www.cgey.com Cap Gemini Ernst & Young 76-78 Wardour Street London, W1F 0UU Tel.: 020 7434 2171 Fax: 020 7437 6223 innovateUK LSE Lab: Alternative Futures April 2003 Designing a ‘Lab’ for the London School of Economics 2 LSE Lab: Alternative Futures Designing a ‘Lab’ for the London School of Economics Innovation Series www.uk.cgey.com/cgeyinnovates This White Paper investigates possible futures for a London School of Economics ‘Lab’. This paper communications a summary of the main viewpoints which emerged during a one-day seminar held at Cap Gemini Ernst & Young’s innovation centre : innovateUK. Participants at the event included representatives from the London School of Economics, Cap Gemini Ernst & Young, IDEO and DEGW. Each ‘voice’ in this white paper describes a future scenario for the LSE ‘Lab’ and represents a collection of opinions expressed by participants at the seminar. 1 Voice 1 A place like a lab has to be organic and grow over time and adapt to future needs that haven’t been established yet. It needs to enable behaviours and not be stale or intimidating. They need support in jumping away from standard academic behaviours and being a lot more playful. My role here at the Lab is to support the people coming in to help them make best use of it. You get people who wander in, mostly internal LSE people, but sometimes they’re from outside and they’ve had a meeting and someone says, Before you go, you must go and see the Lab. We have an open access bit by reception at the front to offer people a space to browse, look through some of the things people have created while they’ve been here or written later about what they’ve done here, the web logs, and video summaries. It’s hard to capture what does happen here because it’s really about the experience. People who come in for the first time have an idea about what it is, because they’ve heard there’s innovative use of multi-media or someone recommended the way interdisciplinary research is enabled here. And they want to straight away go into the space start looking at the computers and we have to explain, No, it’s not a computer lab and it’s not a teaching support centre, it’s about facilitation and support for collaborative working. And they have an idea what these things mean, from their perspective. A lot of the first few conversations, and visits to the Lab, involve trying to find a common language and approach to communicate what the Lab can do and how it’s different. Every semester we have a two-day open working group on collaborative research, which shares what’s been happening in the Lab’s experimental projects involving artists and designers and other practitioners with room for dialogue to stretch what different academic disciplines, and the school, defines as research. In the first year there was a lot of outreach to different parts of the school and an effort to explain. But since the school is made up of academics who can talk definitions and theories of knowledge until the cows come home, that didn’t seem to work as well as giving people access to the collaborative group experiences the Lab offers. So that meant instead of the idea that internal LSE groups coming to the Lab to ask to be supported, the Lab had to invent some projects. These had the function of bringing quite different individuals from across the school together, across traditional disciplinary 2 The Lab needs to work out how to use technology now to help sow seeds even at this early stage. How can technology enable ongoing discussions after this event? boundaries, as well as experts and practitioners and companies from outside. By the second year we found that we had to do less of this because people started coming to the Lab with ideas that they wanted us to help with, and with some of them the language was now in place to enable us to work together. How would I describe the Lab? It’s a physical environment, but it’s also a network or set of networks of people who have connected with each other through working together in the space somehow. I think people get quite different things out of it and certainly some projects seem to find coherence from people going through a set of processes together here. At the most basic level it’s about a shared experience that a group of people 3 have, who are trying to do something, or discuss something together. They don’t necessarily end up agreeing, and if they are academics, they’d argue about the possibility of reaching consensus, but the quality of dialogue is more valuable from people having an experience here together. Sometimes closer to the realm of theatre or ritual than normal academia. Voice 2 The way I came across the Lab was in conversation with another person running a departmental group here. I’d received emails about it and there was something on the intranet but I hadn’t really paid much attention. A couple of the staff had mentioned it but it seemed like another governmentpleasing RAE-driven innovation initiative and I can’t keep track of everything. The colleague I was talking to was explaining how she had been trying to get students together with graduate students to take the pressure off teaching staff, a sort of unofficial mentoring scheme, and that the Lab had provided a way of getting people to work together that was helpful. At the time I had a situation where there was a vocal group of students who wanted to develop a project that was partially outside of the department. We’d explained the way the school worked and resources available and obviously they understood the course requirements but they were insistent that they wanted to collaborate with some design students from Central St Martins. The course leader and I thought we might as well go and see the Lab people and invited a couple of the students who brought along some of the Central St Martins students. And eventually we decided to arrange a day there to see what might happen, no commitment at this stage. We told the students it was up to them to convince us how this collaboration was going to benefit them, and the department. We left them to it, although I think a couple of the research students were actually quite involved, and the course leader was very insistent that I attended for the whole day that they arranged. By this stage there were about 40 people involved so I had to really and I was curious to see what they had come up with. The interesting thing about the project as it then developed was that it managed to work both within the department, and between the school and St Martins, without getting too many backs up. A lot of this was down to the fact that the Lab facilitators had a process for getting a diverse group of people to work together and focus on ideas. But they weren’t the people moving the initiative along. Both our students and St Martins managed to bring together an interesting mix of people who 4 My vision is a series of possible physical spaces and conceptual spaces where different disciplines within the LSE with different interests outside the school, other institutions, universities or corporate or government and individuals. To be a facilitator or champion for that kind of practice. began to feel quite passionate about exploring design with the sorts of things we do in our department. So what resulted was a very creative project by the students which met all the course requirements and challenged our thinking about what we needed to provide them with. We then started thinking about formalizing the arrangement and giving it three years so we put in a funding application which was successful. Again the Lab was a resource for helping us work out what we wanted to do and for supporting its evolution over the three years. It wasn’t that the project only happened in the Lab or indeed that it was their initiative. It was useful in providing a place for us to come together and work together, and help us track it and document it 5 by having the students involved with their facilitators. It’s not just about a room booking with some video cameras and whiteboards and a website. It’s also a way of working, a design process, that’s on offer and that’s provided us with a lot to think about. Voice 3 I’m from a new media production company and I’m here because someone told me about the elearning tools they have here. So I’ve come along to find out more after looking on the website. Apparently you’re only allowed in this bit but they said I can have a look round inside when the people in there have finished. On the Lab website it talked about innovative collaborative tools to support learning but I haven’t seen anything particularly special so far. They seem mostly to have web pages with links to videos and images and documents to download, but none of the three dimensional learning spaces that my company has been developing. I’d like to see if there’s a way we could help the Lab develop and push the technology along. We’ve developed a software tool that allows teachers and students to create knowledge objects and make them available to other participants and edit what they find in the space and keep adding to it, like a Wiki. Our software is extremely simple and it’s a lot cheaper than other packages commercially available. We want to sell it directly to schools and colleges in the UK but also in developing countries. I’ve been wondering if there’s a way for us to have access to some of the LSE’s research about learning. Maybe our software could be a test case for researchers here to study, sociologists or psychologists. They certainly have onsite students and offsite collaborators, which is exactly what we have designed for. It might be that researchers here have insights into how dispersed networks of people manage their learning and this could feed back into our product development. However I’ve seen the Lab’s list of partners, which includes several big technology companies so I’m slightly concerned that they wouldn’t be open to our approach. One of the problems might well be intellectual property if we did create a version of our lightweight software for the Lab to trial, because we wouldn’t be able to defend our IP if one of these big companies adopted our ideas. Or it might be that we are simply too small for the Lab to deal with. I’m hoping someone can help. 6 Voice 4 You almost need projects to be the reason for people to come together but the traditional academic ways of doing this would be too slow. I would hope a research lab like this could at least be quicker to start things off. But the word ‘lab’ suggests a place where data is gathered so I don’t know what a research lab in a social sciences institution could be. 7 My assistant phoned the Lab earlier and I’m not really sure they were very helpful. We’re trying to find a room for the new autumn guest lecture programme and I thought we could use that space. The school secured sponsorship from one of the big banks and there are a series of distinguished speakers coming. My job is to bring in the speakers and market it. One of the speakers is coming from MIT and a colleague suggested using the Lab since it’s the nearest thing we’ve got to the resources they have there. We don’t need that large a venue, it’s invite only, and my assistant spoke to the people who do the booking for the Lab. He explained what we needed in terms of room size and documenting and catering and so on. But they seem to think we need to have a walk-through or induction or something before even being able to put a date in the diary so now I have to do that. I happened to walk past the Lab the other day – I’m not usually in that building – and saw they had a reception for a global consulting firm so it’s ridiculous if they can’t accommodate a LSE event. Voice 5 How can you get people into the right collaborative frame of mind? We waste hundreds of hours every year. What I want this space for is as a catalyst for increasing the productivity of research, of teaching, and improving the administration to reduce waste. Look at how we conduct committees. There’s a long-standing discussion about the nature of economics as a discipline, whether it’s a science or not and how sciences emerge. One of the reasons I came to LSE was obviously its reputation but also the range of understandings about what economics means. I was expecting most of the things we do on the course to be much as they are – lectures, guest lectures, seminars, tutorials. I’d like to see more visits organized by the school into locations relevant to the subject but people here rarely seem to leave the building. I like going for walks around London, both the immediate environment like Covent Garden or across to the City to places like the museum at the Bank of England. It’s a way of embedding myself in the fabric of the city, and researching in a personal way the economic landscape. Undergraduate economics is terribly dry, otherwise. I have a tutorial next week and I want to use the time to try and get a bit deeper into the subject beyond the stuff I have to do. About a month ago I went down to the Lab they have here and talked to one of the people. They invited me to sign up for an event that happened a week ago that was a sort of interdisciplinary seminar. There were lecturers and researchers from the school but a mix of departments, all looking at the theme of risk, a research project. That’s central to economics and finance but I hadn’t thought about it in relation to media or anthropology. There were some people from outside the school too, journalists, security and software people. I’m not sure what the point of it all was but it was extremely interesting. One of the things I had to do in exchange for being invited to the seminar was help with some filming for their online journal. I ended up working late with this filmmaker who works in the Lab part time and she’s now asked me to spend a morning on a walk on the some of the routes I take round London. She wants to video me talking about the economic aspects to the route. At my tutorial I want to see if I can do more of this sort of thing as part of my course. 8 Voice 6 One important thing to remember is that there’s no one LSE. People talk about it as if it was a unified thing but in fact it’s very disparate and fractured. There’s a great deal of diversity and that would need to be reflected in the Lab. 9 When the Lab was first set up there were ambitions about using it to expand research agendas within academia and improve the schools’ interface to the outside world. But it’s hard to evaluate to what extent it’s done anything like that. In the first year we had teething problems with the school, partially as a result of misperceptions about two of the commercial partners we had involved. There was the feeling that they had made commitments about technology but in the end there didn’t seem to be an awful lot of new kit in the Lab, and certainly nothing that we didn’t have already. Various people who had experience of multimedia labs and computer training in other institutions were openly critical. But the Lab got on with doing things and by the end of the first year there seemed to be a user base and a list of external parties who’d been involved somehow in events. It did seem to be successful at attracting people from across the school, but mostly the sort of people who are early adopters. By the third year the core team were talking about the next set of activities we thought the Lab could enable in the school. By this stage we’d been approached by a major company who wanted to invest a huge amount of money into the Lab and this made the emerging discussion a lot more heated. There was one group of people who thought the Lab was successful as being an open, accessible space with a reasonable booking system which research and teaching staff, and students, all were able to use to support their work. Some of the things going on were smallscale, and some of them were high profile events, and brought in a lot of outsiders who mostly seemed to be positive. The designers involved since the beginning had helped us work out the technology and physical environment we needed and there seemed to be a group of students, ex-student hangers-on and professional facilitators who kept the place functional and feeling alive. The other group of people in the school were less interested in the idea of the Lab being a supportive, discursive environment and wanted to use the Lab as a laboratory, a site for research. The argument they made was the familiar one that social sciences have poor feedback mechanisms from theory and teaching into practice. This group wanted to design some research projects that used the people using the Lab, sometimes without their knowledge, for observation and to try out ideas being developed by researchers in economics and media and communications. The sorts of things this would mean might include introducing more obvious market mechanisms around access to the Lab and so on (the Easyjet “book early and it costs less model” and Amazon style ratings for facilitators had been introduced right from the beginning). This debate went on for about a year while negotiations with the corporate sponsor were continuing. In the end an agreement was reached that meant that the sponsor wanted to be involved in helping establish the research agenda because it would feed back into their product innovation work, and this put off many of the research academics. There was a feeling in the school that the Lab was now compromised by the relationship to the sponsor so the research agenda lost momentum. After another six months, the Lab stabilized back into being a space for collaboration and interfacing with the outside world but some of the energy was gone. 10 Voice 7 If they try to adopt an external model it will fail. They need to work out the values of the LSE itself to create their own model. There’s plenty of evidence of failure of attaching on to an organization a model that won’t work. 11 I work here in the Lab part time. I started in my third year when I got involved in a project in my department. Initially it seemed a lot to put in, particularly in my final year, but I ended up learning a whole set of skills, and conceptual skills that I’ve really enjoyed learning. I think what’s interesting about the Lab is the way it puts into practice some really interesting theories about learning. On my course we had to read the key texts and so I already knew a lot about learning and decision making in groups, but when I got involved in the Lab it was like seeing it in action. I’m freelance like most of the people here but there is a job coming up which I’m thinking of applying for. It would mean that I get more directly involved with any user group who wants to work in the Lab. The job involves a lot of design – helping a group of people work out what they want to do and how to use the Lab’s resources. It’s a bit like being a translator. You have an understanding of group dynamics and design processes and of course so do the academics but they’re coming at it from a theoretical perspective. They don’t actually know how to get the most from a disparate group of people sitting in a room together trying to achieve something. That part of the job all sounds interesting but there’s also a load of paperwork that’s involved, performance indicators and measurement of expectations and how the Lab delivers against them. The Lab director encouraged us to work creatively with what that means but it just translates into a load of forms I will have to fill in. Voice 8 This is my third trip to the LSE Lab in a year. I’m from a university in Berlin that has links with the LSE and I’m involved with colleagues here on a European funded project. The way things are organized here is unusual. The quality of the outputs is a lot less finished than elsewhere. On each of the trips I’ve been part of a group of 10 people spending a day at the Lab. In normal academic meetings someone would agree to write up a summary of the discussion and this would be circulated by email. What happens here is that throughout the day a series of papers emerge and get put on the website so you end up with a record of all the things that went on, visual and textual and video. It’s all very raw, not well edited or laid out graphically, nothing you would want to publish. But I have found it useful to have a look on the website when I go back to Berlin. Often the documents on the web are not well labelled but I recognize my colleague’s handwriting and diagrams and it brings back what we were taking about. But you really have to do a lot of work to turn these raw ideas into proper documents. I still end up writing something and emailing it. There seem to be conflicting pressures and possibilities. There’s a danger that a solution will be engineered to fit a supply side opportunity because there’s a space available, rather than user need driving the Lab and its design. 612 Voice 9 I remember going to a restaurant in Italy on holiday and we were given the menu and we ordered. And as we were sitting there we saw this other party of people, Italians, who had this amazing pasta brought to their table and we couldn’t see it on the menu. So we asked the waiter and he said it had run out. And then they had something else and again, we asked if we could have it and we couldn’t. And it turned out that they had preordered their food, perhaps they were local, and so they’d got this customized meal whereas we had only what was on the menu. We still got food made to order but not the lobster ravioli. The 13 Lab is a bit like this. Sometimes the space is being used by two or three different groups at once, sometimes it’s arranged for one big group. So as a group you are in your own discrete area doing your thing but you get a peep at what the other people over there are up to. The group I am part of includes people from the school and people from other universities. I wouldn’t say we are a team but we’ve been meeting on and off for a year or so in the Lab. To continue with the Italian restaurant analogy, we now know how to order in advance. We know we want the lobster ravioli so we order enough for 15 people. But I could see people peeping in at what we were doing and they were definitely wondering why they only had the spaghetti on their menu. The thing is, it’s not really about money. It’s not that what we had cost more, it’s more to do with knowing how the menu works and what to expect. Voice 10 We had a grim meeting the other day. In this kind of institution after a while you learn to lower your expectations about the amount you can achieve but that meeting was a particularly depressing one. One of my colleagues was proposing a new MSc. He’d done all the research, had the background on where else it was being offered and the kinds of modules the school should offer. So he was at the initial stage of putting it into the LSE machine by coming out at a departmental meeting. He suggested that it might be an idea to see if there was a way of the Lab being involved. He said he’d been a guest at some of the activities there, one thing initiated by another department, another, bizarrely, by someone who has nothing to do with the school. You could see he was quite energized by what they do there and strongly recommended that the department, as a department, go and have a look. This brought up a whole discussion about e-learning and the role of technology in education and the usual suspects round the room shared their expertise and after 20 minutes we’d completely drifted off the topic. We didn’t really have time to discuss it properly and although I’m interested I really don’t have the time. He sent round an email the other day a writer talking at the Lab and a creative multimedia documentation workshop. It’s not really my thing but I might send one of the graduate students. 14 This isn’t necessarily a teaching environment but it is a learning environment. What are the tangible outcomes that people come out with? Learning isn’t a monolithic process; it’s lots of different things in different contexts. How does the LSE want to interact with the rest of the world? 15 Innovation Series About Cap Gemini Ernst & Young This White Paper forms part of the Innovation Series being run by innovateUK, the innovation centre of Cap Gemini Ernst & Young. The Cap Gemini Ernst & Young Group is one of the largest management and IT consulting organisations in the world. The company offers management and IT consulting services, systems integration, and technology development, design and outsourcing capabilities on a global scale to help businesses continue to implement growth strategies and leverage technology. Early 2002, the organisation employed more than 56,500 people worldwide and reported 2001 global revenues of more than 8.4 billion euros. For further information about future seminars and events contact: innovateuk@capgemini.co.uk Tel: +44 20 7297 3984 Fax: +44 20 7297 3985 More information about individual service lines, offices and research is available at www.cgey.com 16