EQS Group_Presentation_Non-deal Roadshow

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 EQS Group is a leading global provider for Online Investor Relations and Corporate Communications
 Our Presence: Munich, Hamburg, Zurich, Hong Kong, Singapore and Moscow
 Our History:
2000 – company established in Munich, Germany
2006 – listing on Frankfurt Stock Exchange
2008 – office in Moscow opened
2012 – office in Hong Kong opened
2014 – acquisition of TodayIR – leading online IR provider in Asia,
offices in Singapore, Taipei, Shenzhen
2015 – presence in London
 Our Expertise:
Investor Relations: IR websites, IR Tools, IR Apps, Annual Reports, Audio & Video Webcasts and
telephone conferences, IR Interactive Presentations, IR Social Media Monitoring
Corporate Communications: Corporate Websites, E-magazines, E-Newsletters, Social Media
Monitoring, Corporate Presentations
News & Disclosure: Disclosure on all global Stock Exchanges, International News Dissemination, XML
and XBRL-Reporting, Interactive Presentation
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 Our Clients:
 8,000 companies are our clients
worldwide
 2,300 listed companies all over the
world
 7,500 companies in Europe
 70 companies in Russia & CIS
 400 companies in Asia: Hong Kong,
China, Singapore, Taiwan, rest of Asia
 Europe: BMW, UBS, Siemens,
Airbus, Adidas, Lufthansa
 Russia: Gazprom, Sberbank, VTB,
Rostelecom, Metalloinvest, Uralkali
 Asia: Lenovo, China Telecom, AIA,
ASUS, China Merchant Bank
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I.
Shanghai Stock Exchange – not possible foreign listing
Number of listed companies*: 1,015
Market Cap*: $4,146 bn, 71,4% growth to Feb 2014, 5th place
II.
Hong Kong Stock Exchange – full access to foreign investors for
overseas companies + access to investors in Mainland China
Number of listed companies*: 1,766
Market Cap*: $3,383 bn, 10,8% growth to Feb 2014, 7th place
BUT! Via Shanghai-HK Stock Connect - 2nd largest market by Cap. - $7,529 bn
III. Singapore Stock Exchange – easy listing rules, less equity
Number of listed companies*: 771
Market Cap*: $752 bn, 9,0% growth to Feb 2014, 21st place
* As of 28 February 2015 (Monthly reports, World Federation of Exchanges)
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Benefits of Listing
 Chinese Fund Market (HKEx +SSE) – 2nd largest market by capitalization: $7,529 bn
 Access to investors in Mainland China (Shanghai Stock Exchange) – their
importance will continue to grow
 Shanghai-HK Stock Connect - launched on 17th November 2014, allows Hong Kong
and international investors to buy Shanghai-listed stocks and Mainland professional
investors to buy Hong Kong-listed stocks, respectively.
 Depth of liquidity in its primary and secondary markets
 Listing on the Exchange’s Main Board (not on its Growth Enterprise Market) in a
form of HDRs for overseas companies
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
Listing of international companies in Hong Kong
1,752 companies listed on HKEx at the end of Dec. 2014, of which 1,548 were
listed on the Exchange's Main Board

In 2014, there were 122 new listings on the Exchange (including transfers
from the Main Board to GEM) which raised HK$227.7 billion (an increase of
35% compared to 2013)

HK – attractive for luxury goods sector and high profile companies like Coach,
L’Occitane, Samsonite. E.g. in 2011, Prada raised US$ 2.14 billion by listing
20% of its share capital on the Exchange

Mining and natural resources companies attracted to China’s markets:
Glencore International AG – Swiss commodities giant, UC Rusal PLC,
Kazakhmys PLC – Kazakhstan copper miner, Brazilian metals and mining
company Vale S.A – the first company to list in the form of depositary receipts
(HDRs)
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Chinese Listings in Hong Kong:
 822 Chinese Companies – 56% of the total market cap
 In 2014 4 out of TOP 5 companies by IPO funds raised in Hong Kong were
Mainland Chinese companies
Stock
Code
3699
Company Name
Dalian Wanda Commercial Properties Co., Ltd
Country
PRC
Market Cap
(USD mln)
3,808
Fund Raised
(USD mln)
3,692
1816
CGN Power Co., Ltd
PRC
4,823
3,617
2638
38 HK Electric Investments and HK Electric Investments Ltd.
HK
5,800
3,093
288
WH Group Ltd
PRC
8,338
2,347
1958
8 BAIC Motor Corporation Ltd
PRC
2,308
1,414
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I.
Asian Markets are getting more connected: Hong Kong and Shanghai Exchanges
(Shanghai-HK Stock Connect). Possible in the future similar process between SGx and
HKEx
 Conclusion 
huge market opportunities
II.
Your have to deal with: International Institutional Investors as well as Local Retail
Investors
 Conclusion 
you have to compete for investors money with local and international companies,
considering best international standards
III.
Russian companies are not known in Asian markets
 Conclusion 
competition will be tough!
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To be successful you have to reach out all the markets in Asia
ALREADY NOW
HOW?
I. INVESTOR DAY – In Hong Kong, in Singapore, in China separately live or/and together with
VIDEO WEBCAST
II. Regular (each quarter) AUDIO WEBCASTS with your target audiences – potential investors,
funds, analysts and journalists
III. IR WEBSITE – very professional and complete IR Website at least in English with updated
IR/financial Calendar, Analyst Coverage tools and Consensus Estimates, updated Presentations
IV. NEWS & DISCLOSURE – you have to inform on a regular basis local markets about your
company – who are you, what’s going on in your company, tell your equity story, why should
they listen to you.
+ Chinese Language Requirements as media and investors in Mainland are mostly Chinese
language
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 AUDIO/VIDEO WEBCAST – is the most
efficient, convenient and professional way
to announce company’s financial results,
Investor Day transmission, important
announcements. “Best Practice” approach
АУДИО ВЕБКАСТ
 Combine your Investors Day together
with Video Webcast with presentation
live streaming
 Provide it 2 languages: in English and
simplified Chinese
 Video/Audio recording is available online
on IR Website
 Around 400 companies on HKEx holding
Webcasts Regularly, and only around 50
on SGx
Video Webcast of “ASUSTek”
4Q 2014 Investor Conference
 Technical infrastructure barriers
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Audio Webcast of
Sihuan Pharmaceutical Holdings Group Ltd
2014 Interim Results
(2 languages)
Audio Webcast of
Yingde Gases Group Company Lmt
2014 Interim Results
(2 languages)
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 Investor Relations Website is a must on Hong Kong Stock Exchange
 As well as Corporate Governance section in IR or corporate website
 MD&A
 Audit Committee
 Remuneration Committee
 Nomination Committee
 IR Tools like Fact Sheet, Stock Chart or Financial Calendar is a market standard
 Still, quality of IR Websites of Asian companies are far beyond EU Standards and
worldwide Best Practice
 Internet and online technologies must be a great support for Russian companies –
improve your IR Websites and make them your competitive advantage!
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Taiwan: Taiwan Semiconductor, ASUS
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Singapore: Frasers Centrepoint, Capital Land, Starhub
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Hong Kong and China: Lenovo, Sinopec Corp., Pacific Basin, China Telecom, China
Unicom, Shen Zhen Investment, China Oceanwide Holdings, China Merchants Bank
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Pacific Basin Annual Report 2014
Today is 20th March 2015! Is your Annual report live already?
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 You have to inform on a regular basis local markets about your company: who are you,
what’s going on in your company, tell your equity story, why should they listen to you
 That means you have to reach and cover media in Hong Kong, Singapore and Mainland
China
 It’s not easy, as there are very tough requirements in China – VPN channels are blocked,
“@gmail.com” addresses are blocked. The only possible way to reach local media - via legal
news provider, like EQS Group, with special technical infrastructure.
 You communications must be in English, simplified Chinese and traditional Chinese as
most of Chinese media publish news only in Chinese. E.G. Wind terminals in China (Chinese
version of Bloomberg) publish only in Chinese.
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 There is no strict regulation about time and format of Disclosure.
It goes against fair disclosure principles
 Upload time regulation for News:
 HKEx: Announcement, circulars, annual/interim reports have to be upload within 1 hour
after submission
 SGx: Not limited, listed companies on SGx will not get any problem even if they don’t
upload their announcement and report after e-submission
 It goes against fair disclosure principles
 That’s why 12 February 2015 EQS Group launched EQS COCKPIT in ASIA – it’s online
platform which allows to publish news in all sources, like Stock Exchanges, Website,
Terminals, Contact base of investors simultaneously with one mouth click
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Press Release Publication
On Stock Exchanges
(LSE, FSE, HKEx, etc.)
On financial portals and terminals –
Bloomberg, Reuters, Dow Jones, VWD,
Wind etc.
On a leading financial and informations
internet-sourses – Bloomberg, Reuters,
Factiva, Yahoo Finance, Google, etc.
On Company’s Website
To your contacts’ data base:
shareholders, investors, analysts,
journalists, etc.
+ integration into Stock Chart on a
website
SIMULTANEOUSLY
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China Overseas Land and Investment Limited Announces
Property Sales Results for February 2015
中國海外發展公佈2015年2月份房地產銷售情況
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 DGAP.DE:
http://www.dgap.de/dgap/News/corporate/china-overseas-land-and-investment-limited-announcesproperty-sales-results-for-february/?companyID=384893&newsID=851007
 Bloomberg.com:
http://www.bloomberg.com/article/2015-03-15/aqg..oCpmoRw.html
 FT.com:
http://markets.ft.com/research/Markets/Tearsheets/Forecasts?s=688:HKG
https://commerce.uk.reuters.com/purchase/showCoBrandReportDetail.do?docid=69609608&rpc=57561
 Thomson Reuters:
https://commerce.us.reuters.com/purchase/advancedSearch.do?dateFrom=dd/mm/yyyy&dateRange=AllDates&dateTo=dd/mm/yyyy&p
roviderType=Independents&searchBy=byCompany&showProviderList=false&ric=0688.HK
https://commerce.us.reuters.com/purchase/showReportDetail.do?docid=69609608
 Finet.hk:
http://www.finet.hk/mainsite/newscenter/TODAYIR/0/55064ab4e4b0fae78a4dafaa%E4%B8%AD%E5%9C%8B%E6%B5%B7%E5%A4%96%E7%99%BC%E5%B1%95%E5%85%AC%E4%BD%882015%E5%B9%B4
2%E6%9C%88%E4%BB%BD%E6%88%BF%E5%9C%B0%E7%94%A2%E9%8A%B7%E5%94%AE%E6%83%85%E6%B3%81.html
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 鉅亨網:
http://news.cnyes.com/20150316/%E4%B8%AD%E5%9C%8B%E6%B5%B7%E5%A4%96%E7%99%BC%E5%B1%95%E5%85%AC
%E4%BD%882015%E5%B9%B42%E6%9C%88%E4%BB%BD%E6%88%BF%E5%9C%B0%E7%94%A2%E9%8A%B7%E5%94
%AE%E6%83%85%E6%B3%81-112132452143610.shtml
 DB Power (English Version):
http://www.dbpower.com.hk/en/news/news-finance-news
-todayir/?uid=EQS0000000203en&page=1
 DB Power (TC Version):
http://www.dbpower.com.hk/ch/news/news-finance-newstodayir/?uid=EQS0000000202ch&page=1
 Money DJ:
http://www.moneydj.com/KMDJ/News/NewsViewer.
aspx?a=36cbd968-abc0-4054-9250-9930a3d350a7&c
=MB10
 Investor:
http://www.investor.com.tw/onlineNews/JINSNew
Detail.asp?articleNo=14201503160044
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Norilsk Nickel Presents Its Annual Strategy Update,
19 May 2014
China, ChinaCW.com.cn:
http://www.chinacw.com.cn/2014/0521/165082.html
Japan, RegRese.jp:
http://www.regrese.jp/release/details/87/6892/
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CREDIT BANK OF MOSCOW Announces Sound Performance in
1Q 2013 Under the International Financial Report
Sources: Afinance.cn, CNA.com.tw, Baigecn.com
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YouTube Video: https://www.youtube.com/watch?v=f-19fYzLoJg
Press Release link
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Elena Biletskaya
Deputy General Director
EQS Group Russia & CIS
Tel. +7 (495) 916 62 51
elena.biletskaya@eqs.com
For detailed information visit our website www.eqs.com
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