Coca-Cola Enterprise Ltd
Education Centre, East Kilbride
Regarding arrival on site, please remember that the ONLY access point to the Education Centre is
GLENBURN GATE, GLENBURN WAY, G74 5BT.
Background Information
Coca-Cola Enterprises (CCE) is committed to educating young people about business and enterprise. We have 2 principal programmes that
meet this commitment: Our award-winning education centres based at our operational sites and the Real Business Challenge (RBC), a national
enterprise competition for schools that has won the Food and Drink Federation Community Partnership Award (Education Category) for the
past two years running.
Our education centres are fully equipped with classrooms and are purpose-built to deliver a subject-related insight into the production process
alongside a tour of the factory. The East Kilbride education centre is the first centre that CCE has opened in 2001 with other centres located in
Sidcup, Wakefield, Edmonton and Lincoln.
A General Teaching Council registered teacher - employed directly by CCE – runs the centre as Education Centre Manager. Modules taught at
the centre will link directly to the school curriculum to help students make connections between what they learn in the classroom and real-life
business and manufacturing practice. The centre is likely to support the teaching of many subjects but will be of particular interest to teachers
of Business Studies, Science, Computing, , Design & Technology and Marketing.
The East Kilbride centre aims to host over 200 visits a year, reaching over 4,000 students from local secondary schools, colleges and
universities and, in doing so, will play an important part in establishing CCE GB as a business which makes a meaningful and appropriate
contribution to communities across the country.
VISITS
We offer visits to the East Kilbride Education Centre on Monday through Wednesday at 10am or 1.30pm.
They last for 2 hours and are free of charge to your organisation.
We can accommodate up to 32 people - usually 29 students and 3 staff.
No matter the size of your group, our Health & Safety rules require you to bring at least 2 staff.
All visitors must be over the age of 12 years old on the day of the visit.
While here, the students will experience the following:•
View a DVD detailing all aspects of our production site
•
Take part in a PowerPoint targeted at their school subject
•
View our production line/s
•
Work on a hands-on task based on the PowerPoint.
While working on the task, students will be offer a 100% Fruit Juice Capri-Sun drink or a bottle of mineral water - due to our Responsible
Marketing Charter we cannot offer our visitors any sugar-filled or carbonated drinks. Please make sure that they are aware of this in advance to
avoid disappointment.
As the centre is very popular and we book up very quickly.
We book visit only one term in advance so please be prepared for a few months wait until you can visit us.
WHEN VISITING YOU MUST BRING A COMPLETED VISITORS LIST AND KEY STANDARDS OF SAFETY AND BEHAVIOUR FORM WHICH WILL BE CONTAINED IN YOUR CONFIRMATION DOCUMENTS ONCE YOU BOOK A VISIT. Photography is not permitted on our site. All external food and drink is also not permitted. Chewing gum is banned from our site. Please make sure your students are aware of the above when planning the visit and also please ask them to leave all personal belongings – mobile phones, MP3 players etc. – in your education establishment. PLEASE NOTE your student will be offered 100% Capri Sun fruit juice or Abbey Well mineral water while on site. Coca‐Cola Enterprise’s Responsible Marketing Charter does not allow us to provide visitors with any of our sugar filled, fizzy drinks. The timing of your visit is co‐ordinated to avoid you being caught up in the access/egress of the Distribution HGVs. If you get caught in this queue at our Security gate you may lose 15 minutes or more of your visit. We cannot keep you on site after the end time of your visit for the same reason. Please do your utmost to arrive promptly. Regarding arrival on site, please remember that the ONLY access point to the Education Centre is GLENBURN GATE, GLENBURN WAY, G74 5BT. You will NOT be able to enter at the factory's postal address. The presentations we offer are:PRESENTATION TOPIC: Please highlight your choice of presentation – all include an overhead tour of the production hall
1. Business Studies: Business ownership & location, production methods, JIT, job roles, CCE business objectives, using market research & marketing.
Aimed at NQ Business Studies course but appropriate for other groups.
PRACTICAL= Identifying the Marketing Mix/Brand Plan, for designing a product
2. Product/Art & Design: Evaluating & improving bottle design, how changing needs of the consumer affected packaging, using Brand Plans for
packaging & advertising design & bottle blowing technology used. PRACTICAL= Use a Brand Plan to create packaging & advertising designs
PRACTICAL – Design a new product
3. Manufacturing/Computing: Location, production methods, raw materials, manufacturing process, JIT, stock control, automation & robotics, quality
assurance & teamwork.
PRACTICAL= Production Line Task – putting the components of a bottling line in order.
4. Marketing: History of Coca-Cola advertising, using market research to shape product range & marketing, creating marketing campaign.
PRACTICAL= Identify the Marketing Mix/Brand Plan, for a product
NB THIS PRESENTATION CAN ONLY BE MADE TO STUDENTS AGED 16 PLUS i.e.S5 and older
5. Enterprise: Enterprise Skills, entrepreneurship, company structure, building & marketing a brand. PRACTICAL = New Product Pitch
6. ASN: How we make drinks, advertising our drinks & jobs at CCE. Programme tailored to students with special learning needs.
PRACTICAL = Design a new drink