The business of caring.
Corporate Social Responsibility Report 2014 .
To Our Valued Stakeholders
O
ver the past 30 years, Marriott Vacations Worldwide has earned distinction as a global leader in vacation
ownership. We have been recognized for our extraordinary performance, from superior financial results
and innovative solutions to admired customer service and world class associate engagement.
It is our associates who have created our wonderful company, and it is they who have distinguished us. Our
associates exemplify the core values that define us … caring service to one another and our communities,
integrity, responsibility and excellence in all we do.
So, we are, first and foremost, dedicated to the well-being of our associates. We are committed to helping our
associates live healthy, happy and fulfilling lives, by offering wellness programs and associate appreciation
events and celebrations. We provide our associates extensive learning resources, including discipline-specific
training and leadership development programs. Today, 64% of our management openings are filled with current
associates and many began in hourly positions. In 2014, Aon Hewitt recognized Marriott Vacations Worldwide as
a Best Employer in the U.S., France, Spain, Thailand and the United Arab Emirates. This recognition reassures us
that we’re doing a good job for our associates, and it motivates us to continue to earn their loyalty. Our associates
radiate a natural and genuine dedication to serving others and environmental stewardship.
Throughout our 30-year history, our associates, Owners, and guests have been passionate supporters of
Children’s Miracle Network Hospitals. In 2014, our associates led fundraising activities, ranging from softball
tournaments and bake sales to a long-standing charity golf tournament that altogether contributed more than
$1 million to children’s hospitals in their local communities.
We have become proud supporters of the On Course Foundation, which provides socialization, rehabilitation and
vocational golf programs for wounded Service-members.
Associates at our resorts maintain active calendars of “Spirit to Serve” activities, such as food drives to support
Feeding America partners, toy drives, beach clean-ups, and other endeavors that enable them to give back to
their local communities where the greatest needs exist.
In 2012, we became Clean the World Foundation’s first timeshare partner. Through this
Foundation, we collect used bars of soap and bottled amenities from our resorts to be
recycled and distributed as new bars of soap and hygiene kits to communities around the
world that lack access to these essential items.
As a company, we are committed to sustaining our environment through responsible
development and resort management. We are proud to partner with Audubon International to
assure our resorts are maximizing environmental best practice standards.
These programs are a tribute to our associates whose care, compassion and responsibility
set Marriott Vacations Worldwide apart. We believe it is imperative that “we always do the
right thing.”
We are excited to share our corporate social responsibility report with you which showcases
our associates and their extraordinary dedication to serving others. We look forward to
the future and the important business of caring, investing in our people, and serving our
communities and our environment.
Bill Shaw and Steve Weisz
at Marriott’s Oceana Palms.
Bill Shaw, Chairman of the Board
Steve Weisz, President & CEO
1
Contents
About Us
3
Our Brands
4
Embracing Our Culture
6
- Culture Drives Satisfaction 6
- Talent Drives Our Future
7
- Our Commitment to Integrity
9
- The Spirit to Serve
10
The Commitment to Giving
12
Conserving Our Environment
18
About Us
B
efore opening our first resort on Hilton Head
Island, South Carolina in 1984, Marriott
Vacations Worldwide carefully evaluated the
timeshare industry and identified opportunities
that could enhance the overall vacation ownership
experience. Since then, the company has earned
its position as a leader and innovator in vacation
ownership products. In keeping with our company’s
30-year history of innovation, a new points-based
program was introduced in 2010, providing Owners
As a recognized industry leader, Marriott Vacations
Worldwide continues to set the same high
standards that made Marriott International the
unparalleled flexibility in their vacation experiences.
most admired hospitality company in the world.
Marriott Vacations Worldwide remains committed
At Marriott Vacations Worldwide, one of our core
to providing exceptional service, and the constant
evolution of its products is what keeps Owner
and Member families coming back generation
after generation.
In late 2011, Marriott Vacations Worldwide was
established as a separate, public company from
Marriott International, Inc. Focusing primarily on
vacation ownership experiences, our company
preserves high standards of excellence in
serving its customers, investors and associates
while maintaining a unique relationship with
values is to “always do the right thing.” We feel
it is our responsibility to better the community
and the lives of those around us. Our social
responsibility commitment blends corporate
financial contributions with in-kind giving and the
volunteer service of our associates around the
world. We embrace Marriott’s “Spirit to Serve”
and The Ritz-Carlton’s “Community Footprints”
philosophies to promote partnerships and initiatives
that contribute to strengthening the communities in
which we operate.
Marriott International.
Marriott Vacations Worldwide Corporate Headquarters, Orlando, Florida.
3
Our Brands
Marriott Vacation Club® is a global leader in
vacation ownership with a diverse portfolio of 54
resorts and more than 12,100 timeshare villas
throughout the U.S., Caribbean, Europe and Asia.
Marriott Vacation Club is an upscale vacation
ownership program that provides Owners and
their families with the flexibility to enjoy high-quality
vacation experiences. The brand has grown to over
409,000 Owners since 1984. For more information,
please visit www.marriottvacationclub.com. For
nightly rentals, visit www.marriott.com. Follow us
on Twitter at www.twitter.com/MarriottVacClub
and find us on Facebook at www.facebook.com/
marriottvacationclub.
The Ritz-Carlton Destination Club® is a vacation
ownership program that provides luxurious
vacation experiences for Members and their
families commensurate with the legacy of The RitzCarlton brand. The Ritz-Carlton Destination Club
resorts include luxury villas and resort amenities
that offer inspirational vacation lifestyles tailored
to each Member’s needs and expectations.
For more information, please visit www.
ritzcarltondestinationclub.com. The Ritz-Carlton
Destination Club can also be found on Facebook
and Twitter.
Grand Residences by MarriottSM provides
innovative vacation ownership options through
fractional real estate and whole ownership offerings.
Grand Residences by Marriott is dedicated to
providing carefree property ownership through
Marriott management expertise. For more information,
please visit www.grandresidenceclub.com.
4
5
Embracing Our Culture
O
ur company’s most fundamental value is
Associates by Numbers - 2014
J. Willard Marriott’s belief that to be a truly
successful business, you must first take care of
10000
your associates. Over the past 30 years, we have
achieved many significant milestones, but none
8000
as important as the growth of our community of
associates. Our business is unique, and each
Total
9,796
Salaried
1,740
Full-time
9,112
Hourly
8,056
Male
46%
6000
associate has an opportunity to make a difference
in the lives of colleagues, Owners, Members and
4000
guests every day. Knowing this, we are committed
to the development, empowerment and well-being
2000
of all of our associates globally. Our company’s
diverse culture provides an environment where
0
Part-time
684
associates are respected, valued and encouraged
to reach their full potential.
Culture Drives Satisfaction
Associate Engagement
Our associates’ well-being is our deepest and most enduring value. From our work/life balance program to our
ongoing associate-focused events, our company is committed to helping our associates live healthy, happy
and fulfilling lives, which is why our annual Engagement Survey is a critical piece of our retention strategy. We
are proud to report that in 2014, we had a 96% participation rate and our overall engagement score was 84%
which was five points above the Aon Hewitt Global Best Employer Benchmark of 79%. Although our scores are
exceptional, we are always looking for ways to improve and ensure our associates’ voices will continue to be
heard, as they are truly the foundation of our company.
“Our greatest resource is in our people – they are the building blocks of our company’s
success and longevity.”
6
Female
54%
Guest Satisfaction
At Marriott Vacations Worldwide, every day is a
The philosophy that inspired our company from
impression. This philosophy has translated into
its inception still drives it today: delivering
impressive satisfaction scores from our Owners,
unforgettable experiences that make vacation
dreams come true. Focused on the delivery of
services – a simple smile, a polite gesture, an extra
effort – Marriott Vacations Worldwide realizes the
difference is in our people. Amazing locations and
impressive accommodations aside, it all comes
down to an associate – where training, experience
and enthusiasm come together.
grand opening and a chance to make that first
Members and guests.
Guest Satisfaction Scores
2012: 88%
2013: 89.3%
2014: 90.5%
100%
“We always go above and beyond. We consistently deliver great outcomes thanks to our
constant pursuit of excellence.”
Talent Drives
Our Future
Since our spin-off from Marriott International
in 2011, a lot of work has gone into our Talent
Acquisition branding strategy to ensure it properly
reflects our culture, the essence of our business
and breadth of available opportunities. “Put
yourself in the company of fun” says it all. Our
daily focus, regardless of position, is to create
an unforgettable experience for each of our
Owners, Members and guests. Working for Marriott
Vacations Worldwide is not just a job, it can be a
lifelong career that will take candidates places they
have never dreamed of going.
7
Building Tomorrow’s
Leaders
2013:2014:
Number of Schools Visited
22
29
Our robust college recruiting program allows
us to locate top talent from some of the best
Intern Hires (US)
138
172
MDP Hires (US)
(41% Former Interns)
15
14
Intern Hires (Non US)
n/a
62
schools across the country. Our internships
offer a combination of on-the-job training and an
introduction to Marriott Vacations Worldwide’s
culture and values. Generally, these programs
last 12 weeks but may extend longer in certain
locations. We recruit for internship opportunities in
Intern Survey Results
the following departments: Front Desk, Activities/
94% would recommend the
Recreation, Food & Beverage, Housekeeping, Loss
Prevention, Engineering, Marketing and Corporate.
In addition to our internship program, our
Management Development Program offers an
immersion into the operations of one of our resorts
for 6 to 12 months. It also includes an extensive
training program and opportunities to network with
senior leaders. Successful participants are placed
in management positions upon completion of
the program.
8
internship program
93% are interested in joining our company
as part of the Management
Development Program
Developing Our
Associates
Marriott Vacations Worldwide is committed to
ensuring that our associates grow to their fullest
potential. We utilize a federated learning structure
in which all programs are designed with experts
from each business area using best in class
instructional design and learning principles.
Marriott Vacations Worldwide also leverages
customized learning programs to support our
various business segments in the areas of not
only job-specific training, but also in regulatory
compliance and leadership development.
Our Commitment
to Integrity
Marriott Vacations Worldwide supports human rights
around the world and works to protect human rights
within our sphere of influence. Adhering to these
principles – and doing business with those who
do the same – helps us maintain the respect and
confidence of our associates, Owners, Members and
guests.
Our Human Rights Policy Statement aligns with
government, business and public concern about
issues such as human trafficking and the exploitation
of children. Marriott Vacations Worldwide condemns
all forms of exploitation of children. We do not
recruit child labor, and we support laws to prevent
and punish the crimes of exploitative child labor
and sexual exploitation of children. Additionally, we
support programs and partnerships that help at-risk
young people and their families prepare for and find
meaningful employment.
Marriott Vacations Worldwide protects the rights
of our associates and supports the elimination of
discriminatory practices with respect to employment
and occupation. We celebrate individual differences
and strive to create an inclusive environment
that fosters mutual respect, diversity and equal
opportunity for workplace advancement. We are
committed to providing equal opportunities in all
aspects of employment, regardless of national
origin, age, religion, gender, gender identity, gender
expression, sexual orientation, genetic information,
disability or veteran status.
Marriott Vacations Worldwide is committed to
exemplary ethical behavior by all associates in
all aspects of our business. Our policies require
Our Leadership Development Program includes
eight world-class instructor-led courses designed
for managers of others from entry-level to senior
leaders. Our managers will complete these
leadership courses over the course of their career
to develop into their fullest potential.
that all business is conducted with honesty and
integrity and in full compliance with all applicable
laws. Our associates are required to obey the law
and to comply with specific standards relating to
legal obligations, ethics and business conduct. We
require upper level management to participate in
an Annual Ethical Conduct Survey. We also have
Since 2013, our managers have completed over
a Legal and Ethical Steering Committee and a
1,300 Leadership Development courses and
Business Integrity Line in place to report ethical and
invested more than 20,000 hours in Leadership
legal concerns.
Development training and coursework.
9
The Spirit to Serve
Each May, Marriott Vacations Worldwide associates
Marriott Vacations Worldwide believes in giving
day where, as a team, they serve in their local
back to the communities in which our associates
communities. Marriott Vacations Worldwide serves
live and work. Associates around the globe have
its communities to support these signature issues:
formed SERVE committees to address individual
needs of the communities where their associates
are located through organized events and volunteer
efforts. Events include:
around the world celebrate “Spirit to Serve”
• Shelter and food
• Environment
• Readiness for hospitality careers
• Back to School Drives
• Vitality for children
• Beach, Trail and Road Clean-ups
• Embracing global diversity and inclusion
• Food Drives
• Habitat for Humanity Builds
• Holiday Toy Drives
•S
upport our Troops Supply Drives
SERVE Hours
2014: 16,687
The Lobby Food Basket Program was rolled out
to all Marriott Vacation Club resorts in 2010. This
pounds of food
collected
2014: 10,568 lbs
program provides an opportunity for Owners and
guests to donate non-perishable food items during
their stay or upon check-out to support a local
food bank. This donation opportunity establishes a
connection between Owners and guests and the
community in which they vacation.
“Every moment of every day, our associates exemplify the art of service. We serve one
another, our customers and the communities in which we live and work.”
The Ritz-Carlton Destination Club is proud to have its
Ladies and Gentlemen volunteer their time in their local
communities through The Ritz-Carlton Hotel Company’s
Community Footprints program. Community Footprints
initiatives focus on three important areas and are
integrated into a series of Signature Programs including
Child Well-Being, Environmental Responsibility and
Hunger and Poverty Relief.
11
The Commitment to Giving
I
n addition to bettering our local communities
and supporting numerous organizations
through our Spirit to Serve efforts, Marriott
Vacations Worldwide is also committed
to social responsibility through corporate
financial contributions, fundraising efforts
and in-kind giving. Since our inception, we
have focused our financial contribution efforts
toward two organizations we passionately
support, Children’s Miracle Network Hospitals
and On Course Foundation.
Charitable Donations
2013:
2014:
Children’s Miracle Network Hospitals
$1,067,486 $1,189,544
On Course Foundation $50,000
$100,000
Other Cash Donations
$41,000
$115,430
In-Kind Donations*
$242,325
$334,800
*In-kind donations typically include reduced rate
or complimentary rooms for charitable programs/
organizations, golf cart usage or golf course certificates
for fundraisers/auctions and conference room donations
for events.
12
Children’s Miracle Network Hospitals was
founded in 1983 and since then has raised more
than $5 billion for 170 children’s hospitals across
the United States and Canada. The children’s
hospitals are able to use the money raised where
it is needed most. These donations have gone to
support research and training, purchase equipment
and pay for uncompensated care, all to save and
improve the lives of as many children as possible.
In 1983, as part of Marriott International, we
began our relationship with Children’s Miracle
Network Hospitals, and we are currently its longest
standing corporate partner. Since the inception
of this relationship, Marriott International has
raised $100 million for Children’s Miracle Network
Hospitals throughout the country. Our brands have
continued this legacy and support of Children’s
Miracle Network Hospitals since Marriott Vacations
Worldwide became an independent, public
company in 2011. Our associates, Owners and
guests raise funds through hosting large scale
events like the Caring Classic golf tournament,
conducting unique fundraising events at our resorts
and participating in the Torch Relay.
The Caring Classic
The tournament began in 1998 as the Marriott
Partner Golf Tournament, raising nearly $30,000 in
its first year. With the help of associate volunteers,
corporate partnerships and award winning golf
courses, the tournament has grown exponentially
over the years. Now known as the Marriott
Vacations Worldwide Caring Classic, the 2014
event raised a record-breaking $200,000 net
donation for Greater Orlando Children’s Miracle
Network Hospitals. This represents a cumulative
total of nearly $2 million in funds raised since
the tournament’s inception. The Caring Classic is
proud to be one of the highest-grossing, single-day
fundraising events for Children’s Miracle Network
Hospitals in Central Florida.
In continuous support of Children’s Miracle
Network Hospitals, Marriott Vacations Worldwide’s
corporate headquarters hosts a golf tournament
in Orlando, Florida each spring. Proceeds directly
benefit pediatric and neonatal programs at the
local hospitals of Arnold Palmer Hospital for
Children, Winnie Palmer Hospital for Women &
Babies and UF Health Shands Children’s Hospital.
The hospitals use these funds to purchase patient
care equipment, sponsor research, provide
diversionary activities and produce educational
materials/programs.
14
In February 2012, Marriott Vacations Worldwide
associates in Central Florida began a 5-year
campaign to raise $1 million for the essential
expansion of The Alexander Center for
Neonatology at the Winnie Palmer Hospital for
Women and Babies in Orlando. In just over
two years, Marriott Vacations Worldwide has
raised over $1 million towards its pledge to
help fund the expansion, which will make the
Winnie Palmer Hospital Neonatal Intensive Care
Unit (NICU) the largest in the country.
On February 18, 2014 Winnie Palmer Hospital
unveiled the $13 million expansion to its NICU
which included the new Marriott Vacations
Worldwide NICU wing, supported by a $1 million
commitment from Marriott Vacations Worldwide.
15
Torch Relay
In 2014, scheduled stops included Tampa, York
The Torch Relay for Children’s Miracle Network
Columbus, Detroit, Salt Lake City, Las Vegas, Los
Hospitals is a multi-day, multi-city event that travels
the country each Fall. In this unique 5K experience,
participants can walk, run or cycle a segment of the
Relay to raise funds for their local Children’s Miracle
Network Hospital. Since 2002, The Torch Relay
has raised more than $10 million for Children’s
Miracle Network Hospitals nationwide.
The Torch Relay began in 2002 as a continuous
relay starting in Miami, Florida and ending in
Orlando, Florida. In 2003, the event was expanded
to include northern Florida and Georgia.
(Pennsylvania), Bethesda, Indianapolis, Chicago,
Angeles, Palm Desert, Phoenix, Dallas/Ft. Worth,
Houston, San Antonio, Miami, Orlando, Atlanta and
Hilton Head Island.
Since the event’s inception, Marriott Vacations
Worldwide has been a major partner with The
Torch Relay. In addition to corporate
sponsorship of the event, associates
make a significant contribution to the
Relay each year through fundraising
dollars and volunteer efforts.
The first coast-to-coast Relay was held in 2005 and
has continued to grow every year since.
Resort Events
“Hit the Green” at Marriott’s Shadow Ridge
“Chip in for Children” at Marriott’s Timber Lodge
“Hit the Green” is hosted weekly at the award
winning golf course at Marriott’s Shadow Ridge.
Since 2008 “Chip in for Children” has been held
As golfers approach a designated hole, they are
annually at Marriott’s Timber Lodge to benefit
informed of the purpose of Children’s Miracle
Children’s Miracle Network Hospitals. Participants
Network Hospitals and the objective of the contest.
can play casino table games to earn credit toward
Each golfer who chooses to participate with a $10
raffle tickets. There is live music, food from local
donation has three opportunities to win a Golf Pro
restaurants, a live auction, a silent auction and
Shop certificate if they make it on the green or a
raffle drawings. Since 2008, Marriott’s Timber
two-night stay in a two-bedroom villa if they make
Lodge has raised over $83,000 for their local
a hole in one. Since its inception in 2008, the event
Children’s Miracle Network Hospital, primarily
through this event.
16
has raised over $33,000 to benefit Children’s
Miracle Network Hospitals.
“Polar Bear Plunge” at Marriott’s
OceanWatch Villas
Last January, the associates at Marriott’s
OceanWatch Villas took the “Polar Bear Plunge.”
Associates raised pledge money the month
leading up to the event to take a plunge into the
freezing Atlantic Ocean water. The 2014 inaugural
event raised $2,467 to benefit Children’s Miracle
Network Hospitals.
On Course Foundation provides long-term
rehabilitation and vocational benefits for injured,
wounded and sick Service-members and Veterans
through golf tuition, work experience and jobs in
the golf industry. On Course began in the United
Kingdom in 2009 and was launched in the United
States in 2013. By using the game of golf, this
charity provides injured Service-members and
Veterans with the opportunity to play in the only
game with a level playing field due to the golf
handicap system.
With our experience in the golf industry and our
existing golf programs, supporting On Course
Foundation was a natural fit for Marriott Vacations
Worldwide. We became proud supporters when
the United States Foundation launched in 2013,
and have assisted through corporate financial
contributions and in-kind donations such as use of
our golf facilities and stays at our resorts.
Through the confidence the game of golf brings
injured Service-members and Veterans, the ultimate
goal of the On Course Foundation is to carry the
confidence their members enjoy on the course,
off the course through work experience roles and
full-time job opportunities within the golf industry.
We help to provide employment guidance and job
placement opportunities to these Service-members
and Veterans through our golf programs.
17
Conserving Our Environment
M
arriott Vacations Worldwide strives to
The Marriott Vacations Worldwide Green Initiative
take responsibility for the environmental
began at our corporate headquarters and has
impact of business operations both in and beyond
continued to roll-out to resorts worldwide. Each
our resorts. Our company’s commitment to the
Marriott Vacation Club resort has established its
environment dates back to our inception in 1984
own “Green Team” to manage its environmental
with our first resort on Hilton Head Island, South
efforts. In 2009, the brand demonstrated its
Carolina. Today, as an industry leader recognized
commitment to green operations by eliminating
worldwide for our standard of quality, Marriott
more waste from landfills through implementing
Vacations Worldwide is more focused than ever
recycled key cards, pens and Forest Stewardship
on demonstrating how responsible development
Council certified paper for guest arrival packets
and resort management can be a positive force for
worldwide. Additionally, we are proud to be
the environment.
partners with Audubon International and Clean
the World.
To date, Marriott Vacation Club resorts in the United
States have contributed over 25 tons of soap
which have been recycled at Clean the World’s two
recycling facilities in North America. As a result,
more than a quarter of a million clean bars of soap
and hygiene kits have been distributed to over
Marriott Vacation Club became Clean the World
Foundation’s first timeshare partner in 2012. Clean
the World recycles partially used bars of soap and
bottled amenities from resorts in the United States
and distributes the reconstructed soap and hygiene
96 countries, diverting 81,254 pounds of waste
from landfills across the country.
Marriott Vacation Club
kits to communities that lack access to these
HISTORICAL IMPACT
essential items. Each day 9,000 children around the
81,254
world die from diseases such as acute respiratory
illness and intestinal diseases which can be
prevented by washing with soap. Clean the World
has a mission to put soap in the hands of people
who need it most to improve hygiene and sanitation
conditions, to reduce the impact of disease and
to promote better hygiene and living conditions
worldwide.
Give Hope with Soap.
50,216
LBS. of Waste
Diverted
from Local Landfills
LBS. of Soap
267,815
Recycled Bars of Soap
Collected by your property & donated to Clean
the World to be recycled and distributed to
impoverished communities around the world.
Created through your contribution and efforts,
these bars will be distributed to children and
families in need all over the world.
The Global Hygiene Revolution
2,000
22 Million
Bars of Soap
Countries
in all 50 United States, Puerto Rico, Virgin
Islands and 10 Canadian Provinces.
recycled and distributed to children
and families in need.
have received soap and hygiene products
as a result of our life saving amenity
recycling program.
Hotel Partners
96
cleantheworld.org
MKT-0000325
19
In 2011, our Marriott Vacation Club brand
committed to enroll all of its properties in Audubon
International’s Green Lodging Program. Audubon
International is an international conservation
and environmental education organization. The
Green Lodging Program provides third-party
verification that hotels and lodging facilities have
met environmental best practice standards and
have demonstrated a strong commitment to water
quality, water conservation, waste minimization,
resource conservation and energy efficiency.
In addition to the Green Lodging Program, Marriott
Vacation Club also participates in the Audubon
Cooperative Sanctuary Program for Golf, which
is an award winning education and certification
program that helps golf courses protect our
environment and preserve the natural heritage of
the game of golf. By helping people enhance the
valuable natural areas and wildlife habitats that golf
courses provide, which improves efficiency and
minimizes potentially harmful impacts of golf course
operations, the program serves as a vital resource
for golf courses. Marriott’s Grande Vista and
Marriott’s Shadow Ridge were the first two resorts
to be designated as Green Resorts by Audubon
International, and these two resorts also achieved
certification in the Audubon Cooperative Sanctuary
Program for Golf.
Presently all of our Marriott Vacation Club resorts
in North America and the Caribbean have been
certified as Green Resorts with Bronze, Silver,
Gold or Platinum ratings. Throughout 2013 and
2014, Audubon revisited our Marriott Vacation Club
resorts to renew the certification with a significant
rating increase result for the resorts visited.
Marriott’s Shadow Ridge Audubon
Cooperative Sanctuary Program for Golf
Marriott’s Shadow Ridge received certification for
the Audubon Cooperative Sanctuary Program for
Golf in 2009, and has been implementing programs
In 2013, the resort began taking part in Operation
Pollinator which is designed to reverse the plight
of bumblebees and pollinating insects, by creating
valuable new habitats in and out of play areas of
golf courses.
to protect our environment and preserve the natural
This past year an associate rescued a baby
heritage of the game of golf since that time. In
Great Horned Owl which had fallen out of its nest.
2012, the resort began establishing additional
After being raised by a surrogate mother at the
wildflower areas to attract birds, butterflies and
Wild Bird Center, the owl was brought back to
other pollinating insects.
Marriott’s Shadow Ridge for its release.
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Resort Initiatives
In support of environmental sustainability efforts
company-wide, each Marriott Vacation Club resort
has implemented a Green Team. Green Teams
Conservation Initiatives
Percentage*
include volunteer associates from a variety of
Lighting Timer/Sensors
86%
departments that meet monthly to determine an
LED lightbulbs
86%
environmental action plan and monitor the daily
Low Flow Faucets/
Showerheads
63%
Dual Flush Toilets
51%
associates are able to make a positive impact on
Energy Star Appliances
53%
their local communities.
Environmentally
The majority of our resorts have now transitioned to
Friendly Products
using LED light bulbs and Energy Star Appliances.
*Indicates percentage of Marriott
conservation efforts on-site. Through the efforts of
these Green Teams, many resorts have adopted
more environmentally conscious practices and
They also purchase environmentally friendly
products and provide guests with recycling
80%
Vacation Club resorts using the initiative
options. Because each resort has its own Green
Team, they are able to tailor their conservation
efforts. Whether it is the use of solar panels for hot
Additionally, Marriott Vacation Club encourages
water, salt-water pools or a recycled water irrigation
associates to use environmentally conscious
system for landscaping, each Marriott Vacation
travel options whenever possible. Carpooling is
Club resort is committed to a sustainable future for
encouraged and many associates walk, bike or
their communities and the global environment.
take public transportation to work. Many resorts
participate in “Bike to Work” week and some
resorts have even implemented a shuttle service for
associates on peak days.
”We work diligently to always do the right thing because we earnestly believe in it. While we
know it’s good for business, we also know it’s essential for our pride and self-respect.”
Marriott’s Maui Ocean Club Green Business Award
This year the Hawaii Green Business Awards
honored Marriott’s Maui Ocean Club for its
environmental practices. The resort recycles
most of its construction and electronic waste
and donates recyclables to local high schools.
Additionally, motion sensor light switches and
low-flow water fixtures and toilets sharply reduce
the resort’s water and energy usage.
22
Hilton Head Island Resorts Beach Clean Up
Marriott Vacation Club’s Hilton Head Island resorts have adopted over 40% of Hilton Head Island’s 15 miles of
coastline and inlets through the South Carolina Adopt A Beach program. Over the past four years, these resorts
have conducted up to four beach sweeps per year. These sweeps have involved a total of 251 associates. As a
result, Marriott Vacation Club helped remove approximately 620 pounds of loose trash that washed in from the
ocean tide during peak season periods over its stretch of adopted coastline.
Toward the end of 2013 Marriott Vacation Club hosted the “We Care for
Our Coastline” event at Marriott’s Barony Beach Club which focused on
coastal preservation. The event was attended by more than 40 business
and community leaders, local officials, school groups, hospitality
partners and Marriott Vacation Club associates.
Earth Hour
Each year, Marriott Vacation Club resorts around
the world participate in Earth Hour, the global
environmental movement for action on climate
change. Earth Hour began in 2007 in Sydney,
Australia and has grown to include seven
continents, over 7,000 cities and hundreds of
millions of people. Earth Hour’s mission is to
bring people together through a symbolic hourlong event, to galvanize people into taking action
beyond the hour and to create an interconnected
global community sharing the mutual goal of
creating a sustainable future for the planet. During
Earth Hour, resorts shut off lobby and exterior lights
and encourage Owners and guests to do the same
by providing activities such as bonfires and glow
stick parties.
”Every one of our associates around the world has a single mission every day: to make
vacation dreams come true for our customers.”
Marriott’s Ocean Pointe - Sea Turtle
Awareness Program
Marriott’s Ocean Pointe holds a weekly sea turtle
awareness class to educate families on the
endangered species in the area. Owners and
guests are educated on the various initiatives
on property that can help save turtles such as
avoiding them on the beach, collecting trash
and closing drapes. The resort also uses amber
lights because regular lights will deter turtles from
approaching the shore.
2014 at-a-glance
$1,404,974
in cash donations
made
10,568
pounds
of food
donated
9796
ASSOCIATES WORLDWIDE
16 687
service hours
completed by
associates
$334,800
in-kind donations
made
84%
associate
engagement
score
,
50,216
pounds of
soap donated
(Pounds of soap donated to
Clean the World since
relationship’s inception in 2012)
90%
GSS
guest satisfaction score
MG-15-007