asia magazıne
Media Kit 2013
destinations
beijing
Hangzhou
osaka (kansai)
ningbo
guangzhou
shantou
taipei
hanoi
hong kong
haikou
yangon
manila
siem reap
phnom penh
bangkok
ho chi minh city
phuket
medan
about jetstar
Jetstar Asia is based out of Changi
Airport Terminal 1. Part of the Jetstar
Group, Jetstar Asia’s operation is
owned by Qantas The Newstar Group.
Jetstar Asia was voted as Partner
of the Year at the Changi Airline
Awards & maintains its position in the
2012 Top 10 Airlines by Passengers
Carriage in 2012 for the 6th year.
Jetstar Asia is an effective
channel for our marketing
needs. It is sleek, informative, and
interesting, so everyone picks it up
and we get positive feedback from
those who see our ads. Gaylene Levesque
Director of Marketing and Communications
University of Nevada Las Vegas, Singapore penang
kuala lumpur
singapore
jakarta
surabaya
bali (denpasar)
perth
Jetstar Asia Magazine is a must
read for all passengers onboard!
frequency: print run:
monthly
45,000
asia magazıne
Media Kit 2013
why choose jetstar asia inflight
magazine in your marketing campaign:
Jetstar Asia Magazine offers advertisers an unparalleled
opportunity to communicate with their target audience. Our
readers are affluent, travel frequently, have high disposable
income and make comfort and quality their priority when
choosing to fly. The Jetstar Asia inflight environment gives
advertisers the undivided attention of passengers with no
distractions, thus delivering maximum impact for their brand!
Furthermore as Jetstar Asia magazine is complimentary,
advertisers enjoy extended exposure as travelers take it along
with them on departure.
reader profile
readership
per year:
average income
of audience:
5,342,000
altitude
median
age:
SGD85,000
36
altitude » off the beaten track
food buzz
have your cake...
From truffles to foie gras, cakes in Hong Kong have taken
on a new level of extravagance and chic
experiences & adventures for you to try
There was a time when the
only good cake you could get
was at a hotel buffet. But in
the past year, a cake craze
has erupted with little
whimsical pâtisseries and
independent cakeries turning
boring old sponge cake into
exotic posh nosh.
T
TSinPO
HO
Batu.
to
Rafting
flies
Jetstar ya six
Suraba week.
times a
surabaya
touched by nature
The hill town of Batu now offers so much to see and do that
what started as a weekend playground for the locals has
gained fame across Indonesia
Read on for:
WORDS: MUNA SUNGKAR
PHOTOGRAPHY: MeRU BRAMANTYA
• flumpool p28 • Bangkok p36 • Batu p42
• Singapore p48 • Taipei p56 • Hanoi p62
42
Butterflies
evoke beauty,
variety,
transformation
and are
precious
Bonnie Gokson, founder
A
cool mountain breeze
greets my arrival in
Malang after a twoand-a-half-hour drive
from Surabaya, the coastal capital
of East Java. The apple orchards
that dot the city have given Malang
the moniker, the “City of Apples”
and these and the Dutch colonial
buildings create a sense of Europe.
I feast my eyes on the beauty of the
mountains, hills, rivers, plantations
and gorgeous flowers along the way
to my destination — a lovely town
up in the hill of Malang named Batu.
Literally meaning “stone” in
English, Batu is located between
680 and 1,700m above sea level with
temperatures ranging from 10°C to
17°C; here one can find numerous
beautiful places to escape the hustle
and bustle of cosmopolitan living.
The town’s striking natural
beauty and clean mountain air
reminded the Dutch colonials of
Switzerland and they dubbed the
place “De Kleine Switzerland” (Little
Switzerland). These days, a holiday
in Batu is still well spent with fun
activities in the present-day town.
43
17
asia magazıne
Media Kit 2013
rate card
$
Number of Insertions
1
Double Page Spread
3
6
12
$9,200 $8,750
$8,350
$7,900
Full Page
$5,200
$4,950
$4,700
$4,460
Half Page
$2,900
$2,760
$2,650
$2,520
Quarter Page
$1,600
$1,520
$1,440
$1,375
Premium Positions
Inside Front Cover Spread
$11,200
$10,650
$10,150
$9,600
Inside Front Cover
$6,225
$5,920
$5,620
$5,340
Outside Back Cover
$6,500
$6,175
$5,850
$5,500
Inside Back Cover
$5,900
$5,600
$5,325
$5,050
material specs
Full Page Double Spread
Half Page
Horizontal
Text area:
115mm (H) x 158mm (W)
Text area:
240mm (H) x 336mm (W)
Trim size:
255mm (H) x 356mm (W)
Bleed size:
261mm (H) x 362mm (W)
Full Page
Half Page
Vertical
Quarter
Page
Text area:
240mm (H) x 77mm (W)
Text area:
115mm (H) x 77mm (W)
Text area:
240mm (H) x 158mm (W)
Trim size:
255mm (H) x 178mm (W)
Bleed size:
261mm (H) x 184mm (W)
Strap/
bottom
banner
Text area:
18.5mm (H) x 158mm (W)
15% discount to accredited agencies. Payment terms net 7 days of publication with approved credit. First-time advertisers
must submit credit application, or provide payment with insert order. 1.75% monthly finance charge to overdue accounts.
Rates reflect space charges only. Bleeds at no extra charge. Production costs will be billed at rates quoted. Production rates on
request. Prior copy approval required. Prevailing taxes apply where applicable.
Media Kit 2013
asia magazıne
production details
Digital file formats – adverts to be supplied on CD or by email.
Files must be supplied as single pages.
If ad file is more than 7MB, please use this link www.
sendthisfile.com/ink-global. Choose Sally Shee as
recipient of file or Quickcut.
Trapping – the creator should apply any trapping
requirements if necessary but must be aware of the
various application software limitations. The printer
will not apply trapping.
InDesign CS 3.0.1 is the preferred format, supplied with
any images used and must be CMYK, high resolution at
300dpi and have all fonts included.
Pages must be created to include bleed when required.
Crop marks must be outside the bleed area. A 3mm
off-set is recommended.
Files should not contain any TrueType or MultipleMaster
fonts, original JPEG images, or copydot scan elements.
MAC/PC TIFF, JPG and EPS files will be accepted.
All images supplied must be CMYK, high resolution
at 300dpi. All fonts, images and logos must be
embedded.
High resolution PDF files will also be accepted.
All fonts, images and logos must be embedded.
production schedules
ISSUE
booking deadline
Material deadline
onboard date
January 2013
05 December 2012
12 December 2012
01 January 2013
February 2013
04 January 2013
11 January 2013
01 February 2013
March 2013
01 February 2013
08 February 2013
01 March 2013
April 2013
04 March 2013
12 March 2013
01 April 2013
May 2013
05 April 2013
12 April 2013
01 May 2013
June 2013
03 May 2013
13 May 2013
01 June 2013
July 2013
05 June 2013
12 June 2013
01 July 2013
August 2013
05 July 2013
12 July 2013
01 August 2013
September 2013
05 August 2013
12 August 2013
01 September 2013
October 2013
05 September 2013
12 September 2013
01 October 2013
November 2013
04 October 2013
11 October 2013
01 November 2013
December 2013
05 November 2013
12 November 2013
01 December 2013
For enquiries/
Media Placements
contact:
Michelle Kavanagh
Group Publisher
DID: +65 6302 2476
E: Michelle.kavanagh@ink-global.com
Nerisse Mandigma
Inflight Media Specialist
DID: +65 6302 2381
E: Nerisse.mandigma@ink-global.com
Angela Lam
Inflight Media Specialist
DID: +65 6302 2473
E: Angela.lam@ink-global.com
Sisca Mulyadi
Inflight Media Specialist
DID: +65 6506 1417
E: Sisca.mulyadi@ink-global.com
Asra Tahir
Inflight Media Specialist
DID: +65 6302 2380
E: Asra.tahir@ink-global.com
ABOUT INK
Jetstar Asia magazine
is published on behalf
of Ink, the world’s
leading publisher of
inflight magazines.
Ink publishes the following inflight
magazines: Jetstar, Jetstar Asia & Japan,
Smile for Cebu Pacific, Air Macau, Tiger
Tales Asia, Turbojet Horizon, FahThai.
FOR MORE INFORMATION GO TO
www.ink-global.com
Tel: +65 6324 2386
Fax: +65 6491 5261
Address: 89 Neil Road
#03-01, Singapore 088849