Chap 3 : Organizational Structure – Organization versus Structure – Theories of contingency approach • Internal and external factors • a typology of organizations (Mintzberg) – Types of organizational structures • • • • • • functional organization (U-form) divisional organization (M-form, H-form) matrix organization (matrix-form) network organization composite structure examples formal and informal structure Anne Drumaux Management § Organization Solvay Business School 1 Five circles model (Hatch, 1997) ENVIRONMENT Culture Social structure ORG Physical structure Technology Anne Drumaux Management § Organization Solvay Business School 2 1 Chronology of organizational theories (SCOTT) 1900 - 1930 1960 - 1970 Individual is a rational Adapt structure agent ”Organization modeled by exogenous forces” Organize for efficient production ”Order from rules” Max WEBER(1864-1920) Frederick TAYLOR (1856-1915) Henri FAYOL (1841-1925) Directive Management Alfred CHANDLER Paul LAWRENCE et Jay LORSCH Johan WOODWARD Charles PERROW Contingency and planification Organization is a closed system Organization is an open system Herbert SIMON Human Relations Michel CROZIER Participating management Elton MAYO Douglas McGREGOR Abraham MASLOW Frederick HERZBERG « role of group and working conditions » Individual motivation 1930 - 1960 Karl WEICK James MARCH William OUCHI Individual is a social agent « Complexity, change, turbulence and adhocracy » Anne Drumaux Management § Organization Mobilize through culture 3 Solvay Business School 1970 - … Definitions • organization is a pattern of relationships through which people, under the direction of managers, pursue their common goals • organizational structure is the way in which organization’s activities are divided, organized and coordinated Anne Drumaux Management § Organization Solvay Business School 4 2 Theories of contingency approach Internal Variables age Starbuck, Greiner, Stinchcombe size Dale, Blau, Aldrich technology Woodward, Perrow strategy Chandler, Child coordination Organizational Organizational structures structures are are influenced influenced by by External Variables (environment) Labor division Mintzberg variability Burns et Stalker turbulence Emery et Trist relativity Laurence et Lorsch national culture Hofstede Anne Drumaux Management § Organization Solvay Business School 5 Chandler Multidivisional firm Structure has to match strategy Diversification Functional evoluated organization Vertical integration Unit firm Geographic expansion Field unit Anne Drumaux Management § Organization Solvay Business School 6 3 Environment’s factors • Burns and Stalker – The Mechanistic Organization – The Organic Organization • Lawrence and Lorsch – Differentiation and Integration – Three sub-environments Anne Drumaux Management § Organization Solvay Business School 7 Organization Environment Stable 1. Stable Demand 2 Unchanged set of competitors 3. Evolutionary technological innovation and new product developments . 4. Government policies change little over time Dynamic 1. Changes in Demand 2 Changes in the nature of competition 3.Revolutionary technological innovation and new product development (R&D) 4. Quickly evolving government policies Anne Drumaux Management § Organization Solvay Business School 8 4 Burns and Stalker Mechanistic - RIGID • specialization and fragmentation of tasks • hierarchic structure of control • knowledge vertical flow through hierarchy • loyalty and obedience to the superior • instructions and decisions • prestige due to job titles Organic - FLUID • coordination of tasks to achieve a common goal • continuous re-definition of responsibilities • lateral flow of knowledge •knowledge dictate authority center • information and advice • prestige due to expertise Anne Drumaux Management § Organization Solvay Business School 9 Mechanistic and Organic Organization Specialization&Tall Hierarchy Flat structure Centralized Decision Making Decentralized decision making Knowledge at the top of the pyramid Knowledge locates everywhere Employees – procedure oriented People – goal oriented Anne Drumaux Management § Organization Solvay Business School 10 5 Lawrence and Lorsch (1969) • Differentiation – Different organizational functions deal with distinct segments of environment – People in different functions develop unique perspectives and orientations • Integration – Functional activities are coordinated and controlled to achieve goals of organization – Vertical and horizontal coordination Anne Drumaux Management § Organization Solvay Business School 11 Sub-Environment • The market sub-environment -- Marketing function • The technical-economic sub-environment -- Production function • The scientific sub-environment -- Research and Development Anne Drumaux Management § Organization Solvay Business School 12 6 Functional Sub-Structure • Production Short time horizon, stable environment, rules and procedures • Research and development Long time horizon, unstable situation,fluid and organic • Marketing Between these two extremes Anne Drumaux Management § Organization Solvay Business School 13 Comparative Study Plastics Industry Consumer Food Industry Environ- Differentiation Integration ment Dynamic High Permanent lateral integration mechanism Medium Containers Stable Industry Medium Low Rules and centralized decision making; Lateral integration sometimes can be found Rules and centralized decision making Anne Drumaux Management § Organization Solvay Business School 14 7 WS2 Contingency Factors Questions on contingency factors – – – – How old is your organization? What is its size? How could you characterize technologies used? What is the status of the environment (stable or unstable, rate of change)? – What are the nature of the tasks (repetitive or differentiated)? – How would define the division of labor? (specialization into single tasks, differentiated tasks) – How would describe the ways the members of your organization coordinate their respective tasks? How activities of each members are integrated to produce common goals? Anne Drumaux Management § Organization Solvay Business School 15 Questions on internal dynamics between members – Could you define different types of staff and personnel inside the organization? What are their main role regarding the organization? – Taking into account difference between formal authority, power and leadership, would you consider that specific groups of staff or personnel are in a “better position” regarding the whole organization? Are they in position to impose their views? On which matters? – Do conflicts or potential conflicts exist ? On which? What are the most frequent type of conflicts? How are they solved? Which groups are concerned? Anne Drumaux Management § Organization Solvay Business School 16 8 Mintzberg H. (1939-) The Structuring of Organizations 1979 Power in and around Organizations 1983 ways of coordination • mutual adjustment • direct supervision • process standardization • results standardization • competences standardization Anne Drumaux Management § Organization Solvay Business School 17 Simple structure Mechanistic Bureaucracy Anne Drumaux Management § Organization Solvay Business School 18 9 Professional Bureaucracy Multidivision form Anne Drumaux Management § Organization Solvay Business School 19 Adhocracy Anne Drumaux Management § Organization Solvay Business School 20 10 Strategic Apex Support staff Technostructure Middle line Operating core Anne Drumaux Management § Organization Solvay Business School 21 Centralization Over-standardization Support negotiation “Balkanisation” Professionnalisation Anne Drumaux Management § Organization Solvay Business School 22 11 Types of organizational structures – functional organization (U-form) – divisional organization (M-form, H-form) – matrix organization (matrix-form) – network organization – composite structure examples – formal and informal structure Anne Drumaux Management § Organization Solvay Business School 23 An organizational chart showing a functional structure General manager Purchasing Engineering Manufacturing Sales Anne Drumaux Management § Organization Solvay Business School Accounting 24 12 Evoluated U-form CEO Research Control Marketing Finance Human Resources Production Commercial Purchasing Export Production Sales Research plant A Zone 1 plant B Zone 2 Sales administration Anne Drumaux Management § Organization Solvay Business School 25 Functional structure (U-Form) : advantages & defaults A+ efficiency if environnemental stability and stable technology career plans policy in each function best specialists at the top of each function Dover-centralization due to the General Direction or/and its staff no mobility regarding technology best solution once given a technology Anne Drumaux Management § Organization Solvay Business School 26 13 An organizational chart showing a multi-divisional structure General manager CEO Division B ENG MKG Division A SALES FIN ENG MKG SALES Division C FIN ENG Anne Drumaux Management § Organization Solvay Business School MKG SALES FIN 27 Product M-form CEO R&D Marketing production Finance Pharmaceutical products Hospital products Personal-care products Market M-form CEO Marketing production finance human Resources Latin America and Far East North America Europe, Africa and Midle East Anne Drumaux Management § Organization Solvay Business School 28 14 H-form as specific case of multidivisional structure CEO .../... branch food Dry products packing glass Fresh products Milk & joint products transport .../... bakery products Anne Drumaux Management § Organization Solvay Business School 29 Divisional structure (M-Form and H-form) : advantages & defaults A+ based on strategic segmentation : it allows assessment enterprise position in relation to its market constructed as profit centers : it allows accountability and responsibility in each center control on same criteria emergence of generalist senior executives permits : strategy definition in each segment leaving global strategy to top management duplication of general direction Anne Drumaux Management § Organization Solvay Business School 30 15 Dno scale economies : organization aimed at optimization at the level of the division only no easy transmission of technical competences : dispersion of specialists in the structure complex to manage when interdependency between divisions grows Anne Drumaux Management § Organization Solvay Business School 31 General manager ENG MFG SALES ACCTG Project A Project B Project C . . . Project D Team Members drawn from functions An organizational chart showing a matrix structure Anne Drumaux Management § Organization Solvay Business School 32 16 Exec committee Asia North America EC Eastern Europe Product group A Product group B Product group C Local firms The global matrix Anne Drumaux Management § Organization Solvay Business School 34 Matrix structure (Matrix-Form) : advantages & defaults A+ double coordination on functions and products or markets vertical coordination allows efficiency in each function horizontal coordination allows effectiveness for each product or market avoids defaults of U-form and M-form break the old principles ( unity of command, unity of direction) insists on collective performance more than on individual performance introduce some plasticity in the structure Anne Drumaux Management § Organization Solvay Business School 35 17 Defficiency and effectiveness linked to the acceptance of multiple management new rules are long to implement necessity of arbitrage supremacy stake between functional and divisional departments if strong conflict, danger of overflow at direction level huge cultural shock Anne Drumaux Management § Organization Solvay Business School 36 Network structure • Relatively new • Replaces vertical communication and control with lateral relationships • Appear when rapid technological changes, shortened product life cycle, fragmented markets • Result of outsourcing or collaboration • Limit : virtual organization Anne Drumaux Management § Organization Solvay Business School 37 18 Spider Toyota and subcontractors Anne Drumaux Management § Organization Solvay Business School 38 Hub Dell Benetton Anne Drumaux Management § Organization Solvay Business School 39 19 Web Anne Drumaux Management § Organization Solvay Business School 40 Network structure: avantages & disavantages A+ - Allows rapid growth Flexible Efficient if control (Ouchi : market, bureaucracy, clan) Common branding D- Rapid decline too - Danger if loss of control - Common image may be difficult to share Anne Drumaux Management § Organization Solvay Business School 41 20 Composit structures existing structures under specific conditions internal growth partial diversification process of international expansion Anne Drumaux Management § Organization Solvay Business School 42 U-Form internationalization CEO Direction subsidiary 1 Production Direction subsidiary 2 Sales Export Finance M-form internationalization CEO Direction subsidiary 1 Division product A Direction subsidiary 2 Division product B Division product C Anne Drumaux Management § Organization Solvay Business School 43 21 Matrix-form internationalization Product strategy dominant CEO Division product A Division product B International Division Domestic Zone X Zone Y International Subsidiary country 1 product B Subsidiary country 2 .../... coordination Anne Drumaux Management § Organization Solvay Business School 44 Matrix-form internationalization country strategy dominant CEO Product A Subsidiary A country Y Product B Subsidiary A country X Subsidiary B country X International direction non operational Country X Country Y coordination Anne Drumaux Management § Organization Solvay Business School 45 22 Formal &informal structure Interpersonal relationships makes the informal organizational structure H. Simon : « interpersonal relationships in the organization that affect decisions within it but either are omitted from the formal scheme or are not consistent with it » C. Barnard : informal relationships help organization members to satisfy their social needs and get things done P. Selznick : « operative system » is the result of both formal and informal structure Anne Drumaux Management § Organization Solvay Business School 46 23