to break into the franchising game.
The convention floor resembled a giant grocery store where the aisles were stocked with businesses lined up for perusal by eager buyers.
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Many ways to be boss Sacramento Bee (California) November 6, 2006 Monday
Take The Dinner A'fare, the Atlanta-based "make-and-take gourmet" dinner outlets, which are
the brainchild of Pollock Pines native Ken Wright and his wife, Stephanie. Unlike most franchisers,
the couple are young -- he's 28 and she's 31 -- but already are on a fast track with one of the franchise industry's hottest concepts -- gourmet meals-to-go prepared by the customer. Since 2004, they
have opened 23 stores across the country, and have plans for five more in Southern California.
"We've got quite a few leads for Sacramento," she said, but no firm commitments.
For franchisers, eyeballs are the name of the game here. Get seen. Get investors. Grow your
business.
This year's expo was targeted at military veterans looking to start a second career, ethnic minorities seeking entree into entrepreneurship and women taking the reins of their own livelihood.
Among the incentives are discounted franchise fees and other training programs offered through the
show's sponsor, the International Franchise Association, a Washington, D.C.-based industry trade
group.
Most franchise buyers are in their 40s or early 50s, said Greg Roquet, a Sacramento-based regional president at the Franchise Network, a brokerage that works with both franchise companies
and individual franchisees.
It's not a frivolous undertaking. Franchise fees for new buyers can range from $30,000 for a
small company, like a Cartridge World outlet, to $500,000 and up for a brand-name, big-ticket
business like a car dealership. That doesn't include the cost of insurance, training, staff or inventory.
The motivations for considering franchising are equally all over the map. Some franchise shoppers have been shown the door by corporate America or are tired of working for someone else.
Some are belatedly realizing their retirement nest egg doesn't seem quite so golden.
Shelley Davis of Inglewood fits that bill. At age 57, he was laid off after 25 years as an accountant and operations analyst for TRW, the aerospace firm. On Friday, he was shopping for a fresh
start -- in franchising.
"Before I was laid off, I was not even thinking about franchising," Davis said. "I thought everything was secure -- another nine or 10 years and I could retire." Instead, the unemployed whitecollar worker is now considering investing in his own Subway sandwich shop. "Now that the umbilical cord's been cut," he said, "I'm looking forward to the challenge."
Davis is not alone. In California, nearly 2 million people are employed in one of more than
80,000 franchises in the state, according to the IFA. It pegs the state's franchise payroll at $27.2 billion, according to the latest data in 2001.
Nationally, the number of Americans working in a franchise business is more than 18 million,
nearly 14 percent of the country's private-sector employment, according to the IFA.
In greater Sacramento, franchised businesses are particularly prevalent in Folsom, Rocklin and
Elk Grove, said Roquet, who said his Sacramento office is one of the busiest among the franchise
consulting firm's 90 offices nationwide.
"If you look at (businesses in) the suburbs nationally, one in 10 is a franchise," Roquet said.
"Here, it's not one in 10. It seems every other (new business) is a franchise."
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Many ways to be boss Sacramento Bee (California) November 6, 2006 Monday
One of those is Oklahoma City-based Express Personnel Services, a temporary employment
agency that's got one outlet in Roseville and two more on the way next year. "Sacramento is one of
the fastest-growing areas in the country," said company spokeswoman Nikki Sells. "We're really
excited about coming into that market."
Sells, who worked her way up from employee to franchise owner to her current role as the
chain's vice president of franchising, says women are taking a more prominent role in the industry.
"Franchising had a reputation of being a good old boys' club," Sells said. "That's not true anymore."
Although there are few women in franchising's executive ranks, she says more women are getting into franchise ownership. "The newer concepts ... a lot of women are backing them with brainpower and money," either as franchise owners or investors, Sells said.
Efforts by franchise companies to recruit more minority owners are just good business sense,
said Stan Friedman, an executive with gourmet ice cream chain MaggieMoo's. He's one of the architects of the IFA's MinorityFran program, which offers reduced startup fees and other incentives
to minority franchisees.
"If franchisers don't look to the inner cities, we're leaving vital markets underserved," Friedman
said. "No one wakes up saying, 'I wish I had more African American females (as franchisees). They
say, 'I wish I had more business.' " He feels MinorityFran will serve two purposes: getting more minority-owned franchises into more underserved neighborhoods.
But stepping into a franchise isn't a walk in the park. "People ask us for the easy answers," said
Rich Leivenberg, executive vice president of Jody Maroni's Sausage Kingdom, a Venice-based
gourmet sausage and hot dog franchise. "We tell them to go to the franchisees. They're working the
business, living the business."
Many franchise shoppers, he said, expect success to come easily. "But it still takes hard work,"
said Leivenberg. "The reality is, you still have to work."
AVOIDING FRANCHISING PITFALLS: Whether it's Krispy Kreme doughnuts or Matco
tools, running a franchise business is more than liking the product. Before you invest in a franchise
business, here are some tips from the experts: --Do your homework: Ask the right questions. What
kind of training programs are offered? What's the minimum initial investment? How does the company support its franchisees once a business is up and running?
--Understand what ownership entails: If you're a tech genius but hate to pound the pavement,
think twice. If you're a people person, but dislike the paperwork necessary to run a business, be
wary. Running a small business is far more complicated than being an employee.
--Read the fine print: Before a buyer puts up any cash, federal law requires franchise companies
to provide a Uniform Franchise Offering Circular, or UFOC, a thick document that contains detailed financial information. Take the financial statements to an accountant. Any weaknesses could
indicate a risky investment.
--Look at turnover: How many franchisees have bailed from the business? If the turnover rate
(and it should be listed in the UFOC) seems high, it's a red flag.
--Get feedback from fellow franchisees: Visit as many franchise businesses as possible to talk
with the owners about their experiences. They know better than anyone.
Page 80
Many ways to be boss Sacramento Bee (California) November 6, 2006 Monday
SOURCES: The Franchise Network; Entrepreneur Magazine's Ultimate Book of Franchises.
To see more of The Sacramento Bee, or to subscribe to the newspaper, go to
http://www.sacbee.com. Copyright (c) 2006, The Sacramento Bee, Calif. Distributed by
McClatchy-Tribune Business News. For reprints, email tmsreprints@permissionsgroup.com, call
800-374-7985 or 847-635-6550, send a fax to 847-635-6968, or write to The Permissions Group
Inc., 1247 Milwaukee Ave., Suite 303, Glenview, IL 60025, USA.
LOAD-DATE: November 8, 2006
Page 81
Copyright 2006 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2006 International Franchise Association
Franchising World
November 1, 2006
SECTION: Pg. 39(5) Vol. 38 No. 11 ISSN: 1041-7311
ACC-NO: 155401159
LENGTH: 4597 words
HEADLINE: Franchising's voice rings through the halls of Congress;
SPECIAL REPORT--FRANCHISE APPRECIATION DAY 2006
BYLINE: Strahota, Hilary
BODY:
Politics, they say, is a contact sport. And nowhere in the world is the sport practiced with more
ferocity than in the cool, quiet, marbled halls of Congress. But it was with welcome relief that hundreds of members of Congress and their staff members opened their office doors to find the smiling
faces of enthusiastic franchising community leaders who were delivering a message of hope and
opportunity.
More often than not, those who flock to Capitol Hill to meet with lawmakers arrive ready for
confrontation with sharply-worded statements in hand. But the hundreds of International Franchise
Association members who visited the nation's capital for the Seventh Annual Franchise Appreciation Day sessions came bearing evidence of the sector's economic benefits and promise for future
generations of entrepreneurs and small-business owners.
Their message: franchising works.
Yes, they expressed their concerns about the struggle to provide adequate, affordable health insurance for themselves, their employees and their families. Yes, they noted the potentially-negative
impact that raising the minimum wage could have on job creation and business profitability. Yes,
they urged Congress to reform the nation's immigration laws and help thwart the dangers of frivolous litigation.
But their messages were delivered in the spirit of cooperation andin the form of education, not
confrontation. And Congress listened.
The Voice Rings Out
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2006 Franchising World November 1, 2006
Franchising World was there. We wanted to see, up close, the franchising community's version
of grassroots political contact. We wantedto hear the actual voices of franchising as they rang out
through the halls of Congress. That's why we followed the largest contingent from one company-Dunkin' Brands--which sent 57 representatives, a mix of corporate personnel and franchisees from
15 states.
Dunkin' Brands Inc., which consists of Dunkin' Donuts, Baskin-Robbins and Togo's, began life
as Dunkin' Donuts in 1950. Its founder, William (Bill) Rosenberg, was among the founders of the
IFA and for allof his life was almost as active and energetic in association activities as he was in
building the company.
His untiring mission, often expressed in full voice, was one of building and strengthening franchisor-franchisee relations. He would have been proud to watch as the Dunkin' group moved en
masse from one congressional appointment to another--especially knowing that longtimeDunkin'
franchisee George Zografos was helping carry the torch.
Zografos, CEO of the 10-store Z Donut Co. headquartered in South Yarmouth, Mass., has annually embraced the personal and professional benefits of Franchise Appreciation Day since its inception.
"I think it's pretty exciting to be on the Hill and do some lobbying," said Zografos. "What other
venue do you have the opportunity to do it?" Whether it's reuniting with friends made over the years
at the conference, getting together with like-minded fellow franchisees toshare business insights,
strengthening the relationships between franchisor and franchisee, or getting to personally know
members of Congress, the benefits of the event are countless.
"I have so many wonderful friends from around the country I get tosee two to three times a
year," he added. "We have a great time. We share information."
The structure of the event was very conducive to building camaraderie and making key relationships. The first day was spent in a variety of concurrent sessions where participants attended IFA
committees meetings and met other stakeholders like themselves. It was a great opportunity to establish relationships and gather new ideas from other people knowledgeable in the same field. Day
One also served as a goodtime to prepare for the following day of meetings on the Hill.
Time to Head for the Hill
Day Two started on a good note for Dunkin' Brands. In recognition of their strong attendance
numbers, the group was honored with the All-Star award during the kick-off breakfast. Then it was
off to The Hill for joint appointments with their legislators.
While most appointments were scheduled to start at 1:30 p.m., Zografos got an early jump on
the day with a meeting at noon. In the lobby of the Capital Hilton, he was joined by Susanne Norwitz, Dunkin' Brands global communications manager. The duo piled into a cab, whizzedthrough
the historic streets of the city for their first appointment, Massachusetts Congressman Michael
Capuano.
Energized and excited about their upcoming meetings on the Hill, Zografos and Norwitz reflected on what they had learned about the lobbying experience over the past day and prepared for
their presentation, divvying up talking responsibilities.
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2006 Franchising World November 1, 2006
A majority of the concerns that franchisees face, such as policieson immigration, small-business
health plans, minimum wage and secretballot union voting are the same ones with which franchisors
and suppliers grapple. Whether a franchise system sent representatives from their corporate office
or from their front lines, on Franchise Appreciation Day, all formed an Army of One to combat
these issues and create the best environment possible for their systems to thrive.
"One in 7"
Helping the attendees of Franchise Appreciation Day stand out was a bright yellow button with
red lettering that read "One in 7," whichreferred to the fact that one out of every seven jobs in the
United States is related to franchising.
Both Zografos and Norwitz reflected on the powerful statistic. Themessage they were determined to share with Congress: franchising creates jobs and has a huge impact on the economy. They
understood the big picture. The grassroots lobbying they were doing could affect the livelihoods of
the thousands of other franchise systems out there like them. The trickle-down effect would also
make a difference in the millions of job-holders in the sector as well.
"We are very much in synch with what IFA supports," said Norwitz, who expressed much appreciation of IFA's government relations work onbehalf of the franchising sector.
As they neared the Longworth House Office building, Zografos notedthat he and Capuano were
actually old neighbors. "It's all about therelationships," said Zografos.
Last year, Capuano wasn't on his appointment schedule but when he had down time, Zografos
decided to drop by to meet since they hailed from the same town. Since he established that relationship, he has made it his task to keep in touch. "When there's a time of need and they know who you
are, it makes a real difference," the Dunkin' franchisee said.
Agree to Disagree
After walking through the metal detector and greeting the securityguards, the excitement
mounted. Their appointment list read "1530 Longworth Building" which they thought meant the
15th floor, but as they searched the elevator buttons looking for "15," a young staff member nearby
piped up and mentioned that all congressional buildings are labeled so that the first number of the
address designates the building and the second number indicates the floor number. Oh, fifth
floor,not 15th.
Zografos and Norwitz arrived and were met warmly by congressional staffers, then escorted into
Capuano's office to meet with him face-to-face--an opportunity IFA staff and guest speakers had
mentioned might be a rarity, due to the extremely busy legislative schedule that Congress was facing close to an election adjournment. And, as they were informed by the government relations professionals during their briefing, even if they were able to meet with the legislator in person, the
chance that they would agree on every position presented would beslim.
The oft-debated topic of immigration was Zografos' first topic of discussion. Capuano listened
intently but interjected with a glaring reality--nothing was going to happen before the election. After
all, it was the final week Congress was in session before adjourning for anumber of weeks. Norwitz
continued the conversation and brought up the issue of health care, urging support of bill HR 525
that would allow franchisees to band together to have their own health insurance and provide to
their members. She noted that franchise systems struggledaily to provide affordable health insur-
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2006 Franchising World November 1, 2006
ance for their employees, themselves, and their families. With a lack of reasonable alternatives,many franchisees opt for no coverage at all.
Capuano said he would not support the measure. "I think it's cherry-picking. The problem comes
when everyone creates their own association with only 15 members and it becomes a problem. I'm
not wanting tohelp or hurt anyone. Healthcare should help everyone."
Norwitz and Zografos nodded, not because they agreed, but because they understood the issue
was a very complex one. The two parties disagreed, but they agreed on their disagreement. The rest
of the appointment went smoothly. At the end, Zografos reached out to Capuano morepersonally
and shared stories of his son who just started his first year at Boston's Northeastern University. Both
talked about the happenings back home.
The experience was an empowering one. Zografos and Norwitz left the meeting with a good
feeling. They both worked well as a team and they had a positive and well-engaged discussion. This
meeting certainlyset the bar for their next two Massachusetts appointments: One with Sen. Ted
Kennedy and one with Sen. John Kerry.
A Little Excitement
No visit to Capitol Hill is complete without a trip to the Longworth Cafeteria, a massive, hubbub of a place buried deep within the oldbuilding's basement. The cafeteria was teeming with life.
Droves of young Hill staffers swarmed the room eating quickly before returning to their work-filled
days.
After lunch, Zografos and Norwitz decided to walk to their next meeting, which was a bit of a
hike to the other side of Capitol Hill inthe Dirksen Senate Office building. They strolled by the Library of Congress, then through a park between Constitution Avenue and the Capitol and plopped
down on a cast-iron bench to soak up the scenery.
Suddenly the clamor of police sirens jarred the air. Police motorcycles, squad cars, two black
limousines, and a number of black SUV's sped up to the steps of the Capitol. A presidential motorcade perhaps? Unable to tell, but excitement nevertheless.
Soon reality appeared in the form of a pack of Franchise Appreciation Day attendees walking
toward them, easily identifiable with theiryellow "One in 7" buttons.
The rest of the Massachusetts group had arrived. From Dunkin' Brands was brand officer Robert
Rodriguez, communications expert Kari McHugh, senior meeting planner Carol Crossland, senior
v.p. and brand officer Ken Kimmel, legal officer Steve Horn and G & P Inc. president Raj Ghosh, a
Pretzel Time franchisee, who greeted Zografos and Norwitzwith energized smiles. The throng
moved on to the Senate, where theyencountered a familiar face, liana Kachoris, the same legislative
assistant with whom several members of the group met with last year.
Disappointed that legislative business prevented Sen. Kennedy fromjoining the meeting, they
trekked to the senator's conference room and shared positive stories and statistics of franchising
with the staff member who would soon be tasked with briefing the boss.
Horn kicked off the meeting, then one by one, each area of concernwas highlighted and supported with anecdotal evidence. Zografos and Rodriguez shared experiences from both the franchisee position and the franchisor side, which gave them unique perspectives.
Giving Franchising a Voice
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2006 Franchising World November 1, 2006
As the day neared its end, the group navigated the Russell building in search of their next appointment with Sen. Kerry's office, againdividing up talking responsibilities and enjoying another
successfulmeeting. Their success was defined by their ability to communicate as a group and effectively with the congressional staff and characterized by the number of good, positive relationships
that resulted from two days in the nation's capital.
Meetings completed, it was time to participate in another time-tested Capitol Hill grassroots
lobbying exercise, the fabled Congressional Reception. More relaxed, but still "on," the Dunkin'
Brands crew cruised into the ornate Cannon Building Caucus Room, flush with success, filled with
a new awareness of the legislative process and eager to rub elbows with their peers and compare
stories of the day's activities. Already, talk of next year's event was heard above the buzz of the
crowd.
Although the registration list for Franchise Appreciation Day 2007has yet to be created, one of
the first names likely to appear will be that of a grassroots activist who knows how to deliver the
messagethat franchising works. "I like having a franchisee voice," George Zografos reflected. "Having a franchisee voice, we get to make our point of view and have a dialogue which is not only good
for us but goodfor all of franchising."
For this year's Franchise Appreciation Day, Dunkin' Brands epitomized the phrase "strength in
numbers." As recipients of the All-Star award recognizing them for the largest attendance, the group
ventured around Capitol Hill for a fun-filled day of grassroots lobbying and overall shared memorable experiences with each other. After two days, their hard work paid off as they strengthened the
relationships within their own franchising system, and contributed to the strength and recognition of
franchising as a whole.
Hilary Strahota is manager of public relations for the International Franchise Association. She
can be reached at hstrahota@franchise.org.
Franchise Appreciation Day Participants:
Eric Abercrombie, Mr. Appliance
Kay Marie Ainsley CFE, Michael H. Seid & Associates
Matt Alden, Franchise Solutions Corp.
Bill Anderson, The UPS Franchisee Advisory Council
Elizabeth Anderson, E.H. Anderson Public Relations
Michael A. Andrews, Law Office of Michael Andrews
Lou Arab, Meineke of Neptune Beach, Fla.
Donald Averitt, United Marketing Solutions, Inc.
Michael Baker, Mr. Electric of Tucson, Ariz.
Scott Ball, Dunkin' Donuts of Coral Springs, Fla.
Michael Bamrick, Jack In The Box, Inc.
Barry Barnes, UPS Store of Houston, Texas
Bradley Barnett, Valpak Direct Marketing Systems, Inc.
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2006 Franchising World November 1, 2006
Paul B. Baron, Sage Software, Inc.
Ken Bartell, ServiceMaster Building Service
Howard Bassuk, FranNet
Roger Baumgart, Home Instead Senior Care
Lou Beccarelli, Dunkin'Brands, Inc.
Chris Beer, Our Town of Atlanta
Mark A. Belanger, Dunkin'Brands, inc.
John Bennett, Appliance of Brockton, Mass.
Ron Berger, Figaro's Italian Pizza, Inc.
Jeffrey C. Bevis CFE, Comfort Keepers
Warren C. Bickers, Meineke Car Care Centers
Mike Bidwell CFE, The Dwyer Group
Adam Biedenbender, Dunkin' Donuts
Nancy Bigley CFE, Dunkin'Brands, Inc.
Susan E. Black-Beth CFE, Super Wash, Inc.
Sean Blickle, The UPS Store
Bruce V. Bloom CFE, FranChoice
Robert Bonsutto, The UPS Store
Andrew D. Bratzel, The ServiceMaster Co.
David Brethen, Wireless Toyz of Chevy Chase, Md.
Neils Brooke. Mr. Handyman of Williamsburg
Chris Brown, The Parable Group
Bo Bryant, McDonald's Corp.
Dennis Burke, Mr. Electric of Southeast N.H.
Janet Burke, Fran-Systems LLC
Linda L. Burzynski CFE, Liberty Fitness for Women
David L. Cahn, Franchise & Business Law Group
Shawn M. Caric CFE, Dunkin'Brands, Inc.
Michael Carlet, Meineke Car Care Centers
Rob Carpenter, Mr. Handyman of North & West Central Md.
Stacey Carroll, Dunkin' Donuts
David Castella, Learn.com, Inc.
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2006 Franchising World November 1, 2006
U. Gary Charlwood CFE, Uniglobe Travel International Limited Partnership
Charles E. Chase, CertaPro Painters
Josie Cicerale CFE, Decor & You, Inc.
Lawrence Cohen, CFE, DOC & Associates, Ltd.
Mitch Cohen, Dunkin' Donuts
Dennis Colaitis, Dunkin' Donuts of Brooklyn
Matt Cole, mUrgent Corp.
Douglas Collins, America's Best Franchising, Inc.
Patrick Connealy, National Cooperative Bank
Victoria Conte, The Victoria Group Marketing, Inc.
Terry Corkery, FRANCHISEWORKS.com
Jerry L. Crawford CFE, Jani-King International, Inc.
Roger Cross, Meineke of Amarillo, Texas
Carol Crossland, Dunkin'Brands, Inc.
Ryan Cunningham, Javelin Solutions
George Curis, Dunkin' Donuts of Brooklyn, N.Y.
Matthew Cutler CFE, Two Men And A Truck International, Inc.
Brent Cutlip, Two Men And A Truck of Orlando, Fla.
Tom Cyr, National Cooperative Bank
Anthony D'Amico CFE, Dunkin'Brands, Inc.
Cesar J.De Leon, Fransmart
Peter DeSarno, Dunkin' Donuts
Don DeSmith, Servant Systems, Inc.
Sharon Dietrich, Franchise Solutions Corp.
Joseph Dondero, Rolly Pollies International, Inc.
Kevin Drudge, Valpak Direct Marketing
Daniel M. Dugal, Remote Data Backups, Inc.
F. Joseph Dunn, FisherZucker LLC
Donald J. Dwyer, Jr. CFE, The Dwyer Group
Janice M Dwyer CFE, Luce, Smith & Scott, Inc.
Dina Dwyer-Owens CFE, The Dwyer Group
Robert Earl, Express Personnel of Marlton, N.J.
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Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Jack Earle, Earle Enterprises
Patrick Edd, PostalAnnex+, Inc.
William Edwards CFE, Edwards Global Services, Inc.
William J. Ehrig, Yum! Brands, Inc.
Neil Eidel, Mr. Appliance of Tempe, Ariz.
Craig Eldridge, BFC
Kimberly M. Ellis, BISON Advertising, Inc.
Tom Epstein, Franchise Payments Network
Tim Evankovich, The Cleaning Authority
Mark Fagan, Citrin Cooperman & Company, LLP
Joe Farmer, Express Personnel of Salem, Va.
Coy Faucheux, Baskin-Robbins of Slidell, La.
Steven B. Feirman, DLA Piper
Sid Feltenstein, Sagittarius Brands
Lane Fisher, FisherZucker LLC
Brad Fishman, Fishman Public Relations
Lela Foust, Baskin-Robbins of Pensacola, Fla.
John Francis, PostNet of Minn. & Wis.
Philip Friedman, McAlister's Corp.
Stan Friedman, Wing Zone Franchise Corp.
Melissa Froehlich, Marriott International
Andrew Fuld, 4 Color Press
William Gabbard, Navis Logistics Network
Glenn Gallas, Mr. Electric of Hot Springs, Ark.
Cynthia Gartman CFE, iFranchise Group
Raymond Gaspart, The Philly Franchising Co.
William Gellert, Cinnabon of Hillsdale, N.Y.
Stewart Germann, Stewart Germann Law Office
Robert Gerstenfeld, Dunkin'Brands, Inc.
Raj Ghosh, G & P, Inc.
Jeff Goebel, Comfort Keepers of Sheboygan, Wis.
Charlie Golf, Mr. Appliance of Austin/Bastrop, Texas
Page 89
Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Seth Goldstein, Dunkin' Donuts
Michael Gornet, Handyman of San Rafael, Calif.
Dwight Gould, Aviatech, LLC
Joe Grana, ADP Small Business Services
Michael R. Gray, Gray Plant Mooty
Steve Greenbaum CFE, PostNet International Franchise Corporation
Nathan Greenberg, Siegel Capital, LLC
John Gregory, ADP Small Business Services
Sanjay Gupta, Dunkin' Donuts of Richboro, Pa.
Fred Guttenberg, Dunkin' Donuts of Coral Springs, Fla.
Charles Hackman, National Cooperative Bank
Rick Hagan, IDENT-A-Kid services of America
Marcia Hales, My Girlfriend's Kitchen
Noel Halgreen, Sona MedSpa of Houston
Art Hall, Mr. Electric of Southern Minn.
William G. Hall, CFE, William G. Hall & Co.
Sam Hammons, Express services, Inc.
Linda C. Haneborg CFE, Express Personnel Services
Scott R. Haner CFE, Yum! Brands, Inc.
James Hansen, North American Association of Subway Franchisees
Tom Harrington, First Date Merchant Services Direct Business Group
Christine Harris, FRANdata Corp.
Kent Hart, UPS Store of Richmond, Ind.
Rosemarie Hartnett, Abrakadoodle Remarkable Art Education
Laryssa Hauswald, Pacific Marketing Services
Roberto Heckscher, Baskin-Robbins of San Francisco
Shub Hegde, Dunkin' Donuts of Lakewood, N.J.
Kevin P. Hein, Snell & Wilmer, LLP
Kevin Hicks, Blackman & Associates
Parks H. Hicks, Hicks & Associates
Donald Higginson, The UPS Store
Geoff Hill CFE, FOCUS Brands, Inc.
Page 90
Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Sean Hilly, PostalAnnex+, Inc.
Algie Hodges, Dunkin'Brands, Inc.
Woody Holloway, Mr. Appliance of Birmingham, Ala.
David E. Holmes, Holmes & Lofstrom, LLP
Peter D. Holt, Great Hill Partners
Harvey Homsey, Express Personnel of Oklahoma City, Okla.
Stephen Horn, Dunkin'Brands, Inc.
Ray Howell, Meineke of Gloucester Point, Va.
C. Keith Hudson, La Paletera Franchise Systems, Inc.
Paul Hulett, UPS Store of Reno, Nev.
David Hunt, Two Men And A Truck of Lakeshore, Mich.
Michael M. Isakson, The ServiceMaster Co.
Earsa R. Jackson, Strasburger & Price, LLP
Ram Javia, Eight P CPL, LLC
Mark Jenkins, Planet Beach Franchising Corp.
Randy Jessup, UPS Store of Roseville, Minn.
Darrell M. Johnson, FRANdata Corp.
Jerome Johnson, JBAR, Inc.
Brian D. Jones, BD Jones
Terry Jones, The Dwyer Group
Steve Katz, The Cleaning Authority
Michael P. Kearns, Jani-King of Raleigh/Durham
Mariruth Kennedy, Our Town
Aslam Khan, Falcon Holdings
Ken Kimmel, Dunkin'Brands, Inc.
Mark King, PostNet of Scottsdale, Ariz.
Mike King, Express Personnel of Union, Mo.
Kirk Kinsell CFE, InterContinental Hotels Group
Kris Kirk, Our Town of Frisco, Texas
Paul and Saunda Kitchen, Mr. Rooter of Santa Rosa, Calif.
Gaylen L. Knack, Gray Plant Mooty
Bill Knight, Lenny's Franchisor, LLC
Page 91
Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Jeffrey E. Kolton, Franchise Market Ventures, LLC
Bob Kueny, Mr. Electric of Central Okla.
Gary Law, UPS Store of Mesa, Ariz.
Dawn Lawin, Hot Dish Advertising
Willa Levin, UPS Store of Grosse Pointe Farms, Mich.
Mark Levis, Gatti's L.P.
Tim Lighther, Two Men And A Truck of Madison, Wis.
Mark Liston CFE, Valpak Direct Marketing Systems, Inc.
Benjamin C. Litalien CFE, Social Franchise Ventures, LLC
Carol I. Littell, U.S. Small Business Administration
Robin Lowe, Golden Corral Buffet & Grill
Bret Lowell CFE, DLA Piper
Kevin M. Lundy, Wendy's International
G. Thomas Macintosh, Krass Monroe, P.A.
Julie MacPherson, Baskin-Robbins of El Cajon, Calif.
Ron Madera, The Dwyer Group
Arun Mandi, Dunkin' Donuts of Pleasantville, N.J.
John Mann, Rolly Pollies International, Inc.
Robert W. Marquardt, The Retrofit Companies
Eileen Marrison, Two Men And A Truck of Omaha, Neb.
Dan Martin, IFX International, Inc.
Joseph Mathews, Franchise Performance Group
Stuart Mathis, The UPS Store
Vonzell Mattocks, Express Personnel of Camp Springs, Md.
Kevin Maybury, Dunkin' Donuts
Adrian Mayer, UPS Store of Clermont, Fla.
Nigel J. Mayne, Franmatch
Stephen McLean, UPS Store of Columbia, Md.
Eric McCarthey, The Coca-Cola Company
Faith McCutcheon, UPS Store of Pittsburgh
Karl McHugh, Dunkin'Brands, Inc.
Matthew W. McKay, Oreck of Stevensville, Md.
Page 92
Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Linton McKnight, Birthflowers.com
Linda McKnight, Birthflowers.com
John McLellan, Service Brands International
Myles McNamara, Comfort Keepers of Santa Clarita, Calif.
Deepak Mehta, ADP Small Business Services
Al Mekaw, Meineke Car Care Centers
Chuck Merin, BKSH & Associates
David Messenger CFE, The ServiceMaster Co.
Jeff Meyers, Mr. Electric
Charles Meyers, Jr., The UPS Store
Barry E. Miller, NBM Management, Inc. Sylvan Learning Centers
Keith Miller, North American Subway Owners Council
Rick Milner, UPS Store of Gainesville, Va.
Judy Milner, UPS Store of Gainesville, Va.
Scott Minghenelli, Meineke of Voorhees, N.J.
Bob Minkert, Mr. Electric of Metro Atlanta
David Mlotkiewicz, Lawn Doctor of Toms River, N.J.
James Molloy, Merrill Corp.
Catherine Monson, PIP Printing & Document Services
Ray Moore CFE, Snap-on-Tools Co., LLC
Jane Moore, FranConnect Software
Barbara Moran, Moran Industries, Inc.
Jeanne Morin, The Jefferson Group
Robert Moschorak, Bally Total Fitness
John Motta, Dunkin' Donuts of Merrimack, N.H.
Janet C. Muhleman CFE, re:group, Inc
Cindy Neal, Express Personnel of Peoria, Ill.
Dirk Nelson, Allegra Network, LLC
Cheri Nelson, Express Personnel of Kalispell, Mont.
Anne Nemer, Mr. Handyman
Robert Nevadomski CFE, Golden Corral Buffet & Grill
Holly Noel, Baskin-Robbins of Victorville, Calif.
Page 93
Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Kevin O'Brien, Constant Contact
Mary Ann O'Connell, O'Connell & Co., Inc.
Maurice Ojeda, Wireless Toyz
Jenn Onnen, Hot Dish Advertising
Amit Pamecha, FranConnect Software
Elaine Papadopoulos, Citrin Cooperman & Co., LLP
Steve Parascondola, Meineke of Staten Island, N.Y.
Harry Patel, Dunkin' Donuts of Elkridge, Md.
Parag Patel, Dunkin' Donuts of Odenton, Md.
Jack Pearce, Handyman Matters, Inc.
Herb Perlich, Cookie Baker Partners, Inc.
Barbara Perlich, Cookie Baker Partners, Inc.
Annette Perzan, Fransmart
Michael Plummet, Our Town
Michael Plummer, Jr., Our Town
John D. Pollock CFE, The Philly Franchising Co.
Karen Powell CFE, Decor & You, Inc.
H. Scott Pressly, Roark Capital Group
Don Rauch, Meineke Car Care Centers
Todd R. Recknagel, Mr. Handyman
Brian Redden, Our Town
Darryl Reed, United Marketing Solutions, Inc.
Richard Rennick CFE, American Leak Detection, Inc.
Russ Reynolds CFE, Batteries Plus
Gene Rhodes, ServiceMaster Quality Services
Irwin C. Roberts CFE, Golden Corral Buffet & Grill
Richard A. Robinson, Jani-King Southwest
Robert Rodriguez, Dunkin'Brands, Inc.
Doug Rogers, Mr. Appliance
Mary Rogers, Abrakadoodle Remarkable Art Education
Michael J. Roman CFE, ExxonMobil Corp.
Steve Romaniello CFE, FOCUS Brands, Inc.
Page 94
Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Jeff Rosa, Dunkin' Donuts of Easton, Pa.
Heather Rose, Sona MedSpa
Ann M. Rosenberg CFE, D'Vine Wine
Bernard Rubenstein, Franchise Benefit Solutions
Cesar Saldivia, Two Men And A Truck International, Inc.
James Salerno, FOCUS Brands, Inc.
Ever Santana, Dunkin' Donuts of Totowa, N.J.
Mario C. Sardinha, Dunkin' Donuts of Laconia, N.H.
Jodi A. Sardinha, Dunkin' Donuts of Laconia, N.H.
Lori Satterfield, ServiceMaster of Fishers, Ind.
Brian B, Schnell, Faegre & Benson LLP
Steve Scully, Express Personnel of Tuscaloosa, Ala.
Michael H. Seid, CFE, Michael H. Seid & Associates
Nikki Sells, CFE, Express Personnel Services
Robert J. Sells CFE, Express Personnel Services
Nikki and Jerrod Sessler, HomeTask Handyman Service, Inc.
Pramodkumar Shah, Dunkin' Donuts of Yardley, Pa.
Alan Sheiness, ADP Small Business Services
Linda Shunk, CFE, Oreck Franchise Services, LLC
Mark Siebert, iFranchise Group
Bernie Siegel, Siegel Capital, LLC
Steve R. Siegel, Brookside Consulting
Tristan B.L. Siegel, Gray Plant Mooty
Kathiryn Sikkema, ADP Small Business Services
Stefan Silverman, Mr. Handyman of SW Minneapolis
Jim Simmons, Mr. Electric of Olympia, Wash.
Richard Simtob, Wireless Toyz
Derrick Skogsberg, FranFund
Mark Slagle, Handyman of Trenton, Mich.
Don Slifer, Merry Maids, Inc.
David Sliman, Our Town of Phoenix, Ariz.
Jonathan Smith, DirectCapital Franchise Group
Page 95
Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Brig James Sorber CFE Two Men And A Truck International, Inc.
Jon Sorber, Two Men And A Truck International, Inc.
Rod Southwick, Baskin-Robbins of Phoenix
Shawn Spencer, Fran-Systems LLC
Karen Spencer, Fran-Systems LLC
Barry J. Spiegel, Dunkin' Donuts/Baskin Robbins of Coral Springs, Fla.
Brian Spindel CFE, PostNet International Franchise Corp.
W. James Squire CFE, HoneyBaked Ham Company and Cafe
Michael St. Jacques, St. Jacques Franchise Marketing
Philip St. Jacques, St. Jacques Franchise Marketing
Linda Strauss, ADP Small Business Services
Doug Sudell, Social Franchise Ventures, LLC
Ian Swain, Wireless Toyz
Leonard N. Swartz, iFranchise Group
Larry Tate, Golden Corral Buffet & Grill
Barron L. Teagle, Mighty Distributing System
Mike Thompson, Two Men And A Truck o! Augusta, Ca.
Syam C. Thotakura, Dunkin' Donuts of Bensenville, Ill.
Ronald Tranquill, Dunkin'Brands, Inc,
Steve Truett, The Dwyer Group
Steve Uhl, Our Town of Baltimore
Rick Urso, Meineke of Hickory Hills, Ill.
Lee Vala, The Quizno's Corporation
Lenny Valentino, Rita's Water Ice Franchise Co., LLC
John Vitagliano, Meineke Car Care Centers
Kenneth Voelker, Mighty Distributing System
Ronnie Volkening, 7-Eleven, Inc.
James L. Walker, DataPreserve
Jeffrey Walker, Two Men And A Truck of Colorado Springs
Kenneth D. Walker, Meineke Car Care Centers
Patrick Walls, McAlister's Corp.
Iric Wexler, The Cleaning Authority
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Franchising's voice rings through the halls of Congress; SPECIAL REPORT--FRANCHISE APPRECIATION DAY
2006 Franchising World November 1, 2006
Phillip L. Wharton, Spherion Corp.
Mike White, Dunkin' Donuts of Woodstock, Ga.
Steven P. White, Signs Now
Richard Whitley, Valpak Dealers Association
Denis Wickham, Meineke Discount Muffler Shop of Croton, Conn.
Larry Wilburn, Hicks & Associates
Rhonda Williams, Express Personnel of Lufkin, Texas
Jim Wills, Wills Cookie Co.
Donn R. Wilson, Pay By Touch
Jenni Wisniewski, Snell & Wilmer, LLP
Steve Wood, UPS Store of Kennewick, Wash.
Sam Wright, Cendant Corp.
Glenn Yanow, Baskin-Robbins of Springfield, Ill.
Ralph Yarusso, Meineke of Castle Rock, Colo.
Amy Yendall, Our Town of Montgomery County
Philip Zeidman, DLA Piper
David Zillig, Jani-King of Clearwater, Fla.
George Zografos, Z Donut Co.
Carl E. Zwisler III, Haynes and Boone, LLP
LOAD-DATE: December 19, 2006
Page 97
Copyright 2006 The Press Enterprise, Inc.
All Rights Reserved
The Business Press (Riverside, CA.)
October 23, 2006
SECTION: Pg. 3
LENGTH: 706 words
HEADLINE: PROFILE: VETERANS TRANSITION FRANCHISE INITIATIVE;
Franchise Effort Mobilizes Veterans;
Initiative Helped More Than 600 Veterans Purchase Businesses This Year
BYLINE: MANNY OTIKO, SPECIAL TO THE BUSINESS PRESS
BODY:
After years of serving their country, many soldiers may be at a loss about how to make a living
in civilian life. The Veterans Transition Franchise Initiative helps retired servicemen and women
buy franchises by offering financial incentives not available to others.
Dick Rennick, chief executive officer and founder of American Leak Detection Inc. in Palm
Springs, serves on the executive committee of the International Franchise Association, a trade association based in Washington, D.C., that represents more than 1,000 franchisors, 8,000 franchisees
and 400 suppliers. Veterans Transition Franchise Initiative was founded 10 years ago after the first
Gulf War, Rennick said. As of Sept. 1 the program had helped more than 600 veterans in 45 states
purchase businesses. These figures are nearly double last year's numbers, when the program generated 385 sales.
About 160 veterans are currently in the negotiating stage to buy franchises, he said
"We find veterans make great franchise candidates," Rennick said. "Their military experience
trained them to be leaders and results-oriented."
The program was created to reward veterans for their service, association President Matthew
Shay said in a press release.
"We not only honor that service, but do it in a way that helps them continue to contribute to the
nation's well-being by becoming small-business owners and operators."
Rennick said 213 companies participate in the program. They assist veterans by offering reduced rates on franchises and in some cases help them secure funding to purchase a franchise.
Page 98
PROFILE: VETERANS TRANSITION FRANCHISE INITIATIVE; Franchise Effort Mobilizes Veterans; Initiative
Helped More Than 600 Veterans Purchase Businesses This Year The Business Press (Riverside, CA.) Octob
Each company devises its own financial incentive. The International Franchise Association requires incentives be offered to honorably discharged veterans.
The program is voluntary and run by the private sector, with no government funding, Rennick
said.
"Franchisors provide discounts, funding or they point veterans in the direction of lenders," Rennick said.
Juice It Up, Mr. Rooter and Mr. Electric franchises have proven popular in Southern California.
Mr. Rooter provides a $4,875 veterans discount and Mr. Electric provides a $5,625 veterans discount for former service members.
Christopher Allen of Yucaipa took advantage of the program to open a Juice it Up store in Rancho Mirage in August 2005.
The Juice It Up franchisor gave him a $10,000 discount on the initial $25,000 franchising fee.
Allen served in the Army from 1984 to 1986, and as a reservist in Desert Storm from 1990 to 1991.
The discount was a great benefit when it came to launching his business, Allen said.
"I was borrowing a lot of money," he said. "It means I had to borrow $10,000 less." He spent the
money on advertising, marketing and building the sales force for his new business.
Allen, who juggles his job as a financial adviser with operating the store, said he decided to
open up a Juice It Up franchise because he wanted a business that had a multigenerational appeal.
Consumers are moving toward more health-oriented products, he said. He said he went through
about a year of paperwork, planning and remodeling before he opened the store.
"The store is open seven days a week, so you're on call seven days a week," he said.
The U.S. Department of Veterans Affairs recently recognized the initiative with a Support Sector Champion Award for expanding business opportunities for veterans.
Franchising is proving to be a popular plan for veterans. According to the U.S. Small Business
Administration, 22% of veterans consider starting their own business.
Military service endows young people with discipline, a good work ethic and the ability to unite
as a team working toward a common goal, Allen said. Former military personnel make good employees, he said.
"They're loyal, have a great work ethic and don't mind working long hours. And most important,
they are honest," Allen said.
"My son, who is 19, saw what the military did for me and now is at Ranger school," he said.
More than 15% of the franchisees of American Leak Detection are former service members,
Rennick said. Founded in 1974, American Leak Detection has more than 150 franchisees worldwide.
Franchising "is perfect for military folk," he said. "They make great franchisees because they're
disciplined and they know how to follow a plan."
GRAPHIC: PHOTO BY DAN ELLIOTT Christopher Allen, owner of Juice it Up in Rancho Mirage, clips wheat grass for drinks at his shop. PHOTO
Page 99
PROFILE: VETERANS TRANSITION FRANCHISE INITIATIVE; Franchise Effort Mobilizes Veterans; Initiative
Helped More Than 600 Veterans Purchase Businesses This Year The Business Press (Riverside, CA.) Octob
LOAD-DATE: October 23, 2006
Page 100
Copyright 2006 American City Business Journals, Inc.
All Rights Reserved
St. Louis Business Journal
September 11, 2006 Monday
LENGTH: 774 words
HEADLINE: End of a reign: Sam Temperato's family sells DQ
BYLINE: Christopher Tritto
BODY:
For more than half a century, the late Samuel Temperato oversaw a Dairy Queen fiefdom in the
greater St. Louis area. On Sept. 29, the rights he acquired in 1949 to sell DQ franchises to independent operators here will be sold to Warren Buffett's American Dairy Queen Corp. of Minneapolis.
Temperato died July 14 at age 82 from complications of pneumonia, turning control of his Dairy
Queen of Greater St. Louis Inc. over to son-in-law Crest Oelke, who served in the company for 21
years. But Oelke and American Dairy Queen both said the sale is unrelated to Temperato's death.
"The basic terms of this transaction were worked out prior to Sam Temperato's death in meetings with Sam and his attorney, Leonard Schermer, and John Mooty, representing American Dairy
Queen Corp.," the company said in a statement.
When the deal closes in three weeks, American Dairy Queen Corp., a division of Minneapolisbased International Dairy Queen Inc., will become the local master-franchiser and take over the licensing rights and royalty collections from the 82 independent Dairy Queen restaurants and icecream stands Temperato had overseen. It also will take charge of future franchise expansion. International Dairy Queen is a subsidiary of Buffett's Berkshire Hathaway Inc. and supports more than
5,600 Dairy Queen stores in 22 countries.
Neither Oelke nor American Dairy Queen disclosed the purchase price, but Temperato's company generated an estimated $50 million in annual revenue and ranked among the 10 largest Dairy
Queen territories in the United States. In a 1995 interview, Temperato said that in addition to a
$30,000 startup franchise fee from each store, Dairy Queen of Greater St. Louis also collected 4
percent of gross sales as royalties from each store.
Page 101
End of a reign: Sam Temperato's family sells DQ St. Louis Business Journal September 11, 2006 Monday
Dairy Queen sales can vary widely from store to store, depending on location, competition,
whether they offer a drive-through window, and the quality, service and cleanliness of the operator.
Industry sources estimated Dairy Queen stores might average about $800,000 to $1 million.
"Locations range from great freestanding interstate sites to shopping centers," said Kent Hirschfelder, founder of Hospitality Brokerage Group, a St. Louis-based restaurant brokerage. "Obviously,
maintaining sales in the winter months is a challenge in this market."
In addition to royalties, quick-service franchises typically have to contribute another 4 percent
or so of gross sales toward local and national advertising, Hirschfelder said.
Local advertising firm The Jordan Group handles about $10 million in billings for Dairy Queen
franchises nationwide. President Cary Jordan did not return a call for comment on whether the local
master-franchiser rights sale would impact his business.
The transaction should not affect store owners or customers much because independent operators would remain in place at their own stores, Hirschfelder said.
Temperato opened his first Dairy Queen in Crystal City in 1949, the same year he became a
master franchiser of the soft-serve ice cream chain. During the next 57 years, he sold franchises to
operators in the metropolitan area and southeastern Missouri as president of Dairy Queen of Greater
St. Louis, formerly Dairy Queen Enterprises Inc.
"He bought (the master-franchiser rights) back when if you were breathing and had a dollar,
they'd make you a franchiser," said Dick Rennick, past chairman of the Washington, D.C.-based
International Franchising Association. "Those guys got a really good deal, usually non-royalty paying, where you just had to buy product from the parent company. Back in those days, it was a handshake and you hope it works. Today there's a lot more to the whole venue, and we've learned a
whole lot about franchising."
Although independent of International Dairy Queen, Temperato was involved in product development, advertising and operations decisions that impacted the broader company. Most notably, he
is credited with introducing the Blizzard ice cream treat, which he developed in the mid-1980s after
recognizing the popularity of blended concretes served by local frozen custard stands.
Soft Serve Empire
Sam Temperato (1924-2006) is credited with introducing the "Blizzard" after recognizing the
popularity of blended concretes served by local custard stands. â[#x20ac]¢ Temperato opened his
first DQ in Crystal City in 1949. â[#x20ac]¢ Local franchises overseen by Temperato: 82
â[#x20ac]¢ Estimated annual revenue of local operation: $50 million â[#x20ac]¢ Number of DQ
locations worldwide: 5,600+ â[#x20ac]¢ State with the most DQ restaurants: Texas, 600+
â[#x20ac]¢ Berkshire Hathaway acquired International Dairy Queen in January 1998 for $590 million in cash and stock.
LOAD-DATE: September 11, 2006
Page 102
Copyright 2006 Goldhirsh Group, Inc.
All Rights Reserved
Inc.
July 2006
SECTION: Pg. 38
LENGTH: 1033 words
HEADLINE: Need a High-Tech Infusion?
BYLINE: Max Chafkin
BODY:
Most entrepreneurs are nothing like college professors. Many of the skills required to build a
business--quick decision making, organization, and a talent for glad-handing--are discouraged by
the academic process, which at its worst is known for being ponderous and disconnected from reality.
Over the past few years, however, many universities have been working aggressively to build a
bridge between these disparate groups in an effort to turn academic research into profitable companies. It's not entirely new: Colleges have been selling patents to companies--a process known as
technology transfer--since the 1980s. But until recently they focused mostly on licensing agreements with large corporations, deeming smaller outfits too risky. Now deals between universities
and early-stage companies are on the rise--and many are much more like partnerships than mere licensing agreements.
In 2004, 462 new businesses were launched based on academic research, a 24 percent increase
from the previous year, according to the Association of University Technology Managers, a network of universities, companies, and government agencies. More than 150 universities, including
MIT and Stanford, now have tech transfer offices focused on matching scientists with entrepreneurs, and many allow staff members to devote up to 20 percent of their time to consulting at businesses that license technology created by them. The trend is being driven in part by the recent success of high-profile tech transfers. The most notable example is Google, whose search engine is
based on an algorithm created by Sergey Brin and Larry Page while they were Stanford Ph.D. students. Last year, Stanford sold its equity stake in Google for $336 million. "Everyone is now in the
game," says Robert Lowe, an entrepreneurship professor at Carnegie Mellon University in Pittsburgh. Lowe himself is on a one-year sabbatical to run Pittsburgh Pattern Recognition, an imaging
start-up born out of a licensing deal with a Carnegie Mellon scientist.
Page 103
Need a High-Tech Infusion? Inc. July 2006
Many tech transfers involve hot industries such as biotechnology and software. That said, you
don't have to own a high-tech start-up to get in on the action. Case in point: Dick Rennick, founder
and CEO of American Leak Detection, a plumbing franchiser in Palm Springs, California, that specializes in fixing leaky pipes and pools--not a particularly sexy business. In 2003, Rennick received
a phone call from Patrick DeSouza, CEO of Plain Sight, a Hamden, Connecticut, software company
founded by a group of mathematicians, including Yale professors Ronald Coifman and Vladimir
Rokhlin.
DeSouza explained that Plain Sight had licensed dozens of patents for a high-powered datafiltering algorithm from Yale and was using it to improve weapons for defense contractors such as
Lockheed Martin. Two-year-old Plain Sight was already booking more than $10 million in annual
sales, but DeSouza was eager to find a partner that could help the company find mass-market applications for the technology. After hearing about Rennick from Plain Sight's consultant, DeSouza
decided that detecting water leaks seemed like a good place to start. Rennick, for his part, seemed
like the perfect partner: His 32-year-old plumbing business boasted 175 franchises, mostly in the
South. What's more, Rennick was a board member of the International Franchise Association, so he
had plenty of contacts. A few months later, DeSouza suggested that the two companies merge. "You
find leaks," he told Rennick, "and we've developed patented technology that will help you."
At first, Rennick was skeptical of forming a partnership with academics. Scientists are great at
being scientists, but they aren't worth much as businesspeople, he thought. He also worried about
merging with a start-up. But the more he learned about Plain Sight, the more he liked the idea. Using the company's sensors and software, an American Leak technician could detect a leak in less
than an hour, instead of having to spend days measuring water levels with a bucket. The increased
productivity alone could give a big boost to American Leak's sales, which were still hovering at $6
million after three decades.
After spending a year meeting with Plain Sight's scientists several times and researching its
technology, Rennick agreed to the merger in early 2005. The deal became official last February after a year of negotiations. DeSouza, Rennick, Coifman, Rokhlin, and Yale now each hold minority
stakes in the company, which kept the Plain Sight name. To cover his bases, Rennick included a
buyback clause in the contract. If the merged company fails to meet certain financial benchmarks,
he has an option to purchase American Leak, which is now a division of Plain Sight.
Rennick now devotes 85 percent of his time to serving as Plain Sight's chief development officer. He spends most of his days identifying new ventures for the business, including a potential
merger with a sensor company. Rennick is still CEO of American Leak, but a new president handles daily operations.
Rennick flies to Yale at least once a month. He has to check with DeSouza before making big
decisions, and he says that answering to a boss isn't easy. But it's worth it, he says. This summer, his
franchises will use Plain Sight's sensors, along with software loaded onto hand-held devices, to pinpoint pool leaks. Next year, Plain Sight plans to sell leak and mold detectors through the franchises,
which will install, maintain, and monitor them. Eventually, the partners plan to sell the sensors in
hardware stores, which, Rennick hopes, will lead to more service calls.
Having a home base in Connecticut has been another plus for Rennick. Over the next four
years, he plans to branch out to the Northeast, doubling the number of American Leak franchises to
370. Thanks to the expansion, in addition to improved efficiency and the new line of sensor prod-
Page 104
Need a High-Tech Infusion? Inc. July 2006
ucts, Rennick expects sales at the division to double, to $12 million, by 2009. "This will change the
face of American Leak Detection," he says. That, he adds, is no small feat after 30 years of doing
the same thing.
This article is available online at www.inc.com/magazine/20060701/handson-strategies.html
LOAD-DATE: July 24, 2006
Page 105
Copyright 2006 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2006 International Franchise Association
Franchising World
May 1, 2006
SECTION: Pg. 14(2) Vol. 38 No. 5 ISSN: 1041-7311
ACC-NO: 146836183
LENGTH: 1073 words
HEADLINE: Franchises provide big boost to nation's economy: study measures jobs, payroll,
overall output;
INTERNATIONAL FRANCHISE EXPO AND EXHIBITOR GUIDE
BODY:
Franchised businesses generate jobs for more than 18 million Americans and account for 9.5
percent of the private-sector economic output, a study released March 2004 by the International
Franchise Association Educational Foundation reported.
Conducted by PricewaterhouseCoopers, "The Economic Impact of Franchised Businesses"
found that more than 760,000 establishments in franchise systems generate a total economic output
of more than $1.53 trillion, or nearly 10 percent of the U.S. private-sector economy.
Franchises, which include such businesses as quick-service restaurants and real-estate agencies,
auto repair shops and hotels, directlyemploy 9,797,000 people, about the same number as the U.S.
durable-goods manufacturing sector. Franchising employment is almost as large as that of the information and construction sectors combined. Combining both direct and indirect job activity, franchising generates one out of every seven jobs in the private sector.
"While the number of businesses that use franchising as a method of distributing their products
and services has steadily increased since the 1950s, there has been very little broad-scale economic
research about this phenomenon," said Dick Rennick, foundation chairman and CEO of American
Leak Detection, Inc.
The study measured the direct and indirect impact of franchised businesses, focusing on the
number of jobs, payroll and output they generate. Total economic impact is the effect of what occurs both in andbecause of franchised businesses. The businesses provided $506 billion or more
than 11 percent of the U.S. private-sector payroll.
Page 106
Franchises provide big boost to nation's economy: study measures jobs, payroll, overall output; INTERNATIONAL
FRANCHISE EXPO AND EXHIBITOR GUIDE Franchising World May 1, 2006
The study describes the impact on the U.S. economy for two types of franchises: businessformat and product-distribution. Business-format franchises operate in more than 75 industries such
as restaurants,hotels, auto services, convenience stores and tax-preparation services. Examples of
product-distribution franchises are gas stations, auto and truck dealers, and beverage bottlers and
distributors.
Business-format franchises accounted for 622,272 establishments, 7,787,454 jobs and $162.9
billion payroll resulting in $460 billion ofeconomic output. Business-format franchising employed
about as many people in 2001 as the financial services industry. Product distribution franchising
operated in 145,211 establishments providing 2,009,663jobs and $66.2 billion in payroll producing
$164.6 billion of economic output.
Including economic activity that exists because of business-formatfranchises, 14,161,252 jobs
were created, $369.4 billion in payroll was distributed and $1.15 trillion of output was produced.
Product-distribution franchising created 3,960,343 jobs, $137.2 billion in payroll and $374.2 billion
of economic output. Both types of franchised businesses provided more jobs in 2001 than all employers operating in the financial services, construction or information industries.
The study also found that franchised businesses play a significantrole in every state and the District of Columbia. They account for at least 10 percent of the private-sector economic output of 20
states. The value of output produced because of franchised businesses was greatest in California
($187 billion), Texas ($121 billion), Florida ($105 billion), Illinois ($79 billion), and New York
($72 billion).
Jobs created because of franchised businesses were at least 10 percent of the private-sector
workforce in all but four states and the District of Columbia. The number of jobs created because of
franchisedbusinesses was greatest in five states: California (1,914,065), Texas (1,387,826), Florida
(1,256,489), Illinois (853,517), and Ohio (782,061).
Considered relative to the size of a state's economy, franchising had the greatest impact on jobs
in Nevada, accounting for 20 percent of its private-sector workforce. Franchising was also a major
job provider in Arizona, Florida, Mississippi, New Mexico, Oklahoma and Tennessee.
The study was conducted in 2003 drawing on a number of databases that reflect economic activity that occurred in 2001. Because there isno single source of data about franchised businesses in the
United States that could provide all of the statistics needed for the study, PricewaterhouseCoopers
used three databases that contain different types of economic information: "County Business Patterns" and "Nonemployer Statistics," produced by the Bureau of the Census, and "IMPLAN," by the
Minnesota IMPLAN Group. These databases were melded with two other sources, Dun & Bradstreet's "MarketPlace," and a survey of franchisors conducted by the foundation.
The International Franchise Association, founded 44 years ago, is the world's oldest and largest
organization that represents the business-format franchising sector. Its 30,000-plus members include
parent-company corporations, franchisees who own and operate the establishments, and suppliers
who provide the goods and services required. The educational foundation, established in 1983, conducts research and educational programs to increase the awareness and understanding of franchising's role in the free enterprise system. It is a 501 (c)(3) non-profit organization and donations are
tax deductible to the extent allowed by law.
Direct Impact
Page 107
Franchises provide big boost to nation's economy: study measures jobs, payroll, overall output; INTERNATIONAL
FRANCHISE EXPO AND EXHIBITOR GUIDE Franchising World May 1, 2006
The direct impact of franchise businesses (what occurs in franchise businesses)
* The number of establishments operated by franchised businesses in the U.S. in 2001
[767,483].
* The number of jobs in franchised businesses [9,797,117].
* The payroll provided by franchised businesses [$229.1 billion].
* The economic output of franchised businesses [$624.6 billion].
Total Impact
The total impact of franchise businesses: (what occurs because of franchise businesses)
* The number of jobs created because of franchised businesses [18,121,595, 13.7% of the private sector employment in the U.S.].
* The payroll provided because of franchised businesses [$506.6 billion, 11.1% of private sector
payroll in the U.S.].
* The total economic output because of franchised businesses [$1.53 trillion, 9.5% of the private
sector economy in the U.S.].
Portions of the report are posted on the IFA Web site at www.franchise.org. A CD-ROM that
contains the full report, including National,State and Congressional District Views, is available free
to news media representatives. Others can obtain it for $10, prepaid, postage and handling, by writing to IFA Publications, P.O. Box 1020, Sewickley, Pa. 15143 or by calling 800-543-1038.
LOAD-DATE: July 18, 2006
Page 108
Copyright 2006 The Press Enterprise, Inc.
All Rights Reserved
The Press Enterprise (Riverside, CA.)
March 17, 2006, Friday
SECTION: BUSINESS; Pg. E01
LENGTH: 584 words
HEADLINE: INLAND-BOUND;
Piper Draws Families For Fun, Pizza
BYLINE: DEVONA WELLS, THE PRESS-ENTERPRISE
BODY:
More than Seattle, Salt Lake City or Sacramento, Peter Piper Pizza has identified the Inland
Empire as the place with the most potential for its brand of entertainment-laced restaurants.
The Arizona company is looking to move into 10 regions, mostly in the West, in the next several years and slice out its piece of the $30.9 billion pizza industry. Peter Piper, founded in 1973,
plans to bring a dozen stores to the Inland area, though specific locations have yet to be decided.
In the meantime, Peter Piper executives are seeking franchisees with cash and experience. Other
restaurants have recently taken note of the Inland Empire and also launched franchise campaigns,
including Panera Bread, Bob's Big Boy and Pick Up Stix.
Like any other company moving here, those looking to build successful franchises are drawn by
the region's population boom, said Richard Rennick, former chairman of the International Franchise Association.
"The Inland Empire is very strong for franchising and has been for the last 10 years," said Rennick, of Palm Springs.
Peter Piper Chief Executive Frank Sbordone said in a phone interview that the Inland area's
abundance of families is particularly attractive to the company. Expect to see restaurants in the suburbs, near a Home Depot, Costco or a movie theater, he said.
Peter Piper will bring a menu that debuted three years ago and a spruced-up look, which includes large-screen TVs, bench seating for groups, and new colors and brickwork the restaurant
chose for its contemporary feel, Lisa Mork, director of franchise sales, said by e-mail.
Like Chuck E. Cheese, Peter Piper pairs pizza with games. But Sbordone said in a phone interview that his chain has broader appeal than the youngster-focused Chuck E. Cheese.
Page 109
INLAND-BOUND; Piper Draws Families For Fun, Pizza The Press Enterprise (Riverside, CA.) March 17, 2006, Friday
"My kids are older now, but we did use Chuck E. Cheese when they were small. They became 8
years old and Chuck E. Cheese was not cool," he said.
Chuck E. Cheese targets children 2 to 11 but considers its "sweet spot" to be kids 4 to 8, said
Brenda Holloway, spokeswoman for parent company CEC Entertainment.
CEC is aware of, but not concerned about, Peter Piper's Southern California plans, she said.
Chuck E. Cheese will continue adding 25 to 30 restaurants annually, as it has for the last several
years, she said.
"Of course, anything that families do together is an extension of competition for us," she said.
The two companies lead all others in sales per restaurant in the pizza industry, but Peter Piper
comes out on top with $1.2 million, according to trade magazine PMQ. Having games on-site helps
to pump up sales numbers and draw Peter Piper's primary target - families, said PMQ editor Tom
Boyles. "Kids have a huge influence on where the family eats," he said. "They are going for the play
land, the prize inside the Happy Meal."
According to figures from both companies, 26 percent of Peter Piper sales in 2005 came from
entertainment; Chuck E. Cheese took in 35 percent of sales for the year from games.
CEO Sbordone, however, likes to emphasize the quality of Peter Piper's pizza. One quarter of
pizza sales, he said, come from takeout. By comparison, Holloway said, Chuck E. Cheese does very
little takeout business.
***
LOTS OF CRUST
The top 10 pizza companies, ranked in sales per restaurant:
Peter Piper Pizza $1.2 million
Chuck E. Cheese $1.1 million
Donatos Pizzeria $950,000
CiCi's Pizza $840,398
Round Table Pizza $800,821
Papa Gino's $792,699
Mazzio's Pizza $780,462
Imo's Pizza $771,277
Pizza Hut $701,467
Greek's Pizzeria $691,667
SOURCE: PMQ MAGAZINE
GRAPHIC: SPECIAL TO THE PRESS-ENTERPRISE Peter Piper Pizza CEO Frank Sbordone
serves a pizza pie. PHOTO
LOAD-DATE: March 17, 2006
Page 110
Copyright 2006 The Press-Enterprise
The Press-Enterprise
Distributed by Knight/Ridder Tribune News Service
March 17, 2006 Friday
SECTION: BUSINESS AND FINANCIAL NEWS
ACC-NO: 20060317-RI-PIZZA-20060317
LENGTH: 648 words
HEADLINE: Piper draws families for fun, pizza
BYLINE: Devona Wells, The Press-Enterprise, Riverside, Calif.
BODY:
Mar. 17--More than Seattle, Salt Lake City or Sacramento, Peter Piper Pizza has identified the
Inland Empire as the place with the most potential for its brand of entertainment-laced restaurants.
The Arizona company is looking to move into 10 regions, mostly in the West , in the next several years and slice out its piece of the $30.9 billion pizza industry. Peter Piper, founded in 1973,
plans to bring a dozen stores to the Inland area, though specific locations have yet to be decided.
In the meantime, Peter Piper executives are seeking franchisees with cash and experience. Other
restaurant concepts recently have taken note of the Inland Empire and also launched franchise campaigns, including Panera Bread, Bob's Big Boy and Pick Up Stix.
Like any other company moving here, those looking to build successful franchises are drawn by
the region's population boom, said Richard Rennick, former chairman of the International Franchise Association.
"The Inland Empire is very strong for franchising and has been for the last 10 years," said Rennick, of Palm Springs.
Peter Piper Chief Executive Frank Sbordone said in a phone interview that the Inland area's
abundance of families is particularly attractive to the company. Expect to see restaurants in the suburbs, near a Home Depot, Costco or a movie theater, he said.
Peter Piper will bring a menu that debuted three years ago and a spruced-up look, which includes large-screen TVs, bench seating for groups and new colors and brickwork the restaurant
chose for its contemporary feel, Lisa Mork, director of franchise sales, said by e-mail.
Page 111
Piper draws families for fun, pizza The Press-Enterprise March 17, 2006 Friday
Like Chuck E. Cheese, Peter Piper pairs pizza with games. But Sbordone said in a phone interview that his chain has broader appeal than the youngster-focused Chuck E. Cheese.
"My kids are older now, but we did use Chuck E. Cheese when they were small. They became 8
years old and Chuck E. Cheese was not cool," he said.
Chuck E. Cheese targets children 2 to 11 but considers its "sweet spot" to be kids 4 to 8 , said
Brenda Holloway, spokeswoman for parent company CEC Entertainment.
CEC is aware of, but not concerned about , Peter Piper's Southern California plans, she said.
Chuck E. Cheese will continue adding 25 to 30 restaurants annually, as it has for the last several
years, she said.
"Of course, anything that families do together is an extension of competition for us," she said.
The two companies lead all others in sales per restaurant in the pizza industry, but Peter Piper
comes out on top with $1.2 million, according to trade magazine PMQ. Having games on site help
to pump up sales numbers and draw Peter Piper's primary target -- families, said PMQ editor Tom
Boyles. "Kids have a huge influence on where the family eats," he said. "They are going for the play
land, the prize inside the Happy Meal."
According to figures from both companies, 26 percent of Peter Piper sales in 2005 came from
entertainment; Chuck E. Cheese took in 35 percent of sales for the year from games.
CEO Sbordone, however, likes to emphasize the quality of Peter Piper's pizza. One quarter of
pizza sales, he said, come from takeout. By comparison, Holloway said, Chuck E. Cheese does very
little takeout business.
Lots of crust
The top 10 pizza companies, ranked in sales per restaurant:
Peter Piper Pizza $1.2 million
Chuck E. Cheese $1.1 million
Donatos Pizzeria $950,000
CiCi's Pizza $840,398
Round Table Pizza $800,821
Papa Gino's $792,699
Mazzio's Pizza $780,462
Imo's Pizza $771,277
Pizza Hut $701,467
Greek's Pizzeria $691,667
Source: PMQ Magazine
To see more of The Press-Enterprise, or to subscribe to the newspaper, go to
http://www.PE.com. Copyright (c) 2006, The Press-Enterprise, Riverside, Calif. Distributed by
Knight Ridder/Tribune Business News. For information on republishing this content, contact us at
Page 112
Piper draws families for fun, pizza The Press-Enterprise March 17, 2006 Friday
(800) 661-2511 (U.S.), (213) 237-4914 (worldwide), fax (213) 237-6515, or e-mail reprints@krtinfo.com.
LOAD-DATE: March 17, 2006
Page 113
Copyright 2006 The Press Enterprise, Inc.
All Rights Reserved
The Business Press (Riverside, CA.)
March 6, 2006
SECTION: Pg. 2
LENGTH: 177 words
HEADLINE: AMERICAN LEAK PLUGS MERGER
BYLINE: THE BUSINESS PRESS
BODY:
A Palm Springs franchisor and a Connecticut software company have combined forces to create
and sell franchise management software and services.
American Leak Detection in Palm Springs, and PlainSight Inc. in Hamden, Conn., announced
their merger and demonstrated the new products at the annual International Franchise Association
convention in Palm Springs last week.
PlainSight's rithm product suite includes Intranet, lead-generation and field force solutions and
advanced video communications to help franchisors be more profitable, according to a press release.
American Leak Detection will remain a stand-alone entity deploying PlainSight's intellectual
property base across a broad range of infrastructure services. Dick Rennick, founder and CEO of
American Leak Detection, will continue his role there and lead product strategy at PlainSight, the
release said.
Stanford Berenbaum, former executive with franchising giant Little Caesars Enterprises, has
been hired to run day-to-day operations at American Leak Detection.
Terms of the merger were not revealed.
LOAD-DATE: March 8, 2006
Page 114
Copyright 2006 The Press Enterprise, Inc.
All Rights Reserved
The Press Enterprise (Riverside, CA.)
March 5, 2006, Sunday
SECTION: BUSINESS; Pg. G01
LENGTH: 1030 words
HEADLINE: OPPORTUNITIES EVOLVE: CAMPANIES OFFER PRODUCTS FROM COFFEE
TO COUPONS;
On The Beaten Path;
Franchises Take Some Of The Risk Out Of Running A Small Business
BYLINE: KIMBERLY PIERCEALL, THE PRESS-ENTERPRISE
BODY:
The franchise family tree is still rooted in fast-food chains like McDonald's and Subway, but its
leafy branches are growing to include nearly everything.
Hotels, gyms, printer-cartridge refillers and battery replacers, even marketing companies that
advertise other franchises, are some of the industries that now count themselves members of the
franchise club ruled by fast-food companies.
Their strength in numbers was evident at the International Franchise Association's recent convention held in Palm Springs which attracted about 3,000 franchisors, franchisees and exhibitors.
However, even though the their world is expanding, franchisors still live by a common rule:
control. Control of their brand, control of their products and as a result, control of their franchisees.
Most recently, The UPS Store franchisees have rallied in two groups, the Brown Board Owners
Association and Brown Shield Association, to fight their franchisor because shipping-rate restrictions and other requirements have diminished store-owner profits.
Quiznos and 7-Eleven franchisees have also accused the company's headquarters of unfair restrictions and charging higher costs for goods, according to news reports.
Dick Rennick, out-going chairman of the International Franchise Association and founder of
Palm Springs-based American Leak Detection, contends that restrictions placed on franchisees are
par for the course.
"If I go to a McDonald's in Rio De Janeiro or in Shenyang, China, the food is the same," said
Rennick. "If it says you can't serve coffee less than 125 degrees, you can't serve coffee less than
Page 115
OPPORTUNITIES EVOLVE: CAMPANIES OFFER PRODUCTS FROM COFFEE TO COUPONS; On The Beaten
Path; Franchises Take Some Of The Risk Out Of Running A Small Business The Press Enterprise (Riverside, CA.)
March
125 degrees. The stringency comes from making sure everyone plays by the same rules. If you can't
follow a proven plan or a track record then you may want to look other places."
A 2001 IFA survey conducted by PricewaterhouseCoopers indicates that growth has created
$187.4 billion in economic output for California and created jobs for 18 million Americans.
"Today there are over 100 industries for franchising," said Rennick. Potential franchisees
shouldn't be clouded by delusions of riches, though.
"Please, don't go out and buy a franchise because someone's saying `woo, I'm making $100,000
a year,'" said Rennick.
NEW FRANCHISEES
To see what the life of a franchisee is really like, look no further than Jeanette Camargo.
She looks exhausted. She opens her Bad Ass Coffee shop in La Quinta at 5:30 a.m. every day,
before leaving for her day job. Now, 12 hours later, she's back at the shop she owns with her husband, Ethan Camargo.
The couple, who both work at College of the Desert, knew they wanted to run a business, but
didn't know what to open until they discovered Kona coffee during their Hawaii honeymoon and
found the Hawaiian-inspired Bad Ass Coffee franchise.
Their franchise is one of about 57,000 establishments in the five congressional districts covering
Riverside and San Bernardino counties and 760,000 nationwide, according to a 2001 survey from
the IFA. Like most franchisees, the Camargos have invested thousands of dollars and hours to be
told what to buy and sell. But the Camargos don't seem to mind.
For first-time business owners like the Camargos, the franchisor can act as a safety net, Ethan
Camargo said.
"They've done the start-up headaches," he said. "They've made the mistakes already."
Bad Ass Coffee franchise-development director Harold Hill says consistency and control are the
secrets to great franchises.
"The more money they make, that's where we make money," he said. "(Franchisors) that are
successful have control on everything. Those that choose not to control, probably aren't going to be
around for long," said Hill, because a company's brand demands uniform service and standards.
"We expect to be a force in the coffee business . . . a Starbucks alternative," Hill said.
Tacone, a Los Angeles-based fast food restaurant featuring a sauce bar, wants to be an alternative, too.
"I don't think it could be a Subway; I don't think it could be on every corner," said chief executive officer Craig Albert, who doesn't expect his restaurant chain to surpass 2,000 locations nationwide.
A recent franchise added to The River in Rancho Mirage increases Tacone's reach to only 20
restaurants in four states.
"Five years ago, I sold two Tacone restaurants to a regional manager in San Diego. . . . Within
30 days of him owning the restaurant himself, sales went up 15percent," Albert said. "It's their
money, it's their business . . . they've got to make it happen." WHAT'S HOT?
Page 116
OPPORTUNITIES EVOLVE: CAMPANIES OFFER PRODUCTS FROM COFFEE TO COUPONS; On The Beaten
Path; Franchises Take Some Of The Risk Out Of Running A Small Business The Press Enterprise (Riverside, CA.)
March
"In previous years, food had always been on top," said Vic Scimo, a franchise consultant with
FranNet's Riverside and San Bernardino counties division. However, prime locations for the higherinvestment, well-known food brands are hard to come by, so home-based franchise businesses have
started expanding.
"It's a cheaper way of getting into the franchise world, and it's less risky," he said.
"I have tried satellite offices and managing sales people from a distance, and that's an incredibly
difficult task," said Michael Plummer, founder and president of Florida-based Our Town Inc.,
which competes with ValPak Direct Marketing Systems and Money Mailer LLC to mail coupons to
new residents.
"If they don't have a vested interest, it's just too difficult."
Plummer's franchisees invest $29,000 initially, pay the company to do the printing and mailing
and sell the idea to merchants within their ZIP code. After paying Our Town royalty fees and production costs each month, the salesman is left with the rest.
"We've pretty much made it brain-dead," said Plummer. "Salespeople don't like paperwork.
They like to sell."
***
FIRST IN FRANCHISING
Fast food still reigns supreme according to a survey commissioned by the International
Farnchise Association. The top 10 largest franchises by number of locations: 1. MCDONALD'S
(30,300) 2. YUM! BRANDS / KFC and Taco Bell (29,300) 3. 7-ELEVEN (28,200) 4. CENDANT /
HOWARD JOHNSON, AVIS RENT-A-CAR, CENTURY 21
(24,600) 5. SUBWAY (21,000) 6. BURGER KING (11,200) 7. H & R BLOCK (11,200) 8.
JANI-KING (11,000) 9. DUNKIN' BRANDS / DUNKIN' DONUTS, BASKIN-ROBBINS,
TOGOS
(10,800) 10. CURVES (8,700
***
SOURCE: PRICEWATERHOUSECOPPERS AND IFA SURVEY, 2004
GRAPHIC: (1) RODRIGO PEñA THE PRESS-ENTERPRISE Jeannette Camargo and her husband, Ethan Camargo, both 39, of La Quinta, are co-owners of Bad Ass Coffee Co., a franchise they
discovered in Hawaii. (2) KIMBERLY PIERCEALL THE PRESS- ENTERPRISE Wendy Pierce,
sales and marketing director, left, and Karen Cowan, president of Cowan Costumes Inc. display
their custom costumes. (3) RODRIGO PEÑA THE PRESS-ENTERPRISE Co-owner Ethan
Camargo prepares a beverage at Bad Ass Coffee Co., a franchise he and his wife discovered in Hawaii. PHOTOS
LOAD-DATE: April 5, 2006
Page 117
Copyright 2006 The Desert Sun (Palm Springs, CA)
All Rights Reserved
The Desert Sun (Palm Springs, California)
March 4, 2006 Saturday
SECTION: LOCAL; Pg. 10B
LENGTH: 399 words
HEADLINE: Council update: Your city. Your news. - Palm Springs
BODY:
A restaurant that pays tribute to a Hollywood actress, utility undergrounding, an expansion of
the Desert Highland Unity Center and 156 townhouses on Tahquitz Canyon Way were approved
Wednesday at the Palm Springs City Council meeting.
What Council did
Utility poles and cables will be put underground on the west side of Sunrise Way from East
Palm Canyon Drive north to Sunny Dunes Road. Cost will be $1.23 million. Undergrounding will
also take place on the north side of Ramon Road from Cerritos Road east to 500 feet west of El
Cielo Road. Cost will be $1.22 million. The Council voted 5-0 for the undergrounding, which is expected to be completed in about two years.
The City Council voted 3-1, with Councilman Steve Pougnet abstaining and Councilwoman
Ginny Foat voting against, to approve 156 condos on the south side of Tahquitz Canyon Way, east
of Farrell Drive and north of Baristo Road. The project, 156@Tahquitz by Palm Springs Modern
Homes, will be gated and have one- and two-story buildings ranging from 1,400 to 1,700 square
feet.
Foat said she didn't like the idea of it being gated.
The council voted 5-0 to approve $528,000 worth of improvements for the James O. Jessie Desert Highland Unity Center in the north end of Palm Springs. The project includes expanding and
connecting the two buildings on site to allow for meeting space and community events. The park,
gymnasium and other amenities will be given a face lift and new lighting will be installed.
Final approval was given to Loretta's Hideaway, an upscale restaurant located in the historic Oasis Building on Palm Canyon Drive and Tahquitz Canyon Way. The council voted 5-0 to allow the
restaurant inside the former hotel. The restaurant, which pays tribute to Hollywood actress Loretta
Young, is scheduled to open at the beginning of next year.
Page 118
Council update: Your city. Your news. - Palm Springs The Desert Sun (Palm Springs, California) March 4, 2006
Saturday
The City Council voted 5-0 to approve a vacant building ordinance that will site owners for not
keeping up vacant or boarded-up buildings. Vacant means any building where at least 35 percent of
the total floor area is not occupied. Fees could be up to $1,000 per month.
Who was honored
Richard Rennick of the International Franchise Association Conference was honored for his
work with the group's convention that took place in Palm Springs recently.
The Fabulous Palm Springs Follies was recognized and honored for its 15th anniversary.
LOAD-DATE: March 5, 2006
Page 119
Copyright 2006 The Press Enterprise, Inc.
All Rights Reserved
The Press Enterprise (Riverside, CA.)
February 28, 2006, Tuesday
SECTION: BUSINESS; Pg. E03
LENGTH: 100 words
HEADLINE: IN BRIEF
BYLINE: THE PRESS-ENTERPRISE
BODY:
INLAND
Leak-damage repairer announces merger
Palm Springs-based American Leak Detection, a water-damage repair service with 350 franchises worldwide, said in a statement Monday that it has merged with PlainSight, a Connecticut
technology company whose software aims to streamline customer data and communications for
franchises.
Stan Berenbaum, former vice president of Little Caesar Enterprises, will serve as president of
American Leak Detection, replacing Dick Rennick who remains the company's chief executive officer. Rennick will serve as PlainSight's chief development officer.
***
KIMBERLY PIERCEALL
NOTES: KIMBERLY PIERCEALL
LOAD-DATE: February 28, 2006
Page 120
Copyright 2006 Business Wire, Inc.
Business Wire
February 27, 2006 Monday 4:00 PM GMT
DISTRIBUTION: Business Editors
LENGTH: 611 words
HEADLINE: Richard (Dick) Rennick and American Leak Detection Complete Merger with
PlainSight; Two Companies Come Together to Create New Paradigm in the Franchising Industry:
Algorithm Franchising
DATELINE: PALM SPRINGS, Calif. Feb. 27, 2006
BODY:
American Leak Detection (ALD) and PlainSight are pleased to announce the completion of their
merger and launch of the rithm(TM) suite of software products that will define Algorithm Franchising. With Dick Rennick's 30+ years of experience in franchising, and PlainSight's 80+ patent base
and team of computer scientists, mathematicians, analytic chemists and software engineers, the union is already delivering solutions for software applications and new products to the franchising
marketplace.
PlainSight will be hosting rithm(TM) product demonstrations in Booth 126 during the IFA Conference, February 26-28, in Palm Springs, California.
This new category of franchising expertise will help franchisors make their systems more efficient and more profitable. PlainSight's rithm product suite offers franchisors communication applications to enhance their businesses - from Intranet solutions, lead generation and field force solutions to advanced video communications.
"We know that franchising is the quintessential multi-location industry where timely communication tools are not a luxury but a necessity. We also know that organizing digital data is a problem/pain point that affects every franchise system. To date, no one has been able to properly service
this specialized industry in a cost-effective manner," said Founder and CEO of American Leak Detection, Dick Rennick.
With PlainSight, franchise systems can now take advantage of the company's ability to efficiently make digital data usable. "We offer a variety of communication products that can be seamlessly leveraged into complementary applications. For franchise systems, this means that they will
have the digital tools they need to expedite system-wide communications, generate customer relationships via the Internet, reduce overall costs, and focus on their most important objectives - growing system-wide sales and increasing market share," said PlainSight CEO Patrick DeSouza.
Page 121
Richard (Dick) Rennick and American Leak Detection Complete Merger with PlainSight; Two Companies Come
Together to Create New Paradigm in the Franchising Industry: Algorithm Franchising Business Wire
American Leak Detection will remain a stand alone entity deploying PlainSight's intellectual
property base across a broad range of infrastructure services. Founder and CEO of ALD Dick Rennick will continue his role as CEO of American Leak Detection, the world's leading provider of
non-invasive water and sewer leak detection services, as well as head up product strategy at emerging growth technology company PlainSight. Stanford Berenbaum, former executive with franchising giant Little Caesars Enterprises, has been hired to run the day-to-day operations at American
Leak Detection.
About PlainSight
The company is located in Hamden, Connecticut, a few miles from Yale University. PlainSight
was founded in 1999 by a worldwide team of mathematicians, scientists and engineers centered at
Yale. The PlainSight goal is to solve a myriad of information extraction problems that have been
generated by the flood of digital data. Today the company sells its proprietary products and licenses
its technology to Fortune 50 companies such as Boeing, Raytheon, Lockheed Martin, Amoco, and
to emerging growth companies such as Everest Biomedical Instruments. The company also creates
solutions for national security and for governmental agencies such as Defense Advanced Research
Projects Agency (DARPA), the FBI and USDA.
PlainSight is bringing its rich intellectual heritage to the Franchise community; through a suite
of internet-based products and services, PlainSight has designed a system that will deliver greater
profitability to both Franchisees and Franchisors. For more information, visit the website at
www.plainsight.com or call 203.248.8534.
CONTACT: S&S Public Relations, Inc. Heather Kelly, 719-634-8274 heather@sspr.com
URL: http://www.businesswire.com
LOAD-DATE: February 28, 2006
Page 122
Copyright 2006 The Desert Sun (Palm Springs, CA)
All Rights Reserved
The Desert Sun (Palm Springs, California)
February 24, 2006 Friday
SECTION: BUSINESS; Pg. 1E
LENGTH: 1052 words
HEADLINE: Franchises to gather in valley
BYLINE: Lou Hirsh
BODY:
Group head brings annual conference to site of his success
By Lou Hirsh
The Desert Sun
After spending years in the retail industry, Jim and Caroll Joyner were looking to leave the corporate world, but were still too young to retire completely.
About three years ago, they started looking into franchise business possibilities and hooked up
with Long Beach-based coffeehouse chain It's a Grind.
Liking what they saw, they moved from San Jacinto to the Coachella Valley and became the
area's first It's a Grind franchisee, setting up what has become a steady draw for java lovers on
Monterey Avenue in Rancho Mirage.
"We both like dealing with people, and we found this would be a good way to keep doing that,"
said Jim Joyner, 54, who now resides with his wife in Indio.
Current and prospective business owners seeking the same type of experience will be among
nearly 3,000 people expected to attend the 46th annual convention of the International Franchise
Association. This year's gathering begins Saturday and runs through Feb. 28 at the Palm Springs
Convention Center.
The Washington, D.C.-based organization is the largest franchise trade organization, with members including more than 1,000 franchise systems and 8,000 franchisees in 75 industries.
Its past gatherings - held in a different city each year - have drawn former presidents and business titans as guest speakers, with noted political strategists Mary Matalin and James Carville slated
to keynote this year's event.
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Franchises to gather in valley The Desert Sun (Palm Springs, California) February 24, 2006 Friday
The organization's chairman is Cathedral City resident Richard Rennick, founder and CEO of
Palm Springs-based American Leak Detection. From its roots as a startup in 1974, that company has
become a successful franchised operation, with about 350 locations around the globe.
Rennick said he made a special effort to bring the association gathering to his home town, noting the event is usually held in much larger cities.
"We had a rare opening in our schedule," Rennick said. "These things are usually planned at
least four years in advance."
Franchisees of established businesses pay an up-front fee to the franchisor - ranging from
$10,000 to as much as $1 million per location, depending on the type of operation - and also pay a
set percentage of revenues as an annual royalty.
In California, rules governing how companies franchise their operations are set by federal as
well as state regulators. And studies suggest that franchised businesses are growing as an economic
force.
According to a 2004 study done by PriceWaterhouseCoopers for the franchise association, the
3,589 franchised businesses in the 45th Congressional District - which includes most of the valley generated 42,465 jobs, creating $945 million in total payroll. Additional jobs and payroll are generated through goods and services purchased by those companies.
The growing valley has recently seen the arrival of several new franchised locations of coffee
competitors like Starbucks, Coffee Bean & Tea Leaf and Bad Ass Coffee. Rennick said he would
not be surprised to see It's a Grind increase its local presence (and Joyner said at least one other
store, operated by another franchisee, is coming to La Quinta).
But Rennick noted an even bigger trend hitting the franchise world - which could be surfacing
more in the valley - is companies catering to the needs of time-strapped families. They are performing tasks like preparing meals, chauffeuring kids to soccer practice and running miscellaneous
household errands.
"A lot of people don't realize you can find franchises for almost any kind of service," Rennick
said. "It's not just about restaurants and coffee shops."
Lou Hirsh can be reached at Lou.Hirsh@thedesertsun.com or 778-4691.
Glance: Franchise spotlight
The Washington, D.C.-based International Franchise Association will hold its 46th annual convention Feb. 25-28 at the Palm Springs Convention Center. Noted political strategists James Carville and Mary Matalin are slated to be the keynote speakers on Feb. 26.
Founded in 1960, IFA is the largest franchise industry trade organization, with members including more than 1,000 franchise systems and 8,000 franchisees in 75 industries. Its chairman is Cathedral City resident Richard Rennick, founder and CEO of Palm Springs-based American Leak
Detection.
More franchise and convention information is at www.franchise.org
QUESTIONS TO ASK ABOUT A FRANCHISE
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Franchises to gather in valley The Desert Sun (Palm Springs, California) February 24, 2006 Friday
If you're not sure if a franchise business is right for you, interview someone who is already a
franchisee. According to Brad Mix, a consultant with the Small Business Development Center in
Palm Springs, these are among the questions to ask. For more information on franchises, business
purchases and startups, contact the center at 864-1311.
Are you satisfied with the franchise, and would you buy it again knowing what you know today?
Do you consider this franchise a successful venture? Are you satisfied with how much money
you are making?
Are you getting enough support from the franchisor?
If I don't know anything about this business, do I have a chance of succeeding?
How much money did you need to get into business comfortably? What type of financing did
you get?
On a daily basis, what problems will I encounter? Will they relate to personnel, equipment or
products?
How much competition exists in this business? What advantages and disadvantages does the
competition possess?
How much time is involved in operating the business? How many people will I need to operate
the business?
Does the franchisor have an adequate and effective advertising program? Does the franchisor
spend any advertising dollars in your territory?
What is the secret to finding a good location?
Source: Small Business Development Center, Palm Springs
Franchises' Economic Impact
According to a 2004 study done by PriceWaterhouseCoopers for the International Franchise Association, franchised businesses had these economic impacts in the 45th Congressional District,
which includes most of the Coachella Valley.
Number of businesses: 3,589
Jobs
Within franchised businesses: 42,465
Resulting from those businesses: 61,812
Payroll
Within: $945 million
Resulting: $1.47 billion
Output (value of goods and services)
Within: $2.69 billion
Resulting: $4.49 billion
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Franchises to gather in valley The Desert Sun (Palm Springs, California) February 24, 2006 Friday
LOAD-DATE: February 25, 2006
Page 126
Copyright 2006 Orange County Register
The Orange County Register (California)
February 21, 2006 Tuesday
SECTION: BUSINESS
LENGTH: 488 words
HEADLINE: Franchise industry leader looks at trends;
Richard Rennick will preside at IFA's national convention in Palm Springs.
BYLINE: By JAN NORMAN , The Orange County Register
BODY:
Richard Rennick, founder of American Leak Detection in Palm Springs, will finish his term as
chairman of the International Franchise Association at the group's convention in Palm Springs, running Saturday through Feb. 28.
He discusses the trends in franchising.
Q. What is franchising?
A. It's a business format whereby a company licenses its processes and brand to people to provide products or services in a particular area.
We have franchisers in 100 different industries from rotor rooting to computers to energy audits.
When I got into franchising in 1984, there were franchisers in 37 industries.
Q. How big is franchising?
A. The International Franchise Association represents 1,500 companies with 800,000 locations,
18 million employees and $1.6 trillion in retail sales.
Sixty percent of franchising companies have fewer than 100 franchises.
The IFA was founded in 1960 for franchisers, and added franchisees and suppliers as members
10 years ago. The next chairman, Lawrence ``Doc'' Cohen of the Great American Cookie Co., is the
second franchisee to be chairman.
Q. What trends are occurring?
A. Every day, some new concept is selling franchises. Everyone thinks of quick-service restaurants, like McDonald's, and motels. There are mobile services that repair computers.
There's a version of the Welcome Wagon (to greet new residents to a town).
Page 127
Franchise industry leader looks at trends; Richard Rennick will preside at IFA's national convention in Palm Springs.
The Orange County Register (California) February 21, 2006 Tuesday
There's a conditioning center for athletes, home care for invalids, medical day spas, pickup service for kids at school.
New technologies are coming into the marketplace that will improve franchise companies.
My company (American Leak Detection) started when I hired an engineer to develop patented
equipment for finding (plumbing) leaks without breaking up walls and concrete. Now my company
is merging with Plain Sight, a bunch of mathematicians headquartered at Yale University.
Q. In the past, franchise disputes were common. Is that still true?
A. You can't have a system with 800,000 franchisees and not have someone angry, but we're
getting away from ``us vs. them'' and becoming ``we.'' The number of lawsuits is down considerably
from 10 years ago.
The negative laws about franchising are down because of hard work, plus educating franchisers
to treat franchisees right.
The idea is for a franchiser to have advisory counsels to help drive the brand and for everyone to
get a piece of the action.
Q. What's one thing you want people to know about franchising?
A. Franchising isn't for everybody. It's truly a team effort. If you're so entrepreneurial that you
can't live with certain rules, you shouldn't be a franchisee. And that's OK.
If you think franchising is a get-rich scheme, it's not. If you think you're going to buy a franchise
and only work eight hours a day, five days a week, you're wrong. You're a business owner, and
sometimes it takes a lot more than that to succeed.
It's important for people to do their due diligence before getting into franchising.
Richard Rennick
LOAD-DATE: March 7, 2006
Page 128
Copyright 2006 Knight Ridder/Tribune Business News
Copyright 2006 The Orange County Register (California)
The Orange County Register (California)
February 21, 2006, Tuesday
KR-ACC-NO: OC-FRANCHISING-20060221
LENGTH: 573 words
HEADLINE: IFA Chairman sees franchising growth
BYLINE: By Jan Norman
BODY:
Richard Rennick, founder of American Leak Detection in Palm Springs, will finish his term as
chairman of the International Franchise Association at the group's annual convention in Palm
Springs Saturday through Feb. 28.
He discusses the trends in franchising.
Q. What is franchising?
A. It's a business format whereby a company licenses it processes and brand to people to provide products or services in a particular area.
We have franchisors in 100 different industries from rotor rooting to computers to energy audits.
When I got into franchising in 1984, there were franchisors in 37 industries.
Q. How big is franchising?
A. The International Franchise Association represents 1,500 companies with 800,000 locations,
18 million employees and $ 1.6 trillion in retail sales.
Sixty percent of franchising companies have fewer than 100 franchises.
Seventy-two percent of franchisors have 100 units or less.
The IFA was founded in 1960 for franchisors and added franchisees and suppliers as members
10 years ago. The next chairman, Lawrence "Doc" Cohen of the Great American Cookie Co. is the
second franchisee to be chairman.
Q. What trends are occurring?
A. Every day some new concept is selling franchises. Everyone thinks of quick-service restaurants, like McDonalds, and motels.
Page 129
IFA Chairman sees franchising growth The Orange County Register (California) February 21, 2006, Tuesday
There are mobile services that repair computers. There's a version of the Welcome Wagon (to
greet new residents to a town). There's a conditioning center for athletes, home care for invalids,
medical day spas, pick-up service for kids at school.
New technologies are coming into the marketplace that will improve franchise companies.
My company (American Leak Detection) started when I hired an engineer to develop patented
equipment for finding (plumbing) leaks without breaking up walls and concrete. Now my company
is merging with Plain Sight, a bunch of mathematicians headquartered at Yale University.
Q. In the past, franchise disputes were common. Is that still true?
A. You can't have a system with 800,000 franchisees and not have someone angry, but we're
getting away from "us vs. them" and becoming "we." The number of lawsuits is down considerably
from 10 years ago. The negative laws about franchising are down because of hard work plus educating franchisors to treat franchisees right.
The idea is for a franchisor to have advisory counsels to help drive the brand and for everyone
to get a piece of the action.
Q. What's one thing you want people to know about franchising?
A. Franchising isn't for everybody. It's truly a team effort. If you're so entrepreneurial that you
can't live with certain rules, you shouldn't be a franchisee. And that's OK.
If you think franchising is a get-rich scheme, it's not. If you think you're going to buy a franchise
and only work eight hours a day, five days a week, you're wrong. You're a business owner and
sometimes it takes a lot more than that to succeed.
It's important for people to do their due diligence before getting into franchising.
----To see more of The Orange County Register, or to subscribe to the newspaper, go to
http://www.ocregister.com. Copyright (c) 2006, The Orange County Register, Calif.
Distributed by Knight Ridder/Tribune Business News.
For information on republishing this content, contact us at (800) 661-2511 (U.S.), (213) 2374914 (worldwide), fax (213) 237-6515, or e-mail reprints@krtinfo.com.
JOURNAL-CODE: OC
LOAD-DATE: February 21, 2006
Page 130
Copyright 2006 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2006 International Franchise Association
Franchising World
February 1, 2006
SECTION: Pg. 8(1) Vol. 38 No. 2 ISSN: 1041-7311
ACC-NO: 142298217
LENGTH: 501 words
HEADLINE: Franchising soars;
franchises welcoming New year;
Column
BYLINE: Rennick, Dick
BODY:
Most people welcomed in the New Year with positive affirmations and reflections of past and
current achievements. The International Franchise Association's 46th Annual Convention will kick
off the franchising sector's New Year with an emphasis on what we can do together.
The IFA serves as a focal point for franchisees, franchisors and suppliers to work and serve together to better the entire community offranchising. Our annual convention is a reflection of that
cohesive relationship and is themed "Franchising: Building the Future Together."
IFA members will participate in educational and entertainment sessions that will recognize and
celebrate the sector's diverse makeup. The annual Taste of Franchising gala will showcase delicious
branded foods and beverages in a relaxed atmosphere while allowing all of us to rekindle relationships and build new ones. General and concurrent sessions and business roundtables will feature
peers from numerous categories of franchised businesses.
Al Cabrera is chairman of Heartland Foods Corp. and the owner of 218 Burger King restaurants
in six states. He will share strategies onbuilding your business in today's marketplace. McDonald's
North America Pres. Ralph Alvarez and operator and Leadership Council Pres, Reggie Webb will
offer their insights about the importance of strong franchisee-franchisor relations.
Franchising leaders' knowledge will shine as they direct discussions on such topics as growing
internationally, creating a diverse corporate environment and building franchised businesses
through the franchisor-franchisee relationship. Whether your franchise is new or mature, whether
Page 131
Franchising soars; franchises welcoming New year; Column Franchising World February 1, 2006
you're a franchisee or franchisor, there is a session designed to give you new ideas to apply to your
company.
The franchising community must be ever aware of the political climate in which it operates. Political insiders James Carville and Mary Matalin will provide their special brand of commentary on
Washington politics and the upcoming election cycle.
After you've learned what's on the political horizon, plan to participate in the FranPAC Silent
Auction to benefit the association's political action committee. Those contributions will help IFA
support franchise-friendly legislators and candidates in Congress and educate them about the issues
critical to the franchising community.
Join in the celebration as the franchising community recognizes its outstanding leaders at various awards presentations over the courseof the convention.
And don't forget to stop by and "shop 'til you drop" at the Exhibit Hall. There will be plenty of
time for you to try your hand at games and win door prizes,
Let's start 2006 on a high note and increase the power and prestige of franchising as one "Voice
of Franchising" throughout the year. As my chairmanship comes to a close, thank you for all your
continuingsupport.
As I stated in my acceptance presentation at the 2005 convention, follow your compass West to
Palm Spring and welcome to my home.
Dick Rennick, CFE Chairman
LOAD-DATE: February 23, 2006
Page 132
Copyright 2006 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2006 International Franchise Association
Franchising World
February 1, 2006
SECTION: Pg. 31(1) Vol. 38 No. 2 ISSN: 1041-7311
ACC-NO: 142298226
LENGTH: 597 words
HEADLINE: Entrepreneur of the year award;
INTERNATIONAL FRANCHISE ASSOCIATION'S ANNUAL CONVENTION;
John Hewitt
BODY:
First presented in 1982, this award is conferred upon an individual
who is
currently building a successful business venture. The recipient need not be an
IFA member, but must exemplify the "entrepreneurial
spirit" that franchising
represents. He or she must demonstrate innovative management skills and be a
risk taker in a franchise that hasbeen in operation for at least three years,
while remaining active in
his or her community.
John Hewitt
President and CEO
Liberty Tax Service
John Hewitt is an entrepreneur with a blueprint for tax industry success. As
a college student, Hewitt took an H&R Block tax course anddescribed it as "the
most interesting course I've ever taken." He began as a tax preparer, ascended
the H&R Block management ranks and advanced to regional director, the youngest
in the Block operating system. Hewitt managed more than 2,000 preparers in 250
offices in one ofthe firm's largest districts.
Embracing the technological revolution, he and his father developed
a tax
interview program that generated individual responses to questions. The program's advantages included accuracy and the ability to discover deductions an
inexperienced tax preparer might easily overlook. Anticipating the impact of
this potential new tax revolution, Hewitt created a tax preparation service
based on futuristic technology and high customer service standards.
Jackson Hewitt Tax Service was born in Hampton Roads, Va. By 1986,IRS personnel had designs on the positive effects that computerized tax service could
have on the filing process. That year, Jackson Hewitt began offering franchises
in the United States.
Under Hewitt's management, the company became a leader in the industry. Jackson Hewitt became a public company in 1994, and was subsequently sold for $483
million in 1997. When Hewitt left Jackson Hewitt in fiscal 1997, the company
was operating 1,345 offices.
Hewitt envisioned a new company, Liberty Tax Service. His businessplan was
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Entrepreneur of the year award; INTERNATIONAL FRANCHISE ASSOCIATION'S ANNUAL CONVENTION; John
Hewitt Franchising World February 1, 2006
set into motion in Canada, when he purchased a Canadian taxcompany in 1997.
In 2003, Hewitt was named the Virginia Entrepreneur of the Year byErnst &
Young.
ENTREPRENEUR OF THE YEAR AWARD WINNERS
YEAR
WINNER
2004
2003
2002
Mary Ellen Sheets
Russell Umphenour
Steven J. Greenbaum, CFE
2001
2000
1999
1998
1997
1996
1995
1994
1993
1992
1991
1990
1989
1988
1987
1986
1985
1984
1983
1982
COMPANY
Two Men And A Truck
RTM Restaurant Group
PostNet International
Franchise Corp.
David G. McKinnon
Service Brands International
Sidney Feltenstein
Yorkshire Global
Restaurants
Robert Funk, CFE
Express Services
Frank Belatti
AFC Enterprises
Richard Rennick, CFE
American Leak Detection
Anthony W. DeSio
Mail Boxes Etc.
Abe Gustin, Jr.
Applebee's International Inc.
Julie and Bill Brice
The Brice Group
Shigeharu Komai
Duskin Co.
Joseph Francis, Sr.
The Barbers, Hairstyling Inc.
U. Gary Charlwood, CFE
Uniglobe Travel
International Limited
Partnership
Anthony Martino, CFE
MAACO Enterprises
Al Copeland
Popeyes Chicken & Biscuits
Frederick A. DeLuca, CFE Subway Restaurants
W.J. Hindman, CFE
Jiffy Lube International Inc.
Thomas Monaghan
Domino's Pizza Inc.
John Brown, Jr.
KFC Corp.
J. Willard Marriott
Marriott Corp.
Frank Carney, CFE
Pizza Hut, Inc.
Kemmons Wilson
Holiday Inns Inc.
LOAD-DATE: February 23, 2006
Page 134
Copyright 2006 The Desert Sun (Palm Springs, CA)
All Rights Reserved
The Desert Sun (Palm Springs, California)
January 16, 2006 Monday
SECTION: BUSINESS REVIEW; Pg. 18G
LENGTH: 1500 words
HEADLINE: Shopping for a business all your own?
BYLINE: Lou Hirsh
BODY:
Owners weigh in on choice between franchises and existing businesses
By Lou Hirsh
The Desert Sun
hile the Coachella Valley works to attract large companies with labor-intensive operations, the
vast majority of local businesses continue to be small companies employing fewer than 100.
And just as there are numerous types of small operations that entrepreneurs can undertake whether it's a restaurant, gift shop or housecleaning service - there's also more than one way to become your own boss.
There are two alternatives to a straight-from-scratch startup: opening a franchise location of a
national or regional chain or purchasing an existing business. Both have their joys and pitfalls. Both
require extensive homework before prospective owners take the plunge.
It's been mostly joy so far for Ethan and Jeannette Camargo, who recently opened the first valley location of Bad Ass Coffee in La Quinta.
The La Quinta couple was looking for a business they could oversee in their spare time, nights
and weekends, while still keeping their full-time jobs at College of the Desert.
The answer came to them last year. While vacationing in Hawaii, they sampled some locally
blended coffees at a popular shop near their hotel.
"We both really loved that coffee in Hawaii," Jeannette Camargo recently recalled. "It was better than anything we had tasted anywhere else."
When they got back home, they started doing research on coffee companies and came across
Bad Ass Coffee, a company based in Salt Lake City, which currently has more than 45 franchised
locations around North America.
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Shopping for a business all your own? The Desert Sun (Palm Springs, California) January 16, 2006 Monday
The company got its start about 15 years ago in Hawaii, and the "Bad Ass" in its logo is a hardworking donkey carrying freshly harvested Kona coffee beans. (Another valley location, to be operated by a different franchisee, is in the works for Rancho Mirage).
Since the Camargos had no personal experience with selling beans or serving up coffee drinks,
franchising was for them the best way to go. Several weeks before their October opening, they traveled to Salt Lake City for seven days of training at the company's headquarters.
In exchange for that help, some basic equipment and the right to sell the franchisor's coffee
products, the Camargos paid a one-time, up-front fee of $25,000. Under their franchise agreement,
they will also pay the company a total of 8 percent of their annual sales - 6 percent of that as royalties, and 2 percent to cover advertising and other administrative costs.
The Camargos run their store, which is steadily drawing new customers at the Point Happy
commercial center off Highway 111 and Washington Street, with a staff of eight. That includes a
full-time manager who oversees the business on weekdays while they're working at the college.
"So far it's working out well for us," said Jeannette, although it's too soon to announce sales results. "It's been a good experience so far."
From newspapers to pastries
Part-time Palm Desert resident Robert Gary is taking a different route. After more than 20 years
as a newspaper marketing manager in Orange County, he's getting into the bakery business.
By the end of January, escrow is expected to close on his purchase of the existing La Quinta
Baking Company. The business, currently owned by J.P. Hug, has been in operation for about three
years in the Vons shopping center on Highway 111.
The purchase will allow Gary to indulge in the craft of marketing, while returning to the enjoyment he had in his college days, when he used to work part-time at restaurants. He plans to expand
operations to serve more wholesale clients like stores and restaurants.
"I guess I always knew I would end up cooking for people," Gary quipped.
Before buying the bakery, he did extensive research, including consulting with the local Small
Business Development Center, reading several books on management and the baking industry, and
having a bookkeeper look carefully over the financial ledgers of the business.
As a bonus, current owner Hug agreed to stay on and help run the bakery for the first month after the sale is complete. Gary said that will ensure a smoother transition for his operation than might
otherwise have been possible.
Gary said he also did research into franchised companies, but ultimately decided that the existing non-franchised bakery was the preferable approach for him. It would allow him to better stand
on his own financially, and it also came with an established local customer base that he could build
on.
Pros and Cons
According to Brad Mix, a consultant at the Small Business Development Center in Palm
Springs, franchised businesses and those purchased from another owner have pluses and minuses
compared with a traditional startup.
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Shopping for a business all your own? The Desert Sun (Palm Springs, California) January 16, 2006 Monday
The benefits of a franchise, Mix noted, include dealing with a concept that has a proven track
record with good public brand recognition. And that usually comes with built-in training and help
with issues like marketing. Training is especially important for those with limited knowledge of the
business sector they've chosen to enter.
But there are hundreds of potential franchise opportunities in more than 75 industries - with
startup fees ranging from $10,000 to $1 million per location - so Mix said due diligence is crucial,
as it would be with any business startup.
Understanding conditions of the franchise agreement is vital. For instance, the business owner
could be paying escalating royalties over the course of the contract, even though that owner actually
needs less help from the franchising company as time goes on.
Some franchise conditions can be restrictive. An owner of a franchised restaurant, for instance,
usually cannot veer from the company's established menu.
"Sometimes a franchisor will put limits on the types of products or equipment you can buy,"
Mix said. "That could affect your ability to control your costs."
Buying an existing, non-franchised business helps the business owner avoid up-front fees and
annual royalties, which frees up money for renovations, payroll, inventory and potentially higher
profits. The existing business, Mix said, also usually comes with a built-in customer base that a
startup must establish over time.
But there are numerous potential drawbacks. Statistically, Mix noted that the majority of small
businesses currently up for sale are not financially successful.
"Most small businesses on the market today are dogs," said Mix. "The seller will try to put lipstick on the dog, but the bottom line is that the business is not performing well or that person would
not be trying to get out of it.
"There's really not a good reason to sell a successful small business unless you're planning to retire," Mix added.
Non-franchised small businesses also don't face the same scrutiny that franchise companies do
from state and federal agencies, which regulate the ways in which franchises can represent figures
like fees and sales results.
So to ensure that an existing operation's financials are what they appear to be, Mix recommended that prospective buyers ask to see all tax returns related to the business they are thinking of
acquiring.
To research franchises, Mix said there are numerous books and industry publications. More information is available from government agencies like the Federal Trade Commission, (www.ftc.gov
on the Web), and trade organizations like the Washington, D.C.-based International Franchise Association, (www.franchise.org), whose members include 1,000 franchise systems and 8,000 franchisees worldwide.
It's always hard work
The franchise association's current chairman is Cathedral City resident Richard Rennick, founder and CEO of Palm Springs-based American Leak Detection. The company uses high-tech
equipment to pinpoint problems in buildings such as water and gas leaks.
Page 137
Shopping for a business all your own? The Desert Sun (Palm Springs, California) January 16, 2006 Monday
Rennick has lived the business life from all sides, from his company's roots as a startup in 1974.
Today, American Leak Detection is a successful franchised company, with around 350 locations
around the globe.
In addition to the financial issues, Rennick said it's important for those considering a franchise
business to pick something that fits their lifestyle and lets them make use of their existing skills and
passions. For instance, if you don't like working outdoors, don't get yourself into a landscaping or
lawn maintenance franchise.
And don't expect the franchise route to be a vacation from the working world, even if the franchisor is doing some of the heavy lifting.
"A lot of people think they're going to sign up with a franchise company, and then they can just
sit back and grow their dollar bills," Rennick said.
"If you're on your own, don't expect to work less than 40 hours a week," Rennick added. "Forty
to 60 hours is very possible. And in some cases it could be 70 to 80 hours when you're starting out."
Lou Hirsh covers business for The Desert Sun. He can be reached at 778-4691 or via e-mail at
Lou.Hirsh@thedesertsun.com.
GRAPHIC: Taya Lynn Gray, The Desert Sun; Robert Gary is in the process of purchasing the existing La Quinta Baking Company in the Vons shopping center on Highway 111. Escrow is expected to close by the end of January.Luis Ochoa, The Desert Sun; Barista Camille Montemayor of
La Quinta steams some milk at the Bad Ass Coffee Company in La Quinta. Owners, Ethan and
Jeannette Camargo started the franchise store off Highway 111 and Washington Street. They have a
staff of eight. That includes a full-time manager who oversees the business on weekdays while
they're working at the College of the Desert. Glances: Questions to ask; If you're not sure if a franchise business is right for you, interview someone who is already a franchisee. According to Brad
Mix, a consultant with the Small Business Development Center in Palm Springs, these are among
the questions to ask. For more information on franchises, business purchases and startups, contact
the center at 864-1311. Are you satisfied with the franchise, and would you buy it again knowing
what you know today? Do you consider this franchise a successful venture? Are you satisfied with
how much money you are making? Are you getting enough support from the franshisor? If I don't
know anything about this business, do I have a chance of succeeding? How much money did you
need to get into business comfortably? What type of financing did you get? On a daily basis, what
problems will I encounter? Will they relate to personnel, equipment or products? How much competition exists in this business? What advantages and disadvantages does the competition possess?
How much time is involved in operating the business? How many people will I need to operate the
business? Does the franchisor have an adequate and effective advertising program? Does the franchisor spend any advertising dollars in your territory? What is the secret to finding a good location?
Source: Small Business Development Center, Palm Springs; Franchises' economic impact; According to a 2004 study done by PriceWaterhouseCoopers for the International Franchise Association,
franchised businesses had these economic impacts in the 45th Congressional District, which includes most of the Coachella Valley. Number of businesses: 3,589 Jobs; Within franchised businesses: 42,465 Resulting from those businesses: 61,812 Payroll; Within: $945 million; Resulting:
$1.47 billion; Output (value of goods and services) Within: $2.69 billion; Resulting: $4.49 billion;
Source: International Franchise Association; Valley in the franchise spotlight; The Washington,
D.C.-based International Franchise Association will hold its 46th annual convention Feb. 25-28 at
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Shopping for a business all your own? The Desert Sun (Palm Springs, California) January 16, 2006 Monday
the Palm Springs Convention Center. Noted political strategists James Carville and Mary Matalin
are slated to be the keynote speakers on Feb. 26. Founded in 1960, IFA is the largest franchise industry trade organization, with members including more than 1,000 franchise systems and 8,000
franchisees in 75 industries. Its chairman is Cathedral City resident Richard Rennick, founder and
CEO of Palm Springs-based American Leak Detection. More franchise and convention information
is at www.franchise.org.
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HEADLINE: See you in Palm Springs;
2006 International Franchise Association Annual Convention
BYLINE: Rennick, Dick
BODY:
For nearly half a century, the International Franchise Associationhas presented a stellar lineup
of programs. The 2006 IFA Annual Convention in Palm Springs, set for Feb. 25-28, will continue in
this tradition. Here are just a few of the types of programs you can expect.
If your interest is of a political nature, be prepared for an outstanding opening general session
that will feature one of Washington'spremiere power couples. James Carville and Mary Matalin will
providea glimpse of today's most important political issues as well as a behind-the-scenes look at
Washington politics, including their insightson the upcoming election cycle.
IFA-member company representatives can take an active role in supporting franchise-friendly
legislators by participating in the FranPACSilent Auction. In 2005, the Silent Auction raised an unprecedented $51,000, leaving the door open for another record-breaking event.
The opportunity to better understand the available tools and resources men and women need to
excel in becoming leaders in today's workplace will be a highlight of the Seventh Annual Leadership Conference hosted by the IFA Women's Franchise Committee.
The convention, or "Education Central" as a more apt title, will address international, financial,
diversity and technology issues as they relate to franchising. Summits are scheduled to provide information on the latest strategies and best practices. Also on tap will be concurrent educational sessions geared to address such topics as financing strategies, protecting the franchise relationship, getting mature franchisees engaged in marketing strategies, developing a diversityprogram and managing franchise growth. Try the Business Solution Roundtab|es, one of the major networking events
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See you in Palm Springs; 2006 International Franchise Association Annual Convention Franchising World January 1,
2006
where franchise executives will share their insights. There will be eight ICFE Special Sessions offered.
IFA's Minorities in Franchising Committee and the newly-formed Diversity Institute will host a
three-hour Diversity Summit. Attendees will hear from experts on topics such as recruiting minority
and womenfranchisees and converting minority prospects into franchisees through technical and
financial assistance. Summit attendees will also earn 100 core CFE credits.
And it's just not an IFA convention without the popular Taste of Franchising and Exhibit Hall
where participants can renew and develop friendships. The Taste of Franchising, to be held outside
this year, will serve as an opportunity for attendees to network and sample franchised products and
services in a relaxed setting. The Exhibit Hall remains an exciting one-stop shopping experience.
Use the 2006 IFA annual convention to revitalize your knowledge ofthe sector and to build
stronger relationships with peers.
Visit Franchise.org for program details for the 2006 IFA Annual Convention.
Dick Rennick, CFE
Chairman
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HEADLINE: Economic census will count franchised businesses; the International Franchise Association has learned that plans are being finalized by the U.S. Bureau of the Census to include questions about franchising in the 2007 Census of Business;
FW FOCUS: FRANCHISING AND THE ECONOMY
BODY:
Questions will be added to census forms that will allow businessesto answer the question
whether the establishment was "operating under a trademark authorized by a franchisor" and if it is
a "franchisee-owned establishment or franchisor-owned establishment."
The Economic Census, which is conducted every five years, providesa detailed portrait of the
nation's economy based on surveys of morethan five million businesses. The census is mandated by
federal law and requires firms to respond or face penalties for failure to report.
Census Form and Franchising
The Census Bureau distributes almost 600 versions of the census form, each customized to a
particular industry. IFA has learned that the bureau plans to include franchise questions on the census forms forapproximately 80 industry categories that have franchised businesses.
"While the number of businesses that use franchising as a method of distributing their products
and services has steadily increased since the 1950s, there has been very little broad-scale economic
research about this phenomenon," said IFA Pres. Matthew Shay. "The next Economic Census will
take a major step toward measuring the degree and scope of franchise business activity in the U.S."
"We are very pleased that IFA, which includes franchises in many different lines of business,
was able to work with the Census Bureau to ensure that critically important data on franchising will
be collected," said Dick Rennick, CFE, IFA chairman and CEO of American Leak Detection.
Economic Contributions
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Economic census will count franchised businesses; the International Franchise Association has learned that plans are
being finalized by the U.S. Bureau of the Census to include questions about franchi
The IFA Educational Foundation's "Economic Impact of Franchised Businesses," published in
2004, documented the contributions of more than 760,000 franchises in more than 75 different
business categories from quick-service restaurants and real estate agencies to auto repairshops and
hotels. According to the study, which was based on 2001 data, franchised businesses accounted directly for nearly 10 million jobs and $625 billion in economic impact.
Economic Census statistics are collected and published by "establishment," meaning any business or industrial unit in a single physicallocation that produces or distributes goods or performs
services. A single store or factory is considered an establishment by the Census Bureau. The Economic Census provides a wealth of economic statistics about the nation's economy including the
number of establishments andfirms, employment, labor costs, sales, receipts and value of shipments,
expenses, and assets and capital expenditures.
Census statistics are used by businesses, research firms, and government officials in many ways.
Businesses compare their sales to census totals for their industry or area. Businesses use census data
for benchmarking and performance measurements. Companies use census data to plan for development of new markets, allocate advertising, and locate new stores or offices. Monthly retail sales
data are collected from samples based on census information and the estimates are adjustedto be
consistent with census results. Census results are a major source of information for the gross domestic product. Local, state and federal agencies use census data to understand their economic base andfocus on ways to attract and support new businesses or retain existing businesses.
Economic Census forms will be mailed to more than five million companies in December of
2007 with a return deadline mid-February. The first summary results are usually available 12 to 18
months after the surveys are returned. For more information about the 2002 Economic Census, visit
the Web site at www.census.gov/econ/census02/guide/index.html.
For information about the "Economic Impact of Franchised Businesses," visit IFA's Web site at
www.franchise.org.
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HEADLINE: American Leak Detection and Plain Sight Systems have merged to leverage their
strengths in franchising and technology development;
Acquisitions & Transactions;
Brief Article
BODY:
American Leak Detection and Plain Sight Systems have merged to leverage their strengths in
franchising and technology development. ALD will continue to operate as an independent franchise
entity affiliated with Plain Sight. Dick Rennick, CFE, founder and CEO of ALD and chairman of
the International Franchise Association, added the role of chief development officer of Plain Sight
Systems with responsibility for business development strategy across Plain Sight's customer base in
national defense, Internet, consumer electronics, medical, and mostsignificantly, infrastructure. The
initial benefits of the partnership involve technology innovations in the area of leak detection, including LeakVue, a patented device that speeds the process of finding leaks in pools for more costeffective leak detection. PlainSight currently sells its proprietary products and licenses its technology to Fortune 100 companies and is headed by President and CEO Patrick DeSouza.
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HEADLINE: Franchising's leaders: The International Franchise Association's Board of Directors
and Executive Committee;
INTERNATIONAL FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW
BYLINE: Fenwick, Laura
BODY:
The International Franchise Association's board of directors serveas the "Voice of Franchising."
The IFA board, composed of talented and experienced representatives, includes franchisees, franchisors andsuppliers. The franchised businesses they represent range from beverages to food services, hotels and motels to commercial and residential cleaning, business services to legal consulting medical spas to information technology solutions and mail and package shipping to publicrelations. The leaders of the world's oldest and largest trade organization for the franchise sector are
briefly profiled below.
EXECUTIVE COMMITTEE
Chairman-elect Lawrence J. "Doc" Cohen, CFE President Doc & Associates, Ltd.
Lawrence "Doc" Cohen is president of Doc & Associates, Ltd., a leading franchisee of the Great
American Cookie Co. and Pretzel Time. Heserved as founding president of GAC's Franchise Advisory Council andhas been honored twice by IFA as Franchisee of the Year and bv GreatAmerican
Cookie Co. as Franchisee of the Decade. Prior to becoming afranchisee, Cohen was a pharmacist
and attorney. He is an IFA Educational Foundation trustee, former chairman of the IFA Franchisee
Forumand past treasurer and chairman of the board's Finance, Audit and Budget Committee. He
serves as chairman of the 2006 Convention Committee, chair of the FranPAC Advisory Board and
sits on the IFA Executive Committee. Cohen was the first franchisee to earn the Certified Franchise
Executive designation.
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INTERNATIONAL FRANCHISE ASSOCIATION'S ANNUAL CONVENTION PREVIEW Franchising
First Vice Chairman-eject Michael M. Isakson President and Chief Operating Officer ServiceMaster Franchise Services Group
Michael M. Isakson, president and chief operating officer, ServiceMaster Franchise Services
Group, is responsible for more than 5,000 franchisees worldwide. Isakson leads both ServiceMaster
Clean and Furniture Medic Brands, which specialize in residential and commercial cleaning services, disaster restoration, and on-site furniture repair. He also oversees the international operations
of the ServiceMaster Company brands including Terminix, Trugreen and Merry Maids. He and
hiswife, Jinny, owned a ServiceMaster franchise in Bismarck, N.D. for 13 years, and a Merry Maids
franchise for two years. As franchisees, the Isaksons received the Marion E. Wade Award of Honor,
ServiceMaster's most prestigious franchise recognition. He joined the corporate team as vice president of franchise sales in 1990. In 1992, Isakson waspromoted to president and chief operating officer of Merry Maids, and in 1994, he was appointed president of the ServiceMaster Consumer Services Franchise Services Group. He has served as co-chair of the IFA Franchisor Forum.
Second Vice Chairman-elect Steven J. Greenbaum, CFE President and Chief Executive Officer
PostNet International Franchise Corp.
Steven J. Greenbaum, CFE, has served as president, chief executiveofficer and director of PostNet International Franchise Corp. since he founded it with partner Brian Spindel in 1992.
Greenbaum is responsible for the company's strategic management and direction. He is an accomplished retail professional and entrepreneur with more than 20 years experience in the postal and
business-services industry. Prior to founding PostNet, he was national sales manager and ultimately
became president of Consolidated Services Corp., an independent development and consulting firm
that specialized in the postal and business-center industry. Greenbaum was involved in the development of more than400 independent postal and business centers located throughout the United
States, Canada, Puerto Rico and Guam. Since the inception of PostNet's franchising program in
1993, the company has licensed more than 925 franchises in the United States and more than 20
countries as one of the largest and fastest growing privately-held companies in the postal and business-services industry. In 2003, Greenbaum led an initiative that resulted in the strategic redirection
of the system. Greenbaum is a Certified Franchise Executive and was honored as the IFA's 2003
Entrepreneur of the Year.
He currently serves as chairman of the IFA Educational Foundation.
Secretary-elect Dina Dwyer-Owens, CFE President and Chief Executive Officer The Dwyer
Group
Dina Dwyer-Owens has served in numerous managerial and executive roles at The Dwyer
Group for more than 20 years. She was appointed president and CEO in 1999. The company currently oversees Dwyer Group subsidiary and affiliate companies with more than 1,400 franchises in
23 countries. Those brands include Rainbow International Restoration and Cleaning, Mr. Rooter,
Mr. Electric, Mr. Appliance, Aire Serv Heating & Air Conditioning,
Glass Doctor, DreamMaker Bath & Kitchen by Worldwide and Dwyer GroupNational Accounts. Dwyer-Owens has been at the forefront of franchising, serving on the IFA board and as
chair of the Veterans TransitionFranchise Initiative. She also has championed the role of women
withher creation of the Women In Trades Program for which classes are conducted at Texas State
Technical College in Waco. Dwyer-Owens has been the recipient of the IFA Bonny LeVine Award,
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Working Mother magazine's "Raising A Ruckus" award, Waco's Better Business Bureau Award
forMarketplace Ethics and the Texas Family Business of the Year award.
Treasurer-elect Russell J. Frith, CFE President and Chief Executive Officer Lawn Doctor
Russ Frith began his involvement with Lawn Doctor as a customer. Initially, he was hired by
president and co-founder Tony Giordano as sales manager. Frith was quickly promoted to vice
president and chief operating officer, elected to the board of directors, and appointed CEO in 1983.
Under his leadership, the company grew ten-fold to nearly500 units. He has served on the U.S. Environmental Protection Agency's Federal Pesticide Advisory Council and has lectured at the WhartonSchool of Business. He is past president of the Professional Lawn Care Association of America,
and founding president of its education foundation and served as chairman of IFA in 2003.
Immediate Past Chairman Richard Rennick, CFE Founder and Chief Executive Officer American Leak Detection, Inc.
Dick Rennick, CFE, called the "father of high-tech leak detection"after he built a business that
revolutionized the leak-finding process, is also known for his commitment to teamwork and franchisee support. A member of IFA for two decades, Rennick has served on many committees and
chaired the association's Educational Foundation in 2004. He founded the Franchise Emergency Action Team (FEAT) to mobilize assistance from the franchise community when disasters strike.
While serving on the IFA Convention Task Force, Rennick was the driving force for the "Taste of
Franchising" idea that has been very successful during the association's conventions since 2000. For
his vision, Rennick was named IFA's Entrepreneur of the Year in 1997.
Past Chairman Sidney J. Feltenstein Chairman of the Board of Sagittarius Brands Incorporated,
the holding company for Captain D's, LLC.
Sid Feltenstein is former chairman and chief executive officer of Long John Silver's/A&W Restaurants. He was honored in 2000 as IFA's Entrepreneur of the Year and has an exceptional track
record for rejuvenating brands. In 1995, he led an investment group that bought A&W Restaurants
and, under his leadership, the chain grew to more than 1,000 units. In 1999, Feltenstein and his investment group purchased Long John Silver's. In the six years after he founded Yorkshire Global
Restaurants, the company's sales grew five-fold and its operating profits grew 40-fold, led by a
turnaround in Long John Silver's sales andprofits. In 2002, Feltenstein sold the company to Yum!
Brands. He also served as chairman of IFA's Educational Foundation and served as chairman of IFA
in 2004. He is a graduate of Boston University, a trustee of that institution, and chairman of its Audit Committee. He is also a member of the board of advisors for Boston University's School of Hospitality Administration, and was chairman of its board from 1988 to 1991. Feltenstein is a trustee of
the Performing Arts Foundationof South Florida and the Shul of Bal Harbor.
Chairman-elect, Franchisor Forum Stephen P. Joyce Executive Vice President, Owner and
Franchise Services North American Full Service Development Marriott International
Stephen P. Joyce is a 23-year veteran of Marriott who holds numerous positions in franchising,
finance and operational consulting. Marriott International operates under the Marriott, Renaissance,
Ritz-Carlton, Courtyard, Fairfield Inn, SpringHill Suites, Residence Inn, TownePlace Suites and
Marriott Executive Residences lodging brands. Marriott's Owner and Franchise Services Group
supports owners and franchisees of more than 2,100 hotels in North America. North American Full
Service Development is responsible for all Ritz-Carlton, Marriott andRenaissance hotel projects.
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Joyce serves as an Executive Committee member of the IFA board and chaired the Franchisor Forum in 2005. He is also a trustee for the ServiceSource Foundation and the Autism Learning Center.
Chairman-elect, Franchisee Forum John F. "Jack" Earle Principal Earle Enterprises
Jack Earle is the principal of Earle Enterprises and a franchisee of McDonald's restaurants in
Southeastern Pennsylvania and Southern New Jersey. He joined the system in 1983 and has served
in a variety of leadership positions during his 20-year franchising career. Currently, he chairs the
Franchise Partner Brands for Chipotle, Boston Market and Donato's and is also the chair of the
McDonald's National Restaurant Standards Committee. Additionally, Earle is a member of the Division Leadership Committee for the East Coast and the Regional Leadership Committee for
Greater Philadelphia. He co-chairs the Monday Pro-Am of the McDonald's LPGA Championship
and is vice president of the board of the Jeffrey Weinberg Foundation. Recently, he completed his
second term as secretary-treasurer of the National Leadership Council of McDonald's OwnerOperators. Earle has also been treasurer and director of the Philadelphia Ronald McDonald House
board. Prior to joining McDonald's, he was vice president of the national lending division of Fidelity Bank in Philadelphia.
Chairman-elect, Supplier Forum Brad Fishman Chief Executive Officer Fishman Public Relations
Brad Fishman is chief executive officer of Fishman Public Relations, a 15-year-old national
publicity firm based near Chicago. Under Fishman's direction, the firm has generated media coverage for hundredsof franchise concepts around the country to help them grow and raisebrand awareness. In 1994, he co-founded Investor Awareness, Inc., a full-service investor and media relations
consulting firm. Fishman has authored articles that have appeared in franchise publications worldwide. He serves on the IFA's Membership Committee, as well as the association's International
Matchmaker Task Force. In addition, he serves on the Strategic Advisory Board for Nova Southeastern University'sInternational Institute for Franchise Management in Florida. Over the years,
Fishman has given back to the community through a variety ofcharitable causes.
BOARD OF DIRECTORS
Bill Anderson President Wave Services Inc. (a UPS Store franchisee) The UPS Franchisee Advisory Council
Bill Anderson is the president of Wave Services Inc. and is a franchisee of The UPS Store system. He represents The UPS Store Franchisee Advisory Council and its franchisee network. A multiple-center owner with three locations in Philadelphia and Central New Jersey, he hasbeen a franchisee for nearly a decade, a member of its FAC for more than seven years and chairman for the
past two and a half years. Anderson has served as the chairman of the IFA Franchisee Forum. He
has also served on the Executive Committee, the Nominating Committee and the IFA Franchise Relations Committee. He currently sits on the Convention Committee, FranPAC Advisory Board and
the Awards Committee.
Ron Berger Chairman and Chief Executive Officer Figaro's Italian Pizza Inc.
Ron Berger's extensive background in franchising has prepared him for his management today
of more than 100 franchised outlets in 20 states for Figaro's. Berger founded National Video Inc., a
system of franchised retail video specialty stores that grew to 750 stores throughout the United
States and Canada. After taking the company public, he sold it and started Rentrak Corp., a distribu-
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tor, information processor and owner of The Pro Image Inc. Berger previously served as a member
of the IFA board of directors in the 1980s and again in the 1990s, chaired the Franchise Relations
Committee and was a member of the Marketing and Public Relations Committee. He now serves on
the board of directors of Fast Forward to End Hunger and National Lampoon.
Jerry Crawford, CFE President Jani-King International, Inc.
Jerry Crawford directs the commercial cleaning franchise, Jani-King, and holds various offices
and director positions of subsidiary andaffiliated companies of Jani-King International, Inc. He is
president and owner of C&C Franchising, Inc. of Hampton Roads, Va. and Richmond, Va. and is
president and partner of Opportunity Franchising, Inc.in Illinois. Crawford is also vice president of
Jani-King of Roanoke/Lynchburg, Va. He joined Jani-King of Oklahoma, Inc. in 1987 and in 1988
was promoted to the corporate headquarters in Dallas, responsible for marketing and supporting
master franchises in the United Statesand abroad. Later, he was promoted to president of Jani-King
Franchising, Inc. and Jani-King, Inc. In 1996, he was promoted to president of Jani-King International, Inc. He has served on the IFA board of directors for more than 10 years. He was chairman of
the association's International Affairs Committee and is currently a trustee of the IFAEducational
Foundation. Prior to joining Jani-King, he was district computer center manager for Tandy Corp. in
Oklahoma City.
Richard Crawford Corporate Vice President, Government Relations McDonald's Corp.
Dick Crawford directs McDonald's global government relations. He chairs the company's federal political action committee and oversees management of McDonald's grassroots network. In addition to his responsibilities at McDonald's, Crawford is a director of the National Restaurant Association, a member of the National Academy of Sciences' Food Forum and serves on two federal advisory committees, the Foreign Animal and Poultry Advisory Committee and the International Sector Advisory Committee for Wholesaling and Retailing. Before joining McDonald's, Crawford was
a managing partner at Whitten & Diamond, a Washington, D.C. law firm.
William G. Hall Chairman of the Board and Chief Executive Officer William G. Hall & Co. (International Dairy Queen franchisee)
William Hall is a franchisee of International Dairy Queen operating five Diary Queen Units in
Texas. In his 20-year foodservice career,Hall has owned and operated more than 80 units of various
concepts and served as a franchisee leader in each concept. Hall is a CPA and was with a national
public accounting firm before acquiring and operating a number of companies in the transportation,
real estate, banking, manufacturing and food service industries. Hall is a past chair of the IFA's
Franchisee Forum, a past president (for multiple terms) of the Texas Dairy Queen Operators Council, co-chair of the National Franchise Mediation Program Steering Committee and a member of the
Financial Accounting Standards Board Small Business Advisory Board.
Aslam Khan President and Chief Executive Officer Falcon Holdings, LLC (Church's Chicken
franchisee)
Aslam Khan is a prominent restaurant executive who rose from dishwasher to turnaround artist.
He left home at age 14. After putting himself through school, his first job was in the American Club
at the U.S. Embassy in Pakistan. He ultimately became club manager and skilledin food and beverage service operations. Khan worked at the U.S. Embassy for seven-and-a-half-years before coming
to the United States. He joined Church's Chicken as a team member washing dishes and developed
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expertise in both operations and marketing to later enter and excel within the corporate office of a
Church's franchisee. Khan left Church's and served several years with KFC in Los Angeles. Returning to Church's Chicken in 1997, he took over 48 stores, one of the system'slargest company operations in Los Angeles. Khan turned around these restaurants in two-and-a-half years to become some
of the best-run stores in the system. He was named a Hometown Hero by Church's Chicken for his
success and involvement in the community. Khan was also awarded the Restaurant of the Year designation for his efforts in California. Khan then acquired a 100-unit group of Church's restaurants in
the Midwest that were on the verge of bankruptcy during 1999 and turnedthem around. For this accomplishment, he was honored with the Most Improved Restaurant Operations (Turnaround Expert)
award. In 2002 he became active in the Illinois Restaurant Association as a board memberand on
the Political Affairs and Membership committees. Khan is chairman of the Development Committee
and a member of the Marketing Committee at Church's Chicken. The company has a purchasing coop with which he was past chairman and now serves as a board member.
Kirk Kinsell, CFE Senior Vice Pres., Chief Development Officer Americas Division of InterContinental Hotels Group PLC of the United Kingdom
Kirk Kinsell is responsible for unit growth across all brands including franchise, management
contracts and real estate development andacquisition activities. Kinsell has been instrumental in the
development of multiple brand concepts. He led the development of Hotel Indigo, a lifestyle brand
rolled out by the company in 2004. This position marks Kinsell's return to the company. As senior
vice president responsible for franchising from 1988 to 1995 for Holiday Inn Worldwide,a predecessor of InterContinental Hotels Group, Kinsell led the launch of Holiday Inn Express and Holiday
Inn Select brands. In 1995 and 1996, he was president of the franchise division at ITT Sheraton
whenhe created the Four Points Hotels concept. Kinsell became president and chief operating officer in 1997 of Avado Brands Inc., which during his tenure operated more than 220 restaurants, including Don Pablo's Mexican Kitchen, Hops Restaurant Bar and Brewery, McCormick & Schmick
Restaurants and Canyon Cafe restaurants. Most recently, Kinsell served as president and chief executive officer of Micell Technologies Inc. Under his leadership, the company was recognized as
the 2001 Entrepreneurial Company of the Year for North Carolina.
William Kussell Chief Operating Officer Dunkin' Brands, Inc.
William Kussell is responsible for overseeing marketing, operations and development of Dunkin' Brands three companies, Baskin-Robbins, Togo's and Dunkin' Donuts, as well as multibranding and new market entry and retail excellence. Kussell joined the company in 1994. Priorto
assuming his current position, he was retail concept officer of Allied Domecq QSR from 1998 to
2003, president of Dunkin' Donuts from 1996 to 1997 and senior vice president of marketing and
purchasing for Dunkin' Donuts from 1994 to 1996. Before coming to Allied Domecq, he was vice
president of marketing for Reebok and international group product manager for Polaroid. Kussell
received a master's degree in business administration at Boston Univ. and graduated magna cum
laude with bachelor's degrees in history and sociology at the Univ. of Pennsylvania. He currently
serves on the board of directors of Zoots.
Godfred P. Otuteye, CFE President and Chief Executive Officer Money Mailer, LLC
Godfred Otuteye has led Money Mailer, one of the leading direct mail advertising franchise
companies in the United States, since 1999. Between 1992 and 1999, he served as executive vice
president and chief operating officer. Prior to joining Money Mailer, he served as chief operating
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officer of Datadesk International, Inc., a manufacturer of computer keyboards and other input devices. Prior to that, he was senior vice president and chief financial officer of Micro D, Inc. (now
Ingram Micro) a wholesale distributor of microcomputer products forsix years. Otuteye has also
served as chief financial officer of a project construction company; vice president, and senior loan
and credit officer with Union Bank, Los Angeles; and prior to that, he held various positions in
commercial lending with Union Bank.
Charles Rawley Chief Development Officer YUM! Brands, Inc.
Charles Rawley began his restaurant career in 1978 with a small regional full-service concept.
In 1982, he became franchisee of Bojangles' Chicken 'N Biscuits, Kentucky. Moving from franchisee to franchisor in 1985, Rawley joined KFC as director of operations, eventually becoming president of KFC in 1998. He has been in his present positionsince 2001 and led Yum! Brands acquisition of Long John Silver's andA&W Restaurants. Rawley is largely credited with starting the idea of
combining two brands under one operation, having opened the first KFC-Taco Bell unit in 1991.
Today, multi-branding is the major growth driver of Yum's U.S. business with more than 2,000
multi-branded restaurants open and aggressive plans to continue the expansion. He sits on the board
of Greater Louisville Inc.
Steven S. Rogers President and Chief Executive Officer The Franchise Company
Steve Rogers' development of a painting business began in college.He was one of the first College Pro franchisees, operating a franchise in the Toronto area before graduating from the Univ. of
Western Ontario in 1978. In 1980, he became a vice president of College Pro, moved to Vancouver
and expanded the company network from five franchises to 47 franchises across western Canada.
Leaving College Pro in 1982, Rogers operated the general contracting firm Certa Pro Contractors.He returned to College Pro in 1986 as a vice president and was promoted to president in 1989.
From 1989 to 1992, he expanded the College Pro franchise network from 531 to 703 franchisees
with a focus on U.S. expansion. Rogers also spearheaded the initial development of CertaProPainters, a full-time professional painting franchise. The company was reorganized from 1992
to 1999 and Rogers became president and chief executive officer of The Franchise Company. He
focused on the growth of existing business lines and the acquisition of various franchise systems.
Companies currently under the TFC umbrella include California Closet Company, CertaPro Painters, College Pro Painters, Paul Davis Restoration, Pillar To Post Home Inspection and Floor Coverings International. The number of franchisees in The Franchise Company currently exceeds 1,800
units. TFC is the franchising arm of FirstService Corp. Rogers is on the board of directors of
FirstService.
Michael J. Roman, CFE Fuels Franchise Strategy Manager ExxonMobil Corp.
In a 27-year career with ExxonMobil, Michael J. Roman, CFE, has held numerous franchise
management positions spanning business and strategy development, operations and financial planning. He is largely credited with successfully planning and executing the alignment of the Exxon
and Mobil fuels franchises subsequent to the Exxon and Mobil merger and he has developed industry-leading franchisee support alliances with major financial and insurance providers. Roman is vice
chairman of the board of governors of the Institute of Certified Franchise Executives. He has served
as co-chair of the strategic advisory boardof the International Institute for Franchise Education in
the H. Wayne Huizenga School of Business and Entrepreneurship at Nova Southeastern Univ. in
Fort Lauderdale, Fla. and is an instructor for IIFE programs and business seminars.
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Steve Romaniello, CFE President and Chief Executive Officer Focus Brands, Inc.
Steve Romaniello leads Focus Brands, Inc., the franchisor and operator of more than 1,300 ice
cream stores, bakeries and cafes in the United States, the District of Columbia, Puerto Rico, and 30
foreign countries under the brand names Carvel, Cinnabon and is the franchisorof Seattle's Best
Coffee. Focus Brands manufactures and distributes ice cream cakes and frozen novelties under the
Carvel brand to more than 8,100 outlets in 32 states. Prior to accepting the post at Carvel, Romaniello was president and chief operating officer of U.S. Franchise Systems. Joining at the company's
inception as a senior vice president, Romaniello helped grow USFS from one brand with 27 hotels
in nine states to three brands and over 500 hotels open in 47 states and five countries. Before joining
USFS, he was Holiday Inn Worldwide's youngest vice president, responsible for franchise services,
support, and training for the 1,700 hotels in the U.S., Canada and the Caribbean operating under the
Holiday Inn and Crowne Plaza brands, as well as franchise sales in the region. During his tenure,
Holiday increasedits franchise sales from 60 in 1991 to 300 franchises in 1995. >From 1988 to
1991, he held various positions with Days Inn of America. Romaniello is a member of the board of
directors of Money Mailer, Fast Signs, IFA and the association's Diversity Institute. He was recently recognized in Georgia Trend Magazine's "40 Under 40" feature that profiled the state's best
and brightest young Georgia residents.
Ann M. Rosenberg Co-Founder and CEO Let's Make Wine/RoseVine Winery
Ann M. Rosenberg co-founded Let's Make Wine/RoseVine Winery in 2003 with business partner Thomas A. DeRossett Jr. The shops allow customers to create, bottle and label their own wines
on the premises as well as purchase wine by the bottle. The partners also own the 1810 Country Inn
and Winery, which includes a vineyard, restaurant and eventpavilion, in Thomson, Ga. Rosenberg is
president, director and trustee of the William Rosenberg Family Foundation, Inc., which has assetsof more than $20 million. She serves as a director of the William Rosenberg International Center
of Franchising at the Univ. of New Hampshire; as trustee of the Dana-Farber Cancer Institute; and
on the Board of the Commonwealth Institute, a women's think tank in Miami. Rosenberg is also a
trustee of the IFA's Education Foundation and serves on its Diversity Institute board.
Michael H. Seid, CFE Managing Director Michael H. Seid & Associates (MSA)
Michael Seid is founder and managing director of Michael H. Seid &Associates (MSA), the
leading management-consulting firm specializing in franchising, licensing and distribution issues.
He has more than23 years experience as a senior operations, financial executive or consultant for
companies within the franchise, retail, restaurant and service industries. Seid has also been a franchisee. At MSA, Seid focuses on franchise system development, management and expansion issues,
as well as litigation support for clients in the United States and Internationally. He is a former
chairman of the IFA's Supplier Forum,a trustee of the IFA Educational Foundation and a member of
several IFA committees and task forces. He co-authored the book "Franchising for Dummies," with
Wendy's founder, the late Dave Thomas.
Larry I. Tate Senior Vice President of Franchise Sales Golden Corral Buffet & Grill
Larry I. Tate brought franchising, as a growth strategy, to the Raleigh, N.C.-based Golden Corral restaurant chain in 1990, which has grown its franchise system to 350 units. The company benefited from the experience Tate gained in the 1960s when he helped initiate a franchising strategy at
Baskin-Robbins 31 Flavors that transformed the small California ice cream company into a national
brand, growing from 60 stores to almost 1,000 in four years. The lawyer-turned-business executive
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gained a unique insight on franchise relationships by owning and operating four franchised Shakey's
Pizza restaurants in the Los Angeles area for six years in the 1980s after serving as executive vice
president of Shakey's for four years. That insight, plus legal training, has made him an authoritative
advocate for franchising. In 1999, representing the IFA, Tate testified against additional and unneeded government regulations at a U.S. House of Representatives committeehearing. Tate is
chairman of the IFA's Franchise Relations Committeecurrently focused on production of franchising
"best practices" handbooks. He has previously served on the IFA board of directors. He joined Investors Management Corp., the parent of Golden Corral, in 1984 and held a series of senior posts
with Golden Corral in business development, financing and real estate. When Golden Corral
launched a national expansion program led by an aggressive franchising campaign aimed at new
markets, Tate was placed in charge. The result has been franchise awards for development of more
than 650 new restaurants, representing an investment by franchisees of more than $1.6 billion in
land, buildings and equipment. An additional 700 markets are earmarked for future sale and development by franchisees. Tate is a member of the California Bar, the American Bar Association and
the International Bar Association. He was a member of the 1984 Los Angeles Olympic Organizing
Committee, president of the Burbank Board of Education and a member of the Burbank City Council. He is a Distinguished Past President of the North Raleigh Kiwanis Club and past chairman of
the RaleighArtsplosure Festival.
Kenneth D. Walker President and Chief Executive Officer Meineke Car Care Centers, Inc.
Ken Walker has served as president and chief executive officer of Meineke, and as a director on
the company's board since 1996. Before joining Meineke, Walker served as president and chief executive officer of Parts, Inc. and GKN/Parts Industries Corporation (previously known as Parts Industries Corp.) from 1992 through 1996. Prior to this role, he served three years as president of
Cardis Corporation and has also held positions with AI Automotive and Big 4 Automotive. He is
currently a member of World Presidents Organization and serves on thegovernment relations committee for the Automotive Aftermarket Industry Association. In addition, he is a member of IFA,
the AAIA and the Automotive Hall of Fame. Walker was previously licensed as a Certified Public
Accountant with Arthur Young & Co.
John "Jack" W. Wilkie Vice President, National Franchise and Corporate Communications 7Eleven, Inc.
Jack Wilkie can draw on a diverse business background in public affairs, marketing and sales
coupled with extensive non-profit leadership to benefit the franchise community. He heads franchise and corporate communications for the world's largest convenience retailer which has more
than 25,000 stores in 20 countries and U.S. territories. Prior to joining one of the world's premiere
retailers, he served as vice president of marketing and franchise development for AAMCO. Wilkie
served as vice president of marketing at the Franklin Mint where he had profit and loss responsibility for the Franklin Library, continuity marketing and new sales channels for the direct marketing
giant. Active in the arts, human service organizations and foundations, Wilkiedirected special
events for the Gerald R. Ford Foundation, founded the Franklin Mint Foundation for the Arts, directed public relations for the Netherlands-American Bicentennial and National Symphony Orchestra tour of Europe and is helping launch a new public charity called Education is Freedom to guarantee hard-working high-school students college educations and job opportunities upon graduation.
Samuel H. Wright Senior Vice Pres., Government Relations Cendant Corp.
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Samuel H. Wright opened the Washington, D.C. of Cendant Corp., in 1998 and has led the
growing department since that time. He joined Cendant in 1997 following the acquisition of PHH
Corp., a predecessor of Cendant. Wright served in various positions in PHH, including general
counsel. Wright currently serves as chair of the Legislative Action Group of IFA and is a member
of the government affairs committee ofthe American Hotel and Lodging Association and the Travel
Business Roundtable. He is a member of the American Bar Association and the Maryland Bar Association. Wright received a bachelor's degree from UnionCollege and a juris doctor's degree from
the School of Law of the University of Maryland.
George Zografos Chief Executive Officer Z Donut Co.
George Zografos' career with Dunkin' Donuts spans 26 years, 10 as a corporate employee, 16 as
a franchisee. Zografos has multiple shopson Cape Cod and employs more than 200 people. He has
served as a board member of Dunkin' Donuts North East Distribution Center, past chair of its Coffee Commodity Board, chair and vice chair of its Marketing Leadership Council and as a member of
the Dunkin' Donuts National Leadership Council. He is also an 11-year member of the Boston Advertising Committee. He has also served as IFA's Franchisee Forum chair for 2003 and as a member
of the board of the IFA Educational Foundation. Additionally, Zografos serves on the board of directors of Cape CodCommunity College and the Cape Cod Chamber of Commerce.
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SECTION: Pg. 81(2) Vol. 38 No. 1 ISSN: 1041-7311
ACC-NO: 141250728
LENGTH: 747 words
HEADLINE: Franchises gaining popularity in China: International Franchise Association leaders
address key issues during Franchising China Conference and Exhibition.
BODY:
For the past eight years, the International Franchise Association has partnered with Global
Sources, which in 1998 launched FranchisingChina Conference and Exhibition, a major trade show
that has the support of the Chinese government and is designed to bring internationalfranchising
concepts to entrepreneurs in mainland China. The exhibition puts franchise systems in touch with
experienced business people who are eager to learn about new investment opportunities. Franchising China also features an educational conference and franchise opportunity seminars for the local
business community.
In November IFA Chairman and American Leak Detection CEO Dick Rennick, CFE and association president Matthew Shay traveled to China to attend the Franchising China shows in Beijing,
Guangzhou and Shanghaiand meeting with various business leaders and officials. IFA GeneralCounsel Philip Zeidman, senior partner of DLA Piper Rudnick Gray Cary, also made the trip, attending shows and conducting meetings.
More than 100 franchisors from many countries exhibited during thethree-show event, featuring
franchises in industries such as automotive repair, business services, education, food and beverage
and furniture. All the shows were heavily attended.
Rennick noted that there was great demand for information about franchising from not only attendees but members of the Chinese news media who were covering the shows. At virtually each
stop, questions such as the following were typical: "What is the best franchise to purchase and
why?" "How do I know my franchise will be successful?" "Why do we need to pay royalties?"
"What is a brand?" "Why do we need to follow the franchisors' rules and what is a franchisor anyway?" "Can I change my products and services even though the franchisor does not approve of it?"
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Franchises gaining popularity in China: International Franchise Association leaders address key issues during
Franchising China Conference and Exhibition. Franchising World January 1, 2006
In keynote addresses to each event, Rennick expressed IFA's appreciation to the People's Republic of China for its interest in and promotion of franchising. "It is encouraging to see a commitment to building a strong foundation for enterprises to start, grow and serve the needs of consumers," he said. "Entrepreneurism, hard work and productivity are values that go hand-in-hand with
economic success. Those are key ingredients for the development of franchised small businesses."
The potential in China is great for new business enterprises through the use of franchising as a
development strategy, he noted. "As this nation prepares to provide greater opportunities for its
people, there will be increasing demand for new goods and services. The atmosphere is definitely
favorable for companies wanting to do business here.
A nation's infrastructure is of great importance to franchise systems. Investment in infrastructure
is a key element of China's economic growth potential. When a nation makes major strides in building roadways, railways, shipping ports, telecommunications and energy sectors, the business sector
responds with greater expansion and investment."
While there were only a handful of U.S. companies exhibiting, Rennick said he believes that
will improve as China develops a structure for its adaptation of franchising as an economic growth
component.
IFA Pres. Matthew Shay spoke to attendees saying, "The International Franchise Association
has always been an advocate for small-business ownership. We sincerely believe that there is no
more certain or rapid path to achieving one's entrepreneurial goals than opening a franchised establishment. Today's global economy provides much fuel for growth for small-business creation and
there is no better system available to aid that growth than franchising."
Franchising is many things, Shay told the audience. "It is a well-tested and proven concept. It is
an easily adaptable business format that can be implemented by almost any type of business imaginable. Itis the business model of choice for thousands of companies that seeka rapid path to expansion. It is a simple, efficient and effective method of delivering countless goods and services to consumers. It is also a somewhat complex model of business that is very different froman independent,
small business.
Having attended franchising events in China for many years, Shay has met with numerous government officials and business leaders there.He said one of the most important efforts that IFA can
undertake at this point is to provide guidance and information to the People's Republic of China as it
prepares to establish a legal framework for franchising.
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SECTION: Pg. 101(1) Vol. 38 No. 1 ISSN: 1041-7311
ACC-NO: 141250792
LENGTH: 48 words
HEADLINE: Hair cuttery to expand via franchises;
WHAT THE MEDIA IS SAYING: TheWashington Post;
Brief Article
BODY:
Hair Cuttery to Expand Via Franchises
"Franchising is certainly a quicker, easier, and more cost efficient way of finding employees to
work for your branded business," said Richard Rennick, chairman of the International Franchise
Association,which counts both Regis and Hair Cutter as members.
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Copyright 2005 The Desert Sun (Palm Springs, CA)
All Rights Reserved
The Desert Sun (Palm Springs, California)
December 14, 2005 Wednesday
SECTION: BUSINESS; Pg. 1E
LENGTH: 206 words
HEADLINE: Valley business
BODY:
Palm Springs
Local firm merges with Conn. company
Officials of Palm Springs-based American Leak Detection and Connecticut-based Plain Sight
Systems announced Tuesday that the two privately held companies have merged. Financial terms
were not disclosed.
Dick Rennick, founder and CEO of American Leak Detection, is also chairman of the International Franchise Association. American Leak Detection provides high-tech systems and services for
locating problems such as water and sewer leaks. Plain Sight, headed by Patrick DeSouza, provides
monitoring and data management technology for industries including defense, medicine and consumer electronics.
Palm Desert
TV show examines Medicare changes
"Your Money Show," seen locally on Time Warner Cable Channel 10, will examine changes
taking effect in January with the new Medicare prescription drug plan.
The show is slated to be taped Friday for broadcast during the weekends of Dec. 30 and Jan. 7.
Viewers are asked to send questions in advance to yourmoneyshow@aol.com by midnight Thursday, Dec. 15.
The program, hosted by Shellie Karabell, airs Fridays and Saturdays at 6 p.m., and Sundays at 6
p.m. and 9:30 p.m. It will also air Tuesdays at 6 p.m. starting in January.
LOAD-DATE: December 21, 2005
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December 1, 2005
SECTION: Pg. 8(1) Vol. 37 No. 12 ISSN: 1041-7311
ACC-NO: 140164257
LENGTH: 366 words
HEADLINE: Focus on the brand;
IN THIS ISSUE
BYLINE: Rennick, Dick
BODY:
A franchise can have the most desired product or service, but if customers don't know about it,
the company may as well be invisible. Having a marketing plan is one thing, but implementing a
well-thought-out one pays hefty dividends.
Franchise companies, both new and established, should pay more attention to marketing, and in
particular, branding, say leading marketing experts. Franchise systems need to establish a style
guide for thebrand and enforce the rules. The logo is unchangeable and must be used as prescribed
by all franchisees in all circumstances. The franchisor must act as the "brand police" because that
role will deliver benefits to the entire system in the long run.
The same is true for messaging: one brand, one brand message. Eachfranchise may add local
spins under the main brand message, but that's the only variance to be allowed. Actually, it's a good
thing to add a local touch to advertising. Franchise owners build trust in the brand among their customers which, in turn, adds value to the overall brand.
Franchisees should be encouraged to understand that advertising performs a dual purpose: sell
the product or service and sell or build the brand. Advertising should be done all the time, whether
it is an extremely busy period or a less fast-paced one. Franchisees will alsobenefit from building
the brand because they are building value intotheir franchise. Building the brand requires multitasking, but still focuses on one brand.
I can attest to the value of this advice. American Leak Detection experienced the challenge of
dual branding. Over the years a promotion that we'd developed, namely Leak Busters, grew into a
brand. Some franchisees were referring to themselves as the Leak Busters while others were using
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Focus on the brand; IN THIS ISSUE Franchising World December 1, 2005
the official brand of American Leak Detection. This was a real danger since it confused customers,
diluted the brand and didn't help to build equity in the company. I had to ban the use of Leak Busters for the good of the entire company.
After you've created a successful franchise, it's just as important to keep the marketing targeted
to the brand. Styles, taste and customers' habits changes, but the brand must remain.
Dick Rennick, CFE
Chairman
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SECTION: No. 11, Vol. 37; Pg. 8; ISSN: 1041-7311
IAC-ACC-NO: 138949037
LENGTH: 462 words
HEADLINE: Building the future; International Franchise Association's 46th Annual Convention
BYLINE: Rennick, Dick
BODY:
As the franchising community prepares for the future, let's take a moment to commemorate the
foundation of this thriving business method. Through franchising, enterprising men and women
have built brands and services that are recognized and trusted around the world. This entity called
"franchising" continues to contribute to the U.S. economy through significant job creation, payroll
and overall economic output. The upcoming International Franchise Association's 46th Annual
Convention will highlight the successes and strategies used within this thriving business sector.
Next year's convention, titled "Franchising: Building the Future Together," couldn't be a more
accurate description of the manner in which this sector derives its energy and power. The association includes more than 1,000 franchise systems, 8,000 franchisees and 400 suppliers who work in a
diverse sector that spans 75 different industries. The convention becomes a "learning laboratory"
when its leaders step forward to share the lessons they're learned in every aspect of franchising to
the advantage of their fellow peers.
Once again the convention program will provide attendees the tools to better compete when it
comes to international, financial, diversity and technology programs by staging summits that will
provide information on the latest strategies and best practices. Look for concurrent educational sessions to address just about any topic in which you need more guidance, from franchisee satisfaction
to technology tools, selling internationally to re-branding your system and managing a multicultural market to maximizing the benefits and minimizing the costs of protected territories. Business solution roundtables led by the marketplace's top franchise experts will create an atmosphere to
gain insights on trends and tactics to position your company for advancement. In the midst of these
unique information-sharing assemblies, there will exist ample opportunities to network.
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Building the future; International Franchise Association's 46th Annual Convention Franchising World November 1,
2005
Enjoy the fruits of franchising's branded foods and products at the annual "Taste of Franchising" event where companies can showcase their goods. This relaxed setting will create an atmosphere for spirited conversation and an appreciation of what the sector has to offer.
Take a tour of the Exhibit Hall to solve such pressing issues as accounting, business, financial
and legal services, insurance, marketing and human relations issues.
The annual convention is also the setting to honor the sector's leading pioneers, entrepreneurs
and mentors.
Make arrangements now to ensure your presence at this highpoint in the year of franchising.
Visit Franchise.org for details on the IFA Annual Convention, set for Feb. 25-28 in Palm Springs.
Dick Rennick, CFE
Chairman
IAC-CREATE-DATE: November 29, 2005
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IAC-ACC-NO: 138949048
LENGTH: 2662 words
HEADLINE: Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE
APPRECIATION DAY 2005
BODY:
SBA Administrator Hector Barreto
Rep. Stephanie Herseth of South Dakota and IFA Chairman Dick Rennick share a light moment
Washington Post journalist Bob Woodward, center, takes a break with his UPS Store/Mail
Boxes Etc. sponsors, from left, franchisee John Fuller; Chip Myers, mgr., corporate public affairs;
Woodward; Stuart Mathis, president; and Don Higginson, vice pres., franchise relations.
Jeffrey Kupfer, executive director of the President's Advisory Panel on Federal Tax Reform
outlines the administration's policy options
Rep. Chris Cannon of Utah
Franchise Appreciation Day keynote speaker, author-journalist Bob Woodward of Watergate
fame
SBA Administrator Hector Barreto and IFA Pres. Matthew Shay exchange ideas
Briefing the troops, from left, IFA Legislative Group Chairman and Cendant Senior Vice Pres.,
Government Relations Sam Wright; former U.S. Rep. Michael Andrews; IFA's John Gay; Super
Wash Inc. Vice Pres. Susan Black-Beth
Rep. Stephanie Herseth of South Dakota
Rep. Chris Cannon of Utah, left, and IFA Vice Pres., Government Relations John Gay compare
notes
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Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
From left, Rep. Howard Coble of North Carolina and Meineke Car Care Centers Pres. and CEO
Ken Walker and Vice Pres., General Counsel Ted Pearce discuss the day's events during the Congressional Reception
Rep. Bob Ethridge of North Carolina and Golden Corral Senior Vice Pres. Larry Tate talk shop
Georgia delegates discuss business policy with Sen. Saxby Chambliss
Michigan delegates meet with Sen. Debbie Stabenow
Rep. Dan Boren of Oklahoma chats during the FranPAC fund-raising dinner with, from left,
Franchise Times Managing Editor Nancy Weingartner, MSA Associates Managing Dir. Michael
Seid and Express Personnel Vice Pres. Nikki Sells
Rep. John Tanner of Tennessee talks politics with FranPAC contributors and guests
Sen. Elizabeth Dole, right, of North Carolina hosts delegates from her state
Franchisees Jack Earle (McDonald's) and Doc Cohen (Great American Cookie Co.) chat with
Rep. Tim Murphy of Pennsylvania
From left, Rep. Dale Kildee of Michigan gets update on franchising from Detroit Mr. Handyman franchisee Mark Slagle, Service Brands International Chief Marketing Officer John McLellan,
Mr. Handyman Dir. of Marketing Ann Nemer and San Francisco Mr. Handyman franchisee Mike
Gornet.
Franchise Appreciation Day delegates wind down during Congressional Reception in the House
Judiciary Committee's hearing room
Focus Brands Pres. and CEO Steve Romaniello engages House Small Business Committee
Chairman Donald Manzullo in an issue discussion
[ILLUSTRATION OMITTED]
Taking the Message of Franchising's Promise to Congress:
Jim Abrams, Glass Doctor
Terri Abrams, Glass Doctor
John Adams, CFE, Big O Tires, Inc.
Cynthia Adams, Cookies By Design of Camp Hill, Pa,
Jacalynn A. Adams, CFE, KnowledgePoints
Kay Marie Ainsley, CFE, Michael H. Seid & Associates
Samantha Amat, Sanderson & Associates
James H. Amos, CFE, Sona MedSpa
Bill Anderson, The UPS Franchisee Advisory Council
Alan Armstrong, AMBR Enterprises
Linda Arns, Our Town America
Frank Atkinson, Melting Pot Restaurants, Inc.
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Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Cheryl R Babcock, CFE, Nova Southeastern University
Tom Baber, Money Mailer of Union County
Sheila Bangs, CFE, American Leak Detection
Bradley Barnett, Valpak Direct Marketing Systems, Inc.
Paul Baron, Sage Software
Ken Bartell, ServiceMaster Building Service
Howard Bassuk, FranNet
Rhonda Bauer, Xpanshen Marketing Consultants
Lou Beccarelli, Dunkin'Brands, Inc.
Alan Becker, North American Association of Subway Franchisees
Mark A. Belanger, Dunkin'Brands, Inc.
Brian Bellovay, Our Town of Virginia
Kathleen Benzing, Focus Brands, Inc.
Stanford P. Berenbaum, Little Caesar Enterprises, Inc.
Ron Berger, Figaro's Italian Pizza, Inc.
Jeffrey C. Bevis, CFE, Comfort Keepers
Warren C. Bickers, Meineke Car Care Centers
Mike Bidwell, CFE, The Dwyer Group
Marvin Biltis, Jewelry Repair Enterprises, Inc.
Charlie Binder, Meineke of Silver Spring, Md.
Susan K. Bishop, Rainbow Station, Inc.
Susan E. Black Beth, CFE, Super Wash, Inc.
Jennifer Bledsoe, The ServiceMaster Co.
Bruce V. Bloom, CFE, Bloom & Associates
William Bode, Dunkin'Brands, Inc.
Joseph H. Bourdow, Valpak Direct Marketing Systems, Inc.
Mary Bowman, CK Franchising, Inc.
Daniel Brady, The UPS Store of Bryn Mawr
Gordon Bridge, CM IT Solutions
Mary Brisentine, Sears Carpet & Upholstery Care, Inc.
Mary Beth Brody, Faegre & Benson
Chris Brown, Robeks
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Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Gary L. Buchanan, Expetec
Shawn Caric, Dunkin'Brands, Inc.
Mike Carlet, Meineke Car Care Centers
Rob Carpenter, Mr. Handyman of Frederick & W. Howard Counties
J. Michael Carr, Cyrious Software
Stacey Carroll, Dunkin' Donuts, Inc.
R. Scott Caulkins, LeClair Ryan, PC
Gary Chernow, Postnet International Franchise Corp.
Bruce Cherry, Big 30 Tires, Inc.
Elena Chipina, Bojangles' Restaurants
Afzal Chowdhury, Ukatosh Corp.
Ed Chrisman, Big O Tires, Inc.
Randy Christensen, Big O Tires, Inc.
Josie Cicerale, Decor & You, Inc.
Jose Cofino, Pollo Campero--Adir Restaurants Corp.
Lawrence Cohen, CFE, DOC & Associates, Ltd.
Sam Coleman, Baskin Robbins
Art Coley, ComputerTots/Computer Explorers
Victoria I. Conte, The Victoria Group Marketing, Inc.
Kay Corio, Gold's Gym International, Inc.
Terry Corkery, Franchiseworks.com
Mark Creasy, Melting Pot Restaurants, Inc.
Rick Cross, Mr. Electric
Roger Cross, Meineke Shops #143, 1363, 1821
Ryan Cunningham, Javelin Solutions
Matthew Cutler, CFE, Two Men And A Truck International, Inc.
Dave Cuze, Big O Tires, Inc.
Bob Debbas, We Are Logos.COM
James B. Deerin, Interiors by Decorating Den
Dion deFreicas, Melting Pot Restaurants, Inc.
Steve Delaney, Two Men And A Truck of Nashville
Scott Demaris, Melting Pot Restaurants, Inc.
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Franchising World November 1, 2005
Peter DeSarno, Maybury Douglas Associates
Don DeSmith, Servant Systems, Inc.
Thomas Donnelly, Jefferson Group
Daniel M. Dugal, Remote Data Backups, Inc.
F. Joseph Dunn, FisherZucker
Janice M. Dwyer, CFE, Luce, Smith & Scott, Inc.
Dina Dwyer-Owens, CFE, The Dwyer Group
Jack Earle, Earle Enterprises
William J. Ehrig, Yum! Brands, Inc.
Kimberly M. Ellis, Bison Advertising, Inc.
Barry Epstein, Federal Direct
Brad Essick, Buffalo Wild Wings
Tim Evankovich, The Cleaning Authority
Sid Feltenstein
Tony Fields, Meineke Shops #304, 505, 509, 675, 1012
Carl Finamore, Big O Tires, Inc.
Rocco Fiorentino, Freedom Rings
Lane Fisher, FisherZucker
Brad Fishman, Fishman Public Relations
Denny Fitzgerald, Big O Tires, Inc.
Mark Forseth, Marriott International
John Francis, PostNet International Franchise Corp. of Minn. & Wisc.
Philip Friedman, McAlister's Corp.
Stan Friedman, Wing Zone Franchise Corp.
Russell J. Frith, CFE, Lawn Doctor, Inc.
John C. Fuller, Mail Boxes Etc. of Nashville, Tenn.
Gordon Gamble, Mr. Handyman of Don Mills, Canada
David Gaskin. Big O Tires, Inc.
William Gellert, Great Bons
John P. Gendreau, Two Men And A Truck of Robbinsdale, Minn.
Steven M. Goldman, Marriott International
Michael Gornet, Mr. Handyman of San Rafael, CA
Page 167
Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Dwight Gould, Aviatech
Michael R. Gray, Gray Plant Mooty
Steve Greenbaum, CFE. PostNet International Franchise Corp.
Nathan Greenberg, Siegel Capital
Neil Hackley, Melting Pot Restaurants, Inc.
Rick Hagan, Ident-A-Kid Services of America
Keith Hahn, Handyman Connection
William G. Hall, William G. Hall & Co.
Sam Hammons, Express Services, Inc.
Steve Hampton, Dalworth Franchise Corp.
Linda C. Haneborg, CFE, Express Services, Inc.
Scott Haner, Yum! Brands, Inc.
Jim Hansen, North American Association of Subway Franchisees
Tom Harrington, First Data Merchant Services Direct Business Group
Ron Harrison, CFE
Rosemarie Hartnett, Abrakadoodle Remarkable Art Education
Kevin P. Hein, Snell & Wilmer
Jeff Helfrich, Big O Tires, Inc.
Tony Henderson
Pam Higdon, Express Personnel of Durham, N.C.
Donald Higginson, The UPS Store
Steve Hockett, FranChoice
Robert Hodges, Dunkin'Brands, Inc.
Paul R. Hogan, Home Instead Senior Care
William Holden, Money Mailer of Greensboro, NC.
David E. Holmes, Holmes & Lofstrom
Harvey H. Homsey, Express Services, Inc.
Stephen Horn, Dunkin'Brands, Inc.
Ray Howell, Meineke Shops #575, 584, 851, 1088
Peter Hultgren, Big O Tires, Inc.
Kenneth L. Hutcheson, CFE, U.S. Lawns
Michael M. Isakson, The ServiceMaster Co.
Page 168
Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Ram Javia, Eight P CPL
John Jefferson, Dunkin' Brands, Inc.
Michael D. Joblove, Genovese Joblove & Battista
Darrell M. Johnson, Frandata Corp.
Gail W. Johnson, Rainbow Station
R. Earl Johnson, CFE, Rainbow Station
Bob Johnston, Melting Pot Restaurants, Inc.
Angela Jordan-Perry, Mailnet Services, Inc.
Stephen P. Joyce, Marriott International
Stephen Kannon, Money Mailer of Atlanta Metro
Robert Kaplan, Money Mailer of Chicago Northside
Mike Katz, ICD Media
Michael P. Kearns, Jani-King of Raleigh/Durham
Nick Kellock, Marriott International
Aslam Khan, Falcon Holdings
Greg Kimberlin, Big O Tires, Inc,
Gaylen L. Knack, Gray Plant Mooty
Jeffrey E. Kolton, Kaufmann, Feiner, Yamin, Gildin & Robbins
Kevin Kormondy, Big O Tires, Inc.
Michael D. Kutcher, McAlister's Corp.
Janet M. Ladd, Help-U-Sell Real Estate
William Le Sante, CFE, Le Sante International
David Leoncavallo, FranSearch
Warren L. Lewis, Williams Mullen
Kenneth Lin, Cendant Corp.
Mark Liston, CFE, Valpak Direct Marketing Systems, Inc.
Ken Little, Big O Tires, Inc.
Bret Lowell, CFE, DLA Piper Rudnick Gray Cary
Jean R. Lyles, Baskin-Robbins Inc.
Mike Lyons, Big O Tires, Inc.
Irene Macones, Carvel #1389, Inc.
Dan Martin, IFX International, Inc.
Page 169
Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Paul Martinez, Big O Tires, Inc.
Joseph Mathews, Franchise Performance Group
Stuart Mathis, The UPS Store
Kevin Maybury, Maybury Douglas Associates
Cam Cooper MeCroud, InterContinental Hotels Group
Lynette McKee, CFE, Dunkin'Brands, Inc.
Linton McKnight, Birthflowers.com
Linda McKnight, Birthflowers.com
Hal McLean, CFE, Two Men And A Truck International, Inc.
John McLellan, Service Brands International
Al Mekawi, Meineke Car Care Centers
David Messenger, CFE, The ServiceMaster Co.
Jeff Meyers, Mr. Electric
Charles Meyers, The UPS Store
Barry E. Miller, NBM Management, Inc. Sylvan Learning Centers
Keith Miller, North American Subway Owners Council
Leon Miller, Allegra Print & Imaging
Pamela J. Mills, Duane Morris
Scott Minghenelli, Meineke Shop #373
George Mistazos, Dunkin' Donuts, Inc.
Frank S. Mitchell, Polio Campero--Adir Restaurants Corp.
Prabir Mitra, New York Donut Corp.
Sunandan Mitra, Long Island City Donut Corp.
Sukla Mitra, New York Donut Corp.
David Mlotkiewicz, Lawn Doctor of Toms River
Dawn Mlotkiewicz, Lawn Doctor of Toms River
Linda Moore, HMS Host
Barbara Moran, Moran Industries, Inc.
Jeanne Morin, The Jefferson Group
Janet Muhleman, re:group, Inc
Cheryl L. Mullin, Cheryl Mullin & Associates
Fran Mullin, Cheryl Mullin & Associates
Page 170
Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Barry Natwick, Volvo CE Rents, Inc.
Steven J. Nelson, Unishippers, Inc.
Anne Nemer, Mr. Handyman
Robert Nevadomski, CFE, Golden Corral Buffet & Grill
Barry Newland, Insty-Prints
George Nixon, Allegra Print & Imaging
John Olson, MediaMixNet, Inc.
Kerry J. Olson, Buffalo Wild Wings
Godfred P. Otuteye, CFE, Money Mailer
Joan Painter, CFE, Fresh City Franchising
Steve Parascondola, Meineke Shop # 245, 571, 1451
Deborah A. Paskiewicz, PostNet International Franchise Corp.
Harishkumar Patel, Dunkin' Donuts, Inc.
Hitesh Patel, Dunkin' Donuts, Inc.
John Patinella, CFE, Money Mailer
Jack Pearce, Navis Logistics Network
Ted, P. Pearce, Meineke Car Care Centers
Andrew F. Perrin, Larkin Hoffman Daly & Lindgren, Ltd.
Kim Perrotta, Focus Brands, Inc.
Chris Pipe, Awardcraft
Michael Plummer, Our Town America
Carolyn Plummet, Our Town America
John D. Pollock, CFE, The Philly Franchising Co.
Karen Powell, Decor & You, Inc.
Chris Prasifka, Focus Brands, Inc.
H. Scott Pressly, Roark Capital Group
Craig S. Prusher, Burger King Corp.
Patrick Quinn, Dunkin'Brands, inc.
Todd R. Recknagel, Mr. Handyman
Brian Redden, Our Town of Virginia
Richard Rennick, CFE, American Leak Detection
Russ Reynolds, CFE, Batteries Plus
Page 171
Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Gene Rhodes, ServiceMaster of Houma, La.
Jason Garrett Risner, Candy Bouquet International, Inc.
Irwin, C. Roberts, CFE, Golden Corral Buffet & Grill
Michael Robie, Melting Pot Restaurants, Inc.
Richard A. Robinson, Jani-King Southwest
John L. Rogers, Davis & Co.
Mary Rogers, Abrakadoodle
Michael J. Roman, CFE, ExxonMobil Corp.
Steve Romaniello, CFE, Focus Brands, Inc.
Ann M. Rosenberg, Let's Make Wine
George K. Rowland, Twinbrook Baskin Robbins
David Runberg, Big O Tires, Inc.
Charles Russo, Money Mailer of Tri-Counties, Md.
Dan Ryan, Javelin Solutions
David Ryan, PostNet International Franchise Corp.
James Salerno, Focus Brands, Inc.
Rhonda Sanderson, Sanderson & Associates
Mary Schell, Wendy's International
Brian B. Schnell, Faegre & Benson
Judy Schwerdtle, The Entrepreneur's Source
Michael H. Seid, CFE, Michael H. Seid & Associates
Nikki Sells, CFE, Express Services, Inc.
Robert J. Sells, CFE, Express Services, Inc.
Jerrod Sessler, HomeTask.com
Pramodkumar Shah, Dunkin' Donuts, Inc.
Robert G. Shaw, Edwards Global Services, Inc.
Bernie Siegel, Siegel Capital
Steve R. Siegel, Brookside Consulting
Stefan Silverman, Mr. Handyman of Eden Prairie, Minn.
Terri Simnor, Buffalo Wild Wings International Inc.
Mark Slagle, Mr. Handyman of Trenton, Mich.
Don Slifer, Merry Maids
Page 172
Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Steve Smith, Big O Tires
Shawn Spencer, Fran-Systems Worldwide
Karen Spencer, ICD Media
Brian Spindel, CFE, PostNet International Franchise Corp.
W. James Squire, CFE, HoneyBaked Ham Co. and Cafe
Steve Steffens Big O Tires, Inc.
Anthony Stephan, Abresia International Holding
Margi Stevens, Big O Tires, Inc.
Tammy L. Sullivan, Golden Corral Buffet & Grill
Richard Sveum Melting Pot Restaurants, Inc.
Larry Tate, Golden Corral Buffet & Grill
Randy Tempell, Frandata Corp.
Mary Thompson, CFE, Cookies by Design, Inc.
Raymond Torres, Focus Brands, Inc.
Ronald Tranquill, Dunkin'Brands, Inc.
Rick Urso, Meineke Shops #261, 581
Stephen Viggiano, Two Men And A Truck of Fairfield County, Conn.
Ronnie Volkening, 7-Eleven, Inc.
James A. Wahl, Krass Monroe
Kenneth D. Walker, Meineke Car Care Centers
C. Everett Wallace, North Carolina Comm. Dev. Initiative Capital, Inc.
Christopher Wallace, Nixon Peabody
Patrick Walls, McAlister's Corp.
Iric Wexler, The Cleaning Authority
Les Wharton, Spherion Corp.
Steven P. White, Allegra Network
Richard Whitley, Valpak Direct Marketing Systems Inc.
Denis Wickham, Meineke Discount Muffler Shop of Groton, Conn.
Mary Ann Wickham, Meineke Car Care Centers
Dennis Wieczorek, DLA Piper Rudnick Gray Cary US
Jerome J. Williams, Fantastic Sams of North N.J. & NE Pa.
Tim Williams, CFE, Williams Fried Chicken
Page 173
Franchise Appreciation Day 2005 in review; SPECIAL REPORT: FRANCHISE APPRECIATION DAY 2005
Franchising World November 1, 2005
Rhonda Williams, Express Personnel of Lufkin, Texas
Donn R. Wilson, Pay By Touch
Edith Wiseman, Frandata Corp.
Jenni Wisniewski, Snell & Wilmer
Samuel Wright, Cendant Corp.
Justin Yarusso, Meineke Car Care Centers, Inc.
Ralph Yarusso, Meineke Car Care Centers
Philip Zeidman, DLA Piper Rudnick Gray Cary
Eugene J. Zhiss, Meineke Car Care Centers
George Zografos, Z Donut Co.
Mark Zuckerman, Meineke Shops #120, 122, 314, 316, 440, 476, 1013, 1423-4
Carl E. Zwisler, Haynes and Boone
IAC-CREATE-DATE: November 29, 2005
LOAD-DATE: November 30, 2005
Page 174
Copyright 2005 Gale Group, Inc.
ASAP
Copyright 2005 International Franchise Association
Franchising World
November 1, 2005
SECTION: No. 11, Vol. 37; Pg. 46; ISSN: 1041-7311
IAC-ACC-NO: 138949054
LENGTH: 1792 words
HEADLINE: Finding the "right people" just got easier: online career centers offer employers an
array of benefits and options; FW FOCUS: MANAGEMENT & OPERATIONS
BYLINE: Smith, Christine
BODY:
To be successful as a franchisor, finding and choosing the right team is critical. Operating a
franchise company is a challenge unlike any other in the business world. Every franchisor must continuously expand its system in order to increase market share and maintain competitive standing.
Expanding your operation requires top talent--specialists in the unique nature and culture of franchise companies.
You need to acquire and retain the best corporate level talent who understand the breadth of
franchise operations--from franchise relations, regulations and compliance to sales, marketing and
public relations.
With franchises operating in nearly every vertical market, how do you find the right people
with the skills, experience and mindset to help you sustain and grow your franchise system?
Finding the "right people" just got easier thanks to online job boards and career centers. Using
the Internet to find and recruit the best talent is now a standard practice among employers. Online
job boards are a popular, cost-effective recruiting method for employers and job seekers for many
reasons. More cost effective than running ads in local newspapers or trade journals, recruiting
online helps employers expand their market for potential employees and enhance the quality of candidates. Hiring managers and job seekers enjoy the round-the-clock convenience, ease of use, and
real-time interactions.
According to the Society for Human Resource Management, 75 percent of all employees are
looking for new employment opportunities. A Pew Internet Project survey notes that 52 million
Americans have looked online for information about jobs, and more than four million do so on a
typical day.
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Finding the "right people" just got easier: online career centers offer employers an array of benefits and options; FW
FOCUS: MANAGEMENT & OPERATIONS Franchising World November 1, 2005
Online Recruitment
Online recruitment offers employers the option to advertise job announcements with global, local or niche job boards. While direct access to resume databases and job postings via global job
boards (e.g. Monster.com, Career Builder) is convenient, time spent weeding through hundreds of
resumes from unqualified applicants minimizes the value. Local job boards offer access to talent in
an immediate geographic region, an important consideration for certain categories of employees.
Finding specialized or executive talent often requires casting a wider net.
Niche--or specialized--job boards facilitate about one third of all online recruitment and include
those operated by trade associations and membership organizations like the International Franchise
Association. Trade associations are an excellent source of qualified talent for employers who seek
direct access to targeted, qualified and specialized groups of employment candidates.
"People committed to advancing their success participate in professional societies, trade associations and philanthropic organizations," says John H. Graham IV, president and CEO of American
Society of Association Executives. "Associations prove to be an ideal way to reach top talent because people join those communities to access the best continuing education, professional certifications and new business opportunities available for their chosen profession, trade or cause."
Human resources professionals agree. A 2005 Kerr & Downs Research study of human resources executives responsible for hiring in a variety of industries found that nearly half of all HR
professionals (46 percent) believe online job boards are the best resources to find job candidates,
compared to traditional resources.
When looking for job candidates in a specific field, 65 percent of HR professionals choose association job boards over any other source, including association trade journals, newsletters and
conventions, commercial job boards, newspaper classified advertising, or college/university
sources.
HR professionals believe associations deliver higher quality resumes (72 percent), access to top
candidates quickly (60 percent) and the best value for price (55 percent) compared to other niche
online job boards (e.g. CallCenterJobs.com) or commercial online job boards (e.g. Monster.com),
according to Kerr & Downs Research Inc.
Trade associations are the best network and resource where colleagues and, mentors and newcomers come together on equal footing--the epicenter of a market. What better place for the best
qualified talent to connect with the best employers? That is especially true for the franchising world.
IFA is a vital resource to help franchisors, franchisees, and suppliers find and retain the best
people for their management teams. Association job boards also offer employers the advantage of
spending their hiring budgets in a way that benefits their organization and their entire community.
"Our mission is to protect, enhance and promote franchising, and that includes helping our
members grow professionally and tap into the resources they need to grow their business," says
John R. Reynolds, president of the IFA Educational Foundation. "The IFA Career Center and Institute of Certified Franchise Executives provide the tools and resources for employers and job seekers
alike."
New IFA Career Center at Franchise.org
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Finding the "right people" just got easier: online career centers offer employers an array of benefits and options; FW
FOCUS: MANAGEMENT & OPERATIONS Franchising World November 1, 2005
The new IFA Career Center at www.franchise.org is the definitive resource to find qualified,
experienced franchise executives and managers. The niche, specialized nature of the IFA Career
Center provides employers with focused, cost-effective access to franchise specialists. "Because we
have channels of communication to members and professionals already working in the field, the
IFA Career Center is the most effective way for employers to reach qualified franchise professionals and vice versa," explains Reynolds. At www.franchise.org employers:
* Gain easy, confidential access to specialized franchise talent
* Recruit the right people more cost effectively
* Post job announcements in real-time from your desktop
* Are immediately notified when new candidates post resumes
* Conduct targeted searches of the resume database quickly
* Track activity online to measure recruitment advertising results
At the same time, franchise professionals considering career advancement can:
* Tap franchising-specific jobs and employers round the clock
* Post a resume at no charge to catch the eye of potential employers
* Conveniently browse opportunities by employer, location, job category or title
* Receive automatic e-mails when new postings match their preferred job profile
* Confidentially store their resume and cover letters online when not seeking a new job.
"The IFA Career Center on franchise.org is a great new service for the association's members.
By taking advantage of this easy-to-use job board, IFA members--franchisors, franchisees, and suppliers--can find the best talent to build and expand their management teams and grow their businesses," says IFA Chairman Dick Rennick, CFE, and CEO of American Leak Detection.
The Certified Franchise Executive Program
Another resource exclusive to the franchising niche is the Institute of Certified Franchise Executives which offers a substantive mastery of franchising to successful candidates and confers recognition with the Certified Franchise Executive designation. Employers leverage the program to:
* Retain key employees by affording the opportunity to learn, grow professionally and reach a
recognized standard of excellence in the franchise community.
* Supplement existing employee training programs to prepare managers for advancements or
broader responsibilities.
* Ensure employees keep current on best practices, network and develop relationships with the
best and brightest, as well as discover and share ideas on how to deal with changes in the marketplace.
With more than 200 graduates and nearly 400 franchise executives currently enrolled, the CFE
program is a valued resources with franchise companies.
"The IFA Certified Franchise Executive Program is entirely devoted to continued education in
the franchising field," explained Randy Burzynski, CFE, manager, Franchise Support Systems and
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Finding the "right people" just got easier: online career centers offer employers an array of benefits and options; FW
FOCUS: MANAGEMENT & OPERATIONS Franchising World November 1, 2005
Infrastructure for Dunkin' Brands, Inc. "The program allowed ADQSR, as a company, to provide
our sales professionals the vehicle to continue their franchise learning of best practices and industry
standards."
Kathleen Huntsman, vice president of franchise services for Sylvan Learning Center also endorses the program. "I was looking for a training program for our field organization. I wanted a
program that would immediately impact our business consultant's ability to add value to our franchise community," says Huntsman. "The Certified Franchise Executive program provides tools and
skill development to increase field staff effectiveness. We have now enrolled 18 people in the two
year program. My team is very excited about this development opportunity."
As the only professional development program for franchise executives by franchise executives, the CFE program helps ensure the franchise community constantly generates more qualified
talent. Then the IFA Career Center leverages the advantages of online recruitment to help you find
and retain the right talent for your business.
In the words of Jim Collins, author of Good to Great, executives who transform their organizations from good to great--"get the right people on the bus, get the right people in the right seats, and
get the wrong people off the bus, then figure out how to take it someplace great."
Executives who take advantage of their business and professional organizations can make the
job of finding the "right people" a lot easier.
WHAT THE MEDIA IS SAYING
The Wall Street Journal
Franchising Do You Have What It Takes?
Personality-assessment test are common in other parts of the business world, but they have only
begun to catch on among franchisers--a reflection of how much the industry has matured in recent
years. "Franchisers are much more sophisticated today than they were a generation ago, and are
more ready to embrace analytical tools, including personality evaluations," says Matt Shay, president of the IFA.
Sticking to the Plan
Changing demographics are also helping to drive the popularity of these tests. Today's prospective franchisees tend to be midlevel or senior corporate managers with lots of experience and definite ideas about how to run a business, says Mr. Shay. Franchisers need to know whether a candidate "who interviews well really has the mind-set to exchange some of his or her independence and
autonomy for a recognized brand and business plan."
Christine Smith is president of Boxwood Technology, Inc., a provider of online career center
technology to trade associations and the technology partner for the IFA Career Center.
IAC-CREATE-DATE: November 29, 2005
LOAD-DATE: November 30, 2005
Page 178
Copyright 2005 AFX News Limited
AFX International Focus
October 31, 2005 Monday 10:32 AM GMT
LENGTH: 619 words
HEADLINE: US-based franchising assn sees potential for strong growth in China
BODY:
BEIJING (AFX) - There is great growth potential in China for new businesses through the use
of franchising, the chairman of the International Franchise Association (IFA) said.
'It is obvious to the entire world that China's dedication to expanding its economy is firm and
resolute,' said Richard Rennick at the opening of a trade exhibition at the World Trade Center in
Beijing.
'As this nation prepares to provide greater opportunities for its people, there will be increasing
demand for new goods and services.'
Using the US experience as an example, Rennick was bullish about the role the franchise business model can have on economic growth and market development.
'Combining both direct and indirect job activity, franchising generates one out of every seven
jobs in the (US) private sector,' Rennick said.
'Total economic impact, the effect of what occurs both in and because of franchised businesses,
exceeds 506 bln usd (per year), or more than 11 pct of the US private-sector payroll ... and employs
18 mln Americans,' he said.
Rennick says this success is transferable to China, as the major ingredient for profitability is
franchisers possessing 'entrepreneurial talent.'
'Keeping in mind that these statistics are for only one country, albeit a country with a mature
business sector, it is exciting to imagine the possibilities of job creation and economic development
that can be delivered to any country that adopts franchising as a vehicle of growth,' he said.
'When we think of the possibilities for franchising in China, our imaginations are greatly challenged. But we are confident in franchising and its adaptability to the global market,' Rennick said.
Matthew Shay, president of IFA, compared China's level of franchise development with that in
the US a few decades ago. However, he sees China catching up quickly.
'China's current franchise market development is currently at 1960s levels (of the US). However, in terms of awareness of the business model, it's more like the 1990s,' he said.
Page 179
US-based franchising assn sees potential for strong growth in China AFX International Focus October 31, 2005
Monday 10:32 AM GMT
'The gap is closing between penetration and presence rates, which are very low now, and levels
of understanding and interest, which are very high,' he said.
Shay said the next step for the development of franchising in China is for the business model to
move beyond its current focus on restaurants and hotels and into other industries -- including hightech operations.
'Franchising is (currently) most mature in the three major markets of Beijing, Shanghai and
Guangzhou,' he said, and said the model needs to be employed in more second-tier markets in order
for it to take a stronger hold in the country.
'Strong IPR protection is a prerequisite to any healthy development of a franchise industry.
Frankly, the environment has been a concern for may US companies,' Shay said.
But following China's WTO accession four years ago, he says many of these concerns have
been alleviated.
'China's infrastructure and government regulations ... continue to improve for foreign investors,'
he said.
When asked about the greatest benefits of franchising to a country's economic development,
Rennick summed up the competitive strength of the business model.
'Why reinvent the wheel when you can get on-board with an established brand name. We believe there are very few businesses that cannot use the franchising business model,' he said.
The eighth annual Franchising China Conference & Exhibition runs this week first in Beijing,
then the southern city of Guangzhou before finishing in Shanghai.
Over 100 franchisors are exhibiting in this year's event including Office 1, Ruby Tuesday, Subway and TNT in sectors including food and beverage, furniture, education, autos and business services.
andrew.pasek@xinhuafinance.com
ap/dk
LOAD-DATE: November 1, 2005
Page 180
Copyright 2005 AFX News Limited
AFX - Asia
October 31, 2005 Monday 10:17 AM GMT
LENGTH: 619 words
HEADLINE: US-based franchising assn sees potential for strong growth in China
BODY:
BEIJING (AFX) - There is great growth potential in China for new businesses through the use
of franchising, the chairman of the International Franchise Association (IFA) said.
'It is obvious to the entire world that China's dedication to expanding its economy is firm and
resolute,' said Richard Rennick at the opening of a trade exhibition at the World Trade Center in
Beijing.
'As this nation prepares to provide greater opportunities for its people, there will be increasing
demand for new goods and services.'
Using the US experience as an example, Rennick was bullish about the role the franchise business model can have on economic growth and market development.
'Combining both direct and indirect job activity, franchising generates one out of every seven
jobs in the (US) private sector,' Rennick said.
'Total economic impact, the effect of what occurs both in and because of franchised businesses,
exceeds 506 bln usd (per year), or more than 11 pct of the US private-sector payroll ... and employs
18 mln Americans,' he said.
Rennick says this success is transferable to China, as the major ingredient for profitability is
franchisers possessing 'entrepreneurial talent.'
'Keeping in mind that these statistics are for only one country, albeit a country with a mature
business sector, it is exciting to imagine the possibilities of job creation and economic development
that can be delivered to any country that adopts franchising as a vehicle of growth,' he said.
'When we think of the possibilities for franchising in China, our imaginations are greatly challenged. But we are confident in franchising and its adaptability to the global market,' Rennick said.
Matthew Shay, president of IFA, compared China's level of franchise development with that in
the US a few decades ago. However, he sees China catching up quickly.
'China's current franchise market development is currently at 1960s levels (of the US). However, in terms of awareness of the business model, it's more like the 1990s,' he said.
Page 181
US-based franchising assn sees potential for strong growth in China AFX - Asia October 31, 2005 Monday 10:17 AM
GMT
'The gap is closing between penetration and presence rates, which are very low now, and levels
of understanding and interest, which are very high,' he said.
Shay said the next step for the development of franchising in China is for the business model to
move beyond its current focus on restaurants and hotels and into other industries -- including hightech operations.
'Franchising is (currently) most mature in the three major markets of Beijing, Shanghai and
Guangzhou,' he said, and said the model needs to be employed in more second-tier markets in order
for it to take a stronger hold in the country.
'Strong IPR protection is a prerequisite to any healthy development of a franchise industry.
Frankly, the environment has been a concern for may US companies,' Shay said.
But following China's WTO accession four years ago, he says many of these concerns have
been alleviated.
'China's infrastructure and government regulations ... continue to improve for foreign investors,'
he said.
When asked about the greatest benefits of franchising to a country's economic development,
Rennick summed up the competitive strength of the business model.
'Why reinvent the wheel when you can get on-board with an established brand name. We believe there are very few businesses that cannot use the franchising business model,' he said.
The eighth annual Franchising China Conference & Exhibition runs this week first in Beijing,
then the southern city of Guangzhou before finishing in Shanghai.
Over 100 franchisors are exhibiting in this year's event including Office 1, Ruby Tuesday, Subway and TNT in sectors including food and beverage, furniture, education, autos and business services.
andrew.pasek@xinhuafinance.com
ap/dk
LOAD-DATE: November 1, 2005
Page 182
Copyright 2005 PR Newswire Association LLC.
All Rights Reserved.
PR Newswire US
October 31, 2005 Monday 8:28 AM GMT
LENGTH: 1133 words
HEADLINE: Biggest-ever Franchising China Opened Today in Beijing With More Than 100 Top
Franchise Businesses Participating, Including Office 1, Subway and TNT
BODY:
International Franchising Association Chairman Gives Keynote Address
HONG KONG, Oct. 31 /Xinhua-PRNewswire-FirstCall/ -- Global Sources Ltd.
(NASDAQ:GSOL) eighth annual Franchising China Conference & Exhibition opened today at the
China World Trade Center in Beijing and will run through until Nov. 1. The event will be held in
Guangzhou on Nov. 3 and 4 and in Shanghai on Nov. 7 and 8.
(Logo: http://www.newscom.com/cgi-bin/prnh/20030303/LNM011LOGO-b )
More than 100 franchisors are exhibiting in this year's event including Dicos, Office 1, Ruby
Tuesday, Stonegrill, Subway and TNT. Franchise opportunities, including food and beverage, furniture, education, automotive and business services will be on display.
International Franchising Association (IFA) chairman Richard Rennick gave the keynote
speech at the opening ceremony. Rennick said: ''Expanding franchising throughout China is a
strategy that will provide long-lasting economic benefits.
''The IFA's Educational Foundation estimates the franchise business model is used in at least 75
industries including health care services, restaurants, retail, automobile services, education and
printing. We believe that there are very few businesses that cannot use the franchising business
model.''
Franchising China is the only franchising event in China endorsed by the IFA, which represents
more than 1,000 franchise systems, 8,000 franchisees and nearly 400 suppliers of related goods and
services.
Biggest-ever Franchising China with 300-plus booths
Franchising China is hosted by the joint venture between Global Sources and CMP Media.
Joint venture president Mark Saunderson said: ''With 305 booths, this year's Franchising China is
the biggest ever -- up by more than 10 percent from 2004. The event continues to attract many new
exhibitors planning to expand into China.
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Biggest-ever Franchising China Opened Today in Beijing With More Than 100 Top Franchise Businesses Participating,
Including Office 1, Subway and TNT PR Newswire US October 31, 2005 Monday 8:28 AM GMT
''Last year's exhibition attracted 20,300 prospective investors. We expect even more entrepreneurs at this event.''
Franchising Opportunity Seminars hosted by C-Store, Stonegrill, Tayohya
Visiting entrepreneurs can attend free Franchising Opportunity Seminars to find out more about
specific products and franchisors.
In Beijing, exhibitors hosting seminars include: Century 21, Corneil English, GreenTree Hotel,
UNISEC Laundry and Value Source Houseware.
In Guangzhou, seminar hosts include Advanced Learning Systems, Beijing Daren Keji, C-Store
Chain Limited, Dicos, Tayohya Home Furnishings and TNT. In Shanghai, seminars will be presented by Dyna Moulin Foods, Faegre & Benson, JaneHome Daily Commodity, Quickcuts and Stonegrill.
Conference speakers include Corneil, TNT, International Franchising Association
Conferences at the event aim to help entrepreneurs understand how to maximize the efficiency
and profitability of operating a franchise business in China.
Sessions will be hosted by executives from the International Franchise Association, Corneil and
TNT. Speakers will address three main subject areas -- legal, operations and franchise investment.
Topics include: Franchising fundamentals, Building a healthy franchising system, and How to sign
a fair franchising contract.
China's leading management magazine and website official media sponsor of Franchising China
Chief Executive China -- the largest audited international business magazine in China -- and its
online companion Chief Executive China Online, are the official media of Franchising China.
Chief Executive China publisher, Craig Pepples, said: ''Chief Executive China magazine and
website bring world class business ideas and management techniques to more than 700,000 of
China's business executives. It is a natural fit to bring Franchising China together with a publication and a website all aiming to give the China market the best business opportunities and the best
business education.''
Exhibition hours are from 9:00a.m to 5:00p.m. For more information, please visit the English
website at http://www.english.franchisechina.com/ and the Chinese website at
http://www.franchisechina.com/ .
About Global Sources
Global Sources is a leading business-to-business (B2B) media company and a primary facilitator of two-way trade with Greater China. It provides sourcing information to volume buyers and
integrated marketing services to suppliers.
The company helps its community of more than 463,000 active buyers to source more profitably
from complex, overseas supply markets. With the goal of providing as many effective ways as possible to advertise, market and sell, Global Sources enables suppliers to sell to hard-to-reach buyers
in 230 countries.
The company offers the most extensive range of media and export marketing services in the industries it serves. Suppliers using its four primary channels -- online marketplaces, magazines,
Page 184
Biggest-ever Franchising China Opened Today in Beijing With More Than 100 Top Franchise Businesses Participating,
Including Office 1, Subway and TNT PR Newswire US October 31, 2005 Monday 8:28 AM GMT
trade shows and direct online sales -- are supported by its advertising creative, education programs
and online content management applications.
Global Sources delivers information on 1.4 million products and more than 130,000 suppliers
annually through 10 leading online marketplaces and monthly magazines, more than 90 sourcing
research reports, and 14 China Sourcing Fairs and other trade shows. Global Sources Direct is the
company's new initiative that will help suppliers sell through eBay. Buyers send 5 million inquiries
annually to suppliers through Global Sources Online ( http://www.globalsources.com/ ) alone.
In mainland China, Global Sources has a 24-year track record and more than 1,300 team members in 44 locations. Its services are backed by 35 years experience as a trade magazine publisher,
14 years as an organizer of trade shows, and 10 years as an online marketplace operator.
Global Sources Press Contact in Asia:
Camellia So
Tel:
+852-2555-5023
Email:
cso@globalsources.com
Global Sources Investor Contact in Asia:
Eddie Heng
Tel:
+65-6547-2850
Email:
eheng@globalsources.com
Global Sources Press Contact in U.S.:
James W.W. Strachan
Tel:
+1-602-978-7504
Email:
strachan@globalsources.com
Global Sources Investor Contacts in U.S.:
Kirsten Chapman & Moriah Shilton
Lippert/Heilshorn & Associates, Inc.
Tel:
+1-415-433-3777
Email:
kirsten@lhai-sf.com
Web sites: http://www.globalsources.com
http://www.english.franchisechina.com
http://www.franchisechina.com
CONTACT: For media in Asia, Camellia So, +852-2555-5023 or
cso@globalsources.com , or in U.S., James W.W. Strachan, +1-602-978-7504, or
strachan@globalsources.com , both of Global Sources; For investors in Asia,
Eddie Heng, +65-6547-2850, or eheng@globalsources.com , in U.S, Kirsten Chapman
& Moriah Shilton, +1-415-433-3777, or fax, +1-415-433-5577, or
kirsten@lhai-sf.com , of Lippert/Heilshorn & Associates, Inc., all for Global
Sources
SOURCE Global Sources Ltd.
Page 185
Biggest-ever Franchising China Opened Today in Beijing With More Than 100 Top Franchise Businesses Participating,
Including Office 1, Subway and TNT PR Newswire US October 31, 2005 Monday 8:28 AM GMT
URL: http://www.prnewswire.com
LOAD-DATE: December 6, 2005
Page 186
Copyright 2005 Xinhua Financial Network Beijung Limited
All Rights Reserved.
Xinhua Financial Network News
October 31, 2005 Monday 6:23 PM GMT
LENGTH: 619 words
HEADLINE: US-based franchising assn sees potential for strong growth in China
BODY:
BEIJING (XFN-ASIA) - There is great growth potential in China for new businesses through
the use of franchising, the chairman of the International Franchise Association (IFA) said.
"It is obvious to the entire world that China's dedication to expanding its economy is firm and
resolute," said Richard Rennick at the opening of a trade exhibition at the World Trade Center in
Beijing.
"As this nation prepares to provide greater opportunities for its people, there will be increasing
demand for new goods and services."
Using the US experience as an example, Rennick was bullish about the role the franchise business model can have on economic growth and market development.
"Combining both direct and indirect job activity, franchising generates one out of every seven
jobs in the (US) private sector," Rennick said.
"Total economic impact, the effect of what occurs both in and because of franchised businesses,
exceeds 506 bln usd (per year), or more than 11 pct of the US private-sector payroll ... and employs
18 mln Americans," he said.
Rennick says this success is transferable to China, as the major ingredient for profitability is
franchisers possessing "entrepreneurial talent."
"Keeping in mind that these statistics are for only one country, albeit a country with a mature
business sector, it is exciting to imagine the possibilities of job creation and economic development
that can be delivered to any country that adopts franchising as a vehicle of growth," he said.
"When we think of the possibilities for franchising in China, our imaginations are greatly challenged. But we are confident in franchising and its adaptability to the global market," Rennick said.
Matthew Shay, president of IFA, compared China's level of franchise development with that in
the US a few decades ago. However, he sees China catching up quickly.
"China's current franchise market development is currently at 1960s levels (of the US). However, in terms of awareness of the business model, it's more like the 1990s," he said.
Page 187
US-based franchising assn sees potential for strong growth in China Xinhua Financial Network News October 31, 2005
Monday 6:23 PM GMT
"The gap is closing between penetration and presence rates, which are very low now, and levels
of understanding and interest, which are very high," he said.
Shay said the next step for the development of franchising in China is for the business model to
move beyond its current focus on restaurants and hotels and into other industries -- including hightech operations.
"Franchising is (currently) most mature in the three major markets of Beijing, Shanghai and
Guangzhou," he said, and said the model needs to be employed in more second-tier markets in order
for it to take a stronger hold in the country.
"Strong IPR protection is a prerequisite to any healthy development of a franchise industry.
Frankly, the environment has been a concern for may US companies," Shay said.
But following China's WTO accession four years ago, he says many of these concerns have
been alleviated.
"China's infrastructure and government regulations ... continue to improve for foreign investors," he said.
When asked about the greatest benefits of franchising to a country's economic development,
Rennick summed up the competitive strength of the business model.
"Why reinvent the wheel when you can get on-board with an established brand name. We believe there are very few businesses that cannot use the franchising business model," he said.
The eighth annual Franchising China Conference & Exhibition runs this week first in Beijing,
then the southern city of Guangzhou before finishing in Shanghai.
Over 100 franchisors are exhibiting in this year's event including Office 1, Ruby Tuesday, Subway and TNT in sectors including food and beverage, furniture, education, autos and business services.
andrew.pasek@xinhuafinance.com
LOAD-DATE: November 1, 2005
Page 188
Copyright 2005 PR Newswire Association LLC.
All Rights Reserved.
PR Newswire US
October 25, 2005 Tuesday 11:05 AM GMT
LENGTH: 1227 words
HEADLINE: The Eighth Annual Franchising China to be Biggest Ever - More Than 100 Leading
Franchise Businesses to Participate Including Subway, Stonegrill and TNT
BODY:
Event Expected to Attract 20,000-plus Mainland China Entrepreneurs
HONG KONG, Oct. 25 /Xinhua-PRNewswire-FirstCall/ -- Global Sources Ltd.
(NASDAQ:GSOL) confirmed that more than 100 leading franchise companies including Dicos,
Ruby Tuesday, Stonegrill, Subway and TNT are expected to participate in the eighth annual Franchising China Conference & Exhibition, in Beijing on Oct. 31 to Nov. 1; in Guangzhou on Nov. 3
and 4; and in Shanghai on Nov. 7 and 8.
(LOGO: http://www.newscom.com/cgi-bin/prnh/20030303/LNM011LOGO-b )
Other exhibitors include 3M, Boost Juice Bars, Cambridge English, Century 21, Cuisine Plus,
DIO Coffee, Duraclean, Family Mart, Franck Provost, Lamex Kitchen, Office 1, Steak-King and
Tayohya.
Franchising China 2005 will feature 305 booths -- up by more than 10 percent from 2004. Attendance is expected to top last year's record of 20,300 visitors.
Franchising China is held in China's three largest franchising markets. The events attract
mainland China investors looking for franchise opportunities in a range of sectors including food
and beverage, furniture, education, automotive and business services.
Franchising China is an event of eMedia Asia Ltd, a joint venture between Global Sources and
CMP Media. Joint venture president, Mark Saunderson, said: "By 2010, franchises are expected to
account for 30 percent of China's total retail sales.
"Growth is being driven by the new affluence of Chinese consumers -- average earnings of urban residents have risen 91 percent over the past five years. The industry has also benefited from
the China's Ministry of Commerce's new legal guidelines for franchising and commerce in China."
Most investors willing to spend US$60,000 on franchise opportunities
Visitor surveys show that Franchising China attracts highly qualified visitors with 90 percent of
2004's attendees planning to invest in a franchise within the year. More than 70 percent were ready
to invest US$60,000 or more in a business.
Page 189
The Eighth Annual Franchising China to be Biggest Ever - More Than 100 Leading Franchise Businesses to Participate
Including Subway, Stonegrill and TNT PR Newswire US October 25, 2005 Tuesday 11:05 AM
Most visitors exercise significant decision-making power: 27 percent are company chairmen,
presidents or business proprietors; and 28 percent are general or assistant general managers.
Most visitors (36 percent) are looking for food and beverage opportunities. Others are interested in laundry services (29 percent); educational and business services (25 percent); automobile
services (24 percent), and convenience/retail, and beauty and health stores (19 percent).
Conference speakers include TNT, International Franchise Association and Corneil English
Conferences at the events will help entrepreneurs to understand how to maximize the efficiency
and profitability of operating a franchise business in China.
Speakers will address three main subject areas -- legal, operations and franchise investment.
Topics include:
--------
Franchising fundamentals
Building a healthy franchising system
How to buy a franchise that will make money for you
How to build a good relationship between franchisors & franchisees
Lessons learned from successful franchise systems
Five habits of successful franchisors
How to sign a fair franchising contract
International Franchise Association endorses event
Franchising China is endorsed by the International Franchise Association. IFA chairman Richard Rennick will be the keynote speaker at the opening ceremony of all three events.
Other supporting associations include the Franchising and Licensing Association, Singapore;
Franchise Association of Southern Africa; Malaysian Franchise Association; Association of Chain
and Franchise Promotion, Taiwan; and Franchise and Thai SMEs Business Association.
Exhibition hours are from 9:00a.m to 5:00p.m. For more information, please visit the English
website at http://www.english.franchisechina.com/ and the Chinese website at
http://www.franchisechina.com/ .
About Global Sources
Global Sources is a leading business-to-business (B2B) media company and a primary facilitator of two-way trade with Greater China. It provides sourcing information to volume buyers and
integrated marketing services to suppliers.
The company helps its community of more than 463,000 active buyers to source more profitably
from complex, overseas supply markets. With the goal of providing as many effective ways as possible to advertise, market and sell, Global Sources enables suppliers to sell to hard-to-reach buyers
in 230 countries.
The company offers the most extensive range of media and export marketing services in the industries it serves. Suppliers using its four primary channels -- online marketplaces, magazines,
trade shows and direct online sales -- are supported by its advertising creative, education programs
and online content management applications.
Global Sources delivers information on 1.4 million products and more than 130,000 suppliers
annually through 10 leading online marketplaces and monthly magazines, more than 90 sourcing
research reports, and 14 China Sourcing Fairs and other trade shows. Global Sources Direct is the
Page 190
The Eighth Annual Franchising China to be Biggest Ever - More Than 100 Leading Franchise Businesses to Participate
Including Subway, Stonegrill and TNT PR Newswire US October 25, 2005 Tuesday 11:05 AM
company's new initiative that will help suppliers sell through eBay. Buyers send 5 million inquiries
annually to suppliers through Global Sources Online ( http://www.globalsources.com/ ) alone.
In mainland China, Global Sources has a 24-year track record and more than 1,300 team members in 44 locations. Its services are backed by 35 years experience as a trade magazine publisher,
14 years as an organizer of trade shows, and 10 years as an online marketplace operator.
About eMedia Asia Ltd
eMedia Asia Ltd. is a joint venture between Global Sources and CMP, a leading integrated media company providing essential information and marketing services to the entire technology spectrum. The joint venture is a leading provider of new technology content, in print and online for the
thousands of technology specialists that drive the electronics industry in China and Asia. eMedia
Asia Ltd. serves this community's ongoing need for the right information, at the right time through
its integrated, local-language web networks, premier technical events and industry leading technical
publications Electronic Engineering Times-Asia, Electronic Engineering Times-China and Electronics Supply & Manufacturing-China.
Global Sources Press Contact in Asia:
Camellia So
Tel:
+852-2555-5023
Email:
cso@globalsources.com
Global Sources Investor Contact in Asia:
Eddie Heng
Tel:
+65-6547-2850
Email:
eheng@globalsources.com
Global Sources Press Contact in U.S.:
James W.W. Strachan
Tel:
+1-602-978-7504
Email:
strachan@globalsources.com
Global Sources Investor Contacts in U.S.:
Kirsten Chapman & Moriah Shilton
Lippert/Heilshorn & Associates, Inc.
Tel:
+1-415-433-3777
Email:
kirsten@lhai-sf.com
Web sites: http://www.globalsources.com
http://www.english.franchisechina.com
http://www.franchisechina.com
CONTACT: For media in Asia, Camellia So, +852-2555-5023 or
cso@globalsources.com , or in U.S., James W.W. Strachan, +1-602-978-7504, or
strachan@globalsources.com , both of Global Sources; For investors in Asia,
Eddie Heng, +65-6547-2850, or eheng@globalsources.com , in U.S, Kirsten Chapman
& Moriah Shilton, +1-415-433-3777, or fax, +1-415-433-5577, or
Page 191
The Eighth Annual Franchising China to be Biggest Ever - More Than 100 Leading Franchise Businesses to Participate
Including Subway, Stonegrill and TNT PR Newswire US October 25, 2005 Tuesday 11:05 AM
kirsten@lhai-sf.com , of Lippert/Heilshorn & Associates, Inc., all for Global
Sources
SOURCE Global Sources Ltd.
URL: http://www.prnewswire.com
LOAD-DATE: December 6, 2005
Page 192
Copyright 2005 The Washington Post
The Washington Post
October 18, 2005 Tuesday
Final Edition
SECTION: Financial; D04
LENGTH: 441 words
HEADLINE: Hair Cuttery to Expand Via Franchises;
Investor Group Plans 40 No-Frills Salons on Long Island;
Phoenix Area Next
BYLINE: Elissa Silverman, Washington Post Staff Writer
BODY:
Hair Cuttery, the Vienna-based chain of no-frills, no-appointment-necessary hair salons, is
planning a large, national expansion by franchising its outlets in new locations, beginning with New
York.
The privately held company, which owns nearly 1,000 salons clustered on the East Coast and
around Chicago, has signed a franchise agreement with HCFUSA, a group of investors headed by
New York entrepreneur Stuart Katzoff. The group has agreed to open 40 Hair Cuttery salons on
Long Island, beginning with two in Carle Place and Oceanside by the end of October, Hair Cuttery
executives said.
"New York is a fantastic market," said Tom Fihe, the company's vice president of franchising.
"We knew we'd get a lot of attention in New York."
Dennis Ratner and his former wife Ann Ratner started what is now the Hair Cuttery chain with
a salon in Springfield in 1974. The Ratner family has been shearing Washingtonians for generations. Dennis Ratner's father started the Louis Creative Hairdressers chain in 1936, and according to
his 1995 obituary in The Washington Post, Louis Ratner introduced the "$5 permanent wave" in his
salons, earning him the nickname "$5 Louis."
His son's company has a reputation not only for $14 unisex cuts but for keeping corporate strategy close to the vest. The franchise announcement is a new direction for the 31-year-old company,
which is owned by Creative Hairdressers Inc.
Page 193
Hair Cuttery to Expand Via Franchises; Investor Group Plans 40 No-Frills Salons on Long Island; Phoenix Area Next
The Washington Post October 18, 2005 Tuesday
Industry observers said that franchising might signal an aggressive move to capture more of the
market. Coiffure competitor Supercuts, a division of the Regis Corp., has been franchising since
1979 and has more than 2,000 salons across the United States.
"Franchising is certainly a quicker, easier, and more cost efficient way of finding employees to
work for your branded business," said Richard Rennick, chairman of the International Franchise
Association, which counts both Regis and Hair Cuttery as members.
Company executives said franchise groups must agree to open at least five stores in a geographic area. The fee for the first franchise is $25,000, and the second to fifth is $20,000, continuing
on a sliding scale.
Hair Cuttery will continue to own stores in already established areas, but will franchise in new
regions. "The franchise strategy allows us to grow at a more rapid pace and to grow into geographic
regions where we are not already in," Fihe said.
Fihe said another franchisee will open salons in the Phoenix area.
The company has 102 stores in the Washington area. Hair Cuttery reported $331.6 million in
revenue in fiscal 2004, and individual salons average $408,000 in revenue per year, the company
said.
LOAD-DATE: October 18, 2005
Page 194
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
October 1, 2005
SECTION: Vol. 37, No. 10; Pg. 8; ISSN: 1041-7311
ACC-NO: 917859241
LENGTH: 526 words
HEADLINE: 2006 Supplier Source Book
BYLINE: Rennick, Dick
BODY:
ABSTRACT
The author shares what he learned from the International Franchise Association (IFA) Supplier Forum. One of the most important issues facing franchise systems today is procuring insurance and
other assorted and much-needed coverage. As a service franchise system, his company, the American Leak Detection (ALD), searched for years to locate any possible relief from high insurance
costs. Within the IFA Supplier Forum, ALD found such an organization. After several months of
negotiations and sharing their needs with IFA, they found a way to procure insurance not only for
them, but they were able to pass along to their franchisees significant cost savings in yearly premiums while gaining additional insurance coverage at no additional costs.
FULL-TEXT
It often seems that once some franchise companies start in business, they always look for the
less expensive way to complete necessary projects and my company was no exception to that limiting strategy.
Now that American Leak Detection has lived through that quagmire, I can tell you from firsthand experience that if I could give advice to any start-up or existing companies that are in franchising and on a growth curve, I'd recommend that they look to the International Franchise Association
Supplier Forum. This group provides experts whose insights are built upon a solid franchise knowledge base that will help grow their businesses.
Let me share with you a couple of examples of what I've learned.
Page 195
2006 Supplier Source Book Franchising World October 1, 2005
One of the most important issues facing franchise systems today is procuring insurance and
other assorted and much-needed coverage. As a service franchise system, American Leak Detection
searched for years to locate any possible relief from high insurance costs. Within the IFA Supplier
Forum, we found such an organization. After several months of negotiations and sharing our needs
with them, we found a way to procure insurance not only for us, but we were able to pass along to
our franchisees significant cost savings in yearly premiums while gaining additional insurance coverage at no additional costs.
CEOs, presidents and founders of companies need help from time to time in finding ways to
create additional brand awareness. After several months of searching both the IFA Supplier Forum
and outside companies, we found consulting help that was invaluable toward showing us the way to
enhance our service image.
For many years, our system used legal and business consultants that did not belong to IFA, or
for that matter, were not IFA Supplier Forum members. Several years ago we changed from that
practice and began using legal and business experts who were members of the IFA and Supplier Forum. Today, those within our system know how to get the benefit of "franchise literate" legal and
business consultants.
To investigate suppliers available in more than 30 different categories, please turn to page 81
and IFA's 2006 Supplier Source Book. This resource will provide you with access to qualified Supplier Forum members through out the year or you can always locate a supplier at franchise.org.
Dick Rennick, CFE
Dick Rennick, CFE
IFA Chairman
LOAD-DATE: October 29, 2005
Page 196
Copyright 2005 Gale Group, Inc.
ASAP
Copyright 2005 International Franchise Association
Franchising World
October 1, 2005
SECTION: No. 10, Vol. 37; Pg. 8; ISSN: 1041-7311
IAC-ACC-NO: 138138987
LENGTH: 397 words
HEADLINE: 2006 Supplier Source Book; IN THIS ISSUE; International Franchise Association
BYLINE: Rennick, Dick
BODY:
It often seems that once some franchise companies start in business, they always look for the
less expensive way to complete necessary projects and my company was no exception to that limiting strategy.
Now that American Leak Detection has lived through that quagmire, I can tell you from firsthand experience that if I could give advice to any start-up or existing companies that are in franchising and on a growth curve, I'd recommend that they look to the International Franchise Association
Supplier Forum. This group provides experts whose insights are built upon a solid franchise knowledge base that win help grow their businesses.
Let me share with you a couple of examples of what I've learned.
One of the most important issues facing franchise systems today is procuring insurance and
other assorted and much-needed coverage. As a service franchise system, American Leak Detection
searched for years to locate any possible relief from high insurance costs. Within the IFA Supplier
Forum, we found such an organization. After several months of negotiations and sharing our needs
with them, we found a way to procure insurance not only for us, but we were able to pass along to
our franchisees significant cost savings in yearly premiums while gaining additional insurance coverage at no additional costs.
CEOs, presidents and founders of companies need help from time to time in finding ways to
create additional brand awareness. After several months of searching both the IFA Supplier Forum
and outside companies, we found consulting help that was invaluable toward showing us the way to
enhance our service image.
Page 197
2006 Supplier Source Book; IN THIS ISSUE; International Franchise Association Franchising World October 1, 2005
For many years, our system used legal and business consultants that did not belong to IFA, or
for that matter, were not IFA Supplier Forum members. Several years ago we changed from that
practice and began using legal and business experts who were members of the IFA and Supplier Forum. Today, those within our system know how to get the benefit of "franchise literate" legal and
business consultants.
To investigate suppliers available in more than 30 different categories, please turn to page 81
and IFA's 2006 Supplier Source Book. This resource will provide you with access to qualified Supplier Forum members through out the year or you can always locate a supplier at franchise.org.
Dick Rennick, CFE
IFA Chairman
IAC-CREATE-DATE: November 16, 2005
LOAD-DATE: November 19, 2005
Page 198
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
October 1, 2005
SECTION: Pg. 8(1) Vol. 37 No. 10 ISSN: 1041-7311
ACC-NO: 138138987
LENGTH: 388 words
HEADLINE: 2006 Supplier Source Book;
IN THIS ISSUE;
International Franchise Association
BYLINE: Rennick, Dick
BODY:
It often seems that once some franchise companies start in business, they always look for the
less expensive way to complete necessary projects and my company was no exception to that limiting strategy.
Now that American Leak Detection has lived through that quagmire, I can tell you from firsthand experience that if I could give adviceto any start-up or existing companies that are in franchising and ona growth curve, I'd recommend that they look to the International Franchise Association
Supplier Forum. This group provides experts whoseinsights are built upon a solid franchise knowledge base that win help grow their businesses.
Let me share with you a couple of examples of what I've learned.
One of the most important issues facing franchise systems today isprocuring insurance and other
assorted and much-needed coverage. As a service franchise system, American Leak Detection
searched for years to locate any possible relief from high insurance costs. Within theIFA Supplier
Forum, we found such an organization. After several months of negotiations and sharing our needs
with them, we found a way to procure insurance not only for us, but we were able to pass along to
our franchisees significant cost savings in yearly premiums while gaining additional insurance coverage at no additional costs.
CEOs, presidents and founders of companies need help from time to time in finding ways to
create additional brand awareness. After several months of searching both the IFA Supplier Forum
Page 199
2006 Supplier Source Book; IN THIS ISSUE; International Franchise Association Franchising World October 1, 2005
and outside companies, we found consulting help that was invaluable toward showing us the way to
enhance our service image.
For many years, our system used legal and business consultants that did not belong to IFA, or
for that matter, were not IFA Supplier Forum members. Several years ago we changed from that
practice and began using legal and business experts who were members of the IFA and Supplier Forum. Today, those within our system know how to get the benefit of "franchise literate" legal and
business consultants.
To investigate suppliers available in more than 30 different categories, please turn to page 81
and IFA's 2006 Supplier Source Book. This resource will provide you with access to qualified Supplier Forum members through out the year or you can always locate a supplier at franchise.org.
Dick Rennick, CFE
IFA Chairman
LOAD-DATE: January 30, 2006
Page 200
Copyright 2005 Gale Group, Inc.
ASAP
Copyright 2005 International Franchise Association
Franchising World
September 1, 2005
SECTION: No. 9, Vol. 37; Pg. 33; ISSN: 1041-7311
IAC-ACC-NO: 137212286
LENGTH: 2053 words
HEADLINE: Mediation and arbitration myths: disagreements occur in even the best-managed
franchise systems; FRANCHISE RELATIONS: TOGETHER TO THE FUTURE
BYLINE: Holmes, David E.
BODY:
Since no business relationship involving hundreds or thousands of participants is given immunity from human nature, there is a tendency for even well-meaning businesspeople to have differences, and sometime serious differences, of opinion. Those differences can range from simple disputes over operational matters to serious questions regarding the development and direction of an
entire franchise system.
Given the reality of those possible disagreements, and the fact that not all of them can automatically be resolved through simple, face-to-face discussion, mechanisms have to exist for concluding those disputes. To do this, many franchise systems have chosen, in their franchise agreements or elsewhere, to adopt different forms of alternative dispute resolution.
Generally, these involve alternatives to traditional court litigation, often including mediation
and or arbitration.
A Review of the Basics:
Mediation usually involves the use of a trained mediator, not representing either party but assisting each of them in reaching agreement. While the franchisor and franchisee (often represented
by lawyers) may be required to attend mediation, and probably share its costs, the mediator does not
issue any binding decision and, if the parties do not reach agreement, then no decision will be imposed on them by the mediator.
Arbitration is different. The arbitrator is usually authorized to issue a binding decision, just like
a judge, and that decision can be enforced in court, often with very little review by a judge and little
Page 201
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
chance of reversing it. The arbitrator can be a retired judge, a lawyer or other professional, and he or
she may or may not have a background in franchising.
Now that we have a bit of a background, let's explore some of the myths surrounding mediation
and arbitration, and compare them to reality.
Myth No. 1: Mediation is a Waste of Time and Money Since No Since No Decision Can Be
Forced.
This "myth" is sometimes phrased in the form of a question: If mediation isn't binding, and either side can walk away from the mediation without having made any commitments, then why
bother with it?
The answer is that while there's no guarantee the mediation will result in an agreement between
the franchisor and the franchisee, experience shows that, in the majority of times, it does. Hard
numbers are difficult to come by, but anecdotal evidence, from mediation organizations and otherwise, indicates that in the majority of cases mediation results in resolution of many, if not all, of the
issues in dispute, often through compromise, and may work to preserve the underlying business relationship. Although not inexpensive, in the long run, and based on the successful track record of
most professional mediators, the investment is worthwhile.
Does that mean that both sides get exactly what they want? Of course not. But it does mean that
they reach a mutual accommodation that's preferred by both of them to the risks and costs of litigation, including potentially damaging the business relationship beyond repair.
These figures fit with the observation among litigators that the vast majority of cases filed are
resolved through settlement before trial. If that's true, then a businessperson has to ask why not try
to do that, with the assistance of a professionally-trained mediator, before possibly hundreds of
thousands of dollars are spent on attorneys getting to the courthouse steps?
And since mediation expenses are almost always far less than litigation, the business calculation is easy: Spend a relatively few dollars on a method (mediation) that has a good track record in
settling disputes, without placing yourself in a situation where the result will be imposed on you
without your consent.
Myth No. 2: Mediation Always Makes Good Sense and Should Always Be Used.
This is the "flip-side" of Myth No. 1.
Some disputes are truly of a philosophical nature, and the parties are so far apart that agreement
is highly unlikely. Also, in some situations, a franchisor (or, less likely, a franchisee or franchisee
association) is attempting to "send a message" or establish a legal precedent.
In those cases, which are generally the exceptions, a privately-brokered agreement, even one
reached with the help of a mediator, may not serve all of the party's needs and formal arbitration, or
even litigation, may be the only real alternative. However, if one inserts the phrase "almost always"
into Myth No. 2, it's probably no longer a myth.
Myth No. 3: Mediation Works Best When the Mediator Know Nothing About the Type of Dispute, the Business Context, the Parties or Their Lawyers.
At its best, mediation is an art, the art of persuading two (or more) businesspeople, and sometimes their lawyers, that compromise and agreement makes better sense than a fight to the finish.
Page 202
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
Exercise of that art, which often involves subtlety, persuasion, cajoling, shuttle diplomacy and a
sensitivity to the factors bearing on the dispute, can usually be enhanced by the mediator having as
much knowledge as possible regarding every aspect of the disagreement, including items the parties
and their lawyers may not even have thought of, constantly pushing the parties to a creative resolution.
A competent mediator is not committed to any particular solution, but he or she is highly committed to reaching some solution that is accepted by all concerned. To do this, he or she needs as
many tools as possible, and knowledge is one of the primary ones.
Myth No. 4: Arbitrators Tend to "Split the Baby" in Making Decisions, Never Giving Either
Side What It Really Wants.
If this was once true, experienced franchise litigators report that it isn't any longer, at least as
any sort of universal rule.
Arbitrators today, in franchise disputes, seem to be quite willing to make strong decisions, including significant damage awards and sometimes make the losing side wish that it had had an opportunity to present its case to a jury. Of course, such strong decisions are usually seen by the parties to the dispute as a good or bad feature, depending on whether they've won or lost.
Myth No. 5: Arbitration is Quicker, Cheaper and Better than Litigation.
This is probably best classified as a "semi-myth," partly true and partly false.
Franchise litigators with extensive arbitration experience report that arbitration can be cheaper
than litigation, and often is, but they can also cite cases they've been involved in where total costs
(filing fees, lawyers, experts, arbitrators, and so on.) were as high or higher than in litigation before
a judge. Cases tried to a jury generally tend to be the most expensive.
In fact, arbitrator's fees can be high, and the judge's salary is paid by the government. Experienced litigators agree that considerations of possibly lower costs in arbitration should not be the
over-riding reason to choose arbitration and that other factors are more significant. In addition,
we've heard of arbitration situations in which one side files its arbitration papers, pays its half of the
fees, the other side refuses to pay its share and the arbitration organization tells the first side it needs
to pay the other half to proceed and may recover the amount in an award at the conclusion of the
arbitration.
As to quickness, while that may once have been a consideration, lawyers who handle both arbitrations and court cases generally see few differences in this area, especially given states' efforts in
the past few years to bring lawsuits promptly to trial. Arbitration agreements that require a panel of
multiple arbitrators will generally result in greater costs and longer proceedings.
Finally, which means of resolving a dispute, arbitration or trial, is "better" is a subjective question, with probably as many opinions on that subject as there are lawyers. Suffice it to say that many
sophisticated franchise systems select arbitration over litigation as their favored means of handling
disputes which have not been settled by mediation, and many other equally experienced systems
come out exactly the other way. Franchisors are often more likely to favor arbitration than franchisees (franchisors having some fear of the proverbial "runaway jury"), but even that generalization is
not always true.
Myth No. 6: Arbitrators Don't Have to Follow the Law, So Their Decisions are Unpredictable.
Page 203
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
Well, again, this is probably a "semi-myth."
There certainly are cases in which a court has confirmed that an arbitrator is not generally required to follow or apply the law in the same way that a judge is. Therefore, at least in broad measure, an arbitrator probably has more freedom in reaching a particular decision, and is less subject to
being over-ruled or reversed, than a judge is.
However, this issue can be partially addressed by including in the arbitration or franchise
agreement a clause providing that the arbitrator is required to follow applicable law, and that any
failure to do so is an act by the arbitrator in excess of his or her authority. Some arbitration agreements even include, and some arbitration authorities and litigators recommend, an appeal mechanism, to a panel of arbitrators, if one side or the other believes that the arbitrator ignored the law.
Finally, one more point should be made: Not everyone considers "ignoring the law" to be a bad
thing and some observers comment that in many franchising disputes less "law" and more "doing
what's right," and taking into account practical business, as well as legal, considerations might be
appropriate. While I won't take a position on either side of that question, it's a position that's not easily dismissed.
Myth No, 7: Arbitration Can Be Completely Confidential.
While this can be true of mediation, it's only partly true of arbitration.
Mediation, and its results, are generally confidential (mediators usually have a confidentiality
obligation, as an ethical matter) and a franchise agreement can provide that that will be the case.
Unlike a court trial, the public and the media are not able to attend arbitrations, but if one of the
parties to the arbitration is a franchisor, and the arbitration concerns matters of the type reportable in
the UFOC, then the fact of the arbitration, and its outcome, will usually need to be reported in the
franchisor's UFOC.
Myth No. 8: Litigation Never Makes Sense, Arbitration is the Only Way to Go.
This "myth" is somewhat like Myth No. 2; often true but not always.
First of all, some disputes are so important that one or more of the parties feel that they're simply more comfortable having a judge manage the decision-making process. For example, most franchisors would be uncomfortable having an arbitrator decide the validity of their system's core intellectual property rights, such as its trademarks, while many franchisees, or at least their attorneys,
feel that a class action is better managed by an experienced federal judge. In those situations, each
side may have a reasonable argument for not using an arbitrator.
Second, experienced franchise litigators disagree on the wisdom of arbitration over litigation,
some endorsing it almost completely (for many, the ability to pick an arbitrator with a background
in franchising may be critical), others having qualifications and still others being uncomfortable
with it as a general approach. Given this diversity of opinion, it would be a brave person indeed
who took any universal position with respect to arbitration. Clearly, the better course is for each
franchise system to sit down with their attorneys, discuss the advantages and disadvantages of arbitration, and make a rational business decision.
WHAT THE MEDIA IS SAYING
Tennessean.com
Page 204
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
Snappy Actions Spreads eBay Ease to the Nation
It's just amazing. Every time you turn around, there is something new that pops up," Rennick
[Dick] said. "More concepts that deliver ways to make people's businesses and lives better through
technology and are becoming franchiseable."
David E. Holmes is a partner with Holmes & Lofstrom, LLP, a law firm specializing in franchising throughout the United States and internationally. He can be reached at
D.Holmes@HolmesLofstrom.com.
IAC-CREATE-DATE: November 18, 2005
LOAD-DATE: November 20, 2005
Page 205
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
September 1, 2005
SECTION: Pg. 8(1) Vol. 37 No. 9 ISSN: 1041-7311
ACC-NO: 137212279
LENGTH: 431 words
HEADLINE: Franchise relations;
IN THIS ISSUE
BYLINE: Rennick, Dick
BODY:
Enter in the term "Franchise Relations" in the search windows of the International Franchise Association Web site at Franchise.org and hundreds of results will appear.
The beginning of any search on franchise relations starts at the franchise and encompasses
communications, training, planning and just about any other aspect of the franchise experience.
When franchisees and franchisors come together to develop best practices, the entire system can
benefit from the combined efforts. Whenthis trust is created, it can spill over into other areas and
generate exciting results.
Some of the best ideas to improve products, services and management have come from franchisees. A franchisee of a well-recognized food service company created a signature sandwich. Other
franchisees have revamped and assumed the company's management of a purchasing cooperative,
improved royalty collections and implemented a system-wide mentoring program.
However, if the communications pipeline becomes disconnected or hinders the sharing of innovative ideas, franchisees and the system will suffer. Quality communication, involving active interaction from both sides, building consensus and working together are the precursors for a healthy
relationship. How does IFA fit into this scenario?
The association currently represents more than 1,000 franchise companies and 8,000 franchisees. Throughout the association, franchiseesserve in critical roles. Through board and committee
assignments, meetings and other educational and networking forums, IFA provides the good earth
from which seeds sprout into healthy franchise relations. This positive environment will be on dis-
Page 206
Franchise relations; IN THIS ISSUE Franchising World September 1, 2005
play as franchisees and franchisors gather in Washington, D.C. this month to share their experiences
and opinions with lawmakers. IFA will host its Sixth Annual Franchise Appreciation Day on Sept.
12-13 at the Capital Hilton in Washington, D.C.
"I can't encourage IFA members strongly enough to attend this year's Franchise Appreciation
Day and to bring several franchisees and members of their staffs to augment our efforts to protect
and support franchising," says Bill Anderson, a UPS franchisee and IFA Franchisee Forum immediate past chair.
As plans are finalized to attend Franchise Appreciation Day, we urge you to continue to invite
franchise advisory groups and system franchisees to participate also. Not only will their life experiences leave a lasting impression with lawmakers, franchisees will return homeconfident that they
have made real contributions towards the future success of their business.
Dick Rennick, CFE
Chairman
LOAD-DATE: January 30, 2006
Page 207
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
September 1, 2005
SECTION: Pg. 33(3) Vol. 37 No. 9 ISSN: 1041-7311
ACC-NO: 137212286
LENGTH: 2016 words
HEADLINE: Mediation and arbitration myths: disagreements occur in even the best-managed
franchise systems;
FRANCHISE RELATIONS: TOGETHER TO THE FUTURE
BYLINE: Holmes, David E.
BODY:
Since no business relationship involving hundreds or thousands of participants is given immunity from human nature, there is a tendencyfor even well-meaning businesspeople to have differences, and sometime serious differences, of opinion. Those differences can range from simple disputes over operational matters to serious questions regarding the development and direction of an
entire franchise system.
Given the reality of those possible disagreements, and the fact that not all of them can automatically be resolved through simple, face-to-face discussion, mechanisms have to exist for concluding
those disputes. To do this, many franchise systems have chosen, in their franchise agreements or
elsewhere, to adopt different forms of alternative dispute resolution.
Generally, these involve alternatives to traditional court litigation, often including mediation and
or arbitration.
A Review of the Basics:
Mediation usually involves the use of a trained mediator, not representing either party but assisting each of them in reaching agreement. While the franchisor and franchisee (often represented by
lawyers)may be required to attend mediation, and probably share its costs, the mediator does not
issue any binding decision and, if the parties do not reach agreement, then no decision will be imposed on them by the mediator.
Page 208
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
Arbitration is different. The arbitrator is usually authorized to issue a binding decision, just like
a judge, and that decision can beenforced in court, often with very little review by a judge and little
chance of reversing it. The arbitrator can be a retired judge, a lawyer or other professional, and he or
she may or may not have a background in franchising.
Now that we have a bit of a background, let's explore some of the myths surrounding mediation
and arbitration, and compare them to reality.
Myth No. 1: Mediation is a Waste of Time and Money Since No Since No Decision Can Be
Forced.
This "myth" is sometimes phrased in the form of a question: If mediation isn't binding, and either side can walk away from the mediation without having made any commitments, then why
bother with it?
The answer is that while there's no guarantee the mediation will result in an agreement between
the franchisor and the franchisee, experience shows that, in the majority of times, it does. Hard
numbers are difficult to come by, but anecdotal evidence, from mediation organizations and otherwise, indicates that in the majority of cases mediation results in resolution of many, if not all, of the
issues in dispute, often through compromise, and may work to preserve the underlyingbusiness relationship. Although not inexpensive, in the long run, and based on the successful track record of
most professional mediators, the investment is worthwhile.
Does that mean that both sides get exactly what they want? Of course not. But it does mean that
they reach a mutual accommodation that's preferred by both of them to the risks and costs of litigation, including potentially damaging the business relationship beyond repair.
These figures fit with the observation among litigators that the vast majority of cases filed are
resolved through settlement before trial. If that's true, then a businessperson has to ask why not try
to do that, with the assistance of a professionally-trained mediator, before possibly hundreds of
thousands of dollars are spent on attorneysgetting to the courthouse steps?
And since mediation expenses are almost always far less than litigation, the business calculation
is easy: Spend a relatively few dollars on a method (mediation) that has a good track record in settling disputes, without placing yourself in a situation where the result will be imposed on you without your consent.
Myth No. 2: Mediation Always Makes Good Sense and Should Always BeUsed.
This is the "flip-side" of Myth No. 1.
Some disputes are truly of a philosophical nature, and the partiesare so far apart that agreement
is highly unlikely. Also, in some situations, a franchisor (or, less likely, a franchisee or franchisee
association) is attempting to "send a message" or establish a legal precedent.
In those cases, which are generally the exceptions, a privately-brokered agreement, even one
reached with the help of a mediator, may not serve all of the party's needs and formal arbitration, or
even litigation, may be the only real alternative. However, if one inserts the phrase "almost always"
into Myth No. 2, it's probably no longer a myth.
Myth No. 3: Mediation Works Best When the Mediator Know Nothing About the Type of Dispute, the Business Context, the Parties or Their Lawyers.
Page 209
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
At its best, mediation is an art, the art of persuading two (or more) businesspeople, and sometimes their lawyers, that compromise and agreement makes better sense than a fight to the finish.
Exercise of that art, which often involves subtlety, persuasion, cajoling, shuttle diplomacy and a
sensitivity to the factors bearing on the dispute, can usually be enhanced by the mediator having as
muchknowledge as possible regarding every aspect of the disagreement, including items the parties
and their lawyers may not even have thoughtof, constantly pushing the parties to a creative resolution.
A competent mediator is not committed to any particular solution, but he or she is highly committed to reaching some solution that is accepted by all concerned. To do this, he or she needs as
many tools as possible, and knowledge is one of the primary ones.
Myth No. 4: Arbitrators Tend to "Split the Baby" in Making Decisions, Never Giving Either
Side What It Really Wants.
If this was once true, experienced franchise litigators report that it isn't any longer, at least as
any sort of universal rule.
Arbitrators today, in franchise disputes, seem to be quite willingto make strong decisions, including significant damage awards and sometimes make the losing side wish that it had had an opportunity to present its case to a jury. Of course, such strong decisions are usually seen by the parties to the dispute as a good or bad feature, depending on whether they've won or lost.
Myth No. 5: Arbitration is Quicker, Cheaper and Better than Litigation.
This is probably best classified as a "semi-myth," partly true andpartly false.
Franchise litigators with extensive arbitration experience report that arbitration can be cheaper
than litigation, and often is, but they can also cite cases they've been involved in where total costs
(filing fees, lawyers, experts, arbitrators, and so on.) were as high orhigher than in litigation before a
judge. Cases tried to a jury generally tend to be the most expensive.
In fact, arbitrator's fees can be high, and the judge's salary is paid by the government. Experienced litigators agree that considerations of possibly lower costs in arbitration should not be the
over-riding reason to choose arbitration and that other factors are more significant. In addition,
we've heard of arbitration situations in which one side files its arbitration papers, pays its half of the
fees, theother side refuses to pay its share and the arbitration organizationtells the first side it needs
to pay the other half to proceed and may recover the amount in an award at the conclusion of the
arbitration.
As to quickness, while that may once have been a consideration, lawyers who handle both arbitrations and court cases generally see few differences in this area, especially given states' efforts in
the past few years to bring lawsuits promptly to trial. Arbitration agreements that require a panel of
multiple arbitrators will generally resultin greater costs and longer proceedings.
Finally, which means of resolving a dispute, arbitration or trial,is "better" is a subjective question, with probably as many opinionson that subject as there are lawyers. Suffice it to say that many
sophisticated franchise systems select arbitration over litigation as their favored means of handling
disputes which have not been settled by mediation, and many other equally experienced systems
come out exactly the other way. Franchisors are often more likely to favor arbitration than franchi-
Page 210
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
sees (franchisors having some fear of the proverbial"runaway jury"), but even that generalization is
not always true.
Myth No. 6: Arbitrators Don't Have to Follow the Law, So Their Decisions are Unpredictable.
Well, again, this is probably a "semi-myth."
There certainly are cases in which a court has confirmed that an arbitrator is not generally required to follow or apply the law in thesame way that a judge is. Therefore, at least in broad measure, an arbitrator probably has more freedom in reaching a particular decision, and is less subject to
being over-ruled or reversed, than a judge is.
However, this issue can be partially addressed by including in thearbitration or franchise agreement a clause providing that the arbitrator is required to follow applicable law, and that any failure
to do so is an act by the arbitrator in excess of his or her authority. Some arbitration agreements
even include, and some arbitration authorities and litigators recommend, an appeal mechanism, to a
panel of arbitrators, if one side or the other believes that the arbitrator ignored the law.
Finally, one more point should be made: Not everyone considers "ignoring the law" to be a bad
thing and some observers comment that in many franchising disputes less "law" and more "doing
what's right," and taking into account practical business, as well as legal, considerations might be
appropriate. While I won't take a position on either side of that question, it's a position that's not easily dismissed.
Myth No, 7: Arbitration Can Be Completely Confidential.
While this can be true of mediation, it's only partly true of arbitration.
Mediation, and its results, are generally confidential (mediators usually have a confidentiality
obligation, as an ethical matter) and a franchise agreement can provide that that will be the case.
Unlike a court trial, the public and the media are not able to attend arbitrations, but if one of the
parties to the arbitration is a franchisor, and the arbitration concerns matters of the type reportable in
the UFOC, then the fact of the arbitration, and its outcome, will usually need to be reported in the
franchisor's UFOC.
Myth No. 8: Litigation Never Makes Sense, Arbitration is the Only Way to Go.
This "myth" is somewhat like Myth No. 2; often true but not always.
First of all, some disputes are so important that one or more of the parties feel that they're simply more comfortable having a judge manage the decision-making process. For example, most franchisors would be uncomfortable having an arbitrator decide the validity of their system's core intellectual property rights, such as its trademarks, while many franchisees, or at least their attorneys,
feel that a classaction is better managed by an experienced federal judge. In those situations, each
side may have a reasonable argument for not using an arbitrator.
Second, experienced franchise litigators disagree on the wisdom ofarbitration over litigation,
some endorsing it almost completely (for many, the ability to pick an arbitrator with a background
in franchising may be critical), others having qualifications and still othersbeing uncomfortable with
it as a general approach. Given this diversity of opinion, it would be a brave person indeed who
took any universal position with respect to arbitration. Clearly, the better course is for each fran-
Page 211
Mediation and arbitration myths: disagreements occur in even the best-managed franchise systems; FRANCHISE
RELATIONS: TOGETHER TO THE FUTURE Franchising World September 1, 2005
chise system to sit down with their attorneys, discuss the advantages and disadvantages of arbitration, and make a rational business decision.
WHAT THE MEDIA IS SAYING
Tennessean.com
Snappy Actions Spreads eBay Ease to the Nation
It's just amazing. Every time you turn around, there is something new that pops up," Rennick
[Dick] said. "More concepts that deliver ways to make people's businesses and lives better through
technology and are becoming franchiseable."
David E. Holmes is a partner with Holmes & Lofstrom, LLP, a law firm specializing in franchising throughout the United States and internationally. He can be reached at
D.Holmes@HolmesLofstrom.com.
LOAD-DATE: January 30, 2006
Page 212
Copyright 2005 Tower Media, Inc.
The Daily News of Los Angeles
August 7, 2005 Sunday
VALLEY EDITION
SECTION: BUSINESS; Pg. B1
LENGTH: 1062 words
HEADLINE: WHO'S THE BOSS?;
BUYING INTO A SUCCESSFUL FRANCHISE CAN BE REWARDING, BUT THERE'S A
PRICE TO PAY
BYLINE: By Evan Pondel Staff Writer
BODY:
Dan Rendino eats a steamy hot dog every day to ensure his Wienerschnitzel store is churning
out quality links.
That's how business goes at the franchise, one of a decades-old chain made famous by its iconic
A-frame facade.
And the Schnitz has been good to Rendino, who owns two stores with a third on the way in
Fontana.
``I was born and raised on the fact that there's nothing wrong with hotdogs for dinner,'' said
Rendino, also noting that his Chicago roots certainly factored into his decision to own a hot-dog
franchise.
For those who want to own a business without reinventing the wheel, opening a franchise has
long been a realistic option. Hundreds of thousands of them line streets and strip malls throughout
Southern California. But just like any other industry, franchises are not immune to what ails California businesses: rising workers' comp rates and soaring real estate prices. And that means selecting the right business and location is essential to succeeding as a franchisee in the state.
Franchised businesses in California account for $187.4 billion in annual economic output (a
measurement that is the same as sales for most sectors of the economy), according to a study released last year by PricewaterhouseCoopers. At the same time, California has more franchised establishments than any other state, with a total of 80,340 businesses. Texas places second with
59,291 franchised businesses.
But sheer numbers don't equal success for new franchisees. ``You need to be in a pretty secure
financial situation and have access to capital,'' said Elaine Hagan, executive director of the Harold
Page 213
WHO'S THE BOSS?; BUYING INTO A SUCCESSFUL FRANCHISE CAN BE REWARDING, BUT THERE'S A
PRICE TO PAY The Daily News of Los Angeles August 7, 2005 Sunday
Price Center for Entrepreneurial Studies at UCLA Anderson School. ``Each corporation is different,
and you want to have a cushion if things don't go as well as you expect.''
Simply starting a franchise can cost hundreds of thousands of dollars. Galardi Group Franchise
& Leasing, a Newport Beach company that sells Wienerschnitzel franchises, estimates that total investment will range from $141,000 to $1,056,800. That begins with an initial franchise fee of
$32,000 for a 20-year term.
To avoid the high cost of real estate, leases are becoming a popular alternative for franchisees.
``We have to be increasingly more creative because of challenges with the cost of real estate,'' said
Frank Coyle, director of franchise sales for Galardi Group. ``In some cases, we're splitting sites with
other people.''
Joe Bergin, 48, knows what that's like. His UPS Store on Pine Avenue in Long Beach shares a
building with Wells Fargo. But that actually works to his advantage, because many of the building's
occupants rely on his services.
``I can't just sit back here by my rosy self and manage people; I have to do the work myself,''
said Bergin, who immigrated to the United States from the United Kingdom three years ago.
Back in the U.K., Bergin was a squadron leader in the Royal Air Force. Owning a UPS Store
was far from a reality. But Bergin wanted to live closer to his family in California. So he immigrated to the United States with his wife and kids, took out the necessary loans and bought a UPS
Store for $105,000.
``I didn't know the difference between a nickel or a dime back then - I just wanted a business
that would work with the turn of a key,'' said Bergin, who eventually purchased another store in
Westminster. ``I still remember telling my father-in-law I was going to leave England and open a
business. He said it would never work.''
Though Bergin's discipline as a military man paid off in the business world, he admits it wasn't
easy. ``You need to do your research and meet with franchisees like me,'' he said.
The challenge is finding a franchise that suits your needs. There are more than 70 industries to
choose from, some more lucrative than others.
Fast-food chains have long been one of the top revenue generators for franchisees. In 2001, fastfood restaurants, dubbed ``quick-service restaurants'' in PricewaterhouseCoopers' study, accounted
for almost three million jobs with more than $106 million in economic output. Business service
franchises outperformed quick-service restaurants in terms of economic output, but only accounted
for half as many jobs. Despite the numbers, those familiar with franchises say finding a business
that will keep the owner's interest is far more important.
``A lot of people are turning to franchises instead of retiring these days,'' said Dick Rennick,
chairman of the International Franchise Association, a Washington, D.C.-based trade organization.
``If you like the outdoors, find an outdoors franchise. Look for things that would fit with what you
want to do the rest of your life.''
That's what Bob Todd did several decades ago. As the founder of the RE/MAX All Cities franchise, Todd, 68, purchased his first location in the 1980s. Today, he and his chief executive officer
daughter own more than a dozen RE/MAX locations throughout Southern California.
Page 214
WHO'S THE BOSS?; BUYING INTO A SUCCESSFUL FRANCHISE CAN BE REWARDING, BUT THERE'S A
PRICE TO PAY The Daily News of Los Angeles August 7, 2005 Sunday
``It's been a learning curve for us,'' said Todd, who turned ownership and control over to his
daughter last month. ``You have to read your franchise agreements carefully.''
Every month, Todd pays franchisor RE/MAX nearly $300 per agent to operate his business.
``The company is good to us and has been very supportive, but they just don't sell you a franchise,''
he said.
Bergin pays UPS 8.5 percent of his gross sales every month, while Rendino pays Wienerschnitzel about 6 percent of his gross sales, which also covers the cost of advertising. Both franchisees
said the fees are justified considering the companies offer support.
But not all companies provide the coddling some prospective franchisees expect. And it's imperative that companies are thoroughly investigated before investing in a franchise.
``Talk to as many franchisees as possible,'' said Maria Anton, executive director of Entrepreneur
Magazine, who pointed out that there are far more regulations governing franchises today than there
were in the 1980s. Specifically, 14 states (including California) and the federal government mandate
franchise disclosure laws. The Uniform Franchise Offering Circular is yet another disclosure document that satisfies the requirements of the Federal Trade Commission.
And, while Anton acknowledges there are several hundred franchises that offer tantalizing returns, ``reputable names should come first.''
Evan Pondel, (818) 713-3662
evan.pondel@dailynews.com
GRAPHIC: 2 photos, box
Photo: (1 -- color) Joe Bergin, owner of a UPS franchise in downtown Long Beach, is one of thousands of franchise owners in Southern California. Leo Hetzel/Staff Photographer (2 -- color) Dan
Rendino stands by his product - and with it - at his Wienerschnitzel store in Fontana. Walter Richard Weis/Staff Photographer Box: Top 10 franchises Source: Entrepreneur magazine
LOAD-DATE: August 8, 2005
Page 215
Copyright 2005 Knight Ridder/Tribune Business News
Copyright 2005 Daily News, Los Angeles, Calif.
Daily News, Los Angeles, Calif.
August 7, 2005, Sunday
KR-ACC-NO: LD-FRANCHISE-20050807
LENGTH: 1345 words
HEADLINE: Who's the boss?
BYLINE: By Evan Pondel
BODY:
Dan Rendino eats a steamy hot dog every day to ensure his Wienerschnitzel store is churning
out quality links.
That's how business goes at the franchise, one of a decades-old chain made famous by its iconic
A-frame facade.
And the Schnitz has been good to Rendino, who owns two stores with a third on the way in
Fontana.
"I was born and raised on the fact that there's nothing wrong with hotdogs for dinner," said
Rendino, also noting that his Chicago roots certainly factored into his decision to own a hot-dog
franchise.
For those who want to own a business without reinventing the wheel, opening a franchise has
long been a realistic option. Hundreds of thousands of them line streets and strip malls throughout
Southern California. But just like any other industry, franchises are not immune to what ails California businesses: rising workers' comp rates and soaring real estate prices. And that means selecting the right business and location is essential to succeeding as a franchisee in the state.
Franchised businesses in California account for $ 187.4 billion in annual economic output (a
measurement that is the same as sales for most sectors of the economy), according to a study released last year by PricewaterhouseCoopers. At the same time, California has more franchised establishments than any other state, with a total of 80,340 businesses. Texas places second with
59,291 franchised businesses.
But sheer numbers don't equal success for new franchisees. "You need to be in a pretty secure
financial situation and have access to capital," said Elaine Hagan, executive director of the Harold
Price Center for Entrepreneurial Studies at UCLA Anderson School. "Each corporation is different,
and you want to have a cushion if things don't go as well as you expect."
Page 216
Who's the boss? Daily News, Los Angeles, Calif. August 7, 2005, Sunday
Simply starting a franchise can cost hundreds of thousands of dollars. Galardi Group Franchise
& Leasing, a Newport Beach company that sells Wienerschnitzel franchises, estimates that total investment will range from $ 141,000 to $ 1,056,800. That begins with an initial franchise fee of $
32,000 for a 20-year term.
To avoid the high cost of real estate, leases are becoming a popular alternative for franchisees.
"We have to be increasingly more creative because of challenges with the cost of real estate," said
Frank Coyle, director of franchise sales for Galardi Group. "In some cases, we're splitting sites with
other people."
Joe Bergin, 48, knows what that's like. His UPS Store on Pine Avenue in Long Beach shares a
building with Wells Fargo. But that actually works to his advantage, because many of the building's
occupants rely on his services.
"I can't just sit back here by my rosy self and manage people; I have to do the work myself,"
said Bergin, who immigrated to the United States from the United Kingdom three years ago.
Back in the U.K., Bergin was a squadron leader in the Royal Air Force. Owning a UPS Store
was far from a reality. But Bergin wanted to live closer to his family in California. So he immigrated to the United States with his wife and kids, took out the necessary loans and bought a UPS
Store for $ 105,000.
"I didn't know the difference between a nickel or a dime back then I just wanted a business that
would work with the turn of a key," said Bergin, who eventually purchased another store in Westminster. "I still remember telling my father-in-law I was going to leave England and open a business. He said it would never work."
Though Bergin's discipline as a military man paid off in the business world, he admits it wasn't
easy. "You need to do your research and meet with franchisees like me," he said.
The challenge is finding a franchise that suits your needs. There are more than 70 industries to
choose from, some more lucrative than others.
Fast-food chains have long been one of the top revenue generators for franchisees. In 2001, fastfood restaurants, dubbed "quick-service restaurants" in PricewaterhouseCoopers' study, accounted
for almost three million jobs with more than $ 106 million in economic output. Business service
franchises outperformed quick-service restaurants in terms of economic output, but only accounted
for half as many jobs. Despite the numbers, those familiar with franchises say finding a business
that will keep the owner's interest is far more important.
"A lot of people are turning to franchises instead of retiring these days," said Dick Rennick,
chairman of the International Franchise Association, a Washington, D.C.-based trade organization.
"If you like the outdoors, find an outdoors franchise. Look for things that would fit with what you
want to do the rest of your life."
That's what Bob Todd did several decades ago. As the founder of the RE/MAX All Cities franchise, Todd, 68, purchased his first location in the 1980s. Today, he and his chief executive officer
daughter own more than a dozen RE/MAX locations throughout Southern California.
"It's been a learning curve for us," said Todd, who turned ownership and control over to his
daughter last month. "You have to read your franchise agreements carefully."
Page 217
Who's the boss? Daily News, Los Angeles, Calif. August 7, 2005, Sunday
Every month, Todd pays franchisor RE/MAX nearly $ 300 per agent to operate his business.
"The company is good to us and has been very supportive, but they just don't sell you a franchise,"
he said.
Bergin pays UPS 8.5 percent of his gross sales every month, while Rendino pays Wienerschnitzel about 6 percent of his gross sales, which also covers the cost of advertising. Both franchisees
said the fees are justified considering the companies offer support.
But not all companies provide the coddling some prospective franchisees expect. And it's imperative that companies are thoroughly investigated before investing in a franchise.
"Talk to as many franchisees as possible," said Maria Anton, executive director of Entrepreneur
Magazine, who pointed out that there are far more regulations governing franchises today than there
were in the 1980s. Specifically, 14 states (including California) and the federal government mandate
franchise disclosure laws. The Uniform Franchise Offering Circular is yet another disclosure document that satisfies the requirements of the Federal Trade Commission.
And, while Anton acknowledges there are several hundred franchises that offer tantalizing returns, "reputable names should come first."
FASTEST-GROWING FRANCHISES
A look at the most rapidly growing franchises in 2005 and the cost of initial investment:
1. Subway
Submarine sandwiches and salads
Franchising since 1974
($ 70,000-$ 220,000)
2. Curves
Women-only fitness center
Franchising since 1995
($ 36,400-$ 42,900)
3. Quizno's
Submarine sandwiches and salads
Franchising since 1983
($ 208,400-$ 243,800)
4. Jackson Hewitt Tax Service
Income tax preparation
Franchising since 1986
($ 51,700-$ 85,000)
5. The UPS Store
Packaging and mailbox services
Page 218
Who's the boss? Daily News, Los Angeles, Calif. August 7, 2005, Sunday
Franchising since 1980
($ 138,700-$ 245,500)
6. Sonic Drive-In Restaurants
Hamburger restaurant
Franchising since 1959
($ 710,000-$ 2.3 million)
7. Jani-King
Commercial cleaning
Franchising since 1974
($ 11,300-$ 34,100)
8. 7-Eleven Inc.
24-hour-a-day convenience store
Franchising since 1964
(Too wide a variance)
9. Dunkin' Donuts
Doughnut shop
Franchising since 1955
($ 255,700-$ 1.1 million)
10. RE/MAX Int'l. Inc.
Real estate agents
Franchising since 1975
($ 20,000-$ 200,000)
Source: Entrepreneur magazine
----To see more of the Daily News, or to subscribe to the newspaper, go to
http://www.dailynews.com. Copyright (c) 2005, Daily News, Los Angeles
Distributed by Knight Ridder/Tribune Business News.
For information on republishing this content, contact us at (800) 661-2511 (U.S.), (213) 2374914 (worldwide), fax (213) 237-6515, or e-mail reprints@krtinfo.com. UPS, SONC, SE, IYCOY,
8264, ALLD, AED,
JOURNAL-CODE: LD
LOAD-DATE: August 9, 2005
Page 219
Page 220
Copyright 2005 MediaNews Group, Inc.
Inland Valley Daily Bulletin (Ontario, CA)
August 7, 2005 Sunday
SECTION: BUSINESS
LENGTH: 1074 words
HEADLINE: Who's the boss?
BYLINE: Evan Pondel, Staff Writer
BODY:
Dan Rendino eats a steamy hot dog every day to ensure his Wienerschnitzel store is churning
out quality links.
That's how business goes at the franchise, one of a decades-old chain made famous by its iconic
A-frame facade.
And the Schnitz has been good to Rendino, who owns two stores with a third on the way in
Fontana.
"I was born and raised on the fact that there's nothing wrong with hotdogs for dinner," said
Rendino, also noting that his Chicago roots certainly factored into his decision to own a hot-dog
franchise.
For those who want to own a business without reinventing the wheel, opening a franchise has
long been a realistic option. Hundreds of thousands of them line streets and strip malls throughout
Southern California. But just like any other industry, franchises are not immune to what ails California businesses: rising workers' comp rates and soaring real estate prices. And that means selecting the right business and location is essential to succeeding as a franchisee in the state.
Franchised businesses in California account for $187.4 billion in annual economic output [a
measurement that is the same as sales for most sectors of the economy], according to a study released last year by PricewaterhouseCoopers. At the same time, California has more franchised establishments than any other state, with a total of 80,340 businesses. Texas places second with
59,291 franchised businesses.
But sheer numbers don't equal success for new franchisees. "You need to be in a pretty secure
financial situation and have access to capital," said Elaine Hagan, executive director of the Harold
Price Center for Entrepreneurial Studies at UCLA Anderson School. "Each corporation is different,
and you want to have a cushion if things don't go as well as you expect."
Page 221
Who's the boss? Inland Valley Daily Bulletin (Ontario, CA) August 7, 2005 Sunday
Simply starting a franchise can cost hundreds of thousands of dollars. Galardi Group Franchise
& Leasing, a Newport Beach company that sells Wienerschnitzel franchises, estimates that total investment will range from $141,000 to $1,056,800. That begins with an initial franchise fee of
$32,000 for a 20-year term.
To avoid the high cost of real estate, leases are becoming a popular alternative for franchisees.
"We have to be increasingly more creative because of challenges with the cost of real estate," said
Frank Coyle, director of franchise sales for Galardi Group. "In some cases, we're splitting sites with
other people."
Joe Bergin, 48, knows what that's like. His UPS Store on Pine Avenue in Long Beach shares a
building with Wells Fargo. But that actually works to his advantage, because many of the building's
occupants rely on his services.
"I can't just sit back here by my rosy self and manage people; I have to do the work myself,"
said Bergin, who immigrated to the United States from the United Kingdom three years ago.
Back in the U.K., Bergin was a squadron leader in the Royal Air Force. Owning a UPS Store
was far from a reality. But Bergin wanted to live closer to his family in California. So he immigrated to the United States with his wife and kids, took out the necessary loans and bought a UPS
Store for $105,000.
"I didn't know the difference between a nickel or a dime back then -- I just wanted a business
that would work with the turn of a key," said Bergin, who eventually purchased another store in
Westminster. "I still remember telling my father-in-law I was going to leave England and open a
business. He said it would never work."
Though Bergin's discipline as a military man paid off in the business world, he admits it wasn't
easy. "You need to do your research and meet with franchisees like me," he said.
The challenge is finding a franchise that suits your needs. There are more than 70 industries to
choose from, some more lucrative than others.
Fast-food chains have long been one of the top revenue generators for franchisees. In 2001, fastfood restaurants, dubbed "quick-service restaurants" in PricewaterhouseCoopers' study, accounted
for almost three million jobs with more than $106 million in economic output. Business service
franchises outperformed quick-service restaurants in terms of economic output, but only accounted
for half as many jobs. Despite the numbers, those familiar with franchises say finding a business
that will keep the owner's interest is far more important.
"A lot of people are turning to franchises instead of retiring these days," said Dick Rennick,
chairman of the International Franchise Association, a Washington, D.C.-based trade organization.
"If you like the outdoors, find an outdoors franchise. Look for things that would fit with what you
want to do the rest of your life."
That's what Bob Todd did several decades ago. As the founder of the RE/MAX All Cities franchise, Todd, 68, purchased his first location in the 1980s. Today, he and his chief executive officer
daughter own more than a dozen RE/MAX locations throughout Southern California.
"It's been a learning curve for us," said Todd, who turned ownership and control over to his
daughter last month. "You have to read your franchise agreements carefully."
Page 222
Who's the boss? Inland Valley Daily Bulletin (Ontario, CA) August 7, 2005 Sunday
Every month, Todd pays franchisor RE/MAX nearly $300 per agent to operate his business.
"The company is good to us and has been very supportive, but they just don't sell you a franchise,"
he said.
Bergin pays UPS 8.5 percent of his gross sales every month, while Rendino pays Wienerschnitzel about 6 percent of his gross sales, which also covers the cost of advertising. Both franchisees
said the fees are justified considering the companies offer support.
But not all companies provide the coddling some prospective franchisees expect. And it's imperative that companies are thoroughly investigated before investing in a franchise.
"Talk to as many franchisees as possible," said Maria Anton, executive director of Entrepreneur
Magazine, who pointed out that there are far more regulations governing franchises today than there
were in the 1980s. Specifically, 14 states [including California] and the federal government mandate
franchise disclosure laws. The Uniform Franchise Offering Circular is yet another disclosure document that satisfies the requirements of the Federal Trade Commission.
And, while Anton acknowledges there are several hundred franchises that offer tantalizing returns, "reputable names should come first."
---Evan Pondel, [818] 713-3662 evan.pondel@dailynews.com
LOAD-DATE: August 7, 2005
Page 223
Copyright 2005 MediaNews Group, Inc.
San Gabriel Valley Tribune (San Gabriel Valley, CA)
August 7, 2005 Sunday
SECTION: BUSINESS
LENGTH: 1286 words
HEADLINE: Who's the boss?
BYLINE: Evan Pondel, Staff Writer
BODY:
http://media.mnginteractive.com
http://media.mnginteractive.com
Dan Rendino eats a steamy hot dog every day to ensure his Wienerschnitzel store is churning
out quality links.
Thats how business goes at the franchise, one of a decades-old chain made famous by its iconic
A-frame facade.
And the Schnitz has been good to Rendino, who owns two stores with a third on the way in
Fontana.
I was born and raised on the fact that theres nothing wrong with hot dogs for dinner, said Rendino, also noting that his Chicago roots certainly factored into his decision to own a hot-dog franchise.
For those who want to own a business without reinventing the wheel, opening a franchise has
long been a realistic option. Hundreds of thousands of them line streets and strip malls throughout
Southern California. But just like any other industry, franchises are not immune to what ails California businesses: rising workers comp rates and soaring real estate prices. And that means selecting
the right business and location is essential to succeeding as a franchisee in the state.
Franchised businesses in California account for $187.4 billion in annual economic output [a
measurement that is the same as sales for most sectors of the economy], according to a study released last year by PricewaterhouseCoopers. At the same time, California has more franchised establishments than any other state, with a total of 80,340 businesses. Texas places second with
59,291 franchised businesses.
But sheer numbers dont equal success for new franchisees. You need to be in a pretty secure financial situation and have access to capital, said Elaine Hagan, executive director of the Harold
Page 224
Who's the boss? San Gabriel Valley Tribune (San Gabriel Valley, CA) August 7, 2005 Sunday
Price Center for Entrepreneurial Studies at UCLA Anderson School. Each corporation is different,
and you want to have a cushion if things dont go as well as you expect.
Simply starting a franchise can cost hundreds of thousands of dollars. Galardi Group Franchise
& Leasing, a Newport Beach company that sells Wienerschnitzel franchises, estimates that total investment will range from $141,000 to $1,056,800. That begins with an initial franchise fee of
$32,000 for a 20-year term.
To avoid the high cost of real estate, leases are becoming a popular alternative for franchisees.
We have to be increasingly more creative because of challenges with the cost of real estate, said
Frank Coyle, director of franchise sales for Galardi Group. In some cases, we're splitting sites with
other people.
A look at the most rapidly growing franchises in 2005 and the cost of initial investment:
1. Subway
Submarine sandwiches and salads Franchising since 1974
[$70,000-$220,000]
2. Curves
Women-only fitness center Franchising since 1995 [$36,400-$42,900]
3. Quizno's
Submarine sandwiches and salads
Franchising since 1983
[$208,400-$243,800]
4. Jackson Hewitt Tax Service
Income tax preparation Franchising since 1986
[$51,700-$85,000]
5. The UPS Store
Packaging and mailbox services Franchising since 1980
[$138,700-$245,500]
6. Sonic
Drive-In Hamburger restaurant Franchising since 1959
[$710,000-$2.3 million]
7. Jani-King
Commercial cleaning Franchising since 1974
[$11,300-$34,100]
8. 7-Eleven Inc.
24-hour-a-day convenience store Franchising since 1964
[Too wide a variance]
9. Dunkin Donuts
Doughnut shop Franchising since 1955
[$255,700-$1.1 million]
10. Re/Max Int l. Inc.
Real estate agents Franchising since 1975
Page 225
Who's the boss? San Gabriel Valley Tribune (San Gabriel Valley, CA) August 7, 2005 Sunday
[$20,000-$200,000]
Source: Entrepreneur magazine
#info123 [ width:200px; font-family: arial, helvetica,
Joe Bergin, 48, knows what that's like. His UPS Store on Pine Avenue in Long Beach shares a
building with Wells Fargo. But that actually works to his advantage, because many of the building's
occupants rely on his services.
I can't just sit back here by my rosy self and manage people; I have to do the work myself, said
Bergin, who immigrated to the United States from the United Kingdom three years ago.
Back in the U.K., Bergin was a squadron leader in the Royal Air Force. Owning a UPS Store
was far from a reality. But Bergin wanted to live closer to his family in California. So he immigrated to the United States with his wife and kids, took out the necessary loans and bought a UPS
Store for $105,000.
I didn't know the difference between a nickel or a dime back then I just wanted a business that
would work with the turn of a key, said Bergin, who eventually purchased another store in Westminster. I still remember telling my father-in-law I was going to leave England and open a business.
He said it would never work.
Though Bergin's discipline as a military man paid off in the business world, he admits it wasn't
easy. You need to do your research and meet with franchisees like me, he said.
The challenge is finding a franchise that suits your needs. There are more than 70 industries to
choose from, some more lucrative than others.
Fast-food chains have long been one of the top revenue generators for franchisees. In 2001, fastfood restaurants, dubbed quick-service restaurants in PricewaterhouseCoopers' study, accounted for
almost three million jobs with more than $106 million in economic output. Business service franchises outperformed quick-service restaurants in terms of economic output, but only accounted for
half as many jobs. Despite the numbers, those familiar with franchises say finding a business that
will keep the owner's interest is far more important.
A lot of people are turning to franchises instead of retiring these days, said Dick Rennick,
chairman of the International Franchise Association, a Washington, D.C.-based trade organization.
If you like the outdoors, find an outdoors franchise. Look for things that would fit with what you
want to do the rest of your life.
That's what Bob Todd did several decades ago. As the founder of the RE/MAX All Cities franchise, Todd, 68, purchased his first location in the 1980s. Today, he and his chief executive officer
daughter own more than a dozen RE/MAX locations throughout Southern California.
It's been a learning curve for us, said Todd, who turned ownership and control over to his
daughter last month. You have to read your franchise agreements carefully.
Every month, Todd pays franchisor RE/MAX nearly $300 per agent to operate his business. The
company is good to us and has been very supportive, but they just don't sell you a franchise, he said.
Page 226
Who's the boss? San Gabriel Valley Tribune (San Gabriel Valley, CA) August 7, 2005 Sunday
Bergin pays UPS 8.5 percent of his gross sales every month, while Rendino pays Wienerschnitzel about 6 percent of his gross sales, which also covers the cost of advertising. Both franchisees
said the fees are justified considering the companies offer support.
But not all companies provide the coddling some prospective franchisees expect. And it's imperative that companies are thoroughly investigated before investing in a franchise.
Talk to as many franchisees as possible, said Maria Anton, executive director of Entrepreneur
Magazine, who pointed out that there are far more regulations governing franchises today than there
were in the 1980s. Specifically, 14 states [including California] and the federal government mandate
franchise disclosure laws. The Uniform Franchise Offering Circular is yet another disclosure document that satisfies the requirements of the Federal Trade Commission.
And, while Anton acknowledges there are several hundred franchises that offer tantalizing returns, reputable names should come first.
-- Evan Pondel, [818] 713-3662 |evan.pondel@dailynews.com
GRAPHIC: Leo Hetzel/Staff PhotographerJoe Bergin, owner of a UPS franchise in downtown
Long Beach, is one of thousands of franchise owners in Southern California.
LOAD-DATE: August 7, 2005
Page 227
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
August 1, 2005
SECTION: Vol. 37, No. 8; Pg. 8; ISSN: 1041-7311
ACC-NO: 883648951
LENGTH: 605 words
HEADLINE: Strength in Numbers
BYLINE: Rennick, Dick
BODY:
ABSTRACT
International Franchise Association (IFA) and its members continue to educate policymakers about
franchising's contributions to the US by enabling company representatives to talk about their individual franchises. The franchise sector can make the case as well by focusing on a business method
that extends beyond 75 different and assorted categories. Those franchises that provide medical
care, grooming and training services to the US' beloved pets have something in common with thousands of other franchised brands. Only many concepts acting as one voice can make the case for
franchising.
FULL-TEXT
By now many of you are familiar with the statistics found in the franchising sector's groundbreaking study The Economic Impact of Franchised Businesses. There you will read that franchising accounts for nearly 10 percent of private-sector economic output showing that franchised businesses generate more than 18 million jobs and that there are more than 760,000 franchised establishments. These statistics are impressive, but combine it with the multiplicity of concepts found in
this rapidly growing sector and the story of franchising becomes much more interesting.
Those without a full appreciation of this unique business sector are constantly being educated by
the International Franchise Association and you that franchising is broader than imagined. Yes,
food-related concepts are a dominant and thriving part of the sector, but franchising's strength is the
breadth and depth of this amazing sector.
IFA and its members continue to educate policymakers about franchising's contributions to the
nation by enabling company representatives to talk about their individual franchises. The franchise
Page 228
Strength in Numbers Franchising World August 1, 2005
sector can make the case as well by focusing on a business method that extends beyond 75 different
and assorted categories.
Select virtually any category and there will be little surprise to learn that franchising is represented. Construction might not be the first choice when one thinks of franchising, but there are franchised businesses that provide recast concrete wall systems, develop condominiums, resurface
acoustic ceiling tiles and other assorted construction industry areas.
Interestingly enough, there's a group that falls between financial services and fitness that reminds me of the versatility of this dynamic group in the franchise sector. The category is fireworks.
Among IFA-member companies is a system that provides pyrotechnic and laser services.
Those franchises that provide medical care, grooming and training services to this nation's beloved pets have something in common with thousands of other franchised brands. They deliver a
message that franchises are local small businesses that meet a need and contribute to the community. What better way to deliver your branded products and services than by getting the word out
through local "grassroots efforts."
Few businesses operate in a vacuum successfully. Uniting under the IFA banner brings us together as an influential partner in public policy debates while our opinions continue to be sought
and heard on issues that will affect franchised businesses.
Only many concepts acting as one voice can make the case for franchising. Thank you for your
continued effort through your own franchise business's "grass-roots" efforts locally to spread the
word about franchising and its effect on the economy and its continued upward growth curve.
Looking forward to seeing you on Capitol Hill in September spreading the word to our nation's
policymakers.
Dick Rennick
Dick Rennick, CFE
Dick Rennick, CFE IFA Chairman
LOAD-DATE: August 19, 2005
Page 229
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
August 1, 2005
SECTION: Pg. 8(1) Vol. 37 No. 8 ISSN: 1041-7311
ACC-NO: 135336563
LENGTH: 490 words
HEADLINE: Strength in numbers;
IN THIS ISSUE;
issues facing franchisers
BYLINE: Rennick, Dick
BODY:
By now many of you are familiar with the statistics found in the franchising sector's groundbreaking study The Economic Impact of Frachised Businesses. There you will read that franchising
accounts for nearly 10 percent of private-sector economic output showing that franchised businesses
generate more than 18 million jobs and that there aremore than 760,000 franchised establishments.
These statistics are impressive, but combine it with the multiplicity of concepts found in this rapidly
growing sector and the story of franchising becomes much more interesting.
Those without a full appreciation of this unique business sector are constantly being educated by
the International Franchise Association and you that franchising is broader than imagined. Yes,
food-related concepts are a dominant and thriving part of the sector, but franchising's strength is the
breadth and depth of this amazing sector.
IFA and its members continue to educate policymakers about franchising's contributions to the
nation by enabling company representatives to talk about their individual franchises. The franchise
sector canmake the case as well by focusing on a business method that extends beyond 75 different
and assorted categories.
Select virtually any category and there will be little surprise tolearn that franchising is represented. Construction might not be thefirst choice when one thinks of franchising, but there are franchised businesses that provide recast concrete wall systems, develop condominiums, resurface
acoustic ceiling tiles and other assorted construction industry areas.
Page 230
Strength in numbers; IN THIS ISSUE; issues facing franchisers Franchising World August 1, 2005
Interestingly enough, there's a group that falls between financialservices and fitness that reminds
me of the versatility of this dynamic group in the franchise sector. The category is fireworks.
Among IFA-member companies is a system that provides pyrotechnic and laser services.
Those franchises that provide medical care, grooming and training services to this nation's beloved pets have something in common with thousands of other franchised brands. They deliver a
message that franchises are local small businesses that meet a need and contribute tothe community.
What better way to deliver your branded products and services than by getting the word out through
local "grassroots efforts."
Few businesses operate in a vacuum successfully. Uniting under theIFA banner brings us together as an influential partner in public policy debates while our opinions continue to be sought
and heard on issues that will affect franchised businesses.
Only many concepts acting as one voice can make the case for franchising. Thank you for your
continued effort through your own franchise business's "grassroots" efforts locally to spread the
word about franchising and its effect on the economy and its continued upward growth curve.
Looking forward to seeing you on Capitol Hill in September spreading the word to our nation's
policymakers.
Dick, Rennick, CFE
IFA Chairman
LOAD-DATE: January 30, 2006
Page 231
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
August 1, 2005
SECTION: Pg. 48(2) Vol. 37 No. 8 ISSN: 1041-7311
ACC-NO: 135336577
LENGTH: 559 words
HEADLINE: Quebec City hosts International Franchise Association leaders;
FW FOCUS: IFA LEADERSHIP
BODY:
Judging from the photographs, one could hardly imagine that the International Franchise Association's Summer Board of Directors gathering in Quebec City included hours of discussions on topics ranging from strategic planning to budget allocations to legislative and regulatory issues. But
then, who'd want to view photographs of that?
Once freed of agendas and motions and points-of-order, the attendees made good use of their
time by bidding on FranPAC wine auction items, visiting historic sites and converting their currency into everything from treats at the Chocolaterie del 'Ile d'Orleans to creme de cassis produced
by Monsieur Bernard Monna, a fourth-generation maker of fine liqueurs at Isle Ensorceleuse ... and
a few gift shops in between.
Special thanks goes to those who provided sponsorships for the event: Miller Thomson Pouliot
law firm of Montreal, represented by Pascale Clothier and Stephan Teasdale; First Data Merchant
Services DirectBusiness Group, represented by Tom Epstein; Roark Capital Group, represented by
Scott H. Pressly; Modern Business Associates, representedby Midge Seltzer.
Warm appreciation is also extended to the Canadian Franchise Association whose officers,
members and staff joined in the session to provide information about recent developments affecting
franchising there. Attending were Stephane Breault of Van Houtte Inc.; Bob Brennan ofServiceMaster Canada; Kevin Brillinger of Mr. Transmission International; Yvan Coupal of Cora's Breakfast and Lunch Ltd.; CFA President Richard Cunningham; Booster Juice Canada's Brian Leon and
Ned Levitt of the Levitt, Hoffman law firm. The IFA board of directors' next meeting will be conducted Sept. 12 at the Capitol Hilton in Washington, D.C.
The fire's ready at La Forge a' Pique-Assaut, a blacksmith boutique specializing in decorative
metalworks.
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Quebec City hosts International Franchise Association leaders; FW FOCUS: IFA LEADERSHIP Franchising World
August 1, 2005
[ILLUSTRATION OMITTED]
From left, IFA Pres. Matthew Shay, Booster Juice Canada Exec. VicePres. Brian Leon, IFA
Chairman Dick Rennick, CFA Pres. Richard Cunningham.
[ILLUSTRATION OMITTED]
Entertainment for the evening was provided by the Sophie Martel Group.
[ILLUSTRATION OMITTED]
Learning all about wine at Vignoble Sainte-Petronille.
[ILLUSTRATION OMITTED]
Quebec guide Michelle Demers shares local folklore and historical information with the group
as they prepare their trek to Ile d'Orleans ... fertile en coups de coeur! (of fertile and timeless passions!)
[ILLUSTRATION OMITTED]
FranPAC Rafflemaster and IFA First Vice President "Doc" Cohen, left, (company) energizes the
crowd as Cendant's Sam Wright and Two Men And A Truck's Mary Ellen Sheets seek the winning
ticket.
[ILLUSTRATION OMITTED]
The game's called "Follow the Chairman" to dinner.
[ILLUSTRATION OMITTED]
Dinner at Le Chapelle du Seminaire.
[ILLUSTRATION OMITTED]
Well, maybe just one photograph of a meeting since it was FisherZucker LLC partner Lane
Fisher's first chance to wield the gavel as he was officially installed as chairman of the IFA Supplier
Forum.
[ILLUSTRATION OMITTED]
Ready to bid in the FranPAC wine auction.
[ILLUSTRATION OMITTED]
From left, Lee Theisen-Watt, Rick Robinson (Jani-King) and Linda Burzynski (Liberty Fitness)
await the dinner bell.
[ILLUSTRATION OMITTED]
"Doc" Cohen, second from left, congratulates raffle winners Steve Siegel, left, Steve
Greenbaum (PostNet International) and Ken Walker (Meineke Car Care), right.
[ILLUSTRATION OMITTED]
LOAD-DATE: January 30, 2006
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Copyright 2005 The Huntsville Times Co., Inc.
All Rights Reserved
Huntsville Times (Alabama)
July 31, 2005 Sunday
2 EDITION
SECTION: LOCAL BUSINESS; Pg. 23A
LENGTH: 1070 words
HEADLINE: Franchising isn't all smoothie sailing
BYLINE: MARIAN ACCARDI, Times Business Writer
BODY:
Buying into, running business can prove to be good investment
By MARIAN ACCARDI
Times Business Writer
accardi@htimes.com
Tim and Lisa Cole started checking into different franchise opportunities several years ago as a
way to operate their own business. Their plan was to keep their full-time jobs and get into franchising as a long-term investment for their retirement.
With thousands of options of companies to buy into, the Coles researched the investment costs
of different franchises, the resources available to franchisees, the stability and growth of companies.
Then, while on a business trip out of state, Lisa Cole stopped at a Smoothie King Nutritional Lifestyle Center, a smoothie bar that also specializes in nutritional products.
There, in bold print on the cup was a phone number to call for franchise information on the
Kenner, La.-based company.
After Lisa Cole spent about six months interviewing more than 20 Smoothie King franchisees,
the Coles had found the company that was the right fit for them. They opened their first Smoothie
King at 975 Airport Road last November and opened a second location last Tuesday at 6290 University Drive across from Target. The couple plan to open four stores in all.
Growing segment
The Coles have joined a steadily growing segment of the retail industry. By 2001, 767,483
business establishments in the United States - 13,826 in Alabama - were operating, employing almost 10 million people nationwide, according to a study conducted by PricewaterhouseCoopers for
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Franchising isn't all smoothie sailing Huntsville Times (Alabama) July 31, 2005 Sunday
the International Franchise Association's Educational Foundation. The establishments had a payroll
of $230 billion and contributed nearly 10 percent of the U.S. private-sector economic output.
John Jones, the owner of Birmingham-based FranNet Alabama, which matches companies with
individuals interested in owning a franchised business, believes franchising is stronger than ever. It's
particularly attractive, he said, for people leaving the corporate world or the military and searching
for business opportunities that fit their expertise. "It's just an organized way to grow a business,"
Jones said.
Jones, a former franchisee himself as a partner in a multistate operator of Applebee's and Up
the Creek, sees a lot of interest from people who have lost their jobs to downsizing and other factors. "They don't want to be outplaced again," Jones said. And if they're 55 to 60 years old, they often can't find a comparable job to what they had. So they turn to franchising.
Instead of having to start a company from scratch - figuring out the billing, marketing, employee training and accounting yourself - "you become part of a system," said Richard Rennick,
chairman of the International Franchise Association. There's a proven business model already in
place that may help a franchise owner avoid unnecessary mistakes. Rennick is the founder and
chief executive officer of American Leak Detection, a Palm Springs, Calif.-based company with
235 franchisees worldwide.
'Follow the plan'
"Buying a successful franchise is definitely (a plus) because the systems are already in place,"
said Lisa Cole. "If you follow and work the plan, you can be successful." Smoothie King Inc.,
which opened its first store in 1973, expects to have more than 400 units operating at the end of this
year. The company has been ranked No. 1 in its category for 15 years by Entrepreneur magazine.
Buying into a franchise can be a pricey move, though there's a wide range of investment costs,
depending on the franchise selected and whether it's necessary to own or lease real estate to operate
the business. Total startup costs can range from $20,000 or less to more than $1 million, according
to International Franchise Association data. The initial franchise fee for most franchisors is between
$10,000 and $30,000. The average investment, excluding real estate costs, is between $350,000 to
$400,000.
Even with a business model already in place, "there's no guarantee that people will be successful with a franchise," said Rennick. "The responsibility of success lies with the individual."
Involvement required
"It's not like you can just open the door and come back to count the money every week," said
Walter Jones, the owner and operator of Back Yard Burgers on University Drive, which opened on
Feb. 19. "You have to be involved." Jones has a development agreement with the Memphis-based
chain to open four more stores in Madison County, one in Athens and one in Decatur.
"It's a lot of hard work and it's risky financially," added Lisa Cole. The Coles still have fulltime jobs - Lisa is a regional vice president for Adecco Employment Services and Tim is a contracts
and subcontracts manager with Intergraph Corp. Even though store managers handle daily operations, the Coles end up working seven days a week. When they're not at their full-time jobs or at the
stores, they're taking care of payroll, paying bills and filling orders. The Coles have two daughters ages 7 and 11.
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Franchising isn't all smoothie sailing Huntsville Times (Alabama) July 31, 2005 Sunday
Some days can get pretty chaotic, Jones said after having grilled 120 burgers at a catered event.
Still, a franchise business is a good fit for Jones, a former franchisee with Domino's and former area
manager with Papa John's. "I wanted to do something on my own," he said, "and with a franchise,
the success rate is much greater (than a startup business) because you have something that's proven.
And it's generally easier to obtain financing."
Family can pitch in
He picked Back Yard Burgers because the franchise was still "sort of in its infancy" with 150
stores across 18 states so the market wasn't yet saturated. "It's a good product," he said. "I've been a
fan for 10 or 12 years, ever since I lived in Memphis."
There's another personal plus for Jones.
In his earlier years in the restaurant business, he missed out on some of the school events for his
two young daughters because of the long hours his career demanded. Now that his daughters are
both teenagers, they can work with him when they're not in school and he can teach them the restaurant business himself.
"Having them working with me is quite a blessing," Jones said.
Numbers in Alabama
13,826: Number of franchise establishments.
162,593: Employment.
$3.1 billion: Payroll.
$8.5 billion: Franchising economic impact
Source: "Economic Impact of Franchised Businesses," study by PricewaterhouseCoopers for
International Franchise Association Education Foundation
GRAPHIC: COLOR PHOTO: Lisa and Tim Cole are the owners of a Smoothie King franchise on
Airport Road. They will be expanding in several weeks to another store on University Drive. Their
smoothie bar also specializes in nutritional products. Dave Dieter/Huntsville Times
LOAD-DATE: April 13, 2007
Page 236
Copyright 2005 El Paso Times (El Paso, TX)
All Rights Reserved
El Paso Times (Texas)
July 10, 2005 Sunday
SECTION: BUSINESS; Pg. 1E
LENGTH: 1063 words
HEADLINE: What's in a name;
Franchises not always a good fit
BYLINE: By Dave Burge
BODY:
El Paso Times
After 24 years of owning a Swensen's Ice Cream franchise, restaurateur Alan Shioji has decided
to go solo.
His West Side restaurant is no longer affiliated with Swensen's and now goes by the name The
Big Dipper.
Shioji represents the downside of franchising. He felt he wasn't getting enough in return for the
6 percent fee he had to pay on all sales in exchange for using the Swensen's name.
"Really, to me, it was a no-brainer," he said.
Franchising can give you a recognizable brand name, a proven business model, price breaks on
supplies and national or regional advertising campaigns, experts say.
"The biggest drawback is you have to do things their way and you lose control," said El Paso
restaurateur Jerry Hahn, who made a similar transition seven years ago -- from being a K-Bob's
Steakhouse franchise owner to operating an independent company, Rancher's Grill.
Frank Hoy, director of the University of Texas at El Paso's entrepreneurial programs that include The Franchise Center, said that owning a franchise could provide some big benefits.
Having a national brand name and a proven business model are especially beneficial during an
entrepreneur's first few years in business, he said.
But companies need to continue providing support to their franchise owners during later years,
especially with new products and promotional campaigns, Hoy said.
"That's why we started The Franchise Center in 1994 -- to educate people about franchising and
to make sure that they get value," he said. "We want people to pick winners instead of a loser."
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What's in a name;Franchises not always a good fit El Paso Times (Texas) July 10, 2005 Sunday
Hoy said companies that sell franchises need to continue to provide services, support and other
"value" in return for the royalty payments -- typically 5 to 10 percent -- that they collect.
"They need to say, 'We have this franchise in Tucson and you're in El Paso. We found that this
worked in Tucson, so why don't you try it in El Paso,' " Hoy said.
Shioji started at Swensen's as a counter person in 1976 and bought the restaurant in 1981.
Swensen's charged Shioji a 5 percent royalty fee on all sales and an additional 1 percent fee for
advertising.
"We had a lot of trouble getting ice cream from them," he said. "A lot of the time, we'd get ice
cream with missing ingredients, like cookie-dough ice cream with no cookie dough."
Shioji declined to renew his franchise agreement with Swensen's in April.
Customer Karen Lee said she'd continue to patronize Shioji's restaurant.
"We like the food regardless of what the name is," she said.
In addition to supply problems, Shioji said, he got very little support from Swensen's corporate
headquarters and zero to no benefit from the money he had to pay for advertising.
"It was mostly point-of-service stuff that is geared toward people who are already coming to
your store," he said.
Representatives of CoolBrands International, Swensen's parent company, could not be reached
by phone for comments.
Shioji said the biggest challenge he's faced since going independent is letting people know that
he's still open.
He has a temporary sign reading The Big Dipper but is still waiting for a more permanent sign.
The Big Dipper is now serving Blue Bell ice cream, but Shioji plans to start making his own
brand later this summer or fall.
Jerry Hahn and his family found themselves in a similar situation seven years ago. They operated K-Bob's Steakhouse in El Paso for 20 years, but when their franchising agreement came up for
renewal in 1998, they decided to break their ties to the chain.
Hahn and his wife, Susan, started Rancher's Grill, which now has two El Paso restaurants and
one in Deming.
"We wanted to own our own chain, our own company," Hahn said.
Hahn paid a "1 or 2 percent" royalty fee to K-Bob's, but when his agreement came up for renewal, the company wanted to double that payment, he said.
"We would have had to increase our menu prices to make up the difference," Hahn said.
To make the transition from franchise owner to independent, you need "deep pockets" and a lot
of patience, Hahn said.
"They say it takes you about three years to establish yourself in any business ... ," he said. " I
also have some employees who have been with us for 20 years. That's what's made us so successful."
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What's in a name;Franchises not always a good fit El Paso Times (Texas) July 10, 2005 Sunday
Dick Rennick, chairman of the International Franchise Association and chief operating officer
of American Leak Detection, said there are more than 1,400 companies representing 75 industries
that sell franchises.
Rennick said that entrepreneurs who buy franchises love to grumble about the fees they have to
pay to their corporate headquarters.
"It's like how most people are with taxes and the IRS," he said.
Michael Norwich Jr., who owns nine Jack In The Box franchises in El Paso and two others in
Las Cruces, pays a 4 to 5 percent royalty fee on all sales, depending on how old the franchise is. He
also pays another 5 percent for advertising.
Norwich says he benefits from having a nationally known brand. Jack In The Box also continually develops new products and promotes them with a "memorable" advertising campaign, he said.
"I can understand why the Swensen's guy would want to leave," Norwich said. "That's not a
brand that's super well-known nationally."
Only about 20 to 25 percent of all Jack In The Box restaurants are franchises, Norwich said. The
rest are company-owned.
"That keeps them very involved in the operations of the business," he said. "I'd be wary of a
company that tries to make all its money off of selling franchises."
Ted Jablonski, owner of two TCBY frozen-yogurt franchises in El Paso, pays a 5 percent royalty fee and a 5 percent advertising fee.
With a franchise, you get a proven brand name, a proven and effective management system, a
vast support system from other franchise owners and price breaks on supplies, Jablonski said.
"The bottom line is: Am I Ted's Yogurt or TCBY, or are you Steve's Greasy Hamburgers or
McDonald's?" he said. "It's as simple as that."
Franchise impact
El Paso*
. 1,647 franchise businesses.
. 22,251 employees.
. Combined payroll of $396 million.
Nation
. 767,483 franchise businesses.
. 9,797,117 employees.
. Payroll of $229.1 billion.
*16th Congressional District, which consists of most of El Paso.
Source: International Franchise Association, which breaks down statistics according to congressional district.
LOAD-DATE: July 12, 2005
Page 239
Page 240
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
July 1, 2005
SECTION: Vol. 37, No. 7; Pg. 10; ISSN: 1041-7311
ACC-NO: 872726861
LENGTH: 1258 words
HEADLINE: Franchise Sector Reviews Legal Environment
BYLINE: Gay, John
BODY:
ABSTRACT
The International Franchise Association (IFA) hosts its annual Legal Symposium in Washington
DC each year. Now in its 38th year, the symposium offered the best legal minds in franchising the
opportunity to discuss developments in the industry, to learn from each other, and to teach those
newer to the practice of franchise law. Anchoring the symposium was the opening plenary session
devoted to the Judicial Update, where two seasoned professionals discussed in detail important
cases affecting the franchise community. A second plenary was also offered. It focused on the staff
report of the new Federal Trade Commission Franchise Rule. Over the years, the symposium has
grown and developed. Growth has been particularly strong in recent years since the establishment of
the IFA Legal Symposium Task Force. Thanks to the task force, the symposium now offers several
popular features such as the roundtables and basics track.
FULL-TEXT
Annual IFA Symposium celebrates 38th year.
IFA Chairman Dick Rennick, CFE, welcomes Legal Symposium attendees.
The foundation of franchising is a legal document that spells out the relationship between franchisee and franchisor. The foundation of franchise sales is also a legal document, this one disclosing
to potential franchisees a tremendous amount of important information about the franchisor.
The study, discussion, and understanding of these legal documents-the franchise agreement and
the Uniform Franchise Offering Circular-and the issues around them are crucial to the long-term
health and growth of franchising in the United States and around the world. It is for this reason that
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Franchise Sector Reviews Legal Environment Franchising World July 1, 2005
the International Franchise Association hosts its annual Legal Symposium in Washington, D.C.
each year.
Content and Delivery
Now in its 38th year, the symposium offered the best legal minds in franchising the opportunity
to discuss developments in the industry, to learn from each other, and to teach those newer to the
practice of franchise law. Outside counsel from firms big and small, and in-house counsel from
companies big and small found the symposium a must-attend event.
Discussion of legal topics draws record crowd seeking experts' insights.
The educational opportunities were many, and provided attorneys with Continuing Legal Education credits. Anchoring the symposium was the opening plenary session devoted to the Judicial Update, where two seasoned professionals discussed in detail important cases affecting the franchise
community. This year, Hunton & Williams attorney Michael Lockerby and Haynes and Boone partner Joyce Mazero were the presenters.
A second plenary was also offered. It focused on the staff report of the new Federal Trade
Commission Franchise Rule. Presenters who shared their views included Spherion Corp. Vice Pres,
of Legal Affairs Les Wharton, Federal Trade Commission Franchise Program Coordinator Steven
Toporoff and Maryland Attorney General's Office Assistant Attorney General of the Maryland securities Division Dale Cantone.
There were also numerous concurrent breakout sessions offered on key topics such as earnings
claims, complying with system-wide standards, and hiring and managing outside counsel. These
sessions were more interactive, allowing for the audience to question the presenters. For those just
learning about franchise law or seeking to brush up on the practice, there was a basics track series of
breakout sessions which gave a solid grounding in issues such as disclosure and franchise agreement drafting.
Opportunities for discussion of legal issues were numerous. Symposium attendees choose from
30 different topics to discuss at roundtables. Offered three times during the symposium, these facilitator-led discussions allowed participants to better understand and discover applications on specific
subjects. The reception, meals and refreshment breaks were further venues for interaction.
Kaufmann, Feiner, Yamin, Gildin & Robbins Partner Jeff Koltdn focuses on the message.
Panelists discussing the proposed change to the Federal Trade Commission Franchise Rule Include (from left) Mary and Assistant Attorney General, Securities Division, Dale Cantone; Spherion
Corp. Vice President, Legal Affairs for the Franchise License Division Les Wharton; and FTC
Francise Program Coordinator Steve Toproff.
Itercontinental Hotels Groups Vice President and Associate General Counsel Steve Smith updates participants on system expansion issues.
Blimpie International Chief Legal Counsel Melissa Rothring addresses issues related to utilizing
master franchise agreements as a domestic growth strategy.
IFA Vice President of Government Relations John Gay briefs Legal Symposium participants on
the legal environment.
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Franchise Sector Reviews Legal Environment Franchising World July 1, 2005
FTC Franchise Program Coordinator Steve Toproff addresses the status of the Franchise Rule
proposal.
Taking a break during the conference are (from left) IFA Chairman Dick Rennick, CFE; Presidnt Matthew Shay; FTC Franchise Program Coordinator Steve Toprooff; and Maryland Assistant
Attorney General, Maryland Securities Division, Dale Cantone.
Buffalo Wila Wings Counsel Kerry Olson enjoys roundtable discussion.
Nixon Peabody Partner Arthur Pressman share Insights with roundtable participants.
Cendant Corp. Executive Vice President Joel Buckberg absorb the details during symposium
session.
Panelist addressing ethics and liabilty concerns include (from left) Weston, Patric, Wellard
7amp; Redding member I. Seth Stadfeld; Dorsey & Whitney Attorney Gary Duvall, CFE; Chernow
& Associates Attorney Harris Chernow; and Faegre & Benson Partner William Killon.
Legal Symposium participants take opportunity to network.
Getting Started
Over the years, the symposium has grown and evolved. From a relatively small gathering at the
inaugural event in 1968, the event drew 560 franchise legal professionals this year.
Growth has been particularly strong in recent years since the establishment of the IFA Legal
Symposium Task Force. This group of dedicated IFA members took over the programming function
in 2003 and has changed the face of the symposium. Thanks to the task force, the symposium now
offers several popular features such as the roundtables and basics track.
The task force also approved a major change to the program. In partnership with the International Bar Association, this year's symposium offered a new "IBA/IFA International Curriculum"
comprised of six breakout sessions focusing on key international topics as well as three international roundtable subjects. This format will be reviewed and discussed by the task force to determine if any changes in the structure and content of next year's program are necessary to continue to
meet the needs of attendees.
2006 Legal Symposium
The cover story articles offered in this issue of Franchising World will offer a view of the valuable programming found at the IFA Legal Symposium. Start planning now to come to Washington,
D.C. May 7-9, 2006 for the next edition of this ever-popular session.
Paticipants await their turn to address issues during session.
ExxonMobil Standard and practices, U.S Manager Bob Southwick shares point with wendy's
Senior Corporate Counsel H.I. Arthur Wright.
Reception are important exchanges, too.
Larkin Hoffman's Joe Fittante, left, enjoys a family moment with Alexander Holburn, Partner
Peter Snell, son Taylor and wife, Cari.
John Gay is vice president of government relations for the International Franchise Association.
He can be reached at 202662-0768 orjohng.@francbise.org.
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Franchise Sector Reviews Legal Environment Franchising World July 1, 2005
GRAPHIC: Photographs
LOAD-DATE: July 28, 2005
Page 244
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
July 1, 2005
SECTION: Pg. 6(1) Vol. 37 No. 7 ISSN: 1041-7311
ACC-NO: 134534785
LENGTH: 433 words
HEADLINE: Sharing franchising's message;
IN THIS ISSUE
BYLINE: Rennick, Dick
BODY:
Recently, I met with members of the U.S. Congress to discuss topics close to the heart of franchising. Lawmakers heard about the economic importance of franchising, the goals of VetFran, and
our support of the Veterans Self-Employment Act, which would help veterans defray franchise
training costs by using part of their GI Bill education benefits.
Contact between members of Congress and their constituents makes quite an impact on elected
officials and their understanding of the role franchising plays back home. I urge you to donate your
time and talents to keep franchising's contributions and issues of concern on the minds of lawmakers and policymakers.
I personally invite you to join me and many other IFA members in Washington, D.C. Sept. 12
and 13 to meet with your elected officials during Franchise Appreciation Day programs. You will
receive a briefing on issues to raise with elected officials and visit members of Congress in state
delegations that will include an experienced lobbyist. You will also hear updates from regulators
and members of Congress and attend a reception for lawmakers and staff on Sept. 13. The experiences, successes and facts that you learn over this two-day period will continue to produce dividends long after you return home.
Another way to help spread the message of franchising to policymakers is to invite your elected
officials to tour your franchise's headquarters or business. This gives you an opportunity to showcase franchising's contributions to the local economy and allows representative(s) to better understand franchising generally, as well as and the issues of operation. You might also seize the chance
Page 245
Sharing franchising's message; IN THIS ISSUE Franchising World July 1, 2005
to speak to local organizations such as the Rotary Club or Chambers of Commerce to develop a
positive, upbeat attitude toward franchising and what it bringsto the U.S. economy.
Franchise.org provides background information to enable members todiscuss state, federal and
international issues. What's more, Franchise.org is the pathway to summaries of recent legislative
proposals and their impact on the sector. For those important elections, FranchisingVotes.com is
available to you to help you stay informed about candidates and their stands on issues.
Be alert for IFA requests to contact legislators on selected issues.
Thanks to the continued participation of IFA members in building "legislative capital" by educating lawmakers about franchising, IFA and the franchising community become better known and
understood for the crucial economic contributions we make.
How do you plan to help IFA make a difference?
Dick Rennick, CFE
IFA Chairman
LOAD-DATE: January 30, 2006
Page 246
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
July 1, 2005
SECTION: Pg. 56(2) Vol. 37 No. 7 ISSN: 1041-7311
ACC-NO: 134534801
LENGTH: 1391 words
HEADLINE: Effective use of the Internet: a guide for franchise systems;
technology
BYLINE: Rogers, John L.; Bennett, Christopher L.
BODY:
Internet Web sites, intranets and extranets can be effective ways to communicate with existing
franchisees, prospects and the public ingeneral. However, if a franchise system is not careful, it
could lose control over these valuable tools.
Domain Names
The starting point is the domain name, for example "franchise.org"or "davis.ca." The franchisor's ability to maintain an effective Internet presence will depend largely on the domain names the
franchisorhas registered and which domain names third parties have registered.
Accordingly, the franchise agreement should specifically prohibit or limit each franchisee's ability to register any domain name which incorporates a material part of the franchisor's domain
name(s) or trademarks. Franchisors should also consider registering their trademarks and domain
names in other countries (in Canada, for example, franchisors should register ".ca" domain names
corresponding to their trademarks). This will help franchisors protect their marks in those countries
and demonstrate a local presence when they decide to expand their systems.
Web sites--General
Once the franchisor has secured and protected its domain names, itshould turn its attention to
the system's Web site.
The Web site can be a great tool for marketing a franchise system and its franchisees. Accordingly, many franchisors require their franchisees to contribute to the creation, maintenance and updating of their system's Web sites.
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Effective use of the Internet: a guide for franchise systems; technology Franchising World July 1, 2005
Many franchisors also use a portion of their Web sites to attract potential new franchisees. This
too is a great use of the Internet; however, franchisors should consider whether it is appropriate to
charge their existing franchisees for creating, maintaining or updating this portion of their Web
sites.
Web site Liability
Web sites can provide a wealth of information, but they can also lead to legal liability. Generally speaking, a Web site operator can be liable if a Web site user suffers loss or injury after relying
on information posted on the Web site.
One way to limit such liability is to warn Web site users not to rely on the information posted on
the site. This is often done throughdisclaimers in a Web site's terms of use.
However, even the most comprehensive disclaimer will not be enforceable if the Web site user
does not know about it. In many jurisdictions, disclaimers are not enforceable if they are not actually broughtto the attention of the user. This is why disclaimers should never be buried in small text
at the bottom of a Web site. Ideally, disclaimers should be at the top of the Web site with a notice
that the disclaimer applies to the user's activities on the Web site. This is not ideal from a marketing
perspective, but it is preferable from a legal perspective.
If the Web site is being used to take orders or conduct other transactions, its terms need to be
much more comprehensive. For example, sites need to include clauses for purchase terms, delivery
terms, taxes, returns, representations and warranties, dispute resolution, and other terms. Given that
the risk of liability with these types of contracts is greater than general Web site liability, it is even
more important that the contract be enforceable. Accordingly, these types ofcontracts should be displayed to the user, and the user should be required to click "I Agree" before the transaction is completed. The user should also be shown a summary of his order, and be given an opportunity to correct any mistakes or cancel.
Franchisee Sites
A franchisee should be prohibited from operating its own Web site without the franchisor's prior
written permission. If the franchisor gives its permission, the franchisee should only be permitted to
operate a Web site as a sub-site of franchisor's host Web site.
For example, if the franchisor's Web site is at www.davis.ca, thenits franchisees' sites could be
at www.davis.ca/vancouver or www.davis.ca/toronto. This method ensures unity and control, and
leaves no question in customers' minds regarding whether a franchisee is part ofa larger, integrated
system. It also gives the franchisor a significant advantage if a franchisee ever leaves the system,
because the franchisor will have the ability to simply turn off the franchisee's Website.
Intranets and Extranets
Many franchisors operate intranets and extranets. These are basically private networks accessible over the Internet to select individuals such as employees, franchisees and suppliers.
There are many uses for intranets and extranets, including communicating with franchisees on a
confidential basis, collecting financialinformation from them, building monthly reports, monitoring
quotas, providing online training and support, providing newsletters and bulletins, and providing
access to updated copies of the franchise manual.
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Effective use of the Internet: a guide for franchise systems; technology Franchising World July 1, 2005
The franchise agreement should require all franchisees to participate in any intranet-extranet as
required by the franchisor. Also, franchisees should be required to pay a reasonable fee to create,
maintain and support the intranet-extranet. It is very prudent to require each of the franchisee's authorized users to agree to an online "termsof use" contract before giving them access to the intranetextranet.
Blogs
"Blog" is short for "web log." A blog is basically a Web site or online bulletin board which contains up-to-date postings relating to aparticular subject. Blogs are often used by individuals as
online journals or discussion forums. However, corporate blogs are now becoming mainstream, as
companies recognize the opportunity to communicate with customers in an informal and easilyaccessible forum.
Franchisors could consider using blogs to communicate with their franchisees and potential customers. However, blogs must be updated frequently: at least once every day or two. Franchisors
should appoint someone to be responsible for making these updates.
Third-Party Sites
Franchisors should also regularly monitor the Internet, looking for any infringement of their
trademarks on third-party Web sites. ManyInternet search engines permit users to automate this
process by automatically searching for new Web pages which contain references to a particular
search term, such as your company's name or trademarks.
It is also advisable to use a trademarks-watching service. This type of service monitors new
trademark applications in various countries throughout the world, and will notify you if anyone applies to register a trademark that is similar to yours. Franchisors will then be able to oppose the application and send a "cease and desist" letter tothe applicant.
Developing Area
The Internet is constantly developing. It is certainly an area where franchisors need to focus
their attention, as developing trends, such as blogs, may provide a franchisor with an edge in the
electronicmarketplace.
RELATED ARTICLE: What the media is saying.
Investor's Business Daily
Beyond Fast Food, Into Tech
If your idea of owning a franchise stops with a McDonald's or Subway outlet, think again.
Technology is changing what it means to be a franchisee.
"Franchising used to be all about fast food, lodging and cleaning carpets. But it's more high tech
now, said Dick Rennick, chairman of the International Franchise Association trade group. "Franchising nowincludes people who can do more complex things like resurfacing driveways or repairing ink-jet cartridges. It's becoming more diverse andcontinues to grow in numbers."
Franchise owners say the trend's fed by several developments. One is that new technology like
the Internet and wireless communication are carving out new business niches. Some consumers, for
example, needspecial help in using computers and other digital gear.
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Effective use of the Internet: a guide for franchise systems; technology Franchising World July 1, 2005
Advances like digital sensors and monitors also help franchises get involved in complex security
and repair services. And small, locally owned franchises can provide a "human touch" that's different form the customer service offered by bigger companies.
John L. Rogers, a partner of Davis & Company's Vancouver and Toronto offices, chairs its
Franchise & Distribution Group and is a director of the IFA's Supplier Forum. He can be reached at
604-643-6316 or jrogers@davis.ca.
Christopher L. Bennett, an associate at Davis & Company's Vancouver office, is a member of
the firm's Franchise & Distribution and Intellectual Property Law Groups. He can be reached at
604-643-6308 or cbennett@davis.ca.
LOAD-DATE: January 30, 2006
Page 250
Copyright 2005 The Financial Times Limited
Financial Times (London, England)
June 8, 2005 Wednesday
SECTION: FT REPORT - FRANCHISING; Pg. 23
LENGTH: 1328 words
HEADLINE: Broadening appeal lifts sector A new stock index points to flourishing times. Christopher Swann reports
BYLINE: By CHRISTOPHER SWANN
BODY:
Franchisers have traditionally been considered economic party poopers. Their spirits were lowest when stock markets boomed and jobs were plentiful. Only when economies turned down were
they able to attract fresh recruits from the legions of executives tossed aside by large corporations.
In recent years,However, franchising has started to change. Darrell Johnson, head of FranData, a
research firm, believes that franchising is becoming less dependent on economic gloom.
"The sector used to be synonymous with fast food," he said. "As it has spread to new sectors of
the economy - especially into services - it has become a more appealing proposition. Aside from the
economic cycle, there has been a secularlong-term rise in franchising."
Even so, the recent cyclical condition of the US economy has been pretty perfect for franchising. The unemployment rate may be only of 5.2 per cent but this figure flatters a generally lacklustre US labour market. In Asof April, his year the private sector workforce was still fractionally
lower at the start of the recession in March 2001.
In most previous cycles the labour market had expanded by at least 4 per cent. In addition, the
kind of people with the resources to start a franchise seldom show up on the unemployment register,
since most have enough savings to tide them through a period without work.
While employment growth has been listless, consumer spending has been strong - the right
combination for franchising businesses.
Latest reliable data on the size of the franchise sector was provided by a PricewaterhouseCoopers survey commissioned by the International Franchise Association. The association, in spite of its
name, just represents only the US industry. ThisIt indicated that in 2001 the sector sustained one in
seven jobs in the US economy - a total of 18m overall - with a payroll of Dollars 506bn. There were
more than 760,000 franchised businesses with a total output of Dollars 1,530bn.
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Broadening appeal lifts sector A new stock index points to flourishing times. Christopher Swann reports Financial
Times (London, England) June 8, 2005 Wednesday
One of the best indications that the sector is continuing to flourish since then comes from the a
new stock index produced by the University of New Hampshire's William Rosenberg Center.
The Rosenberg Center's index of 50 leading franchise companies, representing 98 per cent of the
market capitalisation of all companies in the US relying on franchising, has managed to outperform
the S&P 500 by 65 per cent over the past four years.
The success of the index partly reflects the revival of McDonald's, grandfather of the franchising
industry, and hotel chains which have seen business picking up.
The sector has also continued to broaden. According to Frandata there were 85 new franchise
concepts registered in the first three months of 2005, an acceleration on the 219 emerging over the
course of last year and the 180 that came into being in 2003.
Established chains, meanwhile, were planning to increase units by 10 per cent last year compared to 8 per cent in 2003.
As ever, franchise executives have been quick to seize on the latest trends in society. Among the
hot new ideas over the past couple of years have been host of E-Bay drop of stores -which are now
racing to build up nationwide and local chains - andare spas which offer a range of non-surgical
beauty treatments. Companies providing outsourced services for businesses have also flourished.
Paul Wolbert and Ken Hutchenson, co-founders of US Lawns, have managed to create a national network of franchisees looking after landscaping for businesses, apartment complexes and
hotels. "We have found the companies increasingly don't want to divert the attention of their management away from their core function to have them look after the grounds of the business," says
Mr Wolbert.
"Companies also want consistency of service provided by a nationwide chain." Although the
fast food chains, hotels and car rental businesses still form the core of the industry, the most dynamic new businesses are in the service sector.
Richard Rennick, chairman of the International Franchise Association, believes the broadening
of the industry is partly the result of greater trust.
"In the past, there were some companies that sold franchises only to gain quick profits, leaving
their franchisees without support and facing failure. The industry has worked hard to educate investors so they can make better decisions. Over the years, this has helped improve the quality and professionalism of franchise systems in the marketplace."
Mark Siebert, chief executive of iFranchise Group, a consultant specialises on advising companies how to set up a franchise, offering, has seen his business expand by a third over the past year.
"Franchising is not for every business," he says. "But interest in franchising has been rising
strongly."
When a company does decide to move into franchising, he explains, they undergo a profound
transformation. "They will no longer be in the coffee-brewing, home-remodelling, or sandwichmaking business," he says.
"They will have to be focused on the sales and support of a chain of replicated business units,
which may require an entirely different mindset on their part."
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Broadening appeal lifts sector A new stock index points to flourishing times. Christopher Swann reports Financial
Times (London, England) June 8, 2005 Wednesday
This expansion has created new options for franchisees, to the point that for many the options
are too bewildering. The result has been the rise of the internet brokerage firms - specialists in
matching the franchisee with the right chain.
The franchise broker also vets the aspiring franchisees to ensure that they have the necessary
skills, resources and ideals to be successful within a particular business. WhereIf the franchise broker does the job properly, it also cuts down on the marketing cost for the franchise chain.
"Looking for the right franchisees is hugely costly and time consuming for a business," says
David Omholt, of Entrepeneur Authority, a franchise broker.
"It is not unusual to have to look through 100 to 140 applicants before you find one who is right
to sign on. When we send a client to a franchise chain they usually sign up one out of every two."
The would-be franchisee also gets some impartial advice on where they are most likely to make
money. Mr Omholt is reluctant to recommend some of the top-selling franchise chains to his clients
- such as Subway, the sandwich chain, Curves, the women's fitness company and UPS Store unless they are willing to buy multiple units. "You really need quite a lot of these kind of stores before you could make enough to
compare to a respectable executive salary," he warns. For many of his clients, he believes, a better
bet is furniture stores, such as Ethan Allan, or beauty businesses such as SonaMed Spa. "These can
require a larger investment but offer a good mark up."
It is undoubtedly shaping up to be a good year for franchising, but it will not be without its
problems. One conflict brewing is over new Federal Trade Commission rules on franchising. Rules
were first approved in 1979, setting basic standards for franchising agreements. A new set is now
being reviewed and is likely to be voted on in the autumn.
Overall, franchisers like this and franchisees do not. The American Franchisee Association objects to the agreement only covering disclosure leading up to the signing of a contract but does not
provide adequate protection for franchisees after they have put their name on the dotted line.
Susan Kezios, president of the American Franchisee Association, wants greater guarantees
against abusive post-sale relationships, prohibiting encroachment on franchisees' market territory
and restrictions on sources of products and services.
Ms Kezios also estimates that only about 20 per cent of franchisers disclose information on
franchisees' earnings. "If this were a stock it would never be allowed," she says. "There is more
scrutiny if you're planning to buy a Dollars 15 stock than if you're going to invest Dollars 250,000
in a franchise."
However, Matthew Shay, IFA president, believes there is a good degree of harmony between
franchisers and franchisees and is upbeat about the year ahead.
LOAD-DATE: June 7, 2005
Page 253
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
June 1, 2005
SECTION: Vol. 37, No. 6; Pg. 8; ISSN: 1041-7311
ACC-NO: 854733641
LENGTH: 547 words
HEADLINE: Increasing Diversity in Franchising
BYLINE: Rennick, Dick
BODY:
ABSTRACT
The franchising sector closely reflects the society in which people live. As society changes, the effects upon the franchising sector are to be expected. The US is becoming more diverse ethnically.
Census data indicates the changes taking place in the ethnicity of the US. These changes are affecting how franchises conduct business. The International Franchise Association will continue to help
its members to increase the number and success of minorities in franchising primarily through the
activities spearheaded by the association's Minorities in Franchising Committee.
FULL-TEXT
The franchising sector closely reflects the society in which we live. Witness the facts that some
people might choose self-employment over retirement, that there are more women in the workplace,
that some are pacesetters bypassing a corporate career to start their own businesses. As society
changes, the effects upon the franchising sector are to be expected.
Our nation is becoming more diverse ethnically. Census data indicates the changes taking place
in the ethnicity of the United States. These changes are affecting how franchises conduct business.
This diversity will have an impact on everything from marketing to training, customer relations to
recruitment and financing to communications. These changes will not only affect the corporate office or franchisees' businesses, but everything from local communities to global economic trends.
To gauge how much the demography of America has changed in just the past few years, let's
take a look at some Census data.
Page 254
Increasing Diversity in Franchising Franchising World June 1, 2005
The total U.S. population was 274 million in 2000 and 283 million in 2003, according to the
U.S. Census Bureau's 2003 American Community Survey Summary. A breakdown of the population indicates that 77 percent of the population was comprised of whites in 2000 and 76 percent in
2003. Hispanics represented more than 12 percent of the total in 2000 and nearly 14 percent in
2003. Blacks accounted for nearly 12 percent in 2000 and slightly more than 12 percent in 2003Asians were reported at nearly 4 percent in 2000 and slightly more than 4 percent in 2003.
Although interesting, these numbers don't tell the most important story. Franchise systems must
continue to ask, "Are we actively creating an environment of inclusion?" Or viewed in other -ways,
are the systems' training materials available in different languages? Do the marketing and advertising campaigns reflect the diversity of the intended audiences? Do prospective franchisees see themselves in reading material or visiting your Web site? Does the franchise rely on diverse suppliers
and vendors?
The International Franchise Association will continue to help its members to increase the number and success of minorities in franchising, including franchisors, franchisees, suppliers and employees, primarily through the activities spearheaded by the association's Minorities in Franchising
Committee. The recently established Diversity Institute, chaired by retired PepsiCo Senior Vice
President Ron Harrison, CFE, will expand the diversity and inclusion initiatives of both IFA and the
IFA Educational Foundation.
The programs and people are in place. Won't you join me in getting the job done?
Dick Rennick, CFE
IFA Chairman
LOAD-DATE: June 17, 2005
Page 255
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
June 1, 2005
SECTION: Vol. 37, No. 6; Pg. 47; ISSN: 1041-7311
ACC-NO: 854733931
LENGTH: 557 words
HEADLINE: IFA Chairman Brings "Veterans Day" to Nation's Capital
BYLINE: Gay, John
BODY:
ABSTRACT
International Franchise Association (IFA) chairman Dick Rennick, CFE, spent a day in Washington DC recently taking the message of franchising to lawmakers on Capitol Hill. The chairman's
visit had a military veterans theme. Chairman Rennick explained how the VetFran program was
helping hundreds of veterans acquire franchised businesses, and talked about IFA's scholarship program for veterans. In addition, he asked for their support for the Veterans Self-Employment Act,
which would allow veterans to use part of their GI Bill education benefits to defray the training
costs associated with buying a franchise. Rennick also visited another famous Washington DC
landmark, the White House, where he and his group lunched at the famed White House Mess in the
West Wing. There, by coincidence, Rennick's party happened to run into Rep Chris Cannon (RUtah), who in 2004 was named IFA's Legislator of the Year.
FULL-TEXT
Paving the way for Franchise Appreciation Day.
IFA Chairman Dick Rennick, left, and association Vice Pres., Government Relations John Gay
visit Washington, D.C.'s most famous address.
International Franchise Association Chairman Dick Rennick, CFE, spent a day in Washington,
D.C. recently taking the message of franchising to lawmakers on Capitol Hill. The chairman's
visit'had a military veterans theme. In addition to pointing out the economic importance of franchising using the Policymaker Digest, a condensed version of the association's Economic Impact of
Franchised Businesses study. Rennick told lawmakers about the IFA's commitment to helping
those who have served in our nation's armed forces.
Page 256
IFA Chairman Brings "Veterans Day" to Nation's Capital Franchising World June 1, 2005
VetFran Works
Chairman Rennick explained how the VetFran program was helping hundreds of veterans acquire franchised businesses, and talked about IFA's scholarship program for veterans. In addition,
he asked for their support for the Veterans Self-Employment Act, which would allow veterans to
use part of their GI Bill education benefits to defray the training costs associated with buying a
franchise. A highlight of the day was when Rep. Stephanie Herseth (D-S.D.), the ranking Democrat
on the Veterans Affairs Subcommittee on Economic Opportunity, agreed to co-sponsor the bill.
Later, Rennick thanked the bill's author, Rep. Richard Baker (R-La.), for his leadership in introducing the legislation and to promise IFA's further support in getting it enacted
Chairman in the House
Rennick also visited another famous Washington, D.C. landmark, the White House, where he
and his group lunched at the famed White House Mess in the West Wing. There, by coincidence,
Rennick's party happened to run into Rep. Chris Cannon (R-Utah), who in 2004 was named IFA's
Legislator of the Year.
Rep. Richard Baker
IFA Chairman Rennick shares franchising economic data with U.S. Rep. Stephanie Herseth.
"It was an exciting and rewarding day," said Rennick. "I think it is important for IFA's chairman to spend time in Washington, and I hope the rest of the IFA membership will join me back here
on Sept. 13 for Franchise Appreciation Day."
John Gay is vice president of government relations at the International Franchise Association.
He can be reached at johng@franchise.org.
For more information on the IFA government relations' program, visit the association's Web site
at www.franchise.org.
GRAPHIC: Photographs
LOAD-DATE: June 17, 2005
Page 257
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
June 1, 2005
SECTION: Pg. 8(1) Vol. 37 No. 6 ISSN: 1041-7311
ACC-NO: 133317822
LENGTH: 441 words
HEADLINE: Increasing diversity in franchising;
IN THIS ISSUE
BYLINE: Rennick, Dick
BODY:
The franchising sector closely reflects the society in which we live. Witness the facts that some
people might choose self-employment over retirement, that there are more women in the workplace,
that someare pacesetters bypassing a corporate career to start their own businesses. As society
changes, the effects upon the franchising sector are to be expected.
Our nation is becoming more diverse ethnically. Census data indicates the changes taking place
in the ethnicity of he United States. These changes are affecting how franchises conduct business.
This diversity will have an impact on everything from marketing to training, customer relations to
recruitment and financing to communications. These changes will not only affect the corporate office or franchisees' businesses, but everything from local communities to global economic trends.
To gauge how much the demography of America has changed in just the past few years, let's
take a look at some Census data.
The total U.S. population was 274 million in 2000 and 283 million in 2003, according to the
U.S. Census Bureau's 2003 American Community Survey Summary. A breakdown of the population indicates that 77 percent of the population was comprised of whites in 2000 and 76 percentin
2003. Hispanics represented more than 12 percent of the total in 2000 and nearly 14 percent in
2003. Blacks accounted for nearly 12 percent in 2000 and slightly more than 12 percent in 2003.
Asians were reported at nearly 4 percent in 2000 and slightly more than 4 percentin 2003.
Although interesting, these numbers don't tell the most important story. Franchise systems must
continue to ask, "Are we actively creating an environment of inclusion?" Or viewed in other ways,
are the systems' training materials available in different languages? Do the marketing and advertis-
Page 258
Increasing diversity in franchising; IN THIS ISSUE Franchising World June 1, 2005
ing campaigns reflect the diversity of the intended audiences? Do prospective franchisees see themselves in reading material or visiting your Web site? Does the franchise rely on diverse suppliers
and vendors?
The International Franchise Association will continue to help its members to increase the number and success of minorities in franchising, including franchisors, franchisees, suppliers and employees, primarily through the activities spearheaded by the association's Minorities in Franchising
Committee. The recently established Diversity Institute, chaired by retired PepsiCo Senior Vice
President Ron Harrison,CFE, will expand the diversity and inclusion initiatives of both IFAand the
IFA Educational Foundation.
The programs and people are in place. Won't you join me in gettingthe job done?
Dick Rennick, CFE
IFA Chairman
LOAD-DATE: January 30, 2006
Page 259
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
June 1, 2005
SECTION: Pg. 47(2) Vol. 37 No. 6 ISSN: 1041-7311
ACC-NO: 133317833
LENGTH: 347 words
HEADLINE: IFA chairman brings "Veterans Day" to Nation's Capital: paving the way for Franchise Appreciation Day;
Government Relations
BYLINE: Gay, John
BODY:
International Franchise Association Chairman Dick Rennick, CFE, Spent a day in Washington
D.C. recently taking the message of franchising to lawmakers on Capitol Hill. The chairman's visit
had a military veterans theme. In addition to pointing out the economic importance of franchising
using the Policymaker Digest, a condensed version of the association's Economic Impact of Franchised Businesses 'study. Rennick told lawmakers about the IFA's commitment to helping those
who have served in our nation's armed forces.
VetFran Works
Chairman Rennick explained how the VetFran program was helping hundreds of veterans acquire franchised businesses, and talked about IFA's scholarship program for veterans. In addition,
he asked for their support for the Veterans Self-Employment Act, which would allow veterans to
use part of their GI Bill education benefits to defray the training costs associated with buying a
franchise. A highlight of the day was when Rep. Stephanie Herseth (D-S.D.), the ranking Democrat
on the Veterans Affairs Subcommittee on Economic Opportunity, agreed to co-sponsor the bill.
Later, Rennick thanked the bill's author, Rep. Richard Baker (R-La.), for his leadership in introducing the legislation and to promise IFA's further support in getting it enacted
Chairman in the House
Rennick also visited another famous Washington, D.C. landmark, theWhite House, where he
and his group lunched at the famed White HouseMess in the West Wing. There, by coincidence,
Page 260
IFA chairman brings "Veterans Day" to Nation's Capital: paving the way for Franchise Appreciation Day; Government
Relations Franchising World June 1, 2005
Rennick's party happened to run into Rep. Chris Cannon (R-Utah), who in 2004 was named IFA's
Legislator of the Year.
"It was an exciting and rewarding day," said Rennick. "I think it is important for IFA's chairman to spend time in Washington, and I hope the rest of the IFA membership will join me back here
on Sept. 13 for Franchise Appreciation Day."
John Gay is vice president of government relations at the International Franchise Association.
He can be reached at johng@franchise.org.
For more information on the IFA government relations' program, visit the association's Web site
at www.franchise.org.
LOAD-DATE: January 30, 2006
Page 261
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
June 1, 2005
SECTION: Pg. 47(2) Vol. 37 No. 6 ISSN: 1041-7311
ACC-NO: 133317833
LENGTH: 347 words
HEADLINE: IFA chairman brings "Veterans Day" to Nation's Capital: paving the way for Franchise Appreciation Day;
Government Relations
BYLINE: Gay, John (English writer)
BODY:
International Franchise Association Chairman Dick Rennick, CFE, Spent a day in Washington
D.C. recently taking the message of franchising to lawmakers on Capitol Hill. The chairman's visit
had a military veterans theme. In addition to pointing out the economic importance of franchising
using the Policymaker Digest, a condensed version of the association's Economic Impact of Franchised Businesses 'study. Rennick told lawmakers about the IFA's commitment to helping those
who have served in our nation's armed forces.
VetFran Works
Chairman Rennick explained how the VetFran program was helping hundreds of veterans acquire franchised businesses, and talked about IFA's scholarship program for veterans. In addition,
he asked for their support for the Veterans Self-Employment Act, which would allow veterans to
use part of their GI Bill education benefits to defray the training costs associated with buying a
franchise. A highlight of the day was when Rep. Stephanie Herseth (D-S.D.), the ranking Democrat
on the Veterans Affairs Subcommittee on Economic Opportunity, agreed to co-sponsor the bill.
Later, Rennick thanked the bill's author, Rep. Richard Baker (R-La.), for his leadership in introducing the legislation and to promise IFA's further support in getting it enacted
Chairman in the House
Rennick also visited another famous Washington, D.C. landmark, theWhite House, where he
and his group lunched at the famed White HouseMess in the West Wing. There, by coincidence,
Page 262
IFA chairman brings "Veterans Day" to Nation's Capital: paving the way for Franchise Appreciation Day; Government
Relations Franchising World June 1, 2005
Rennick's party happened to run into Rep. Chris Cannon (R-Utah), who in 2004 was named IFA's
Legislator of the Year.
"It was an exciting and rewarding day," said Rennick. "I think it is important for IFA's chairman to spend time in Washington, and I hope the rest of the IFA membership will join me back here
on Sept. 13 for Franchise Appreciation Day."
John Gay is vice president of government relations at the International Franchise Association.
He can be reached at johng@franchise.org.
For more information on the IFA government relations' program, visit the association's Web site
at www.franchise.org.
LOAD-DATE: February 8, 2006
Page 263
Copyright 2005 Orange County Register
The Orange County Register (California)
May 12, 2005 Thursday
SECTION: BUSINESS
LENGTH: 1267 words
HEADLINE: Franchising growing as a two-way street;
Trade groups have improved franchiser-franchisee relations by helping make contracts `fair' to both.
BYLINE: JAN NORMAN , The Orange County Register
BODY:
When Dan Boyle bought the Tutor Time franchise for Laguna Niguel in 1995, the child-care
company was selling centers faster than it could open them.
Instead of the promised 18-month wait, Boyle's child-care center wasn't ready until 2001, and
only because he did some of Tutor Time's work himself -- he found his own location and contractor.
At one time, Tutor Time was a defendant in 40 franchisee lawsuits. The Federal Trade Commission fined it $220,000 in 1996 for misrepresentations to potential franchisees, and in 2002 it filed
for bankruptcy.
But this year, in a remarkable about-face, Tutor Time received the Fair Franchising Seal at the
national conference of the American Association of Franchisees and Dealers in San Diego. In addition to meeting the group's long list of ``fair franchising standards,'' Tutor Time received a thumbs
up from more than 80 percent of its franchisees to earn the seal.
Franchising has become an economic powerhouse in the United States, encompassing more than
767,000 businesses that provide 9.8 million jobs and $625 billion in sales. However, in the early
1990s, the relationship between franchisers and franchisees was often adversarial and occasionally
litigious. More recently, the situation has greatly improved, experts on both sides agree, partly because of the threat of strict state and federal regulation and partly because of efforts to make contracts fair and beneficial for both sides.The AAFD, whose membership includes franchisers, franchisees and attorneys, isn't alone in advocating fair franchising. The American Franchisee Association, with just franchisee members, in 1999 lobbied for laws promoting good faith and fair dealing
in franchise contracts. And the International Franchise Association, founded by and for franchisers
in 1960, has a code of ethics for its members.
In theory, franchising enables a company to grow by providing opportunities for others to share
business ownership. In its most common form, business-format franchising, a company licenses its
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Franchising growing as a two-way street; Trade groups have improved franchiser-franchisee relations by helping make
contracts `fair' to both. The Orange County Register (California) May 12, 2005
brand and system of operation to others in exchange for fees and royalties. The franchiser promises
distribution and marketing support, including brand-building. The franchisee, a quasi-independent
business owner, promises to grow the business by following the system.
PROBLEMS, SOlutions
But, depending on how a franchise contract is written, it can be a good deal for both sides, or
lopsided -- most frequently, in favor of the company selling franchises.
Among the more common problems:
Lack of ongoing support for the franchisees
No right to pass the franchise on to heirs in the event the franchisee dies
Requirement to buy equipment or supplies from the franchiser at higher prices than the franchisee could get at Costco
As franchising boomed in the 1980s, it was a seller's market marked by no-negotiation contracts
that heavily favored franchisers. The AAFD was founded in 1990 and AFA in 1993 to try to create
a level playing field for franchisees. AAFD founder Bob Purvin, a former franchiser attorney,
caused an industry controversy in 1994 with the publication of his book, ``The Franchise Fraud.''
``As often as not,'' Purvin wrote, ``franchising provides neither safety nor business ownership.
Sometimes the franchiser is the enemy instead of the protector.''
Some of the proposed solutions to unfair franchise arrangements:
The right to associate with other franchisees within the system
Competitive sourcing for products and services
Dispute resolution hearings in the franchisee's jurisdiction rather than the franchiser's.
When AAFD started promoting its fair-franchising standards, then-IFA President Don DeBolt
told Purvin that franchisers would never embrace one of those provisions -- collective bargaining
for franchisees.
``He said what we were really proposing was like the Japanese concept of total quality management,'' Purvin recalls. ``So (the AAFD) came up with the term, `Total Quality Franchising' instead of `jointly negotiated.' ''
Despite such ongoing disagreements, the two organizations are on friendly terms. Current IFA
Chairman Dick Rennick owns American Leak Detection, a Palm Springs franchiser that has earned
the AAFD's Fair Franchising Seal.
The two groups, Rennick says, ``have a difference of opinion on a couple of issues, but Bob
(Purvin) attends some of our events and we attend some of his.''
Phil Meckley, an American Leak Detection franchisee in Santa Ana, says that relationships in
his system are strong because of good two-way communication and Rennick's willingness to listen
to franchisees.
``I may not always agree with Dick, but he has always included (franchisees) who wanted to be
involved,'' Meckley says.
litigation, cooperation
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Franchising growing as a two-way street; Trade groups have improved franchiser-franchisee relations by helping make
contracts `fair' to both. The Orange County Register (California) May 12, 2005
Tutor Time's Boyle, who now heads that company's franchisee association and has a seat on the
corporate board of directors, says both sides must cooperate to make fair franchising work.
After bankrupt Tutor Time was sold to Childtime Learning Centers, new Chief Executive Bill
Davis came to the table seeking a franchise agreement to benefit both sides, and franchisees agreed,
as long as they also got a voice in running the company, Boyle says. That agreement laid the foundation for Tutor Time earning AAFD's Fair Franchising Seal this year.
Meineke Discount Muffler Shops is another franchise system that has moved from lawsuits to
teamwork. In 1996, Meineke franchisees won a record $390 million class-action lawsuit against the
company that alleged misuse of the advertising fund. The judgment was overturned on appeal, but
paved the way for a new, more balanced agreement.
Mark Zuckerman, founder of the Meineke Dealers Association, says both sides agreed to move
on, and the franchiser's new management team listens to reasonable requests. For example, headquarters recently agreed to reduce its royalty on some low-profit margin services, such as towing
customers' vehicles or doing emissions testing.
Meineke earned the Fair Franchising Seal in 2001, which most franchisees favored once they
signed on to the new agreement, Zuckerman says.
LEGISLATION
These widely publicized franchise fights led some state and federal lawmakers to consider more
regulation of franchising. Iowa, for example, adopted strict franchise regulations that prompted
many franchisers, such as McDonald's, to halt franchise sales in the state.
The AFA campaigned to get franchisees elected as delegates to the 1995 White House Conference on Small Business, which put franchisee- friendly issues on the list of top small-business concerns for Congress to address.
IFA has reacted with a five-prong self-regulation system that includes its code of ethics, an ombudsman and a national mediation program.
``We believe the program of self-regulation we have created provides a cost-effective and efficient solution that will permit franchisers to focus their efforts on building their brands and minimize any disruptions to their relationships that might result from occasional disputes,'' says IFA
President Matthew Shay.
AAFD also favors market- driven solutions, Purvin says. ``Our vision remains for the marketplace to demand a relationship in franchising that is built on negotiation and mutual respect between
franchisers and franchisees. Our goal is that one day ... our standards will be the minimum that the
market demands.''
(714) 796-7927 or jnorman@ocregister.com
Franchising snapshot
The economic role of franchising in the state and nation:
California
Jobs: 1.001 million
Payroll: $27.2 billion
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Franchising growing as a two-way street; Trade groups have improved franchiser-franchisee relations by helping make
contracts `fair' to both. The Orange County Register (California) May 12, 2005
Establishments: 80,340
United States
Jobs: 9.797 million
Payroll: $229.1 billion
Establishments: 767,480
Source: IFA Educational Foundation
GRAPHIC: On top: Dan Boyle, who heads Tutor Time's franchisee association, says both sides
must cooperate to have ``fair franchising.'' Working: American Leak Detection, which uses sensitive devices to find underground problems, has received a Fair Franchising Seal from the American
Association of Franchisees and Dealers. Ears open: Phil Meckley says American Leak Detection
encourages intracompany communication.
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LENGTH: 1070 words
HEADLINE: Beyond Fast Food, Into Tech; A new breed of business owner sees franchising as the
path to growth
BYLINE: BY DOUG TSURUOKA
BODY:
If your idea of owning a franchise stops with a McDonald's or Subway outlet, think again.
Technology is changing what it means to be a franchisee.
"Franchising used to be all about fast food, lodging and cleaning carpets. But it's more high tech
now," said Dick Rennick, chairman of the International Franchise Association trade group. "Franchising now includes people who can do more complex things like resurfacing driveways or repairing ink-jet cartridges. It's becoming more diverse and continues to grow in numbers."
Franchise owners say the trend's fed by several developments. One is that new technologies like
the Internet and wireless communication are carving out new business niches. Some consumers, for
example, need special help in using computers and other digital gear.
Advances like digital sensors and monitors also help franchises get involved in complex security
and repair services. And small, locally owned franchises can provide a "human touch" that's different from the customer service offered by bigger companies.
A case in point is 48-year-old Ellen Radigan, the owner of a franchise store called Snappy Auctions in Alexandria, Va., that helps consumers sell items on eBay.
Radigan once worked for a big telecom company in customer service and says she was "aghast"
at how customers were treated. "To me (franchising) meant being able to take care of people and
have control over my level of service. I don't have a (corporation over me) saying, "You can't do
that.' It's my decision."
The folks that sell franchises to the public these days also didn't come out of the burger business.
Rennick, a former cop, runs his own franchising business, the Palm Springs, Calif.-based
American Leak Detection. The nationwide operation trains and equips people to offer a high-tech,
Page 268
Beyond Fast Food, Into Tech; A new breed of business owner sees franchising as the path to growth Investor's Business
Daily May 9, 2005 Monday
leak-finding service at customers' homes and businesses. Franchisees pinpoint pipe and sewer leaks
using advanced electronic equipment.
Debbie Gordon is a former tech consultant in Nashville, Tenn., who founded Snappy Auctions,
the franchise that Radigan bought into.
Gordon began selling items like shoes on eBay five years ago. That led her to the concept behind Snappy Auctions. Her franchise trains people in the U.S. and overseas to set up eBay drop-off
stores that handle shipments to successful bidders and facilitate payments for items.
Then there's Joe Barbat, founder and CEO of Wireless Toyz, a cellular service store that pulls
together equipment and service plan information from major wireless carriers to provide one-stop
shopping for consumers. Chief Operating Officer Richard Simtob says the idea of franchising grew
out of several successful one-stop telecom/wireless stores that Barbat ran.
Rennick got the idea for his American Leak Detection franchise after taking over his late father's plumbing business. Rennick had helped out from an early age.
"I was the guy that went out with the sledgehammer and a chisel to find the leak for my father,"
he said.
As someone who did leak detection the old-fashioned way, Rennick grasped that new technology like heat detectors and miniature cameras could make the process faster and more efficient.
So 30 years ago, he founded a company that used high-tech gadgets to detect leaks. He started
franchising the business 20 years ago.
American Leak Detection now has about 300 franchised locations in 44 states and a dozen overseas, including in Brazil, Australia and South Korea.
Franchisees deal with anything from swimming pool leaks to bigger jobs at nuclear power
plants and factories. They also find leaks in concealed or underground piping systems carrying liquids or gas.
In addition to using tiny cameras that resemble those used in surgery, Rennick's specialists are
trained to don wet suits to do underwater inspections of large holding tanks and other facilities.
Snappy Auctions started from Gordon's passion for shoes. She bought shoes at discounters and
resold them on eBay for a profit. It was more like a hobby than a business.
As Gordon became adept at the fine points of online auctioneering, friends asked her to help
them sell things on eBay.
"The people who asked me for help were tech-savvy people. But they were busy. They didn't
want to spend a lot of time doing the tedious things that are part of the auction process," Gordon
recalled.
That was when she realized there was a market for helping people sell things on eBay. She came
up with a business plan, made an agreement with eBay and opened her first store in Nashville in
October.
Gordon decided to develop the business as a franchise after realizing that customer service was
the key to the business' success.
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Beyond Fast Food, Into Tech; A new breed of business owner sees franchising as the path to growth Investor's Business
Daily May 9, 2005 Monday
"That's because franchise owners would be (more sensitive) in serving customers, when compared with a corporate model," she said.
Snappy Auctions has sold over 60 franchises in the U.S. the past year. It plans to open franchises in Britain, Japan and other parts of Asia later this year.
Individual franchise stores take anywhere from 15%-35% from the proceeds of a sale as a commission. Each store pays Snappy Auctions a royalty no higher than 4% of its sales.
Snappy Auctions' training involves product evaluation, marketing, advertising, software instruction and lessons on selling via eBay. Franchises get protected territory.
"We also focus on how to provide customer service, and we do on-site training and work with
employees on running the stores," Gordon said.
Wireless Toyz opened its first franchise in September 2001 in Garden City, Mich. It now has 79
franchises in various states and another 127 ready to open over the next year.
In addition to providing one-stop shopping for cell phones and service, it offers satellite TV service from suppliers like DirecTV and Dish Network.
The upfront cost for a franchise is $250,000. This includes inventory, fixtures, equipment and
training.
"The type of people who buy our franchise love retail, want to be in a store 12 hours a day and
they love technology," said the firm's chief operating officer, Richard Simtob.
Simtob says Wireless Toyz helps franchisees pick the right location, negotiate a store site and
assists with the design and layout. It also helps with the grand opening and sends staff to advise
franchisees. Simtob says average store revenue is $900,000 a year, with the entire franchise network
pulling in $71 million in sales annually.
LOAD-DATE: May 9, 2005
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Copyright 2005 International Franchise Association
Franchising World
May 1, 2005
SECTION: Vol. 37, No. 5; Pg. 6; ISSN: 1041-7311
ACC-NO: 842573291
LENGTH: 609 words
HEADLINE: Franchising Creates Value
BYLINE: Rennick, Dick
BODY:
ABSTRACT
According to the recently released study, "Does Franchising Create Value? An Analysis of the Financial Performance of US Public Restaurant Firms", shows that overall, franchisors create more
value and perform better financially than their non-franchise competitors. You, in the franchising
sector, have also long believed that franchising is a proven business model that not only helps the
American small-business owner but also boosts the economy at large. It is in your best interest -and the nation's best interest -- that this sector continues to grow, create more entrepreneurial opportunities for future small-business owners and generate jobs.
FULL-TEXT
We, in the franchising sector, have long been believers in the value of franchising as a business
model. It is reassuring to see academic work that confirms what we have known all along: Franchisors outperform non-franchise firms.
According to the recently released study, "Does Franchising Create Value? An Analysis of the
Financial Performance of U.S. Public Restaurant Firms," shows that overall, "franchisors create
more value and perform better financially than their non-franchise competitors."
Researchers from the William Rosenberg International Center of Franchising at the University
of New Hampshire Whittemore School of Business and Economics used two metrics to evaluate
companies: Economic Value Added (EVA), a value-based performance tool used to compute the
true economic profit of a firm, as opposed to its accounting profit (such as net income); and Market
Value Added (MVA), which measures the market value that a firm has created.
Page 271
Franchising Creates Value Franchising World May 1, 2005
The study found franchisors have a slightly higher propensity to create market value and economic value than non-franchisors, and franchisors generate on average higher MVA and EVA than
do non-franchisors.
The paper, authored by E. Hachemi Aliouche, senior research fellow with the Rosenberg Center,
and Udo Schlentrich, the center's director, was selected the winner of the 2005 International Franchise Association Educational Foundation's Arthur Karp Research Award for "Best Applied Paper."
We, in the franchising sector, have also long believed that franchising is a proven business
model that not only helps the American small-business owner but also boosts the economy at large.
This excellent research is even more proof.
As we read in the 2004 PricewaterhouseCoopers study commissioned by the IFA Educational
Foundation, franchising accounts for more than one-and-a-half trillion dollars of economic output in
the United States, and more than 18 million people owe their livelihoods to the nation's 767,000
franchised businesses. It's in our best interest-and the nation's best interest-that this sector continues
to grow, create more entrepreneurial opportunities for future small-business owners and generate
jobs.
IFA recently celebrated an historic milestone-its membership has grown to more than 1,000
franchise systems for the first time in its 45-year history. It is now time for each of us to help create
another "historic" milestone, that is getting many in our membership to participate in our upcoming
fall Franchise Appreciation Day coming Sept. 13. Last year more than 250 IFA members met in
Washington, D.C. for Franchise Appreciation Day and successfully carried franchising's message to
the senators and representatives on Capitol Hill. It is imperative that we meet-and exceed-that effort
this September. Mark your calendars now and plan to join me Sept. 13 in taking this important message about franchising to our nation's capital.
Dick Rennick, CFE
Dick Rennick, CFE
Chairman
LOAD-DATE: May 23, 2005
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All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
May 1, 2005
SECTION: Vol. 37, No. 5; Pg. 66; ISSN: 1041-7311
ACC-NO: 842573401
LENGTH: 1403 words
HEADLINE: IFA President Don DeBolt Retires, Is Honored For Decade of Service
BODY:
ABSTRACT
When Don DeBolt joined the International Franchise Association (IFA) in 1995, the organization
was facing several major challenges. By trimming unnecessary expenditures and calling on the association's members for greater involvement, he instituted a fiscal responsibility that lifted the association to its present state of financial stability, complete with reserve funds. Other IFA leaders describing DeBolt labeled him a problem-solver, consensus builder, servant-leader, advocate and
someone who was always optimistic and honest, someone who bridged the gap between franchisors
and franchisees and was open to hearing different points of view. During IFA's recent annual convention, the association announced the establishment of the Don DeBolt Franchising Scholarship
Award for Entrepreneurship, which pledges $50,000 which will be funded by a grant to the IFA
Educational Foundation.
FULL-TEXT
"If everyone felt as I do about franchising.. .everyone would have a franchise."
When Don TJeB0It j0inecj the international Franchise Association in 1995, the organization
was facing several major challenges. On the political front, anti-business franchise-relationship bills
-were being proposed in several states, financial resources were slim and relations between franchisors and franchisees were strained almost to the point of breaking.
DeBoIt, who had previously served in executive positions with the National Spa and Pool Institute, Menswear Retailers of America, and the International Swimming Hall of Fame, simultaneously was facing a personal challenge of his own. After his initial interview with the IFA board of
directors, he was diagnosed with cancer.
Page 273
IFA President Don DeBolt Retires, Is Honored For Decade of Service Franchising World May 1, 2005
When he returned for a second interview, he shared the news with the IFA leaders. But without
hesitation, the group offered him the job because they had seen something that no medical condition
could suppress: the qualities of a leader.
DeBoIt and IFA Chairwoman JoAnne Shaw honor 2000 IFA Legislator of the Year, House Judiciary Chairman Henry Hyde.
"If anyone ever needed a lifeline, this guy did," DeBoIt said later. "And that's one reason I became so passionate about franchising and the International Franchise Association."
Once on board, DeBoIt went quickly to work restoring the confidence of volunteer leaders, bolstering the staff and hiring new professionals. His penchant for vigilant stewardship of membership
dollars was steadfast.
Donald J. DeBoIt, President 1995-2004
"Take care of the pennies and the dollars will take care of themselves," he was often heard to
say.
By trimming unnecessary expenditures and calling on the association's members for greater involvement, he instituted a fiscal responsibility that lifted the association to its present state of financial stability, complete with reserve funds.
But most importantly, DeBoIt created an atmosphere that fostered a commitment to a service
culture. He insisted that any contact from an IFA member be instantly addressed and set an example
by refusing to have his telephone calls screened, by striving to respond to letters and e-mails the
same day they arrived.
Often, when conducting meetings at the conference table in his office, he would literally leap
across the room to grab the telephone on his desk. Such instant access to the president restored
IFA's reputation as a responsive, professional organization and, at the same time, inspired staff to
strive for even greater levels of service to the membership.
One Community, One Goal
Although the organization had approved a measure to open its doors to franchisees in 1992, little movement in that direction had been achieved. DeBoIt saw that as an essential step towards not
only improving the atmosphere of the entire franchising sector, but as proof that the sector could
govern itself.
Mustering the brain-power of volunteers and staff, the association leader facilitated what today
is known as the IFA System-wide Membership, a program that offers membership to franchisees of
all member companies at no cost, consequently boosting interest and involvement.
During DeBolt's tenure, franchisees were welcomed not only into the membership but soon
were elected to the board of directors and in 2002, Dunkin' Donuts franchisee Steve Siegel became
the first franchisee to be elected chairman of the organization.
IFA 2004 Chairman Sid Feltenstein, upon recognizing DeBoIt during the association's recent
annual convention said, "We stand here today, 10 years later, able to report that we have achieved
remarkable things, including system-wide membership that includes 8,000 franchisees, financial
reserves equal to more than one year's operating budget, a stable and talented staff, no relationship
legislation on the horizon and a growing and powerful Franchise Appreciation Day program that
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IFA President Don DeBolt Retires, Is Honored For Decade of Service Franchising World May 1, 2005
gets us noticed on Capitol Hill. Maybe most important, franchise news is often good news, and
that's good news for all of us."
Neither convention set-up, nor lack of chairs could stay the president from his appointed e-mail
rounds.
Other IFA leaders describing DeBoIt labeled him a problem-solver, consensus builder, servantleader, advocate and someone who was always optimistic and honest, someone who bridged the gap
between franchisors and franchisees and was open to hearing different points of view.
Celebrating yet another successful IFA convention.
Do the Right Thing
"When I think of Don, the word that comes to mind is 'character'," said Matthew Shay, a veteran
staff member who was selected by the board of directors to succeed DeBoIt when he retired at the
end of 2004. "His first thoughts were always for the good of franchising and the organization. When
facing a challenge, he would always ask 'What's the right thing to do?"
Asked to describe his management style, DeBoIt said simply that he relied on IFA's professional
staff and would just "get out of the way and let them do their best."
And he excelled at delivering franchising's message to all who would listen-legislators, policymakers, the news media and, of course, prospective franchisees. "Investigate before you invest" became the association's byword, repeated with passion by DeBoIt in countless interviews across all
spectrums of media-television, radio, print, the Internet.
"In recognition of his contributions to franchising and the association, the IFA Executive Committee felt that creating a scholarship award to encourage and assist a young person to embark on a
study of franchising and entrepreneurship would be the best way to recognize and honor Don for his
service to IFA and the entire franchising community," said IFA 2005 Chairman Dick Rennick,
CFE.
During IFA's recent annual convention, the association announced the establishment of the Don
DeBoIt Franchising Scholarship Award for Entrepreneurship, which pledges $50,000-$10,000 per
year for five years- which will be funded by a grant to the IFA Educational Foundation. In general,
the scholarship will be awarded each year to a student enrolled in business or entrepreneurship
course of study at an accredited college or university.
"Got a moment, Mr. President? Are you aware that franchising is..."
Franchising: A Solution
In acknowledging the formation of the scholarship, DeBoIt shared his views of the significant
role of franchising in the future. He said he believes that franchising is part of the solution to the
nation's current health-care crisis and that the sector is such a job and economic energizer that it can
contribute to the easing of conflicts to usher in world peace.
Did someone say "retire?" DeBoIt, who before coming to IFA had founded and published an
executive recruitment employment newsletter, CEO Update, hardly missed a beat between leaving
his office overlooking Washington, D.C.'s 14th Street and New York Avenues and settling into a
chair back in the newsletter's headquarters just across the river in Alexandria, Va.
Page 275
IFA President Don DeBolt Retires, Is Honored For Decade of Service Franchising World May 1, 2005
But any one who knows Don DeBoIt would not be surprised to walk into a franchise establishment one day and find him behind the counter greeting customers. After all, his parting words at the
association's annual meeting were: "If everyone felt as I do about franchising... everyone would
have a franchise."
DeBolt created an atmosphere that fostered a commitment to a service culture.
". . .he would always ask 'What's the right thung to do'?"
GRAPHIC: Photographs
LOAD-DATE: May 23, 2005
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ASAP
Copyright 2005 International Franchise Association
Franchising World
May 1, 2005
SECTION: Pg. 6(1) Vol. 37 No. 5 ISSN: 1041-7311
ACC-NO: 132535194
LENGTH: 483 words
HEADLINE: Franchising creates value.
BYLINE: Rennick, Dick
BODY:
We, in the franchising sector, have long been believers in the value of franchising as a business
model. It is reassuring to see academic work that confirms what we have known all along: Franchisors outperform non-franchise firms.
According to the recently released study, "Does Franchising CreateValue? An Analysis of the
Financial Performance of U.S. Public Restaurant Firms," shows that overall, "franchisors create
more value and perform better financially than their non-franchise competitors."
Researchers from the William Rosenberg International Center of Franchising at the University
of New Hampshire Whittemore School of Business and Economics used two metrics to evaluate
companies: Economic Value Added (EVA), a valuebased performance tool used to compute the
true economic profit of a firm, as opposed to its accounting profit (such as net income); and Market
Value Added (MVA), which measures the market value that a firm has created.
The study found franchisors have a slightly higher propensity to create market value and economic value than non-franchisors, and franchisors generate on average higher MVA and EVA than
do non-franchisors.
The paper, authored by E. Hachemi Aliouche, senior research fellowwith the Rosenberg Center,
and Udo Schlentrich, the center's director, was selected the winner of the 2005 International Franchise Association Educational Foundation's Arthur Karp Research Award for "Best Applied Paper."
We, in the franchising sector, have also long believed that franchising is a proven business
model that not only helps the American small-business owner but also boosts the economy at large.
This excellent research is even more proof.
Page 277
Franchising creates value. Franchising World May 1, 2005
As we read in the 2004 PricewaterhouseCoopers study commissioned by the IFA Educational
Foundation. franchising accounts for more than one-and-a-half trillion dollars of economic output in
the United States, and more than 18 million people owe their livelihoods to the nation's 767,000
franchised businesses. It's in our best interest--and the nation's best interest--that this sector continues to grow, create more entrepreneurial opportunities for future small-business owners and generate jobs.
IFA recently celebrated an historic milestone--its membership has grown to more than 1,000
franchise systems for the first time in its 45-year history. It is now time for each of us to help create
another"historic" milestone, that is getting many in our membership to participate in our upcoming
fall Franchise Appreciation Day coming Sept. 13. Last year more than 250 IFA members met in
Washington, D.C. for Franchise Appreciation Day and successfully carried franchising's message to
the senators and representatives on Capitol Hill. It is imperative that we meet--and exceed--that effort this September. Mark your calendars now and plan to join me Sept. 13 in taking this important
message about franchising to our nation's capital.
LOAD-DATE: January 30, 2006
Page 278
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
May 1, 2005
SECTION: Pg. 8(3) Vol. 37 No. 5 ISSN: 1041-7311
ACC-NO: 132535195
LENGTH: 1701 words
HEADLINE: Changing trends in franchise finance: rising interest rates have notdampened the
lending climate for franchising, according to those in the franchise finance field. Among the trends
to watch in the months ahead are growth in multi-unit and multi-brand ownership, along with increases in refinancing activity and sale/leasebacks;
FINANCING THE FUTURE OF FRANCHISING
BYLINE: Larson, Polly
BODY:
Franchising's maturity as a business model is perhaps best illustrated by the growing number of
franchisees who own more than one unit and even more than one brand.
"One big trend we are seeing is more existing franchisees coming in for financing for another
brand. They have sold their first brand and want to get into a new one, or they are keeping their first
brand and want to get into a second one," said Jeff Rosenfeld, managing partner at Kessev Finance
in Minneapolis.
Those franchisees may also be part of another trend--people who have become disillusioned
with the corporate world and opted out, according to Rick Anderson, who is general manager, franchising, for Franchise Finance, based in Little Rock, Ark. "A few years ago it was because they
were getting laid off or taking early retirement. Now instead of getting more 'golden parachute' people, we are getting more people who are just quitting their jobs because of the stress. They want to
do something different, be their own boss."
Siegel Capital Pres. Bernie Siegel weighs in with the observation that those so-called "corporate
dropouts" who apply for financing at his Bala-Cynwood, Pa., operation tend to be younger than in
the past."While they used to be ages 50 to 55, now they are in their late 20sor 30s. It is a reflection
of the more accepted concept that corporate America no longer provides you a track for life. Some
Page 279
Changing trends in franchise finance: rising interest rates have notdampened the lending climate for franchising,
according to those in the franchise finance field. Among the trends to watch in the mo
years ago people were hoping it was still there, but obviously the commitment is not there between
the company and the employee anymore. People are realizing that younger."
New franchisees seeking financing tend to look specifically at twoconsiderations, according to
Philip Roth, senior vice president, global marketing at Flagstaff, Ariz.-based GE Finance. "Generally they look for an average investment of less than a quarter million in total. And it needs to be
easy to run, with about 10 or fewer employees. That is where most of these people invest their time
and efforts getting into franchising."
Financing New Units
Roth enumerates four business events that involve financing: building new units, refinancing,
acquisitions and "re-imaging" or improvements. Of these, the most difficult to finance are new operators goinginto new units. "There are a lot of unknowns in that, so if the new franchisee can get a
general manager or a partner with experience to participate and have an equity share, that is the best
way to go about financing."
Siegel points out it is even more difficult if the franchise system itself is new. "They have no
track record of succeeding in putting other people into business. New franchisors need to recognize
their first franchisees must have some substance, some personal collateral to put toward the deal.
Also you want people that have business backgrounds as related to your industry as possible."
On the other hand, Siegel said an established franchisor with a low default ratio on SBA loans
should have little trouble finding financing. He notes that SBA lenders are becoming more active
again, aftermany large players in the industry went out of the business or severely cut back their
SBA lending commitments a few years ago. "Now, allof a sudden in the last six months, I am hearing of other lenders looking to make more significant plays in the market. That's a reversalof the
trend. So I think we are going to see more competition, more lenders seriously considering SBA
loans."
Because of this trend, Seigel notes it is more important than everthat franchisors list their offerings on the U.S. Small Business Administration Registry. To be listed, franchise systems pay a fee
and submit their Uniform Franchise Offering Circular to the SBA. which thoroughly reviews it to
ensure it meets SBA standard operating procedures, an essential step in the approval process. "So
many deals come back to me where, even if the borrower looks strong, the lender says Tmsorry,
they are not on the registry.'"
Acquisitions, Refinancing and Re-imaging
Refinancing of loans for existing units and loans for acquiring additional units are both on the
rise and are "pretty simple" for successful operators, Roth says. "If you are performing, the access to
capital is out there. You have an experienced operator, and you have thefinancials in front of you.
There shouldn't be any mystery."
As the economy stabilizes and leads to increased competition in the marketplace, Roth also expects to see a resulting increase in the number of loans taken out for "re-imaging" or redesigning
franchise locations to make them more attractive.
The increased activity in refinancing, acquisitions and re-imagingis a part of the overall trend
toward multi-unit, multi-branded franchises. Rosenfeld sums up the transition over the past few
years: "Initially we had companies like Yum! Brands and Dunkin' Donuts that would have a couple
of brands but would never really mix them in any way. Then we had the co-branding trend, and now
Page 280
Changing trends in franchise finance: rising interest rates have notdampened the lending climate for franchising,
according to those in the franchise finance field. Among the trends to watch in the mo
we have the multi-branding trend, where people are designing their franchise concept so that the
different brands are meant to fit together, going after specific day parts that their pre-existing brands
don't have."
As a result, more existing franchisees are looking for additional concepts, and new concepts are
targeting existing franchisees. As this trend continues. "the opportunity for the single-unit person is
rapidly disappearing." Rosenfeld believes.
Easing the Financial Process
An increase in the number of franchisors who work regularly with specific lenders is helping to
smooth the financing process for all concerned. "There is a greater awareness among franchisors
that they have to provide at least an informal lending program for the franchisee," Rosenfeld said.
He describes such programs as ones where the franchisor has worked with a number of lending
sources, has explained the concept to them and given them complete background information. The
franchisor also gives the franchisee a template to fill out the information needed by the lender. "So
when the franchisee walks in, the burden of explaining the concept has already been met."
At Franchise Finance, for example, Anderson said, "We visit the franchisors, review their requirements, ask what they are trying to achieve, how many franchises they want to open, how much
money they needto meet their goals, what kind of people they are trying to put intobusiness. Then if
our credit requirements are a match with theirs, we put together a program and they refer people to
us. That is how we do 90 percent of our business."
Siegel describes a similar scenario. "The people in the field willrecommend two or three lenders
or brokers like myself to franchiseesfor potential financing sources, and I will be on their short list,
so we will get some of that business." Siegel also has developed a program with one major franchise
system in which his company acts as the exclusive outsourced finance department. "When they approve a new franchisee, they give us their name, and we call them and welcome themto our service.
They don't have to hire us or pay us because the franchisor does that for them."
Looking Ahead
While rising interest rates will impact the economy in various ways, those involved in franchise
finance do not foresee a significant effect on the overall climate for franchise lending However, an
increase in the number of loan defaults could affect that picture, according to Anderson. "In the past
few years we have had a bonanza for everybody who wanted to borrow money. It started before
9/11. Then right after that, rates that were already falling dropped a whole percent, so that was a big
incentive for people to borrow money. That has really helped more people get into business in the
last few years, some ofwhom might not have otherwise. So one of the concerns in the future for
lenders is what kind of defaults we might have in the next few years because of the low rates we
have had."
Siegel hopes that as the economy grows, one trend will reverse itself. "In the recession years and
post-9/11 years. some lenders have added more and more restrictions, such as requiring specific industry experience to open a franchise. But many franchisors prefer someone who understands business and management in general to specific industry experience. So I hope as we get into better
times, we will see lessof that requirement."
As variable loan rates continue to rise, Roth expects to see an increase in refinancing those loans
into fixed rates ones. He also seesa continuing trend in the use of sale/leasebacks. "Operators are
Page 281
Changing trends in franchise finance: rising interest rates have notdampened the lending climate for franchising,
according to those in the franchise finance field. Among the trends to watch in the mo
coming to us and wanting to buy an operation but not put the equity downon the real estate side. So
we do a sale/leaseback where we literally buy the property and then lease it back to them. We will
basically do market-value acquisition pricing, so if they buy multiple locations, that could be very
advantageous. They could put that equity into building new units or buying something else. That
has been a significant trend over the last 18 months to two years,"
Rosenfeld believes franchising wilL continue to grow in new and different ways than in the
past, particularly in the areas of multi-branding. "I think there is more activity in the franchise
brands than Ihave ever experienced. There is a real recognition that franchise brands can offer a
huge return. I think there is an understanding you need to have more than one brand because the
vast majority of individual franchise brands are relatively small. So to make a company interesting
to outside investors, you need to put a number of brands together and look for synergies across
those brands."
WHAT THE MEDIA IS SAYING
South Florida Sun-Sentinel Marcia Heroux Pounds
Franchise Group Voices Concerns About Common Issues
[Dick] Rennick, who has dozens of American Leak Detection franchises in Florida, has no
complaints about our state. "It's a good business climate for us to work in," he says.... Rennick says
one growth trend is technology-based franchises. Computer repair, workplace technology and advanced alarm systems are some examples.
Polly Larson is a freelance writer based in Snow Hill, Maryland. She is the former editor of
Franchising World and now writes frequently for the publication.
LOAD-DATE: January 30, 2006
Page 282
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
May 1, 2005
SECTION: Pg. 66(2) Vol. 37 No. 5 ISSN: 1041-7311
ACC-NO: 132535215
LENGTH: 1135 words
HEADLINE: IFA president Don DeBolt retires, is honored for decade of service: "if everyone felt
as I do about franchising ... everyone would have afranchise.";
FW FOCUS: YOUR ASSOCIATION
BODY:
When Don DeBolt joined the International Franchise Association in 1995, the organization was
facing several major challenges. On the political front, anti-business franchise-relationship bills
were being proposed in several states, financial resources were slim and relations between franchisors and franchisees were strained almost to the point of breaking.
DeBolt, who had previously served in executive positions with the National Spa and Pool Institute, Menswear Retailers of America, and the International Swimming Hall of Fame, simultaneously was facing a personal challenge of his own. After his initial interview with the IFA board of
directors, he was diagnosed with cancer.
When he returned for a second interview, he shared the news with the IFA leaders. But without
hesitation, the group offered him the jobbecause they had seen something that no medical condition
could suppress: the qualities of a leader.
"If anyone ever needed a lifeline, this guy did," DeBolt said later. "And that's one reason I became so passionate about franchising and the International Franchise Association."
Once on board, DeBolt went quickly to work restoring the confidence of volunteer leaders, bolstering the staff and hiring new professionals. His penchant for vigilant stewardship of membership
dollars wassteadfast.
"Take care of the pennies and the dollars will take care of themselves," he was often heard to
say.
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IFA president Don DeBolt retires, is honored for decade of service: "if everyone felt as I do about franchising ...
everyone would have afranchise."; FW FOCUS: YOUR ASSOCIATION Franchising W
By trimming unnecessary expenditures and calling on the association's members for greater involvement, he instituted a fiscal responsibility that lifted the association to its present state of financial stability, complete with reserve funds.
But most importantly, DeBolt created an atmosphere that fostered acommitment to a service
culture. He insisted that any contact from an IFA member be instantly addressed and set an example
by refusing tohave his telephone calls screened, by striving to respond to lettersand e-mails the
same day they arrived.
Often, when conducting meetings at the conference table in his office, he would literally leap
across the room to grab the telephone onhis desk. Such instant access to the president restored IFA's
reputation as a responsive, professional organization and, at the same time, inspired staff to strive
for even greater levels of service to the membership.
One Community, One Goal
Although the organization had approved a measure to open its doorsto franchisees in 1992, little
movement in that direction had been achieved. DeBolt saw that as an essential step towards not only
improving the atmosphere of the entire franchising sector, but as proof that the sector could govern
itself.
Mustering the brain-power of volunteers and staff, the associationleader facilitated what today is
known as the IFA System-wide Membership, a program that offers membership to franchisees of all
member companies at no cost, consequently boosting interest and involvement.
During DeBolt's tenure, franchisees were welcomed not only into the membership but soon
were elected to the board of directors and in 2002, Dunkin' Donuts franchisee Steve Siegel became
the first franchisee to be elected chairman of the organization.
IFA 2004 Chairman Sid Feltenstein, upon recognizing DeBolt during the association's recent
annual convention said, "We stand here today, 10 years later, able to report that we have achieved
remarkable things, including system-wide membership that includes 8,000 franchisees, financial
reserves equal to more than one year's operating budget, a stable and talented staff, no relationship
legislation on the horizon and a growing and powerful Franchise Appreciation Day program thatgets us noticed on Capitol Hill. Maybe most important, franchise news is often good news, and
that's good news for all of us."
Other IFA leaders describing DeBolt labeled him a problem-solver, consensus builder, servantleader, advocate and someone who was always optimistic and honest, someone who bridged the gap
between franchisors and franchisees and was open to hearing different points of view.
Do the Right Thing
"When I think of Don, the word that comes to mind is 'character',"said Matthew Shay, a veteran
staff member who was selected by the board of directors to succeed DeBolt when he retired at the
end of 2004. "His first thoughts were always for the good of franchising and theorganization. When
facing a challenge, he would always ask 'What's the right thing to do'?"
Asked to describe his management style, DeBolt said simply that herelied on IFA's professional
staff and would just "get out of the way and let them do their best."
And he excelled at delivering franchising's message to all who would listen--legislators, policymakers, the news media and, of course, prospective franchisees. "Investigate before you invest" be-
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IFA president Don DeBolt retires, is honored for decade of service: "if everyone felt as I do about franchising ...
everyone would have afranchise."; FW FOCUS: YOUR ASSOCIATION Franchising W
came the association's byword, repeated with passion by DeBolt in countless interviews across all
spectrums of media--television, radio, print, the Internet.
"In recognition of his contributions to franchising and the association, the IFA Executive Committee felt that creating a scholarship award to encourage and assist a young person to embark on a
study of franchising and entrepreneurship would be the best way to recognize and honor Don for his
service to IFA and the entire franchising community," said IFA 2005 Chairman Dick Rennick,
CFE.
During IFA's recent annual convention, the association announced the establishment of the Don
DeBolt Franchising Scholarship Award for Entrepreneurship, which pledges $50,000--$10,000 per
year for five years-- which will be funded by a grant to the IFA Educational Foundation. In general,
the scholarship will be awarded each year to a student enrolled in business or entrepreneurship
course of study at an accredited college or university.
Franchising: A Solution
In acknowledging the formation of the scholarship, DeBolt shared his views of the significant
role of franchising in the future. He said he believes that franchising is part of the solution to the
nation's current health-care crisis and that the sector is such a job and economic energizer that it can
contribute to the easing of conflicts tousher in world peace.
Did someone say "retire?" DeBolt, who before coming to IFA had founded and published an executive recruitment employment newsletter, CEO Update, hardly missed a beat between leaving his
office overlookingWashington, D.C.'s 14th Street and New York Avenues and settling into a chair
back in the newsletter's headquarters just across the riverin Alexandria, Va.
But any one who knows Don DeBolt would not be surprised to walk into a franchise establishment one day and find him behind the counter greeting customers. After all, his parting words at the
association'sannual meeting were: "If everyone felt as I do about franchising ...everyone would have
a franchise."
LOAD-DATE: January 30, 2006
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Copyright 2005 The Press Enterprise Co.
Press Enterprise (Riverside, CA)
April 27, 2005, Wednesday
SECTION: BUSINESS; Pg. E03
LENGTH: 157 words
HEADLINE: IN BRIEF
BYLINE: THE PRESS-ENTERPRISE
BODY:
INLAND
QUARTERLY INCOME RISES AT CHINO-BASED BANK
Chino Commercial Bank earned net income of $ 177,067, or 22 cents
per share, during the first quarter of 2005, a 50 percent jump
over the same quarter last year.
Total assets grew by 32 percent to $ 84.4 million; total deposits
increased 34 percent to $ 78 million; and total loans were up
29.7 percent to $ 36.9 million.
JONATHAN SHIKES
ENTREPRENEUR'S FORUM SET FOR ONTARIO CENTER
The 5th Annual Entrepreneur's Forum will focus on franchising
advice and opportunities today from 5:30 to 8:30 p.m. at the
Ontario Convention Center. Admission is $ 10, students are $ 5.
Richard Rennick, the founder and chief executive officer of
American Leak detection will moderate a panel that includes
Stuart Mathis, the president and chief executive officer of The
UPS Store and Godfred Otuteye, the president of Money Mailer.
KIMBERLY PIERCEALL
NOTES:
JONATHAN SHIKES, KIMBERLY PIERCEALL
LOAD-DATE: April 27, 2005
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Copyright 2005 Capital City Press
The Advocate (Baton Rouge, Louisiana)
April 25, 2005 Monday
Metro Edition
SECTION: NEWS; GERARD SHIELDS; Pg. 7-B;S
LENGTH: 740 words
HEADLINE: John considers a comeback bid
BYLINE: GERARD SHIELDS, WASHINGTON BUREAU
DATELINE: WASHINGTON
BODY:
Louisianians may not have seen the last of former U.S. Rep. Chris John, D-Crowley, in public
service.
John, 45, told the Capitol Hill newspaper Roll Call that he would consider a return to politics.
He is currently working as a lobbyist for Arent Fox in Washington. The firm has a reputation of being a stop for several legislators who returned to politics, including television and movie actor and
former U.S. Sen. Fred Thompson, R-Tenn.
John lost a bid to replace former U.S. Sen. John Breaux, D-La. U.S. Rep. Charles Boustany, RLafayette, won John's House seat, which could set up an interesting 2006 race.
"I am young, and I love public service," John said.
John said he likes working at Arent Fox because he is working three-day weeks, which allows
him to fly home and stay in touch with his family - and the state's 7th Congressional District.
The art of compromise
Breaux was a guest writer last week to celebrate the 50th anniversary of Roll Call. And what did
the man who was known for voting with the other side write about? The art of compromise.
Breaux lamented that Congress members from opposite parties no longer get together on a regular basis. Each has a weekly lunch separate from the other, which is opposite from years ago when
they dined together. Parties have also carved out more "safe" districts, meaning members don't have
to compromise, Breaux said.
"Many stubborn, close-minded partisans are refusing to compromise for the greater good for our
citizens," Breaux wrote. "I'm not certain when, how and why the word 'dealmaker' became such a
negative term, but unfortunately it has."
Page 287
John considers a comeback bid The Advocate (Baton Rouge, Louisiana) April 25, 2005 Monday
Veterans and small businesses
U.S. Rep. Richard Baker, R-Baton Rouge, received support from the International Franchise
Association for his bill that would allow U.S. veterans to use a portion of their education benefits to
pay for the training costs of starting a franchised small business.
Richard Rennick, chairman of the association, said the bill would offer veterans necessary resources. The "Veterans Self-Employment Act" would establish a five-year pilot program.
"The legislation would offer the veterans resources they need to help purchase a small business," Rennick, who owns a leak detection company, said in a statement. "Congressman Baker has
taken an important step to show veterans that we honor the commitment they made to defend our
nation."
Picking up the tab
U.S. Sen. David Vitter, R-La., recently notified the Federal Election Commission about a
$1,500 mistake that resulted in his not paying for a 2003 fund-raiser.
The fund-raiser turned out to be the infamous event organized by Washington lobbyist Jack
Abramoff. He and his partner are under federal investigation for allegedly taking as much as $82
million from American Indian gambling tribes, including the Louisiana Coushattas. Attorneys for
Abramoff have said he has done nothing wrong in representing the American Indian tribes, who
were legitimate clients.
At the time of the event, Vitter was trying to block new casino gambling in Louisiana by the
Jena Choctaws tribe. As a result, Vitter received campaign phone bank and mailing support from a
group called the Committee Against Gambling Expansion involving Abramoff. Vitter said he didn't
know it at the time, but the committee was funded in part by contributions from the Coushattas.
The event in question involved 16 people who helped raised $12,000 for Vitter at Signatures
restaurant, midway between the White House and the Capitol. He gave the restaurant owners his
personal credit card to pay the tab but was recently notified by a Business Week reporter that the
bill was never paid.
Vitter informed the restaurant of the mistake and asked it to charge the tab to his personal credit
card.
"We need to reimburse the restaurant because that was always the agreement," Vitter said.
"Technically, it could be someone else's contribution."
Not a sweet deal for La.
Breaux wasn't the only one writing for Capitol Hill newspapers last week.
Vitter was a guest columnist for The Hill, criticizing the Central American Free Trade Agreement.
The pact that would bring in an estimated 2 million tons of sugar into the United States would
cripple Louisiana's sugar industry, he said.
"Allowing these increases will flood the U.S. market and devastate the Louisiana sugar industry
as domestic sugar is displaced by highly subsidized foreign imports," Vitter wrote.
Gerard Shields is The Advocate's Washington correspondent.
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John considers a comeback bid The Advocate (Baton Rouge, Louisiana) April 25, 2005 Monday
LOAD-DATE: April 26, 2005
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Copyright 2005 The Press Enterprise Co.
THE BUSINESS PRESS/CALIFORNIA
April 25, 2005, Monday
SECTION: Pg. 22
LENGTH: 1084 words
HEADLINE: SMALL BUSINESS RESOURCE GUIDE;
Franchises account for 10% of economy: study
BYLINE: THE BUSINESS PRESS/CALIFORNIA
BODY:
Franchised businesses generate jobs for more than 18 million
Americans and account for 9.5% of the private-sector economic
output, a study released in March by International Franchise
Association Educational Foundation reported.
Conducted by PricewaterhouseCoopers, "The Economic Impact of
Franchised Businesses" found that more than 760,000 franchised
businesses generated a total economic output of more than $ 1.53
trillion, or nearly 10% of the U.S. private-sector economy.
Franchises, which include such businesses as quick-service
restaurants and real-estate agencies, auto repair shops and
hotels, directly employ 9.8 million people, about the same
number as the U.S. durable-goods manufacturing sector.
Franchising employment is almost as large as that of the
information and construction sectors combined. Combining both
direct and indirect job activity, franchising generates one out
of every seven jobs in the private sector.
"While the number of businesses that use franchising as a method
of distributing their products and services has steadily
increased since the 1950s, there has been very little
broad-scale economic research about this phenomenon," said Dick
Rennick, foundation chairman and chief executive officer of
American Leak Detection Inc. in Palm Springs.
Rennick and his wife Laurie were named Technology Entrepreneurs
of the Year at the Spirit of the Entrepreneur Awards hosted by
The Business Press and the Inland Empire Center for
Entrepreneurship at California State University, San Bernardino,
Page 290
in November.
Their company, launched in 1982, has more than 330 franchises.
The study measured the direct and indirect impact of franchised
businesses, focusing on the number of jobs, payroll and output
they generate. Total economic impact, the effect of what occurs
both in and because of franchised businesses, results in more
than 18 million jobs or nearly 14% of the nation's
private-sector employment. The businesses provided $ 506 billion,
or more than 11% of the U.S. private-sector payroll, and
stimulated an overall economic output of $ 1.53 trillion, nearly
10% of the private-sector economy.
The study described the impact on the U.S. economy for two types
of franchises: business-format and product-distribution
franchises. Business-format franchises operate in more than 75
industries such as restaurants, hotels, auto services,
convenience stores and tax-preparation services. Examples of
product-distribution franchises are gas stations, auto and truck
dealers, and beverage bottlers and distributors.
Business-format franchises accounted for 622,272 establishments,
7.8 million jobs and $ 162.9 billion in payroll, resulting in
$ 460 billion of economic output, according to the study.
Business-format franchising employed about as many people in
2001 as the financial services industry.
Product distribution franchising operated in 145,211
establishments providing 2 million jobs and $ 66.2 billion in
payroll, producing $ 164.6 billion of economic output.
Including economic activity that exists because of
business-format franchises, 14,161,252 jobs were created, $ 369.4
billion in payroll was distributed and $ 1.15 trillion of output
was produced. Product-distribution franchising created 3.9
million jobs, $ 137.2 billion in payroll and $ 374.2 billion of
economic output.
Both types of franchised businesses provided more jobs in 2001
than all employers operating in the financial services,
construction or information industries.
The study also found that franchised businesses play a
significant role in every state and the District of Columbia.
They account for at least 10% of the private-sector economic
output of 20 states. The value of output produced because of
franchised businesses was greatest in California ($ 187 billion),
Texas ($ 121 billion), Florida ($ 105 billion), Illinois ($ 79
billion), and New York ($ 72 billion).
Jobs created because of franchised businesses were at least 10%
of the private-sector work force in all but four states and the
District of Columbia. The number of jobs created because of
franchised businesses was greatest in five states: California
Page 291
(1,914,065), Texas (1,387,826), Florida (1,256,489), Illinois
(853,517), and Ohio (782,061).
Considered relative to the size of a state's economy,
franchising had the greatest impact on jobs in Nevada,
accounting for 20% of its private-sector work force.
Conducted in 2003, the study drew on a number of databases that
reflected economic activity that occurred in 2001. Because there
is no single source of data about franchised businesses in the
United States that could provide all of the statistics needed
for the study, PricewaterhouseCoopers used three databases that
contained different types of economic information: "County
Business Patterns" and "Nonemployer Statistics," produced by the
U.S. Bureau of the Census, and "IMPLAN," by the Minnesota IMPLAN
Group. These databases were melded with two other sources, Dun &
Bradstreet's "MarketPlace," and a survey of franchisors
conducted by the foundation.
The International Franchise Association, founded 44 years ago,
is the world's oldest and largest organization that represents
the business-format franchising sector. Its 30,000-plus members
include parent-company corporations, franchisees who own and
operate the establishments, and suppliers who provide the goods
and services required. The educational foundation, established
in 1983, conducts research and educational programs to increase
the awareness and understanding of franchising's role in the
free enterprise system. It is a 501(c)(3) nonprofit organization.
* * *
DIRECT IMPACT
No. of franchised businesses in 2001 767,483
No. of jobs 9,797,117
Payroll $ 229.1 billion
Economic output $ 624.6 billion
ECONOMIC IMPACT
Jobs created because of franchises 18.1 million or 13.7% of
private sector employment
Payroll created $ 506.6 billion, 11.1% of private payroll
Economic output $ 1.53 trillion, 9.5% of private sector economy
2001 JOBS BY SECTOR (IN MILLIONS)
Information 3.6
Construction 6.8
Financial activities 7.8
Franchised businesses 9.8
Durable goods manufacturing 10.3
SOURCES: INTERNATIONAL FRANCHISE ASSOCIATION, U.S. DEPARTMENT
OF LABOR
LOAD-DATE: April 28, 2005
Page 292
Copyright 2005 Kiplinger Washington Editors, Inc.
All Rights Reserved
Kiplinger Business Forecasts
April 21, 2005 Thursday
SECTION: Vol. 2005, No. 0422
LENGTH: 688 words
HEADLINE: Franchise Growth to Benefit Suppliers
BYLINE: Jim Ostroff
BODY:
Sales through franchises are on course to reach $1.4 trillion by decade's end from $900 billion
this year as the industry continues to expand into new sectors. This growth will trickle down to suppliers of computers, furniture, cosmetics, food, tools and other items that franchisees either sell or
use in their businesses.
In contrast to the past few decades, future growth in the franchise industry will rely on more
than just a few hot concepts such as fast-food outlets or affordable-motel chains. Franchise operators are fanning out into a number of market niches that reflect consumers' changing tastes and lifestyles.
An aging population is opening up a range of franchise possibilities. For example, senior-care
firm Home Instead, in addition to providing full- and part-time at-home caregivers, provides employees who run errands, arrange for home repairs and drive or accompany seniors to local stores,
movies, restaurants, etc.
Matthew Shay, president of the International Franchise Association (IFA), says baby boomers
are willing to spend money on things that help them to age gracefully and stay healthy. "That's giving rise to franchises that do makeup and cosmetic treatments, on the one hand, to skin treatments
and cosmetic surgery on the other," he says. Two leading players in this market are Sona MedSpa
and Ideal Image.
Dick Rennick, founder and CEO of American Leak Detection and chairman of the IFA, predicts that prepared meals have a future in the industry. "As [baby boomers] move into retirement,
there will be demand for services where meals will be prepared for a whole week and then delivered
to [be stored] in the refrigerator or freezer," says Rennick. His company is a franchisor of businesses that help municipalities and homeowners locate water leaks.
People also are hungry for services that save them time, says Shay. For example, Furniture
Medic will come to your house and give new life to a sagging sofa or a damaged dining room table,
Page 293
Franchise Growth to Benefit Suppliers Kiplinger Business Forecasts April 21, 2005 Thursday
avoiding the need for homeowners to lug furniture to the few remaining repair shops. Detail King
does auto detailing at homes and businesses.
The Internet is spawning other franchise trends. Snappy Auctions allows people to pick up
goods they have purchased on eBay, drop off items sold on eBay for shipment to buyers or leave
merchandise for sale by auctions. Another franchisor, Vintage Stock, is responding to eBay backlash among consumers who have found the online sales routine too cumbersome or risky. Vintage
Stock takes consignments of used entertainment goods: CDs, vinyl records, DVDs, videos, etc., and
the equipment they require.
Franchisors also are moving into instruction and learning. The Grape of Atlanta and Vino 100
in the Philadelphia area offer classes on wines and at-home wine making. Abrakadoodle, which offers art classes to young children, is at the forefront of another trend: partnering with a supplier, in
this case Crayola, whose crayons are used exclusively at the franchise.
There are two types of franchises. Some operate under a franchisor's brand name and also buy
all their products from that company. This is the common model for fast-food restaurants, oil and
lube auto services and paint stores, among others. In the alternative model, franchisees pay to use a
brand name but may buy their supplies anywhere. Chances are a water treatment services company
or document-copying outlet will follow this approach.
Both types are experiencing robust growth as more people start their own businesses, either by
choice or out of necessity. John Challenger, CEO of Challenger, Gray & Christmas, a workforce
trends consultancy, says: "It used to be that the best and the brightest always thought they'd go to
Fortune 500 companies and stay there for most of their careers. But the [workforce] downsizing that
began in the late 1990s exploded that career vision."
For people striking out on their own, Challenger says franchising "offers a more structured path
and more support, and that can be reassuring for many entrepreneurs."
Researcher-Reporter: Gerry Moore
LOAD-DATE: April 25, 2005
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Copyright 2005 El Paso Times (El Paso, TX)
All Rights Reserved
El Paso Times
April 20, 2005 Wednesday
SECTION: BUSINESS; Pg. 1F
LENGTH: 364 words
HEADLINE: UTEP seminar to focus on franchising
BYLINE: By Dave Burge
BODY:
El Paso Times
Franchises have a huge impact on the El Paso economy, says a national business leader who will
be the guest speaker Saturday at the UTEP Franchise Center's semiannual seminar.
"When people think of franchises, they think of McDonald's or Hertz. It goes way beyond that,"
said Dick Rennick, chief executive officer of American Leak Detection and newly elected chairman of the International Franchise Association.
Rennick will speak at 1 p.m. Saturday at the Camino Real Hotel as part of a 2 1/2 -day certificate program given by the Franchise Center.
Jack Cardwell, founder and CEO of El Paso-based Petro Stopping Centers, will be the guest
speaker at 1 p.m. Thursday.
Both talks are open to the public, but there is a $25 fee that includes lunch.
About 75 industries now have franchise businesses, Rennick said.
In the 16th Congressional District, which includes most of El Paso, there are 1,647 franchise
businesses that employ 22,251 people with a combined payroll of $396 million, Rennick said, citing a 2004 study done by PricewaterhouseCoopers.
El Paso franchise businesses gross about $1.18 billion annually, he added.
The International Franchise Association tracks data based on congressional districts to aid its
lobbying efforts.
"Franchising allows you to be an entrepreneur, but gives you a format to follow," Rennick said.
Rennick started his leak- detection business with one office in Hemet, Calif., in 1974. In 1984,
he began selling franchises.
Page 295
UTEP seminar to focus on franchising El Paso Times April 20, 2005 Wednesday
American Leak Detection now has 360 franchises in 44 states and 11 countries.
"I think it's always important to hear someone who has founded and grown their own business
the way he has," said Frank Hoy, director of the CEDARS business program, which includes the
Franchise Center.
Franchise seminar
.Space is available in the UTEP Franchise Center's 2A-day certificate program Thursday
through Saturday at the Camino Real Hotel, 101 S. El Paso.
.The cost is $900 for the first person and $700 for a secondary person.
.The public can attend the talks for a $25 fee, which includes lunch.
.Information: 747-7729.
Online Extra
.Link to franchise center Web site
LOAD-DATE: April 21, 2005
Page 296
Copyright 2005 El Paso Times (El Paso, TX)
All Rights Reserved
El Paso Times
April 17, 2005 Sunday
SECTION: BUSINESS; Pg. 2E
LENGTH: 666 words
HEADLINE: Agenda
BODY:
The Sun City American Business Women's Association will meet at 6:30 p.m. Tuesday at Gerardo's Restaurant at Montana and Geronimo. Terry Kelly will speak about patriotism.
Information and reservations: Maria Almaraz, 591-2882.
The El Paso Community College Small Business Development Center offers the following
events for small-business owners. All sessions will be at 1359 Lomaland.
."Starting and Financing Your Business" orientation, 9 to 11:30 a.m. Tuesday. No cost.
."QuickBooks Pro Intro: Setting Up the Company," 6 to 9 p.m. Tuesday. Cost: $30 or $65 for all
three QuickBook seminars.
."QuickBooks Pro Intro: Business Transactions," 6 to 9 p.m. Wednesday. Cost: $30 or $65 for
all three QuickBook seminars.
."Starting and Financing Your Business" orientation, presented in Spanish, 2 to 4:30 p.m.
Thursday. No cost.
."QuickBooks Pro Intro: Payroll Transactions, Journal Entries and Financial Reports," 6 to 9
p.m. Thursday. Cost: $30 or $65 for all three QuickBook seminars.
The Rio Grande Chapter of the National Association of Church Business Administrators will
meet from 11:30 a.m. to 1 p.m. Thursday at First Baptist Church, 805 Montana. The featured
speaker will be Sam Prieto of the El Paso Central Appraisal District on "Tax Exemptions from a
Church Perspective." The luncheon meeting is open to anyone serving in a business capacity with
any church.
Information and reservations: 533-1465.
The El Paso Hotel/Motel Association will meet from 11:30 a.m. to 1 p.m. Thursday at the Holiday Inn Sunland Park for a City Council candidates forum. The luncheon meeting is open to the
public. Cost: members $15, guests and nonmembers, $20.
Information, reservations: Paula Doran, 241-4125 or pdoran @elp.rr.com.
Page 297
Agenda El Paso Times April 17, 2005 Sunday
The Association of Professional Latinos in Finance and Accounting will meet at 5:45 p.m.
Thursday in Franky's at the Fiesta Lanes, 5850 Onix. The meeting is open to anyone interested in
becoming a member.
Information, reservations: Dennis May, 546-4060, or e-mail <a
"mailto:dennis.may@accountemps.com">dennis.may@accountemps.com
Positive Directions will host its fourth annual Day of Appreciation to honor administrative professionals in the workplace from 8:30 a.m. to 5 p.m. April 27-28 at the Crystal Palace Ballroom,
1550 Hawkins. Participants can choose either date. The day will include national motivational
speakers, mini-massages for all participants, lunch and door prizes. Cost: $150, six or more $115
each.
Information and registration: 838-1000 or www.appreciate apro.com .
The Maximum Impact Simulcast: The Influential Leader will include more than 70,000 business
professionals participating by satellite downlink in 500 cities, including El Paso at St. Mark's United
Methodist Church, 5005 Love. It will feature University of Texas at El Paso football coach Mike
Price as the local keynote luncheon speaker. This live leadership seminar, broadcast from Atlanta,
Ga., will be from 8:30 a.m. to 5 p.m. April 29. The cost is $79 at the door. Tables of eight are available for $350.
Information: www.maximum impact.com/mis, or Jim Maxon, 581-4444.
The University of Texas at El Paso Franchise Center's Franchise Management Certificate Program will be Thursday, Friday and Saturday at the Camino Real Hotel, 101. S. El Paso. Keynote
speakers will include Jack Cardwell, Petro Stopping Centers, and Richard Rennick, American
Leak Detection and chairman of International Franchise Association.
Information: Angela Mendoza, 747-7729.
The 20th annual Veterinary Community Awards Banquet will be at 6:30 p.m. May 3 at the El
Paso Marriott. The special guest will be Richard Adams, dean of the College of Veterinary Medicine at Texas A&M University. Honorees will include Bob Butchofsky, who had a major influence
on veterinary medicine in El Paso, and Patricia Roberts, founder of Greyhound Pets of America.
Cost: $30. Reservations deadline, April 28.
Information, reservations: 592-6200.
LOAD-DATE: April 19, 2005
Page 298
Copyright 2005 The McGraw-Hill Companies, Inc. All Rights Reserved
Business Week Online
April 13, 2005 Wednesday
SECTION: SMALL BUSINESS
LENGTH: 1477 words
HEADLINE: Three Stages of Franchising;
What's it like to be just starting out, or to be achieving success, or to be trying to maintain it? Take a
look
BYLINE: Burt Helm in New York
BODY:
or entrepreneurs who have found success, turning their business into a franchise system can be
tempting. For those eager to keep growing -- and fast -- the franchise model promises the potential
of rapid, national expansion without much risk. But building a successful franchise company means
more than just handing over the keys and waiting for the royalties to roll in. Challenges wait at
every stage, from creating the right template and training programs at the outset, to continuing revenue growth even after reaching sales territories across the country.
Here are looks at three franchises at three very different crossroads -- Cool Daddy's, PostNet,
and American Leak Detection -- to see where they've been, where they plan to go, and what they've
learned along the way.
Bringing Up Cool Daddy's
Sean Dacey wasn't your average bar worker. Not long after graduating from Georgia Tech, he
began working at Fat Tuesday, a chain of New Orleans-based frozen-drink bars, and climbed the
ranks quickly. In 1990, when the company decided to start selling margaritas, pina coladas, and the
like at concerts and festivals, it picked Dacey to head the project. An engineer by education, Dacey
found he had a special knack for the logistics required to churn out 2,000 frozen concoctions an
hour in 100-degree weather.
In 2000, after 10 years of managing Fat Tuesday's off-site division, Dacey left to create Cool
Daddy's, a company that rents and sets up frozen-drink machines for private parties as well as bigger concerts and festivals. And now that he and his wife, Cheryl (who serves as president), are
working some of Atlanta's biggest events for companies including Home Depot (HD) and Turner
South, they want to expand into new territory. How? The couple decided the best way would be to
franchise.
Page 299
Three Stages of Franchising;What's it like to be just starting out, or to be achieving success, or to be trying to maintain
it? Take a look Business Week Online April 13, 2005 Wednesday
Franchising fit their needs because it would allow them to keep focused on their main territory,
greater Atlanta, and let others tackle new areas. Having lived in the region for so long, the Daceys
attribute much of their success -- some 50% to 60% average revenue growth each year -- to contacts
they've developed over the years. And the theory is that the brand can grow in other cities at the
same clip where franchisees have similar local footholds.
But starting out, they're planning for two major challenges. First, they need to figure out a way
to teach franchisees the business quickly and easily. To solve that, the Daceys decided that the new
franchises will focus on private parties and skip selling at the more complex concert/festival level.
They plan to charge a $25,000 franchise fee, 6% royalties on revenue, and 1% advertising rate.
Being completely new to franchising, however, they also need to learn how to pick the right
franchisees. Too often, entrepreneurs select franchisees who are too much like themselves, says
Don Boroian, CEO of Francorp, a company in Olympia Fields, Ill., that helps develop young franchises. "A good franchisee isn't an entrepreneur," Boroian says. By nature, he says, entrepreneurs
tend to follow their own rules and try to make their own solutions without the rest of the company.
While the Daceys expect to clear the final legal hurdles this month and officially launch their
franchising program, they'll continue to rely on their primary business and take growth slowly, at
least for now. While many franchising companies roll out dozens of outlets from the start, the couple only plan to add betwee 5 and 10 franchise operations by yearend. Says Sean: "We want to work
out the kinks of the process, build a strong system, and only then, open the flood gates."
PostNet: Running with the Giants
The flood gates are already open for PostNet, a chain of mailbox, printing, and office-supply
stores based in Henderson, Nev. When Steve Greenbaum and Brian Spindel started PostNet in
1983, they found success as one of the few packaging and shipping stores around. Now, the market
is cluttered with big names like FedEx Kinko's (FDX) and UPS Store (UPS).
Though PostNet wanted to stay closely held and avoid taking on debt, it saw it needed to grow
fast to keep pace with the bigger names and stay relevant. "Our desire to grow is not a financial desire right now," says Greenbaum, PostNet's CEO. "We need it to create and keep awareness of our
brand."
While franchising aggressively wouldn't ensure the profit levels organic growth might, it has
enabled PostNet to grow much faster. It began franchising in 1993 and has continued to add more
stores since. It opened 93 outlets in 2004, and is on track to add 120 locations this year, bringing the
nationwide total to more than 600, concentrated mostly in the West.
Greenbaum feels if PostNet, an outfit with only 30 employees at its headquarters involved in finance and organization, weren't a franchise company it would have been impossible for it to achieve
such growth. Unlike Francorp's Boroian, Greenbaum believes franchisees can -- and should -- be
entrepreneurial. PostNet, he says, is attractive because franchisees can feel like entrepreneurs,
whereas the owner of, say, a UPS Store may feel more like the employee of a behemoth company.
"Most employees don't have a majority of their life-savings invested in their job," Greenbaum
says. PostNet charges a competitive $29,500 franchise fee and a royalty rate of 4% of revenue (plus
a 2% advertising contribution) -- a point below the 5% that many companies charge.
A successful franchising push is very much an exercise in branding, and going head-to-head
with operations like the UPS Store, which presides over several thousand locations, spurs the need
Page 300
Three Stages of Franchising;What's it like to be just starting out, or to be achieving success, or to be trying to maintain
it? Take a look Business Week Online April 13, 2005 Wednesday
to differentiate. PostNet recently redesigned its stores to distance itself from the "linear, monotone"
look of its major competitors. Departments are arranged with big multicolor signs designed to
mimic the navigation of a Web site -- big categories listed in large font, with specifics explained
underneath. Shoppers are greeted with upbeat music that Greenbaum says "gives the feel of trendy
retail stores."
Given the tough competition, Greenbaum and Spindel have broadened PostNet's offerings to include office supplies and an Internet-enabled data center, along with the typical copying and packaging. And in January, it used its increasing clout to sign a partnership with shipping service DHL -another fast-growing company nipping at the heels of the big boys.
How ALD Maintains Its Edge
Those who run American Leak Detection, a franchise that has been around since 1974, think it
has grown enough in the U.S. -- at least geographically. Based in Palm Springs, Calif., ALD, which
supplies its franchisees with proprietary technology for detecting and fixing leaks in pools and pipe
systems, has a franchise in every major U.S. market. Founder and CEO Richard Rennick decided
he would rather keep his existing franchisees happy -- and profitable -- than encroach on their operating territories by adding new franchises.
Supporting the existing 144 franchisees, which are responsible for specific territories, has been a
key to ALD's success, says Sheila Bangs, director of franchise sales. Don Boroian of Francorp
agrees. "American Leak Detection is a model company," he says. Too often franchisors run their
companies like a feudal lord, he says, when a collegial approach is much more effective.
Nobody knows the strengths and weaknesses of a system like the franchisees, and it's important
to use that feedback. ALD, Boroian says, "has a CEO who wants everyone to win, and he has bent
over backwards to listen to his franchise owners and be responsive."
In addition to respecting each existing franchisee's territory, ALD hosts training and refresher
courses for new hires throughout the year, as well as an annual intracompany convention to take
suggestions from franchise owners, collaborate about the future, and just plain relax.
Even though ALD isn't adding many new U.S. franchises doesn't mean it isn't on the move. It's
still expanding internationally, with close to 30 franchises in Brazil, Saudi Arabia, Australia, and
other countries. Domestically, ALD is finding growth by treating its corporate headquarters as a research and development lab for the franchisees with the aim of helping them stay ahead of the competition with new technology.
Soon ALD will also roll out a retail leak detector that consumers can buy and install in a pool by
themselves. Will it undercut the franchise-owners? Hardly. The model will have ALD's 800-number
printed on the front. So when a leak is detected, the customer will call a ALD franchisee to come fix
it.
Tomorrow: Tips on starting your own franchise.
Friday: An inside look at Two Men and a Truck, the nation's largest franchised moving company.
LOAD-DATE: April 13, 2005
Page 301
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
April 1, 2005
SECTION: Vol. 37, No. 4; Pg. 8; ISSN: 1041-7311
ACC-NO: 824504391
LENGTH: 661 words
HEADLINE: A New "Golden Age" of Franchising
BYLINE: Rennick, Richard
BODY:
ABSTRACT
Franchising is moving into a new Golden Age. At every turn, new franchises are being launched
into new sectors of the economy never before attempted, new technologies are shrinking the communications gap between franchisees, franchisors, and customers and the business community at
large. International Franchise Association's (IFA) mission remains intact: To Protect and Enhance
Franchising. The dedicated community of professionals seeking to advance that mission was represented in great numbers during IFA's record-breaking 45th Annual Convention in Hollywood FL.
April also signals the appearance of the new and improved Web site, www.franchise.org, which
provides a window for visitors to get to know or learn more about the brands that make franchising
a rapidly-growing sector.
FULL-TEXT
Dick Rennick, CFE
As one International Franchise Association leader recently remarked, franchising is moving into
a new "Golden Age." At every turn, new franchises are being launched into new sectors of the
economy never before attempted, new technologies are shrinking the communications gap between
franchisees, franchisors, franchisors, and customers and the business community at large, immensely improving the value of the goods and services delivered.
Franchising also reaches into more than 100 different countries today, spawned by a burgeoning
global economy, improved access to business information and, of course, the ability of the International Franchise Association to bring together all segments of franchising.
Page 302
A New "Golden Age" of Franchising Franchising World April 1, 2005
IFA's mission, although constantly improved upon and regularly adjusted to meet the needs of
the franchising sector, remains intact: To Protect and Enhance Franchising.
The dedicated community of professionals seeking to advance that mission was represented in
great numbers during IFA's record-breaking 45th Annual Convention last month in Hollywood,
Florida. For the first time in the association's history, more than 2,000 attendees gathered together to
not only discuss ways to protect and enhance franchising, but to discuss ways to share this wonderful business model with greater numbers of future entrepreneurs.
That's why this issue of Franchising World magazine appears as somewhat of a hybrid. Since it
will be distributed during our International Franchise Expo April 8-10 in Washington, D.C., this
issue contains some basic "how to" information for those prospective franchisees who are expected
to flock to the event. And, of course, Franchising World always offers articles by experts that provide guidance for those who are seeking ways to improve their existing business systems.
April also signals the appearance of our new and improved Web site, www.franchise.org, which
provides a window for visitors to get to know or learn more about the brands that make franchising
a rapidly-growing sector of our business economy.
The user-friendly and re-organized content features of the Web site have been ratcheted up so
that IFA members and prospective small-business owners can gain immediate access to material on
the state of franchising. Franchise.org will serve as window into the exciting world of franchising to
equip visitors with the latest news about the franchise sector and which policies and policymakers
are having an impact on businesses. It is also a central location to investigate established and emerging franchised businesses to gauge the competition or to consider a career change. There are also
practices that promote unity within franchising.
Visitors to this Web site will learn that IFA invites its members to abide by a "Code of Ethics"
that articulates the values upon which the members of the association will structure their franchise
relationships and strive to conduct their businesses.
I invite you to add Franchise.org to your favorites or "book mark it" so you can easily access the
most-popular location on the World Wide Web.
Richard Rennick, CFE
Chairman
LOAD-DATE: April 21, 2005
Page 303
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
April 1, 2005
SECTION: Vol. 37, No. 4; Pg. 10; ISSN: 1041-7311
ACC-NO: 824895451
LENGTH: 1076 words
HEADLINE: Franchises Provide Big Boost To Nation's Economy
BODY:
ABSTRACT
Franchised businesses generate jobs for more than 18 million Americans and account for 9.5% of
the private-sector economic output, a study released March 2004 by the International Franchise Association Educational Foundation reported. The study measured the direct and indirect impact of
franchised businesses, focusing on the number of jobs, payroll and output they generate. Total economic impact is the effect of what occurs both in and because of franchised businesses. The businesses provided $506 billion or more than 11% of the US private-sector payroll. The study also
found that franchised businesses play a significant role in every state and the District of Columbia.
FULL-TEXT
Study Measures Jobs, Payroll, Overall Output
Franchised businesses generate jobs for more than 18 million Americans and account for 9.5
percent of the private-sector economic output, a study released March 2004 by the International
Franchise Association Educational Foundation reported.
Conducted by PricewaterhouseCoopers, "The Economic Impact of Franchised Businesses"
found that more than 760,000 franchised businesses generate a total economic output of more than
$1.53 trillion, or nearly 10 percent of the U.S. private-sector economy.
Franchises, which include such businesses as quick-service restaurants and real-estate agencies,
auto repair shops and hotels, directly employ 9,797,000 people, about the same number as the U.S.
durable-goods manufacturing sector. Franchising employment is almost as large as that of the information and construction sectors combined. Combining both direct and indirect job activity, franchising generates one out of every seven jobs in the private sector.
Page 304
Franchises Provide Big Boost To Nation's Economy Franchising World April 1, 2005
"While the number of businesses that use franchising as a method of distributing their products
and services has steadily increased since the 1950s, there has been very little broad-scale economic
research about this phenomenon," said Dick Rennick, CFE, foundation chairman and CEO of
American Leak Detection, Inc.
The study measured the direct and indirect impact of franchised businesses, focusing on the
number of jobs, payroll and output they generate. Total economic impact is the effect of what occurs both in and because of franchised businesses. The businesses provided $506 billion or more
than 11 percent of the U.S. private-sector payroll.
The study describes the impact on the U.S. economy for two types of franchises: businessformat and product-distribution. Business-format franchises operate in more than 75 industries such
as restaurants, hotels, auto services, convenience stores and tax-preparation services. Examples of
product-distribution franchises are gas stations, auto and truck dealers, and beverage bottlers and
distributors.
Business-format franchises accounted for 622,272 establishments, 7,787,454 jobs and $162.9
billion payroll resulting in $460 billion of economic output. Business-format franchising employed
about as many people in 2001 as the financial services industry. Product distribution franchising
operated in 145,211 establishments providing 2,009,663 jobs and $66.2 billion in payroll producing
$164.6 billion of economic output.
Including economic activity that exists because of business-format franchises, 14,161,252 jobs
were created, $369.4 billion in payroll was distributed and $1.15 trillion of output was produced.
Product-distribution franchising created 3,960,343 jobs, $137.2 billion in payroll and $374.2 billion
of economic output.
Both types of franchised businesses provided more jobs in 2001 than all employers operating in
the financial services, construction or information industries.
The study also found that franchised businesses play a significant role in every state and the
District of Columbia. They account for at least 10 percent of the private-sector economic output of
20 states. The value of output produced because of franchised businesses was greatest in California
($187 billion), Texas ($121 billion), Florida ($105 billion), Illinois ($79 billion), and New York
($72 billion).
Jobs created because of franchised businesses were at least 10 percent of the private-sector
workforce in all but four states and the District of Columbia. The number of jobs created because of
franchised businesses was greatest in five states: California (1,914,065), Texas (1,387,826), Florida
(1,256,489), Illinois (853,517), and Ohio (782,061).
Considered relative to the size of a state's economy, franchising had the greatest impact on jobs
in Nevada, accounting for 20 percent of its privatesector workforce. Franchising was also a major
job provider in Arizona, Florida, Mississippi, New Mexico, Oklahoma and Tennessee.
The study was conducted in 2003 drawing on a number of databases that reflect economic activity that occurred in 2001. Because there is no single source of data about franchised businesses in
the United States that could provide all of the statistics needed for the study, PricewaterhouseCoopers used three databases that contain different types of economic information: "County Business
Patterns" and "Nonemployer Statistics," produced by the Bureau of the Census, and "IMPLAN," by
Page 305
Franchises Provide Big Boost To Nation's Economy Franchising World April 1, 2005
the Minnesota IMPLAN Group. These databases were melded with two other sources, Dun & Bradstreet's "Marketplace," and a survey of franchisors conducted by the foundation.
The International Franchise Association, founded 44 years ago, is the world's oldest nnd largest
organization that represents the business-format franchising sector. Its 30,000-plus members include
parent-company corporations, franchisees who own and operate the establishments, and suppliers
who provide the goods and services required. The educational foundation, established in 1983, conducts research and educational programs to increase the awareness and understanding of franchising's role in the free enterprise system. It is a 501 (c)(3) non-profit organization and donations are
tax deductible to the extent allowed by law.
Portions of the report are posted on the IFA Web site at www.franchise.org. A CDROM that
contains the full report, including National, State and Congressional District Views, is available free
to news media representatives. Others can obtain it for $10, prepaid, postage and handling, by writing to IFA Publications, P.O. Box 1020, Sewickley, Pa. 15143 or by calling 800-543-1038.
LOAD-DATE: April 22, 2005
Page 306
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
April 1, 2005
SECTION: Pg. 8(1) Vol. 37 No. 4 ISSN: 1041-7311
ACC-NO: 131761669
LENGTH: 516 words
HEADLINE: A new "Golden Age" of franchising;
IN THIS ISSUE
BYLINE: Rennick, Richard
BODY:
As one International Franchise Association leader recently remarked, franchising is moving into
a new "Golden Age." At every turn, new franchises are being launched into new sectors of the
economy never before attempted, new technologies are shrinking the communications gap between
franchisees, franchisors, franchisors, and customers and the business community at large, immensely improving the value of the goods and services delivered.
Franchising also reaches into more than 100 different countries today, spawned by a burgeoning
global economy, improved access to business information and, of course, the ability of the International Franchise Association to bring together all segments of franchising.
IFA's mission, although constantly improved upon and regularly adjusted to meet the needs of
the franchising sector, remains intact: ToProtect and Enhance Franchising.
The dedicated community of professionals seeking to advance that mission was represented in
great numbers during IFA's record-breaking 45th Annual Convention last month in Hollywood,
Florida. For the first time in the association's history, more than 2,000 attendees gathered together to
not only discuss ways to protect and enhance franchising, but to discuss ways to share this wonderful business model with greater numbers of future entrepreneurs.
That's why this issue of Franchising World magazine appears as somewhat of a hybrid. Since it
will be distributed during our International Franchise Expo April 8-10 in Washington, D.C., this
issue contains some basic "how to" information for those prospective franchisees who are expected
to flock to the event. And, of course, Franchising World always offers articles by experts that provide guidance for thosewho are seeking ways to improve their existing business systems.
Page 307
A new "Golden Age" of franchising; IN THIS ISSUE Franchising World April 1, 2005
April also signals the appearance of our new and improved Web site, www.franchise.org, which
provides a window for visitors to get to know or learn more about the brands that make franchising
a rapidly-growing sector of our business economy.
The user-friendly and re-organized content features of the Web site have been ratcheted up so
that IFA members and prospective small-business owners can gain immediate access to material on
the state of franchising. Franchise.org will serve as window into the exciting world of franchising to
equip visitors with the latest news about the franchise sector and which policies and policymakers
are having an impact on businesses. It is also a central location to investigate established and emerging franchised businesses to gauge the competition or to consider a career change. There are also
practices that promote unity within franchising.
Visitors to this Web site will learn that IFA invites its members to abide by a "Code of Ethics"
that articulates the values upon whichthe members of the association will structure their franchise
relationships and strive to conduct their businesses.
I invite you to add Franchise.org to your favorites or "book mark it" so you can easily access the
most-popular location on the World Wide Web.
Richard Rennick, CFE
Chairman
LOAD-DATE: January 30, 2006
Page 308
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
April 1, 2005
SECTION: Pg. 10(1) Vol. 37 No. 4 ISSN: 1041-7311
ACC-NO: 131761670
LENGTH: 930 words
HEADLINE: Franchises provide big boost to nation's economy: study measures jobs, payroll,
overall output.
BODY:
Franchised businesses generate jobs for more than 18 million Americans and account for 9.5
percent of the private-sector economic output, a study released March 2004 by the International
Franchise Association Educational Foundation reported.
Conducted by PricewaterhouseCoopers, "The Economic Impact of Franchised Businesses"
found that more than 760,000 franchised businesses generate a total economic output of more than
$1.53 trillion, or nearly 10 percent of the U.S. private-sector economy.
Franchises, which include such businesses as quick-service restaurants and real-estate agencies,
auto repair shops and hotels, directlyemploy 9,797,000 people, about the same number as the U.S.
durable-goods manufacturing sector. Franchising employment is almost as large as that of the information and construction sectors combined. Combining both direct and indirect job activity, franchising generates one out of every seven jobs in the private sector.
"While the number of businesses that use franchising as a method of distributing their products
and services has steadily increased since the 1950s, there has been very little broad-scale economic
research about this phenomenon," said Dick Rennick, CFE, foundation chairmanand CEO of
American Leak Detection, Inc.
The study measured the direct and indirect impact of franchised businesses, focusing on the
number of jobs, payroll and output they generate. Total economic impact is the effect of what occurs both in andbecause of franchised businesses. The businesses provided $506 billion or more
than 11 percent of the U.S. private-sector payroll.
The study describes the impact on the U.S. economy for two types of franchises: businessformat and product-distribution. Business-format franchises operate in more than 75 industries such
Page 309
Franchises provide big boost to nation's economy: study measures jobs, payroll, overall output. Franchising World April
1, 2005
as restaurants,hotels, auto services, convenience stores and tax-preparation services. Examples of
product-distribution franchises are gas stations, auto and truck dealers, and beverage bottlers and
distributors.
Business-format franchises accounted for 622,272 establishments, 7,787,454 jobs and $162.9
billion payroll resulting in $460 billion ofeconomic output. Business-format franchising employed
about as many people in 2001 as the financial services industry. Product distribution franchising
operated in 145,211 establishments providing 2,009,663jobs and $66.2 billion in payroll producing
$164.6 billion of economic output.
Including economic activity that exists because of business-formatfranchises, 14,161,252 jobs
were created, $369.4 billion in payroll was distributed and $1.15 trillion of output was produced.
Product-distribution franchising created 3,960,343 jobs, $137.2 billion in payroll and $374.2 billion
of economic output.
Both types of franchised businesses provided more jobs in 2001 than all employers operating in
the financial services, construction or information industries.
The study also found that franchised businesses play a significantrole in every state and the District of Columbia. They account for at least 10 percent of the private-sector economic output of 20
states. The value of output produced because of franchised businesses was greatest in California
($187 billion), Texas ($121 billion), Florida ($105 billion), Illinois ($79 billion), and New York
($72 billion).
Jobs created because of franchised businesses were at least 10 percent of the private-sector
workforce in all but four states and the District of Columbia. The number of jobs created because of
franchisedbusinesses was greatest in five states: California (1,914,065), Texas (1,387,826), Florida
(1,256,489), Illinois (853,517), and Ohio (782,061).
Considered relative to the size of a state's economy, franchising had the greatest impact on jobs
in Nevada, accounting for 20 percent of its private-sector workforce. Franchising was also a major
job provider in Arizona, Florida, Mississippi, New Mexico, Oklahoma and Tennessee.
The study was conducted in 2003 drawing on a number of databases that reflect economic activity that occurred in 2001. Because there isno single source of data about franchised businesses in the
United States that could provide all of the statistics needed for the study, PricewaterhouseCoopers
used three databases that contain different types of economic information: "County Business Patterns" and "Nonemployer Statistics," produced by the Bureau of the Census, and "IMPLAN," by the
Minnesota IMPLAN Group. These databases were melded with two other sources, Dun & Bradstreet's "MarketPlace," and a survey of franchisors conducted by the foundation.
The International Franchise Association, founded 44 years ago, is the world's oldest and largest
organization that represents the business-format franchising sector. Its 30,000-plus members include
parent-company corporations, franchisees who own and operate the establishments, and suppliers
who provide the goods and services required. The educational foundation, established in 1983, conducts research and educational programs to increase the awareness and understanding of franchising's role in the free enterprise system. It is a 501 (c)(3) non-profit organization and donations are
tax deductible to the extent allowed by law.
Portions of the report are posted on the IFA Web site at www.franchise.org. A CDROM that
contains the full report, including National, State and Congressional District Views, is available free
Page 310
Franchises provide big boost to nation's economy: study measures jobs, payroll, overall output. Franchising World April
1, 2005
to news media representatives. Others can obtain it for $10, prepaid, postage and handling, by writing to IFA Publications, P.O. Box 1020, Sewickley,Pa. 15143 or by calling 800-543-1038.
LOAD-DATE: January 30, 2006
Page 311
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
April 1, 2005
SECTION: Pg. 49(15) Vol. 37 No. 4 ISSN: 1041-7311
ACC-NO: 131761681
LENGTH: 5633 words
HEADLINE: IFE 2005 exhibitor directory;
International Franchise Expo;
Directory
BODY:
1-800-DryClean, LLC
Mr. Paul M. Wiljanen
3948 Ranchero Drive
Ann Arbor, MI 48108-2775
Phone: (734) 975-1100
Fax: (734) 975-9000
1-800-FLOWERS.Com
Ms. Eileen Harris-Brooks
2550 North Hollywood Way
Suite 206
Burbank, CA 91505
Phone: (818) 843-8280
Fax: (818) 843-4578
3D Trimage
Mr. Nigel Ward
Bruach Spittal
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Scotland ML11 8Ly
United Kingdom
Phone: 441555841073
Fax: 447867528328
7-Eleven, Inc.
Ms. Joanne Webb-Joyce
2711 North Haskell Avenue
Dallas, TX 75204-2911
Phone: (214) 828-7764
Fax: (214) 841-6776
ACTION International
Mr. Rich Bernstein
5670 Wynn Road Ste A
Las Vegas, NV 89118
Phone: (702) 795-3188
Fax: (702) 795-3183
AIM Mail Centers
Mr. Michael Sawitz
15550--D Rockfield Blvd.
Irvine, CA 92618
Phone: (949) 837-4151
Fax: (949) 837-4537
AIM Mail Centers are complete business service centers offering a wide array of products and
services. This includes shipping services with UPS, FedEx and the USPS. We provide packaging,
stamps, faxing, notary, mailbox rentals, photocopies, office supplies and much more. Our advanced
systems, extraordinary training and on-going field support make AIM Mail Centers the right choice
for entrepreneurs who want to be in business for themselves but not by themselves.
Alpaca.com
Ms. Linda Davis
3888 West North Territorial Road
Whitnore Lake, MI 48189
Phone: (734) 995-1500
Fax: (734) 996-8266
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
American Leak Detection, Inc.
Mr. Richard Rennick, CFE
P.O. Box 1701, 888 Research Drive
Palm Springs, CA 92262
Phone: (760) 320-9991
Fax: (760) 320-1288
AristoCare
Mr. Park Dana
1200 El Dorado Place, Suite 130
Tucson, AZ 85751
Phone: (520) 731-2273
Fax: (520) 529-0862
Arizona Pizza Co., Inc.
Ms. Linda Stevens
370 SE 15th Avenue
Pompano Beach, FL 33060
Phone: (954) 942-9424
Fax: (954) 783-5177
Associacao Brasileira de Franchising
Mr. Rogerio Almeida Feijo
Avenida Brigadeiro Faria Lima 1.739, 3 andar
Sao Paulo-SP
01452-001 CEP Brasil
Phone: 38144200
Fax: 38175986
The Athlete's Foot
Mr. Martin Amschler
1950 Vaughn Road
Kennesaw, GA 30144-7005
Phone: (770) 514-4500
Fax: (770) 514-4903
ATIR Natural Nail Care Clinic
Page 314
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Ms. Rita B. Gregory
1303 Jamestown Road, Suite 101
Williamsburg, VA 23185
Phone: (757) 258-0696
Fax: (757) 258-8999
Australian Exhibition Services
Ms. Fiona Stacey
Illoura Plaza
Melbourne 3004
Victoria Australia
Phone: 61392614500
Fax: 61392614545
Awardcraft
Mr. Francis J. Ford
10900 Nesbitt Avenue South
Eighth Floor Promotions
Bloomington, MN 55437
Phone: (419) 586-6433
Fax: (419) 948-0220
Aylesworth, Thompson, Phelan & O'Brien
Mr. David Gray
222 Bay Street
Toronto M5J2J1
Ontario Canada
Phone: (416) 777-4047
Fax: (416) 865-1398
Barnie's Coffee & Tea Company, Inc.
Mr. Mike Daigle
7001 Lake Ellenor Drive, Suite 250
Orlando, FL 32809
Phone: (407) 854-6628
Fax: (407) 854-6666
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Beautyfirst, Inc.
Mr. Patrick Neville
4727 S. Emporia, Suite 133
Wichita, KS 67216-1765
Phone: (316) 529-1430
Fax: (316) 529-0920
Benetrends, Inc.
Mr. Leonard I. Fischer
600 W. Broadway, Suite 930
San Diego, CA 92101-3352
Phone: (866) 837-6063
Fax: (619) 858-2696
Bevinco
Ms. Vanessa Ziskos
505 Consumers Road, Suite 510
Toronto, ON M2J 4V8 Canada
Phone: (416) 490-6266
Fax: (416) 490-6899
Billboard Connection
Mr. Raymond W. Titus
1801 Australian Avenue South
West Palm Beach, FL 33409-6465
Phone: (866) 257-6025
Bojangles' Restaurants, Inc.
Mr. David Maisel
9432 Southern Pine Blvd.
Charlotte, NC 28273-5553
Phone: (704) 527-2675
Fax: (704) 523-6676
Breadsmith Franchising
Mr. Matt Dillon
409 East Silver Springs Drive
Page 316
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Whitefish Bay, WI 53217
Phone: (414) 962-1965
Fax: (414) 962-5888
Brueggers Enterprises
Mr. John Wadhams
159 Bank Street, P.O. Box 374
Burlington, VT 05401-4410
Phone: (802) 660-4020
Fax: (802) 660-4032
Captain D's
Mr. Darin Harris, CFE
1717 Elm Hill Pike, Suite A-1
Nashville, TN 37210-5701
Phone: (615) 231-2066
Fax: (615) 231-2650
Cardsmart Retail Corporation
Mr. Frank Feely
430 Pine Street
Central Falls, RI 02863
Phone: (877) 227-3762
Fax: (401) 726-2384
Carmen Steffens Franquias LTDA.
Ms. Luciana Ribeiro
Av. Alberto Pulicano
14406-100
Franca SP Brazil
Phone: 16 3711-1422
Fax: 16 3711-1459
Cartoon Cuts Franchising, Inc.
Mr. Jorge I. Salvat
1900 West Commercial Boulevard,
Suite 100
Page 317
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fort Lauderdale, FL 33309
Phone: (954) 229-1628
Fax: (954) 229-1629
Cartridge Depot
Mr. Ken Blum
1032 S. Dolefield Road
Owen Mills, MD 21117
Phone: (410) 581-7580
Fax: (410) 581-9419
Cartridge World
Mr. Burr Yarkin
6460 Hollis Street
Emeryville, CA 94608
Phone: (510) 594-9900
Fax: (510) 594-9991
CGB Publishing Ltd.
Mr. Colin Bradbury
300A-3060 Cedar Hill Road
Victoria, BC
VST 3J5 Canada
Phone: (250) 383-8855
Fax: (250) 383-8889
Checkers Drive In Restaurants, Inc.
Mr. Brian R. Doster
4300 West Cypress Street, Suite 600
Tampa, FL 33607-4159
Phone: (813) 283-7000
Fax: (813) 283-7001
ChemStation International, Inc.
Mr. George Homan
3400 Encrete Lane
Dayton, OH 45439-1946
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Phone: (937) 294-8265
Fax: (937) 294-5360
Chernow & Associates, PC
Mr. Harris J. Chernow
610 Harper Avenue
Jenkintown, PA 19046
Phone: (215) 572-8000
Fax: (215) 572-8191
Chester's International, LLC
Ms. Jennifer L. Planchet
3500 Colonnade Parkway
Suite 325
Birmingham, AL 35243
Phone: (334) 272-3528
Fax: (334) 273-8168
Child I.D. Franchise Corporation
Mr. Marc R. Bakerman
705 Lakefield Road Building G
Westlake Village, CA 91361
Phone: (805) 557-0577
Fax: (805) 557-0587
CIM Commercial Industrial Mold USA, Inc.
Mr. Timothy R. Baldwin
3866 Prospect Avenue, Suite 14
West Palm Beach, FL 33404
Phone: (561) 844-3800
Fax: (561) 848-3811
CIT Small Business Lending
Mr. Christian E. Lehnes
1 CIT Drive
Livingston, NJ 07039
Phone: (800) 713-4984
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (973) 740-5323
The #1 SBA Lender, CIT can lend to a variety of franchises in mostindustries to start-up, expand or acquire franchises businesses.
Coffee Beanery Ltd.
Ms. JoAnne Shaw, CFE
3429 Pierson Place
Flushing, MI 48433-2413
Phone: (810) 733-1020
Fax: (810) 733-1536
Cold Stone Creamery, Inc.
Ms. Sandra Lynn
16101 North 82nd Street, Suite A4
Scottsdale, AZ 85260-1830
Phone: (480) 348-1704
Fax: (480) 348-1718
Comfort Keepers
Mr. Allen Riggs
6640 Poe Avenue, Suite 200
Dayton, OH 45414-2600
Phone: (937) 264-1933
Fax: (937) 264-3103
Commercial News USA
Mr. Gregory Sandler
3 Olive Street
Northampton, MA 01060
Phone: (413) 586-8533
Fax: (413) 584-1688
Concerto Networks, Inc.
Mr. Raymond R. Hivoral
501 West Broadway, Suite 800
San Diego, CA 92101
Phone: (619) 501-4530
Page 320
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (619) 501-4531
Contours Express, Inc.
Mr. Daren Carter
156 Imperial Way
Nicholasville, KY 40356-2502
Phone: (877) 227-2282
Fax: (425) 920-0534
Coverall Cleaning Concepts
Ms. Marci Kleinsasser
500 West Cypress Creek Road
Suite 580
Fort Lauderdale, FL 33309-6141
Phone: (954) 351-1110
Fax: (954) 492-5044
Crestcom International Ltd.
Mr. Harold Krause
6900 East Belleview Avenue
3rd Floor Greenwood Village, CO 80111-1619
Phone: (303) 267-8200
Fax: (303) 267-8207
Critter Control, Inc.
Mr. Charles Culver
9435 E. Cherry Bend Road
Traverse City, MI 49684-7618
Phone: (231) 947-2400
Fax: (231) 947-9440
Datagence
Mr. Paul C. Chachko
2-40 Bridge Avenue
Bldg. 6, 3rd Floor
Red Bank, NJ 07701
Phone: (732) 842-1001
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (732) 842-5999
Decor & You, Inc.
Ms. Karen Powell
900 Main Street South, Building 2
Southbury, CT 06488-2224
Phone: (203) 264-3500
Fax: (203) 264-5095
Features state of the art computerized sampling and personalized services from professionally
trained interior decorators (home based) who go to the client. No prior experience necessary. Regional and unit franchise opportunities available.
Denny's Inc.
Mr. Timothy E. Flemming
203 East Main Street
Spartanburg, SC 29319-0001
Phone: (864) 597-8000
Fax: (864) 597-8112
DigitalSports.com
Mr. Jim Martell
8320 Old Courthouse Road #501
Vienna, VA 22182
Phone: (703) 891-1794
Fax: (703) 891-1799
Duraclean International Inc.
Mr. Vincent Caffarello
220 Campus Drive
Arlington Heights, IL 60004-1485
Phone: (847) 704-7100
Fax: (847) 704-7101
Professional residential & commercial cleaning services. Carpet Cleaning. Additional services
include furniture, ceilings, walls, draperies, water, smoke and fire damage restoration, janitorial
maintenance, hard surface floor cleaning, ventilation duct cleaning, pressure washing and ultrasonic
cleaning. Ranked in "Top 100 Franchises" internationally by Entrepreneur. A "Franchisee Gold
100" winner as created by Success and sponsored by Arthur Andersen. Number 1 rated residential
and commercial cleaning franchise by Small Business Opportunities.Master Franchises available in
International Markets.
Page 322
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
The Dwyer Group
Ms. Dina Dwyer-Owens
P.O. Box 3146
1010 N. University Parks Drive
Waco, TX 76707-0146
Phone: (254) 745-2400
Fax: (254) 745-2590
Dyslexia Institute of America
Ms. Elaine Jett
84 Sailboat Key Boulevard, Suite 308
South Pasadena, FL 33707
Phone: (217) 273-1963
East of Chicago Pizza Co.
Mr. Mike Bruno
318 West Walton St, Suite 224W
Willard, OH 44890
Phone: (419) 935-3033
Fax: (419) 935-3278
Eatza Pizza, Inc.
Mr. Ronald L. Stilwell
4800 N. Scottsdale Road, Suite 1600
Scottsdale, AZ 85251
Phone: (480) 941-5200
Fax: (480) 941-5202
Edible Arrangements Franchise Group, Inc.
Mr. Tariq Farid
1920 Dixwell Avenue, Suite 200
Hamden, CT 06514
Phone: (203) 907-0070
Fax: (203) 230-0792
EmbroidMe
Mr. Raymond W. Titus
Page 323
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
1801 Australian Avenue South
West Palm Beach, FL 33409-6465
Phone: (561) 640-7367
Fax: (561) 640-6062
Entrepreneur Magazine
Mr. Peter Shea, CFE
2445 McCabe Way, #400
Irvine, CA 92614-6244
Phone: (949) 261-2325
Fax: (949) 752-1180
EPMARK, Inc.
Mr. P. Thomas Rothrauff
500 Stonehenge Parkway
Dublin, OH 43017
Phone: (614) 761-1010
Fax: (614) 761-1155
Expense Reduction Analysts
Mr. John Barry
10616 Scripps Summit Court
San Diego, CA 92131
Phone: (858) 795-7400
Fax: (858) 795-7401
Express Services, Inc.
Mr. Robert A. Funk, CFE
8516 NW Expressway
Oklahoma City, OK 73162
Phone: (405) 840-5000
Fax: (405) 720-0846
Faces Cosmetics USA Inc.
Dr. Ramesh C. Jolly
30 MacIntosh, Unit 6
Vaughan, ON L4K 4P1 Canada
Page 324
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Phone: (905) 760-0110
Fax: (905) 760-0901
Farrell Fritz, P.C.
Mr. Harold L. Kestenbaum
EAB Plaza, West Tower, 14th Floor
Uniondale, NY 11556-1320
Phone: (516) 745-0099
Fax: (516) 745-0293
Fast Fix Jewelry Repair
Mr. Kenneth Marks
1300 NW 17th Avenue, Suite 170
Delray Beach, FL 33445-2554
Phone: (561) 330-6060
Fax: (561) 330-6062
Fastbucks Franchise Corp.
Mr. Chuck Woolweaver
7920 Belt Line Road, Suite 600
Dallas, TX 75254
Phone: (972) 490-3330
Fax: (972) 490-8297
FasTracKids International Ltd.
Mr. Harold Krause
6900 East Belleview Avenue
1st Floor Greenwood Village, CO 80111-1619
Phone: (303) 224-0200
Fax: (303) 224-0222
FASTSIGNS
Mr. Oren Newton
2550 Midway Road, Suite 150
Carrollton, TX 75006-2357
Phone: (972) 447-0777
Fax: (972) 248-8201
Page 325
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Figaro's Italian Pizza, Inc.
Mr. Ron Berger
1500 Liberty Street, S.E.
Salem, OR 97302-4392
Phone: (503) 371-9318
Fax: (503) 363-5364
First Advantage Enterprise Screening
Mr. Alastair Watson
805 Executive Center Drive West
St. Petersburg, FL 33702
Phone: (800) 421-4472
Fax: (727) 524-8881
First Data Merchant Services Direct Business Group
Mr. Tom Epstein
8027 Canyon Lake Circle
Orlando, FL 32835
Phone: (407) 402-6951
Fax: (407) 290-6632
Fishman Public Relations, Inc.
Mr. Brad Fishman
1181 Lake Cook Road, Suite A
Deerfield, IL 60015-5210
Phone: (847) 945-1300
Fax: (847) 945-3755
FocalPoint International Inc.
Mr. Steve Thompson
5740 S. Eastern Avenue, Suite 100
Las Vegas, NV 89119
Phone: (702) 932-3870
Fax: (702) 932-3871
Foot Efx Franchise Systems, LLC
Ms. Maribeth Bunch
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
1291 South Decatur, Suite 130
Las Vegas, NV 89102
Phone: (702) 259-0959
Fax: (702) 258-6544
Foot Solutions, Inc.
Ms. Donna English
1730 Cumberland Point Drive
Suite 5
Marietta, GA 30067
Phone: (770) 955-0099
Fax: (770) 933-8268
The Fractured Prune
Ms. Colleen Kaufman
844 Ocean Parkway
Berlin, MD 21811
Phone: (410) 250-4400
Fax: (410) 430-8997
Franchise Development Services Ltd.
Mr. Roy Seaman
56 Surrey Street
Norwich, NR1 3FD Great Britain
Phone: 44 (1) 6036 20301
Fax: 44 (1) 6036 30174
The Franchise Handbook
Ms. Betsy Green
1020 North Broadway, Suite 111
Milwaukee, WI 53202-3157
Phone: (414) 272-9977
Fax: (414) 272-9973
Franchise Solutions Corp.
Mr. Matt Alden
P.O. Box 5178
Page 327
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
875 Greenland Rd, #B2
Portsmouth, NH 03801-5178
Phone: (603) 427-0569
Fax: (603) 430-2942
Franchise Times
Mr. Kevin Pietsch
2808 Anthony Lane South
Minneapolis, MN 55418
Phone: (612) 767-3200
Fax: (612) 767-3230
Franchise UPDATE Publications, Inc.
Mr. Gary Gardner
P.O. Box 20547
San Jose, CA 95160-0547
Phone: (408) 997-7795
Fax: (408) 997-9377
Franchise Z Group
Mr. Bob DelVecchio
4984 Shoreline Circle
Sanford, FL 32771
Phone: (407) 330-0802
Franchise.com
Ms. Nancy Ghanem
135 Saxony Road, #200
Encinitas, CA 92024
Phone: (760) 634-5800
Fax: (760) 634-5808
FranchiseHelp, Inc.
Ms. Mary E. Tomzack
101 Executive Blvd., 2nd Floor
Elmsford, NY 10523-1316
Phone: (914) 347-6735
Page 328
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (914) 347-4063
FRANCHISEWORKS.com
Ms. Maria Ponente
1501 Nevarc Road
Warminster, PA 18974-3642
Phone: (215) 672-9048
Fax: (215) 672-1878
Francorp, Inc.
Mr. Donald D. Boroian
20200 Governors Drive
Olympia Fields, IL 60461-1032
Phone: (708) 481-2900
Fax: (708) 481-5885
Gallet Dryer & Berkey, LLP
Mr. David T. Azrin
845 Third Avenue
New York, NY 10022-6601
Phone: (212) 935-3131
Fax: (212) 935-4514
Gift Israel
Mr. Avi Benamram
Twin Towers II, Jabotinsky St.35
Rama Gan 52511
Israel
Phone: 97237624646
Fax: 97337522828
Gimme Sum Franchise Corp.
Mr. John deVries
9850 S. Maryland Pkwy, Suite 5-370
Las Vegas, NV 89123
Phone: (702) 525-3070
Fax: (702) 617-0335
Page 329
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Global Sources
Mr. Chuck Armitage
1200 Bayhill Drive, Suite 143
San Bruno, CA 94066-2415
Phone: (650) 742-7900
Fax: (650) 742-7962
Goddard Systems, Inc.
Mr. Philip Schumacher
1016 West Ninth Avenue #210
King of Prussia, PA 19406-3107
Phone: (610) 265-8510
Fax: (610) 265-6931
Golden Krust Caribbean Bakery Inc.
Mr. Lowell Hawthorne
3958 Park Avenue
Bronx, NY 10457
Phone: (718) 655-7878
Fax: (718) 583-1883
Gold's Gym International, Inc.
Mr. Luis M. Campalans
358 Hampton Drive
Venice, CA 90292-2624
Phone: (310) 392-3005
Fax: (310) 392-4680
Gray, Plant, Mooty, Mooty & Bennett, PA
Mr. John Fitzgerald
500 IDS Center
80 South Eighth Street
Minneapolis, MN 55402
Phone: (612) 632-3000
Fax: (612) 632-4444
Great Clips
Page 330
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Mr. Charles Simpson
7700 France Avenue South
Suite 425
Minneapolis, MN 55425
Phone: (952) 893-9088
Fax: (952) 844-3435
Gymboree Play Programs, Inc.
Ms. Eva Crosland
500 Howard Street
San Francisco, CA 94105
Phone: (415) 278-7440
Fax: (415) 278-7452
Handyman Connection
Mr. Marvin Belkin
10250 Alliance Road, Suite 100
Cincinnati, OH 45242
Phone: (513) 771-3003
Fax: (513) 771-3211
Happy Tails Dog Spa
Ms. Amy Nichols
8528 F Tyco Road
Vienna, VA 22182
Phone: (703) 821-0700
Fax: (703) 821-1777
Haynes and Boone, LLP
Ms. Joyce G. Mazero
901 Main Street, Suite 3100
Dallas, TX 75202
Phone: (214) 651-5000
Fax: (214) 651-5940
HomeTown Hearth & Grill
Mr. Dellray Lefevere
Page 331
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
240 Route 10 West
Whippany, NJ 07981
Phone: (888) 298-0031
Hot Dish Advertising
Ms. Dawn Lawin
800 Washington Avenue, North, Suite 200
Minneapolis, MN 55401-1286
Phone: (612) 341-3100
Fax: (612) 341-0555
Howards Storage World
Ms. Allie Reeves
Building 4, Forect Central Business Pk
Sidney 2085
Australia
Phone: 610294528888
Fax: 610294528899
Huddle House
Mr. Philip Greifeld
2969 E. Ponce de Leon Ave.
Decatur, GA 30030-2215
Phone: (404) 377-5700
Fax: (404) 377-0496
Humitech Franchise Corp.
Ms. Tiffany Poole
15851 Dallas Parkway, Suite 410
Addison, TX 75001
Phone: (972) 490-9393
Fax: (972) 490-9220
Intl. Center for Entrepreneurial Development
Mr. Stephen B. Hammerstein, CFE
P.O. Box 777, One Entrepreneur Way
Cypress, TX 77410
Page 332
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Phone: (281) 256-4100
Fax: (281) 256-4405
iFranchise Group
Ms. Judy Janusz
1820 Ridge Road, Suite 300
Homewood, IL 60430
Phone: (708) 957-2300
Fax: (708) 957-2395
IFX International, Inc
Mr. Daniel Martin
12526 High Bluff Drive
Suite 300
San Diego, CA 92130-2064
Phone: (858) 792-3511
Fax: (858) 755-6044
IM=X Pilates Studio / Xercize Studio, LLC
Ms. Heather Craig
265 Madison Avenue, 2nd Floor
New York, NY 10016
Phone: (212) 997-5550
Fax: (212) 997-7356
Indus Business Journal
Mr. Nikhil Rajpal
318 Bear Hill Road
Waltham, MA 02451
Phone: (781) 487-0555
Fax: (781) 487-9207
Instant Imprints
Mr. Leo Kats
7642 Clairmont Mesa Blvd.
San Diego, CA 92111
Phone: (800) 542-3437
Page 333
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (858) 569-9931
INTERIORS by Decorating Den
Mr. James Bugg, Sr., CFE
8659 Commerce Drive
Easton, MD 21601
Phone: (877) 918-1500
Fax: (410) 820-5131
International Expo-Consults LLC
Mr. Sharif Rahman
Sheikh Zayed Road, Sheikh
Rashid Building, 1st Fir, PO Box 50006
Dubai
United Arab Emirates
Phone: 971 1.19714E+12
Fax: 971 1.19714E+12
Island Ink-Jet Systems Inc.
Mr. Armin Sachse
244 Fourth Street
Courtenay BC V9N 1G6
Canada
Phone: (250) 897-0067
Fax: (250) 897-0021
Global Leader in multi-billion dollar industry. 1,000,000 cartridges refilled in 2003. Ranked by
Entrepreneur as one of the Top 50 New Franchises two years running.
ISOLDIT, LLC.
Mr. Ken Sully
129 North Hill Ave, Suite 202
Pasadena, CA 91106
Phone: (626) 584-0440
Fax: (626) 584-0440
James Dicks, The Active Investor
Mr. Mike Morgan
Page 334
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
520 Crown Oak Centre Drive
Longwood, FL 32750
Phone: (407) 331-0404
Fax: (407) 265-1417
Jani-King International, Inc.
Mr. Jerry L. Crawford, CFE
16885 Dallas Parkway
Addison, TX 75001-5215
Phone: (972) 991-0900
Fax: (972) 991-5723
JEI Learning Centers
Mr. Sung H. Park
4221 Wilshire Blvd., Suite 224
Los Angeles, CA 90010-3512
Phone: (323) 936-3300
Fax: (323) 936-0300
Jerry's Subs & Pizza
Ms. Robbin Brinkhoff
15942 Shady Grove Road
Gaithersburg, MD 20877-1315
Phone: (301) 921-8777
Fax: (301) 948-3508
Jon'Ric International
Mr. John Rando
1732 Patterson Avenue
Deland, FL 32724
Phone: (800) 824-7007
Fax: (386) 740-0110
Kabloom Franchising Corp.
Mr. Steve R. Siegel
200 Wildwood Avenue
Woburn, MA 01801-2031
Page 335
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Phone: (781) 935-6500
Fax: (781) 935-9410
Kiosko, Inc.
Mr. Courtland Pennell
Box 550
North Springfield, VT 05150
Phone: (802) 886-3030
Fax: (802) 886-1385
LA Boxing Franchise Corporation
Mr. Anthony Geisler
600 Anton Blvd, 11th Floor
Costa Mesa, CA 92626
Phone: (949) 362-1464
Fax: (949) 362-1465
Boxing Fitness and Training.
LA Weight Loss Franchise Company / LA Shapes
Mr. Timothy Britt
747 Dresher Road, Suite 100
Horsham, PA 19044-2247
Phone: (888) 258-7099
Fax: (215) 346-4377
Leads.com
Ms. Evie Mills
10021 Balls Ford Road, Suite 200
Manassas, VA 20109
Phone: (866) 532-3712
Fax: (703) 257-2978
Mr. Matt Withers
7083 Hollywood Blvd
Los Angels, CA 90028
Phone: (323) 962-8600
Fax: (323) 962-2536
Page 336
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Let's Make Wine LLC
Ms. Ann M. Rosenberg
1560 SW 14th Drive
Boca Raton, FL 33486
Phone: (561) 416-9096
Fax: (561) 416-9098
Let's Make Wine[R]
Great Time, Great Wine.
Let's Make Wine[R] franchises are upscale, state-of-the-art retainstores where franchisees offer
customers the opportunity to make andprivate label their own great- tasting wine! Perfect for corporate events, social gatherings, or personal reserves.
Let's Make Wine[R] offers franchisees the following opportunities and benefits:
* Our '1810 Country Inn & Winery' provides exclusive licensing forfranchisees to distribute the
LMW brand wines.
* Experienced management team.
* Proprietary winemaking process.
Let's Make Wine[R] is a member of the International Franchise Association.
Let's Make Wine
Toll Free: 1-888-416-9755
Phone: 561-416-9755
franchiseinfo@letsmakewine.com
Contact: John Driedger, VP Franchise Development
Financial Assistance: Yes
Investment: $225,600 to $405,000
Minimum Capital Required: $100,000
Franchising Since: 2004
Corporate Owned: 4
Liberty Tax Service
Ms. Martha O'Gorman
1716 Corporate Landing Parkway
Virginia Beach, VA 23454
Phone: (757) 493-8855
Fax: (757) 493-0169
Page 337
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Little Caesar Enterprises, Inc.
Mr. Stanford P. Berenbaum
2211 Woodward Avenue
Detroit, MI 48201-3400
Phone: (313) 983-6617
Fax: (313) 983-6171
Little Caesars
2211 Woodward Ave., Fox
Office Centre Detroit, MI
48201
Phone: 313-983-6469
Fax: 313-983-6435
www.littlecaesars.com
usdevelopment@lcecorp.com
Contact: Sue Lakso
Little Caesars, family owned and operated since 1959, is the world's leader in carry-out pizza.
Investment: A net worth of at least $150,000 with a minimum of $50,000 in liquid assets is necessary to qualify. A candidate must be able to obtain all necessary financing.
Livraria Nobel S.A./Nobel Bookstore
Mr. Sergio Benclowicz
Rua Pedroso Alvarenga, n1046
Sao Paulo
SP Brazil
Phone: 1137061470
Lucille Roberts Fitness Express
Mr. Bruce Major
4 East 80th Street
New York, NY 10021
Phone: (212) 734-0500
MAACO Enterprises, Inc.
Mr. Anthony Martino, CFE
381 Brooks Road
Page 338
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
King Of Prussia, PA 19406-3107
Phone: (610) 265-6606
Fax: (610) 337-6176
The Mad Science Group
Mr. Joel Lazarovitz
8360 Bougainville Street, Suite 201
Montreal, PQ
H4P 2G1 Canada
Phone: (800) 586-5231
Fax: (514) 344-6695
Mad Science specializes in hands-on interactive science activitiesthat allow children to explore
their curiosity and imagination.
MaggieMoo's International, LLC
Mr. Jon R. Jameson
10025 Governor Warfield Pkwy,
Suite 301
Columbia, MD 21044-3330
Phone: (410) 740-2100
Mama Fu's Noodle House, Inc.
Mr. Daryl Dollinger
1935 Peachtree Road
Atlanta, GA 30309
Phone: (404) 442-8933
MasterCard International
Mr. Mark Davis
2000 Purchase Street
Purchase, NY 10577
Phone: (914) 249-5913
Fax: (914) 249-4208
Wings Over / Matcal, Inc.
Mr. Mark Simonds
67 Hunt Street, #7
Page 339
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Agawam, MA 01001
Phone: (413) 789-8632
Fax: (413) 789-8631
Matco Tools
Ms. Angie McCartney
4403 Allen Road
Stow, OH 44224-1033
Phone: (330) 926-5527
Fax: (330) 926-5325
Maui Wowi Franchising, Inc.
Mr. Michael Haith
5445 DTC Parkway, Suite 1050
Greenwood Village, CO 80111
Phone: (303) 781-7800
Fax: (303) 781-2438
MBE Magazine
Ms. Barbara Oliver
3528 Torrance Blvd, Ste 101
Torrance, CA 90503-4827
Phone: (310) 540-9398
Fax: (310) 792-8263
Medabolix Fitness & Weight Loss
Mr. Daniel L. Stickler II
600 Tracy Way
Charleston, WV 25364
Phone: (304) 347-4313
Fax: (304) 347-4316
Medstock
Mr. Len Polanski
86 Allen Boulevard
Farmingdale, NY 11735
Phone: (631) 845-4666
Page 340
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (631) 845-5014
Meineke Car Care Centers
Mr. Eugene J. Zhiss
128 South Tryon Street, Suite 900
Charlotte, NC 28202-5000
Phone: (704) 377-8855
Fax: (704) 377-1490
Meineke Car Care Centers, Inc
128 South Tryon Street, Suite 900 Charlotte, NC 28202
Phone: 704-377-8855
Fax: 704-372-4826
www.ownameineke.com
franchise.info@meineke.com
Contact: Sharon Johnson
Meineke Car Care Centers offer a wide range of services including exhaust systems, oil
changes, brake repair and many other maintenanceservices. Meineke is an internationally recognized brand with a proven system and a widely recognized spokesperson. Over the last 30 years and
900 shops Meineke has become an industry leader in the automotive aftermarket.
Investment: $55,000-$70,000
Millenium Bank
Mr. Mark Gould
1601 Washington Plaza
Reston, VA 20190
Phone: (703) 467-3401
Fax: (703) 464-0064
Minority Business News Group
Ms. Vicki St. Denis
11333 North Central Parkway, Suite 201
Dallas, TX 75243
Phone: (214) 369-3200
Fax: (214) 369-1276
Minuteman Press International
Mr. Robert Titus
Page 341
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
61 Executive Boulevard
Farmingdale, NY 11735
Phone: (631) 249-1370
Fax: (631) 249-5618
Moe's Southwest Grill
Mr. Matt Andrew
1935 Peachtree Road
Atlanta, GA 30309
Phone: (404) 844-8335
Fax: (404) 442-8320
Molly Maid, Inc.
Ms. Stephanie Zikakis
3948 Ranchero Drive
Ann Arbor, MI 48108-2775
Phone: (734) 822-6800
Fax: (734) 822-6888
Mr. Handyman
Mr. Todd R. Recknagel
3948 Ranchero Drive
Ann Arbor, MI 48108-2775
Phone: (734) 975-1000
Fax: (734) 975-9000
Nite Time Decor / The Decor Group
Mr. Blake K. Smith
206 23rd Street
Lubbock, TX 79404
Phone: (877) 552-4242
Nixon Peabody LLP
Mr. Arthur L. Pressman
100 Summer Street
Boston, MA 02110
Phone: (617) 345-1000
Page 342
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (617) 345-1300
Numarkets--eBay Selling Made Simple
Ms. Sherry Rogers
816 Tennesse Avenue
Etowah, TN 37331
Phone: (423) 263-5211
Fax: (423) 506-1037
NYPD Pizza
Mr. Paul Russo
127 West Church Street
Orlando, FL 32801
Phone: (407) 253-5000
Omni-Kleen
Mr. Kevyn Lloyd
Mwyndy Cross, Mwyndy, Pontyclunn
Mid Glamorgan
CF728PN United Kingdom
Phone: 44 (0) 1443 237800
Fax: 44 (0) 1443 229000
Our Town America
Ms. Mariruth Kennedy
3845 Gateway Centre Blvd, Suite 300
Pinellas Park, FL 33782
Phone: (727) 345-0811
Fax: (727) 345-0338
Outdoor Lighting Perspectives
Mr. Tom Fenig
7233 Pineville-Matthews Road, Suite 400
Charlotte, NC 28226
Phone: (704) 341-8383
Fax: (704) 341-8182
Oxford Learning Centers
Page 343
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Mr. Ron Kipp
747 Hyde Park Road
London, ON
N6H 3S3 Canada
Phone: (519) 473-1460
Fax: (519) 473-6447
OXXO Care Cleaners
Mr. Salomon Mishaan
1874 N. Young Circle
Hollywood, FL 33020
Phone: (954) 927-7410
Fax: (954) 927-7357
Pak Mail Centers
Mr. Alexander Zai, CFE
7173 South Havana Street
Suite 600
Englewood, CO 80112-3891
Phone: (303) 957-1000
Fax: (303) 751-2775
PostNet International
Franchise Corporation
Mr. Steve Greenbaum, CFE
181 N. Arroyo Grande
Boulevard, Suite A-100
Henderson, NV 89074
Phone: (702) 792-7100
Fax: (702) 792-7115
PostNet provides a full range of mailbox rentals & services, full service digital copy/print center
as well as FedEx, UPS shipping services.
Papa Murphy's International
Mr. Jerry Kenney
8000 N.E. Parkway Drive, Suite 350
Page 344
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Vancouver, WA 98662-6744
Phone: (360) 260-7272
Fax: (360) 260-0500
Parmasters Golf Training Centers
Mr. Tom Matzen
1500 West Georgia Street, Suite 1400
Vancouver, BC
V6G 2Z6 Canada
Phone: (800) 663-2331
Fax: (800) 416-6325
Party America
Mr. Dave Crane
980 Atlantic Avenue, Suite 103
Alameda, CA 94501-1029
Phone: (510) 747-1800
Fax: (510) 747-1810
PersoNet, Inc.
Mr. Richard Killmer
33907 US 19 North
Palm Harbor, FL 34684
Phone: (727) 781-2983
Fax: (727) 781-3023
Pirtek USA
Mr. E. Morgan Arundel
501 Haverty Court
Rockledge, FL 32955-3612
Phone: (407) 504-4422
Fax: (407) 504-4433
PIU Management, LLC / Pump It Up
Ms. Brenda Dronkers
5280 Stoneridge Mall Road, Suite 300
Pleasanton, CA 94566
Page 345
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Phone: (925) 249-2273
Fax: (925) 249-0375
Pizza Inn, Inc.
Mr. Michael Iglesias
3551 Plano Parkway
The Colony, TX 75056
Phone: (469) 384-5000
Pizza Outlet / Vocelli Pizza
Mr. Bob Montanari
2101 Greentree Rd., Suite A202
Pittsburg, PA 15220
Phone: (412) 279-9100
Fax: (412) 279-9791
Polk City Directories
Mr. Jim Prange
Polk City Directories
Livonia, MI 48150
Phone: (913) 814-9100
Fax: (913) 814-9101
Postal Connections
Mr. Andy Thompson
1081 Camino del Rio South, Suite 109
San Diego, CA 92018
Phone: (619) 294-7550
Fax: (619) 294-4550
PostalAnnex+, Inc.
Mr. Mike Watorski
7580 Metropolitan Drive, Suite 200
San Diego, CA 92108-4417
Phone: (619) 563-4800
Fax: (619) 563-9850
PostNet International Franchise Corporation
Page 346
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Mr. Steve Greenbaum, CFE
181 N. Arroyo Grande Boulevard, Suite A-100
Henderson, NV 89074
Phone: (702) 792-7100
Fax: (702) 792-7115
Precision Auto Care, Inc.
Mr. Lou Brown
P.O. Box 5000
Leesburg, VA 20177-0500
Phone: (703) 777-9095
Fax: (703) 777-7108
Premier Dental Training Centers / EDSO Dental
Ms. Edna Solomon
2167 Legion Street
Bellmore, NY 11710
Phone: (516) 679-1030
Fax: (516) 679-7982
Proforma
Mr. Gregory Muzzillo, CFE
8800 E. Pleasant Valley Road
Cleveland, OH 44131-5558
Phone: (216) 520-8400
Fax: (216) 520-8444
ProntoWash
Mr. Larry Krueger
5481 NW 59th Street
Miami, FL 30014
Phone: (305) 623-7851
Fax: (305) 623-7857
Radiance Medspa
Mr. Charles Engelmann
15333 North Pima Road, Suite 355
Page 347
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Scottsdale, AZ 85260
Phone: (480) 661-5411
Fax: (480) 657-0525
Rapid Refill Ink International, LLC
Ms. Shelley Ann Barnes
132 E. Broadway, Suite 900
Eugene, OR 97401
Phone: (541) 431-4665
Fax: (541) 431-3401
Roark Capital Group
Mr. Neal Aronson
1170 Peachtree Street, Suite 1825
Atlanta, GA 30309
Phone: (404) 591-3333
Fax: (404) 591-5201
Siegel Capital, LLC
Mr. Bernie Siegel, Ph.D., FCBI
One Bala Plaza, Suite 516
Bala Cynwyd, PA 19004-1403
Phone: (610) 668-9780
Fax: (610) 668-3041
Siegel Capital was established to offer small and mid-sized companies a better way to secure
capital in amounts ranging from $100,000-$10,000,000. For business acquisitions, expansion or refinancing. Risk-free pre-qualification, submitting the loan package and expediting the loan through
Siegel Capital will save time and money.
Rocky Mountain Chocolate Factory
Mr. Greg L. Pope
265 Turner Drive
Durango, CO 81301-7941
Phone: (970) 259-0554
Fax: (970) 259-5895
RU Steamin International
Mr. Philip Garrison
Page 348
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
1328 North Great Neck Road, Suite 103
Virginia Beach, VA 23454
Phone: (757) 496-0004
Fax: (757) 496-0663
Sarpinos Pizzeria International Inc.
Mr. Gerry Koutougos
#202 3690 Shelbourne Street Victoria, BC
V8P 4H2 Canada
Phone: (250) 881-8733
Fax: (250) 881-7573
Sbarro Inc.
Mr. Michael O'Donnell
401 Broadhallow Road
Melville, NY 11747-4721
Phone: (631) 715-4000
Fax: (631) 715-4183
SD Cooper Company
Mr. Steven Cooper
18682 Beach Blvd., Suite 250
Huntington Beach, CA 92648
Phone: (866) 693-7767
Service Brands International
Mr. David McKinnon
3948 Ranchero Drive
Ann Arbor, MI 48108-2775
Phone: (734) 822-6800
Fax: (734) 822-6888
Siegel Capital, LLC
Mr. Bernie Siegel, Ph.D., FCBI
One Bala Plaza, Suite 516
Bala Cynwyd, PA 19004-1403
Phone: (610) 668-9780
Page 349
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (610) 668-3041
Sign-A-Rama, Inc.
Mr. Raymond W. Titus
1801 Australian Avenue South
West Palm Beach, FL 33409-6465
Phone: (561) 640-5570
Fax: (561) 478-4340
Signature Alert Security, Inc.
Mr. Randy Miller
746 E. Winchester Street
Salt Lake City, UT 84107
Phone: (801) 743-0101
Fax: (801) 743-0808
Slender Lady Fitness Center
Mr. Larry Sharpe
45 NE Loop 410, Suite 500
San Antonio, TX 78216
Phone: (888) 227-8187
Fax: (210) 877-1505
Slim And Tone, LLC
Mr. Richard Ludlow
25 South Main Street, Suite 102
Yardley, PA 19067
Phone: (215) 321-6661
Fax: (215) 321-5677
Snappy Auctions
Ms. Debbie Gordon
209 10th Avenue South, Suite 311
Nashville, TN 37215
Phone: (888) 490-1820
Sona MedSpa
Ms. Heather Rose
Page 350
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
840 Crescent Centre Drive, Suite 260
Franklin, TN 37067
Phone: (615) 591-5040
Fax: (615) 591-5041
Source Book Publications
Mr. Robert Bond
1814 Frankling Street, Suite 820
Oakland, CA 94612
Phone: (510) 839-5471
Fax: (510) 839-2104
Sparkling Image
Mr. Ken Belleman
350 Gest Street
Cincinnati, OH 45203
Phone: (513) 412-7762
Fax: (513) 412-7760
Suburban Cylinder Express / Suburban Franchising, Inc.
Mr. Bill Hart
240 Route 10 West, P.O. Box 206
Whippany, NJ 07981
Phone: (770) 518-9948
Sunshine Pack And Ship
Mr. Ben B. Swift
6408 Parkland Drive, Suite 104
Sarasota, FL 34243
Phone: (877) 751-1513
Fax: (941) 746-9897
TeamLogic IT
Mr. Charles Lennon
26722 Plaza Drive
Mission Viejo, CA 92690
Phone: (949) 348-5400
Page 351
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
The Alternative Board TAB
Mr. Jason Zickerman
225 East 16th Avenue, Suite 580
Denver, CO 80203-1620
Phone: (303) 839-1200
Fax: (800) 420-7055
The Blitz 20 Minute Total Fitness For Men
Mr. Scott Smith
980 East Santa Fe
Gardner, KS 66030
Phone: (913) 856-2424
The Business Exchange
Ms. Pamela Greiner
250 Cochcrane Drive, Unit 12 Markham L3R 8E5
Ontario Canada
Phone: (416) 818-4441
Fax: (905) 889-2518
The Children's Technology Workshop
Mr. John Graham
109 Vanderhoof Avenue, Suite 101A Toronto, ON
M4G 2H7 Canada
Phone: (416) 425-2289
Fax: (647) 439-0890
Christmas Decor / The Decor Group
Mr. Blake K. Smith
206 23rd Street
Lubbock, TX 79404
Phone: (806) 722-1225
Fax: (806) 722-9627
The Entrepreneur's Source
Mr. Terry Powell
900 Main St. South, Building #2
Page 352
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Southbury, CT 06488-2224
Phone: (203) 264-2006
Fax: (203) 264-3516
The Learning Experience
Ms. Joelle Bruno
10 Sylvan Way
Parsippany, NJ 07054
Phone: (973) 539-5392
Fax: (973) 539-2422
Mailboxes Etc. / The UPS Store
Mr. Stuart Mathis
6060 Cornerstone Court West
San Diego, CA 92121-3762
Phone: (858) 455-8800
Fax: (858) 546-7492
The Veterans Corporation
Ms. Jennifer Black
1800 Diagonal Road, Suite 230
Alexandria, VA 22314
Phone: (703) 739-5551
Fax: (703) 299-4394
The Woodhouse Spa
Ms. Jeni Garrett
One O'Connor Plaza, 12th Floor
Victoria, TX 77901
Phone: (361) 570-7300
Fax: (361) 570-7301
Tijuana Flats
Ms. Ashley Herrington
1390 Hope Rd, Suite 400
Maitland, FL 32751
Phone: (407) 339-2222
Page 353
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Fax: (407) 386-7165
Truly Nolen of America, Inc.
Mr. Truly "Bill" Nolen
3636 E. Speedway
Tucson, AZ 85716-4018
Phone: (520) 546-2503
Fax: (520) 546-2511
Tutor Time Franchise Learning Centers
Mr. Ira L. Young
621 NW 53rd Street, Suite 115
Boca Raton, FL 33487
Phone: (800) 275-1235
UPS Capital
Mr. David Baroody
12020 Sunrise Valley Drive, Suite 270
Reston, VA 20191
Phone: (703) 391-8025
Fax: (703) 391-8480
Value Place
Ms. Becky Cornejo
8621 East 21st Street North Suite 250
Wichita, KS 67206
Phone: (316) 630-5505
Fax: (316) 631-1333
Vantage Apparel
Ms. Penny Koch
100 Vantage Drive
Avenel, NJ 07001
Phone: (732) 340-3000
Fax: (732) 340-3165
UPS Capital
Mr. David Baroody
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IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
12020 Sunrise Valley Drive, Suite 270
Reston, VA 20191
Phone: (703) 391-8025
Fax: (703) 391-8480
In April 2001, Mail Boxes Etc., Inc. the world's largest franchisor of retail shipping, postal and
business services centers, became a subsidiary of UPS, the world's largest express carrier and package delivery company. In 2003, the company introduced The UPS Store franchise opportunity to
offer franchisees and customers the best of both businesses. With over 5,000 The UPS Store and
Mail Boxes Etc., Inc. locations in more than 40 countries and territories, our network is the global
leader in its market. In 2005, Entrepreneur Magazine's annual "Franchise 500", a ranking of franchise opportunities based on factors such as financial strength, growth rate and size, rated The UPS
Store #5 among all franchise opportunities and #1 in the postal and business services category for
the 15th consecutive year.* (*1990-2003 listed under the Mail Boxes Etc. brand).
Villa Pizza
Ms. Cheryl Kempf
17 Elm St
Morristown, NJ 07960-4158
Phone: (973) 285-4800
Fax: (973) 285-5252
Viva the Chef LLC
Ms. Gina Martinez
16 Pine Street
Morristown, NJ 07960
Phone: (973) 359-0600
Fax: (973) 359-0680
Walking Culture
Mr. Fai Leong
3 Tai Sing Drive--Da Vinci Building
94085 Singapore
Phone: (408) 209-7735
Fax: (484) 952-1788
Water To Go Diet & Nutrition Center / Purified Water To Go
Mr. Joe Ventresca
5160 S. Valley View Blvd., Suite 100
Las Vegas, NV 89119
Page 355
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Phone: (702) 895-9350
Fax: (702) 895-9306
WineStyles, Inc.
Mr. Robert Spuck
5100 Copans Road, Suite 310
Margate, FL 33063
Phone: (866) 424-9463
Fax: (954) 984-0074
Winfree Marketing & Sales Institute
Mr. Keith Winfree, Ph.D.
11427 Reed Hartman Highway
Cincinnati, OH 45241
Phone: (800) 616-9260
Fax: (502) 244-8310
Wing Zone Franchise Corporation
Mr. Stan Friedman
900 Circle 75 Parkway, Suite 930
Atlanta, GA 30339
Phone: (404) 875-5045
Fax: (404) 875-6631
Winmark Business Solutions
Mr. Steve Briggs
4200 Dahlberg Drive, Suite 100
Minneapolis, MN 55422-4836
Phone: (763) 520-8500
Fax: (763) 520-8410
Wireless Zone
Ms. Susan E. Suhr
34 Industrial Park Place
Middletown, CT 06457-1590
Phone: (860) 632-9494
Fax: (860) 613-0041
Page 356
IFE 2005 exhibitor directory; International Franchise Expo; Directory Franchising World April 1, 2005
Wizard Brash Livros & Consultoria Ltda
Mr. Carlos W. Martins
Av. Andrade N Eves, Campinas
Sao Paulo
13070-001 Brasil
Phone: 55 19 743 2000
Fax: 55 19 743 2020
Zarco Einhorn & Salkowski, P.A.
Mr. Robert F. Salkowski
100 SE 2nd Street, Suite 2700
Miami, FL 33131-2100
Phone: (305) 374-5418
Fax: (305) 374-5428
Z-Coil Footwear
Mr. Dana Gilmer
501 Eubank Blvd.
Albuquerque, NM 87123
Phone: (505) 345-2222
Fax: (886) 345-2224
Directory information is based on the exhibitor list provided by www.frachiseexpo.com as of
February 24, 2005.
LOAD-DATE: January 30, 2006
Page 357
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
April 1, 2005
SECTION: Pg. 78(3) Vol. 37 No. 4 ISSN: 1041-7311
ACC-NO: 131761689
LENGTH: 503 words
HEADLINE: Building crossing boundaries & dreams: IFA 4th Annaul Convention;
International Franchise Association
BODY:
IFA 45TH ANNUAL CONVENTION PHOTO SCRAPBOOK
SUNDAY March 6
Outgoing IFA Chairman Sid Feltenstein, left, accepts a cigar humidor from IFA Pres. Matthew
Shay
IFA Ambassadors greet First Timers
Expetec's Lonnie Helgerson tastes the Taste of Franchising
Women's Franchise Committee Chair Jackie Adams, left, presents theCrystal Compass to Lynette McKee of Earl of Sandwich
Passing the IFA Chairman's gavel to American Leak Detection's DickRennick, left, is outgoing
Chairman Sid Feltenstein
MONDAY March 7
ServiceMaster Pres. Michael Isakson gets Prayer Breakfast attendees' attention.
Two Men and A Truck founder Mary Ellen Sheets wins IFA Entrepreneur of the Year Award.
The Entrepreneur's Source CEO Terry Powell, left, award sponsor, and Chairman Feltenstein share
the moment.
Convention keynote speaker Rudy Giuliani wows FranPAC supporters.
Minorities in Franchising Committee Chairman Everette Wallace is commended for his leadership by incoming Chair Cynthia Gartner.
Page 358
Building crossing boundaries & dreams: IFA 4th Annaul Convention; International Franchise Association Franchising
World April 1, 2005
TUESDAY March 8
Express Personnel's Nikki Sells, second from left, becomes 2005 Bonny LeVine Award winner.
Helping celebrate is sponsor Sona Med Spa's Heather Rose, left, IFA Chairman Sid Feltenstein and
2004 winner Terrian Barnes of YUM! Brands.
It's all business in the convention exhibit hall.
"And here's how we do it at our company...."
Fantastic Sams' Richard and Laurie Upson, left and center right, join the ranks of IFA Franchisees of the Year. Representing the awardssponsor was PepsiCo retired Senior Vice President and
past IFA Chairman Ronald E. Harrison, center left. To right is IFA Chairman Sid Feltenstein. A
complete list of winners is available on Page 82.
WEDNESDAY March 9
IFA Educational Foundation Special Advisor Katherine Morgan, center, receives the foundation's William Rosenberg Leadership Award. Let's Make Wine CEO Ann M. Rosenberg, left, and
Foundation Chairman SteveGreenbaum make it official.
Subway founder Fred DeLuca, left, becomes the latest franchise leader to be inducted into IFA's
Hall of Fame. Incoming Chairman Dick Rennick does the honor.
Retired PepsiCo Senior Vice Pres. Ronald E. Harrison accepts IFA'sfirst Diversity Award from
Chairman Dick Rennick. Henceforth, the award will be officially named The Ronald E. Harrison
Award.
Popular Panel of the Pros share their views on brand acquisition as a growth strategy.
No tired convention feet here. Xpanshen Marketing's Rhonda Bauer and Chairman Dick Rennick set the pace for the wee hours.
[ILLUSTRATIONS OMITTED]
Convention Sessions Now Available on CD-ROM
A compilation of audio recordings and slide presentations of IFA annual convention sessions is
now available. This permanent record of information collected during 34 of the educational sessions, general sessions and bonus sessions is presented on a multimedia CD-ROM that can be purchased by completing an order form that can be downloaded from www.franchise.org and submitting with payment to IntelliQuest Media. Cost for this comprehensive resource is $129. CDs will be
mailed within two weeks of receipt of the order.
LOAD-DATE: January 30, 2006
Page 359
Copyright 2005 The Desert Sun (Palm Springs, CA)
All Rights Reserved
The Desert Sun
March 20, 2005 Sunday
SECTION: BUSINESS; Pg. 2D
LENGTH: 423 words
HEADLINE: OUR BUSINESS COMMUNITY
BODY:
Job changes
Executive Plumbing, Heating and Air Inc., headquartered in Corona with an office in Palm
Springs, announced the promotions of Marty Martinez to director of HVAC Sales and Rob Robertson as corporate director of purchasing.
Openings & movings
Juliann Smith, M.D. has opened an oncology practice in Palm Desert. Smith, a member of the
board of directors of the desert chapter of the American Cancer Society, has practiced medicine at
Eisenhower Medical Center in Rancho Mirage since 1996.
The oncology practice is at 78-120 Wildcat Drive which intersects with Washington Street.
across from Sun City.
Information: 772-3121
Richard Rennick, CEO and founder of Palm Springs-based American Leak Detection, was
named 2005-06 chairman of the International Franchise Association at their 45th annual convention
in Hollywood, Fla. Renick will head up the worldwide association whose membership includes
more than 1,000 franchise companies.
Philanthropy
The Soroptimist International clubs in Coachella Valley will present 12 local women and six
charities with monetary awards at the Women's Opportunity and Violet Richardson Awards recognition ceremony on April 27.
The event will be held at 5:30 p.m. at Heritage Palms Golf Club in Indio. Reservations and information: 360-4698
California Pools and Spas of Coachella, with the help of their stockholders, landscape vendors
and contracting partners, recently presented Family YMCA of the Desert with a donation of
Page 360
OUR BUSINESS COMMUNITY The Desert Sun March 20, 2005 Sunday
$31,205. Family YMCA is a local, nonprofit charity which relies solely on local fund-raising support, grants and contributions.
Recognition
Gene Williams of Mitre & Bevel Fine Customer Framing in Cathedral City and Indian Wells recently earned the Judges Award for multi-angle frame at the 2005 Professional Picture Framers Association annual convention in Orlando, Fla.
Herb Jeffries of Palm Desert, renowned jazz singer and the first African American movie cowboy, will be honored with a hiking trail dedicated in his name at Cahuilla Hills Park by the city of
Palm Desert.
Jeffries will sing and read original poetry at the dedication ceremony at 10 a.m. on April 2 at
Cahuilla Hills Park in Palm Desert. Information: 346-0611
Bruce Blomgren has been honored as Dyson & Dyson Real Estate Associate's top producing
agent in the desert empire for seven consecutive years for a record closing of $110.5 million in sales
in 2004. Blomgren, of La Quinta, specializes in the luxury home market and has been with Dyson &
Dyson for seven years.
LOAD-DATE: March 21, 2005
Page 361
Copyright 2005 El Paso Times (El Paso, TX)
All Rights Reserved
El Paso Times
March 20, 2005 Sunday
SECTION: BUSINESS; Pg. 2E
LENGTH: 288 words
HEADLINE: Agenda
BODY:
The Women's Business Border Center of the El Paso Hispanic Chamber of Commerce will have
its fourth annual Women's Issues Forum and Small Business Roundtable from 7:30 a.m. to 3 p.m.
March 30 at El Paso Community College administrative offices, 9050 Viscount. The conference is
open to anyone who owns or has plans to own a small business. Cost: $35. Registration deadline,
March 28. Information: Norma Tapia or Terri Reed, 566-4066.
The Maximum Impact Simulcast: The Influential Leader will include more than 70,000 business
professionals participating by satellite downlink in 500 cities, including El Paso at St. Mark's United
Methodist Church, 5005 Love. The live leadership seminar, broadcast from Atlanta, will be from
8:30 a.m. to 5 p.m. April 29. The cost is $49 by April 1, $59 if purchased April 1-15 and $79 at the
door. Tables of eight cost $350. Seminar host John C. Maxwell will be joined by leadership veterans including Duke basketball coach Mike Krzyzewski, Patrick Lencioni, Florida State football
coach Bobby Bowden, Marcus Buckingham and Michael Gerber. Information:
www.maximumimpact.com/mis, or Jim Maxon, 581-4444.
The University of Texas at El Paso Franchise Center has 16 scholarships available for the center's Franchise Management Certificate Program April 21-23 at the Camino Real Hotel. The scholarships cover tuition of $825, luncheons and materials. Keynote speakers will include Jack Cardwell, Petro Stopping Centers, and Richard Rennick, American Leak Detection and chairman of
International Franchise Association. Scholarships application deadline is March 24. Applications
are available at the UTEP Franchise Center. Information : Angela Mendoza, 747-7729.
LOAD-DATE: March 22, 2005
Page 362
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
March 1, 2005
SECTION: Pg. 8(1) Vol. 37 No. 3 ISSN: 1041-7311
ACC-NO: 130566517
LENGTH: 459 words
HEADLINE: In this issue;
about franchising
BYLINE: Rennick, Richard
BODY:
As we prepare to celebrate the 45 anniversary of the InternationalFranchise Association, many
milestones will be remembered, but last year's release of the Economic Impact of Franchised Businesses study will long stand as an important step for the association.
Yes, franchising is more than 760,000 franchised businesses, and yes, it generates more than
$1.53 trillion and employs more than 18 million people. These are impressive statistics, but the key
point is that many policymakers were simply unaware of the strong economic presence of franchised businesses in their states before the study was released.
After the association shared the study with its members, individual IFA-company members in
turn used the results in presentations to civic groups, prospective investors and in meetings with legislators. IFA condensed the study into a simpler version for franchise company representatives to
share when visiting federal and state legislators, as well as with other executive departments including the U.S. Small Business Administration and the Virginia Attorney General's office. The Policymaker Digest was also carried by IFA Franchise Appreciation Day participants to their meetings
on Capitol Hill last fall.
The association has also briefed legislators of the American Legislative Exchange Council's
Commerce and Economic Development Task Force, which establishes the organization's smallbusiness policy positions. The report was well received by those on the committee who were impressed by the broad scope of businesses that franchise. This year the Digest will again be employed
as an excellent calling card for IFAmembers as they introduce themselves to the 109th Congress.
Page 363
In this issue; about franchising Franchising World March 1, 2005
What does this say about the future of such research? While we have made great strides in helping audiences better understand the contributions of the franchise sector to the economic health and
wealth ofour nation, more must be done. Research on the sector's role in the economy must continue. More policymakers need to know that franchising: creates business ownership; stimulates
business formation and new business concepts in different fields; creates jobs and careers; provides
job training for those entering the workforce for the first time; and provides infrastructure for the
development of free enterprise and small businesses in developing countries around the world.
The bottom line is that the Economic Impact of Franchised Businesses study is an excellent beginning but more research will drive home the fact that franchising works as an economic stimulator
wherever itis allowed to thrive.
As chairman of the International Franchise Association, I am dedicated to achieving that goal
and ask for your help as well.
Sincerely,
Richard Rennick, CFE Chairman
LOAD-DATE: January 30, 2006
Page 364
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 International Franchise Association
Franchising World
March 1, 2005
SECTION: Pg. 13(1) Vol. 37 No. 3 ISSN: 1041-7311
ACC-NO: 130566519
LENGTH: 539 words
HEADLINE: Entrepreneur of the Year;
Crossing boundaries and building dreams: the 45th annual IFA convention;
Mary Ellen Sheets awarded;
Cover Story
BODY:
Mary Ellen Sheets Founder and Chief Executive Officer, Two Men AndA Truck
First presented in 1982, this award is conferred upon an individual
who is
currently building a successful business venture. The recipient need not be an
IFA member, but must exemplify the "entrepreneurial
spirit" that franchising
represents. He or she must demonstrate innovative management skills and be a
risk taker in a franchise that hasbeen in operation for at least three years,
while remaining active in
his or her community.
In the early 1980s, Mary Ellen Sheets' teenaged sons started a moving business with a pickup truck. After they left for college, customers kept calling.
In 1985, Sheets paid $350 for an old moving truck and officially opened Two Men
And A Truck. When she first sketched thenow-famous company logo, a simple
graphic of two stick men in a truck
cab to catch readers' attention, she
never guessed it would lead toentrepreneurial success.
Sheets' focus on the customer, along with a thorough understandingof data
processing, quickly garnered her a reputation as an up-and-coming businessperson, which, in turn earned her a spot on a panel at a
Michigan State University graduate business seminar in 1988. One ofthe panelists asked if she had
ever considered franchising. The comment inspired Sheets to seek a franchise
attorney. In 1988, she franchised the company and in 1989 Two Men And A Truck
awarded its first franchise. There are now 150 locations in 27 states.
Sheets is a member of the IFA board of directors, the Franchisor Forum and
Membership Committee. She serves on the boards of Lansing Community College,
Michigan Freedom Foundation, Michigan Law Abuse Watch
and Edward Sparrow
Hospital. Sheets was the United Way Campaign Chair for 2004. She has won various awards, including the Athena Award, Michigan Top 25 Women Business Owners,
Lansing Business Person of theYear and Ernst & Young Michigan Entrepreneur of
the Year awards.
ENTREPRENEUR of the YEAR
AWARD WINNERS
Page 365
Entrepreneur of the Year; Crossing boundaries and building dreams: the 45th annual IFA convention; Mary Ellen
Sheets awarded; Cover Story Franchising World March 1, 2005
YEAR
WINNER
2003
2002
2001
2000
1999
1998
1997
1996
1995
1994
1993
1992
1991
1990
1989
1988
1987
1986
1985
1984
1983
1982
Russell Umphenour
RTM Restaurant Group
Steven J. Greenbaum, CFE
PostNet International
David G. McKinnon
Service Brands International
Sidney Feltenstein
Yorkshire Global Restaurants
Robert Funk, CFE
Express Services
Frank Belatti
AFC Enterprises
Richard Rennick, CFE
American Leak Detection
Anthony W. DeSio
Mail Boxes Etc.
Abe Gustin, Jr.
Applebee's International Inc.
Julie and Bill Brice
The Brice Group
Shigeharu Komai
Duskin Co.
Joseph Francis, Sr.
The Barbers, Hairstyling Inc.
U. Gary Charlwood, CFE
Uniglobe Travel Inc.
Anthony Martino, CFE
MAACO Enterprises
Al Copeland
Popeyes Chicken and Biscuits
Fred DeLuca, CFE
Subway Sandwiches & Salads
W. J. Hindman, CFE
Jiffy Lube International Inc.
Thomas Monaghan
Domino's Pizza Inc.
John Brown, Jr.
KFC Corp.
J. Willard Marriott
Marriott Corp.
Frank Carney, CFE
Pizza Hut, Inc.
Kemmons Wilson
Holiday Inn Inc.
LOAD-DATE: January 30, 2006
COMPANY
Page 366
Copyright 2005 Knight Ridder/Tribune Business News
Copyright 2005 South Florida Sun-Sentinel
South Florida Sun-Sentinel
February 28, 2005, Monday
KR-ACC-NO: FL-POUNDS-COL-20050228
LENGTH: 646 words
HEADLINE: South Florida Sun-Sentinel Business Strategies column
BYLINE: By Marcia Heroux Pounds
BODY:
FRANCHISE GROUP VOICES CONCERNS ABOUT COMMON ISSUES: Franchises just
want a little respect. So an organization representing the McDonald's, 7-Elevens and UPS stores of
the world commissioned a study to give them some clout.
Florida counts 50,677 franchises that employ 616,724 and produce an economic output of $ 105
million. Nationally, 760,000 franchises generate jobs for more than 18 million people or nearly 14
percent of the private sector.
"One of the reasons we wanted to do this was so we had a voice in the legislative circles and
with the regulatory agencies," said Richard Rennick, the incoming chairman of the International
Franchise Association. The study was done for the association by an independent firm, PricewaterhouseCoopers.
The association is concerned about the same issues of any small business: costly increases to the
minimum wage and health-care benefits. The IFA also wants to minimize any new federal or state
regulations that could make it more difficult or more expensive for new franchises to open, he says.
Rennick, who has dozens of American Leak Detection franchises in Florida, has no complaints
about our state. "It's a good business climate for us to work in," he says.
Maybe that's one reason South Florida is the site for the association's "family union," as Rennick calls it.
On March 6-9, the IFA conducts its 45th annual convention at the Westin Diplomat Resort &
Spa in Hollywood. Former New York Mayor Rudy Giuliani is the keynote speaker March 7. The
convention will feature information for franchisees, franchisers and suppliers on topics including
global expansion, financial growth strategies, technology investment and recruitment.
Page 367
South Florida Sun-Sentinel Business Strategies column South Florida Sun-Sentinel February 28, 2005, Monday
Rennick says one growth trend is technology-based franchises. Computer repair, workplace
technology and advanced alarm systems are some examples.
For those interested in investing or owning a franchise, the IFA publishes an annual guide. The
Franchise Opportunities Guide to about 1,000 franchises is available through the IFA beginning
April 2.
For more information on the guide or convention, visit www.franchise.org or call 202-6288000.
HELPING HANDS: All the attention has been on where Scripps Florida will be located in Palm
Beach County, but behind the scenes the county has been building a foundation for progress.
The plan is to enable smaller firms to compete with large ones for subcontracting work for the
Scripps Florida project and other county-related contracts.
To make that happen, six financial institutions have formed the Palm Beach County Small Business Banking Consortium. The goal of the consortium, set up by the Palm Beach County Commission, is to help finance certified minority/women business enterprises.
Bank United, First National Bank & Trust, Citibank, BankAtlantic, Ameribank and Newtek
Small Business Finance are participating in the consortium.
Each institution agreed to set aside $ 2 million for a total of $ 12 million over a two-year period
for financing certified small business enterprises. The money will be used for services including
loans, lines of credit, mortgages and business checking accounts.
For more information, contact individual institutions:
BankAtlantic: wwww.bankatlantic.com/Scripps or 561-842-4841.
BankUnited: www.bankunited.com or 561-651-7786
Citibank: www.citigroup.com or 305-470-6050.
Ameribank: www.ameribank.com or 561-799-2401.
First National Bank and Trust: www.fnbtc.net or 561-741-4832.
Newtek Small Business Finance: www.newteksbfinance.com or 561-721-9001, ext. 310.
Marcia Heroux Pounds can be reached at mpounds@sun-sentinel.com or 561-243-6650.
----To see more of the South Florida Sun-Sentinel -- including its homes, jobs, cars and other classified listings -- or to subscribe to the newspaper, go to http://www.sun-sentinel.com.
JOURNAL-CODE: FL
LOAD-DATE: March 1, 2005
Page 368
Copyright 2005 Sun-Sentinel Company
Sun-Sentinel (Fort Lauderdale, FL)
February 28, 2005 Monday Broward Metro Edition
Correction Appended
SECTION: YOUR BUSINESS; MARCIA HEROUX POUNDS SMALL BUSINESS ISSUES; Pg.
7
LENGTH: 599 words
HEADLINE: FRANCHISE GROUP VOICES CONCERNS
BYLINE: MARCIA HEROUX POUNDS SMALL BUSINESS ISSUES
BODY:
Franchises just want a little respect. So an organization representing the McDonald's, 7-Elevens
and UPS stores of the world commissioned a study to give them some clout.
Florida counts 50,677 franchises that employ 616,724 and produce an economic output of $105
million. Nationally, 760,000 franchises generate jobs for more than 18 million people or nearly 14
percent of the private sector.
"One of the reasons we wanted to do this was so we had a voice in the legislative circles and
with the regulatory agencies," said Richard Rennick, the incoming chairman of the International
Franchise Association. The study was done for the association by an independent firm, PricewaterhouseCoopers.
The association is concerned about the same issues of any small business: costly increases to the
minimum wage and health-care benefits. The IFA also wants to minimize any new federal or state
regulations that could make it more difficult or more expensive for new franchises to open, he says.
Rennick, who has dozens of American Leak Detection franchises in Florida, has no complaints
about our state. "It's a good business climate for us to work in," he says.
Maybe that's one reason South Florida is the site for the association's "family union," as Rennick calls it.
On March 6-9, the IFA conducts its 45th annual convention at the Westin Diplomat Resort &
Spa in Hollywood. Former New York Mayor Rudy Giuliani is the keynote speaker March 7. The
convention will feature information for franchisees, franchisers and suppliers on topics including
global expansion, financial growth strategies, technology investment and recruitment.
Rennick says one growth trend is technology-based franchises. Computer repair, workplace
technology and advanced alarm systems are some examples.
Page 369
FRANCHISE GROUP VOICES CONCERNS Sun-Sentinel (Fort Lauderdale, FL) February 28, 2005 Monday Broward
Metro EditionCorrection Appended
For those interested in investing or owning a franchise, the IFA publishes an annual guide. The
Franchise Opportunities Guide to about 1,000 franchises is available through the IFA beginning
April 2.
For more information on the guide or convention, visit www.franchise.org or call 202-6288000.
Helping hands
All the attention has been on where Scripps Florida will be located in Palm Beach County, but
behind the scenes the county has been building a foundation for progress.
The plan is to enable smaller firms to compete with large ones for subcontracting work for the
Scripps Florida project and other county-related contracts.
To make that happen, six financial institutions have formed the Palm Beach County Small Business Banking Consortium. The goal of the consortium, set up by the Palm Beach County Commission, is to help finance certified minority/women business enterprises.
Bank United, First National Bank & Trust, Citibank, BankAtlantic, Ameribank and Newtek
Small Business Finance are participating in the consortium.
Each institution agreed to set aside $2 million for a total of $12 million over a two-year period
for financing certified small business enterprises. The money will be used for services including
loans, lines of credit, mortgages and business checking accounts.
For more information, contact individual institutions:
BankAtlantic: wwww.bankatlantic.com/Scripps or 561-842-4841.
BankUnited: www.bankunited.com or 561-651-7786
Citibank: www.citigroup.com or 305-470-6050.
Ameribank: www.ameribank.com or 561-799-2401.
First National Bank and Trust: www.fnbtc.net or 561-741-4832.
Newtek Small Business Finance: www.newteksbfinance.com or 561-721-9001, ext. 310.
Marcia Heroux Pounds can be reached at mpounds@sun-sentinel.com or 561-243-6650.
CORRECTION:
CORRECTION PUBLISHED TUESDAY, MARCH 16, 2005.
The Small Business Issues column on Page 7 of the Feb. 28 edition of Your Business misstated the
economic impact of franchising in Florida. Franchises have an economic impact of $105 billion in
the state, according to a study by PricewaterhouseCoopers.
TYPE: COLUMN
LOAD-DATE: March 16, 2005
Page 370
Copyright 2005 ProQuest Information and Learning Company
All Rights Reserved
ABI/INFORM
Copyright 2005 International Franchise Association
Franchising World
February 1, 2005
SECTION: Vol. 37, No. 2; Pg. 10; ISSN: 1041-7311
ACC-NO: 795390901
LENGTH: 1504 words
HEADLINE: IFA Convention Delivers, Confirm Regular Attendees
BYLINE: Scott, Nancy Rathbun
BODY:
ABSTRACT
Melanie Bergeron, CFE, president and COO of Two Men & A Truck International, knows exactly
why she goes to the International Franchise Association (IFA) annual convention year after year. In
talking with people who attend the IFA convention every year, six benefits keep popping up. They
are: 1. You can meet the big names. 2. Everybody shares. 3. There is something for everybody. 4.
IFA convention is the real world. 5. The content is always fresh. 6. The value evolves along with
you. The big news is that today's convention format allows for many different learning options. The
exhibit hall stays populated the entire convention and the booths are well staffed. Getting the most
from a convention is the same as always -- meet others and share your problems.
FULL-TEXT
Melanie Bergeron, CFE, president and COO of the 143-unit Two Men And A Truck International, knows exactly why she goes to the International Franchise Association annual convention
year after year. "We wouldn't be where we are today if it weren't for all the networking and sharing
of information."
That's partly because the IFA convention offers top-level networking, says Geoff Hill, senior
vice president of franchising sales at Carvel/Focus Brands. "You're not talking about people who
have one year's experience or a 'professor' mentality. You have people with real experience and real
numbers behind it. When you have the president of Quizno's talk about how to grow a system, you
listen."
And that goes for franchisees, too. Rocco Fiorentino, developer for Krispy Kreme in the MidAtlantic, sees the IFA convention as the event of the franchise industry. "You get to meet folks from
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IFA Convention Delivers, Confirm Regular Attendees Franchising World February 1, 2005
all dimensions of the industry-franchisee, franchisor, vendor, supplier, legal. There is a lot of
knowledge within the group and it's not coming just from the presentations on stage, either."
Still Not Convinced? Here Are Six Good Reasons to Register Now
In talking with people who attend the IFA convention every year, six benefits keep popping up.
1. You can meet the "big names." Really.
"Along with many others, I have had the benefit of learning from the great historical figures
who have stayed involved with this convention," says Karen Spencer, president of FranSystems
Worldwide. "And now there are people following in their footsteps, the 'new day mentors' like Fred
DeLuca [founder, Subway] or Dick Rennick [founder, American Leak Detection, Inc.] who are
picking up where the Bill Rosenbergs left off. Don't be intimidated. Pick a few people and seek
them out. I've never heard anyone say they were turned away and the rewards you will get back are
enormous."
2. Surprise! Everybody shares.
Hill has experienced the same open response. "At the end of the day, we're all competitors,
we're all chasing franchisees. But we're all willing to help, even segment-to-segment. I've told people in the ice cream segment what we do, what's working for us, and they tell me what's working for
them. It's refreshing."
3. There's something for everybody-and that's just the beginning
IFA is for everybody," says Bergeron, "new franchisees, franchisors, minorities, women. If
you're looking for it, you're going to find it there; it's like one-stop shopping. It's just so reassuring
to talk to people who understand franchising, who speak the franchising language. I don't know how
you can possibly go to the convention and walk away, not have gotten something out of it."
4. This is the real world
Lane Fisher, partner, Fisher & Zucker, emphasizes the peer-to-peer learning. "The sessions are
very interactive. Rather than the talking heads where three guys talk for an hour, people in the audience share their experiences. This is a discussion rather than a lecture. You see people frantically
taking notes, not only on what the presenters are saying, but on what the people in the audience are
sharing."
5. The content is always fresh
Over the years, Hill has evolved from student to teacher and, while he's now teaching seminars,
he still goes to every session he can. "If there's a session on lead generation, I'll go to it, even though
I went to one on lead generation last year and the year before. The speakers will be different, give a
different perspective, and the year is different. Things change so fast, both in my segment and outside my segment."
6. The value evolves along with you
"I have been going to the conventions since 1987 and my reasons for going have changed," says
Spencer. "In my early years, I was like a sponge. I needed to learn everything-what franchising was,
how to franchise, what were the best practices. Talking to other people was the bonus. Then, when I
went to Arby's corporate during my intermediate years, I was very green internationally. I called
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IFA Convention Delivers, Confirm Regular Attendees Franchising World February 1, 2005
IFA headquarters for advice on international franchising and got very involved with committees to
increase my networking. Now I definitely go to network and to give back."
The Convention Delivers
The IFA convention, with its current draw approaching 2,000 people, wasn't always so grand,
but the sharing has never changed. The big news is that today's convention format allows for many
different learning options.
Roundtables
Bergeron thinks the roundtables are the most valuable part of convention-going. "The session is
packed and the facilitators are 'big deals,' like the founders of companies. The moderator goes
around the table, asking feedback from everybody. For example, the question might be, 'What's the
best annual meeting you've ever been to?' Eveiyone participates, sharing what they are doing with
their system. You also exchange business cards, so you can contact people later."
Seminars
Hill remembers how much he got out of the seminars when he first started attending the convention. "I opened up the agenda and it was almost like it was speaking to me. Every topic was something I was interested in, because we had just bought Carvel, and, even though we were a 70-year
old company, from a franchising perspective, almost the whole brand needed to be redone. Every
seminar was something we were dealing with at the time."
Exhibits
"I tell people you need to be there," says Fisher. "Let's assume you're in the tire or the healthcare
business. You may know everyone in your individual business, but you don't often know a lot of the
franchise-specific suppliers. When people are there with their wares, you learn more about what
they do and how they capitalize their franchise experience. The exhibit hall stays populated the entire convention and the booths are well staffed."
Maybe that's why Bernie Browning, long-time member of the franchising community and past
chair of the association, says "Just do it."
"Getting the most from a convention is the same as always-meet others and share your problems. While you think yours is unique, you usually discover that others have experienced the same
problem and often times have solved or coped in some way."
"None of us will live long enough to make all of the mistakes ourselves, so we must learn from
the mistakes that others make."
-Rocco Fiorentino
Krispy Kreme developer, Mid-Atlantic area
Martin Regalia
Convention Highlights
It's the Economy
Martin Regalia, vice president and chief economist of the U.S. Chamber of Commerce, will kick
off the March 7 session. He will discuss current economic trends and the likely impact of such
trends on franchising. Regalia is a leading economist who has served as principal fiscal analyst for
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IFA Convention Delivers, Confirm Regular Attendees Franchising World February 1, 2005
the Congressional Budget Office, as an economist for the Federal Reserve's Board of Governors, in
both banking and capital markets sections, and as financial economist for the Federal Deposit Insurance Corporation. An accomplished author on a variety of economic topics, Regalia has made numerous national television appearances and has testified before several congressional committees.
Regalia is also author of the "Econ 101" column in the chamber's member publication. In it, he
has addressed such topics as political mandates and budget realities, the state of the economy, interest rates, personal consumption, job growth, oil prices and tax cuts.
Tom Feltenstein
Andy Fletcher
Mike Isakson
Convention Highlights
Mass Media vs. Local Marketing
On March 8, two of the sector's experts on marketing will take the stage to tackle "The Great
Debate: Mass Media versus Local Store Marketing." The discussion will feature experts with vastly
contrasting views of the topic. Michael Isakson, president and COO of ServiceMaster Clean will
moderate the debate between Tom Feltenstein, chairman and CEO of Tom Feltenstein's Power
Marketing Academy, and Andy Fletcher, president of Fletcher Martin Ewing. For two hours, participants will hear insights from both parties to find out how best to make marketing strategies work
at their franchised businesses.
Nancy Rathbun Scott is a freelance business writer in the Washington, D.C. metropolitan area.
She can be reached at nancy@nancy.scott.com.
GRAPHIC: Photographs
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February 1, 2005
SECTION: Pg. 10(3) Vol. 37 No. 2 ISSN: 1041-7311
ACC-NO: 128791689
LENGTH: 1315 words
HEADLINE: IFA convention delivers, confirm regular attendees;
International Franchise Association's 45th Annual Convention Speakers
BYLINE: Scott, Nancy Rathbun
BODY:
Melanie Bergeron, CFE, president and COO of the 143-unit Two Men And A Truck International, knows exactly why she goes to the International Franchise Association annual convention
year after year. "We wouldn't be where we are today if it weren't for all the networking and sharing
of information."
That's partly because the IFA convention offers top-level networking, says Geoff Hill, senior
vice president of franchising sales at Carvel/Focus Brands. "You're not talking about people who
have one year's experience or a 'professor' mentality. You have people with real experience and real
numbers behind it. When you have the president of Quizno's talk about how to grow a system, you
listen."
And that goes for franchisees, too. Rocco Fiorentino, developer for Krispy Kreme in the MidAtlantic, sees the IFA convention as the event of the franchise industry. "You get to meet folks from
all dimensions of the industry--franchisee, franchisor, vendor, supplier, legal. There is a lot of
knowledge within the group and it's not coming just from the presentations on stage, either."
Still Not Convinced? Here Are Six Good Reasons to Register Now
In talking with people who attend the IFA convention every year, six benefits keep popping up.
1. You can meet the "big names." Really.
"Along with many others, I have had the benefit of learning from the great historical figures
who have stayed involved with this convention," says Karen Spencer, president of FranSystems
Worldwide. "And now there are people following in their footsteps, the 'new day mentors' like Fred
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DeLuca [founder, Subway] or Dick Rennick [founder, American Leak Detection, Inc.] who are
picking tip where the Bill Rosenbergs left off. Don't be intimidated. Pick a few people and seek
them out. I've never heard anyone say they were turned away and the rewards you will get back are
enormous."
2. Surprise! Everybody shares.
Hill has experienced the same open response. "At the end of the day, we're all competitors,
we're all chasing franchisees. But we're all willing to help, even segment-to-segment. I've told people in the ice cream segment what we do, what's working for us, and they tell me what's working for
them. It's refreshing."
3. There's something for everybody--and that's just the beginning
IFA is for everybody," says Bergeron, "new franchisees, franchisors, minorities, women. If
you're looking for it, you're going to find it there; it's like one-stop shopping. It's just so reassuring
to talk to people who understand franchising, who speak the franchising language. I don't know how
you can possibly go to the convention and walk away, not have gotten something out of it."
4. This is the real world
Lane Fisher, partner, Fisher & Zucker, emphasizes the peer-to-peerlearning. "The sessions are
very interactive. Rather than the talking heads where three guys talk for an hour, people in the audience share their experiences. This is a discussion rather than a lecture. Yousee people frantically
taking notes, not only on what the presentersare saying, but on what the people in the audience are
sharing."
5. The content is always fresh
Over the years, Hill has evolved from student to teacher and, while he's now teaching seminars,
he still goes to every session he can. "If there's a session on lead generation, I'll go to it, even though
I went to one on lead generation last year and the year before. The speakers will be different, give a
different perspective, and the yearis different. Things change so fast, both in my segment and outside my segment."
6. The value evolves along with you
"I have been going to the conventions since 1987 and my reasons for going have changed," says
Spencer. "In my early years, I was like asponge. I needed to learn everything--what franchising was,
how to franchise, what were the best practices. Talking to other people was the bonus. Then, when I
went to Arby's corporate during my intermediate years, I was very green internationally. I called
IFA headquarters for advice on international franchising and got very involved with committees to
increase my networking. Now I definitely go to network and to give back."
The Convention Delivers
The IFA convention, with its current draw approaching 2,000 people, wasn't always so grand,
but the sharing has never changed. The big news is that today's convention format allows for many
different learning options.
Roundtables
Bergeron thinks the roundtables are the most valuable part of convention-going. "The session is
packed and the facilitators are 'big deals,' like the founders of companies. The moderator goes
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around the table, asking feedback from everybody. For example, the question mightbe, 'What's the
best annual meeting you've ever been to?' Everyone participates, sharing what they are doing with
their system. You also exchange business cards, so you can contact people later."
Seminars
Hill remembers how much he got out of the seminars when he first started attending the convention. "I opened up the agenda and it was almost like it was speaking to me. Every topic was something I was interested in, because we had just bought Carvel, and, even though we were a 70-year
old company, from a franchising perspective, almost the whole brand needed to be redone. Every
seminar was something we were dealing with at the time."
Exhibits
"I tell people you need to be there," says Fisher. "Let's assume you're in the tire or the healthcare
business. You may know everyone in your individual business, but you don't often know a lot of the
franchise-specific suppliers. When people are there with their wares, you learn more about what
they do and how they capitalize their franchise experience. The exhibit hall stays populated the entire conventionand the booths are well staffed."
Maybe that's why Bernie Browning, long-time member of the franchising community and past
chair of the association, says "Just do it."
"Getting the most from a convention is the same as always--meet others and share your problems. While you think yours is unique, you usually discover that others have experienced the same
problem and often times have solved or coped in some way."
Convention Highlights
It's the Economy
Martin Regalia, vice president and chief economist of the U.S. Chamber of Commerce, will kick
off the March 7 session. He will discuss current economic trends and the likely impact of such
trends on franchising. Regalia is a leading economist who has served as principal fiscal analyst for
the Congressional Budget Office, as an economist forthe Federal Reserve's Board of Governors, in
both banking and capital markets sections, and as financial economist for the Federal Deposit Insurance Corporation. An accomplished author on a variety of economic topics, Regalia has made numerous national television appearancesand has testified before several congressional committees.
Regalia is also author of the "Econ 101" column in the chamber's member publication. In it, he
has addressed such topics as political mandates and budget realities, the state of the economy, interest rates, personal consumption, job growth, oil prices and tax cuts.
Convention Highlights
Mass Media vs. Local Marketing
On March 8, two of the sector's experts on marketing will take thestage to tackle "The Great
Debate: Mass Media versus Local Store Marketing." The discussion will feature experts with vastly
contrasting views of the topic. Michael Isakson, president and COO of ServiceMaster Clean will
moderate the debate between Tom Feltenstein, chairman and CEO of Tom Feltenstein's Power
Marketing Academy, and Andy Fletcher, president of Fletcher Martin Ewing. For two hours, par-
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ticipants will hear insights from both parties to find out how best to make marketing strategies work
at their franchised businesses.
Nancy Rathbun Scott is a freelance business writer in the Washington, D.C. metropolitan area.
She can be reached at nancy@nancy.scott.com.
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Copyright 2005 International Franchise Association
Franchising World
January 1, 2005
SECTION: Vol. 37, No. 1; Pg. 7; ISSN: 1041-7311
ACC-NO: 786103061
LENGTH: 1860 words
HEADLINE: 2005 and Beyond HOLDS PROMISE for Franchising
BYLINE: Larson, Polly
BODY:
ABSTRACT
While concerns over issues such as health care and the minimum wage remain high on the agenda,
franchising's leaders see a highly positive overall environment for the sector in the year ahead. With
the economy showing strong signs of an upturn and an increase in the US Congress majority that is
supportive of small business, all signs point to new opportunities for growth, both here and abroad.
The outcome of the November elections is expected to further increase support of small-business
concerns in Congress. The optimism about franchising's current state, however, does not indicate a
lack of serious issues to address in the New Year. Topping almost everyone's list of concerns is affordable health care for franchisees and their employees.
FULL-TEXT
In the spring of 2004, the International Franchise Association's Educational Foundation released
its benchmark survey, "The Economic Impact of Franchised Businesses," which reported franchising accounts for 9.5 percent of the private-sector economic output and provides nearly one-in-seven
jobs in the U.S. workforce. IFA's leaders believe these statistics and others in the survey provide an
impressive backdrop for efforts to maintain and advance franchising's position in the marketplace
for 2005 and beyond.
While concerns over issues such as health care and the minimum wage remain high on the
agenda, franchising's leaders see a highly positive overall environment for the sector in the year
ahead. With the economy showing strong signs of an upturn and an increase in the U.S. Congress
majority that is supportive of small business, all signs point to new opportunities for growth, both
here and abroad.
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To help make the most of those opportunities, IFA Chairman-elect Richard Rennick, CFE,
who is founder and CEO of American Leak Detection, stresses the importance of making elected
officials aware of the IFA Educational Foundation's study, "The Economic Impact of Franchised
Businesses," published last year.
"We must work diligently with that study to make sure we continue to drive the information
down to our lawmakers and policy-makers on the national and state levels so that they truly do understand franchising's economic impact. We can't sleep on that," Rennick said.
Rennick's point is echoed by 2005 Franchisee Forum Advisory Board Chair-elect Rick Robinson, president and co-owner of Jani-King Southwest, with 220 franchises in Arizona and New Mexico. Robinson was one of nearly 300 participants who met with lawmakers on Capitol Hill during
Franchise Appreciation Day last September.
Richard Rennick, CFE
"Most of them were astonished at the statistics in the study. They had no idea," he reported.
"And I think they are listening. I think when there is a potential bill coming down the road, they will
consider how it affects franchising, because they know it could affect business and the economy in a
dramatic way."
The outcome of the November elections is expected to further increase support of smallbusiness concerns in Congress.
"The election results will continue to foster the growth and expansion of franchising," according
to attorney Lane Fisher of Fisher & Zucker LLC, incoming chair of IFA's Supplier Forum Advisory
Board. "IFA's strategic direction in getting the word out about franchising was helpful in forming
opinions."
Rick Robinson
Marriott International Exec. Vice President, Owner and Franchise Services and North American
Full Service Development Steve Joyce will chair the Franchisor Forum Advisory Board in 2005.
Assessing the effect of the elections, Joyce said he believes the outcome indicates franchising will
continue to be overseen in the effective way it has been in recent years.
"With our ability to demonstrate the contributions franchising as an entity makes to the overall
economy, the government will be more supportive of business format franchising going forward,"
Joyce said.
Addressing the Key Issues
The optimism about franchising's current state, however, does not indicate a lack of serious issues to address in the New Year. Topping almost everyone's list of concerns is affordable health
care for franchisees and their employees.
Robinson is hopeful the new Congress will make progress on approving association health
plans, a concept that would allow small businesses to obtain group health insurance. "It is getting a
lot of support in Congress now, and hopefully over the next couple of years something can be done
where association health care plans can be set up that would enable franchisees to get affordable
health care for themselves and their employees," he noted.
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Rennick also considers affordable health care a top priority, along with a second key concern:
the minimum wage issue. Since raising the basic wage could have a major effect on the bottom line
of franchisees, Rennick suggests another way to deal with the problem might be to set up levels
that would raise wages as an employee becomes more skilled. "They would start out at the entry
level, then go to level two and three and so on up the line, so in a couple of years they would be
making much more."
Even though most franchises pay above the minimum wage to start, Robinson points out a mandatory increase has an escalating effect. "It goes all the way up through your ranks. If you take
someone making $7 and they go up, anyone above them wants a proportionate increase. The impact
can be devastating to small businesses."
Joyce identifies as another important issue the need to further increase franchisee participation
in the decision-making process.
"As you are moving into a more robust operating environment, consumers are going to demand
more; the brands are going to want to meet those demands, and the cost burdens of doing that are
typically going to involve the franchisees," he said.
He believes it is incumbent on franchisees and franchisors to get together and make sure they
are aligned on where to put their money as they position themselves for the economic upturn.
Lane Fisher
Watching the Trends
Franchising leaders keep a close watch on trends and growth patterns both in the sector and the
overall marketplace to help them optimize their response to ever-changing consumer appetites.
Fisher enumerates several current trends in franchising: Consolidation of brands among existing
franchisors who recognize the synergies of operating multiple brands; considerable growth in multiunit and multi-branded franchisees as well as area representative relationships; more international
growth, with franchisors beginning overseas expansion earlier in their operations; increased use of
technology, especially in management and reporting tools; growth in marketing alliances between
franchisors; increased use of franchise broker networks; and wider use of earnings claims in franchise disclosure documents.
In market trends, Fisher and others note the increased growth in the service sector, especially
those involving children and senior citizens.
"Services related to child care and children's needs are in demand," Fisher said. "Senior services
are huge and becoming segmented and specialized. And van-based services with low-entry costs
and the ability to open quickly are on the rise."
Growth in service businesses is also cited by Rennick. "Food and food products always lead the
franchise sector, but I believe the future is in the service industry-anywhere from cleaning floors to
changing a light bulb to cleaning a drain to fixing a faucet to finding a leak. As you look at our
business climate, it seems like all the business wizards and gurus tend to think the future is in service."
Another trend to watch is the internationalization of the economy, according to Joyce. "If you
look at the impact of some of the world scenarios on oil prices or free market trade, those will
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clearly have an impact on the U.S. economy, but also on the franchisors and franchisees that are trying to expand their presence beyond North America."
Robinson notes the growing trend of franchise ownership by minorities and women, coupled
with an increase in lower-investment opportunities. "And what's great about that is it gives people
an opportunity to get into business on their own who might not have been able to do it otherwise."
Moving Ahead
Looking ahead, franchising's leaders have definite ideas about changes and improvements they
hope the future will bring.
Steve Joyce
Working with franchise organizations abroad is a high priority for Rennick. While there are cultural differences to consider as well as different legal and legislative systems, Rennick says, "If we
are truly the voice of franchising, we need to reach out to those franchise organizations and do what
we can to help strengthen them. There is a lot we can share for the good of franchising."
Closer connections with organizations abroad also is a primary concern for Joyce along with
continued emphasis on diversity issues. A third priority is a higher level of franchisee representation
and participation.
"We have made a good start, but it is only a start," stated Joyce. "Now, in an up-time when you
have expanding franchisee ranks, is a good time to include them in the process so they can see the
value of a forum in an organization that helps represent all of our interests."
Fisher envisions a larger role for franchise suppliers with an increased and diversified membership working on additional educational activities at franchise events. In particular he would like to
see growth in IFA's Franchise Business Networks and more involvement from local and state legislators attending the programs, "viewing live, the local constituency of franchising."
Robinson also supports continued expansion of political involvement at the local level. "There is
much more grassroots-level marketing going on than before, meeting politicians to talk about what
is happening in your state, things that affect franchises and small businesses locally."
The progress made in the 12 years since IFA opened its membership to franchisees has made a
tremendous difference in the franchise community, Robinson says.
"Not long ago there was more litigation, more animosity, more of an 'us against them' kind of
mentality between franchisors and franchisees," Robinson said. "Now it has turned 180-degrees.
Franchisees have much more of a voice in franchising than they ever did before, and that's good for
everybody."
Rennick looks at the year ahead as an opportunity to build on what has already been accomplished.
"All we want to do is keep focused and keep moving straight ahead and forward," he explains.
"I am keen on wanting to reach out abroad, and I am keen on wanting to work with those companies
that want to grow, and I am keen on making sure this country knows what IFA is and knows what
franchising is all about."
Most of them were astonished at the statistics in the study.
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There is much more grassroots-level marketing going on than before
Polly Larson is a writer based in Snow Hill, Maryland. She is the former editor of Franchising
World and now writes frequently for the magazine.
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January 1, 2005
SECTION: Vol. 37, No. 1; Pg. 13; ISSN: 1041-7311
ACC-NO: 786103121
LENGTH: 4651 words
HEADLINE: FRANCHISING'S LEADERS: The International Franchise Association's Board of
Directors and Executive Committee
BYLINE: Fenwick, Laura
BODY:
ABSTRACT
The leaders of the world's oldest and largest trade organization for the franchise sector, the International Franchise Association, are briefly profiled. They include the following: 1. Dick Rennick,
CFE, American Leak Detection, Inc, called the father of high-tech leak detection after he built a
business that revolutionized the leak-finding process, is also known for his commitment to teamwork and franchisee support. 2. Lawrence Cohen was a pharmacist and attorney before becoming a
leading franchisee of the Great American Cookie Co. 3. President and Chief Operating Officer,
ServiceMaster Co, Michael Isakson is responsible for more than 5,000 franchises worldwide and
sales of more than $1 billion. 4. Steven J. Greenbaum, CFE, has served as president, chief executive
officer and director of PostNet International Franchise Corp since he founded it with partner Brian
Spindel in 1992.
FULL-TEXT
The International Franchise Association serves as the "Voice of Franchising" and is composed
of talented and experienced representatives as members of its board of directors. The board includes
franchisees, franchisors and suppliers. The franchised businesses they represent range from food to
fuels management, hotels and motels to commercial and residential cleaning, business services to
legal consulting, lawn care to information technology solutions and mail and package shipping to
moving services. The leaders of the world's oldest and largest trade organization for the franchise
sector are briefly profiled below.
EXECUTIVE COMMITTEE
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Franchising World January 1, 2005
Chairman-elect
Richard Rennick, CFE
Founder and Chief Executive Officer
American Leak Detection, Inc.
Dick Rennick, CFE, called the father of high-tech leak detection after he built a business that
revolutionized the leak-finding process, is also known for his commitment to teamwork and franchisee support. A member of IFA for two decades, Rennick has served on many committees and
presently serves as chairman of the association's Educational Foundation for 2004. He founded the
Franchise Emergency Action Team (FEAT) to mobilize assistance from the franchise community
when disasters strike. While serving on the IFA Convention Task Force, Rennick was the driving
force for the "Taste of Franchising" idea that has been very successful during the association's conventions since 2000. For his vision, Rennick was named IFA's Entrepreneur of the Year in 1997.
First Vice Chairman-elect
Lawrence J. "Doc" Co hen, CFE
President
Doc & Associates, Ltd.
Lawrence "Doc" Cohen was a pharmacist and attorney before becoming a leading franchisee of
the Great American Cookie Co. He served as founding president of the company's franchise advisory council and has been honored by IFA as Franchisee of the Year and by Great American Cookie
Co. as Franchisee of the Decade. He is an IFA Educational Foundation trustee, former chairman of
the association's Franchisee Forum and 2004 chair of the association's Finance, Audit and Budget
Committee. Cohen was the first franchisee to earn the Certified Franchise Executive designation.
Second Vice Chairman-elect
Michael M. Isakson
President and Chief Operating Officer
ServiceMaster Clean
The ServiceMaster Co.
Michael Isakson is responsible for more than 5,000 franchises worldwide and sales of more than
$1 billion. The ServiceMaster Co, has worldwide revenues of $5 billion-plus and is made up of
franchises including residential and commercial cleaning services and on-site furniture repair. Isakson and his wife, Jinny, owned a ServiceMaster franchise in Bismarck, N.D. for 13 years, and a
Merry Maids franchise for two years before he joined the corporate team in 1990 as vice president
of franchise sales. As franchisees, the Isaksons received the Marion E, Wade Award of Honor,
ServiceMaster's most prestigious award. In 1992, Isakson was promoted to president and COO of
Merry Maids, and in 1994, he was appointed president of the ServiceMaster Consumer Services
Franchise Services Group. He has served as co-chair of the IFA Franchisor Forum.
Secretary-elect
Steven J. Greenbaum, CFE
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President and Chief Executive Officer
PostNet International Franchise Corp.
Steven J. Greenbaum, CFE, has served as president, chief executive officer and director of
PostNet International Franchise Corp. since he founded it with partner Brian Spindel in 1992.
Greenbaum is responsible for the company's strategic management and direction. He is an accomplished retail professional and entrepreneur with more than 20 years experience in the postal and
business-services industry. Prior to founding PostNet, he was national sales manager and ultimately
became president of Consolidated Services Corp., an independent development and consulting firm
that specialized in the postal and business-center industry. Greenbaum was involved in the development of more than 400 independent postal and business centers located throughout the United
States, Canada, Puerto Rico and Guam. Since the inception of PostNet's franchising program in
1993, the company has licensed more than 925 franchises in the United States and more than 20
countries as one of the largest and fastest growing privately-held companies in the postal and business-services industry. In 2003, Greenbaum led an initiative that resulted in the strategic redirection
of the system. Greenbaum is a Certified Franchise Executive and was honored as the IFA's 2003
Entrepreneur of the Year.
Treasurer-elect and Past Chairman
Russell J. Frith, CFE
President and Chief Executive Officer
Lawn Doctor
Russ Frith began his involvement with Lawn Doctor as a customer. Initially, he was hired by
president and co-founder Tony Giordano as sales manager. Frith was quickly promoted to vice
president and chief operating officer, elected to the board of directors, and appointed CEO in 1983.
Under his leadership, the company grew ten-fold to more than 440 units. He has served on the U.S.
Environmental Protection Agency's Federal Pesticide Advisory Council and has lectured at the
Wharton School of Business. He is treasurer of IFA's Educational Foundation, past president of the
Professional Lawn Care Association of America, and founding president of its education foundation.
2004 Chairman
Sidney J. Feltenstein
Sid Feltenstein is former chairman and CEO of Long John Silver's/A&W Restaurants. He was
honored in 2000 as IFA's Entrepreneur of the Year and has an exceptional track record for rejuvenating brands. In 1995, he led an investment group that bought A&W Restaurants and, under his
leadership, the chain grew to more than 1,000 units. In 1999, Feltenstein and his investment group
purchased Long John Silver's. In the six years after he founded Yorkshire Global Restaurants, the
company's sales grew five-fold and its operating profits grew 40-fold, led by a turnaround in Long
John Silver's sales and profits. In 2002, Feltenstein sold the company to Yum! Brands. He also
served as chairman of IFA's Educational Foundation and as first vice chairman on the association's
Executive Committee. He is a director of the Florida Grand Opera, the Detroit Symphony, a trustee
of the Performing Arts Foundation of Southern Florida and a trustee of Boston University. Feltenstein has served on the executive committee of the Big Brothers Association of Boston and was
chairman of the board of advisors of Boston University's School of Hospitality Administration.
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Chairman-elect, Franchisor Forum
Stephen P. Joyce
Executive Vice President, Owner and Franchise Services
North American Full Service Development
Marriott International
Stephen P. Joyce is a 22-year veteran of Marriott who holds numerous positions in franchising,
finance and operational consulting. Marriott International operates under the Marriott, Renaissance,
Ritz-Carlton, Courtyard, Fairfield Inn, SpringHill Suites, Residence Inn, TownePlace Suites and
Marriott Executive Residences lodging brands. Marriott's Owner and Franchise Services Group
supports owners and franchisees of more than 2,100 hotels in North America. North American Full
Service Development is responsible for all RitzCarlton, Marriott and Renaissance hotel projects.
Joyce serves as an Executive Committee member of the International Franchise Association and as
a trustee for the ServiceSource Foundation and the Autism Learning Center.
Chairman-elect, Franchisee Forum
Rick Robinson
President and Co-Owner
Jani-King Southwest
Rick Robinson is responsible for more than 200 franchisees in Arizona and New Mexico under
the Jani-King brand that provides commercial cleaning services. Prior to acquiring the master franchise from Jani-King International, Robinson was a vice president of the company's California territory and ran the San Francisco office. During his career, he has sold or overseen the sale of more
than 740 franchises. Robinson has been active within the International Franchise Association on the
Franchisee Forum and Franchise Relations Committee. He is a member of the Building Owners and
Managers Association and on the board of governors for the Boys and Girls Club of Scottsdale
where he is chairman of financial development. He is a past president of the Arizona Licensors and
Franchisors Association. Robinson was a member of Jani-King International's development team
for the cleaning contract at the Salt Lake City Winter Olympics, serving 3,200 athletes in the Olympic Village.
Chairman-elect, Supplier Forum
Lane Fisher
Partner
Fisher & Zucker LLC
Lane Fisher is a partner in the nine-attorney franchise law firm Fisher & Zucker, with offices in
Philadelphia, Cherry Hill, N.J. and Brunswick, Ga. For more than 14 years, he has represented franchisors in trademark and copyright matters, franchise development, day-to-day transactions and
regulatory projects. Fisher also represents clients in trademark infringement, antitrust and encroachment litigation. Fisher is a member of the Pennsylvania and New Jersey bars, and serves on
the Franchise Law Committee of the New Jersey State Bar Association and Philadelphia Bar Association, as well as the American Bar Association's Forum Committee on Franchising. Since 1999,
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he has served on the IFA Supplier Forum Advisory Board and is currently the vice chair of its Executive Committee. He also chairs the Regional Meeting Subcommittee of IFA's Membership
Committee. Fisher is a frequent speaker at franchise and small- business development conferences
and regional Legal Roundtables, and has written extensively on many aspects of franchising.
Ron Berger
Chairman, President and Chief Executive Officer
Figaro's Italian Pizza Inc.
Ron Berger's extensive background in franchising has prepared him to direct 97 stores in 18
states for Figaro's. Berger founded National Video Inc., a system of franchised retail video specialty
stores that grew to 750 stores throughout the United States and Canada. After taking the company
public, he sold it and started Rentrak Corp., a distributor, information processor and owner of The
Pro Image Inc. Berger previously served as a member of the IFA board of directors in the 1980s and
again in the 1990s, chaired the Franchise Relations Committee and was a member of the Marketing
and Public Relations Committee. He now serves on the board of directors of Fast Forward to End
Hunger and National Lampoon.
Linda L. Burzynski
Chief Executive Officer
CM IT Solutions
Linda Burzynski, chief executive officer of CM IT Solutions, joined the company as CEO in
August 2000. Burzynski has led the company to expand into 30 states, with more than 120 franchises providing outsourced information technology solutions to businesses. She was named 1998
Bonny LeVine Award winner in recognition of her efforts to advance the status of women in franchising, serves as a trustee with the IFA Educational Foundation and past chair of the Institute of
Certified Franchise Executives board of governors. She serves on the board of advisors to the H.
Wayne Huizenga School of Business and Entrepreneurship of Nova Southeastern University. In
2003, she was elected to the IFA board. Also active in international franchise development, Burzynski has participated in the Women in Business Matchmaker Trade Mission to Chile, Uruguay and
Argentina and at the Women's Economic Summit of the Americas in Argentina. Other service includes IFA's Women and Minorities Committee, the Awards Committee and as the charter chair of
the Women's Franchise Committee. In 2001, she received the Woman Entrepreneur of the Year
award from the Minorities and Women Division of the U.S. Association for Small Business and Entrepreneurship. Before joining CM IT Solutions, Burzynski was president and chief operating officer of Molly Maid.
Jerry Crawford, CFE
President
Jani-King International, Inc.
Jerry Crawford directs the commercial cleaning franchise, Jani-King, and holds various offices
and director positions of subsidiary and affiliated companies of Jani-King International Inc. He is
president and owner of C & C Franchising Inc., of Hampton Roads, Va. and Richmond, Va. and
president and partner of Opportunity Franchising Inc. in Illinois. He joined Jani-King of Oklahoma
Inc. in 1987 and in 1988 was promoted to the corporate headquarters in Dallas, responsible for mar-
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keting and supporting master franchises in the United States and abroad. Later, Crawford was promoted to president of Jani-King Franchising Inc. and Jani-King Inc. In 1996, he was promoted to
president of Jani-King International Inc. He previously served on the IFA board of directors for
eight years, was chairman of the association's International Affairs Committee and is currently a
trustee of the IFA Educational Foundation. He has sold the master franchise rights for countries in
Europe, Asia and South America. Prior to joining Jani-King, he was district computer center manager for Tandy Corp. in Oklahoma City.
Richard Crawford
Corporate Vice President, Government Relations
McDonald's Corp.
Dick Crawford directs McDonald's global government relations. He chairs the company's federal political action committee and oversees management of McDonald's grassroots network. In addition to his responsibilities at McDonald's, Crawford is a director of the National Restaurant Association, a member of the National Academy of Sciences' Food Forum and serves on two federal advisory committees, the Foreign Animal and Poultry Advisory Committee and the International sector Advisory Committee for Wholesaling and Retailing. Before joining McDonald's, Crawford was
a managing partner at Whitten & Diamond, a Washington, D.C. law firm.
Dina Dwyer-Owens, CFE
President and Chief Executive Officer
The Dwyer Group
Dina Dwyer-Owens has served in numerous managerial and executive roles at The Dwyer
Group for more than 20 years. She was appointed president and CEO in 1999. The company currently oversees Dwyer Group subsidiary and affiliate companies with more than 1,300 franchises in
23 countries. Those brands include Rainbow International Restoration and Cleaning, Mr. Rooter,
Mr. Electric, Mr. Appliance, Aire Serv Heating & Air Conditioning, Glass Doctor, DreamMaker
Bath & Kitchen by Worldwide and Dwyer Group National Accounts. Dwyer-Owens has been at the
forefront of franchising, serving on the IFA board and as chair of its VetFran Task Force. She also
has championed the role of women with her creation of the Women In Trades Program for which
classes are conducted at Texas State Technical College in Waco. Dwyer-Owens has been the recipient of the IFA Bonny LeVine Award, Working Mother magazine's "Raising A Ruckus" award,
Waco's Better Business Bureau Award for Marketplace Ethics, and the Texas Family Business of
the Year award.
John F. "Jack" Earle
Principal
Earle Enterprises
First Vice Chairman, IFA Franchisee Forum
Jack Earle is the principal of Earle Enterprises and a franchisee of McDonald's restaurants in
Southeastern Pennsylvania and Southern New Jersey. He joined the system in 1983 and has served
in a variety of leadership positions during his 20-year franchising career. Currently, he chairs the
Franchise Partner Brands for Chipotle, Boston Market and Donato's and is also the chair of the
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McDonald's National Restaurant Standards Committee. Additionally, Earle is a member of the Division Leadership Committee for the East Coast and the Regional Leadership Committee for
Greater Philadelphia. He serves also as secretary to the IFA Franchisee Forum, co-chairs the Monday Pro-Am of the McDonald's LPGA Championship and is vice president of the board of the Jeffrey Weinberg Foundation. Recently, he completed his second term as secretary-treasurer of the National Leadership Council of McDonald's OwnerOperators. Earle has also been treasurer and director of the Philadelphia Ronald McDonald House board. Prior to joining McDonald's, he was vice
president of the national lending division of Fidelity Bank in Philadelphia.
William G. Hall
Chairman of the Board and Chief Executive Officer
William G. Hall & Co.
William Hall is a franchisee of International Dairy Queen operating five Diary Queen Units. In
his 20-year foodservice career, Hall has owned and operated more than 80 units of various concepts
and served as a franchisee leader in each concept. Hall was a CPA with a national public accounting
firm before acquiring and operating a number of companies in the transportation, real estate, banking and food service industries. Currently Hall is principal shareholder in an independent bank in
Texas and owner of the Grape Escape, an award-winning wine bar concept. Hall is a past chair of
the IFA's Franchisee Forum and a co-chair of the National Franchise Mediation Program Steering
Committee.
Kirk Kinsell, CFE
Senior Vice President, Americas Franchising and Business Development
Intercontinental Hotels Group
Kirk Kinsell is responsible for franchise sales, franchise relations, administration, food and beverage, and hotel quality standards across all Intercontinental Hotels Group brands and properties in
the Americas. He directs all real-estate development activities sponsored on behalf of the company
and has responsibility for new brand development in the Americas. This position marks KinselPs
return to the company. As senior vice president responsible for franchising from 1988 to 1995 for
Holiday Inn Worldwide, a predecessor of Intercontinental hotels Group, Kinsell led the launch of
Holiday Inn Express, Holiday Inn Select and Holiday Inn SunSpree Resort brands. In 1995 and
1996, Kinsell was president of the franchise division at ITT Sheraton when he created the Four
Points hotels concept. He became president and chief operating officer in 1997 of Avado Brands
Inc., which during his tenure operated more than 220 restaurants, including Don Pablo's Mexican
Kitchen, Hops Restaurant Bar and Brewery, McCormick & Schmick Restaurants and Canyon Cafe
restaurants. Most recently, Kinsell served as president and chief executive officer of Micell Technologies Inc. Under his leadership, the company was recognized as the 2001 Entrepreneurial Company of the Year for North Carolina.
Godfred P. Otuteye, CFE
President and Chief Executive Officer
Money Mailer, LLC
Godfred Otuteye has led Money Mailer, one of the leading direct mail advertising franchise
companies in the United States, since 1999. Between 1992 and 1999, he served as executive vice
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president and chief operating officer. Prior to joining Money Mailer, he served as chief operating
officer of Datadesk International, Inc., a manufacturer of computer keyboards and other input devices. Prior to that, he was senior vice president and chief financial officer of Micro D, Inc. (now
Ingram Micro) a wholesale distributor of microcomputer products for six years. Otuteye has also
served as chief financial officer of a project construction company; vice president, and senior loan
and credit officer with Union Bank, Los Angeles; and prior to that, he held various positions in
commercial lending with Union Bank.
Charles Rawley
Chief Development Officer
YUM! Brands, Inc.
Charles Rawley began his restaurant career in 1978 with a small regional full-service concept.
In 1982, he became franchisee of Bojangles' Chicken 'N Biscuits, Kentucky. Moving from franchisee to franchisor in 1985, Rawley joined KFC as director of operations, eventually becoming president of KFC in 1998. He has been in his present position since 2001 and led Yum! Brands acquisition of Long John Silver's and A&W Restaurants. Rawley is largely credited with starting the idea
of combining two brands under one operation, having opened the first KFC-Taco Bell unit in 1991.
Today, multi-branding is the major growth driver of Yum's U.S. business with more than 2,000
multi-branded restaurants open and aggressive plans to continue the expansion. He sits on the board
of Greater Louisville Inc.
Michael J. Roman, CFE
Fuels Franchise Strategy Manager
ExxonMobil Corp.
In a 27-year career with ExxonMobil, Michael J. Roman, CFE, has held numerous franchise
management positions spanning business and strategy development, operations and financial planning. He is largely credited with successfully planning and executing the alignment of the Exxon
and Mobil fuels franchises subsequent to the Exxon and Mobil merger and he has developed industry-leading franchisee support alliances with major financial and insurance providers. He is a member of the board of governors of the ICFE. He serves as co-chair of the strategic advisory board of
the International Institute for Franchise Education in the H. Wayne Huizenga School of Business
and Entrepreneurship at Nova Southeastern University in Fort Lauderdale, FIa. and as an instructor
for IIFE programs and business seminars.
Steve Romaniello
President and Chief Executive Officer
Focus Brands, Inc. (Carvel, Cinnabon)
Steve Romaniello laid the foundation for the strategic turnaround of one of America's favorite
ice cream brands. In just over a year after joining Carvel in 2002, he built a franchise team that improved franchisee relations, introduced a dynamic new store prototype, and introduced more than 20
new menu items. The invigorated system is characterized by increased franchisee satisfaction that
rose from 19 percent to 92 percent, with more than 125 new locations, and 175 stores currently under development. Prior to joining Carvel, he was president and chief operating officer of U.S. Franchise Systems and helped expand the system from one brand with 27 hotels in nine states to three
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brands and more than 500 hotels in 47 states and five countries. Before joining USFS, he was Holiday Inn Worldwide's youngest vice president and responsible for franchise sales, services, support
and training for 1,700 hotels operating under the Holiday Inn and Crowne Plaza banners in the
United States, Canada and the Caribbean. From 1998 to 1991, he held various positions with Days
Inns of America. Romaniello is a member of the board of directors of Money Mailer, Fast Signs and
the International Ice Cream Association.
In Deepest Appreciation for Dedicated Service
Michael H. Seid, CFE
Managing Director
Michael H. Seid & Associates (MSA)
Michael Seid is founder and managing director of Michael H. Seid & Associates (MSA), a management-consulting firm specializing in franchising, licensing and distribution issues. He has more
than 23 years experience as a senior operations, financial executive or consultant for companies
within the franchise, retail, restaurant and service industries. Seid has also been a franchisee. At
MSA, he focuses on franchise system development, management and expansion issues as well as
litigation support. He is a former chairman of IFA's Supplier Forum, a trustee of the IFA Educational Foundation and a member of several IFA committees and task forces. He co-authored the
book Franchising for Dummies, published by IDG Books, with Wendy's founder Dave Thomas.
Mary Ellen Sheets
Founder and Chief Executive Officer
Two Men And A Truck
In the early 1980s, Mary Ellen Sheets' teenaged sons started a moving business with a pickup
truck. After they left for college, customers kept calling. In 1985, Sheets paid $350 for an old moving truck and officially opened Two Men And A Truck. In 1988 she franchised the company. There
are now 150 locations in 27 states. She serves on the boards of Lansing Community College,
Michigan Freedom Foundation, Michigan Law Abuse Watch and Edward Sparrow Hospital. She
was the United Way Campaign chair for 2004. Sheets is also a member of the IFA Franchisor Forum and Membership Committee. She has won various awards, including the Athena Award,
Michigan's Top 25 Women Business Owners, Lansing Business Person of the Year and Ernst &
Young Michigan Entrepreneur of the Year awards.
Kenneth D. Walker
President and Chief Executive Officer
Meineke Car Care Centers, Inc.
Kenneth Walker has a long career in the automotive field. Prior to joining Meineke in 1996, he
served as president and CEO of GKN-Parts Industries Corp., an automotive parts and supplies distributor, wholesaler and retailer. He has also served as CEO at Cardis Corp. Walker is a member of
the World President's Organization and completed a term as chairman of the Automotive Warehouse Distributors Association. He has also served as an instructor for many AWDA seminars and
was an instructor for Junior Achievement's Project Business. He is a recipient of the AWDA Memorial Scholarship, Pursuit of Excellence Award and the Northwood Institute Automotive Replace-
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ment Education Award. Walker is a member of the Automotive Aftermarket Industry's board of directors as well as a member of its Government Affairs Committee. He also serves on the board of
the Automotive Hall of Fame.
John "Jack" W. Wilkie
Vice President, National Franchise and Corporate Communications
7-Eleven, Inc.
Jack Wilkie can draw on a diverse business background in public affairs, marketing and sales
coupled with extensive non-profit leadership to benefit the franchise community. He heads franchise and corporate communications for the world's largest convenience retailer which has more
than 25,000 stores in 20 countries and U.S. territories. Prior to joining one of the world's premiere
retailers, he served as vice president of marketing and franchise development for AAMCO. Wilkie
served as vice president of marketing at the Franklin Mint where he had profit and loss responsibility for the Franklin Library, continuity marketing and new sales channels for the direct marketing
giant. Active in the arts, human service organizations and foundations, Wilkie directed special
events for the Gerald R. Ford Foundation, founded the Franklin Mint Foundation for the Arts, directed public relations for the Netherlands-American Bicentennial and National Symphony Orchestra tour of Europe and is helping launch a new public charity called Education is Freedom to guarantee hard-working high-school students college educations and job opportunities upon graduation.
George Zografos
Chief Executive Officer
Z Donut Co.
George Zografos' career with Dunkin' Donuts spans 26 years, 10 as a corporate employee, 16 as
a franchisee. Zografos has multiple shops on Cape Cod and employs more than 200 people. He has
served as a board member of Dunkin' Donuts North East Distribution Center, past chair of its Coffee Commodity Board, chair and vice chair of its Marketing Leadership Council and as a member of
the Dunkin' Donuts National Leadership Council. He is also an 11-year member of the Boston Advertising Committee. He has also served as IFA's Franchisee Forum chair for 2003 and as a member
of the board of the IFA Educational Foundation. Additionally, Zografos serves on the board of directors of Cape Cod Community College and the Cape Cod Chamber of Commerce.
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January 1, 2005
SECTION: Pg. 7(3) Vol. 37 No. 1 ISSN: 1041-7311
ACC-NO: 127622737
LENGTH: 1680 words
HEADLINE: 2005 and beyond holds promise for franchising.
BYLINE: Larson, Polly
BODY:
In the spring of 2004, the International Franchise Association's Educational Foundation released
its benchmark survey, "The Economic Impact of Franchised Businesses," which reported franchising accounts for 9.5 percent of the private-sector economic output and provides nearly one-in-seven
jobs in the U.S. workforce. IFA's leaders believe these statistics and others in the survey provide an
impressive backdrop for efforts to maintain and advance franchising's position in the marketplace
for 2005 and beyond.
While concerns over issues such as health care and the minimum wage remain high on the
agenda, franchising's leaders see a highly positive overall environment for the sector in the year
ahead. With the economy showing strong signs of an upturn and an increase in the U.S. Congress
majority that is supportive of small business, all signs point to new opportunities for growth, both
here and abroad.
To help make the most of those opportunities, IFA Chairman-elect Richard Rennick, CFE,
who is founder and CEO of American Leak Detection, stresses the importance of making elected
officials aware of the IFA Educational Foundation's study, "The Economic Impact of Franchised
Businesses," published last year.
"We must work diligently with that study to make sure we continue to drive the information
down to our lawmakers and policy-makers on the national and state levels so that they truly do understand franchising's economic impact. We can't sleep on that," Rennick said.
Rennick's point is echoed by 2005 Franchisee Forum Advisory Board Chair-elect Rick Robinson, president and co-owner of Jani-King Southwest, with 220 franchises in Arizona and New Mex-
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2005 and beyond holds promise for franchising. Franchising World January 1, 2005
ico. Robinson was one of nearly 300 participants who met with lawmakers on Capitol Hill during
Franchise Appreciation Day last September.
"Most of them were astonished at the statistics in the study. Theyhad no idea," he reported.
"And I think they are listening. I think when there is a potential bill coming down the road, they will
consider how it affects franchising, because they know it could affect business and the economy in a
dramatic way."
The outcome of the November elections is expected to further increase support of smallbusiness concerns in Congress.
"The election results will continue to foster the growth and expansion of franchising," according
to attorney Lane Fisher of Fisher & Zucker LLC, incoming chair of IFA's Supplier Forum Advisory
Board. "IFA's strategic direction in getting the word out about franchising washelpful in forming
opinions."
Marriott International Exec. Vice President, Owner and Franchise Services and North American
Full Service Development Steve Joyce will chair the Franchisor Forum Advisory Board in 2005.
Assessing the effect of the elections, Joyce said he believes the outcome indicates franchising will
continue to be overseen in the effective way it has been in recent years.
"With our ability to demonstrate the contributions franchising as an entity makes to the overall
economy, the government will be more supportive of business format franchising going forward,"
Joyce said.
Addressing the Key Issues
The optimism about franchising's current state, however, does not indicate a lack of serious issues to address in the New Year. Toppingalmost everyone's list of concerns is affordable health care
for franchisees and their employees.
Robinson is hopeful the new Congress will make progress on approving association health
plans, a concept that would allow small businesses to obtain group health insurance. "It is getting a
lot of supportin Congress now, and hopefully over the next couple of years something can be done
where association health care plans can be set up thatwould enable franchisees to get affordable
health care for themselves and their employees," he noted.
Rennick also considers affordable health care a top priority, along with a second key concern:
the minimum wage issue. Since raising the basic wage could have a major effect on the bottom line
of franchisees, Rennick suggests another way to deal with the problem might be to set up levels
that would raise wages as an employee becomes more skilled. "They would start out at the entry
level, then go to level twoand three and so on up the line, so in a couple of years they would be
making much more."
Even though most franchises pay above the minimum wage to start, Robinson points out a mandatory increase has an escalating effect. "Itgoes all the way up through your ranks. If you take
someone making $7 and they go up, anyone above them wants a proportionate increase. The impact
can be devastating to small businesses."
Joyce identifies as another important issue the need to further increase franchisee participation
in the decision-making process.
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2005 and beyond holds promise for franchising. Franchising World January 1, 2005
"As you are moving into a more robust operating environment, consumers are going to demand
more; the brands are going to want to meet those demands, and the cost burdens of doing that are
typically going to involve the franchisees," he said.
He believes it is incumbent on franchisees and franchisors to get together and make sure they
are aligned on where to put their money as they position themselves for the economic upturn.
Watching the Trends
Franchising leaders keep a close watch on trends and growth patterns both in the sector and the
overall marketplace to help them optimize their response to ever-changing consumer appetites.
Fisher enumerates several current trends in franchising: Consolidation of brands among existing
franchisors who recognize the synergiesof operating multiple brands; considerable growth in multiunit and multi-branded franchisees as well as area representative relationships; more international
growth, with franchisors beginning overseas expansion earlier in their operations; increased use of
technology, especially in management and reporting tools; growth in marketing alliances between
franchisors; increased use of franchise broker networks; and wider use of earnings claims in franchise disclosure documents.
In market trends, Fisher and others note the increased growth in the service sector, especially
those involving children and senior citizens.
"Services related to child care and children's needs are in demand," Fisher said. "Senior services
are huge and becoming segmented and specialized. And van-based services with low-entry costs
and the ability to open quickly are on the rise."
Growth in service businesses is also cited by Rennick. "Food and food products always lead the
franchise sector, but I believe the future is in the service industry--anywhere from cleaning floors to
changing a light bulb to cleaning a drain to fixing a faucet to finding a leak. As you look at our
business climate, it seems like all the business wizards and gurus tend to think the future is in service."
Another trend to watch is the internationalization of the economy,according to Joyce. "If you
look at the impact of some of the world scenarios on oil prices or free market trade, those will
clearly havean impact on the U.S. economy, but also on the franchisors and franchisees that are trying to expand their presence beyond North America."
Robinson notes the growing trend of franchise ownership by minorities and women, coupled
with an increase in lower-investment opportunities. "And what's great about that is it gives people
an opportunity to get into business on their own who might not have been able to do it otherwise."
Moving Ahead
Looking ahead, franchising's leaders have definite ideas about changes and improvements they
hope the future will bring.
Working with franchise organizations abroad is a high priority forRennick. While there are cultural differences to consider as well asdifferent legal and legislative systems, Rennick says, "If we
are truly the voice of franchising, we need to reach out to those franchiseorganizations and do what
we can to help strengthen them. There is alot we can share for the good of franchising."
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2005 and beyond holds promise for franchising. Franchising World January 1, 2005
Closer connections with organizations abroad also is a primary concern for Joyce along with
continued emphasis on diversity issues. A third priority is a higher level of franchisee representation
and participation.
"We have made a good start, but it is only a start," stated Joyce."Now, in an up-time when you
have expanding franchisee ranks, is a good time to include them in the process so they can see the
value of a forum in an organization that helps represent all of our interests."
Fisher envisions a larger role for franchise suppliers with an increased and diversified membership working on additional educational activities at franchise events. In particular he would like to
see growth in IFA's Franchise Business Networks and more involvement from local and state legislators attending the programs, "viewing live, the local constituency of franchising."
Robinson also supports continued expansion of political involvement at the local level. "There is
much more grassroots-level marketing going on than before, meeting politicians to talk about what
is happening in your state, things that affect franchises and small businesses locally."
The progress made in the 12 years since IFA opened its membership to franchisees has made a
tremendous difference in the franchise community, Robinson says.
"Not long ago there was more litigation, more animosity, more of an 'us against them' kind of
mentality between franchisors and franchisees," Robinson said. "Now it has turned 180-degrees.
Franchisees have much more of a voice in franchising than they ever did before, and that's good for
everybody."
Rennick looks at the year ahead as an opportunity to build on whathas already been accomplished.
"All we want to do is keep focused and keep moving straight ahead and forward," he explains.
"I am keen on wanting to reach out abroad,and I am keen on wanting to work with those companies
that want to grow, and I am keen on making sure this country knows what IFA is and knows what
franchising is all about."
Polly Larson is a writer based in Snow Hill, Maryland. She is the former editor of Franchising
World and now writes frequently for the magazine.
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January 1, 2005
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ACC-NO: 127622739
LENGTH: 4531 words
HEADLINE: Franchising's leaders: the International Franchise Association's board of directors executive committee.
BYLINE: Fenwick, Laura
BODY:
The International Franchise Association serves as the "Voice of Franchising" and is composed
of talented and experienced representatives as members of its board of directors. The board includes
franchisees, franchisors and suppliers. The franchised businesses they represent range from food to
fuels management, hotels and motels to commercial and residential cleaning, business services to
legal consulting, lawn care to information technology solutions and mail and package shipping to
moving services. The leaders of the world's oldest and largest trade organization for the franchise
sector are briefly profiled below.
EXECUTIVE COMMITTEE
Chairman-elect
Richard Rennick, CFE
Founder and Chief Executive
Officer
American Leak Detection, Inc.
Dick Rennick, CFE, called the father of high-tech leak detection after he built a business that
revolutionized the leak-finding process, is also known for his commitment to teamwork and franchisee support. A member of IFA for two decades, Rennick has served on many committees and
presently serves as chairman of the association's EducationalFoundation for 2004. He founded the
Franchise Emergency Action Team (FEAT) to mobilize assistance from the franchise community
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World January 1, 2005
when disasters strike. While serving on the IFA Convention Task Force, Rennick was the driving
force for the "Taste of Franchising" idea that has been very successful during the association's conventions since 2000. For his vision, Rennick was named IFA's Entrepreneur of the Year in 1997.
First Vice Chairman-elect
Lawrence J. "Doc" Cohen, CFE
President
Doc & Associates, Ltd.
Lawrence "Doc" Cohen was a pharmacist and attorney before becominga leading franchisee of
the Great American Cookie Co. He served as founding president of the company's franchise advisory council and hasbeen honored by IFA as Franchisee of the Year and by Great American Cookie
Co. as Franchisee of the Decade. He is an IFA Educational Foundation trustee, former chairman of
the association's Franchisee Forumand 2004 chair of the association's Finance, Audit and Budget
Committee. Cohen was the first franchisee to earn the Certified Franchise Executive designation.
Second Vice
Chairman-elect
Michael M. Isakson
President and Chief
Operating Officer
ServiceMaster Clean
The ServiceMaster Co.
Michael Isakson is responsible for more than 5,000 franchises worldwide and sales of more than
$1 billion. The ServiceMaster Co. has worldwide revenues of $5 billion-plus and is made up of
franchises including residential and commercial cleaning services and on-site furniture repair. Isakson and his wife, Jinny, owned a ServiceMaster franchise in Bismarck, N.D. for 13 years, and a
Merry Maids franchise for two years before he joined the corporate team in 1990 as vice president
of franchise sales. As franchisees, the Isaksons received the Marion E. Wade Award of Honor,
ServiceMaster's most prestigious award. In 1992, Isakson was promoted to president and COO of
Merry Maids, and in 1994, he was appointed president of the ServiceMaster Consumer Services
Franchise Services Group. He has served as co-chair of the IFA Franchisor Forum.
Secretary-elect
Steven J. Greenbaum, CFE
President and Chief
Executive Officer
PostNet International
Franchise Corp.
Steven J. Greenbaum, CFE, has served as president, chief executiveofficer and director of PostNet International Franchise Corp. since he founded it with partner Brian Spindel in 1992.
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World January 1, 2005
Greenbaum is responsible for the company's strategic management and direction. He is an accomplished retail professional and entrepreneur with more than 20 years experience in the postal and
business-services industry. Prior to founding PostNet, he was national sales manager and ultimately
became president of Consolidated Services Corp., an independent development and consulting firm
that specialized in the postal and business-center industry. Greenbaum was involved in the development of more than400 independent postal and business centers located throughout the United
States, Canada, Puerto Rico and Guam. Since the inception of PostNet's franchising program in
1993, the company has licensed more than 925 franchises in the United States and more than 20
countries as one of the largest and fastest growing privately-held companies in the postal and business-services industry. In 2003, Greenbaum led an initiative that resulted in the strategic redirection
of the system. Greenbaum is a Certified Franchise Executive and was honored as the IFA's 2003
Entrepreneur of the Year.
Treasurer-elect and
Past Chairman
Russell J. Frith, CFE
President and Chief
Executive Officer
Lawn Doctor
Russ Frith began his involvement with Lawn Doctor as a customer. Initially, he was hired by
president and co-founder Tony Giordano as sales manager. Frith was quickly promoted to vice
president and chief operating officer, elected to the board of directors, and appointed CEO in 1983.
Under his leadership, the company grew ten-fold to more than 440 units. He has served on the U.S.
Environmental Protection Agency's Federal Pesticide Advisory Council and has lectured at the
Wharton School of Business. He is treasurer of IFA's Educational Foundation, past president of the
Professional Lawn Care Association of America, and founding president of its education foundation.
2004 Chairman
Sidney J. Feltenstein
Sid Feltenstein is former chairman and CEO of Long John Silver's/A&W Restaurants. He was
honored in 2000 as IFA's Entrepreneur of the Year and has an exceptional track record for rejuvenating brands. In 1995, he led an investment group that bought A&W Restaurants and, under his
leadership, the chain grew to more than 1,000 units. In 1999, Feltenstein and his investment group
purchased Long John Silver's. In the six years after he founded Yorkshire Global Restaurants, the
company's sales grew five-fold and its operating profits grew 40-fold, led by a turnaround in Long
John Silver's sales and profits. In 2002, Feltenstein sold the company to Yum! Brands. He also
served as chairman of IFA's Educational Foundation and as first vice chairman on the association's
Executive Committee. He is a director of the Florida Grand Opera, the Detroit Symphony, a trustee
of the Performing Arts Foundation of Southern Florida and a trustee of Boston University. Feltenstein has served on the executive committee of the Big Brothers Association of Boston and was
chairman of the board of advisors of Boston University's School of Hospitality Administration.
Chairman-elect, Franchisor Forum
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Stephen P. Joyce
Executive Vice
President, Owner and
Franchise Services
North American Full
Service Development
Marriott International
Stephen P. Joyce is a 22-year veteran of Marriott who holds numerous positions in franchising,
finance and operational consulting. Marriott International operates under the Marriott, Renaissance,
Ritz-Carlton, Courtyard, Fairfield Inn, SpringHill Suites, Residence Inn, TownePlace Suites and
Marriott Executive Residences lodging brands. Marriott's Owner and Franchise Services Group
supports owners and franchisees of more than 2,100 hotels in North America. North American Full
Service Development is responsible for all Ritz-Carlton, Marriott andRenaissance hotel projects.
Joyce serves as an Executive Committee member of the International Franchise Association and as
a trustee forthe ServiceSource Foundation and the Autism Learning Center.
Chairman-elect, Franchisee Forum
Rick Robinson
President and
Co-Owner
Jani-King Southwest
Rick Robinson is responsible for more than 200 franchisees in Arizona and New Mexico under
the Jani-King brand that provides commercialcleaning services. Prior to acquiring the master franchise from Jani-King International, Robinson was a vice president of the company's California territory and ran the San Francisco office. During his career, he has sold or overseen the sale of more
than 740 franchises. Robinson has been active within the International Franchise Association on the
Franchisee Forum and Franchise Relations Committee. He is a member of the Building Owners and
Managers Association and on the boardof governors for the Boys and Girls Club of Scottsdale
where he is chairman of financial development. He is a past president of the Arizona Licensors and
Franchisors Association. Robinson was a member of Jani-King International's development team
for the cleaning contract atthe Salt Lake City Winter Olympics, serving 3,200 athletes in the Olympic Village.
Chairman-elect, Supplier Forum
Lane Fisher
Partner
Fisher & Zucker LLC
Lane Fisher is a partner in the nine-attorney franchise law firm Fisher & Zucker, with offices in
Philadelphia, Cherry Hill, N.J. and Brunswick, Ga. For more than 14 years, he has represented franchisors in trademark and copyright matters, franchise development, day-to-daytransactions and
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regulatory projects. Fisher also represents clientsin trademark infringement, antitrust and encroachment litigation. Fisher is a member of the Pennsylvania and New Jersey bars, and serves on the
Franchise Law Committee of the New Jersey State Bar Association and Philadelphia Bar Association, as well as the American Bar Association's Forum Committee on Franchising. Since 1999, he
has served onthe IFA Supplier Forum Advisory Board and is currently the vice chair of its Executive Committee. He also chairs the Regional Meeting Subcommittee of IFA's Membership Committee. Fisher is a frequent speakerat franchise and small-business development conferences and regionalLegal Roundtables, and has written extensively on many aspects of franchising.
Ron Berger
Chairman, President
and Chief Executive
Officer
Figaro's Italian Pizza
Inc.
Ron Berger's extensive background in franchising has prepared him to direct 97 stores in 18
states for Figaro's. Berger founded National Video Inc., a system of franchised retail video specialty
stores that grew to 750 stores throughout the United States and Canada. After taking the company
public, he sold it and started Rentrak Corp., a distributor, information processor and owner of The
Pro Image Inc. Berger previously served as a member of the IFA board of directors in the1980s and
again in the 1990s, chaired the Franchise Relations Committee and was a member of the Marketing
and Public Relations Committee.He now serves on the board of directors of Fast Forward to End
Hunger and National Lampoon.
Linda L. Burzynski
Chief Executive Officer
CM IT Solutions
Linda Burzynski, chief executive officer of CM IT Solutions, joined the company as CEO in
August 2000. Burzynski has led the company toexpand into 30 states, with more than 120 franchises providing outsourced information technology solutions to businesses. She was named 1998
Bonny LeVine Award winner in recognition of her efforts to advance the status of women in franchising, serves as a trustee with the IFA Educational Foundation and past chair of the Institute of
CertifiedFranchise Executives board of governors. She serves on the board of advisors to the H.
Wayne Huizenga School of Business and Entrepreneurship of Nova Southeastern University. In
2003, she was elected to theIFA board. Also active in international franchise development, Burzynski has participated in the Women in Business Matchmaker Trade Mission to Chile, Uruguay and
Argentina and at the Women's Economic Summitof the Americas in Argentina. Other service includes IFA's Women andMinorities Committee, the Awards Committee and as the charter chair of
the Women's Franchise Committee. In 2001, she received the Woman Entrepreneur of the Year
award from the Minorities and Women Division of the U.S. Association for Small Business and Entrepreneurship. Before joining CM IT Solutions, Burzynski was president and chief operating officer of Molly Maid.
Jerry Crawford, CFE
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President
Jani-King International, Inc.
Jerry Crawford directs the commercial cleaning franchise, Jani-King, and holds various offices
and director positions of subsidiary andaffiliated companies of Jani-King International Inc. He is
presidentand owner of C & C Franchising Inc., of Hampton Roads, Va. and Richmond, Va. and
president and partner of Opportunity Franchising Inc. inIllinois. He joined Jani-King of Oklahoma
Inc. in 1987 and in 1988 was promoted to the corporate headquarters in Dallas, responsible for marketing and supporting master franchises in the United States and abroad. Later, Crawford was promoted to president of Jani-King Franchising Inc. and Jani-King Inc. In 1996, he was promoted to
president ofJani-King International Inc. He previously served on the IFA board of directors for eight
years, was chairman of the association's International Affairs Committee and is currently a trustee
of the IFA Educational Foundation. He has sold the master franchise rights for countries in Europe,
Asia and South America. Prior to joining Jani-King, hewas district computer center manager for
Tandy Corp. in Oklahoma City.
Richard Crawford
Corporate Vice
President, Government
Relations
McDonald's Corp.
Dick Crawford directs McDonald's global government relations. He chairs the company's federal political action committee and oversees management of McDonald's grassroots network. In addition to his responsibilities at McDonald's, Crawford is a director of the National Restaurant Association, a member of the National Academy of Sciences' Food Forum and serves on two federal advisory committees, the Foreign Animal and Poultry Advisory Committee and the International Sector Advisory Committee for Wholesaling and Retailing. Before joining McDonald's, Crawford was
a managing partner at Whitten & Diamond, a Washington, D.C. law firm.
Dina Dwyer-Owens, CFE
President and Chief
Executive Officer
The Dwyer Group
Dina Dwyer-Owens has served in numerous managerial and executive roles at The Dwyer
Group for more than 20 years. She was appointed president and CEO in 1999. The company currently oversees Dwyer Group subsidiary and affiliate companies with more than 1,300 franchises in
23 countries. Those brands include Rainbow International Restoration and Cleaning, Mr. Rooter,
Mr. Electric, Mr. Appliance, Aire Serv Heating & Air Conditioning, Glass Doctor, DreamMaker
Bath & Kitchen by Worldwide and Dwyer Group National Accounts. Dwyer-Owens has been at
theforefront of franchising, serving on the IFA board and as chair of its VetFran Task Force. She
also has championed the role of women withher creation of the Women In Trades Program for
which classes are conducted at Texas State Technical College in Waco. Dwyer-Owens has been the
recipient of the IFA Bonny LeVine Award, Working Mother magazine's "Raising A Ruckus"
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award, Waco's Better Business Bureau Award forMarketplace Ethics, and the Texas Family Business of the Year award.
John F. "Jack" Earle
Principal
Earle Enterprises
First Vice Chairman, IFA
Franchisee Forum
Jack Earle is the principal of Earle Enterprises and a franchisee of McDonald's restaurants in
Southeastern Pennsylvania and Southern New Jersey. He joined the system in 1983 and has served
in a variety of leadership positions during his 20-year franchising career. Currently, he chairs the
Franchise Partner Brands for Chipotle, Boston Market and Donato's and is also the chair of the
McDonald's National Restaurant Standards Committee. Additionally, Earle is a member of the Division Leadership Committee for the East Coast and the Regional Leadership Committee for
Greater Philadelphia. He serves also as secretary to the IFA Franchisee Forum, co-chairs the Monday Pro-Am of the McDonald's LPGA Championship and is vice president of the board of the Jeffrey Weinberg Foundation. Recently, he completed his second term as secretary-treasurer of the National Leadership Council of McDonald's Owner-Operators. Earle has also been treasurer and director of the Philadelphia Ronald McDonald House board. Prior to joining McDonald's, he was vice
president of the national lending division of Fidelity Bank in Philadelphia.
William G. Hall
Chairman of the Board
and Chief Executive
Officer
William G. Hall & Co.
William Hall is a franchisee of International Dairy Queen operating five Diary Queen Units. In
his 20-year foodservice career, Hall hasowned and operated more than 80 units of various concepts
and servedas a franchisee leader in each concept. Hall was a CPA with a national public accounting
firm before acquiring and operating a number of companies in the transportation, real estate, banking and food service industries. Currently Hall is principal shareholder in an independent bank in
Texas and owner of the Grape Escape, an award-winning winebar concept. Hall is a past chair of
the IFA's Franchisee Forum and a co-chair of the National Franchise Mediation Program Steering
Committee.
Kirk Kinsell, CFE
Senior Vice President, Americas Franchising and Business Development
InterContinental Hotels Group
Kirk Kinsell is responsible for franchise sales, franchise relations, administration, food and beverage, and hotel quality standards across all InterContinental Hotels Group brands and properties in
the Americas. He directs all real-estate development activities sponsored on behalf of the company
and has responsibility for new brand development in the Americas. This position marks Kinsell's
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World January 1, 2005
return to the company. As senior vice president responsible for franchising from 1988 to 1995 for
Holiday Inn Worldwide, a predecessor of InterContinental Hotels Group, Kinsell led the launch of
Holiday Inn Express, Holiday Inn Select and Holiday Inn SunSpree Resort brands. In 1995 and
1996, Kinsell was president of the franchise division at ITT Sheraton when he created the Four
Points Hotels concept. He became president and chief operating officer in 1997 of Avado Brands
Inc., which during his tenure operated more than 220 restaurants, including Don Pablo's Mexican
Kitchen, Hops Restaurant Bar and Brewery, McCormick & Schmick Restaurants and Canyon Cafe
restaurants. Most recently, Kinsell served as president and chief executive officer of Micell Technologies Inc. Under his leadership, the company was recognized as the 2001 Entrepreneurial Company of the Year for North Carolina.
Godfred P. Otuteye, CFE
President and Chief
Executive Officer
Money Mailer, LLC
Godfred Otuteye has led Money Mailer, one of the leading direct mail advertising franchise
companies in the United States, since 1999. Between 1992 and 1999, he served as executive vice
president and chief operating officer. Prior to joining Money Mailer, he served as chief operating
officer of Datadesk International, Inc., a manufacturer of computer keyboards and other input devices. Prior to that, he was senior vice president and chief financial officer of Micro D, Inc. (now
Ingram Micro) a wholesale distributor of microcomputer products forsix years. Otuteye has also
served as chief financial officer of a project construction company; vice president, and senior loan
and credit officer with Union Bank, Los Angeles; and prior to that, he held various positions in
commercial lending with Union Bank.
Charles Rawley
Chief Development
Officer
YUM! Brands, Inc.
Charles Rawley began his restaurant career in 1978 with a small regional full-service concept.
In 1982, he became franchisee of Bojangles' Chicken 'N Biscuits, Kentucky. Moving from franchisee to franchisor in 1985, Rawley joined KFC as director of operations, eventually becoming president of KFC in 1998. He has been in his present positionsince 2001 and led Yum! Brands acquisition of Long John Silver's andA&W Restaurants. Rawley is largely credited with starting the idea of
combining two brands under one operation, having opened the first KFC-Taco Bell unit in 1991.
Today, multi-branding is the major growth driver of Yum's U.S. business with more than 2,000
multi-branded restaurants open and aggressive plans to continue the expansion. He sits on the board
of Greater Louisville Inc.
Michael J. Roman, CFE
Fuels Franchise Strategy
Manager
ExxonMobil Corp.
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World January 1, 2005
In a 27-year career with ExxonMobil, Michael J. Roman, CFE, has held numerous franchise
management positions spanning business and strategy development, operations and financial planning. He is largely credited with successfully planning and executing the alignment of the Exxon
and Mobil fuels franchises subsequent to the Exxon and Mobil merger and he has developed industry-leading franchisee support alliances with major financial and insurance providers. He is a member of the board of governors of the ICFE. He serves as co-chair of the strategic advisory board of
the International Institute for Franchise Education in the H. Wayne Huizenga School of Business
and Entrepreneurshipat Nova Southeastern University in Fort Lauderdale, Fla. and as an instructor
for IIFE programs and business seminars.
Steve Romaniello
President and Chief
Executive Officer
Focus Brands, Inc.
(Carvel, Cinnabon)
Steve Romaniello laid the foundation for the strategic turnaround of one of America's favorite
ice cream brands. In just over a year after joining Carvel in 2002, he built a franchise team that improved franchisee relations, introduced a dynamic new store prototype, and introduced more than 20
new menu items. The invigorated system is characterized by increased franchisee satisfaction that
rose from 19 percent to 92 percent, with more than 125 new locations, and 175 stores currently under development. Prior to joining Carvel, he was president and chief operating officer of U.S. Franchise Systems and helped expand the system from one brand with 27 hotels in nine states to three
brands and more than 500 hotels in 47 states and five countries. Before joining USFS, he was Holiday Inn Worldwide's youngest vice president and responsible for franchise sales, services, support
and trainingfor 1,700 hotels operating under the Holiday Inn and Crowne Plaza banners in the
United States, Canada and the Caribbean. From 1998 to 1991, he held various positions with Days
Inns of America. Romaniello is a member of the board of directors of Money Mailer, Fast Signs and
the International Ice Cream Association.
Michael H. Seid, CFE
Managing Director
Michael H. Seid &
Associates (MSA)
Michael Seid is founder and managing director of Michael H. Seid &Associates (MSA), a management-consulting firm specializing in franchising, licensing and distribution issues. He has more
than 23 years experience as a senior operations, financial executive or consultant for companies
within the franchise, retail, restaurant and service industries. Seid has also been a franchisee. At
MSA, he focuses on franchise system development, management and expansion issues as well as
litigation support. He is a former chairman of IFA's Supplier Forum, a trustee of the IFA Educational Foundation and a member of several IFA committees and task forces. He co-authored the
book Franchising for Dummies, published by IDG Books, with Wendy's founder Dave Thomas.
Mary Ellen Sheets
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World January 1, 2005
Founder and Chief
Executive Officer
Two Men And A Truck
In the early 1980s, Mary Ellen Sheets' teenaged sons started a moving business with a pickup
truck. After they left for college, customers kept calling. In 1985, Sheets paid S350 for an old moving track and officially opened Two Men And A Truck. In 1988 she franchised the company. There
are now 150 locations in 27 states. She serves on the boards of Lansing Community College,
Michigan Freedom Foundation, Michigan Law Abuse Watch and Edward Sparrow Hospital. She
was the UnitedWay Campaign chair for 2004. Sheets is also a member of the IFA Franchisor Forum
and Membership Committee. She has won various awards, including the Athena Award, Michigan's
Top 25 Women Business Owners, Lansing Business Person of the Year and Ernst & Young Michigan Entrepreneur of the Year awards.
Kenneth D. Walker
President and Chief
Executive Officer
Meineke Car Care
Centers, Inc.
Kenneth Walker has a long career in the automotive field. Prior tojoining Meineke in 1996, he
served as president and CEO of GKN-PartsIndustries Corp., an automotive parts and supplies distributor, wholesaler and retailer. He has also served as CEO at Cardis Corp. Walkeris a member of
the World President's Organization and completed a term as chairman of the Automotive Warehouse Distributors Association. He has also served as an instructor for many AWDA seminars and
was aninstructor for Junior Achievement's Project Business. He is a recipient of the AWDA Memorial Scholarship, Pursuit of Excellence Award andthe Northwood Institute Automotive Replacement
Education Award. Walker is a member of the Automotive Aftermarket Industry's board of directors
as well as a member of its Government Affairs Committee. He also serves on the board of the
Automotive Hall of Fame.
John "Jack" W. Wilkie
Vice President, National
Franchise and
Corporate
Communications
7-Eleven, Inc.
Jack Wilkie can draw on a diverse business background in public affairs, marketing and sales
coupled with extensive non-profit leadership to benefit the franchise community. He heads franchise and corporate communications for the world's largest convenience retailer which has more
than 25,000 stores in 20 countries and U.S. territories. Prior to joining one of the world's premiere
retailers, he served as vice president of marketing and franchise development for AAMCO. Wilkie
served as vice president of marketing at the Franklin Mint where he had profit and loss responsibil-
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World January 1, 2005
ity for the Franklin Library, continuity marketing and new sales channels for the direct marketing
giant. Active in the arts, human service organizations and foundations, Wilkiedirected special
events for the Gerald R. Ford Foundation, founded the Franklin Mint Foundation for the Arts, directed public relations for the Netherlands-American Bicentennial and National Symphony Orchestra tour of Europe and is helping launch a new public charity called Education is Freedom to guarantee hard-working high-school students college educations and job opportunities upon graduation.
George Zografos
Chief Executive Officer
Z Donut Co.
George Zografos' career with Dunkin' Donuts spans 26 years, 10 as a corporate employee, 16 as
a franchisee. Zografos has multiple shopson Cape Cod and employs more than 200 people. He has
served as a board member of Dunkin' Donuts North East Distribution Center, past chair of its Coffee Commodity Board, chair and vice chair of its Marketing Leadership Council and as a member of
the Dunkin' Donuts National Leadership Council. He is also an 11-year member of the Boston Advertising Committee. He has also served as IFA's Franchisee Forum chair for 2003 and as a member
of the board of the IFA Educational Foundation. Additionally, Zografos serves on the board of directors of Cape CodCommunity College and the Cape Cod Chamber of Commerce.
In Deepest Appreciation for Dedicated Service
The following individuals will be completing their service and leaving the IFA board as of
March 9, 2005.
Steve R. Siegel
IFA Past Chairman
Executive Vice President
KaBbloom Franchising Corp.
David McKinnon
Chairman
Service Brands International
Peter Cohen
President & COO of Educate, Inc.
Sylvan Learning Center
Stephen Horn
Senior Vice President and General
Counsel
Dunkin' Brands Inc.
Douglas L. Patterson
Executive Vice President and
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World January 1, 2005
Chief Operating Officer
Cendant Corporation
Linda Shunk, CFE, MBA
President and Chief Executive
Officer
Cookies by Design
LOAD-DATE: January 30, 2006
Page 409
Copyright 2005 Gale Group, Inc.
All Rights Reserved
ASAP
Copyright 2005 Business News Publishing Co.
Reeves Journal
January 1, 2005
SECTION: Pg. 54(3) Vol. 85 No. 1 ISSN: 0048-7066
ACC-NO: 128059712
LENGTH: 2055 words
HEADLINE: Piping from past to present: the history of pipe-joining methods andtools;
Tools in the Plumbing Trade
BYLINE: Fultz, John
BODY:
Advancements in plumbing technology have changed our world immensely during the past century. We've come a long way from the bucket-and-well mentality that permeated early America, and
the pipe trade continues to evolve. Our longevity and health have been greatly enhanced by better
joining technology and piping materials.
"Some of the first piping systems were hollowed-out logs driven together," said Andrew Kireta,
Sr. of the Copper Development Association, adding these wooden systems were often tarred together in a long box configuration.
[ILLUSTRATION OMITTED]
"The Smithsonian still has some of these wooden systems on display. But the first joints were
mechanical joints," Kireta said. A numberof different threading techniques were used, including
straight threads and pipe sealing compounds. Tapered threads made a tighter, stronger joint."
Cast iron pipe debuted on the U.S. scene in the beginning of the 19th century, according to Taracorp's Mark Wylam, who recalled that Weymouth, N.J., was the first city to produce cast iron
pipe.
"Cast iron pipe was imported from England and Scotland to be installed in the water supply and
gas lighting systems of larger cities," Wylam said. "One of the first uses of cast iron pipe was in
Bethlehem, Pa. The first method of pipe joining for early cast-iron pipe was butt joints wrapped in
metal bands. By the time cast pipe made it to the U.S., the bell and spigot coupler had been invented
(1785). The bell and spigot (oakum and lead) method has lasted some 200 years and is still in place
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January 1, 2005
today. Since most copper pipe involves domestic water, the exclusion of lead continues to be a significant consideration."
[ILLUSTRATION OMITTED]
When plumbers started piping indoors, they used galvanized steel piping with threaded connections, Kireta said.
"These included mechanical joints such as flange connections welded or screwed onto a pipe,"
he said. "They offered ease of installation and it was easy to make changes to these systems. Eventually we moved to cut-groove connection and mechanical coupling."
Piping got thinner over the ensuing years, Kireta said, and plumbers got into roll-grooving instead of cutting, going through a mechanical joint. The 1930s saw a move to start making copper
potable water pipes thinner.
"Before that there was yellow brass, then red brass, then into copper with streamlined fittings,"
Kireta said. "They started using metallurgical bonds, i.e. solder joints. These gave you the ability to
use thinner piping and smaller fittings, and they were lighter, more compact, and fit into standard 2"
X 4" walls."
The use of solder joints gained popularity during the late 1920s and early 1930s. "The solder
joint is still the best joint we have outthere," Kireta said. "The industry is now starting to place more
emphasis on mechanical joints. The solder joint is one of the strongest,most versatile joints available. There was also a lot of cast-iron pipe used for drainage with leaded connections. The lead was
to hold the jute (oakum) in place, though it was only used because it was easyto melt, and the molten lead could be poured in any position. A lot of the cast-iron water piping moved into a mechanical type joint--a bolted flange connection. Today, you're seeing a lot of that put into plastic materials. Plastics today are using a number of methods, suchas welding, to fuse the connections, also mechanical joints, depending on type of plastic. Each type of plastic has its own properties."
[ILLUSTRATION OMITTED]
The largest populations and most industrialized cities adopted newtechnologies the fastest. And,
as these cities found a method that worked, they were less likely to look for new methods.
"Now with the cost of labor and time, you've got older cities thathave single methods of joining
looking at new technologies such as mechanical joints," Kireta said. "A lot of joints fit within that
definition, some that push together, the O-ring, D-ring, and electrometric seal (flexible material).
There are also mechanical joints that rely on the integrity of the piping material itself. They'll
squeeze or press materials against one another to form a seal. In some areas piping is above the
ground. Local considerations continue to have a lot to do with pipe material choices."
Kireta gave the nod to joints and standardization as the most important developments in pipejoining technologies over the last century: "Pipe joints became easier to use, lighter in weight,
started to last longer, and became economically feasible for application," he said. "The original solder joint from 75 years ago is still there, it hasn't had to change. Standardization has been very important--you couldfinally take a fitting and join it to pipes from different manufacturers. The development of national and global standards gave us a morewell-rounded overview and got everybody
on the same page. What we see in Europe ends up here. Technology from Europe and North America ends up all over the world. Since there are more people involved in theregulatory and code process in Europe and the U.S., that drives the need for new technology."
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Mechanical joinery, such as the Victaulic grooved system, was probably the biggest news for
metal pipe joining in the past century, according to Tom Muller, CEO of NVent.
"This goes back 80 years," Muller said. "The Victaulic grooved system brought speed to the
pipe connection game and reduced the skill required to achieve a good joint. The next big piping
change was plastic, which is about 40 years old. The third most important developmentwas the [introduction of] crimping systems as represented by the Victaulic Pressfit System, Ridgid/Viega's
ProPress System, and NIBCO's new Press to Connect System."
For Michael W. Minnick, Oatey Co. brand manager, the most important invention of the 20th
century was solvent welding. "The process of solvent welding has given plumbers and architects
greater design flexibility that has resulted in more efficient systems in terms of cost and performance," Minnick said. "Solvent welding is a quick, efficient method of joining pipe that, when done
correctly, provides a joint with unmatched strength."
Dick Nelson of T-Drill cited soldered joints in wrought copper fittings, brazed joints in wrought
copper fittings, grooved/mechanical joints, mechanically formed tee fittings, and pressed fittings as
among the most important pipe-joining developments. "Now a new push and twist copper fitting
has been introduced," he said.
[ILLUSTRATION OMITTED]
Muller said speed is the key to the future of pipe-joining technologies. "Pipe joining will migrate to speed--to minimize labor costs and give contractors a good return on their investment," he
said. "Obviously, NVent is betting mechanical joinery will take an increasinglylarge share of the
copper tube joining business. We believe that permanent push-to-connect systems will be the clear
'winner' due to speed, the no-flame advantage, and the low cost of getting started, i.e. no $3,000 to
$5,000 investment in tools for each working crew. In Europe, push fittings have never been widely
popular. But this is because they were three times the cost of press fittings."
Wylam believes pipe-joining technologies will eventually become sosimple that trained craftsmen may no longer be required to do the work.
"Copper will continue to be a material of choice in commercial construction and high end residential," Nelson said. "In plastic and copper, new technology will center around space-age adhesives.
RELATED ARTICLE: THE HISTORY OF LEAK DETECTION
While modern leak detection techniques are scientific and precise,things weren't always so convenient. As with all other aspects of plumbing, the technology of leak detection has evolved continuously over the past century. RJ asked some leak detection experts to take a look back at the history of this important niche of the plumbing trade.
"The original and most commonly used method in the U.S., and the rest of the world for that
matter, is the 'Wait-and-See Technique," said Jack E. Felix, president and CEO of Vision Technologies, which manufactures pipeline inspection cameras and water leak detectors exclusively for General Wire Spring.
"This method is still in use today in many areas," Felix said. "Itentails doing nothing until water
comes bubbling to the surface, at which point you excavate the source. This method was considered
the most economical because 'if you couldn't see it, it didn't exist'."
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January 1, 2005
However, after the advent of water meters and the subsequent wateraudits, lost revenue and unaccounted for water became a serious concern. The same was true for residences when a dramatic
increase in water and/or utility bills was experienced.
"'Wait-and-see' was no longer a viable option," Felix said.
Many techniques were employed in the early days of leak detection,including "Witching,"
"Dowsing" and "Acoustic." These techniques involved bent wires, forked hazel twigs, wooden listening sticks, and perhaps entrepreneurs with great sense of showmanship: "Mostly 'hunt-and-peck'
was the favored method of location," Felix said. "This did involve extensive damage to slabs and
roads but was seen as an unavoidable necessity."
[ILLUSTRATION OMITTED]
Some of the early forms of leak detection on water systems date back to the late 1930s, according to Richard Rennick, CFE, founder and CEO of American Leak Detection, Inc.
"Leak detection of other types, like looking for early warning signs of methane gas in mine
shafts, date back before the turn of the century by using canaries," Rennick said. "If the bird died,
the workers were inhaling methane. Then along came mine service appliance companies that made
explosive meters to check for gas leaks, methane in the steel mills, and that list goes on. Leak detection in the early 1900s was more prevalent in locating gas leaks than water leaks. That began to
change in the mid-1950s as the water infrastructure began to have those pesky leaks."
[ILLUSTRATION OMITTED]
Tinker and Rasor, Goldak, and Fisher were first on the market withleak detection amplification
devices in the late 1950s and early 1960s, according to Rennick. "Many backyard electronics buffs
made leak-sounding devices of sorts with a variety of names," Rennick said. "Plant Anderson really
had a breakthrough in the late 1970s with a device called a 'correlator', which was used to find leaks
in municipal water systems. Anderson sold out to another company in Texas which, in turn, sold to
another company headquartered today in Cincinnati called Fluid Conservation Systems. In the beginning, this company had all of its equipment protected by patents, but by early 1990 those patents
began to run out. So many other municipal correlator equipment suppliers [entered the industry]."
Today's leak detection services have gone electronic. "The most important leak detection development in the past century was electronicequipment that can locate the lines and amplify the sound
of leaks,"said James Sneed of Pulsar 2000 and Metroplex Leak and Line Locators. "Leak detection
is getting easier and less destructive [to landscapes]. New and improved equipment is being developed every day."
Felix cited the most important leak detection advances in the pastcentury as frequency analysis,
tracer gas, leak noise correlation, water metering, sonde swabbing, infrared analysis and electronic
pipe tracing. "It's going to get even more high-tech in the future, but I don't want to reveal too much
yet," he said.
Rennick agreed with Felix's prediction: "There are companies working to develop hi-tech locating with new and improved technology that in the next few short years could bring more precise
technology to the leak locating industry."
Jock Donaldson of Mytana said the future will be more of the same--real people trying to solve
real problems about stuff that they can't really see.
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"Sooner or later someone will come up with a package of equipment and methods that will become 'the industry standard,' and no doubt itwill include a listening type of device," Donaldson said.
"The same thing happened to Roto Rooter when the original cable machines were getting developed. Now you need a full-size van or cube van to transport all the tools needed to become a professional sewer and drain cleaner."
John Fultz is a freelance writer in Aliso Viejo, Calif.
LOAD-DATE: January 3, 2006
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Copyright 2005 Business News Publishing Co.
Reeves Journal
January 1, 2005
SECTION: Pg. 68(5) Vol. 85 No. 1 ISSN: 0048-7066
ACC-NO: 128059714
LENGTH: 2978 words
HEADLINE: Clean those pipes: sewer and drain cleaning technology has evolved from the simple
to the advanced technology we employ today;
Tools in the Plumbing Trade
BYLINE: Romeo, Jim
BODY:
WE OWE IT TO THE ROMANS
Their culture was the originator of contemporary water works and disposal systems. Public
bathhouses were at the center of Roman life and along with those were aqueducts that carried water
to and from thebaths and other places.
[ILLUSTRATION OMITTED]
The development of the water closet in America came from England. Larger homes in the mid19th century began to have indoor plumbing. The trend just caught on and more and more homes
began to be outfittedwith indoor water closets like their European counterparts. The roleof the
plumber came in to being as an important trade to assist thisnewfound technology.
Early issues of Manufacturer and Builder magazine gave this description of the role in the June,
1876 issue:
"The plumber goes away when the water comes, but he takes no leaveof you; he means to come
again presently, and you expect him confidently whenever the mercury begins to grow modest in
your thermometer. The man who put your water pipes in knew his business, and neglected not to
provide for his own. His skill in so placing the tubes that the water within must freeze every time
the wind changes to the north, was acquired during his apprenticeship, and while no human performance is perfectly adapted to its end, it is due to the plumber to say that his work rarely ever fails
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to serve the great purpose of its beingit gives a job to the plumbers after every cold night with extreme regularity and precision."
With this new indoor plumbing came the disposal of wastewater and sewage. Where there's
drainage there's also need for a plumber. In 1882, the same magazine gave this report to plumbers of
the day about the specifications of drainage pipe for that time period:
[ILLUSTRATION OMITTED]
"The house drain is the means for conveying the sewage from the dwelling. Its proper material
is a question of great importance. Outside of the dwelling it should be of vitrified pipe, circular in
shape, which is superior to cement pipe. Neither brick channels nor wooden conduits should be used
for this purpose. Only strong, hard, well-burnt, vitrified pipe, free from cracks or other defects,
should be used.Four-inch pipes, and those of smaller size, are especially liable towarping, and
should be carefully inspected and selected. The interior of these pipes should be well glazed and
smooth throughout; the pipes should be impervious, perfectly straight, and of a uniform thickness.
All pipes should he laid in straight lines; all changes of direction should be effected with curves of
as large a radius as possible. All branches should join the main under an acute angle, by special Y
pieces, as a right-angled junction by a T branch tends to form eddies, and consequently deposits in
the main drain. The joints of the pipes should receive particular attention. The danger arising from
imperfect or leaky joints is two-fold-namely, first, the sewage, by soakinginto the ground, pollutes
the soil and endangers the purity of the water supply in places where houses are dependent on wells
and cisterns for water; and secondly the ground."
The 20th century brought an industrial revolution with good times and bad times. Two World
Wars and the growth of American cities meantthat populations were rising and so was the scarcity
of land and homes. Nineteenth and early 20th century homes took on boarders and domestic help,
who began to move out and into their own homes. More people in more homes with more plumbing
meant more innovations for drainage systems.
In 1927, Wisconsin architect John Hammes invented the food waste disposal which was to grind
up food scraps so they could be flushed down the kitchen drain. After ten years of tweaking his invention, he introduced the In-Sink-Erator Mfg. Co. and its line of garbage disposals. His invention
was originally banned by many local governments whowere fearful that his invention might contaminate their water works.But his invention was too good to keep away and, by 1960, these devices
were required in new construction because of their sanitary value. Approximately one out of
every two households now have one installed.
From the 1930s through the 1950s, the market for plumbing productsgrew from about $500 million to more than $2 billion. Demand furtherdrove technological innovation. Copper tubing was
added after World War I with plastic and composite piping later becoming common in plumbing
systems.
One of the major breakthroughs in the maintenance arena of sewer and drain cleaning came in
1933, when Samuel Blanc invented an electric sewer cleaning machine powered by a lowhorsepower washing machine motor. This was a monumental breakthrough in that drains could be
cleaned without having to dig up the ground.
[ILLUSTRATION OMITTED]
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Eventually clean-out ports were installed in drains to allow for easy cleaning and, eventually,
plumbing codes would require cleanouts that would allow Blanc's device to be used. This device
was named "Roto-Rooter" by his wife after he originally used it to clean out a clogged drain in his
son's apartment.
In the Depression-scarred mid-1930s, those desperate for jobs jumped at the chance to buy their
own "Roto-Rooter" machine from Blanc for a paltry $250. They took the invention back to their
home towns andstarted Roto-Rooter businesses. Soon the invention made its way to the upper Midwest, the Great Plains and the Northeast.
[ILLUSTRATION OMITTED]
At about the same time Abe Silverman, a spring manufacturer in Pittsburgh, was being asked by
plumbers to provide them with reliable snake coil machinery to use in the business of drain cleaning, which was beginning to proliferate in metropolitan areas.
The company moved its operations to a larger facility in 1936, just avoiding the Johnstown
Flood which would have decimated its building and operations, and began to manufacture and market a drain cleaning device whereby a wire rope was installed in the core of the spring in a tightly
wound configuration. This gave the snake great strength and this same technology is still in use today. The company, General Wire Spring, still has a family member on the roster--the founder's
grandson, current vice president Marty Silverman.
Silverman said the plumbing of the time was more archaic and clogged frequently: "The old
plumbing clogged much more than the new plumbing," Silverman said. "In our case, our business
moved because we hada better cable than everyone else."
A flood of soldiers returning home after World War II, along with an expansionary industrial
movement, meant the demand for housing wasgrowing--and fast. Blanc's Roto-Rooter device began
to form a new industry in about 1947, with Roto-Rooter cleaning drain lines in Los Angeles. A
technician then could handle between 10 and 12 calls a day for about $15 per call.
Prior to the invention of the Roto-Rooter, a clogged sewer main usually meant that the mainline
in the front yard would need to be excavated and cleared out by hand.
"In most cases, the pipes were infiltrated by roots from surrounding trees," said Paul Abrams of
the Cincinnati-based Roto-Rooter Services Company. "Tree roots follow water vapor trails in the
ground, which lead them to water sources. Unfortunately, the nearest water source is usually underground sewer pipes. Tree roots can work their way into the slightest void in a pipe. Usually pipe
joints are the point of entry."
Abrams said once roots penetrate a pipe, they grow and often breakthe pipes as they grow and
expand. Also, the hair-like feeder roots inside the pipes act like nets and begin to catch toilet paper,
food from garbage disposals and other items. Pretty soon a pipe can be completely blocked and water will begin backing up into the house or business.
Other things that cause clogged drains include grease, which coatsthe pipes, stringy vegetable
matter such as celery and pumpkin pulp that is fed into the disposal. Also, egg shells, fruit and vegetable peels take a long time to dissolve.
So do paper towels, tampons, facial scrub pads, and cotton balls and swabs.
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"The country has a huge infrastructure [of drains and sewers]" Silverman said, adding he believes that as long as this infrastructure is in place, there should be drains that clog: "No matter what
the economy, drains are going to clog" he said. "Drain cleaning is a recession-proof industry".
DEMAND FOR DRAIN CLEANING
Early demand for drain cleaning was driven by inferior materials used in pipe construction,
which was primarily due to wartime shortages of better materials.
"There are several reasons why the need came about to clean sewersand drains," said Tom Bonnell, general manager of O'Brien Manufacturing Corp., an Indiana-based manufacturer of sewer
cleaning equipment and accessories. "To name a few: Age--everything wears out. Lack of capacity-a clean sewer will provide more capacity. Foreign objects not conducive to sewers require a need
to be removed whether it be introduced by man or nature."
[ILLUSTRATION OMITTED]
Bonnell said the technology evolved over a period of time based onneeds and the technology
available to the industry. "Early man dug it up" he said. "Eventually he discovered he could push a
rod or othermechanical device through it, whether by hand or by machine. Later we learned we
could use high-pressure water to loosen the debris and the water to make the debris flow or flush it
out. This same time period saw the introduction of the root cutter which was a huge step forward
versus the old method of digging and replacing."
Early cast iron and Orangeburg pipes (made of tar paper materials)were notoriously vulnerable
to root intrusion. Concrete and PVC pipes came along later, according to Roto-Rooter's Abrams:
"These pipes are still vulnerable to root intrusion, but to a lesser extent than earlier pipes because
they hold a tighter seal at the joints."
Though copper piping was introduced after World War I, it wasn't until the mid-1950s that ductile steel pipe was developed and used in drainage, sewage and freshwater applications. It wasn't
until 1966 that plastic and composite piping was developed and used in plumbing applications.
But Abrams pointed out that modern day drain cleaning is due to the deterioration of infrastructure.
"Old sewer and drain pipes rust, break and develop leaks that allow root intrusion or environmental and water table contamination" he said. "As the U.S. infrastructure ages, the problems will
continue to create opportunities for the plumbing and drain cleaning industries. Older cities such as
Boston, New Orleans, Philadelphia and others will continue to be good markets but so will almost
every city with any size."
The technology of drain cleaning hasn't been revolutionary over the past five or six decades.
According to Abrams, today's electric drain cleaning machine remains very similar to the original
Roto-Rooter machine invented by Samuel Blanc in 1933.
"This basic design will continue to be the mainstay of the drain cleaning business for years to
come, but other developments such as high-pressure water jetting are becoming more important,
particularly on commercial jobs and where grease is involved," he said.
Another technological advance is trenchless excavation such as pipe bursting or pipe re-lining.
Roto-Rooter didn't invent these technologies but were early pioneers and advocates of for the tech-
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nology. Trenchless technology allows broken underground sewer pipes to be repaired without excavating the entire pipe field.
Such technology requires just two small excavation pits to feed hydraulic robotic equipment underground that will lay new pipe in the path of existing pipes while breaking apart the old pipe and a
fresh new polymer sleeve lines the existing pipe that hardens and forms a tight seal.
This is a non-invasive way of repairing sewer pipe without excavating and seems to work well.
Renewal of drainage or sewer piping can be an invasive, labor-intensive process that means excavation time, and disruption.
"A concern I have for the future" said General Wire Spring president Lee Silverman, "is that as
the market for cable-type sewer and drain cleaning equipment matures, there might be pressure to
meet the prices of the cheapest products available, resulting in some poorer quality machines as
manufacturers try to reduce their costs."
RELATED ARTICLE: WHAT OF THE FUTURE?
TECHNOLOGY FOLLOWS VALUE AND BENEFIT AND THE MARKET FOR
CONTINUED INNOVATION IS NO EXCEPTION.
There's more to sewer and drain cleaning technology these days than the original Roto-Rooter
machine and its descendants. Today, pipingsystems and drains can be completely relined and put
back into service with little--or no--demolition or digging required. And computerization may start
to play a larger role in preventative maintenance, according to some experts.
Two companies that have pioneered methods of drainage pipe renewalwithout removing the entire pipe are ACE DuraFlo Systems LLC, of Placentia, Calif., and CuraFlo Technologies, Inc., systems of Vancouver,B.C.
Both systems work in basically the same way: The old pipes are drained and then blasted with a
mix of compressed air and abrasive medium. This is aimed at cleaning the old pipes out and giving
them a "tooth." Then a mixture of epoxy is blown into the pipes, creating a new,clean lining and
plugging any pinhole leaks and stopping lead leaching, or any other contaminants from old or degraded piping.
Today, pipe lining is widely used throughout the world for industrial applications and is effective in preventing against the harshest chemicals and water conditions. Epoxy linings are used to
line water mains, prevent corrosion, and stop leaks while ensuring water quality. What makes it so
attractive is that it avoids excavation.
"We view the industry of trenchless technology as an emerging one"says Paul Wartman, president and founder of Ace DuraFlo. "Conventional plumbing techniques will always be available, but
our goal is to offer the property owner a better, less intrusive alternative. With a growing population
and a failing piping infrastructure, it certainly makes sense to repair existing piping infrastructures
with as little destruction and disruption as possible." Such trenchless technology should fill a great
need in the years to come.
"According to the EPA more than half of the sewer systems nationwide are beyond the mid-way
point in their life expectancy" said American Leak Detection, Inc., CEO Dick Rennick, "Seventy
percent of utilities throughout the country are already experiencing some problems associated with
inflow and infiltration."
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Many of the 53,000 sanitary sewer overflows that were recorded last year by the EPA are attributable to inflow and infiltration of water into the sewer systems. This extraneous water entering the
system can exceed the sewer's capacity, leading to overflows into the environment or backups into
basements.
For this reason, many lateral lines, which connect a residence or commercial facility to a sewer
main, are being replaced utilizing newnon-invasive technology whereby the pipe may be replaced in
place without excavation or digging trenches.
While ACE DuraFlo and CuraFlo Technologies specialize in domestic water piping repairs,
companies such as Perma-Liner Industries, Inc.,of Largo, Fla., pay attention to making repairs to
drain and sewer piping. The system uses a resin-impregnated fiberglass-like "sleeve" that's inverted
into the damaged pipe and inflated with low-pressure air. The system is used in sewer pipes ranging
in diameter from 2-inchto 8-inches, according to Tom Hlavac, of Select Trenchless Pipelines, Inc.,
of Fontana, Calif., Perma-Liner's California representative. In 1998, American Leak Detection partnered with TRIC Tools, Inc., because TRIC had developed and patented a device that breaks up
failing laterals and pulls in a new high-density polyethylene pipe (HDPE) in its place.
[ILLUSTRATION OMITTED]
According to Rennick, the market is just beginning to develop. "We're seeing the very start of a
lateral replacement frenzy" he said. "Failing laterals always need to be replaced, but with inflow and
infiltration mandates [from local authorities] coming down, the pressure is on in many areas to rectify the problems. As main lines get replaced, laterals are soon to follow. There is a lot of work to be
done now and in the future." Another innovative angle to watch out for are cameras and automated
jetting machines that utilize more use of computers, according to O'Brien Manufacturing's Bonnell.
"More maintenance instead of 'blockage attack'," he said. "Computers will allow us to store
more data and to do maintenance in a more efficient manner. Computer technology may someday
provide sensors thattell us when a sewer or drain needs to be cleaned so we make the most efficient
use of our equipment and natural resources."
Many feel that there is more of a need to find environmentally friendly solutions. In the past,
larger lines were used and the cleaningchemicals were more biologically friendly, helping with the
digestion process by using microbes, which "ate" substances that could cause clogs.
Today, more oxidizing agents are used and they have a longer half-life; the natural microbes
that digest sludge are being killed, sloughed off and causing plugging in the narrower lines.
"Before drain cleaners are used though, it is important to know what chemistries are being used
by a client, since the incorrect cleaner could be just as damaging as the clog," according to Jay
Farmerie, the president-elect of the Association of Water Technologies, a tradegroup based in
McLean, Va.
With many sewer systems aging, Farmerie said the systems experience surges at times and the
sewers back up into homes and facilities. This will create new demand--not for cleaning of drains
and sewers, but replacement of lateral lines using new and sophisticated technology.
Jim Romeo is a freelance writer in Chesapeake, Va.
LOAD-DATE: January 3, 2006