26
SCHOOL OF BUSINESS MANAGEMENT
SCHOOL OF
BUSINESS
MANAGEMENT
27
ANNUAL REPORT 2014/15
ligned with Nanyang Polytechnic’s (NYP)
brand promise of Nurturing Innovative
and Enterprising Graduates, the School of
Business Management (SBM) continued with its
strategic initiatives in AY2014/15 to produce
confident young men and women with 21st
century skills who are:
A
• Innovative and enterprising
• Professionally competent and knowledgeable
• Communicative and articulate
•Global-ready
SBM GRADUATE
ATTRIBUTES
NEW INITIATIVES &
DEVELOPMENTS
Memorandum of Understanding with
Association of Chartered Certified Accountants
For AY2014/15, SBM welcomed 1,218 new
students, bringing its total enrolment to 3,612
students for its nine diploma courses:
Diploma in Accountancy
& Finance
Diploma in Banking &
Financial Services
Diploma in
Business Management
Diploma in Food &
Beverage Business
Diploma in Fund Management
& Administration
Diploma in Hospitality &
Tourism Management
Diploma in Marketing
Diploma in Mass Media
Management
Diploma in Sport &
Wellness Management
SBM signed a Memorandum of Understanding
(MOU) with the Association of Chartered
Certified Accountants (ACCA) on the NYP-ACCA
Accelerated Professional Pathway Scheme for
students from the Diploma in Accountancy and
Finance (DAF) on 14 January 2015. Students under
the scheme will be granted conditional exemptions
to start their ACCA programme even before
completing their diploma. Upon completion,
they will be awarded an Advanced Diploma in
Accounting and Business from ACCA. These
students will also embark on an extended sixmonth internship with Ernst & Young (EY) in their
final semester of study if they clear the selection
process conducted by EY. They will do their final
ACCA paper ‘F9’ concurrently while they are on
internship. EY has in-principle agreed to offer fulltime employment to these interns thereafter.
MOU with Singapore Association of Convention
and Exhibition Organisers and Suppliers
SBM signed an MOU with the Singapore
Association of Convention and Exhibition
Organisers and Suppliers (SACEOS) on 5 February
2015 to equip Diploma in Hospitality & Tourism
Management (DHTM) students with the necessary
knowledge and skills to be industry-ready. SBM
and SACEOS will collaborate on the development
of business cases that will be integrated into the
curriculum. These will help sharpen students’
skills in managing real events. SACEOS will also
offer preferential rates for student membership
Top: (From left
to right) Senior
Director of SBM Mr
Henry Heng, ACCA
members and DAF
students
28
SCHOOL OF BUSINESS MANAGEMENT
and exemptions from selected modules for
professional certification programmes upon
graduation. Students will be matched with
SACEOS corporate members for professional
mentorship for two years.
MOU with Accor Hotels
SBM has partnered Accor Hotels since 2009, and
the School’s third MOU was renewed on 2 March
2015 at the Grand Mercure Roxy Hotel. Under
the MOU, improvements were made to enhance
the internship training for DHTM students, where
they will have the opportunity to intern at two
new Accor Hotels – The Singapore Resort &
Spa Sentosa and Sofitel So Singapore. Students
would also be assigned projects on productivity
enhancement during their internship.
NYP Business Lecture Series – “Business
Builders and Game Changers”
On 2 July 2014, SBM organised the NYP Business
Lecture for 1,100 final year students at the NYP
Auditorium. The Business Lecture Series gets
business leaders to share with final year students
about the journey that they have taken to grow
their companies. Following the success of its
inaugural lecture in 2013 with distinguished
speaker Dr Robert Yap, Chairman & CEO of
YCH Group, 2014 saw Mr Kenny Yap, Executive
Chairman & Managing Director of Qian Hu
Corporation, take the stage. Students had the
opportunity to learn from Mr Yap who has been
in the ornamental fishing industry for more than
15 years.
Hospitality & Tourism Industry Seminar
On 12 January 2015, SBM organised the fourth
Hospitality and Tourism Conference. The
theme was “Mentoring Gen Y in the Hospitality
and Tourism Industry”. The highlight of the
conference was the inspirational speech by
guest speaker Mr Ho Kwon Ping, Executive
Chairman of Banyan Tree Holdings, who shared
the life lessons he learnt in his youth and how
these helped him achieve success in life and the
hospitality industry.
SBM Innovation Boot Camp
The SBM Innovation Boot Camp was held over
two runs in September 2014 for 1,200 first
year students. The programme inculcated an
innovative and enterprising mindset in SBM
students through various training methodologies
such as group brainstorming and problembased learning in a highly-interactive format.
During the Boot Camp, students journeyed
through four Innovation Stations, culminating
in an Innovation Challenge Showcase of their
Top: Mr Ho Kwon
Ping and SBM
students
Below: The Business
Lecture Series held
at NYP Auditorium
29
ANNUAL REPORT 2014/15
ideas. From the 250 ideas, eight outstanding
ones were selected as Innovation Challenge
winners for their creativity, feasibility and
market viability. The winning ideas included
an anti-theft device at ATM machines and a
dual function sports bottle.
SBM Innovation Prototype Development
Showcase
As a follow-up to the Innovation Boot
Camp, four teams of SBM students brought
their creative ideas to the next level by
participating in the BMS107 Innovation
Prototype Development General Studies
Module (GSM). Students were guided
through the process of development, from
product conceptualisation and design to
eventual prototype development. The module
concluded with a Prototype Showcase of the
students’ final creations on 9 February 2015.
Critical Thinking Skills – New General
Studies Module
The BMS253 Critical Thinking Skills is a new
GSM introduced in 2014. Two runs of the
module were conducted for a total of 1,200
second year students. The module enabled
students to appreciate the importance of
thinking critically in a fast-moving global
environment and the competitive advantage
they would gain if they do.
Teaching through “Harvard-Style”
Case Studies
A total of 18 case studies written by SBM
lecturers, working in collaboration with the
industry, were deployed as teaching tools
over the academic year. These were reviewed
by the Singapore Management University
for quality assurance. The SBM academic
team also invited company representatives to
interact with students for discussions about
the case studies. This allowed students to put
themselves in real-life situational challenges
and propose solutions, helping them develop
problem-solving and decision-making skills.
Some of the case studies worked on were
mall management and marketing issues in
Capitaland malls, internal controls and risk
management issues for Singapore Airlines and
service operations & quality management for
Olympus Imaging.
Simulation Games
As part of its new teaching pedagogy, SBM
introduced simulation games to reinforce
student learning as well as for assessments
in 2014. The games allowed for hands-
on practical application of concepts and
better student engagement. To date,
SBM has successfully implemented 18
simulation games. The games include
Accounting simulation games for Principles
of Accounting and Accounting for Assets
Modules, and “The Retail Workshop Game”
for the Essentials of Retail Operations and
Management module.
ColourYourWorld@SBM
ColourYourWorld@SBM is an initiative to
enhance the SBM student experience and
provide a more customer-friendly school
environment. The campaign aims to create
a strong sense of belonging, pride and
ownership among SBM students, promote
innovative thinking and creativity, and
provide a platform for them to have a say
in the common spaces and systems in the
school. A web portal was specially developed
for the students to submit their ideas and
suggestions.
SBM Club Executive Team
SBM continued grooming the Executive
Team (E Team) as an interest group within
the SBM Club in 2014. Opportunities were
created for more than 130 SBM students to
emcee, lead or host activities and events in
an effort to encourage student leadership,
improve communication and develop
articulate, confident young men and women.
The E Team managed, administered and
assisted the running of key internal events
such as SBM Director’s List Certificate
Presentation Ceremony, Innovation
Bootcamp, and external events like the 8th
Top: NYP Principal
& CEO, Mr Chan
Lee Mun, addressing
students at the
Innovation Boot
Camp
30
SCHOOL OF BUSINESS MANAGEMENT
International Symposium on Advances in
Technology Education (ISATE).
Infrastructure Development for Teaching
Enterprise Training – Productivity &
Training Centre
SBM entered an agreement with the
Singapore Workforce Development Agency
in June 2014 to set up the Productivity
Training Centre under the umbrella of the
Teaching Enterprise Project (TEP). The key
objective of this collaboration is to raise
awareness and equip students with key
productivity tools so as to better prepare
them for the working world. The Centre’s
launch was on 6 April 2015 and Senior
Minister of State for Law & Education, Ms
Indranee Rajah, was the Guest of Honour.
This Centre will be a new Teaching Enterprise
that trains students in the implementation of
productivity improvement projects.
INDUSTRY TIE-UPS &
PROJECTS
Video Productions
In 2014, Diploma in Mass Media Management
students produced videos for the National
Day Parade, the Formula 1 Singapore Airlines
Singapore Grand Prix and MediaCorp’s SG50
– Singapore Day in Shanghai. These projects
provided the students with opportunities to get
involved in the details of filming mega events viewed
by thousands of people.
Industry Services Hub
Under the umbrella of the Industry Services Hub
that covers the Business Services Centre, Customer
Relationship Management Call Centre and
e-Learning Development Centre, SBM secured a
total of 12 projects, including mystery shopping,
customer satisfaction surveys, mystery callings,
appointment settings and handling of inbound calls.
Top: Senior Minister
of State for Law
and Education,
Ms Indranee Rajah
launching the
Productivity Training
Centre at SBM
Below: The
Productivity Training
Centre
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ANNUAL REPORT 2014/15
The industry projects gave TEP students
good training and equipped them with allround skills. In addition to existing clients
like the United Overseas Bank and Daikin
Airconditioning (Singapore) Pte Ltd, two new
clients were secured – Olympus Imaging
Singapore Pte Ltd and the Institute of
Singapore Chartered Accountants.
Retail Entrepreneurship Projects
SBM developed new retail concepts
for entrepreneurship projects. Student
entrepreneurs, consisting of current retail
students and alumni, were recruited to set up
retail entrepreneurship projects in Bugis and
*SCAPE. PITCHallenge at *SCAPE was held in
August 2014 and SBM teams were given retail
spaces to run their project.
At *SCAPE Underground, Tea with Love,
which is currently run by SBM students, and
Knocks, run by SBM alumni, have taken up
new commercial space leases from October
2014.
EVENTS
Celebrity Chef Series @ L’Rez
Throughout 2014, a host of celebrity chefs
participated in SBM’s Celebrity Chef series.
They included Chef Tadashi Ono of Hashi
Japanese Restaurant and Chef Daniel Koh
of Daniel Koh’s Kitchen who worked with
the Diploma in Food & Beverage Business
students at NYP’s training restaurant L’Rez
on 19 February 2014 and 23 July 2014
respectively. Chef Tadashi guided the students
on the art of Japanese cuisine while Chef
Daniel gave advice on cooking Chinese dishes.
Students also have learnt from Chef Rick
Stephen from SATS Catering and Chef
Louis Tay from the Tanglin Club Singapore
on 12 November and 10 December 2014
respectively. During their visit, Chef Stephen
and Chef Tay guided the students in the
preparation of high-quality food in a rapid
production environment and shared their
culinary experiences of working in five-star
hotels and private clubs in Singapore. Students
also picked up useful tips from the two
professionals in their Food Preparation and
International Cuisine modules.
Top left: Students
involved in the video
production for F1
Top right: Students
working on the
video production for
National Day Parade
Below: Students
with Chef Louis Tay
32
SCHOOL OF BUSINESS MANAGEMENT
Enactus SBM
SBM has been working with Enactus Singapore
to enable students to work on social enterprise
projects within the community. Students
completed the workshops and proceeded
to the final stage of the Enactus Singapore
Incubator Programme. Their social enterprise
project idea is to minimise food wastage by redeploying near expiry food products to selected
communities in Singapore.
Verbal Minds (Oratorical Contest)
Verbal Minds 2015, organised by the SBM
Entrepreneurship Club, was held on 28 January
2015. The verbal pitching competition allowed
students to present their business ideas in
innovative and convincing ways. Through
the process, the 20 participants honed their
oratorical and pitching skills and applied
their quick-thinking when presenting their
entrepreneurial ideas. The top three students
were presented with cash prizes sponsored by
the Entrepreneurship Club Fund.
Olympus Competition
On 5 February 2015, SBM worked with Olympus
to organise a Customer Relationship and
Service Management competition. Participants
had to propose a customer relationship
management strategy for Olympus that focused
on increasing customer acquisition, retention
rates and sales, and submit their proposals
to a panel of lecturers. The three groups with
the best proposals were then selected for the
second round of competition where they did
a formal presentation to Olympus and SBM
staff. The judges, comprising Olympus senior
managers, were impressed by the students’
presentation skills and innovative ideas, and the
winners were awarded Olympus vouchers
worth a total of S$2,500.
CME Group Trading Challenge
The CME Group Trading Challenge
is a four-week global electronic live
trading competition where 28 teams of
undergraduate and graduate students
from National University of Singapore,
Nanyang Technological University, Singapore
Management University, Singapore
Institute of Management and NYP traded
a variety of CME Group products from
multiple asset classes in a simulated trading
environment on a real-time professional
trading platform. The SBM team, comprising
five students from the Diploma in Fund
Management & Administration, made it to
the Championship Round.
SBM Short Story Writing Competition
SBM’s first short story writing competition
attracted 64 entries from students. The
finale, which was held on 6 January 2015,
was attended by more than 100 students
and staff and included a sharing session by
the guest judges and authors, Mr Don Bosco
and Ms Danielle Lim, on their story writing
and publishing experiences.
HR Exchange 2014 – The Debate with a
Difference
To generate interest among students in
current human resource management
issues, SBM organised the HR Challenge
2014 – The Debate with a Difference on 7
January 2015. A total of 30 students were
Top left: Students
with Chef Rick
Stephen
Top right: Students
honed their
oratorical and
pitching skills at
Verbal Minds 2015
33
ANNUAL REPORT 2014/15
grouped into teams to conduct research
on controversial topics in human resource
management and debated on the given
motions related to the topics. The theme
for the 2014 edition of the competition
was “Managing the Millennial Generation”.
During the finals, teams debated the motion
“Millennials are the least engaged workforce
at the workplace”. Students impressed the
judges, comprising HR professionals, with
their presentations.
NYP-ACCA Accounting Fest 2015
The Asia-Pacific Supply Chain
Management Challenge
SBM organised the NYP-Resort World Sentosa
(RWS) Amazing Race 2014 – The Epic Treasure
Hunt on 5 November 2014. A total of 11
secondary school teams participated in the
competition where they produced promotional
posters featuring hidden treasures and fun facts
about RWS that they discovered during the
event. The posters were put up on the Amazing
Race Facebook page to garner ‘likes’ and the
winning teams went on an exclusive RWS Marine
Life Park back-of-house tour on 4 February 2015.
The Asia-Pacific Supply Chain Management
Challenge was organised by Supply Chain
Asia to engage students in the industry
through interaction with successful
e-commerce companies in their country
of origins. SBM students presented their
views on the theme,“Challenges and
Opportunities relating to e-Commerce
and its impact on Supply Chain”. The
competition allowed students to gain an
understanding of the industry and deliberate
the challenges and opportunities arising
from the development of e-commerce.
INDUSTRY EVENTS &
PROGRAMMES
Media Industry Networking and Sharing
Session with MediaCorp
SBM students attended a media industry
networking and sharing session on 26
November 2014 organised by MediaCorp.
Mr Sebastian Leang, Executive Producer of
English Entertainment, and Ms Janet Ong,
Production Manager of Chinese Drama,
shared stories of the daily happenings at
MediaCorp that piqued students’ interest.
Singapore Customs Procedures
Certification Programme for Supply Chain
Management Students
The Singapore Customs Academy
conducted a one-day certification
programme for 32 SBM students on 7
January 2015. The Academy was set up
by Singapore Customs to share relevant
technical knowledge and regulatory customs
requirements with members of the public.
The one-day certification programme
comprised lectures on topics such as
Customs Procedures and Customs Tax
Regime and a warehouse visit to the Menlo
Logistics distribution centre.
The NYP-ACCA Accounting Fest 2015 is
an annual accounting competition targeted
at secondary school students and is jointly
organised with ACCA. Held on 26 March 2015,
the competition introduced 136 secondary
school students to different accounting concepts
and demonstrated how they can be applied
to make sound business decisions in a fun and
informal manner.
NYP-RWS Amazing Race 2014
ACHIEVEMENTS
Go Global Challenge
SBM students pitched their international
business strategy plan to executives from Banyan
Tree Holdings and Sakae Holdings during the
inaugural Go Global Challenge (GGC) held
on 30 July 2014. The second round of the
challenge was organised on 4 February 2015 and
supported by industry partner, The Soup Spoon.
GGC allowed students to apply international
entry strategies that they learnt in class to the
Below: Participants
of the NYP-RWS
Amazing Race 2014
34
SCHOOL OF BUSINESS MANAGEMENT
business environment of actual corporations.
Students made their presentations to a panel of
representatives from the companies, and after
intense rounds of presentations, the winning
teams walked away with the prize money of
$500 each and an invaluable experience that
broadened their perspective and knowledge.
Singapore Innovation & Productivity
Innovation Challenge
In conjunction with the Singapore Innovation
& Productivity (SiPi) Conference organised by
the Singapore Manufacturing Federation, the
finals of the SiPi Innovation Challenge Trophy
competition was held on 9 October 2014. Two
SBM student groups made it into the top five
finalist teams.
Using the Business Canvas Model, the five
finalists were required to submit their business
ideas and demonstrate their understanding of
business model innovation and implementation.
At the final presentation, teams had to present
their product, value proposition and commercial
viability of their ideas, as well as their execution
and risk management plans to industry judges.
Team C-Nergy were the First Runner-Up with
their business idea of selling cup cereal through
vending machines that allow consumers to
choose from a wide selection of milk flavours,
cereal types and toppings. Team Company-X
received the Consolation Award for their
business idea to create customisable wearables
that allow individuals to select specific physical
activity sensors and synchronise them to a
mobile phone application that displays personal
health metrics.
NYP-NETS YONO Viral Video Marketing
Competition
As part of their New Media Marketing module,
SBM students produced a 30-second clip
for the NYP-NETS Viral Video Marketing
Competition. They were challenged to use
their mobile devices to create a promotion for
the new NETS YONO (You Only Need One)
card. The submission to NETS was featured on
*SCAPE’s big screen from 15 to 31 December
2014.
Singapore Young Chefs Challenge
A team of four second year SBM students
received the Best Table Display Award at the
Singapore Young Chefs Challenge held at the
Singapore Hotel and Tourism Education Centre
on 2 August 2014. Contestants had to create
tapas-style Singapore heritage food dish and
present it to a panel of judges. Dishes created
included poached chicken roulade on rice cake
and chilli crab buns among others.
FedEx/JA International Trade Challenge
This challenge was organised by FedEx
Express and Junior Achievement to broaden
students’ understanding of global trade
and enhance their knowledge of product
distribution, competition, pricing, promotion
and sales. A total of 10 SBM students attended
the International Trade Challenge workshop
on 24 May 2014 that covered the market entry
strategy tips and international marketing plan
criteria. This year, there were a total of 68
entries from various schools and polytechnics.
One SBM team made it to the Singapore finals.
Local Champions, Global Leaders
Competition
As part of the SG50 celebrations, SBM
students took part in Spring Singapore’s
SG50 “Local Champions, Global Leaders”
competition. The competition, held from
5 to 9 February 2015, gave students the
opportunity to tell stories of local industry
champions and multinational companies that
have contributed significantly to Singapore’s
economy in a media of their choice.
SBM’s media and marketing students worked
with Qian Hu Corporation and Rodyk &
Davidson LLP to showcase their journeys
through narrative videos and blog postings. It
was an enriching experience for the students
as they got to work with Qian Hu’s CEO, Mr
Kenny Yap, and Rodyk’s partner, Mr Gerald
Singham. The videos were part of the Qian Hu
and Rodyk showcase at the Spring Singapore
exhibition at the Suntec City Convention
Centre.
Below: SBM Teams
C-Nergy and
Company-X with
lecturers
35
ANNUAL REPORT 2014/15
Asia Innovation Challenge
On 29 March 2015, two Supply Chain
Management (SCM) students emerged as
the first place winners at the annual Asia
Innovation Challenge, organised by the Junior
Achievement Japan in partnership with Junior
Achievement Singapore. The competition
was also sponsored by FedEx. SCM
students formed a team with two Japanese
counterparts and was tasked with identifying a
social issue in Southeast Asia and developing a
product, service or business model to address
the social issue.
CAPABILITY DEVELOPMENT
Staff Overseas Study Visits
A total of 33 SBM staff embarked on
various overseas study trips and immersion
programmes to the USA, UK, Australia,
China, Japan, South Korea, Malaysia and the
Philippines. These visits gave staff members the
opportunity to build networks with overseas
organisations for possible future collaborations.
Staff Attachment to Local Industry
Five SBM staff members went on local industry
attachments ranging from a period of one to
two weeks. The attachments were at Olympus
Imaging Singapore, Singapore Management
University, Suntec Singapore, Resorts World
Sentosa and APL, a subsidiary of Neptune
Orient Lines.
Staff on Overseas Attachments and
Conferences
Two SBM staff members were attached
to overseas companies in Hong Kong and
UK as part of their overall staff capability
development. Another two staff members
attended the National Association of
Foreign Student Advisers Conference 2014
in San Diego, USA as well as the Asia-Pacific
Association for International Education 2015
Conference in Beijing, China.
Staff Overseas Faculty Teaching
SBM continued to actively send academic
staff for suitable faculty exchanges with
partner universities. Four SBM staff members
taught in overseas partner universities –
IMC Krems in Austria, Dualen Hochschule
Baden-Württemberg Mosbach Campus
Bad Mergentheim in Germany, University of
Applied Sciences Wuerzburg-Schweinfurt in
Germany, and Robert Gordon University in
Scotland.
STUDENTS INTERNATIONAL
PROGRAMME
As part of NYP’s strategy to prepare students
to be globally ready, SBM continued to
provide students with various international
exposures. These included:
Overseas Student Exchange Programme
As part of the Overseas Student Exchange
Programme (OSEP), SBM students study for
one semester at leading tertiary educational
institutions abroad. During the year, SBM
sent 109 students to partner universities
under this study abroad programme. A total
of 124 international students from partner
institutions also attended a semester of
classes in SBM.
Top: Students with
Qian Hu’s CEO, Mr
Kenny Yap (centre)
Below: SBM
students Ang Yi
Ting and Starlynn
Goh (first and
second from right)
with their Japanese
teammates
36
SCHOOL OF BUSINESS MANAGEMENT
In 2014, SBM signed seven new MOUs
with overseas universities, bringing the
total number of OSEP partnerships to 47
universities across 17 countries worldwide.
New MOUs were signed with the following
institutions:
Europe/UK
• Northumbria University, UK
• University of the Basque Country, Spain
South Korea
• Incheon National University
• Chonnam National University
Japan
• Ryukoku University
Taiwan
• National Chi Nan University
Hong Kong
• The Higher Education Institute of Hong
Kong (THEi)
Overseas Internship Programme and
Student Learning Centres
SBM sent 20 students for overseas
internships where they gained work
experience and learnt of new cultures.
Students interned at leading companies
like Walt Disney World in Orlando, USA;
Shangri-La Pudong in Shanghai, China;
Ovolo Group, Hong Kong; and Banyan Tree
Lang Co, Vietnam.
New Overseas Learning Centre
In 2014, SBM established a new student
learning centre in Harbin, China. A total
of 10 students from SBM, together with
students from the School of Chemical &
Life Sciences, attended classes and went on
sightseeing trips from 21 to 29 December
2014. A total of 165 students also visited
the three other Student Learning Centres
in China (Panyu, Chengdu and Beijing),
and two Student Learning Centres in Japan
(Tama University and Osaka International
University).
Immersion and Educational Study Trips
A total of 370 SBM students went on
overseas immersion and educational trips to
the UK, USA, Japan, France, Australia, Hong
Kong, Taiwan, South Korea and Malaysia.
Students visited business organisations and
institutes of higher learning, and learnt how
businesses operate in these countries.
PROFESSIONAL DEVELOPMENT
PROGRAMMES
In 2014, SBM conducted 30 professional and
executive development courses for a total of
732 participants. These included 17 Ministry
of Education-funded public diploma and
specialist diploma programmes, as well as
five customised formal award certificate and
diploma programmes. A total of 278 working
adults completed their studies in the following
formal award programmes in 2014:
• Certificate in Business Management, 5th
intake
• Diploma in Business & Management Studies,
2nd intake
• Diploma in Business Practice (Accounting),
1st intake
• Diploma in Business Practice (Customer
Relationship & Service Management),
1st intake
• Diploma in Business Practice (Supply Chain
Management), 1st intake
• Diploma in Correctional Administration,
1st intake
• Specialist Diploma in Fund Management &
Administration, 8th intake
• Specialist Diploma in Hospitality and MICE
Management, 2nd intake
• Specialist Diploma in Human Resource
Management, 2nd intake
• Specialist Diploma in Retail Business &
Entrepreneurship, 1st intake
• Specialist Diploma in Supply Chain
Management, 12th intake
During the year under review, SBM conducted
a total of eight non-formal award short courses
that included one new course in Beverage
Knowledge and Service.
Top: SBM students
in Switzerland
37
ANNUAL REPORT 2014/15
Beverage Knowledge and Service
The programme is one of 10 short courses
offered by NYP under the SPRING-NTUC
collaboration that aims to attract, place
and train 500 Singaporean and Permanent
Residents in the Food Services & Retail sectors
over the course of three years. This course
introduces participants to the identification,
production and service of non-alcoholic
beverages, beer, wine, spirits, cordials,
cocktails, mixed drinks and coffee, as well
as the sensory evaluation of beverages and
services. In total, 157 participants completed
the following short courses in AY2014/15:
• Beverage Knowledge & Service, 1st intake
• Certificate in Fund Administration,
17th intake
• Certificate in Human Resource
Administration, 25th - 28th intakes
• Financial Management Skills for
Non-Accountants, 3rd intake
• Managing the Customer Experience,
2nd intake
Top: Students in
Osaka, Japan
Below: Students in
Beijing, China