XFL (TSE:9399) expands China news services for MSN Money

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[For Immediate Release]
XFL (TSE:9399) expands China news services for MSN Money Japan in
time for the 2008 Beijing Olympics
Shanghai and Tokyo, May 15, 2008 – Xinhua Finance Limited (“XFL”, TSE Mothers: 9399
and OTC: XHFNY), China’s premier financial information and media service provider, today
announced that it has extended its cooperation with the Microsoft Online Service Department in
Tokyo with the launch of a feature section on the financial portal MSN Money under MSN Japan
(http://money.jp.msn.com/) to fulfill Japanese investors’ keen interest in China intensified by
the momentum heading to the Beijing Olympics this summer. Focusing on China’s stock market
and renminbi (“RMB”) movement, the new, intensive financial information service, Beijing 2008
Feature Section, is available for six months from April 15 through October 14, 2008. The section
is further strengthened lately in May with the addition of legal information about mergers and
acquisitions.
The cooperation of the two companies started last May and since then Xinhua Finance has been
providing MSN Money Japanese language news on China’s stock market, Chinese companies,
China index values and market data. The newly launched Beijing 2008 Feature Section
additionally provides Chinese stock commentary given by Joseph Lau of Taifook Assets
Management Ltd in Hong Kong at the invitation of Xinhua Finance, interviews with Chinese
companies that Japanese investors are interested in, as well as news related to renminbi and
Olympics. The section is further strengthened in May providing MSN users valuable information
and analyses on “RMB and M&As in China” offered by professionals of the Beijing-based Zhong
Lun Law Firm. The fortified section is expected to offer Japanese investors a deeper insight into
China and its currency as they are making their investment decisions.
XFL CEO Fredy Bush said, “We are delighted that the news content we delivered over the year
are well received by the MSN users and we are more than happy to start the exclusive program
with MSN to provide more China news and information in Japan. The news service expansion
manifests both parties’ timely response to client needs. It is also a reflection of Xinhua Finance’s
consistent efforts to seek innovative and effective ways to keep the markets connected and well
informed.”
End
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More Information:
Xinhua Finance
Shanghai
Ms. Joy Tsang, +86-21-6113-5999; +86-136-2179-1577
joy.tsang@xinhuafinance.com
Notes to Editors
About Xinhua Finance Limited
Xinhua Finance Limited (“XFL”) is China’s premier financial information and media service
provider and is listed on the Mothers Board of the Tokyo Stock Exchange (symbol: 9399) (OTC
ADRs: XHFNY). Bridging China’s financial markets and the world, Xinhua Finance’s proprietary
content platform, comprising Indices, Ratings, Financial News, and Investor Relations, serves
financial institutions, corporations and re-distributors worldwide. Through its subsidiary Xinhua
Finance Media Limited (NASDAQ: XFML), XFL leverages its content across multiple distribution
channels in China including television, radio, newspaper, magazine and outdoor media.
Founded in November 1999, XFL is headquartered in Shanghai, with offices and news bureaus
spanning 11 countries worldwide.
For more information, please visit www.xinhuafinance.com
This is a press release to the public and should not be relied on as information to make an investment decision by
any investor. Investors should read the Company’s Securities Report filed to Tokyo Stock Exchange and consider the
risk factors together with other information contained therein when making an investment decision. This press
release contains some forward-looking statements that involve a number of risks and uncertainties. A number of
factors could cause actual results, performance, achievements of the Company or industries in which it operates to
differ materially from any future results, performance or achievements expressed or implied by these forward-looking
statements.
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