SPONSORSHIP OPPORTUNITIES LAKESIDE SKATEPARK Lakeside, CA LAKESIDE SKATEPARK The Lakeside Highway Lions Club is a 501(c)3 tax deductible non-profit organization EIN 33-0454368 1 OUR MISSION To establish a premier skate park where skaters can exercise in a clean, safe environment without endangering people or damaging property. To develop a well-maintained park open to skaters who are willing to uphold the park’s rules and restrictions. To view this park as a community project, designed to satisfy the needs of skaters and families. WHY A SKATEPARK? Due to the growing population of skateboarders, safety concerns, and the need for positive healthy activities for our youth, dedicated residents, activists, skateboarding enthusiasts and community leaders came together to form the Lakeside Skatepark Committee in July 2009. THE BENEFITS •Proven positive economic impact. •Develops new community partnerships. •Creates a top quality regional attraction. •Strengthens community image and creates a sense of place. •Contributes to the health and physical well-being of the community. •Provides positive youth development in a safe, secure environment. 2 WELCOME TO LAKESIDE For more than a century the Community of Lakeside has been one of the most interesting and engaging communities in San Diego County. With a rich history and a promising future, the Community of Lakeside is a delightful blend of past and present, offering the best of both worlds to all our residents and businesses who call it home. With a history worth remembering and a future worth being a part of, the area has also changed with the times. Our community has been and will continue to be a celebrated part of San Diego County. Our vision of bringing a state of the art, eco-friendly skatepark into a community park setting is unmatch by other skateparks within Southern California, which is considered to be the birthplace of modern day skateboarding. When joining our community, you become a part of the vital social and service groups that make Lakeside worth living and investing in. Some of these orgnizations include The Lakeside Highway Lions Club, The Lakeside Chamber of Commerce, Lakeside Community Planning Group, Lakeside Community Collaborative, Lakeside Union School District, Lakeside Ministerial Association, El Capitan Stadium Association, Woman’s Club of Lakeside, East County Property Owners Association VFW, Elks, Optimist, 4H, FFA, Boys and Girls Club, Boys Scouts, Girls Scouts, Peacebuilders, PLAY, United States Naval Sea Cadet Corps, youth soccer, baseball and football teams, BMX and the Lakeside Historical Society, which works hard to keep the Americana feel to our Maine Street. Location, Location, Location Lindo Lake County Park is the recreational center of the Lakeside community. Our Community Center serves as the hub of local activities and our Teen Center makes a positive impact in the lives of our youth. Other amenities include family and group picnic areas, a dance ramada, play areas, a softball field, horseshoe pits, fishing, and tennis courts. The park is also home to the local county library and is well known for its excellent birdwatching opportunities. A new fitness walk on the westernmost peninsula on the south shore of the lake features 17 physical fitness stations that present a scenic, no-cost workout for park visitors. What they are saying... “I couldn’t be more excited about the momentum behind this world-class skate park. When you support this project, you’re building more than just a park for kids to play. You’re helping create happier, healthier Lakeside kids and families.” Dianne Jacob Supervisor, Second District, County of San Diego 3 LAKESIDE SKATEPARK With the help of many local community organizations and the approved use of Parkland Dedication Ordinance Funds (PLDO) by The Lakeside Community Planning Group, the funding for design and construction are complete. The next phase of funding is needed to insure a fiscal plan is in place to maintain and operate the park once it opens. In order to continue this highly anticipated project and move it from design to completion, we are offering sponsorship opportunities to the public and private sectors. The Lakeside Skatepark has been designed by the community with professional assistance from one of the best skatepark designer firms in the country, Action Sport Design, and the oversight of the County of San Diego Department of Parks and Recreation. In addition, the design of this park has recieved financial support and endorsement from The Tony Hawk Foundation. The 16,500 square foot, all-concrete park will be the host of local and national competitions and become the area’s prime hot spot for skateboarders and the community. The unique design provides elements for users of all skill levels, and gives spectators the opportunity to view the activity in a comfortable park-like setting. Lakeside prides itself on supporting businesses that likewise invest back into the community. Creating visibility and communicating the benefits of your business or service through sponsorship creates a loyalty like none other. Visited by tens of thousands every year, Lindo Lake County Park is an ideal location with endless opportunity including surrounding street traffic and year around events both skateboarding and non-skateboarding that will only broaden your marketing effort. What they are saying... “In the interest of creating a sustainable local economy and a healthy safe environment for the community of Lakeside; the Lakeside Chamber of Commerce whole-heartedly supports the building of the Lakeside Skatepark in Lindo Lake Park.” Kathy Kassel Executive Director, The Lakeside Chamber of Commerce 4 NAMING RIGHTS OPPORTUNITY Naming rights means that, with approval of the County of San Diego Board of Supervisors, the skatepark is actually named by you! Imagine driving down Vine Street in Lakeside along with the many other cars that pass by Lindo Lake Park everyday and seeing your name on the Lakeside Skatepark Facility! You also get exposure to thousands of people who visit Lindo Lake Park each year for a variety of activities and events. In addition, your name will be seen on a daily basis by hundreds of skateboarders of all ages and nationwide coverage via the skateboard industry by being associated with one of the best skate parks in the country. 5 NAMING RIGHTS SPONSORSHIP BENEFITS • The Lakeside Skate Park will be named by your company. • Company Name and Logo displayed prominently on double-sided main entry sign (3’ tall x 7’ long ) • Countywide recognition through ongoing public relations efforts promoting your company’s sponsorship, including: • Once a year full page print advertisement promoting your company’s support in the County of San Diego Department of Parks and Recreation program guide which is distributed county wide 3 times a year to approximately 24,000 households. Sponsor can select fall, winter/spring, or summer edition of the program guide. • Twice a year placement in the Department of Parks and Recreation’s monthly email blast to 30,000 followers promoting your company’s support with active links to your company website. • Recognition in the Department of Parks and Recreation’s Annual Report. • Recognition in the Department of Parks and Recreation’s social media outlets including Facebook and Twitter. • Department of Parks and Recreation and Lakeside Skate Park Committee Press Releases about the Lakeside Skate Park. • County of San Diego Department of Parks and Recreation website including a link to your company website. • Company Logo on Skatepark Camps, Competitions and Events flyers. • Plaque/Award presented at the Lakeside Skate Park Grand Opening. • Local recognition through ongoing public relations efforts in Lakeside promoting your company’s sponsorship, including: • Once a year full-page advertisement promoting your company’s support in the Lakeside Recreation Program Guide which is widely distributed throughout the Lakeside Community in print and online. Sponsor can select fall, winter/spring, or summer edition of the program guide. • Recognition in the Lakeside Skate Park website including your company link and all newsletters. • Recognition the Lakeside Skate Park Committee’s social media outlets including Facebook and Twitter. • Company banner displayed at skate park competitions/events. • Company Name and Logo on the legacy board at park site in perpetuity. • Become a part of Lakeside history and a recognized community partner! • Other opportunities for recognition are negotiable. 6 DESIGN & SPONSORSHIP OPPORTUNITY LOCATIONS STAIRSET ($5,000) EURO GAP ($5,000) SPONSORSHIP WALL* DONATED BRICK ($450) MO NU SIG MEN T N DONATED BRICK ($450) BANK WALLS & GAPS ($2,500 x 4) *Sponsors will be prominently displayed here. See sponsorship details. 7 BOWL ($10,000) BOWL / POOL OPPORTUNITY Becoming a premier skate park requires having the best elements. Lakeside Skatepark is set to have one of the top pool sections in the nation. Some of the biggest names in skateboarding are associated with bowl/pool skating. Every time there is an event or when a skater is talking about how awesome it was to skate the bowl at Lakeside Skatepark, they will be saying your company’s name. BOWL / POOL SPONSORSHIP BENEFITS • Company Name and Logo displayed prominently on Sponsorship Wall (3’ x 10’) • Company banner displayed prominently on fence surrounding bowl/pool • Countywide recognition through ongoing public relations efforts promoting your company’s sponsorship, including: • Once a year half page print advertisement promoting your company’s support in the County of San Diego Department of Parks and Recreation program guide which is distributed county wide 3 times a year to approximately 24,000 households. Sponsor can select fall, winter/spring, or summer edition of the program guide. 8 BOWL / POOL SPONSORHIP BENEFITS (continued) • Once a year placement in the Department of Parks and Recreation’s monthly email blast to 30,000 followers promoting your company’s support with active links to your company website. • Recognition in the Department of Parks and Recreation’s Annual Report. • Recognition in the Department of Parks and Recreation’s social media outlets including Facebook and Twitter. • Recognition in Department of Parks and Recreation and Lakeside Skate Park Committee Press Releases about the Lakeside Skate Park. • County of San Diego Department of Parks and Recreation website including a link to your company website. • Company Logo on Skatepark Camps, Competitions and Events flyers. • Company banner displayed at skate park competitions/events. • Plaque/Award presented at the Lakeside Skate Park Grand Opening. • Local recognition through ongoing public relations efforts in Lakeside promoting your company’s sponsorship, including: • Once a year half-page advertisement promoting your company’s support in the Lakeside Recreation Program Guide which is widely distributed throughout the Lakeside Community in print and online. Sponsor can select fall, winter/spring, or summer edition of the program guide. • Recognition in the Lakeside Skate Park website including your company link and all newsletters. • Recognition the Lakeside Skate Park Committee’s social media outlets including Facebook and Twitter. • Company banner displayed at skate park competitions/events. • Become a part of Lakeside history and a recognized community partner! • Other opportunities for recognition are negotiable. 9 EURO GAP & STAIRSET OPPORTUNITY While complementing the natural setting that is Lindo Lake Park, the stairset is the staple of every skatepark. Serving as the metaphorical platform that attracts people to skating by creating opportunity to rise above and try again all while encouraging creativity. The Stairset is the birthplace of today’s modern skateboarding style. Ever since the street skating boom of the 1990s, the Euro Gap has become one of the most sought after aspects in skatepark design. It’s not uncommon to see a line of riders waiting to hit the Euro gap, as it is a favorite of street skaters everywhere. The appeal of both of these obstacles are sure to bring riders from all over to join in the fun. 10 EURO GAP & STAIRSET SPONSORSHIP BENEFITS -- 2 OPPORTUNITIES AVAILABLE • Company Name and Logo displayed prominently on the sponsorship wall (8’ x 1.5’) • County wide and local recognition through ongoing public relations efforts announcing your company’s sponsorship, including: • Once a year quarter page advertisement promoting your company’s support in the Lakeside Program Guide which is widely distributed throughout the Lakeside Community in print and online. Sponsor can select fall, winter/spring, or summer edition of the program guide. • Recognition in the Department of Parks and Recreation and the Lakeside Skate Park’s social media outlets including Facebook and Twitter. • Recognition in Department of Parks and Recreation and Lakeside Skate Park Committee Press Releases about the Lakeside Skate Park. • Recognition in County of San Diego Department of Parks and Recreation website including a link to your company website. • Recognition in the Lakeside Skate Park website including your company link and all newsletters. • Company Logo on Camps, Competitions and Events flyers. • Company banner displayed at skate park competitions/events. • Plaque/Award presented at the Lakeside Skate Park Grand Opening. • Become a part of Lakeside history and a recognized community partner! • Other opportunities for recognition are negotiable. 11 BANK WALLS & GAP OPPORTUNITY No skatepark is complete without bank walls. In fact, it is the bank walls that encompass the park and create flow and transition from one element of the park to the other. Popular amongst a diverse range of end users, your marketing demographic is sure to be reached. Have a multi-faceted ad campaign, are you a corporate conglomerate with several brands or a local business that is looking to support the skatepark within a limited budget. With four available bank walls you can choose one, two or all four. It is safe to say that “street” skating has embedded itself within the modern progression of skateboarding. In fact, you can’t open a skateboard magazine without seeing photo spreads of today’s top skaters creating new tricks and attracting fanfare by those who marvel at their defying acts of gravity. A launch pad not only for skaters, but your company. The bank walls and gaps are at the core of the action. 12 BANK WALLS & GAPS SPONSORSHIP BENEFITS -- 4 OPPORTUNITIES AVAILABLE • Company Name and Logo displayed prominently on the sponsorship wall (4’ x 1.5’) • County wide and local recognition through ongoing public relations efforts announcing your company’s sponsorship, including: • Once a year quarter page advertisement promoting your company’s support in the Lakeside Program Guide which is widely distributed throughout the Lakeside Community in print and online. Sponsor can select fall, winter/spring, or summer edition of the program guide. • Recognition in the Department of Parks and Recreation and the Lakeside Skate Park’s social media outlets including Facebook and Twitter. • Recognition in Department of Parks and Recreation and Lakeside Skate Park Committee Press Releases about the Lakeside Skate Park. • Recognition in County of San Diego Department of Parks and Recreation website including a link to your company website. • Recognition in the Lakeside Skate Park website including your company link and all newsletters. • Company Logo on Skatepark Camps, Competitions and Events flyers. • Company banner displayed at skate park competitions/events. • Plaque/Award presented at the Lakeside Skate Park Grand Opening. • Become a part of Lakeside history and a recognized community partner! • Other opportunities for recognition are negotiable. 13 BUY A BRICK PROGRAM OPPORTUNITY Bricks are an affordable alternative that insures your company is etched into the history of the skatepark. Your gift of giving will be recognized and also becomes part of the two memorial entry points into the skatepark. BENEFITS • Company Name and Logo on 8” x 8” brick located at one of two entry points into the skatepark. • Company Name and Logo on skatepark marketing and informational materials, including: – Lakeside Skatepark Website “Supporters” Page. – Lakeside Skatepark Facebook Fan Page “Featured Like” – Lakeside Skatepark Email Newsletter “New Supporters Section” • Become a part of Lakeside history and a recognized community partner! • Other opportunities for recognition are negotiable. What they are saying... “Every one of the more than 400 skateparks the Tony Hawk Foundation has helped to open have instantly become those communities’ most popular youth destinations. The inspired design of the Lakeside Skatepark will draw skaters from throughout the region and put Lakeside on the map for youth, families, and all the moms and dads who are pulling their skateboards out of the closet to roll with the kids. ” Miki Vuchovich Executive Director, The Tony Hawk Foundation 14 COST OF OPPORTUNITY It is true that there are things in life that you can not put a price on, such as the smile on a young person’s face or shared time with family and friends. However, when opportunity knocks to provide a place for these things to flourish within a community, we must answer the door. Your donation to The Lakeside Skatepark is the foundation that secures the integrity of a dream and a hope that is timeless. THANK YOU! OPPORTUNITY VALUE / DURATION NAMING RIGHTS $50,000 / 5 years 1 BOWL / POOL $10,000 / 5 years 1 EURO GAP $ 5,000 / 5 years 1 STAIRSET $ 5,000 / 5 years 1 BANK WALL & GAP $ 2,500 / 5 years 4 BRICK $ 450 / LIFETIME OPPORTUNITIES LIMITED (8” x 8”) SPONSORSHIP OPPORTUNITIES ARE DESCRIBED ON THE PREVIOUS PAGES AND ARE BASED ON PRE-CONSTRUCTION COSTS. ALL SPONSORSHIPS MUST BE APPROVED BY THE COUNTY OF SAN DIEGO DEPARTMENT OF PARKS AND RECREATION Sponsor products or services cannot be in conflict with the Department of Parks and Recreation’s existing mission, goals and policies FOR MORE INFORMATION, PLEASE CONTACT: Jerry Mosier (619) 749-1102 jerry@jmosier.com The Lakeside Highway Lions Club is a 501(c)3 tax deductible non-profit organization EIN 33-0454368 15 SPONSORSHIP COMMITMENT FORM DONOR: COMPANY (IF APPLICABLE): ADDRESS: PHONE: EMAIL: WEBSITE (IF COMPANY): The County of San Diego Department of Parks and Recreation, Lakeside Highway Lions and Lakeside Skatepark Committee gratefully acknowledges your donation described below, to be used for The Lakeside Skatepark. CHOOSE ONE OR MORE OF THE FOLLOWING: ❏NAMING RIGHTS.......................................................................................................$50,000 ❏BOWL / POOL..........................................................................................................$10,000 ❏EURO GAP..................................................................................................................$5,000 ❏STAIRSET......................................................................................................................$5,000 ❏BANK WALL & GAP (please circle amount): 1 2 3 4 . ...................................... (each) $2,500 ❏BRICK..............................................................................................................................$450 TOTAL DONATION AMOUNT: $ YOU WILL RECIEVE WRITTEN CONFIRMATION THAT YOUR FORM WAS RECIEVED ALONG WITH SPONSORSHIP DETAILS. WE WILL CONTACT YOU SHOULD FURTHER INFORMATION BE REQUIRED. MAKE CHECK PAYABLE TO: LAKESIDE HIGHWAY LIONS MAIL CHECK TO: LAKESIDE SKATEPARK C/O LAKESIDE HIGHWAY LIONS PO BOX 1743 LAKESIDE, CA 92040 The Lakeside Highway Lions Club is a 501(c)3 tax deductible non-profit organization EIN 33-0454368 16 LAKESIDE SKATEPARK A C OUNTY OF SAN DIEGO PREMIER RECREATION FACILITY LAKESIDE SKATEPARK BE A PART OF LAKESIDE HISTORY! 17