Press Release
New Webdesign for beauty alliance Consumer Card wincard
The internet presence of the beauty alliance consumer card wincard has been
launched with a fresh new design for its website.
The perfumery association based in Bielefeld, Germany, has acquired the former
owner, the LWS-Loyalty World Solutions GmbH, in March 2009. The beauty alliance
has since taken over the complete handling of the multi-partner card.
As of April 2010, the customer card´s website www.win-card.de went online with a
contemporary appearance. Even at first glance, the card´s system is conveyed
clearly, the web pages are more customer friendly and the navigation is simplified.
Sweepstakes and a login-area for cardholders wishing to view their current score of
collected points round off the newly designed website.
Visually the web site appears young and contemporary with a playful touch while
clearly displaying the broad spectrum of business partners. Though the beauty
alliance holds the majority of doors, more than 195 stores including Zeus Baumärkte,
Ringfoto und Ekaflor Blumengeschäfte are part of the partner program.
With each purchase, customers can collect points at one of the participating
businesses. Once a 500 point threshold is achieved, the customer receives a
voucher for in-store redemption.
For businesses, the wincard offers multiple possibilities as well, e.g. maintenance of
regular customers and gaining new clients.
The beauty alliance Germany GmbH & Co. KG in Bielefeld, Germany, is the largest
perfumery association in Germany. The association currently represents 220
perfumery retailers with more than 970 locations. As a part of beauty alliance
International, located in Switzerland, the beauty alliance, with 1300 perfumeries in
Europe, is the strongest partner for privately owned perfumeries.
Bielefeld, April 12, 2010
------------------------------------------------------------Kontakt:
Beate Gummersbach
beauty alliance Deutschland GmbH & Co. KG
Große-Kurfürsten-Str. 75
33615 Bielefeld
Tel.: 05 21-5 20 77 101
Fax: 05 21-5 20 77 100
gummersbach@beauty-alliance.de
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