Our Privacy Policy
Pacific Brands is committed to protecting your privacy. This privacy policy explains how your personal information will be treated as you access and interact with the website. This policy concerns personal information which:
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You provide to Pacific Brands when you communicate with us through the website
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Pacific Brands collects from you when you access the website.
Collection of website usage information
Pacific Brands uses cookies to enable us to track information about your visits to the website and analyse this data for trends and statistics.
When you access the website, Pacific Brands' system will record the time and date of your visit to the website.
This information does not identify you personally and will not be matched with any information which does identify you personally.
Pacific Brands do NOT use cookies to track:
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Where you go when you leave the website; or
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Your personal information
You can configure your browser to reject cookies. Rejecting cookies will not restrict your access to the website unless specifically stated on a page within the website.
Pacific Brands uses and discloses aggregated non-personally identifying information collected through the website as part of the process of improving the website.
Collection of Personal Information
You can visit the website without revealing any personal information.
Pacific Brands may request personal information from you when you:
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Purchase products via the website
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Provide feedback on the website
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Enter a competition from the website
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Contact Pacific Brands through the website;
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Join a Pacific Brands mailing list
Where Pacific Brands wishes to collect personal information about you (such as your name, contact information or other personal information) via the internet, Pacific Brands will expressly ask you for that personal information and explain the purpose for which Pacific Brands is requesting the information (eg. to add you to Pacific Brands' mailing list). Pacific Brands will only collect personal information that is necessary for our functions and activities and will generally use and disclose your personal information for purposes related to the main purpose for which the information was collected, or where you have consented to the use or disclosure. For example Pacific Brands may disclose personal information in accordance with the above in the provision of delivery information to participating suppliers and distributors when you have made a purchase.We may otherwise use or disclose your personal information where required or authorised by law, which may include emergency situations and assisting law enforcement agencies.
Accessing and updating your personal information
If you need to access or correct any personal information Pacific Brands holds about you, please contact Pacific
Brands using the Contact Details set out below. Pacific Brands requests that you provide as much detail as you can about the particular information you seek, in order to help us retrieve it. An access fee may be charged to cover our costs of providing that information to you. In certain circumstances, we may not be required by law to provide you with access or to correct your personal information. If that is the case, we will give you our reasons for that decision. Pacific Brands takes reasonable steps to make sure that the personal information we collect, use and disclose is accurate, complete and up-to-date.

Pacific Brands
From time to time other members of the Pacific Brands group may wish to use your personal information, for example to contact you to provide information regarding promotions, products or services which they have to offer. This will only occur where you have given your permission, for example at the time Pacific Brands collected your personal information, or where we subsequently obtain your approval.
Data Security
Safeguards will be maintained to protect personal information against unauthorised access, alteration, destruction, use or disclosure and against accidental loss. Any personal information that you submit to our website is held with the strictest confidence. Pacific Brands uses and implements industry standards for the security and protection of information collected from its users. Once your personal information comes into Pacific
Brands' possession, we will take all reasonable steps to protect that information as described.
Contact Details
If you have any questions or feedback about privacy, or who wish to make a complaint, please contact Pacific
Brands at GPO Box 2370 Hawthorn LPO Hawthorn Victoria 3122 or at privacyofficer@pacbrands.com.au.