corporate membership benefits
Mission
The International Mountain Bicycling Association (IMBA) is a 501(c)(3) non-profit association whose
mission is to create, preserve and enhance great mountain biking experiences. IMBA’s staff, chapters,
clubs and members work to benefit the entire mountain bike community:
We create a POWERFUL VOICE for trails, public land and policies that welcome bikes.
We BUILD sustainable trails and bike facilities to make mountain biking more accessible.
We TEACH environmentally responsible trail building and trail etiquette practices.
We INSPIRE more people to experience the outdoors on bicycles.
Top Reasons To Join
Joining is smart. Joining is right. Joining is easy.
JOINING IMBA IS AN INVESTMENT IN THE FUTURE OF YOUR BUSINESS
IMBA’s combination of successful programs, proven strategies and powerful partnerships creates more riding
opportunities for everyone to enjoy. From novice cyclists to experienced mountain bikers, the singletrack trails, bike
parks and other facilities we create directly support the bicycling and outdoor industries.
MTB is a Gateway Sport: Research published by the Outdoor Foundation illustrates that mountain biking
is one of the top three activities that draws youth into an active, outdoor lifestyle. IMBA works to grow the sport
through youth rides, urban bike parks and beginner-friendly trails that help riders get hooked and build their skills.
IMBA Leverages Your Support: IMBA leverages each donation with government, foundation and
individual member support, typically tripling the value of corporate contributions. For every dollar donated to
IMBA, 88 cents are spent on advocacy and trail building programs.
Supporting IMBA is Affordable: Corporate membership dues start at $300 a year, or 82 cents a
day. Dues are scaled to a company’s annual sales. All donations are tax deductible as allowed by the IRS. When
everyone gives a little, much more can be accomplished. For online information visit imba.com/membership/
corporate
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BENEFITS OF MEMBERSHIP
• National representation lobbying for bike friendly policies on public lands
• Building bike infrastructure: IMBA enables numerous trail and bike park projects annually,
makes trail building grants and supports volunteers
• Company name listing in quarterly IMBA Trail News (Quarterly circulation 25,000)
• Company link and listing on IMBA.com (60,000 visits/month)
• Use of IMBA logos and graphics in marketing materials
• Share news of outstanding commitments to IMBA’s work
• Cause-related marketing programs
• Destination and map listing for travel and tourism members
• Access to a global advocacy and trail building network
To get involved
, contact IMBA’s Development Team at development@imba.com or 303-545-9011 to
learn more or to help you enroll. You can also join on-line at imba.com/join
Traditional
Singletrack and
Next-Generation
Trails
IMBA is recognized around the globe
as a leading force in the design
and construction of long-lasting,
environmentally sustainable trails.
We also deliver pump tracks, flow
trails and bike parks to communities
who desire bike-specific facilities.
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25 Years of Protecting and Expanding Trail Access
IMBA BY THE NUMBERS
Participation Snapshot
35,000
30
35,000 individual
members in all U.S. states
and 30 countries
Mountain biking has 6,816,000 annual participants, with 3
percent growth from 2009 to 2012 (2012 Outdoor Foundation
Recreation Participation Study). Among the most popular
outdoor activities for all Americans, bicycling ranks third among
“gateway” activities — outdoor sports with participants that
are highly likely to enjoy multiple outdoor activities.
150K
150,000 contacts in our
global network
750
800
750 affiliated MTB
chapters and clubs
800 retail
and
corporate
members
INSPIRING VOLUNTEERS
707,000
707,000 = Volunteer hours on trail
projects each year
3,000
3000 = People attending IMBA Trail
Building Schools in 2012
20,000
20,000 = Kids and families
participating in IMBA’s Take a Kid
Mountain Biking Day annually
$15,652,980
$15,652,980 = value of IMBA’s
volunteer contribution to public lands
in 2011
$3.5 MILLION
$3.5 million = dollars
IMBA invests each year
for advocacy and trail
building projects
TRAIL BUilding
4
3K
The IMBA network
conducts over 3,000
trail projects annually
23,000
23,000 miles of trail
are built or maintained
every year by IMBA
members
1,500
1500+ miles of trail
closures prevented by
IMBA in 2011
IMBA’S MEMBERS
Top 5 Cross-over Activities:
Road Cycling, Hiking, Camping, Fishing, Trail Running
17%
3%
NO 63%
YES 36%
Children in Households
45-5
4
18-2
4
14%
<$40K 6%
$40-100K 37%
$100K + 41%
55-65
4
AST
THE
NOR
T
WES
MID
TH
SOU
T
WES
85%
Household income
AGE
35-4
45% 22% 21% 10%
65+
4%
31%
25-34
30%
15%
76%
Education:
76% College
degree or higher
MEDIA REACH
•
•
•
•
52,000 = monthly e-newsletters, covering seven regions
25,000 = quarterly print circulation for IMBA Trail News
57,000 = average IMBA.com monthly page views
35,000 = IMBA Facebook fans (facebook.com/IMBAonFB)
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CORPORATE AND DESTINATION MEMBERS
JOIN THESE PARTNERS IN SUPPORT OF IMBA’S WORK
ELITE-LEVEL SUPPORTERS
With annual contributions of
$100,000 or more, these supporters
make a huge difference for everyone
who rides a mountain bike.
Easton Bell Sports
Shimano American Corporation
Specialized Bicycles
SRAM Corporation
Subaru of America
Trek Bicycle Corporation
ABOVE & BEYOND
SUPPORTERS
Companies in this group go above and
beyond their annual membership dues
with an additional $5,000 or more for
IMBA programs and initiatives
Bicycle Sport Shop
Bicycle Technologies International
Bicycling magazine (Rodale Inc.)
Bike magazine
Bikes Belong Coalition
Camelbak
CLIF Bar
Dirt Rag magazine
Fox
Interbike
League of American Bicyclists
Leisure Trends Group
Life Time Fitness
Maxxis International/CST
Niner Bikes
Osprey Packs
Primal Wear
Recreational Equipment Inc.
Strava
The North Face
Yakima
U.S. CORPORATE MEMBERS AT-LARGE
These partners support trails THROUGH their annual IMBA membership dues
4Site Incorporated
3Point5 – Promotive
A’me Grips
Advanced Sports International/Fuji
Adventure Advocates
Adventuremaps, Inc.
Aero Tech Designs
Airborne Bicycle Co.
Alchemist Threadworks
Arbutus Images
B.O.B. Trailers, Inc.
Backcountry.com
Banks Chiropractic Center, PC
Bicycle Colorado
Big Agnes
Bike Fixtation
Bike Roar
Bike Solutions
Boulder Business Products
Catalyst Communication, Inc.
CatEye
City Cycle - Marin
Club Ride
Conference Results
Cycle Therapy
Cycling Sports Group
Cygolite
Dakine
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DeFeet International
Deuter USA
Dirtball Fashion LLC
Downeast Bicycle Specialists
DT Swiss, Inc
Eastern Mountain Sports
Ellsworth Handcrafted Bicycles
Epic Life Company
Ergon USA
Excel Sports Boulder
Eyedentity Graphics
Finish Line Technologies
Flowline Trail Design
Focus Bicycles
FOX Racing Shox
Gates Carbon Drive
Giant Bicycles
GoPro
GU Energy Labs
Hans Johnsen Company
Hawley Company
Hayes Bicycle Group
Headsweats
Hilride
Honey Stinger
Howell At The Moon Productions
Hydrapak, LLC
iBert, Inc.
Icebreaker USA
ICEdot
iHelp+
J&B Importers
Jamis Bicycles / G. Joannou Cycle
Jenson USA
Kali Protectives
Kenda USA
Kona Mountain Bikes
L.H. Thomson Company
Long Cane Trails, LLC
MapMyRide
Marin Mountain Bikes
McBee Strategic
Medical Data Carriers
Mellow Johnny’s Bike Shop
Michelin North America
Midwest Cycling
Moots Cycles
Mt. Borah Designs
MyBikeNet.com
National Bicycle Dealers Assn
National Parks Service RTCA
Native Eyewear
New Belgium Brewery
Nuun and Company
Optic Nerve
Orange Mud
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Outdoor Industry Association
P. Nutty & Co.
Paceline Products Inc
Pearl Izumi
Pedal America
Performance Bicycle, Inc.
Pivot Cycles
Planet Bike
Platypus Hydration
Proforma Bishop Graphics
ProGold Lubricants
Provencia Digestive Health
Push Industries
Quality Bicycle Products
Resource Revival
Ritchey Design Inc.
ROTOR Bike Components USA
Runtastic
S&S Trail Services
Santa Cruz Bicycles
Saris Cycling Group
SBS - Seattle Bike Supply
Scott USA
Smith Optics
Sock Guy
Spectrum Trail Design
Stan’s No Tubes
Strava
Strider Sports International, Inc.
Sutter Equipment Company
Techno Quest LLC
Texas Mountain Bike Racing
Association
The Clymb
The Hive
Thudbuster Seatposts
Tools for Trails
TrailArts
TTL Trails - Bikeparks Construction
Two Knobby Tires
Vermeer Corporation
Voler Team Apparel
Xpel Technologies
Yeti Cycles
Zavod Aliansa
Destination Members
These partners provide services
for mountain bike travelers and
support IMBA’s work through
corporate membership.
Adventure Travel Trade Association
Alianza Mesoamericana de Ecoturismo
All Terra Ecotrails
Alpenglow Vacation Rentals
Alyeska Resort
Apex Ex Adventure Trips
Avid4 Adventure, Inc.
Beer & Bike Tours
Bentonville Convention & Visitors Bureau
Betterride
Big Bear Lake Camplands
Big Mountain Adventures
Bike Tours New York
Bikeflights.com
BikeToursDirect LLC
Boreale Mountain Biking
Canyons Resort
Cascade Huts
Chequamegon Fat Tire Festival
COG Wild Mountain Bike Tours
Colorado Backcountry Biker
Country Inn Deerwood
Crested Butte Mountain Resort
Cycle Path & Paddle
Deer Valley Resort
Desert Sports
Dirt Series Mountain Bike Camps
Diversion en Montana
Epic Rides, Inc.
Explore Biltmore Estate
Falcon Guides
Gilmer County Chamber of Commerce
GO-Adventures
Highlands & Islands Adventures
Hampton Inn & Suites – Oxford, AL
Helena Montana Tourism Business
Improvement District
Hidden Hollow Cabins
Hilton Sedona Resort & Spa
Holiday Inn Express & Suites – Oxford, AL
Hot Tomato Café & Pizzeria
Hyatt Escala Lodge
Idaho Resort Rentals Llc
Jans Mountain Outfitters
Keystone Resort
Killington Resort
Kirkwood Mountain Resort
Marquette County Convention & Visitor’s
Bureau
Mountain Bike America
Mountain Creek Resort, Inc.
MTB Project
National Ski Areas Association
Park City Lodging
Plattekill Mountain
Pura Vida Ride
Red Agave Resort
RedHouseMedia
Ruttger’s Bay Lake Lodge
Sea Otter Classic
Seaside Naturally
Shenandoah Mountain Touring
Singletracks.com
Snow Flower Condominiums and
Reservations
Sugarboo Farms
Sustainable Travel International
Teton Mountain Bike Tours
The Rock Sports Complex
Travel Oregon
Unique Trails
Utah Vacation Homes
Vail Associates, Inc.
Western Spirit Cycling
White Pine Touring
Wilderness Trails Ranch
Winter Park Resort
IMBA DESTINATIONS PROGRAM
IMBA’s tourism industry supporters are featured in our
online bike travel directory, imba.com/destinations. This
group includes travel bureaus, reservation services, bike
tour operators, bike shuttles and rentals, bike parks and
resorts, skills camps, bike-friendly accommodations and
post-ride eateries.
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Join Today at imba.com/join
For more information about
IMBA’s corporate membership
program, visit imba.com/
membership/corporate, or contact
IMBA’s development team at
development@imba.com. You can
also call us at 303-545-9011.
“The state of our
nation’s trails
is significantly
better because
of the time,
dedication and
passion that the
IMBA network puts
into them — we all
benefit from their
David Jayo
work.”
VP of Public Affairs for REI