Sunday, September 10, 2006 ●
Brentwood, Los Angeles, CA
Dear Fundraiser:
Thank you for participating as a fundraiser in the 5th annual KICKIN’ CANCER! 5K
Walk/Run. Together, we can raise a far larger amount of money to support the early
detection and prevention of women’s cancers than otherwise possible.
The enclosed Fundraising Kit includes the following tools to help you reach your
fundraising goals:
o
o
o
o
Fundraising Incentive Prizes
Helpful Fundraising Tips
Individual Pledge Forms
KICKIN’ CANCER! Quick Facts
o Beneficiary Information
o Sample Fundraising Plan
o Sample Fundraising Letter
The Fundraising Kit is available at: www.kickincancer.com under Fundraise NOW. On the
website you will find the entire contents of this package plus a short video clip from the event,
the Fundraising Made Easy chart to show you just how easy it is to reach your goal, the
KICKIN’ CANCER! Poster, important event information, sponsor links and more! You may also
choose to conduct your entire KICKIN’ CANCER! fundraising experience online by following
the links on the website.
On behalf of the Lynne Cohen Foundation, thank you for your participation in KICKIN’
CANCER! If you have any questions or need to order additional fundraising tools, please
contact us at info@kickincancer.com or 562.856.1839.
Sincerely,
Kimberly Gill
Manager of Special Events
FUNDRASING INCENTIVE PRIZES
$100
KICKIN’ CANCER! limited edition Teddy Bear*
*Choose from the KICKIN’ CANCER! Ovarian Cancer Awareness
Bear or the KICKIN’ CANCER! Breast Cancer Awareness Bear
$ 250
KICKIN’ CANCER! embroidered long sleeve shirt
$ 500
KICKIN’ CANCER! embroidered fleece sweatshirt
$ 750
KICKIN’ CANCER! embroidered duffle bag
$1,000
Tribute Wall plaques, inscribed with personal messages, are available for each
individual pledge of $1,000 or more, or for each $1,000 collectively raised by a
team.
$2,000
One roundtrip ticket anywhere in the continental USA
serviced by JetBlue Airways
$3,500
Two roundtrip tickets anywhere in the continental USA
serviced by JetBlue Airways

Fundraising prizes are subject to change. The Lynne Cohen Foundation reserves the right
to substitute awards of equal or greater value.

Airline tickets valid one year from date of issuance. Certificates may be redeemed for
travel pending space availability at time of booking, seats are limited.

Awards are not cumulative.

Entry fees are not counted toward individual or team fundraising goals.

Prizes will be delivered to the winner via United States mail following the event.

Established Tribute Fund Team pledges and donations will benefit their individual funds.

Tribute Fund Team Members are eligible for team prizes and awards, except airline
tickets.
HELPFUL FUNDRAISING TIPS

Raise and collect your pledges as quickly as possible.

Talk about KICKIN’ CANCER! with everyone. Share your stories with the world.

Take your pledge form with you wherever you go, or e-mail your donation web page to
all of your email contacts.

Consider everyone a potential sponsor. Include friends, family and business associates.
Solicit your local coffee shops, restaurants, gyms or any other business you patronize.

Enlist your friends’ help in spreading the word and signing up sponsors. Commit friends
who are unable to make a monetary donation to help raise $100 or more for you.

Be persistent, but considerate! Make follow-up telephone calls or send an email note to
remind your potential sponsors how important KICKIN’ CANCER! is to you.

Be creative and spontaneous in your fundraising. Let your imagination be your guide.

If you are frustrated or discouraged for any reason, remember why you’re participating in
KICKIN’ CANCER! Find a positive to focus on and run with it.

Remember to call us – (562) 856-1839 – or send an email to info@kickincancer.com
when you need our help.
PLEDGE FORM
KICKIN’ CANCER! 5K Walk/Run &
Women’s Healthcare Expo
Sunday, September 10, 2006 – Los Angeles
If you are part of a team, please submit Pledge Forms and all donation money to your Team Captain. If you are
fundraising as an individual, mail this Pledge Form with all donation money to be received by September 7 to:
KICKIN’ CANCER! P.O. Box 7128, Santa Monica, CA 90406-7128
Or, deliver in person at Packet Pick-up on September 9 from 9 a.m. to 3 p.m.
ALL donations must be received by September 9 at 3 p.m. to qualify for fundraising prizes.
____________________________________________ ____________________________________________________
Fundraiser’s Name
Team Name (if applicable)
____________________________________________
_________________________________________________________
Fundraiser’s Phone
Fundraiser’s Email
____________________________________________________________________________________________________________
Fundraiser’s Mailing Address
* Donor information is required for all cash donations. If donor information is not included on the Pledge Form, a cash receipt will be
required. Please make checks payable to: KICKIN’ CANCER! and include Team Name in memo line.
DONOR NAME
DONOR ADDRESS
DONOR PHONE
TOTAL $
PLEDGE
TOTAL COLLECTED: $
Don’t forget to ask if your company has a matching gift program. Photocopy additional Pledge Forms if necessary and attach. Pledge Forms are also
available on www.kickincancer.com. For Recurring Gifts Forms or for information about Employer Matching Gifts, please call us at 1-877-OVARY-11.
The Lynne Cohen Foundation is a tax-exempt 501 (c) (3) ID# 95-4668714. Contributions are tax-deductible as provided by law.
QUICK FACTS
KICKIN’ CANCER! LOS ANGELES
WHAT:
5K WALK/RUN & WOMEN’S HEALTHCARE EXPO
WHERE:
San Vicente Boulevard, Brentwood, Los Angeles, CA
WHEN:
Sunday, September 10, 2006 at 9 a.m.
WHY:
To heighten awareness of women’s healthcare issues and raise funds for the early
detection and prevention of women’s cancers
WHO:
3,000 women, men and children expected to participate
PLUS sponsor and exhibitor displays and product sampling
WEBSITE:
www.kickincancer.com
B
EN
BENEFICIARY
All proceeds from KICKIN’ CANCER! will be used to support the
Lynne Cohen Preventive Care Programs for Women’s Cancers. The Los
Angeles recipient is the Lynne Cohen Preventive Care Clinic for Women’s
Cancers at USC/Norris Comprehensive Cancer Center.
Established in 1998, the Lynne Cohen Foundation is dedicated to the life,
character and strength of its namesake, who died of ovarian cancer. Although Lynne Cohen
didn’t carry a genetic mutation, she was concerned her three daughters might be at risk. Since
then, through preventative care programs at major cancer centers throughout the country, the
Foundation created by Cohen’s daughters focuses on the emerging role of screening and
prevention in women’s cancers.
KICKIN’ CANCER! is an event for the entire family to enjoy while heightening awareness of
women’s healthcare issues and raising funds for the early detection and prevention of women’s
cancers.
SAMPLE FUNDRAISING PLAN
RAISE $100 IN JUST TEN DAYS
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.
Put in your own $10
Ask your significant other for $10
Ask your boss for $10
Ask a co-worker for $10
Ask a friend for $10
Ask your neighbor for $10
Ask a relative for $10
Ask your favorite business for $10
Ask another co-worker for $10
Ask another relative for $10
► Don’t forget to ask if your company has matching gift program.
WRITE A LETTER
A quick and easy way to reach your goal…write a letter!
Write a letter about your fundraising effort and include:
1. your personal goal.
2. why you are walking to raise money for the early detection and prevention of women’s cancers.
3. if you have a connection to ovarian or breast cancer, discuss how this has affected your life and the
lives of your family.
1. what the money will benefit – the Lynne Cohen Preventive Care Programs for Women’s Cancers.
The Los Angeles recipient is Lynne Cohen at USC/Norris Comprehensive Cancer Center. Refer
supporters to the KICKIN’ CANCER! website for more information: www.kickincancer.com
2. where to send donations
Send or email your letter to business associates, co-workers, friends, family members and everyone on your
holiday list. Use the Sample Letter included in this Kit and start collecting pledges today.
Date
Name
Company
Address
City, State, Zip
Dear (Name):
On September 10, 2006, approximately 3,000 women, men and children will participate in the 5th annual
KICKIN’ CANCER! 5K Walk/Run to raise funds and awareness for the early detection and prevention of
women’s cancers.
I will be participating in the 5K Walk/Run and my personal fundraising goal is $_______. I would appreciate
any support you are able to give me for this worthwhile cause.
Ovarian cancer is the deadliest gynecologic cancer, striking 24,000 women annually in the United States and
killing approximately 14,000. Invasive breast cancer strikes 212,000 women annually in the United States and
kills approximately 40,000. Ovarian and breast cancer are curable diseases when found in the early stages. I
believe that my work with the Lynne Cohen Foundation is important and well worth the effort. I am particularly
proud of the fact that the Foundation has raised close to $6 million to support preventive care programs and
research since 1998.
I hope you will consider sponsoring my participation in KICKIN’ CANCER! Any amount will help change the
destructive path of ovarian and breast cancer for generations of women to come. Checks should be made
payable to KICKIN’ CANCER! Please include my name in the memo line of your check. Donations are tax
deductible as provided by law. Donations can also be made online at www.kickincancer.com [or, include
personal fundraising web page address, if you have one].
Thank you for considering this request for support. If you have any questions about the Lynne Cohen
Foundation programs, please visit www.lynnecohenfoundation.org. Or, to register yourself for the KICKIN’
CANCER! 5K Walk/Run, visit www.kickincancer.com.
Sincerely,
(Name)