Corporate Governance of the Process & Project

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SKEMA Eden Doctoral Seminar

Corporate Governance of the

Process & Project-oriented Company

Roland Gareis, Laurence Lecoeuvre

Lille, August 20 th , 2013

Objectives

> Objectives: Informing about …

> the model of the process & project-oriented company

>

>

> the corporate governance concept ideas about corporate governance for the management of temporary organizations the relationship between corporate governance and an integrated management approach

> Non-objectives: Informing about …

> process, project, change management

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Seite 1

Context

> Research Project: Corporate Governance of the process & project-oriented company

>

>

PhD thesis by Renata Mosoci, WU Vienna

> Supervisors: Roland Gareis and Ralf Müller

> Research question: How can corporate governance improve the management quality of the project-oriented company?

Chapter contributing to the book:

>

>

>

>

The performance of projects and project management: Sustainable delivery in project-intensive company edited by Laurence Lecoeuvre, to be published by Gower

Case study work by RGCresearch

Presentation contributing to the happy projects‘14: One Management

3

Overview

> The process & project-oriented company

> Corporate governance concept

> Corporate governance for the management of temporary organizations

> Corporate governance and an integrated management approach

> Conclusion

4

Seite 2

Start End

A process is a sequence of tasks with defined objectives and a defined start and end event; fulfilled by several roles of one or more organizations.

5

RGC Process Map

Clients

Selling an in-house service

Selling a seminar, coaching

Selling a product

Performing a seminar, coaching

Performing an event

Performing a consulting contract

Performing a research assignment

Primary

Processes

Procuring a service, material

Developing a service, product

Developing the organisation

Managing the personnel

Managing the infrastructure

Managing finances, controlling

Managing stakeholder relationships

Marketing/

PR

Secondary

Processes

Strategic management

Operational management

Process management

Project and program management

Porject portfolio management

Change management

Knowledge management

Management of sustainable development

Tertiary

Processes

6

Seite 3

RGC Process Map & Projects

Clients

Selling an in-house service

Selling a seminar, coaching

Selling a product

Performing a seminar, coaching

Performing an event

Performing a consulting contract

Performing a research assignment

Primary

Processes

Procuring a service, material

Developing a service, product

Developing the organisation

Managing the personnel

Managing the infrastructure

Managing finances, controlling

Managing stakeholder relationships

Marketing/

PR

Secondary

Processes

Strategic management

Operational management

Process management

Project and program management

Porject portfolio management

Change management

Knowledge management

Management of sustainable development

Tertiary

Processes

7

Process & Project-oriented Company: Organization Chart

Management Board

Project

Portfolio

Group

Business

Unit A

Department

Business

Unit B

Department

Business

Unit C

Department

Department

Expert

Pool 1

Expert

Pool 2

Projects,

Programs

Department

Expert

Pool 3

Expert

Pool 4

Projects,

Programs

Projects,

Programs

Department

PcM/PM

Office

Process

Managers

Project

Managers

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Seite 4

Project and Investment

Project

Start:

Project assigned

Investment

Controlling

I

Investment

Controlling

II

Investment

Controlling

III

Investment

Controlling

IV

End of the

Utilization

Project to Implement an Investment

Utilization of the Investment Object

Project approved

Investment Life Cycle

Desinvestment

Investment

Evaluation t

Start investment life cycle:

Investment decision made

End investment life cycle:

Desinvestment performed

9

Project Types in the Investment Life Cycle

Project:

Proposal

Preparation

Project:

Contract

Performance

Customer relationship investment t

Project:

Feasibility

Study

Project:

Conception

Industrial Plant

Infrastructure investment

Project:

Construction

Industrial Plant

Usage of

Industrial

Plant

Project:

Revamping

Industrial Plant

Decommissioning

Industrial

Plant t

Project:

Product

Conception

Product investment

Project:

Product

Development and

Launch

Product

Marketing

Project:

Product

Relaunch

Further

Product

Marketing

Withdrawal of the

Product from the

Market t

10

Seite 5

Clusters of Projects a set of sequential projects over a period of time

Relationships between projects all projects of a project- oriented company at a point in time a set of coupled projects at a point in time a set of closely coupled projects & work packages over a period of time chain of projects project portfolio network of projects

Clusters of projects program

11

RGCcompanymature

Project management

Process management Program management

Personnel management

Assurance of the management quality of a project or program

Organisational design

Project portfolip coordination and networking between projects

Initiation of a project or program

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Seite 6

Organizational Fit Model

Strategy:

Management by Projects

Structures:

Permanent and

Temporary

Process &

Project-oriented

Company

Culture:

New Management Paradigm

13

Process & Project-oriented Company: Definition

> A company which …

> defines processes holistically and applies process management formally

>

> uses projects & programs as temporary organizations for the performance of relatively unique processes of medium and large scope applies “Management by Projects” as an organization strategy

>

>

>

>

> considers processes, projects & programs, the project portfolio and networks of projects as management objects has Management Offices and a Project Portfolio Group as integrative organization structures provides corporate governance for process, project & program, and project portfolio management has employees with competences in process, project & program, and project portfolio management applies a “new” management paradigm

14

Seite 7

Overview

> The process & project-oriented company

> Corporate governance concept

> Corporate governance for the management of temporary organizations

> Corporate governance and an integrated management approach

> Conclusion

15

Corporate Governance: Definition (OECD, 2004)

> CG involves a set of relationships between a company’s management, its board, its shareholders and other stakeholders.

> CG provides the structure through which the objectives of the company are set, and the means of attaining those objectives and monitoring performance are determined.

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Seite 8

Corporate Governance: Objective, Tasks, Results

> CG objective is to achieve …

> transparent and repeatable company structures and processes

> CG tasks are to define …

> the objectives of the organization

> the means of obtaining those objectives

>

> the means of monitoring the performance the relationships between stakeholders (shareholders, board, management, other stakeholders)

> CG results are …

>

>

> high level rules and regulations which are relating to all identity dimensions of an organization and not just to the financials

17

Identity Dimensions of an Organization

Contexts

> Structures of the organization

> Objectives, strategies

>

>

>

Services, products

Technologies

Organizational structures

Structures

>

>

>

Organization culture

Personnel

Infrastructure

> Budget, financing

> Contexts of the organization

>

>

>

Higher social system

Stakeholders

History and expectations about the future

Stakeholder relation

Stakeholder

Stakeholder

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Seite 9

Corporate Governance: General Examples

> Objectives, strategies, values

>

>

Processes, methods, and rules about how objectives, strategies, and values are to be planned, communicated and controlled

Definition of overall objectives, strategies, and values

> Services, products

> Rules about which services to be provided for which markets

> Processes, methods, and rules about the delivery of the services and products to different markets

> Organizational structures

>

>

>

>

Processes, methods, and rules about how role descriptions, organization charts are developed

Important role descriptions and organization charts

Rules about how processes to be documented

Important process documentations

> ….

19

Corporate Governance: Characteristics

> Implicit vs explicit, values vs company rules

> Complain and explain vs complain and penalize

> Relating to the principles of sustainable development, e.g. transparency, accountability, responsibility, fairness (Aras & Crowther, 2010)

> Regular reviews to maintain effectiveness and benefit

> Managing is not governing

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Seite 10

Overview

> The process & project-oriented company

> Corporate governance concept

> Corporate governance for the management of temporary organizations

> Corporate governance and an integrated management approach

> Conclusion

21

Hypotheses: Objects of Consideration for Corporate

Governance

> CG in the process & project-oriented company relates to the company overall. This includes the governance of the management of temporary organizations and of the project portfolio.

> Specific objects of consideration of CG of the process & project-oriented company are

> its specific objectives, strategies, and values

>

>

> its specific processes, namely project initiation, project management, program management, and project portfolio coordination its specific organizations, namely projects, programs, the PcMO, the

PMO and the Project Portfolio Group its specific roles, namely process managers, project/program sponsors, project/program managers, and project/program teams

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Seite 11

Hypotheses: Objectives of CG of the Process & Projectoriented Company

> CG improves the management quality of the process & project-oriented company, including the management quality of its projects and programs.

> Sustainable development principles are implemented through CG structures.

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Hypotheses: Implementing, further Developing, and

Controlling CG

> The PMO and the PcMO contribute to implementing, further developing, and controlling the specific CG structures of the process & project-oriented company.

> Stakeholders are involved in implementing, further developing, and controlling CG structures in the process & project-oriented company.

> Regular audits/health checks ensure the compliance of the process & project-oriented company with its CG structures.

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Seite 12

Guideline: Project & Program Management (Example)

1. Introduction

2. Definitions

2.1 Definition: Small project, project, program

2.2 Definition: Project discontinuities - crisis, chance

2.3 Definition: Project and program management

2.4. Project and program types

3. Project management process

3.1 Project management: Objectives, structure

3.2 Project starting: Objectives, structure

3.3 Project coordinating: Objectives, structure

3.4 Project controlling: Objectives, structure

3.5 Project discontinuity resolving: Objectives, structure

3.6 Project closing: Objectives, structure

4. Project organization

4.1 Project organization chart

4.2 Project roles and project communication structures

4.3 Project values

4.4 Project management methods and templates

5. Program management process

5.1 …..

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Project Organization Chart: Standard (Example)

Project Organisation

Project contributor

Project contributor

Subteam 1

Project team member

Project Team

Project manager

Project contributor

Project contributor

Project team member

Subteam 2

Project contibutor

Project sponsor

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Seite 13

Project Management Methods (Example)

Methods for Project Starting

>

>

Project scope planning

> Project objectives plan

Project objects of consideration plan

Work breakdown structure

>

>

>

> Work package specifications (for essential work packages)

Project scheduling

Project milestone plan

Project bar chart

Project CPM schedule

Project resource planning and project budgeting

> Project resource plan

> Project budget

> Project finance plan

Project context relationships

> Project stakeholder analysis

> Investment cost-benefit analysis

> Analysis: Relationships to other programs and projects

>

>

> Analysis: Pre- and post-project phase

Designing the project organization

Project assignment

Project organisation chart

> Project role descriptions

> Project communication structures

Methods for Project Controlling

>

Must

Must

Must

Can

Must

Must

Can

Can

Must

Can

Must

Must

Can

Must

Must

Must

Must

Must

Guideline: Project Portfolio Management (Example)

1. Introduction

2. Definitions:

2.1 Definition: Project portfolio, network of projects

2.2 Definition: Investment

2.3 Definition: Project portfolio management

3. Project initiation process

3.1 Objectives, structure of the process

3.2 Project initiation roles

3.3 Project initiation methods and templates

4. Project portfolio coordination process

4.1 Objectives, structure of the process

4.2 Project initiation roles

4.3 Project initiation methods and templates

5. Networking of projects process

5.1 Objectives, structure of the process

5.2 Project initiation roles

5.3 Project initiation methods and templates

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Seite 14

Project Initiation Process (Example)

Economic, ecologic, social impacts

Short, mid & long-term impacts

Start

Investment analyzing

Project defining

Investment proposal preparing yes

Project proposal preparing yes

Investment deciding

Project deciding

Project assigning no End no End

End

Local, regional,& global impacts

Stakeholder & risk orientation

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Role Description: Project Portfolio Group (Example)

Objectives

Organizational position

Tasks in the project initiation

Tasks in the project portfolio coordination

> Optimizing the project portfolio results and the project portfolio risk

> Reports to the board of directors

> Coordinating the project objectives with the strategies of the project-oriented company

> Deciding about the organization for implementing the investment

(project or program)

> Nominating the project sponsor

> Analyzing the project portfolio structure and optimizing it

> Deciding about project priorities

> Analyzing and managing relationships between projects

> Coordinating scarce internal and external resources

> Promoting the networking between projects

> …..

Seite 15

Project Portfolio Score Card (Example)

Stakeholder relations

Customers

Partners

Authorities

Suppliers

Projects/ Programs

Progress

Schedule

Resources

Costs

Revenues

Project Portfolio Structure

Number of projects per type

Project portfolio budget

Project portfolio resources

Project portfolio risk

Multi-role assignments

Application pm procedures

PM auditing

PM personell development very poor poor

Investment Strategies

Innovation strategies

Financial strategies

Customer relations strategies

Process strategies average good very good

31

CG Roles in the Process & Project-oriented Company

> Board of Directors

> The Board of Directors decides about the GC structures regarding process, project & program, and project portfolio management

> Process Management Office (PcMO)

> Develops process management guidelines (including templates)

> Supports the documentation of single processes

> Project Management Office (PMO)

> Auditors

> Not a CG Role: Project Sponsor

> A Project Sponsor has a content-related interest in the project

> The Project Sponsor performs a management role in the project

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Seite 16

CG Role of the PMO

> Providing guidelines (including templates) for …

> project and program management

>

> project and program consulting and auditing project portfolio management

> Providing standard project plans

> Providing software for

>

> project and program management project portfolio management

> Communicating the CG structures by …

> providing brochures, newsletters, maintaining a PMO homepage, etc.

> organizing events, e.g. project vernissages

> Controlling the compliance of the CG structures by regular audits/reviews

> Not: Controlling projects

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Overview

> The process & project-oriented company

> Corporate governance concept

> Corporate governance for the management of temporary organizations

> Corporate governance and an integrated management approach

> Conclusion

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Seite 17

Competing Management Approaches

> Process, project, and change management as well as business analysis are considered as distinct management approaches, which require specific roles, methods and terminologies.

> On the one hand a differentiation between these approaches provides orientation, on the other hand in their practical application these approaches often need to be combined.

> In companies sometimes parallel guidelines and competing organizations being responsible for these guidelines, such as a Quality Management

Department, a PM Office and PcM Office, a Change Management

Department, etc., exist.

> The integration of process, project, and change management as well as business analysis, in order to contribute to the management quality of the company, is a CG function.

35

Business Analysis Body of Knowledge Guide

Seite 18

21. – 23.05.2012

36

Change, Processes, Projects, and Business Analysis

Change

Project

Plan:

Study

Feasibility Study Conception

Vision

Statement

Project

Plan:

Conception

Business

Requirements

Documents

Technical

Design

Specifications

Project

Plan:

Implementation

Implementation

Project

Plan:

Stabilization

Stabilization

37

ONE Management

> Common methods and a common terminology for process, project, and change management as well as business analysis contribute to the management quality of the process & project-oriented company.

> An integrated Management Office assures appropriate CG structures for the process & project-oriented company. It contributes to sustainable process, project and change management. It contributes indirectly to sustainable processes, projects, changes and business solutions.

> Common values considering the principles of sustainable development can be applied to all management approaches.

> Change owners, change managers, and change agents require process, project and change management as well as business analysis competences.

> Process, project and change manager as well as business analysts require common values as a basis for their efficient cooperation.

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Seite 19

Overview

> The process & project-oriented company

> Corporate governance concept

> Corporate governance for the management of temporary organizations

> Corporate governance and an integrated management approach

> Conclusion

39

Resume: Corporate Governance

> CG is not management

> CG provides structures for management

> The CG responsibility is different from the management responsibility

> CG is values-based

> Principles of sustainable development are a basis for CG

> CG is holistic

> CG integrates different management approaches

> CG provides …

> holistic governing structures, i.e. for the company overall, including single organizations of a company

> permanent, mid to long-term and not temporary, short-term governing structures

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Seite 20

Resume: CG of the Process & Project-oriented Company

> CG of the process & project-oriented company has specific objects of consideration.

> Specific GC objectives in the process & project-oriented company are to define how process, project and project portfolio management is to be performed.

> …and not to do process, project or project portfolio management

> The governing structures for process, project and project portfolio management as well as business analysis have to be integrated.

> An integrated Management Office can provide CG services for the process

& project-oriented company.

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There is no Project Governance!

> To define how projects and programs are to be managed generally is a CG function.

> this is defined at a generic level and not for a single project

> Single projects (and programs) are to be managed and not governed.

> this applies also to projects (and programs) with multiple owners

> The lack of understanding and performing the project sponsor role appropriately cannot be compensated by „project governance“

> No project governance, because …

>

> it would be designed to suit a specifc project and not all projects of the company there would be too many control layers required

>

>

Project Sponsors would be defined as controlling and not as an active managing roles additional transaction costs would occur

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Seite 21

Happy Projects!

Roland Gareis, www.rgc.at

Laurence Lecoeuvre, www.skema.edu

Seite 22

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Project and Program: Generic Definitions

> A project is a temporary organization for the performance of a unique, short-term business process of medium scope

> A program is a temporary organization for the performance of a unique, mid-term business process of large scope

>

> including projects and work packages closely coupled by overall objectives, strategies, rules, ...

> Companies require a context-specific project definition

45

There is no Project Governance!

> No project governance, because …

> it would be designed to suit a specifc project and not all projects of the company

>

>

> there would be too many control layers required

Project Sponsors would be defined as controlling and not as an active managing roles additional transaction costs would occur

46

Seite 23

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