The Corsair Print Advertising Rates Ad Size Ad Cost Ad Cost Open Rate 2nd Ad 5% disc. Ad Cost 3rd Ad 10 % Disc Ad Cost 4th Ad 15% Disc Ad Cost 5th-8th Ad 20% Disc. Full Page 5 columns x 11.75 inches $587.50 $558.13 $528.75 $479.38 $470 1/2 page 5 columns x 6 inches $300 $285 $270 $255 $240 Open column inch rate . . . . . . . . . . . . . . 1/3 Page 3 columns x 4 inches $120 $114 $108 $102 $96 1/4 Page 2 columns x 3 inches $10 Color Rates Spot color . . . . . . . . . . . . . . .$50 per color Four Color . . . . . . . . . . . . . . . .$100 All rates are for camera ready artwork. $60 $57 $54 $51 $48 Business Card 2 columns x 2 inches 2011/2012 Rate Sheet Rate Information $40 $38 $36 $34 $32 Prepayment Discount 5% Prepayment Discount 5% About Us The Corsair and eCorsair.com serve Pensacola State College students and the community by providing news, sports and other useful information in a student-run Web site and monthly newspaper. The Corsair’s Web site, eCorsair.com, provides additional multimedia experiences in video, photo galleries and livestreaming. The Corsair and eCorsair.com have won numerous state and national journalism and photojournalism awards. Staff T. S. Strickland . . . . . . . . .(850) 776-0436 Christina Drain, adviser . .(850) 484-1455 Fax. . . . . . . . . . . . . . . . . . (850) 484-1149 The Corsair, Pensacola State College 1000 College Blvd., Bldg. 96, Room 9655 Pensacola, FL 32504 corsair@pensacolastate.edu About Pensacola State Pensacola State College, founded as Pensacola Junior College in 1948, is one of the oldest community colleges in Florida. The college is located in Northwest Florida. There are three campuses (Pensacola, Milton and Warrington) located in Escambia and Santa Rosa counties and a Pensacola Downtown Center. The college is a popular place for high school graduates to start college; 1/3 of the area’s graduates attend PSC within the year. PSC also has a large community of returning students who attend evening and weekend classes, as well as certificate programs, adult high school and continuing education classes. Seventy percent of PSC students work full- or part-time. The Pensacola State Market Total Students (2009-10) . approx. 27,892 Male . . . . . . . . . . . . . . . . . . . . . . . . . 39% Female . . . . . . . . . . . . . . . . . .. . . . . . .61% Minority. . . . . . . . . . . . . . . . . . . . . . . . 28% Average age range . . . . . . . 18-35 years Publication Schedule The Corsair is published monthly on Wednesdays during the fall and spring semesters. We distribute 4,000 copies to more than 30 locations on and off campus. Publish Date August 22 September 21 October 19 November 16 January 6 February 22 March 14 April 18 Ad Copy Deadline August 8 September 14 October 12 November 9 December 12 February 15 March 7 April 11 Technical Information E-mail ad submission is preferred to corsair@pensacolastate.edu. A disk can also be submitted. PDF file format is recommended with embedded fonts, but TIFF and JPG are accepted. If color is used, ad should be designed in CMYK rather than RGB. Mechanical Information Tabloid format - five-column Page size (W x H inches) - 10.5 by 12.5 Image area (W x H inches) - 9.75 by 11.75 Column depth - 11.75 inches Resolution - 300 dots per inch 1 column 3 column 5 column 1.85 in. 5.8 in. 9.75 in. 2 column 4 column 3.825 in. 7.775 in. It’s the new FA C E of journalism eCorsair.com Now, there are even more reasons to advertise with The Corsair. With the launch of our online reporting and multimedia storytelling, eCorsair.com has become the site students, faculty and alumni go to when they want to get the latest Pensacola State news and events. ONLINE DISPLAY AD RATES Be seen every day with an ad on eCorsair.com. We provide a click-thorough link to your company Web site too. $60 per month Two sizes to choose from: banner ad (468 x 60 pixels) square button ad (300 x 250) $20 per month/12 month contract square button ad (125 x 125) VIDEO AND LIVESTREAMING eCorsair.com now has several video opportunities for advertisers! We produce a 5-minute weekly newscast called Pulse and can add your commercial to the video. We also live stream selected campus events and sports, with opportunities for commercials during breaks in action. There may be other niche possibilities, as well, such as entertainment and sports webcasts. Add your 20-second video commercial and reach thousands of college students every week. $50 per week, pre-recorded video $150 per week, eCorsair.com produced RESTAURANT GUIDE We have added a Restaurant Guide on eCorsair.com. For just $20 a month, we give you space for your Restaurant name, address and phone number as well as a text link to your website. No website, no problem! We will add your information and location to our restaurant map too. CLASSIFIEDS Check out our new classifieds section at eCorsair.com. Ads for students and college employees are free using a campus e-mail address. Rates are very economical for others; ranging from $5 for “for Sale” ads for 30 days to $15 for housing, jobs and services. Add a photo for an additional $5. Contact us at corsair@pensacolastate.edu for information. ADVERTISING POLICY All advertising is subject to approval by The Corsair Editorial Board. No advertising will be accepted that is discriminatory, degrading or insulting on the basis or race, creed, sex or national origin. The Corsair does not accept advertisements for beer, wine, hard liquor or tobacco. Preferred placement is at the discretion of the editors. Advertisement in The Corsair does not constitute an endorsement by Pensacola State College. PAYMENT AND CREDIT POLICIES PSC reserves the right to require prepayment of advertisement for one-time ads or if credit has not been established with the college. All political advertising must be pre-paid. The Corsair may stop placement or reject advertising if advertiser is delinquent in payments. Return check and collection policies are according to PSC policy. All rates are NET to the newspaper. Ads through agencies require payment in advance or billing to the advertiser unless agency establishes credit and assumes responsibility for payment of client’s account. PROOFS Proofs will be provided for Corsair-designed ads and must be returned signed and with any corrections before ads run. TEAR SHEETS A tearsheet will be furnished for advertisers with each ad. Online advertisers will be sent monthly reports with information including page impressions and click-throughs upon request. Staff T. S. Strickland . . . . . . . . . . . . . . . (850) 776-0436 Christina Drain, adviser . . . . . . . . (850) 484-1455 Fax . . . . . . . . . . . . . . . . . . . . . . . . (850) 484-1149 The Corsair, Pensacola State College 1000 College Blvd., Building 96, Room 9655 Pensacola, FL 32504 corsair@pensacolastate.edu