SPONSORSHIP
OPPORTUNITES
Fall 2008
to benefit:
The Leukemia & Lymphoma Society
Connecticut Chapter
Christine Urciuoli, Senior Campaign Director – christine.urciuoli@lls.org
THE LEUKEMIA & LYMPHOMA SOCIETY
MISSION STATEMENT
The Leukemia & Lymphoma Society, Inc. is a national voluntary health agency dedicated to cure leukemia,
lymphoma, Hodgkin’s disease and myeloma and to improve the quality of life of patients and their families.
TEAM IN TRAINING - MISSION STATEMENT
Team In Training Mission Statement: Team In Training is a comprehensive endurance training program for
runners, walkers, and cyclists to benefit The Leukemia & Lymphoma Society. The goal of Team In Training is to
increase funding to support the Society’s mission while promoting fitness and healthy life-styles. TNT is the
World’s Largest Endurance Training Program!
EVENT DESCRIPTION
This year, The Leukemia & Lymphoma Society will train an estimated 30,000 runners, walkers, cyclists, and
triathletes to participate in a marathon, century ride, or Olympic distance triathlon in our most successful fundraising program nationwide, TEAM IN TRAINING. During its history, the Team In Training program has
experienced tremendous growth, raising $1.3 million in 1993 to $87 million in 2005. The Connecticut Chapter
has been an integral part of this success. Our first CT team consisted of 14 runners who participated in the New
York City marathon in 1994 and raised $20,000. In the coming year, we anticipate TNT to raise over $1.5
million with over to 350 athletes in CT alone.
Team In Training offers runners, walkers and cyclists of all fitness abilities a four to six month comprehensive
training program under the guidance of our special volunteers: Run Coaches - Becky Burke, Mark Davison,
Brian Daring, Nancy Niederdorfer, Steve Baker, Leigh Delbuono, Jodi Hagen, Tom Harding, Melissa Reynolds,
Michele Colgan, Kris Hilborn, Amy Mazurski, Kitty Brown and Mike Ambrosecchio. Walk Coaches – Joan
Jakiela, Viktoria Bombardi-Wilson, Rachel Croteau and Lauren Capello. Cycle Coaches - Bob Hilborn, Henry
Tessier, Michelle Maturo and Mark Enslein. Triathlon Coaches –Tim Fagan, Erik Leeming, Dennis White, Rick
Vizzari and Kellie Brown. Also supporting this program is a number of mentors who will assist new participants
with training and fundraising. In return for training with a team and travel to marathon, century, and triathlon
sites, the participants raise valuable funds in the fight against leukemia and related cancers. Each member of
our team is participating in honor of a child or adult from our community affected by leukemia, lymphoma,
Hodgkin’s disease or myeloma. Completing a marathon, century ride or triathlon is a celebration of human
spirit, physical ability and mental endurance. For members of Team In Training, it is also a celebration of life.
OUR AUDIENCE
By offering personalized running, walking and cycling programs, Team In Training attracts a wide audience.
Our target market are professionals, between the ages of 25 and 55, interested in reaching personal fitness
goals with the guidance of a trainer and the support of a team while having the capacity and desire to raise
significant funds for others in their community.
VISIBILITY
The Leukemia & Lymphoma Society is a highly-respected national health agency dedicated to finding a cure for
the number one killing disease of children, leukemia, and its related cancers and to improving the quality of life
of patients and their families. Team In Training is a 365 day a year program for the Society, offering sponsors
continuous promotional opportunities in this rapidly growing market. Participation in Team In Training would
enhance your image of public consciousness and concern in the community, while offering tremendous potential
for advertising, publicity and sales promotion.
According to Runner’s World Magazine, 340,000 individuals participated in a marathon in 2004 - 10,000 (1 in
every 34 people) will be trained by LLS in Team In Training, raising money to help find a cure for leukemia.
THE CONNECTICUT CHAPTER - MARATHON, CENTURY AND TRIATHLON PARTICIPATION
Team In Training members are creating a “presence” in many marathons , century rides and triathlons around
the country, and in many cases represent the largest single contingent of runners, walkers and cyclists. In the
next season, the Connecticut Chapter will participate in the following events:
The Nation’s Triathlon
Washington DC
Nike Women’s Marathon and Half Marathon
San Francisco, CA ~ Oct. 19th
Tri-State Seacoast Century
Hampton Beach, NH ~ Sept. 20th
Adidas Dublin Marathon
Dublin, Ireland ~ Oct. 27th
ING Hartford Marathon and Half Marathon
Hartford, CT ~ Oct. 11th
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GOLD MEDALIST SPONSOR
2007 Program
$5,000
Recognition as a sponsor on Team In Training sponsor banners/signage displayed at all team celebrations,
including one pasta dinner and one celebration dinner for each marathon, century, and triathlon throughout
the year.
Recognition as a sponsor on team race singlets and cycling jerseys to be worn by approximately 150-200
participants on race day throughout the year.
Recognition as a sponsor in the TNT monthly newsletter, mailed to all TNT participants, sponsors, coaches,
patient honorees and families and volunteers. (Approx. 400 emailed every month)
The opportunity to place an advertisement or coupon in the monthly newsletter.
SILVER MEDALIST SPONSOR
2007 Program
$2,500
Recognition as a sponsor on Team In Training sponsor banners/signage displayed at all team celebrations,
one pasta party and one celebration dinner for each local marathon, century, and triathlon for the spring
teams.
Recognition as a sponsor on team race singlets to be worn by participants on race day.
Recognition as a sponsor in the TNT monthly newsletter, mailed to all participants, sponsors, coaches,
patient honorees and families and volunteers.
The opportunity to place an advertisement or coupon in the monthly newsletter.
BRONZE MEDALIST SPONSOR
2007 Program
$1,000
Recognition as a sponsor on team race singlets to be worn by participants on race day this spring.
Recognition as a sponsor in the TNT monthly newsletter, mailed to all team participants, sponsors, coaches,
patient honorees and families and volunteers.
ABOUT THE SOCIETY
The Leukemia & Lymphoma Society, Inc. is a national voluntary health agency dedicated to cure leukemia,
lymphoma, Hodgkin’s disease and myeloma and improving the quality of life of patients and their families. The
Society supports five major programs, research, patient aid, public and professional education and community
service. Since its founding in 1949, the Society has allocated more than $550 million to research, supporting
individual medical investigators to continue to study and advance the knowledge of leukemia and related
cancers and ultimately cure the diseases.
CONNECTICUT CHAPTER
The Connecticut Chapter serves all of Connecticut and is one of 66 chapters nationwide and in Canada. The
chapter supports 5 researchers at Yale University School of Medicine. Up to date educational materials and a
quarterly newsletter are sent free of charge to individuals and health care professionals in hospitals, agencies
and libraries. In addition, the Society provides up to $500 per year for outpatient expenses to patients with
leukemia and related cancers. Family support groups have been established for children, siblings, parents and
Bone Marrow Transplant patients. They are facilitated on a volunteer basis by oncology nurses, social workers
and counselors. The Connecticut Chapter supports bone marrow typing drives throughout the chapter area,
increasing the number and diversity of the national bone marrow registry.
ABOUT LEUKEMIA
Leukemia is a malignancy of the blood forming tissues - bone marrow, lymph nodes and spleen. It appears as
uncontrolled multiplication of abnormal blood cells. When leukemia strikes millions of abnormal and useless
white blood cells accumulate in the tissues, preventing production of normal cells. It is estimated that leukemia
and its related cancers will strike 100,000 Americans this year. Leukemia is the number one killing disease of
children, yet affects 10 times as many adults. The cause of leukemia remains unknown. However, the
effectiveness of recently developed treatment methods and steady advances in research bring us closer every
day to finding the cause of leukemia and related cancers and probable cures.
This is why we need your help. By joining us as a TEAM IN TRAINING Corporate Sponsor, you will have a
direct impact on the success of a major fund raising event, bringing The Leukemia & Lymphoma Society one
step closer to a cure, and at the same time providing your company with important community visibility. We
invite you to join TEAM CONNECTICUT in realizing our ambitious goal.
TEAM IN TRAINING
CORPORATE SPONSORSHIP
Please return this Corporate Sponsorship form, your check, and your company
name to the chapter office. Thank you for your support.
Company/Donor: _________________________________________________
Contact Name:
Address:
________________________
Title: ________________
______________________________________________________
City: _______________________________ State: ______
Phone:
(_____)_______________
This donation will support (TNT Member):
Donation amount:
Zip: _________
Fax: (_____)_______________
__________________________
$___________________
(Any amount is welcome and much appreciated but must be $1000 or more to have company
name printed on race day shirts.)
If you have any questions regarding Corporate Sponsorship,
please contact Christine Urciuoli at the chapter office at (203) 427-2051.
Please make your check payable to
The Leukemia & Lymphoma Society and send to:
The Leukemia & Lymphoma Society
ATTN: Team In Training
300 Research Parkway ~ Suite 310
Meriden, CT 06450
Phone: (203) 427-2061
Fax: (203) 379-0451
We thank you for your support.
**The Leukemia & Lymphoma Society reserves the right to refuse promotion if a sponsor’s
product or service is in direct conflict with the Society’s mission**