FOR IMMEDIATE RELEASE

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FOR IMMEDIATE RELEASE
insert date of release here...
The Chronicles Of Narnia: The Exhibition
coming to the U.S. Space & Rocket Center®
Entertaining and Educational Exhibition opens October 9, 2010
HUNTSVILLE -- The Chronicles of Narnia: The
Exhibition will open at the U.S. Space & Rocket Center
on October 9 and run through January 5, 2011. Based on
the epic film series and C.S. Lewis’ beloved fictional
books, the 10,000-square-foot, state-of-the-art
entertainment and educational experience offers visitors
the opportunity to tour scenes from the fantastical
literary world of Narnia. Through authentic costumes,
props and set dressings from Disney’s magical films,
visitors will enter a world that combines the wonders of
science with elements of fantasy.
GES produced the expedition in association with Walt
Disney Pictures and Walden Media. Tickets will go on
sale soon at www.spacecampstore.com.
“This exhibition is a truly captivating and entertaining experience for all ages,” said
Eddie Newquist, Executive Vice President and Chief Creative Officer, GES. “From the
scene displays and props seen in the Narnia films, to the scientific and educational
aspects of the exhibition that stimulate the senses and the mind, guests will be transported
into another world to experience Narnia like never before.”
Visitors to the exhibition will view artifacts from C.S. Lewis’ personal study and
experience exciting environments such as the famous attic and wardrobe. Once inside
Narnia, visitors will encounter falling snow and other interactive and instructive elements
including:
A replica of the White Witch’s Throne where visitors can sit on the icy throne
and feel the chill. A nearby display describes the impact of climate change on our
planet and investigates whether our planet could be frozen for 100 years, like the
world of Narnia.
An area featuring King Miraz’s Castle from The Chronicles of Narnia: Prince
Caspian where visitors have the opportunity to build an arch, while learning about
the architectural structure and strategy involved in the design.
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An area highlighting the mythical creatures of Narnia, which allows visitors to
create their own creatures featured in the film. Three stacks of rotating, square blocks
stand in three, four, and six-foot configurations, each level featuring different aspects
of a creature. By rearranging the different levels, visitors can create well-known
characters from the Narnia films or mix and match the squares to create new
characters.
“We are delighted the U.S. Space & Rocket Center was chosen to be the next venue for The
Chronicles of Narnia: The Exhibition,” said Larry Capps, the Space & Rocket Center's CEO.
“This special exhibition is truly entertaining and educational, which fits our goals to a tee.”
The Chronicles of Narnia: The Exhibition is one in a series of traveling exhibits scheduled
for the U.S. Space & Rocket Center, with additional exhibits planned through 2013. All of
the exhibits have a strong educational theme, thus keeping with the mission of the U.S. Space
& Rocket Center.
First published in 1950, more than 100 million copies of The Chronicles of Narnia series
have been sold in more than 50 languages. The series’ first big-screen adaptation, The
Chronicles of Narnia: The Lion, The Witch and The Wardrobe, grossed more than $745
million worldwide. The second installment in the series, The Chronicles of Narnia: Prince
Caspian, grossed more than $410 million. The Chronicles of Narnia: The Voyage of the
Dawn Treader has completed production and is expected to be released in December, 2010.
Tickets will be on-sale soon for The Chronicles of Narnia: The Exhibition. Special group
rates will be available. Visit www.spacecampstore.com for more information or to purchase
your tickets! Due to the expected response, advance ticket purchases are highly
recommended and reservations strongly suggested to avoid lengthy admission delays.
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(NOTE: The contact for this release is Al Whitaker, Media Relations Manager, U.S. Space & Rocket
Center, Huntsville, Alabama. 256-721-7160. Email: media@spacecamp.com)
About The U.S. Space & Rocket Center
The U.S. Space & Rocket Center, located in Huntsville, Alabama, created by an Act of the
Alabama State Legislature and operated by the Alabama Space Science Exhibit Commission,
it's members appointed by the Governor of Alabama, opened in March, 1970, to showcase
Alabama's and Huntsville's leadership role in America's manned space flight program, thus
becoming the official Welcome Center for NASA's Marshall Space Flight Center, also
located in Huntsville. The USSRC operates SPACE CAMP® and AVIATION
CHALLENGE®, providing world renowned educational programs designed to foster interest
in math, science and technology.
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About GES
Las Vegas-based Global Experience Specialists, Inc. (GES), a Viad Corp (NYSE: VVI)
company, is a leading provider of exhibition, event and retail marketing services. Given its
recent consolidation with Exhibitgroup/Giltspur and Becker Group, GES provides an even
wider range of services, including turn-key official show services, cutting-edge creative and
design, marketing and measurement services – all with an unrivaled global reach. GES
partners with leading shows and brands, including the International CES, Spring Fair
Birmingham, International Woodworking Fair, CONEXPO-CON/AGG and IFPE, Bell
Helicopter, Genzyme, L’Oreal, Warner Bros., and Simon Property Group. For more
information, visit www.ges.com.
About Walden Media
Walden Media specializes in entertainment for the whole family. Past award-winning films
include: “The Chronicles of Narnia” series, “Journey to the Center of the Earth,” “Nim’s
Island” and “Charlotte’s Web.” Upcoming films include “Ramona & Beezus” starring Selena
Gomez, the Sundance Audience Prize Winning documentary “Waiting for ‘Superman’” and
the third installment in the Narnia series “The Chronicles of Narnia: The Voyage of the
Dawn Treader.”
©DISNEY/WALDEN. THE CHRONICLES OF NARNIA, NARNIA, and all book titles,
characters and locales original thereto are trademarks and are used with permission.
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