The Corsair
Print Advertising Rates
Ad Size
Ad Cost
Ad Cost
Open Rate 2nd Ad
5% disc.
Ad Cost
3rd Ad
10 % Disc
Ad Cost
4th Ad
15% Disc
Ad Cost
5th-8th Ad
20% Disc.
Full Page
5 columns
x 11.75 inches
$587.50
$558.13
$528.75
$479.38
$470
1/2 page
5 columns
x 6 inches
$300
$285
$270
$255
$240
Open column inch rate . . . . . . . . . . . . . .
1/3 Page
3 columns
x 4 inches
$120
$114
$108
$102
$96
1/4 Page
2 columns
x 3 inches
$10
Color Rates
Spot color . . . . . . . . . . . . . . .$50 per color
Four Color . . . . . . . . . . . . . . . .$100
All rates are for camera ready artwork.
$60
$57
$54
$51
$48
Business Card
2 columns
x 2 inches
2010/2011 Rate Sheet
Rate Information
$40
$38
$36
$34
$32
Prepayment Discount 5% Prepayment Discount 5%
About Us
The Corsair and eCorsair.com serve Pensacola State College students and the community by providing news, sports and other
useful information in a student-run Web site
and monthly newspaper.
The Corsair’s Web site, eCorsair.com, provides additional multimedia experiences in
video, photo galleries and livestreaming.
The Corsair and eCorsair.com have won numerous state and national journalism and
photojournalism awards.
Staff
Christina Drain, adviser . .(850) 484-1455
Fax. . . . . . . . . . . . . . . . . . (850) 484-1149
The Corsair, Pensacola State College
1000 College Blvd., Bldg. 96, Room 9655
Pensacola, FL 32504
corsair@pensacolastate.edu
About Pensacola State
Pensacola State College, founded in 1948,
was one of the first community colleges in
Florida. The college is located in Northwest Florida. There are three campuses
(Pensacola, Milton and Warrington) located in Escambia and Santa Rosa counties
and a Pensacola Downtown Center.
The college is a popular place for high
school graduates to start college; 1/3 of
the area’s graduates attend PSC within the
year. PSC also has a large community of
returning students who attend evening and
weekend classes, as well as certificate programs, adult high school and continuing
education classes.
Seventy percent of PSC students work fullor part-time.
The PJC Market
Total Students (2009-10) . approx. 27,892
Male . . . . . . . . . . . . . . . . . . . . . . . . . 39%
Female . . . . . . . . . . . . . . . . . .. . . . . . .61%
Minority. . . . . . . . . . . . . . . . . . . . . . . . 28%
Average age range . . . . . . . 18-35 years
Publication Schedule
The Corsair is published monthly on Wednesdays
during the fall and spring semesters. We distribute 4,000 copies to more than 30 locations on
and off campus.
Publish Date
August 23
September 29
October 27
November 24
January 6
February 23
March 23
April 27
Ad Copy Deadline
August 16
September 22
October 20
November 17
December 29
February 16
March 16
April 20
Technical Information
E-mail ad submission is preferred to
corsair@pensacolastate.edu. A disk can also
be submitted. PDF file format is recommended
with embedded fonts, but TIFF and JPG are accepted. If color is used, ad should be designed
in CMYK rather than RGB.
Mechanical Information
Tabloid format - five-column
Page size (W x H inches) - 10.5 by 12.5
Image area (W x H inches) - 9.75 by 11.75
Column depth - 11.75 inches
Resolution - 300 dots per inch
1 column
3 column
5 column
1.85 in.
5.8 in.
9.75 in.
2 column
4 column
3.825 in.
7.775 in.
It’s the new
FA
C
E
of journalism
eCorsair.com
Now, there are even more reasons to advertise with
The Corsair. With the launch of our online reporting
and multimedia storytelling, eCorsair.com has become
the site students, faculty and alumni go to when they
want to get the latest PSC news and events.
ONLINE DISPLAY AD RATES
Be seen every day with an ad on eCorsair.com.
We provide a click-thorough link to your company Web site too.
$100 per month
Animated ads - $200 per month
Two sizes to choose from:
banner ad (468 x 60 pixels)
square button ad (300 x 250)
VIDEO AND LIVESTREAMING
eCorsair.com now has several video opportunities for advertisers! We
produce a 5-minute weekly newscast called Pulse and can add your
commercial to the video. We also live stream selected campus events
and sports, with opportunities for commercials during breaks in action.
There may be other niche possibilities, as well, such as entertainment
and sports webcasts.
Add your 20-second video commercial and reach thousands
of college students every week.
$50 per week, pre-recorded video
$150 per week, eCorsair.com produced
RESTAURANT GUIDE
We lost our only campus eatery due to construction. Our loss is your
gain! We have added a Restaurant Guide on eCorsair.com. For just
$25 a month, we give you space for your Restaurant name, address
and phone number as well as a text link to your website. No website, no
problem! We will add your information and location to our restaurant
map too.
CLASSIFIEDS
Check out our new classifieds section at eCorsair.com. Ads for students
and college employees are free using a campus e-mail address. Rates
are very economical for others; ranging from $5 for “for Sale” ads for
30 days to $15 for housing, jobs and services. Add a photo for an additional $5. Contact us at corsair@pensacolastate.edu for information.
ADVERTISING POLICY
All advertising is subject to approval by The Corsair Editorial Board. No advertising will be accepted that is discriminatory, degrading or insulting on the basis or race,
creed, sex or national origin. The Corsair does not accept
advertisements for beer, wine, hard liquor or tobacco.
Preferred placement is at the discretion of the editors.
Advertisement in The Corsair does not constitute an endorsement by Pensacola State College.
PAYMENT AND CREDIT POLICIES
PSC reserves the right to require prepayment of advertisement for one-time ads or if credit has not been established with the college. All political advertising must
be pre-paid. The Corsair may stop placement or reject
advertising if advertiser is delinquent in payments.
Return check and collection policies are according to PSC
policy.
All rates are NET to the newspaper. Ads through agencies
require payment in advance or billing to the advertiser
unless agency establishes credit and assumes responsibility for payment of client’s account.
PROOFS
Proofs will be provided for Corsair-designed ads and
must be returned signed and with any corrections before
ads run.
TEAR SHEETS
A tearsheet will be furnished for advertisers with each
ad. Online advertisers will be sent monthly reports with
information including page impressions and click-throughs
upon request.
Staff
Christina Drain, adviser . . . . . . . (850) 484-1455
Fax. . . . . . . . . . . . . . . . . . . . . . . . (850) 484-1149
The Corsair, Pensacola State College
1000 College Blvd., Building 96, Room 9655
Pensacola, FL 32504
corsair@pensacolastate.edu