FORCES BEHIND THE EMERGENCE OF THE HRM CONCEPT The Human Resource Management Concept in its present state is a purely new concept, which can be said to have emerged in the early 1980s. Many management writers and thinkers saw the adoption of the HRM concept as a major stride towards achieving organizational effectiveness. This in other words is a clear indication that the traditional ways of managing employment had some weaknesses in them. With the failure of the traditional systems, management thinking thus became preoccupied by the need to proffer solutions that would in turn trigger organizational effectiveness. Organizational effectiveness was thus identified with one of the follow 4 factors: 1. 2. 3. 4. Strong goal-directed leadership High levels of employee motivation and skill A holistic approach to people management and organizational change Treating employees as human capital i.e. assets rather than costs to a business 5. What is important to note is that these principal characteristics that formed the hallmark of organizational effectiveness were highly incompatible with the traditional ways of managing employment hence there was need for a new distinctive approach to employment management. Infact there are two important factors that led to an increased emphasis on organizational effectiveness and the characteristics named above. 1. The Influence Increased Japanese Competition The success of the Japanese economy as the leading economy from the 1970s onwards challenged the predominance of the US and Western European businesses. Garraghan and Stewart (1992) noted that the success of the Japanese economy was premised on a distinctive business culture, which was different from the free market capitalist culture of the US and the European economies. NB: Free market capitalism was a direct contradiction of the principles of organizational effectiveness hence there was need for US and European economies to adopt a much more flexible and distinctive approach to employment management that would bring organizational effectiveness. This is simply because of the fact that the South Eastern Asian Model with its emphasis on growing talent as opposed to poaching talent, strategic investment in people, team working and a strong sense of belonging to teams became an epitome of best practice and success. 1 In a nutshell the US and the European economies because of this increased competition and the ultimate success of the Japanese were forced to adopt these practices, which underline the present concept of HRM. Thus authors like Ouchi 1981, Peters and Waterman (1982) asset that HRM emerged from the threats posed by the South East Asian Tigers and the ultimate adoption of people-centered approaches, which are basically embraced by the HRM Concept. 2. Government Policy In Western Business Culture The adoption of HRM occurred at a time when Japanese competition was heavily impacting on Western business economies. In short free market capitalism is shorttermist in nature that is it emphasizes more on things like: - fast return on capital Hard-headed managerial attitudes i.e. readily acceptance of redundancies Increased profits through mergers, deals and aggressive takeovers Minimal acceptance of social responsibilities like maintaining low levels of unemployment. On the other side the Japanese business culture emphasized more on long-term thinking and a more humane aspects of employment management. It was based on a culture of: Teamwork rather than individualism Thriving for high levels of quality and motivation Mutual commitment between the organization and its staff etc. Thus according to Eccles (1989) Free market capitalism of the US and Europe was at a disadvantage than the South East Asian model led by Japan. This huge gulf or distinction that existed between the free market capitalism and the South East Asian Model led by Japan was a major determinant factor in the emergence of the HRM concept. What is important to note during this period was that political events in the Western business economics in the early 1980s were conducive for the adoption of people management approaches, which focused on relationships between organizations and individual employees rather than between employers and Trade Unions. However, it is paradoxical to note why Western economies like US and UK led by Thatcher and Reagan respectively encouraged the adoption of HRM during the period of increased Japanese competition yet people management practices of the Japanese were incompatible with their free market ideals. 2 Guest (1991) asserts that although Thatcher and Reagan were strong advocates of free market ideals, the adoption of HRM within their economies would be compatible with Their intention to create economies based on Unitarism and convergence of interests characterized by : Low labour protection Emergence of managers as strong leaders Absolute managerial rights to manage Restricted rights to strike. The adoption of HRM was also possible as Reagan and Thatcher advocated for an environment where workers were to be loyal to their employers and not to other bodies like Trade Unions. Because free market ideals also encouraged individual success, this also made it possible for the emergence of the HRM concept with its differential forms of remuneration such as Performance Related Pay and incentive bonuses, which are also individualistic in nature. Conclusively HRM was adopted within this period because the individualistic and unitaristic nature of free market ideals were consistent with the ideals of the HRM models of performance. Tutorial Question Critically compare and contrast the HRM model and the IR Model. Does the recent adoption of the HRM model represent a positive approach in the management of people? 3