Cross-Cultural Management and Communication

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Course outline
Course unit title
Name and title of lecturer
Level of course
Semester
Credits
Student working hours
Intercultural Management and Communication
Associate Professor Dolores Sanchez Bengoa
Cycle1
4
5
Contact
48
Lectures 16
Seminars
Practical work
Laboratory work
Consultations
Independent work
Total
Prerequisites
Language of instruction
Objectives of the course
Should match study program
objectives
-
-
-
-
Understand the importance
and influence of effective
intercultural management 
in a global context and its
fundamental elements. 
Recognize, reduce and 
overcome barriers that

hinder effective crosscultural communication. 
Create a deeper
understanding of your own
values and cultural.
assumptions as a bridge or
barrier to intercultural
relationships and activities.
Strengthen your ability to
understand, predict and to
handle a variety of
situations that occur when
10
6
16
82
130
None
English
Learning outcomes
A student’s knowledge,
comprehension and skills
- Increase international
communication skills
- Develop emotional and
cultural intelligence
- Create synergies
- Develop a global mindset
- Ability to reflect and
compare cultures
- Broaden cultural
understanding
- Develop greater
sensitivity in the meaning of
values as determinant factors
in international business.
- Develop multicultural
team spirit
- Coping with cultural
shock
-
1
Assessments methods
In which activity study results are
demonstrated and proved
Two types of assignment.
1: A group presentation
2. Individual asignment
-
acting as a manager in a 
multicultural context.
Develop deep awareness
about the challenges, and
barriers when living and
working internationally
Teaching methods
Students´ will share their previous and current overseas experiences
Group discussion
Self reflection and evaluation
Case study
Role game
Presentations
Videos and practical scenarios
Contact hours should be
a total of 48
Topics
Section 1. The importance of effective
intercultural management
6
Section 2. Culture and its impact on International
management styles
8
Section 3. The challenges of International work
8
Section 4. Tools for understanding cultures and
business cultures
9
Section 5 Intercultural communication
9
Section 6. Multicultural teams
8
Independent work tasks and
hours should be a total of 82
12 (reading material and
researching) Pppreparation
Report final exam
14(reading material and
researching)
Pp preparation
Report final exam
14(reading material and
researching) Pppreparation
Report final exam
14(reading material and
researching) PPpreparation
Report final exam
14(reading material and
researching) Pppreparation
Report final exam
14(reading material and
researching) PPpreparation
Report final exam
Reading list
Date of
publication
2012
2008
2014
Authors and Title
Cambie, Silvia, International communications strategy : developments in
cross-cultural communications, PR and social media.
Beamer, Linda. Intercultural communication in the global workplace.
Deresky . International management : managing across borders and cultures :
text and cases.
Assessment requirements
Assessment criteria
The composition of final
Compulsary class attendance
Group presentation and individual assignment
Group presentation 40%
2
Publisher
Kogan Page
McGrawHill
Harlow: Pearson
accumulative mark
Course unit description
prepared by
Individual assignment 50%
Class participation 10%
Dolores Sanchez Bengoa
3
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