ESPN #ChooseWisely VINE CONTEST OFFICIAL RULES NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. 1. SPONSOR: ESPN Internet Ventures (“Sponsor”), 56 West 66th Street, New York, NY 10023. 2. ELIGIBILITY: The ESPN #ChooseWisely Vine Contest (“Promotion”) is open to legal residents of the 50 United States and the District of Columbia, (EXCLUDING PUERTO RICO, OTHER UNITED STATES TERRITORIES, AND FOREIGN TERRITORIES) (“Territory”), of at least 18 years of age, or the age of majority in his/her jurisdiction of residence, as of date of entry. Officers, directors, and employees (and members of their households or immediate families, i.e., parents, children, spouses, siblings, grandparents, the step-parents, step-children, and step-siblings of each and persons residing in such immediate family members' households) of Sponsor, its parent, related, affiliated and subsidiary companies, all other entities involved in the creation, administration, or fulfillment of the Promotion and their respective successors and assigns are not eligible to enter or win. Participation constitutes full and unconditional agreement to these official rules (“Rules”). Sponsor’s decisions are final and binding in all matters related to the Promotion. Winning is contingent upon fulfilling all requirements set forth herein. Void where prohibited or restricted by law. To participate in the Promotion, an eligible entrant (“Entrant”) must download the Vine mobile application to his/her wireless device. To participate in the Promotion, an Entrant must agree to comply with the Vine terms of service and privacy policy. There is no cost to download the application. Note that the Entrant’s wireless service provider may charge the Entrant for applicable data charges. Entrants should consult their wireless service providers regarding pricing plans. Message and data rates may apply. Entrants should review their mobile device’s capabilities for specific application instructions. In addition, an Entrant must have a non-private Twitter® account to participate in the Promotion, as all prize winners will be notified via their Twitter accounts. The Twitter accounts are for notification purposes only and Twitter is not a means of entry into the Promotion. If an Entrant does not have a non-private Twitter account, there is no cost to create one at www.twitter.com. To participate in the Promotion, an Entrant must agree to comply with the Twitter terms of use and privacy policy in order to create a Twitter account. There is no charge to follow @ESPN on Twitter. If an entrant has a Twitter account and is not already a follower of @ESPN, then an entrant may log onto Twitter using his/her Twitter user name and password, and then may become a follower of @ESPN by going to https://twitter.com/ESPN clicking the "Follow" button. 3. HOW TO ENTER: A. General: The Promotion entry period begins on 12:00:00 PM (noon) Eastern Time ("ET") on March 12, 2014 and ends at 11:59:59 PM ET on March 19, 2014 (“Promotion Period”). Entries may be submitted during the entire Promotion Period. During the Promotion Period, there will be one (1) daily prize (“Daily Prize”) awarded to entries submitted during those time periods set forth in the chart below (“Daily Prize Periods”) and chosen to be Daily Prize winners by the Judges (as defined in Section 6). An Entry (as defined in Section 3B) is eligible for a Daily Prize as of the calendar day that it is entered into the Promotion and for all future days through the end of the Promotion Period. In addition, at the end of the Promotion Period, the Judges will select a Grand Prize winner. Limit one (1) Daily Prize per person/address/household. A person/address/household may win both a Daily Prize and the Grand Prize. The Administrator’s computer is the official Promotion clock. The following chart identifies each Daily Prize Period: Daily Prize Period 1 2 3 4 5 6 7 8 Start Date (as of 12:00 PM ET) 03/12/2014 03/13/2014 03/14/2014 03/15/2014 03/16/2014 03/17/2014 03/18/2014 03/19/2014 End Date (as of 11:59:59 PM ET) 03/12/2014 03/13/2014 03/14/2014 03/15/2014 03/16/2014 03/17/2014 03/18/2014 03/19/2014 Judging Date (on or about) 03/13/2014 03/14/2014 03/15/2014 03/16/2014 03/17/2014 03/18/2014 03/19/2014 03/20/2014 Notification Date (on or about) 03/13/2014 03/14/2014 03/15/2014 03/16/2014 03/17/2014 03/18/2014 03/19/2014 03/20/2014 B. Entries: During the Promotion Period, an Entrant must complete each of the following steps to receive one (1) entry into the Promotion (an “Entry”): i. Create a six (6) second or less Vine video illustrating making tough decisions in filling out the Men’s Tournament Challenge brackets (the “Video”); ii. Add the hashtag #ChooseWisely to the description of the Video on Vine; and iii. Share the Video. An Entrant may enter an unlimited number of Entries during the Promotion Period. All Entries submitted during the Promotion Period are subject to all of the provisions of these Rules, including but not limited to the Entry Guidelines and Requirements set forth in Section 4. Entrants must adhere to the Vine privacy policy and follow all Vine terms of service, including rules and guidelines in creating, describing, posting and sharing the Video. Entrant understands and agrees that Entrant shares the Video at Entrant’s sole risk and the Sponsor is not responsible for any claims arising from the Video, specifically including, but not limited to, claims for intellectual property infringement and privacy rights violations, as well as violations of Vine’s terms of service. Entrant may not share any video that is potentially offensive, features recognizable people who have not provided consent, or that originates from an unknown or proprietary source. Entrant may not share any video unless the Entrant can verify that sharing the image does not violate the rights of any other person or company. Sponsor reserves the right, in its sole and absolute discretion, to disqualify any Entry that does not comply with the above terms or Entry Guidelines and Requirements set forth herein. By submitting an Entry, Entrant hereby grants permission for the Entry, including the Entrant’s Vine account name, to be posted on the Sponsor’s website or other websites for public view. All Entries are subject to confirmation and/or verification and compliance with these Rules as determined by Sponsor. 4. ENTRY GUIDELINES AND REQUIREMENTS: Each Entry: Must be in English; Must not contain material that violates or infringes another's rights, including, but not limited to, privacy, publicity or intellectual property rights, including copyright infringement, or legal or moral rights of any third party, living or deceased; Must have approval from any persons appearing in the Entry and the Entrant must be able to provide express written consent of every such person appearing in the Entry to Sponsor if requested; Must not disparage Sponsor or any other person or party affiliated with the promotion and administration of this Promotion; Must not include any personally identifiable information, such as an Entrant’s full name, address or telephone number; Must be the sole, exclusive and original work of the Entrant and must not contain images or artwork, music, quotes, parodies or other materials not created by Entrant; Must not contain any logos, brand names or trademarks, other than those of Sponsor; Must not have been submitted previously in a promotion or contest of any kind; Must not contain, facilitate, reference, or use material that is fraudulent, inappropriate, indecent, lewd, pornographic, obscene, hateful, tortious, defamatory, slanderous or libelous; Must not contain, facilitate, reference or use material that contains prohibited content which shall include, but is not limited to, content that promotes, suggests, or encourages: i. gambling, including without limitation, any content related to online casinos, sports books, bingo or poker; ii. the use of firearms/weapons/ammunition, any illegal drugs, prostitution, pornography, nudity, profanity or other adult content, violence, or the use of alcohol or tobacco products; iii. the taking up of arms against any person, government or entity (or otherwise challenges or seek to overthrow any government); Must not contain any viruses, spyware, malware, or other malicious components that are designed to harm the functionality of a computer in any way; Must not contain, facilitate, reference, or use material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, ethnicity, religion, nationality, disability, sexual orientation, political orientation, citizenship, ancestry, marital status, or age; and Must not contain material that is unlawful, in violation of or contrary to the laws or regulations in any jurisdiction where the Entry is created. NOTE: If any Entry fails to comply with any of these Entry Guidelines and Requirements or any other provisions of these Rules, Sponsor reserves the right to disqualify the Entrant and the Entry will not be eligible to win. 5. SPONSOR’S IP AND GENERAL ENTRY TERMS: Sponsor grants Entrants a limited, revocable, non-sublicensable license to use Sponsor’s name, product, trademarks and logos (collectively, “Sponsor’s IP”) for the sole purpose of participating in this Promotion. Entrants are not permitted to make any further use of Sponsor’s IP for any purpose whatsoever. In addition, Entrants recognize that all rights, title, and interest in Sponsor’s IP shall vest exclusively to the Sponsor, and Entrant agrees that he or she has not and will not take any action that might harm or adversely affect such rights. No right, title or interest in and to the Sponsor’s IP except for the limited license granted to Entrant in these Rules is transferred or created. Each Entrant further acknowledges and agrees that Sponsor’s IP rights are valid and enforceable, and that Entrant shall do nothing to challenge the validity or enforceability of Sponsor’s IP in any forum. Entrants agree that the use of Sponsor’s IP is permitted only for the purpose of making an Entry in this Promotion, and that any use of Sponsor’s IP (whether in the Entry or otherwise) beyond this scope infringes the rights of Sponsor and will result in irreparable harm to Sponsor. Each Entrant retains ownership of his/her Entry. Each Entrant hereby grants to Sponsor and its affiliated companies and designated agents a non-exclusive, transferable, perpetual, irrevocable, royalty free, unconditional, fully paid license and right (a) to post and to make, have made, use, copy, reproduce, modify, and create derivative works of, the Entry and any materials provided by the Entrant with the Entrant’s Entry or otherwise through the Promotion (“Entrant Materials”), (b) to publicly perform or display, import, broadcast, transmit, distribute (directly and indirectly), or license the Entry and Entrant Materials (and derivative works thereof), and (c) to sublicense to third parties the foregoing rights, including the right to sublicense to further third parties. Additionally, each Entrant consents to the use of the name, statements, photographs, videos, voice recordings and likenesses of himself/herself and any other person appearing in the Entry and Entrant Materials, as well as Entrant’s Vine account name, for publicity purposes, as well as any other purpose associated with the Promotion. If requested, Entrant will sign any documentation that may be required for Sponsor or its designees to make use of the non-exclusive rights Entrant is granting to use the Entry and Entry Materials. 6. JUDGING AND SELECTION OF THE DAILY WINNERS AND GRAND PRIZE WINNER: During each Daily Prize Period set forth in Section 3 of these Rules, all eligible Entries received during each Daily Prize Period will be judged by a panel of qualified judges selected by the Sponsor (“Judges”). The Judges will score each Entry according to the following weighted judging criteria (collectively, “Judging Criteria”): (1) Creativity– 50%; (2) Best use of Vine capabilities – 25%; and (3) Expression of the Tournament Challenge “Choose Wisely” Campaign Theme – 25%. The one (1) Entry that receives the highest overall score based on the Judging Criteria will be deemed a Daily Prize potential winner. In the event of a tie, the tied Entries will be reviewed by the Judges and the Entry with the highest score in “Expression of the Tournament Challenge “Choose Wisely” Campaign Theme” will be named the potential Daily Prize winner. In no event will there be more than one (1) Daily Prize winner per Daily Prize Period. In no event will there be more than eight (8) Daily Prize potential winners during the Promotion Period. For the Grand Prize, the top 5 Entries from each day will be re-scored by the Judges using the Judging Criteria. The one (1) Entry that receives the highest overall score based on the Judging Criteria will be deemed to be the potential Grand Prize winner. In the event of a tie, the tied Entries will be reviewed by the Judges and the Entry with the highest score in “Expression of the Tournament Challenge “Choose Wisely” Campaign Theme will be named the potential Grand Prize winner. In no event will there be more than one (1) Grand Prize winner during the Promotion Period. All winners are subject to review of eligibility and confirmation of their compliance with these Rules. Decisions of the Judges are final and binding. In the event of a dispute regarding prize claims or entries received from multiple users having the same address, the authorized subscriber of the address at the time of Entry used to enter, and not the name on the Entry, will be deemed to be the Entrant and must comply with these rules. Authorized account subscriber is the natural person who is assigned the address by the Internet Service Provider (ISP), on-line service provider, or other organization responsible for assigning Vine accounts. Each Entrant may be required to show proof of being an authorized account holder. Sponsor reserves the right to disqualify any Entrant and/or Entry in its sole and absolute discretion. 7. PRIZES & APPROXIMATE RETAIL VALUE (“ARV”): A. Daily Prizes (8): The “Daily Prize” is a basketball autographed by ESPN talent and an ESPN t-shirt. The ARV of each Daily Prize is $30USD. The total ARV of all Daily Prizes is $240 USD. B. Grand Prize (1): The “Grand Prize” is EITHER (i) GoPro HERO3+, ōlloclip for iPhone and a Joby GorillaPod Action Tripod with GoPro Mount (ARV $440) OR (ii) a trip for two (2) to the 2014 Champions Classic Tournament in Indianapolis, Indiana. The trip will include [1] roundtrip coach/ecomony class airfare for the Grand Prize winner and one travel companion between the major commercial airport closest to the Grand Prize winner’s residence (as determined by Sponsor in its sole discretion) and an airport close to the 2014 Champions Classic Tournament. If the Grand Prize winner lives within 250 miles of Indianapolis, IN, transportation will not be provided; [2] roundtrip airport ground transfers between the destination airport, the hotel and the Champions Classic Tournament location; [3] room accommodations consisting of one (1) standard room for one (1) night at a hotel selected by Sponsor in its sole discretion; and [4] two (2) tickets to the Champions Classic Tournament. (ARV $1400) ARV may vary from actual value, depending on date and point of departure. Any difference between stated and actual value will not be awarded. The Grand Prize winner must select and will receive only one of the two prizes referred to above. If the Grand Prize winner lives in either Alaska or Hawaii, he/she will automatically win the GoPro Video Camera. The trip, if selected by the Grand Prize winner, will be referred to as the “Grand Prize Trip.” Travel companions must be 18 or the age of majority in his/her jurisdiction of residence, unless the child or legal ward of the Grand Prize winner. The Grand Prize Trip must be completed prior to December 30, 2014. All Grand Prizerelated travel arrangements will be administered by Sponsor or Sponsor’s authorized designee. All travel must be booked prior to departure. Grand Prize Trip travel is subject to capacity controls, availability, weather, seasonal influences, and certain other restrictions, all of which are subject to change. Grand Prize winner and his/her travel companion will be required to travel on identical itineraries including the same departure date and return date. Air transportation and hotel accommodations must be taken together and cannot be taken separately. Travel companion must stay in the same hotel room as Grand Prize winner. No changes will be made to travel details once any element(s) of the travel arrangements have been booked, except at Sponsor’s sole discretion. All airline tickets issued in conjunction with the Grand Prize are not eligible for upgrades, frequent flyer miles or any other promotional benefit. Sponsor will not replace any lost or stolen tickets (including any event tickets or admission passes), travel vouchers or certificates or similar items once they are in the Grand Prize winner’s possession or in the possession of a travel companion. Travel must be roundtrip. Sponsor will determine the flight itinerary in its sole discretion. Once hotel and flight arrangements have been confirmed, no changes will be allowed except by Sponsor in its sole discretion. No refund or compensation will be made in the event of the cancellation or delay of any flight. Air travel is subject to the terms and conditions set forth in these Rules and those set forth by Sponsor’s air travel prize supplier, as detailed in the passenger ticket contract issued by such supplier. If the Grand Prize winner elects to travel or partake in the Grand Prize with no travel companions, no additional compensation will be awarded to the Grand Prize winner. All costs and expenses not specifically included herein are solely the Grand Prize winner’s responsibility as are all federal, state and local taxes. The Grand Prize winner and his/her travel companions are solely responsible for obtaining any desired or necessary travel documents (including government-issued photo identification). The Grand Prize winner and travel companions hereby acknowledge that Sponsor has not and will not obtain or provide travel insurance or any other form of insurance for any part of the Grand Prize Trip. It is the responsibility of the Grand Prize winner and his/her travel companion to arrive at the designated gateway airport in time for each flight that is part of the Grand Prize. The Grand Prize winner and his/her travel companion are responsible for all in-room charges (e.g., mini-bar, movies), telephone calls, meals, beverages, gratuities, upgrades, personal incidentals, amenities, and any other fees and expenses not specifically mentioned in these Rules. The Grand Prize winner will be required to provide a major credit card upon hotel check-in and all in-room charges will be charged to the credit card. Any damage to the room attributed to the Grand Prize winner and/or his/her travel companion will be the responsibility of the Grand Prize winner. Sponsor bears no responsibility if any event, element or detail of the Grand Prize Trip is canceled, postponed or becomes unavailable for any reason. Should any event, element or detail of the Grand Prize become unavailable, the Sponsor shall have no obligation to the Grand Prize winner aside from providing the travel portion of the Grand Prize Trip, minus any unavailable event, element or detail. The Grand Prize winner and his/her travel companion shall be subject to all terms and conditions printed on any ticket issued in conjunction with the Grand Prize. In the event the Grand Prize winner and/or travel companion is denied entry into any ticketed location or is removed or barred from any ticketed location for any other reason, Sponsor is not responsible and no further compensation or award will be provided. C. Total ARV: The total ARV of all prizes in this Contest is up to USD $1640 based on the Grand Prize selected. D. Prize Conditions: Any portion of a prize not accepted or used by a winner will be forfeited, and Sponsor shall not be responsible for any inability of winner to accept or use any portion of the prize for any reason. No substitution, assignment or transfer of a prize is allowed except with Sponsor's permission or where required by law. If for any reason a prize becomes unavailable, Sponsor may award a substitute prize of equal or greater value in its sole discretion. THE WINNER IS SOLELY RESPONSIBLE FOR ALL FEDERAL, STATE AND LOCAL TAXES ASSOCIATED WITH THE RECEIPT OR USE OF ANY PRIZE. Award of a prize is subject to verification of eligibility and compliance with all rules. Allow 4-6 weeks after award of prize for prize fulfillment. Grand Prize Winner may receive an IRS Form 1099 reflecting the actual final retail value of his/her prize. 8. WINNERS: The potential Daily Prize winners will be notified as they are selected. The potential Grand Prize winner will be notified by posting on Vine no later than March 26, 2014. All winners will be notified at his/her Twitter account via Direct Message from @ESPN and asked to provide his/her full name, e-mail address, Twitter account name, age and complete mailing address (collectively, “Contact Information”) in an e-mail to Administrator’s e-mail address as stated in the Direct Message (“Prize Notification”). At the sole discretion of the Sponsor, disqualification, forfeiture and the selection of an alternate winner may result from any of the following: [a] potential winner’s failure to respond to notification via e-mail to Sponsor’s e-mail address as designated in the Prize Notification within ten (10) calendar days from the date notification is sent; [b] the return of a Prize Notification as undeliverable; [c] potential winner’s failure to provide Sponsor with satisfactory proof of age, identity and residency; and [d] potential winner’s failure to execute and return an Affidavit of Eligibility/Liability/Publicity Release (including, without limitation, the Social Security Number as required by law). 9. INTERNET/LIMITATIONS OF LIABILITY: Sponsor, its parent, related, affiliated and subsidiary companies, their advertising, promotion and web design agencies, all other entities involved in the creation, administration, or fulfillment of the Promotion and their respective successors, assigns, directors, officers, employees, agents and independent contractors, including Vine, (individually and collectively, “Releasees”) are not responsible for technical malfunctions of any kind, including but not limited to interrupted or unavailable network server or other connections; miscommunications; failed, partial, or garbled telephone or computer transmissions; jumbled, scrambled or misdirected Entries or transmissions; telephone, electrical, network, computer hardware or software or program malfunctions, failures or difficulties; other errors, omissions, interruptions, or deletions of any kind, whether due to electronic, human, mechanical, printing, production or technical errors or other causes; or for any damage to any person's computer or wireless device related to participating in the Promotion. Additionally, Releasees are not responsible for illegible, unintelligible, late, lost or stolen Entries; incorrect or inaccurate Entry information, whether caused by Internet users or by any of the equipment or programming associated with or utilized in the Promotion; or for any technical or human errors which may occur in the processing of any Entries in the Promotion. Any person attempting to enter using multiple identities or any other device or artifice to enter multiple times or to interfere with the proper administration of the Promotion will be disqualified from participation in the Promotion. Additionally, any use of robotic, automatic, macro, programmed, third party or like methods to participate in the Promotion will void any attempted participation effected by such methods and result in the disqualification of the individual utilizing the same. Sponsor reserves the right to disqualify any individual found or suspected, in its sole opinion, to be tampering with the operation of the Promotion; to be acting in violation of these Rules; or to be acting with the intent to disrupt the normal operation of the Promotion. If, in the judgment of Sponsor, the Promotion is compromised by viruses, bugs, non-authorized human intervention or other causes that corrupt, or may corrupt the administration, security, fairness or intended proper play of the Promotion, so that it cannot be conducted as originally planned, Sponsor has the right, in its sole discretion, to modify the Rules or to cancel, modify, terminate or suspend the Promotion (except where prohibited by law); and in such event, to select the winners by such method as Sponsor in its sole discretion shall consider equitable. RELEASEES MAKE NO WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE OR NONINFRINGEMENT AS REGARDS ANY PRIZE OR ANY COMPONENT OF A PRIZE. AS SOME JURISDICTIONS MAY NOT ALLOW LIMITATIONS OF EXCLUSION OF LIABILITY FOR INCIDENTAL OR CONSEQUENTIAL DAMAGES OR EXCLUSION OF IMPLIED WARRANTIES, ENTRANTS SHOULD CHECK THEIR LOCAL LAWS TO LEARN IF ANY OF THE ABOVE LIMITATIONS OR EXCLUSIONS MAY APPLY TO THEM. 10. PRIVACY POLICY: Any personally identifiable information collected during an Entrant's participation in the Promotion is subject to the following Privacy Policy: http://disneyprivacycenter.com/. 11. GOVERNING LAW: Except where prohibited, each Entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Promotion or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by state or federal courts situated in New York county, New York state, i.e., Manhattan; (2) any and all claims, judgments and awards shall be limited to actual out-ofpocket costs incurred, but in no event attorneys' fees; and (3) no punitive, incidental, special, consequential or other damages, including without limitation lost profits may be awarded (collectively, "Special Damages"), and (4) Entrant hereby waives all rights to claim Special Damages and all rights to have such damages multiplied or increased. New York law, without reference to New York's choice of law rules, governs the Promotion and all aspects related thereto. 12.RELEASE: By participating, each Entrant releases and agrees to indemnify and hold harmless Releasees from and against any and all costs, claims, damages, or any other injury, whether due to negligence or otherwise, to person(s) or property (including, without limitation, death or violation of any personal rights, such as violation of right of publicity/privacy, libel, or slander), due in whole or in part, directly or indirectly, to participation in the Promotion, or arising out of participation in any Promotion or Promotionrelated activity, or the receipt, use, or misuse of a prize. 13. GENERAL TERMS & AGREEMENT TO RULES: By entering the Promotion, Entrants agree to abide by these Rules. In no event will more prizes be awarded than are stated in these Rules. The Promotion is subject to all applicable federal, state, and local laws. 14. WINNERS LIST: To obtain the winners’ names, send a properly stamped selfaddressed envelope, to be received by April 18, 2014, to the #ChooseWisely Vine Contest Winners List, c/o ESPN Internet Ventures, Marketing Department, 56 West 66th Street, New York, NY 10023. 15. COPYRIGHT: The Promotion and all accompanying materials are copyright © 2014 ESPN Internet Ventures. Vine is a registered trademark of Vine Labs, Inc. All Rights Reserved. Twitter is a registered trademark of Twitter, Inc. All Rights Reserved. This Promotion is in no way sponsored, endorsed or administered by, or associated with Vine Labs, Inc. or Twitter Inc.