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10a.m. – 6p.m.
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11a.m. – 7p.m.
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10a.m. – 3p.m.
Among the fastest-growing manufacturing regions in the
U.S., the West Coast is a national hotbed of opportunity for companies with new products and innovative ideas . The leading industries include electronics, transportation, medical, industrial machinery, additive manufacturing, consumer goods and much more. WESTEC is the event of choice for regional manufacturers because they know they’ll fi nd the practical solutions and business-building connections they need. Come to WESTEC 2015 and connect with this passionate community of industry leaders .
“This is the best show in Southern California to keep up with manufacturing technology.”
– Dave Mackenzie, Mahr Federal Inc.

RESERVE YOUR
EXHIBIT SPACE
TODAY!
800.733.3976
exposales@sme.org
WESTEConline.com
Thousands of people from hundreds of companies are looking for your solutions.
Moog
Aluminum Precision Products
Uptime
Electronics Inc.
Alcoa
Fastening
Systems
National Oilwell Varco
“California is a big machine tool market. When we’re here, we seem to be able to contact customers from all major industries: aerospace, defense, etc. WESTEC is a great place to fi nd all of those people in one place.”
– David Plank, Hurco
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Company Owners and Executives
Meet more buyers than you would during a month on the road and position your product or services as a cutting-edge solution.
Manufacturing Engineering
Manufacturing Production
Product Design / Design Engineers
R&D Professionals
Foremen / Supervisors
Quality / Inspection
WESTEC connects you with hard-to-reach decision-makers who can bring your enterprise to the next level. Manufacturers attend to find solutions that improve processes , increase quality , raise profits , and meet customer demands .
Aircraft / Aerospace
Automotive / Transportation/ Motorsports
Industrial and Commercial Machinery
Consumer Products
Medical / Surgical
Defense / Government / Military
Fabricated Metal / Stamping
Electronics / Computers
Energy / Petroleum
FREEWAY TRAFFIC BAD
BOOTH TRAFFIC GOOD

Advanced Materials Air Systems Assembly & Automation Equipment
Chucks, Collets & Fixtures Cleaning Systems
C o m p o s i t e s Coolants & Lubricants
D e b u r r i n g
& S u r f a c e C o n d i t i o n i n g D r i l l i n g & Ta p p i n g M a c h i n e s EDM/ECM
Electronic Manufacturing Engineering Materials Applications Finishing
S y s t e m s Flexible Manufacturing Systems F o r m i n g & Fa b r i ca t i n g
Identification Equipment & Systems Laser
Systems Lathes Lean Manufacturing Machine Controls (NC/CNC/
DNC) Machining Centers Machine Vision Manufacturing Education
Measurement Systems Metal
Saws Milling Machines Plastics Processing Press Brakes & Shears
P r o d u c t D e s i g n & A u t o m a t i o n Punches Quality/Measurement
Systems
Rapid/Additive Manufacturing
Safety/Ergonomics
S c r e w M a c h i n e s S t a m p i n g To o l , F i x t u r e & D i e D e s i g n
Tu r n i n g & B o r i n g M a c h i n e s Waterjet Cutting Welding Systems
3 %
EXCEED
$5,000,000
11 %
$500,000 and $5,000,000
75 %
65 %
INFLUENCE
PURCHASES
DECISION
MAKERS
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California is the largest manufacturing market in North America. And two-thirds of the state’s manufacturing employment – more than 814,000 workers – are in
Southern California.
1 Why wouldn’t you come to WESTEC and meet them face-to-face in their backyard?
This is a region that has experienced growth in high-tech industries and they are looking for high-tech solutions to keep them competitive. Southern California manufacturers are also looking for increased productivity – each hour of manufacturing labor today produces twice the value it did in 1990.
1 WESTEC is your chance to capitalize on pent-up demand for technology and equipment.
1 California’s Manufacturing Industries: Employment and Competitiveness in the 21 st Century, Institute for Applied Economics, Los
Angeles County Economic Development Corporation, 2014
RESERVE YOUR EXHIBIT
SPACE TODAY!
800.733.3976
exposales@sme.org
WESTEConline.com
CA
OR
WA
NV
86
% of WESTEC attendees are from
California.
UT
9 % attend from key manufacturing states.
AZ
TX

IL
MI
OH
NY
1.5
% attend from other
U.S. states.
1.5
% attend from Mexico.
2 % attend from other countries.
“Without WESTEC, we probably wouldn’t [still] be here.
This is where we really introduce the technology to machine shops. We were so overwhelmed with interest after our fi rst time here, we expanded our brand.”
– Laird Parry, OMAX Corporation
OPPORTUNITY AND INNOVATION ABOUND IN CALIFORNIA
• California is the top-ranking state in the U.S. for manufacturing, with over 25,000 manufacturers and 1.2 million jobs 1,2
• Top manufacturing sectors in California include: computer and electronic products, petroleum and coal products, chemical manufacturing, and food and beverage manufacturing 2
• Manufacturing accounts for 87% of California’s exports 2
• Since 2003, California manufacturing exports rose 60% faster than the state’s overall economy 2
• California’s aerospace industry employs more than 100,000 workers, accounting for 16.5% of the nation’s aerospace jobs; more than 80% of these workers are employed in Southern California 3
1 2014 Directory of California Manufacturers, Manufacturers’ News, Inc., 2014
2 California Manufacturing Facts, National Association of Manufacturers
1 California’s Manufacturing Industries: Employment and Competitiveness in the 21 st Century,
Institute for Applied Economics, Los Angeles County Economic Development Corporation, 2014
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1 MEET CUSTOMERS AND DEVELOP BUSINESS
The manufacturers who attend WESTEC come to fi nd ways to be competitive. They come to connect, innovate, and manufacture. They want to build their businesses, and if you have the solution to their challenges they want to do business with you.
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3 REACH AN AUDIENCE WITH BUYING POWER
The caliber of attendees at WESTEC is unequaled – 75% of attendees infl uence purchases and nearly 41% are owners or executives. You will not fi nd a better chance to present your products and services to an audience as infl uential as this one.
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ENGAGE WITH THE INDUSTRY’S BEST
Every level of manufacturing is here. From CEOs to shop fl oor supervisors. From owners to machinists. From designers to engineers. They come from every corner of manufacturing and share a common passion for the industry. Meet innovative partners you won’t see again until 2017.
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GENERATE SALES LEADS AND NEW CUSTOMERS WHILE PROMOTING YOUR BRAND AND COMPANY
The WESTEC audience is searching for the very latest innovations and have the money to invest – 14% have equipment budgets that exceed $500,000. Be the one to provide solutions to them and become front-of-mind for future business.
UNRIVALED TALENT AND INNOVATION LIVE HERE
Southern California is booming with innovative ideas and the talent to make them a reality. The leading industries include electronics, transportation, medical, industrial machinery, aerospace, consumer goods, and more. WESTEC is the event of choice for West Coast manufacturers – it’s where opportunity meets innovation.

New for 2015: Extended Show hours!
New programs, more content, and new opportunities bring more of the right customers and decision makers you want to see!
“WESTEC provides us with great exposure to the West Coast manufacturing community. By exhibiting, we are able to meet a large gathering of attendees, in one place and at one time, to present our latest innovations, improvements, and solutions.
Attendees have the opportunity to network with our engineers and sales team, see our machines in action, and have any questions answered right on the spot. WESTEC does a terrifi c job at promoting creativity and innovation and spotlights ground-breaking products for a wide cross-section of industries.”
– Theresa Napolitano, Chevalier
JOB SHOP NIGHT (NEW!)
Meet hard-to-reach small and medium job shops. This is a special evening devoted to these manufacturers – who are often faced with technology and business decisions for their companies. Short presentations, celebrity sightings, entertainment, and refreshments will create a unique opportunity to make connections and develop leads.
ENGAGING EXHIBITS
Make your exhibit one of the most exciting and engaging choices on the fl oor. There will be a variety of manufacturing technologies on display and a broad range of interested decision makers to meet.
PRODUCT PRESENTATIONS
These dynamic, interactive presentations showcase key technologies, are an immersive experience for attendees, and create opportunities for exhibitors to connect.
WESTEC THEATER
Hear technology success stories from leading manufacturers on additive manufacturing,
3D printing, lightweighting, automation, and more. New equipment announcements and interactive workshops keep WESTEC buyers at the show longer!
KEYNOTES
Manufacturing’s brightest minds and most innovative leaders share how they are moving the needle forward. Attendees are there to learn and build their networks – be there to make that connection.
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At WESTEC, you get more than just space on the exhibit floor.
These value-added incentives will help maximize your investment before, during, and after the event.
1 MORE TRAFFIC, BETTER OPPORTUNITIES
Show fl oor activities are designed and promoted to keep buyers coming back to the exhibit hall again and again.
• Job shop reception
• Theater presentations
• Resource centers
• Networking reception
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TREAT THEM TO WESTEC
Use your printed and electronic exhibitor guest passes to invite your partners, prospects, and customers to the event at no charge.
NETWORK AND LEARN
You’re invited to attend the Keynote Presentations as well as all theater sessions. These presentations are ideal opportunities to meet potential buyers, as well as gain insight into the needs of manufacturers.
INCREASED ONLINE VISIBILITY
AND ON-SITE EXPOSURE
Attendees can search the online exhibitor listing by company, keyword, or category to fi nd the types of products and services they’re looking for at the show.
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MAKE BOOTH PROMOTION EASY USING OUR TOOLS
• Exhibitor Email Invitations – Send email invitations to your key customers and prospects.
• Marketing Kit and Exhibitor Manual – Receive all of the tools, tactics, and information you need to plan a successful booth.
• Banner Ads – Post these on your website with free registration for customers and prospects.
• Social Media – Promote your products and participation at WESTEC to your followers and ours.
• New Product Indicator – Put this in front of your booth to get attention.
ACCESS WESTEC BUYERS BEFORE THE SHOW pre-registered attendees for a one-time, pre-show mailing for a nominal fee.
TARGET THE AUDIENCE THAT MATTERS
TO YOU THE MOST!
WESTEC’s comprehensive marketing campaign targets serious, high-quality buyers that translate into on-site and future sales through:
• Direct Mail • Email • Social Media
• Display Advertising • Media Exposure • Website

You don’t know who you don’t know. 31% of WESTEC’s audience was new in 2013. Can you aff ord to miss out on thousands of potential customers by not being there?
Increase your pre-event and on-site visibility, credibility, and brand awareness among key prospects with a customized event sponsorship. For more information, contact:
Nick Smith • 800.733.3976 ext. 3166 • nsmith@sme.org
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Exhibit at WESTEC and position your company as the solution.
• Showcase your new innovations
• Network with people who share your passion for manufacturing
• Come face-to-face with infl uential decision makers from all levels of the supply chain
• Connect, innovate, and help them develop smarter ways to manufacture
800.733.3976
exposales@sme.org
WESTEConline.com
#westec
WESTEConline.com
One SME Drive
Dearborn, MI 48128