WORKSHOP : TEACHING BY THE CASE METHOD
19 -22 June 2012
SERI PACIFIC HOTEL, KUALA LUMPUR
Date : 19 June 2012 (Tuesday)
Time
Program
2.00 pm - 5.00 pm
8.00 pm
8.30 pm
Check-in at Seri Pacific Hotel, Kuala Lumpur
Registration of Participants
Opening Speech by UTM Vice-Chancellor
Prof. Dato’ Ir. Dr. Zaini Ujang
Brief Report on Implementation of HBS Case Studies in
2011/2012 by Prof. Dr. Rose Alinda Alias
Introduction by Prof. Habib & Prof. Sandra
Please form study groups of 8 students each &
submit group names before leaving tonight
9.00 pm - 9.30 pm
9.30 pm - 10.00 pm
Date : 20 June 2012 (Wednesday)
Time
Program
8.30 am - 10.30 am
10.30 am - 10.40 am
10.40 am – 12:00 pm
Selected Case: Ernie Budding (HR)
Tea Break
Designing the Teaching Plan (SR & HR)
12:00-1:00
Selected Cases:
Keeping Google “Googley”
Apple’s Core
1.00 pm – 2.30 pm
2.30 pm – 3:45pm
4:00-5.30 pm
Half the class prepares Google to teach
Half the class prepares Apple to teach
All students must be prepared to discuss both cases
Lunch
Students continue preparation of teaching plan and discussion
Keeping Google “Googley” is taught by selected student group
5.30 pm
8.00 pm – 10.00 pm
Tea Break & Rest
Case: Ireka Construction Berhad: A Chinese Family Business
Goes Public (HR)
HBR Article: The Questions Every Entrepreneur Must Answer
10.00 pm
Tea Break & Rest
Date : 21 June 2012 (Thursday)
Time
Program
9:00 am – 10.30 am
10.30 am
10.40 am – 1.00 pm
1.00 pm
2.30 pm – 3.30 pm
Apple’s Core is taught by selected student group
Tea Break
Case: Air Asia (HR & Air Asia representative)
Lunch
UTM International Business School Classes
UTM Professor to teach case. Case TBD
3:45-5pm
8.00 pm – 10.00 pm
Review of Preparation/ Student-Teacher Relationship (SR)
Case: Ben & Jerry Homemade Ice Cream Inc. A Period of
Transition (SR)
Tea Break & Rest
10.30 pm
Date : 22 June 2012 (Friday)
Time
Program
8.30 am – 10.30 am
Questioning, Listening and Responding
Enroll in HBS Publishing (SR)
Tea Break
Wrap up Session, Lessons Learned & Closing (HR & SR)
Please drop off workshop evaluation
10.30 am
10.40 am – 12.30 pm
1.00 pm
End of Program & Lunch